Shows
The Social Law Co. PodcastInside Influencer Marketing Talent Management with Neuralle's Jordan MichaelidesWe talk to Jordan Michaelides, Managing Director at Neuralle about all things talent management, including:what he looks for in talent when considering taking them under management;at what stage of their growth talent should be looking for a manager (if ever);the top 3 benefits of talent having a manager according to Jordan;the things talent should look out for when considering who they should trust with their management;Jordan’s tips for ensuring a successful transition from self-representation to professional management;tips for brands when looking to work with influencers under management;finding the right fit between br...2024-07-2459 min
Mastering the Mum MarketBONUS EPISODE: Your FAQ Answered! A chat with Social Media Lawyer Tegan Boorman & Accountant Shannon Tarbotton.We're back with another Bonus Ep with a topic by demand! The world of influencer marketing and content creation is changing so quickly it can be confusing when trying to keep on top of the rules and regulations that govern this space. We’re often asked by our brands and content creators about best practice, so of course we had to call on the experts. Tegan Boorman, current chair of AiMCO and founder of Social Law Co and Shannon Tarbotton Director of Elevate Tax & Accounting join Christie Nicholas to answer all your burning questions around the dos and don’ts o...2023-08-0843 min
Women Wealth Wordpress01. Building a Legally Legit Web Dev Business with Tegan Boorman from Social Law CoIn this insightful episode, Nikki from Seedling Digital (that's me!) and Tegan from Social Law Co come together to explore the legal landscape of running a legally legit Website Development business. Tegan has been so generous with sharing her knowledge and expertise to help you build a business that not only flourishes but also protects you and serves your clients at the highest level. From contracts to data privacy, this conversation covers the essential topics you need to understand to navigate the complex world of digital entrepreneurship.In this episode, we discuss:The importance of...2023-05-0100 minThe Social Law Co. PodcastInfluencer Marketing tax chats with Shannon Tarbotton from Elevate TaxShannon Tarbotton from Elevate Tax joins us on this episode to discuss some of the burning tax questions in relation to influencer marketing services, such as whether influencers need to declare free gifts in their tax returns, common deductions influencers might be able to explore claiming, when superannuation contributions might need to be paid to an influencer's fund, whether brands need to withhold PAYG from payments made to influencers, structuring and more. 2023-01-2540 min
Lawyers Weekly Podcast NetworkThe Boutique Lawyer Show: What a successful social media strategy looks likeWhen it comes to effective utilisation of digital and social media, some law firms are performing well, while others are “putting in pretty dismal efforts”. Garnering better engagement in 2022 is shaping up to be critical to the success of burgeoning practices. On this episode of The Boutique Lawyer Show, host Jerome Doraisamy is joined by Social Law Co. founder Tegan Boorman (who won the Thought Leader of the Year category at the 2021 Women in Law Awards) to discuss why a successful social media strategy is so fundamental moving forward, how firms across the country are faring, the most c...2022-01-1126 minThe Social Law Co. PodcastInternational influencer marketing campaigns with United States based Attorney Robert Freund from Robert Freund LawRobert Freund is an experienced advertising attorney and advisor based in Los Angeles. He focuses his practice on e-commerce and social media marketing issues.Before opening his own firm, Rob honed his legal skills working at Greenberg Traurig, where he represented individuals and companies in complex commercial litigation, including consumer class actions and claims related to advertising and unfair competition.Rob has lectured about advertising law at the University of Southern California, the University of San Diego, and the Fashion Institute of Design & Merchandising, and he has been quoted in The New York Times on...2021-09-2353 minThe Social Law Co. PodcastGrowing a brand through collaboration with Heather Leggett from KippinsHeather is the Managing Director and Founder of Kippins, a brand designed to help solve one of parenting’s biggest challenges – getting enough sleep!After more than a decade in the Advertising Industry, the sleep deprivation Heather experienced during the early days of motherhood prompted her to create the now Insta-famous Kippin Cuddle Blankie. These special organic cotton friends help babies settle and sleep during the night, and Heather has since developed a range of matching sleepwear, authored a Children sleepy-time story, The KippinTales and released a nursery linen range.Kippins can now be found in a...2021-04-0655 minThe Social Law Co. PodcastWhat you need to know when it comes to documenting the remuneration of your InfluencersIn this episode, we zone in on discussing Influencer's fees and what you need to know when it comes to documenting them in your Influencer Agreement.This is part of a series of episodes breaking down some of the key issues that we cover in influencer, ambassador and affiliate agreements into some bite size chunks of podcast goodness for you to consume at your leisure. For a comprehensive checklist of what to cover in your Influencer Agreements, you can download our Influencer Agreement Checklist. 2020-12-0810 minThe Social Law Co. PodcastBrand Alignment for Influencer Marketing Campaigns with Mike Bromley from Beyond BillablesIn this episode, we talk to Mike Bromley from Beyond Billables about what to look for in terms of brand alignment when it comes to influencer and brand collaborations and in particular:what we mean when we say brand alignment in the context of influencer marketing;why brand alignment between the influencer and the brand is so important in the context of an influencer marketing campaign;key things to look for in an influencer for a brand wanting to work with influencers for the first time;some examples of successful campaigns in terms of brand alignment; how brands c...2020-11-2452 minThe Social Law Co. Podcast10 tips to make your life easier when contracting with InfluencersIf your business regularly engages with Influencers to promote your products or services, you might have wondered how you can reduce your risk, keep it professional and continue to move forward without delays. In this episode of The Social Law Co. Podcast, we give you 10 tips for contracting with Influencers to make your life easier.For more information, head to sociallawco.com.au.2020-11-1708 minThe Social Law Co. PodcastInfluencer Marketing For Small Businesses with Rhianna Dickson from Rhi CommunicateWith 5 years of experience working in boutique PR and communications agencies, Rhianna is passionate about helping small businesses and startups grow through the various communication platforms available today. So passionate about her work, Rhianna started up her own consulting business in 2019 and now has over 10 Adelaide clients, 1 interstate client, and 1 global client, as well as a team of 3 around her.Rhi Communicate is a boutique PR and communications consultancy based in Adelaide, South Australia which aims to help publicise small businesses and individuals through local PR strategies, events, and social media management. Rhianna and I d...2020-11-1028 minThe Social Law Co. PodcastLegal considerations for social media competitions in AustraliaWe discuss some of the legal considerations that should come to mind before posting an announcement about your trade promotion competition on social media. Head to the show notes for more information. 2020-11-0314 min
Boom Your BizBeing a law-abiding business on social mediaToday's guest, Tegan Boorman, founder of Social Law Co takes us through how not to breach Facebook and Instagram's terms of use when running competitions, advertising, working with influencers and sharing other users content. Nothing in this podcast episode is intended to constitute legal advice and is to be considered general information only. You should not act or rely on any information in this podcast episode without first obtaining advice specific to your circumstances.2020-10-2721 minThe Social Law Co. PodcastCreating Agreements for your Brand Ambassador ProgramsIn this episode we talk about brand ambassador programs and how we can help you to create a brand ambassador agreement that's tailored to your intended program. We also talk about some of the key issues to cover in your agreement and think about before instructing a Lawyer to draft up the document. 2020-10-2709 minThe Social Law Co. PodcastWhy You Need To Immediately Review Your Influencer Sponsored Post Disclosure StrategyIn this episode we discuss:The updates to the AANA Code of Ethics, when they will come into effect and what this means for Influencers and Brands involved in influencer marketing campaigns;Some recent complaints considered by the Ad Standards Community Panel in relation to influencer marketing campaigns promoted on Instagram;Instagram’s reported crack down on hidden advertising posts on the platform.Find the show notes and further resources here. 2020-10-2012 min
Beyond BillablesTegan Boorman - Founder of the Social Law CoOn the show today I had the great pleasure of sitting down with Tegan Boorman. Tegan is an Australian corporate, commercial and intellectual property lawyer who saw a niche market in creating commercial legal agreements for influencer marketing campaigns and collaborations, as well as terms and conditions for social media competitions, online businesses and digital courses. Social Law Co. was established to service that niche market. During the course of her career, Tegan has acted for clients of various sizes, from individuals and small start ups through to companies listed on the ASX. Her industry expertise includes ret...2020-10-2051 minThe Social Law Co. PodcastTracking Influencer leads and conversions - tech tips from Nikki Hamilton of Seedling DigitalIn this episode, we talk to Nikki Hamilton from Seedling DigitalNikki specialises in custom branding with meaning, and exceptional WordPress websites, Nikki works with women in business to develop a cohesive online presence that's clear, that's memorable, that converts. She's an easily entertained, 90’s hip hop obsessed, exclamation point loving, perfectionist. She is a mother, a margarita loving wife and a passionate creative based on the sunny Gold Coast of Australia. Her passion is delivering work to clients that exceeds their expectations, helps them put their best foot forward and increase their inco...2020-10-1326 minThe Social Law Co. PodcastHow to legally influence Australian consumers to buy from you using social media InfluencersIn this episode we cover:The Australian Influencer Marketing Code of Practice – what it is, how it came to exist and what’s in it. why you need an Influencer Agreement and some of the things it should cover;Setting objectives for your campaign and documenting your Influencer Agreement around them;Social Media Platform Terms of Use, including the Branded Content Policy on Facebook and Instagram;Why you should never just copy what your competitors are doing;The relevant Codes and Laws that apply to Influencer Marketing in Australia;Consumer complaints processes; Consequences of breaching the Australian Consumer Law, i...2020-10-0612 minThe Social Law Co. PodcastLauren Bath: Australia’s First Professional Instagrammer As Deemed By National MediaLauren and I talk about her actions in the early days of leaving her job as a Chef to focus on her work as a professional instagrammer. We also talk about changes she’s noticed as the influencer marketing industry has grown and matured over the years, what she considers to be the secret sauce for a good influencer marketing campaign, tips for influencers and brands when involved in campaigns and we also got Lauren’s thoughts on the new AIMCO Influencer Marketing Code of Practice.Click here to download our FREE Legally Compliant Campaigns eBook.2020-10-0657 minThe Social Law Co. PodcastContent Collaborations With Nicole Ray From Minty Magazine And SmallistNicole and I talked about how she came to own and run Minty Magazine and start Smallist and how she and her clients benefit from collaborations on social media as well as some of the pitfalls you can experience through collaborating online.Click here to download our FREE Legally Compliant Campaigns eBook.2020-10-061h 02The Social Law Co. PodcastThe Social Law Co. Podcast - coming soon!Introducing The Social Law Co. Podcast!Australian Lawyer, Tegan Boorman, is dedicated to discussing some of the key legal issues associated with collaborating with third parties on social media as a form of advertising.The Social Law Co. Podcast launches on Wednesday, 7 October 2020. Subscribe to be notified as new episodes are released.Click here to download our FREE Legally Compliant Campaigns eBook.2020-09-1404 min
PROACTIVE Podcast with Chris HoganInfluencer Marketing Legals with Tegan Boorman - Get Fact Up Episode 109Published Oct 28, 2019 VIDEO TRANSCRIPT Chris Hogan - Good day world, Chris Hogan coming to you live from MeMedia Studio here at Burleigh Heads for episode 109 of "Get Facted Up". And I have with me Tegan Boorman from Social Law Co. How are you Tegan? Tegan Boorman - Good, thank you, how are you? Chris Hogan - Excellent, thanks so much for coming in to the studio. We had a chat a little while ago out and about on the Gold Coast and it was quite interesting. We were talking about influencer marketing and I guess the contractual arrangements that...2020-01-2914 min