Look for any podcast host, guest or anyone

Shows

LEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastBuilding Your Brand Beyond Your Local MarketReady to take your wedding business to the next level? Save your seat inside our free workshop Break into the Luxury Market: https://thelevelupco.com/workshop🚀 In this episode of The Level Up Podcast, Taylor Petrinovich and Kelley Gilster sit down with Skylar Ball to share the exact strategies that helped him break through pricing plateaus and start booking luxury weddings.If you've ever felt stuck at the $5,000 mark or struggled to make the leap to five-figure bookings, this episode is for you. Skylar opens up about his journey from start...2025-04-1533 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWhen a Business Feels Like a Hobby: How to Shift Into Success ModeAre you a wedding photographer, videographer, or planner looking to increase your income and build a more sustainable business in 2025? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster share what do to when your business feels more like a hobby and how to shift it into success mode! What You'll Learn:✔️The benefits of setting a dedicated time to work instead of just working when you can. ✔️ The importance of getting all your legal ducks in a row.✔️ The secret to creating a professional looking website without having to go fully cu...2025-02-1838 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to identify when you’ve outgrown your marketAre you a wedding photographer, videographer, or planner looking to increase your income and build a more sustainable business in 2025? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster share exactly how to identify when you've outgrown your current market and how to have the confidence to scale to that next level.What You'll Learn:✔️ How uncomfortable growth can be but why choosing not to grow can hurt you in the long run.✔️ What the different tiers of the wedding industry are and how to identify which one you currently serve. 2025-02-1431 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIdeas vs. Execution: How to Take Your Wedding Business to the Next LevelAre you full of creative ideas but struggle to execute and grow your wedding business? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster sit down with Austin Trenholm to discuss the key differences between successful entrepreneurs and those stuck in the idea phase.🎯 What You’ll Learn:✔️ How to move from mainstream to luxury weddings and attract high-end clients.✔️ Why execution is harder than ideation—and how to overcome perfectionism.✔️ The importance of discipline vs. motivation in growing a profitable wedding photography or videography business.✔️ How to break big goals into sm...2025-02-041h 04LEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastMaximizing In-Person Networking for Wedding ProfessionalsAre you a wedding photographer, videographer, or planner looking to break into the luxury market and build lasting industry relationships? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelly Gilster talk with Samantha, a top-tier wedding planner and networking expert, to discuss how in-person networking events can transform your business.In This Episode:✔️ Why networking beyond the wedding day is crucial for business growth.✔️ How to connect with wedding planners without feeling pushy.✔️ Strategies to maximize retreats, workshops, and networking events for real ROI.✔️ Why bringing your camera gear to n...2025-01-3040 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography Podcast3 Ways to Make More Money as a Wedding Professional in 2025Are you a wedding photographer, videographer, or planner looking to increase your income and build a more sustainable business in 2025? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster share three proven strategies to help wedding creatives make more money without burning out.What You'll Learn:✔️ How to raise your prices the right way and attract high-paying clients.✔️ Why booking more weddings isn’t always the best strategy—and how to do it sustainably.✔️ The power of diversifying your income through digital products, education, and commercial work.✔️ How branding and pricing...2025-01-2836 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow We Increased Our Revenue by $833K as Wedding CreativesAre you a wedding photographer, filmmaker, or creative looking to increase your income without booking more weddings? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster break down exactly how they added $833,000 in revenue through corporate work, education, and digital products—and how you can do the same.What You'll Learn:✔️ Why relying only on wedding bookings can cap your financial growth.✔️ The three proven revenue streams that helped Taylor & Kelley scale their business.✔️ How to create digital products, online courses, and templates for passive income.✔️ The power of corpo...2025-01-2238 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Secret Strategy That Skyrocketed Us to the Luxury Wedding MarketWant to book higher-paying weddings and break into the luxury market? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster reveal the exact strategy that helped them scale their wedding businesses to $15K+ bookings—and how you can do it too.What You'll Learn:✔️ The #1 mistake keeping wedding pros stuck in low-budget bookings.✔️ Why revenue diversification is the secret to booking luxury weddings.✔️ Why financial freedom = more creative control over your bookings.Timestamps:00:00 - 02:30 | Introduction02:31 - 14:20 | The Secret Strategy1...2025-01-1441 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography Podcast6 Signs You’re Ready to Diversify Your Wedding Business in 2025Are you a wedding photographer, videographer, planner, or creative looking to stabilize your income and escape the feast-or-famine cycle? In this episode of The Level Up Podcast, hosts Taylor Petrinovich and Kelley Gilster reveal the six biggest signs that it’s time to diversify your revenue beyond weddings—and how to do it successfully.What You’ll Learn in This Episode:✔️ How to tell if you’re ready to diversify your business in 2025.✔️ Why corporate work, digital products, and education can create financial stability.✔️ How wedding pros can raise prices and attract luxury clients by di...2025-01-0927 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Navigate Uncertainty in the Wedding Industry & Secure Your Income in 2025The wedding industry is shifting—are you prepared? In this episode of The Level Up Podcast, hosts Taylor Petrinovich & Kelley Gilster dive into the uncertainty of the wedding market and how creative entrepreneurs can protect their income by diversifying revenue streams.What You’ll Learn in This Episode:✅ Why wedding bookings are becoming more unpredictable in 2025✅ How economic trends, inflation, and market saturation impact wedding businesses✅ The biggest mistakes creatives make when trying to diversify✅ 3 proven ways to create steady, year-round income outside of weddings✅ How corporate work, education, and digital produc...2025-01-0736 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastOur Goals for the Future: The Final Sip & Tell Episode of 2024As 2024 comes to a close, we’re reflecting on the past year and setting big goals for 2025! In this final Sip & Tell episode, hosts Taylor Petrinovich & Kelley Gilster dive into their personal, business, and financial goals, share insights on scaling a wedding business, and discuss long-term strategies for financial freedom. In This Episode, We Cover:✅ 2024 reflections – lessons learned & business takeaways.✅ Goal-setting strategies for wedding creatives: personal, business, and financial goals.✅ How diversification & passive income create financial stability.✅ Behind the scenes of corporate video work & real estate investments.✅ Scaling a wedding business withou...2024-12-3152 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography Podcast2024 Recap: Reflecting on a Busy & Fulfilling YearAs 2024 comes to a close, it’s time to pause, reflect, and celebrate everything we’ve accomplished before jumping into 2025. In this episode of The Level Up Podcast, hosts Taylor Petrinovich & Kelley Gilster dive into wedding industry lessons, business growth, personal wins, and strategies that shaped the year.In This Episode, We Cover:✅ The importance of reflection before goal setting – celebrating progress before planning ahead.✅ Taylor’s and Kelley's wedding season recaps.✅ When & why to discount your services strategically for planner relationships & high-end bookings.✅ Level Up Co.'s student success stories & major wins....2024-12-2841 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow Avoiding ‘Shiny Object Syndrome’ Can 10x Your Wedding Business w/ Erich McVeyAre you constantly chasing trends in your photography business? In this episode of The Level Up Podcast, Taylor Petrinovich and Kelley Gilster sit down with renowned luxury wedding photographer Erich McVey to discuss how staying focused, outsourcing wisely, and avoiding “shiny object syndrome” can lead to massive business growth.What You’ll Learn in This Episode:✅ Erich’s journey from college photographer to luxury wedding artist.✅ How he scaled his business to 15 high-end weddings per year while working less.✅ The power of outsourcing (editors, album designers, & admin support) to reclaim time.✅ The truth about...2024-12-1740 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastBalancing Business, Motherhood, and the Future: An Unfiltered Sip & Tell AllEver feel like you’re juggling too many roles—entrepreneur, creative, parent, and everything in between? In this unfiltered Sip & Tell All episode of The Level Up Podcast, Taylor Petrinovich & Kelley Gilster dive into work-life balance, holiday traditions, dream business mentors, and the possibility of hosting a retreat for the wedding industry community.What You’ll Hear in This Episode:✅ How Taylor & Kelley manage time as working moms in the wedding industry.✅ The transition from scarcity mindset to balanced business growth.✅ The pressure on educators & entrepreneurs to appear “perfect” while running businesses & families.✅...2024-11-2628 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow We’re Preparing for Booking Season: Branding, Marketing & Networking Strategies for Wedding ProsIn this value-packed episode of The Level Up Podcast, Taylor Petronovitch and Kelley Gilster share actionable insights for wedding photographers and videographers looking to dominate the upcoming booking season. If you’ve been in business for at least two years and are ready to break into the luxury wedding market, this episode is for you! Discover proven marketing tactics, essential rebranding tips, and networking strategies that will help you attract high-end clients and grow your business with confidence.In this episode, we cover:✔️ How to prepare your wedding business for peak booking season✔️ Rebrand vs...2024-11-1238 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHealth is Wealth: How Wellness Fuels Success for Wedding Photographers & VideographersIn this insightful episode of The Level Up Podcast, Taylor Petronovitch and Kelley Gilster explore why health is wealth—especially for wedding photographers and videographers. As the busy wedding season winds down, it's the perfect time to reflect on your physical and mental well-being. Learn practical strategies to improve your health, boost productivity, and avoid burnout. Discover how prioritizing wellness can directly impact your business success in 2025 and beyond.In this episode, we cover:✔️ Why health and wellness are essential for wedding business success✔️ Practical fitness routines and nutrition tips for busy creatives✔️ The...2024-11-0538 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Power of Saying No: Scaling Your Wedding BusinessIn this transformative episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster chat with Victoria Ann of Victoria Ann Events about the critical role of setting boundaries in growing a successful wedding planning business. Victoria shares how confidently saying "no" has led her to plan luxury, multi-day destination weddings with budgets exceeding $750K. If you're a wedding photographer, videographer, or planner looking to attract high-end clients, build a dream team, and scale your business without burnout, this episode is for you!In this episode, we cover:✔️ Victoria Ann’s journey from $550 weddin...2024-10-2948 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Simplest Way to 2x Your Income: Diversify Your Revenue as a Wedding ProfessionalIn this game-changing episode of The Level Up Podcast, Taylor Petronovitch and Kelley Gilster reveal the simplest way for wedding photographers and videographers to double their income: revenue diversification. Sharing their personal journeys from $0 weddings to $25K+ events, they explain how multiple income streams have fueled their growth and financial freedom. Plus, discover how their new course, The Revenue Multiplier, will help you expand your business without diluting your brand.If you’re a wedding professional with at least two years of experience and ready to scale, this episode is for you!In this ep...2024-10-2238 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastUnhappy Clients? How to Handle Challenging Situations Like a ProIn this insightful episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster dive deep into the challenging—but inevitable—topic of managing unhappy clients. Whether you’re a wedding photographer or videographer, dealing with dissatisfied clients is part of the business. From pre-wedding contract negotiations to wedding day hiccups and post-delivery feedback, Taylor and Kelly share practical strategies to navigate tough conversations with professionalism and grace.If you’re ready to master client communication, protect your brand, and turn tough situations into growth opportunities, this episode is for you.In this episode...2024-10-1549 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastOur Realistic Post-Wedding Routines: Recovery, Workflow & Scaling to Luxury WeddingsIn this candid Sip and Tell episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster pull back the curtain on their realistic post-wedding routines. From late-night gear management and data backups to morning-after recovery strategies, they share exactly how they handle the exhaustion and workload following a wedding weekend.Plus, they discuss what defines a “local” wedding, how they balance work-life responsibilities, and the critical workflows that keep their luxury wedding businesses thriving. Whether you’re a wedding photographer or videographer looking to streamline your post-wedding processes or scale into the luxury market, this episod...2024-10-0844 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastStaying Sane as Work-from-Home Entrepreneurs: Productivity, Balance & Outsourcing TipsIn this Sip and Tell episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster share practical tips on how wedding photographers, videographers, and creative entrepreneurs can stay sane while working from home.From managing the isolation of entrepreneurship to balancing business growth with family life, they dive deep into the routines, habits, and outsourcing strategies that help them maintain focus, productivity, and mental well-being. If you're ready to take control of your schedule, avoid burnout, and create a thriving business that complements your life, this episode is for you!In this...2024-10-0244 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Create Your Own Luck in the Wedding IndustryIn this inspiring episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster sit down with Austin Trenholm, a luxury wedding photographer with 20 years of experience, to discuss how you can create your own luck in the wedding industry.Austin shares his journey from starting photography at 14 to building a thriving business that consistently books $10K–$18K weddings. He explains how strategic positioning, mindset shifts, and embracing competition can lead to "lucky" breaks. If you're a wedding photographer or videographer looking to scale your business, book luxury clients, and stay motivated, this episode is packed wi...2024-09-2443 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastLife & Business Updates: Balancing Work, Weddings, and What's Next for Level Up CoIn this candid Level Up Podcast episode, hosts Taylor Petronovitch and Kelley Gilster share real-life updates on juggling family life, busy wedding seasons, and running multiple businesses. From managing editing backlogs to navigating industry shifts and adjusting pricing strategies for long-term gains, they offer insights into how wedding photographers and videographers can balance it all.They also discuss industry trends for 2025, the power of planner relationships, and exciting updates for The Luxury Framework—now available year-round. If you're a wedding professional with two or more years of experience looking to grow your business and break into the lu...2024-09-1746 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Strategy You Need to Break Into the Luxury Wedding MarketIn this transformative episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster share the exact strategies wedding photographers and filmmakers need to break into the luxury wedding market.Drawing insights from their free three-day workshop attended by nearly 2,000 creative entrepreneurs, they outline the Luxury Market Pyramid—a proven system for booking $10,000+ weddings. You'll learn how to refine your brand, curate an intentional body of work, boost visibility, and build powerful relationships with luxury planners. Plus, hear real success stories from students who’ve skyrocketed their revenue and joined the coveted five-figure club.If y...2024-08-2754 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Have Your Most Profitable Year Yet: Strategies for Wedding Photographers & FilmmakersWant to make 2025 your most profitable year ever? In this episode of The Level Up Podcast, hosts Taylor Petronovitch and Kelley Gilster break down the key strategies that will help wedding photographers and filmmakers increase their revenue, book high-end clients, and build a sustainable luxury business.If you've tried raising your prices but keep hearing "you're too expensive," it's time to rethink your branding, marketing, and networking approach. Taylor and Kelley share why profitability isn’t just about working harder—but working smarter. Learn how to position yourself for premium bookings, attract planners, and elevate your brand to c...2024-08-2245 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Get Luxury Planners to Notice You & Book More High-End WeddingsWant to work with top-tier wedding planners but don’t know how to get on their radar? In this episode of The Level Up Podcast, we sit down with Erin Taylor of Bustle Events, a luxury wedding planner based in Napa, to uncover exactly what planners look for when hiring photographers and filmmakers.Erin shares how networking, brand positioning, and understanding luxury storytelling can make you a preferred vendor for elite planners. Plus, she reveals why capturing the full guest experience—not just the couple—is key to thriving in high-end weddings. If you're a wedding photographer or vid...2024-08-1351 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIs Your Brand Attracting or Deterring Your Ideal Wedding Clients?Your brand is more than just a logo—it’s the entire experience clients have with your business. But is your branding attracting the right clients, or pushing them away?In this episode of The Level Up Podcast, Taylor Petronovich & Kelley Gilster break down the four essential elements of branding that every wedding photographer and filmmaker must refine to book high-end weddings. They reveal the biggest branding mistakes that could be deterring your ideal clients and share actionable steps to align your website, social media, and portfolio with the luxury market.If you're ready to refi...2024-08-0634 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Set Yourself Up for Success in 2025: Luxury Wedding StrategiesWant to book more high-end weddings in 2025? Now is the time to set your business up for success!In this episode of The Level Up Podcast, Taylor Petronovich & Kelley Gilster break down key strategies to ensure 2025 is your most profitable year yet. From building strong planner relationships to refreshing your portfolio and refining your business systems, they’ll walk you through the exact steps to position yourself in the luxury wedding market before peak booking season hits.If you're ready to secure premium clients, optimize your branding, and scale your business, this episode is packed wi...2024-07-3031 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThings We Wish We Knew 5 Years Ago: Scale Your Wedding Business FasterIf you could go back five years, what would you do differently in your wedding business?In this episode of The Level Up Podcast, Taylor Petronovich & Kelley Gilster share the hard-earned lessons they wish they knew earlier—from working with the right planners to curating a portfolio that attracts high-end clients.They reveal how casting too wide a net can hold you back from scaling, why not every wedding deserves a spot in your portfolio, and how building strong vendor relationships can unlock new luxury opportunities. If you're ready to refine your branding, attract premium cl...2024-07-1825 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastAll Things Content Creation: Leveraging Social Media & BTS Footage for Your Wedding BusinessIs content creation the future of the wedding industry? And how can photographers, videographers, and planners use it to grow their businesses?In this episode of The Level Up Podcast, Taylor Petronovich & Kelley Gilster sit down with Saira from Social Saira, a luxury wedding content creator with 14 years of industry experience. Saira shares how behind-the-scenes content has become an essential marketing tool and why planners, vendors, and couples are all investing in it.She also breaks down how content creators can coexist with photographers and videographers without stepping on toes, how wedding pros can add...2024-07-0934 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIntrovert vs. Extrovert: How to Network & Market Your Wedding BusinessAre you an introvert or extrovert—and how does that affect your marketing strategy?In this episode of The Level Up Podcast, Taylor (an introvert) and Kelley (an extrovert) break down how personality type impacts networking, relationship-building, and long-term business growth in the wedding industry.Taylor shares how introverts can network without exhausting themselves, while Kelley explains how extroverts can leverage their social energy to build lasting connections. Whether you love deep, one-on-one conversations or thriving in large industry events, you’ll learn how to maximize your strengths and grow your business authentically.In t...2024-06-0442 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Show Your Value & Level Up Your Wedding Business: Answering Your Questions Pt. 2Want to scale your wedding business and attract higher-paying clients?In this Q&A episode of The Level Up Podcast, Taylor and Kelley answer listener-submitted questions about how to elevate your brand, communicate your value, and position yourself for success in the wedding industry.From brand consistency to client perception and networking with planners, they break down the most important strategies for photographers and videographers looking to scale their business and charge luxury prices.In this episode, we cover:✔️ The #1 thing you should focus on to level up your wedding business✔️ How to b...2024-05-0919 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Balance Your Wedding Business & Upsell to Luxury Clients: Answering Your Questions Pt. 1How much time should you spend on your business? And can you upsell to luxury clients without feeling salesy?In this Q&A episode of The Level Up Podcast, Taylor and Kelley answer listener-submitted questions about time management, workload balance, and how to structure upsells for high-end clients.They dive into how luxury clients expect premium service and why the right approach to pricing, branding, and communication can make a huge difference in sales and referrals.If you're a wedding photographer or filmmaker looking to scale your business, increase revenue, and create a...2024-04-3020 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastPrioritizing Progress Over Perfection: How to Scale Your Wedding Business FasterAre you waiting for the "perfect moment" to grow your wedding business?In this episode of The Level Up Podcast, Taylor and Kelley discuss why prioritizing progress over perfection is the key to scaling your business faster.From real-life success stories of Mastermind alumni to tangible strategies for growth, they share how taking action before you feel ready leads to long-term success.If you're a wedding photographer or videographer looking to break into the luxury market, raise your prices, and build a high-end brand, this episode is packed with insights, motivation, and actionable...2024-03-1549 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWhy Being Selfish in Your Wedding Business is a Good ThingIs saying “no” actually the key to growing your wedding business?In this episode of The Level Up Podcast, Taylor and Kelley break down why being selfish in your business isn’t just a good thing—it’s necessary for long-term success.From turning down the wrong clients to curating your social media presence with intention, they reveal why setting boundaries, prioritizing your goals, and focusing on the right opportunities can accelerate your path to luxury bookings.If you're a wedding photographer or videographer looking to attract high-end clients, raise your prices, and work only...2024-03-0737 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIs Going Viral Hurting Your Wedding Business? Here’s What to Focus On InsteadThink going viral will bring in more wedding clients? Think again.In this episode of The Level Up Podcast, Taylor and Kelley debunk the myth that viral content equals more bookings and explain why focusing on curated, strategic social media is the key to long-term success.They share real stories from wedding professionals who had viral videos with millions of views but zero bookings, and discuss how luxury clients actually find and book their vendors.If you're a wedding photographer or videographer looking to use social media the right way, attract high-end clients...2024-01-3022 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Continue Growing Even During Slow SeasonsFeeling stuck during the slow season?In this episode of The Level Up Podcast, Taylor and Kelley break down how wedding photographers and filmmakers can continue growing—even when business is slow.From updating your portfolio and organizing your inbox to refining your wardrobe for luxury bookings, they share three powerful ways to prepare for your next busy season while embracing much-needed rest.If you're a wedding photographer or videographer looking to maximize your off-season, book better clients, and set yourself up for long-term success, this episode will give you tactical steps to im...2024-01-2328 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe 7 Mistakes You’re Making When a Potential Client InquiresAre you losing potential bookings without realizing it?In this episode of The Level Up Podcast, Taylor and Kelley break down the seven most common mistakes wedding photographers and filmmakers make when handling inquiries—and how to fix them to increase bookings.From responding too slowly to confusing pricing structures, they share real strategies to improve your booking process, make it seamless for clients, and increase your luxury wedding bookings.If you're a wedding photographer or videographer looking to convert more inquiries into bookings, refine your pricing strategy, and create a smoother client ex...2024-01-0934 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe New Year Reset: How to Set Your Business Up for Success in 2024Want to make 2024 your best year yet?In this episode of The Level Up Podcast, Taylor and Kelley walk you through the ultimate business reset for the new year—helping wedding photographers and videographers analyze what worked in 2023, set strategic goals, and realign their businesses for growth.They discuss the “bubble strategy” for focusing on what truly matters, how to let go of business habits that aren’t working, and what wedding industry trends to expect in 2024.If you're a wedding photographer or filmmaker looking to refine your brand, set clear goals, and position...2024-01-0235 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastQ&A: Raising Prices, Crediting Vendors, Same-Day Edits & More!Got burning questions about your wedding business? We've got answers!In this special live Q&A episode, Taylor and Kelley answer top questions from wedding photographers and videographers, covering everything from raising prices in a slow season to hiring second shooters, writing better Instagram captions, and whether you should offer same-day edits.They also debunk common myths about video resolution, social media crediting, and portfolio curation—giving you practical insights to refine your brand and book luxury clients.If you're a wedding photographer or videographer looking for real, actionable business advice, this episode is...2023-12-121h 04LEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWhy Your Content Should Shift as You Rise in the Wedding IndustryStill sharing every wedding you shoot? It might be hurting your brand.In this episode of The Level Up Podcast, Taylor and Kelley break down why your content strategy needs to evolve as you move into the luxury market.From curating your portfolio and refining your social media strategy to capturing details that planners and high-end clients love, this episode will help you position your business for premium bookings.If you're a wedding photographer or videographer looking to refine your brand, showcase the right content, and elevate your work for luxury clients, this...2023-12-0528 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastSelf-Sabotage and Trusting the Process in Your Wedding BusinessFeeling stuck in your wedding business despite your talent? You're not alone. In this motivational episode of The Level Up Podcast, Taylor and Kelley uncover the hidden ways wedding photographers and filmmakers self-sabotage and how to overcome them by taking small, intentional steps.From ignoring opportunities to fearing success, they reveal how to identify self-limiting behaviors, shift your mindset, and trust the process to grow a thriving business—especially as peak booking season approaches.If you're ready to level up and break through the noise, this episode is your first domino.In this ep...2023-10-1034 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastCopy This Growth Strategy to Make a Big Leap in Your Wedding BusinessWant to grow your wedding filmmaking business with intention and impact? In this episode of The Level Up Podcast, Kelley and Taylor chat with Kara and Drew of Lens of Lenox, a powerhouse husband-wife team scaling from the lovely to luxury market with strategy, storytelling, and heart.They share how planning their own wedding sparked their business, the exact steps they’ve taken to level up, and how the Luxury Filmmaker Mastermind helped them raise prices by 44%, all while staying aligned with their creative purpose.From custom proposals to crafting story-driven films with musicality and em...2023-10-0444 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastJumping from $4,500 to $18,000 Weddings in 3 Years – Taylor’s StoryIn this episode, Kelley interviews Taylor about her journey from hobbyist YouTuber to luxury wedding filmmaker charging $15K+ per wedding. Discover the mindset shifts, strategic moves, and bold decisions that helped her scale from $875 bookings to fully booked luxury seasons—all while raising three kids.In this episode, we cover:✅ How Taylor landed her first wedding with zero experience✅ Building a sustainable portfolio through styled shoots✅ Navigating business growth during COVID✅ Why pricing jumps require big action✅ Leveraging slow seasons for strategic expansion✅ Setting goals and building an abundant mindset✅ How to prep your...2023-09-0538 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastOver a Decade in Business & Thriving – Kelley’s StoryIn this behind-the-scenes episode, Kelley Gilster of 618 Studios shares her journey from shooting her own wedding video to becoming a sought-after luxury filmmaker charging $25K+. With over 13 years of experience, Kelley opens up about the mindset shifts, missed opportunities, and the steps she took to finally own her value.In this episode, we cover:✅ Kelley’s origin story & how she found filmmaking✅ The shift from mainstream to luxury weddings✅ Key lessons from booking $7K weddings that looked very different✅ Tips for recognizing and leveraging high-end opportunities✅ Shooting $2M weddings and multi-day luxury events✅...2023-08-2932 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastAre You Making These Mistakes on Instagram?Let’s face it—Instagram isn’t just an app anymore. For wedding photographers and filmmakers, it’s your digital handshake, your portfolio, and a powerful lead generator. In this episode, Taylor and Kelley break down the most common Instagram mistakes they see creatives making—and how to fix them with strategy, intentionality, and confidence.In this episode, we cover:✅ The four biggest mistakes wedding creatives make on Instagram✅ How to repurpose content for ongoing visibility✅ Using DMs to book luxury clients & build vendor trust✅ The truth about consistency & influencer myths🎯 Want to turn your Ins...2023-08-2230 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Communicate with Luxury ClientsWant to attract high-end wedding clients? It starts with how you speak. In this episode, Taylor and Kelley share simple but powerful ways to elevate your communication style—from email templates and signatures to tone, word choice, and even font. These small tweaks can lead to big trust and higher bookings.In this episode, we cover:✅ The #1 language mistake filmmakers make with luxury clients✅ Why copywriting matters—from website to DMs✅ How to make emails look & feel more high-end✅ Tips for email signatures, hyperlinks, and fonts✅ How to “read the room” and mirror tone in mes...2023-08-0825 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastBuilding a Loyal Team as a Wedding CreativeIf you're a creative entrepreneur thinking about building a team—or struggling to keep one—this episode is for you. Taylor and Kelley sit down with Katie from Intertwined Events to talk about what it really takes to lead well, retain talent, and scale with purpose in the luxury wedding space.In this episode, we cover:✅ How to hire the right team members from day one✅ Creating a company culture that people stay for✅ When to delegate & how to build trust✅ Why your leadership style impacts your growth✅ Tips for filmmakers and photographers...2023-07-2642 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Successfully Expand Your Wedding Business into New Markets Without RelocatingDreaming of shooting weddings in multiple cities or luxury destinations? In this episode, Taylor and Kelley sit down with filmmaker Kelly LaFleur to talk about how she successfully expanded her business into multiple markets—without relocating. This convo is packed with practical tips and strategic mindset shifts for any wedding creative ready to go big.In this episode, we cover:✅ How to book weddings in new locations without living there✅ The secret to filling portfolio gaps with purpose✅ Why planner relationships are key to multi-market success✅ Building brand consistency across regions✅ How styled shoot...2023-07-1142 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWhat Should You Do When You’re Not Booking Enough Weddings?If inquiries have slowed or bookings feel inconsistent, you’re not alone—and you’re not failing. In this solo episode, Taylor and Kelley unpack the real reasons why 2023 has been slower for many creatives and share actionable steps to course correct with confidence.In this episode, we cover:✅ The truth behind the industry-wide slowdown✅ How to assess what’s actually broken in your business✅ Smart visibility tactics to reach new clients✅ Why your website and messaging might be misaligned✅ Creative ways to get in front of planners and ideal clients✅ Encouragement to shi...2023-07-0429 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Daily Mindset Shift Wedding Creatives Need to GrowSometimes the key to growth isn’t more gear or a better edit—it’s how you think. In this episode, Taylor and Kelley chat with filmmaker Cassie Hiatt about the daily mindset habit that helped her overcome fear, clarify her brand, and grow into the confident, booked-out creative she is today.✅ What You’ll Learn:✅ Cassie’s journey from struggling to thriving filmmaker✅ The daily mindset practice that changed her business✅ How to overcome fear and scarcity with intentional habits✅ Tips for staying grounded during busy seasons✅ How inner work leads to external business g...2023-06-0641 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Streamline Your Workflow & Grow as a Wedding CreativeIf you're stuck in editing limbo or struggling to scale, this episode is for you. Brady Huff of Huff Weddings and Wedding Post House joins Taylor and Kelley to share how strong systems can transform your client experience, increase profitability, and protect your creative energy as you grow.✅ What You’ll Learn:✅ Why workflows are essential for luxury client experience✅ How Wedding Post House is solving a major problem for filmmakers✅ Where to start when building systems into your business✅ How efficiency unlocks time, profit, and peace✅ Real examples of scaling a creative busin...2023-05-3043 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Road to Luxury as a Wedding CreativeWhat does it really take to move from mainstream to luxury as a wedding creative? In this episode, Kelley and Taylor share the mindset shifts, strategy, and vision behind their Luxury Filmmaker Framework. Whether you're ready to raise your rates or refine your brand to attract high-end clients, this episode will show you the path forward.In this episode, we cover:✅ What defines the luxury wedding market✅ How to shift your mindset and brand accordingly✅ Common fears that keep filmmakers stuck✅ What it takes to build a high-end client experience✅ A sneak peek into...2023-05-1636 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastShowcasing an Elevated Client Experience as a Wedding CreativeIf you're ready to book higher-end weddings, you’ll need more than a great portfolio—you’ll need to elevate your client experience. In this episode, Taylor and Kelley unpack what it really means to serve clients at a luxury level and how to showcase that in your brand and communication.In this episode, we cover:✅ What defines an “elevated” client experience✅ Touchpoints that matter before, during, and after the wedding✅ How to exceed expectations and build client loyalty✅ Personalization strategies that impress luxury clients✅ How to communicate your value through branding and content2023-04-1837 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastPre-Wedding Habits for Success: How to Be Fully Prepared for Wedding DaysYour success on the wedding day starts long before you hit record. In this episode, Taylor and Kelley share the exact routines and strategies they use the week leading up to wedding days. From mindset prep to gear checklists and planner communication, this is your guide to showing up calm, confident, and creatively ready.In this episode, we cover:✅ How to prepare one week out from a wedding day✅ Day-before routines that help you stay organized and clear✅ The importance of rest, movement, and mindset✅ How to use the wedding day for networking and mark...2023-04-0432 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastCommunicating Effectively with Wedding PlannersAs you grow into higher-end weddings, your ability to communicate with planners becomes just as important as your filmmaking or photography. In this episode, Taylor and Kelley break down the key shifts wedding creatives need to make to build trust, stay professional, and become planner favorites.In this episode, we cover:✅ How communication changes when planners are involved✅ Common mistakes to avoid when working with planners✅ How to be a respectful, proactive creative partner✅ When it's appropriate to contact the couple directly✅ How to position yourself for future planner referrals🎯 Want to becom...2023-03-0725 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow Wedding Photographers and Filmmakers Can Stand Out in a Saturated MarketIn a world of moody tones and cinematic trailers, Kyle Smith took a different path—and it paid off. In this episode, Kelley and Taylor chat with the founder of 87 & Smith about embracing authenticity, breaking the mold of traditional luxury branding, and building a standout wedding filmmaking business that’s both personal and profitable.In this episode, we cover:✅ How to craft a wedding film brand that reflects YOU✅ Why luxury clients are drawn to originality✅ How to define your voice and attract aligned clients✅ The role of mindset in standing out in saturated ma...2023-02-2835 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Become a Top Referral for Wedding PlannersWant to know how to become a wedding planner’s go-to filmmaker or photographer? In this episode, Kelley and Taylor chat with Sam Eng of Sam Eng Films about exactly how he built strong planner relationships that now fuel his luxury bookings. From the way you show up on the wedding day to how you deliver galleries, every detail matters.In this episode, we cover:✅ What wedding planners really value in a creative partner✅ How to build long-term relationships with luxury planners✅ What to do on the wedding day to earn referrals✅ How to elevate...2023-02-2241 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastScale Your Wedding Portfolio Using Editorials to Attract Luxury ClientsIf you're ready to attract higher-end clients, editorial work might be your secret weapon. In this episode, Taylor and Kelley sit down with Andrew Aziz of Aziz Studios to explore how styled shoots can shape your brand, build your network, and open doors to luxury bookings.In this episode, we cover:✅ How editorials help elevate your portfolio✅ What separates styled shoots from real weddings✅ Ways to make your editorials marketable and strategic✅ Tips for getting planner buy-in and publication✅ How to avoid burnout while using editorials for growth🎯 Want to be seen as a...2023-02-1432 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastMisconceptions of the Luxury Wedding MarketThink the luxury wedding world isn’t for you? Think again. In this short but powerful episode, Kelley and Taylor break down the most common fears that hold wedding photographers and filmmakers back from stepping into the high-end space. Whether it’s fear of not being “luxury enough” or misunderstanding what clients actually want—this episode will help you shift your mindset and take the next step.In this episode, we cover:✅ Common myths about the luxury wedding space✅ What luxury clients truly care about✅ Why you don’t need a total rebrand to elevate✅ How...2023-02-0718 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWhen To Raise Your Prices as a Wedding VideographerIf you’re feeling burned out, overbooked, or attracting the wrong clients—it might be time to raise your prices. In this empowering episode, Taylor and Kelley walk you through the signs it’s time to raise your rates, the mindset required to do it confidently, and practical tips to transition without losing momentum.In this episode, we cover:✅ Key signs it’s time to increase your prices✅ Why pricing isn’t just about deliverables✅ Mindset shifts to overcome pricing fear✅ How to communicate new pricing with confidence✅ Encouragement to own your value and charge acc...2023-01-3143 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIns / Outs for Wedding Filmmakers in 2023Times are changing, friends. As we embark on a new year and a new wedding season, I can't help but feel like we are ushering in a new era in the wedding industry. What worked 5 years ago won't work now, and what was HUGE in 2022 is suddenly on the "out" list.Join in on this fun, lighthearted conversation about Kelley + Taylor's "In / Out List" for 2023 in the wedding filmmaking world.Connect with Taylor , Kelley + The Level Up Co.:Instagram: @thelevelupcoInstagram: @taylorpetrinovichInstagram: @618studios...2023-01-1736 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastReal Talk: an Update on Life, Business + GoalsAn honest look at business and life in 2022 with Taylor PetrinovichInstagram: @taylorpetrinovichEpisode Sponsors:The Artist's Lawyer - Use code LEVELUP for 15% off contract templatesIllume LUTS - Use code LEVELUP for 15% off LUTsTonic Site Shop - Use code LEVELUP15 for 15% off Website TemplatesConnect with Taylor + The Level Up Co.:Instagram: @taylorpetrinovichInstagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook 2022-07-2629 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastFinding Your Ride or Die Creative Partners w/ Wendy KayAs a soloprenuer, the wedding industry can be a lonely place. That's why finding a group of vendors who align with you in terms of style, business, and personality is crucial to building a sustainable business. It's just more fun that way.Today's episode is with Wendy Kay of Birds of a Feather Events.Connect with Wendy:Instagram: @birdsofafeathereventsConnect with Taylor + The Level Up Co.:Instagram: @taylorpetrinovichInstagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract...2022-05-3035 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastCrafting Captivating IG Captions w/ Ash BaumgartnerWe all know that Instagram is an incredible marketing tool for us in the wedding industry. It can be challenging enough to decide what to post, and many of us tend to neglect one very important piece of the Instagram puzzle: the caption.As wedding photographers, wedding videographers, and wedding planners, Instagram's main purpose is to connect with our ideal clients & other vendors within the industry. The captions of our posts is where most of that connection happens. Don't sleep on the captions, folks!Ash Baumgartner is breaking down how to craft Instagram captions with...2022-05-1150 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastCreating a Roadmap to Success w/ Sean Thomas PhotographyWhether you're a wedding photographer or wedding videographer who wants to go full time, make six figures, or shoot a celebrity wedding, you probably have a pretty big goal for your business.When it comes to going after your goals, it's paramount to create a roadmap on how you plan to achieve those goals. The old saying "Failing to plan is planning to fail," holds a lot of weight, especially in the wedding industry. Today's conversation with Sean Thomas Photography focuses on this very sentiment. Sean has achieved a lot in the short amount of...2022-04-2643 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastBuilding Trust with a Cohesive Brand w/ Ida WinsteadIt's true that your brand can make or break you. That's why taking the time to make sure your brand is targeted & cohesive is vital. My guest today is Ida Winstead. Read more about Ida and her company below.Ida Winstead is the owner of Hygge Design Co, a brand and Showit website design company serving creative entrepreneurs and the host of The Hygge Hour Podcast. After moving to the US from Norway and finding that American corporate life was not for her, she’s made it her mission to help other entrepreneurs bring more hygge an...2022-04-1427 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThis One Question Changes Everything w/ Kevin CochranOne question most creatives forget to ask themselves, but has a HUGE impact on their overall success, consists of a single word: why.  Today, I'm chatting with Elevate Mastermind Alumni Kevin Cochran of 718 Creative about his rapid business growth, and how asking himself "why?" has played a huge role in his overall success.Connect with Kevin & 718 Creative:718creative.comInstagram: @718.creativeConnect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) h...2022-04-0636 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastLeveraging Reels to Grow Your Wedding Business w/ Alesia FilmsInstagram has been pushing their Reels feature heavily over the last 6-12 months. If you haven't hopped on the bandwagon yet, it's not too late! Join in on the conversation with Alesia Films on how to best leverage reels to grow your business, and your revenue.About Alesia:Alesia is a destination wedding and elopement videographer based in Portland, Oregon. She specializes in engaging wedding films for non-traditional couples who want their story told through a fun, music driven video to share with family and friends. On top of that, she's an educator that offers...2022-03-2239 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastRising to the Top w/ Erica EstradaErica is the Lead Planner and Designer of Erica Estrada Design, a Full Service Wedding Planning and Design company. Although based in Northern California, Erica travels wherever her clients take her. She has been named Top Planner and Designer by both BRIDES and Martha Stewart.Connect with Erica:ericaestradadesign.comInstagram: @ericaestradadesignConnect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comJoin the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go...2022-03-1539 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe Best Kept Secrets of Longevity w/ Kevin DennisWhen it comes to building a wedding business that stands the test of time, there are several key things to consider. In today's episode, Taylor sits down with Kevin Dennis, a wedding industry veteran, to discuss what has kept his business alive and well for the past few decades. Points discussed in this episode include:How to step back and look at the bigger picture of your business's trajectory, whether as a new event pro or a professional with experience under your beltBest practices for setting your business up for success - in productivity, partnerships, and internal structure...2021-07-0140 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow Purposeful Action Yields Huge Results w/ Peyton Frank FilmsIt's no secret that success doesn't happen accidentally. Achieving your dreams takes big, purposeful action on a regular basis. And this philosophy, paired with a strong work ethic, is what gave today's guest, Peyton Frank, the edge in her career that yielded huge results.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comLearn more...2021-06-2229 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastIs Your Marketing Even Working? w/ Christie OsborneMarketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working? Christie Osborne joins Taylor on the podcast today to chat about :Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?How can business owners determine the best channels to reach their target market? What is at risk when skipping the evaluation stage of one’s advertising and marketing strategy?How can smart business owners measure the...2021-06-1549 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWedding HORROR STORIES pt. 2What could possibly go wrong on a wedding day for the vendors involved? Apparently there's quite a list! This lighthearted episode about wedding horror stories is a compilation of previous guests on the podcast sharing their stories of what went wrong on a wedding day.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding...2021-06-0815 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Get Your Work Featured in Publications w/ Jainé KershnerWhat is a publication, and why should you care if your work is featured? Today I'm chatting with Jainé Kershner all about the ins and outs of being published as a wedding creative.Connect with Jainé :Instagram: https://www.instagram.com/jainekershner/Website: https://www.jainekershner.com/Podcast: https://www.teawithjaine.com/ Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupco2021-05-1341 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHOT SEAT - Focusing on Client ExperienceAs wedding industry pro's, client experience makes up a huge portion of our jobs. Yes, we are technically hired to deliver the film, photos, or the floral design, but taking care of our clients by going above and beyond is what creates a standout brand.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook...2021-04-3015 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Get Crystal Clear on Your Ideal ClientToday's episode is actually highlighting a piece of a live training I did inside Elevate Mastermind. Before you invest money in branding or marketing, it's beyond important to get crystal clear on who your ideal client is. Your ideal client is the foundation that your entire business should be build upon.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.com2021-04-2726 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHOT SEAT - Overcoming Imposter SyndromeIf you ever feel a sense of imposter syndrome as a creative business owner, then I'll be the first to tell you that you aren't alone. Feeling inadequate, like you're not enough, or having chronic self-doubt is something many of us struggle with. The good news: it means you're on the right track to success. Because success doesn't come from your comfort zone.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The...2021-04-2316 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastBreaking Into Destination Weddings w/ Jennifer TaylorThe destination wedding market is growing rapidly, and it’s one that holds abundant business opportunities. However, breaking into destination weddings requires careful strategy. Whether you want to take local clients to a tropical paradise or bring faraway couples to your hometown, you need to learn the finer points of operating from a distance. In this session, Jennifer will share her own experience to guide wedding pros in finding their ideal destination(s) and how to become an expert with a foothold in that market.Join the *Free Facebook Community* - As wedding professionals, we are often ru...2021-04-2226 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThe 1% RuleDo you want to know the difference between those who succeed vs. those who don't? They've mastered and committed to the 1% rule. Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook 📲 Love this epi...2021-04-1512 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastWorking as a Husband + Wife Team w/ Scott + DanaToday on the show we have husband and wife photography team, Scott and Dana, These two have been shooting alongside each other since 2012, totaling over 300 weddings! Having been married for 20 years, the way in which they cherish their own marriage fuels their desire to serve clients just starting out on their own lifelong adventure. When people ask how they manage living and working together, they say they love partnering in all aspects of their life, and wouldn't want it any other way. Scott and Dana are only half joking when he affectionately refers to her as his personal secretary...2021-04-1330 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHOT SEAT - Upleveling Your Time Management & Productivity for Maximum GrowthUpleveling Your Time Management & Productivity for Maximum GrowthJoin the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook 📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @The...2021-04-0817 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHow to Enter a Flooded Market Powerfully w/ Kristy RiceWhether you are brand new to the industry or shifting into a new segment of the market, it can be intimidating to enter a new market. This conversation on how to enter a flooded wedding industry market powerfully is one that is sure to kick you into high gear.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.com2021-04-0626 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastThere is No Growth in Being ComfortableIn life + in business, we can either choose to be comfortable, or we can choose to grow. So what's it going to be for you?Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them) https://thelevelupco.com/playbook 2021-04-0110 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastFuture Proof Your Business w/ Aleya HarrisNow more than ever, professionals in the wedding industry should be looking for ways to be strategic in their marketing efforts. Future proofing your business is definitely the theme for 2021 and beyond.Today, I’m chatting with marketing expert Aleya Harris about how we can future-proof our businesses, so that things like, I don’t know, a global pandemic, don’t push us too far off track ever again.Mentioned in this episode:Get 50% off your email marketing with Flodesk using this linkJoin the *Free Facebook Community* - As weddin...2021-03-3042 minLEVEL UP: A Wedding Photography + Videography PodcastLEVEL UP: A Wedding Photography + Videography PodcastHOT SEAT - Positioning Yourself as High-End from Day 1How can you strategically position yourself as a high-end wedding professional from the very beginning? Today's episode is the first of many in the new HOT SEAT mini series here on the podcast.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comNEW TRAINING: The Luxury Wedding Playbook - Learn how to attract luxury clients (without chasing them...2021-03-2520 min