Shows
The Paycast NetworkThe Social Sales Playbook: Cultivating Community and Authority on FacebookChase and James sit down with industry experts Kermit and Adam to explore how Facebook can serve as a powerful, relationship-driven complement to your existing sales strategy. The discussion reveals two distinct paths to organic growth: Adam’s "80/20" approach to personal branding that prioritizes authenticity over hard selling, and Kermit’s method of building influence by becoming a helpful administrator in niche community groups. Tune in to learn how to generate inbound leads by establishing the "like, know, and trust" factor and turning your network into "raving fans".
2026-02-0429 min
The Paycast NetworkSell Me This Duck: Mastering Mindset & Overcoming RejectionJoin us for a high-energy masterclass on the art of selling as fan-favorites Steven Morris and Jason Isidore return to the studio. What starts with a hilarious improv challenge to "sell this rubber duck" quickly evolves into a deep dive into the psychology of the modern salesperson. From re-framing rejection as a necessary step toward success to tackling the dreaded "I'm happy with my provider" objection, the guys share why "action cures fear" and how to maintain the resilience required to close the deal. Whether you are a merchant services veteran or terrified of your first cold call, this...
2026-01-2925 min
The Paycast NetworkThe "New Kid on the Block": Unlocking the Power of the Dejavoo P18 & DejaPayProJoin Chase and James as they welcome Dejavoo’s VP of Sales, Ron Yannai, into the studio for a hands-on look at the next generation of payment hardware. The team breaks down the versatility of the Dejavoo lineup—from the mobility-focused P8 and P12 to the integrator-favorite P18 with its innovative swivel display—while demonstrating how DejaPayPro is streamlining the checkout experience. Tune in for some hard-hitting payments trivia, a live (and slightly chaotic) demo, and a peek at the future of all-in-one payment solutions.To get in touch with Dejavoo email sales at sales...
2026-01-2319 min
The Paycast NetworkThe 2026 Reset: Swimming in New Pools, Talking Less, and Finding Your "Why"In this conclusion to our New Year’s special, the team shifts focus from reflecting on the past to executing for the future. Chase, James, Stephen, and Jason trade war stories and strategies for 2026, covering everything from the discipline of 2,000 cold calls to the necessity of targeting software verticals. Whether you need to build a vision board, curate an audiobook library, or just learn when to "shut your mouth" during a sale, this candid conversation provides the blueprint—and the motivation—to make your network your net worth this year.
2026-01-1628 min
The Paycast NetworkDejavoo’s P-Series Revolution: Dual Screens, Deep Linking, and the End of Legacy HardwareIn this hardware-focused deep dive, Chase and James welcome in Dejavoo’s Ron Yannai to explore the cutting-edge versatility of the P-Series line. The trio breaks down the rugged capabilities of the P8 handheld—revealing exclusive new models featuring dual screens and printer-less designs tailored to rival major competitors—before shifting to the robust, "business-in-a-box" potential of the P18 countertop register. From ISV-friendly deep linking and SDKs to an aggressive trade-in program designed to help ISOs modernize their merchant portfolios, this episode is packed with the technical insights and strategic tools you need to stay ahead in the payments landsc...
2026-01-1021 min
The Paycast NetworkRed Underwear, Champagne, & Cold Calls: The Blueprint for Closing Out the YearRing in 2026 with the Paycast crew as they blend holiday hilarity with high-level sales strategy. The team shares ambitious resolutions and reveals how to turn the December "slow season" into a competitive advantage in the merchant services industry. Tune in to discover why targeting CPAs, mastering new tech, and sending strategic gifts—like champagne and custom cutting boards—are the ultimate blueprint for closing out the year strong.
2026-01-0123 min
The Paycast NetworkBeyond the Swipe: AI and the Invisible Future of PaymentsIn this episode of The Paycast Network, Chase Gunnell and James Ringstaff sit down with Ron Yannai, VP of Sales at Dejavoo, to explore the rapidly evolving landscape of 2026. From the launch of AI-powered support bots and dual-screen hardware to the rise of cryptocurrency and ad-driven payment terminals, they discuss how the industry is making transactions faster and more intuitive. Whether debating the future of physical hardware or diving into the logic behind QR codes, this conversation offers an essential look at the innovations bridging the gap between today’s merchants and tomorrow’s technology.To...
2025-12-2322 min
The Paycast NetworkFines, Fees, and False Promises: The Reality of Dual PricingIn this high-stakes episode of The Paycast Network, the team dives deeper into the complex world of dual pricing, surcharging, and the rising tide of non-compliance fines. Chase Gunnell and a panel of industry experts—James Ringstaff, Carlos Nieto, and Dave Humphrey—unpack why some ISOs are willing to gamble with heavy penalties and how a lack of education is leaving many sales agents vulnerable. From the nuances of B2B transactions to the technical differences between "top-up" and "bottom-down" POS systems, they reveal the critical pitfalls merchants face when pricing structures aren't transparent. Whether you're a merchant or an a...
2025-12-1733 min
The Paycast NetworkDual Pricing Part 1This episode of The Paycast Network, featuring Chase Gunnell, James Ringstaff, Carlos Nieto, and Dave Humphrey, dives into the complicated world of dual pricing, cash discounting, and surcharging in the payments industry. The hosts discuss how the lines between these practices are often blurred—sometimes intentionally by agents and ISOs seeking greater profit margins—leading to non-compliance and customer confusion. They stress that card networks like Visa focus heavily on protecting the consumer experience, suggesting that non-compliant entities face growing risks, including potential class-action lawsuits.
2025-12-1027 min
The Paycast NetworkThe Good, Bad, and Ugly of LeasesThis episode of The Paycast Network, featuring Chase Gunnell, James Ringstaff, and Carlos Nieto, explores the pros and cons of equipment leasing in the payments industry. While leases can be beneficial for high-cost POS systems by reducing upfront expenses, the discussion focuses heavily on the negative side, including predatory leasing practices, merchants getting stuck in long-term, non-cancellable contracts for outdated or cheap equipment, and the problem of automatic lease renewals. The hosts stress the need for transparency from agents and recommend using tools like AI and the Department of Justice (DOJ) to potentially escape unfair agreements.
2025-12-0334 min
The Paycast Network1 on 1 Agent Spotlight: Carlos NietoThis episode of The Paycast Network's "One on One Agent Spotlight" features guest Carlos Nieto. Host Chase Gunnell discusses Carlos's unexpected journey into the merchant services industry, starting from running a shipping and rental store, then transitioning through the mortgage industry, and finally into an RM role where he faced initial struggles with pricing and compensation. Carlos shares a pivotal moment at a training session and an unexpected firing that ultimately shifted his mindset toward a more balanced, value-focused sales approach, which led to his success and ability to help his team, emphasizing the importance of genuinely connecting with...
2025-11-2625 min
The Paycast NetworkWho is Paycast?On this episode of The Paycast Network, hosts Chase Gunnell and James Ringstaff do a special "get to know us" segment. They share personal and professional backgrounds, discussing their journeys into the merchant services and fintech space. They articulate their vision for The Paycast Network as a platform dedicated to delivering true, honest, and easy-to-consume educational information for ISOs, agents, and merchants alike. Sharing their goal of easing the barrier of entry and clarifying the often-messy world of financial technology.
2025-11-1925 min
The Paycast NetworkFrom Legacy Terminals to the Cloud: The Story of DejavooOn this episode of The Paycast Network, hosts Chase Gunnell and James Ringstaff sit down with Venkat Kal, CTO of Dejavoo, to delve into the fascinating history and future of their payment technology. Venkat shares the journey of Dejavoo, from its roots catering to the needs of smaller ISOs and developing solutions on older payment terminals, to the present day with the innovative iPOSPays platform. The conversation highlights the company's evolution from an "Omni-Channel" to an "Omni-Commerce" platform, emphasizing their commitment to being a technology provider that supports ISOs and merchants with low cost of ownership, high merchant retention...
2025-11-1217 min
The Paycast NetworkContracts Risks and RealitiesThis episode of The Paycast Network features host Chase Gunnell alongside payments professionals Steven Morris and Carlos Nieto. Together they welcome attorney Scott Reib back to the panel to delve into the critical topic of contracts between agents and ISOs. The discussion provides essential advice for agents—new and seasoned—on navigating the fine print, emphasizing the necessity of reading and understanding agreements to protect their residual income and their careers. They cover major red flags like restrictive covenants (non-competes and non-solicitation clauses), the risk of losing residuals due to performance clauses or contract termination, and the importance of cond...
2025-11-0536 min
The Paycast Network1 on 1 Agent Spotlight: Jason IsidoreThis episode of The Paycast Network: One on One Agent Spotlight, features Jason Isidore of Summit Payment Solutions, who shares his unique journey into the merchant services industry. He discusses his start in sales after his Division 1 baseball career at Coastal Carolina, transitioning from office supply and telecom sales to working at Chase Paymentech, and eventually starting his own company, Summit Payment Solutions. Jason attributes his success to the discipline and structure he learned as an athlete, his passion for the industry, and his commitment to building trust and integrity with his clients, recounting a memorable story where answering...
2025-10-2925 min
The Paycast Network1 on 1 Agent Spotlight: Jason IsidoreThis episode of The Paycast Network: One on One Agent Spotlight, features Jason Isidore of Summit Payment Solutions, who shares his unique journey into the merchant services industry. He discusses his start in sales after his Division 1 baseball career at Coastal Carolina, transitioning from office supply and telecom sales to working at Chase Paymentech, and eventually starting his own company, Summit Payment Solutions. Jason attributes his success to the discipline and structure he learned as an athlete, his passion for the industry, and his commitment to building trust and integrity with his clients, recounting a memorable story where answering...
2025-10-2925 min
The Paycast NetworkGet CEDP Compliant: Strategies for Merchants & ISOs with DejavooOn this episode of the Paycast Network, Get CEDP Compliant: Strategies for Merchants & ISOs with Dejavoo, James Ringstaff, and Chase Gunnell dive into Visa's new Commercial Enhanced Data Program (CEDP), which replaces old Level 2 and Level 3 interchange programs, ending the era of 'auto-filling' transaction data. Joined by Dejavoo's CTO, Venkatarama Kalyanaraman, they discuss why this change is happening, what it means for merchants and ISOs after the October 17th enforcement date, and how merchants—even unexpected categories like fine dining and laundry—can leverage accurate line-item data to avoid downgrades and potentially save up to 40% on interchange fees. Learn abou...
2025-10-2235 min
The Paycast NetworkGet CEDP Compliant: Strategies for Merchants & ISOs with DejavooOn this episode of the Paycast Network, Get CEDP Compliant: Strategies for Merchants & ISOs with Dejavoo, James Ringstaff, and Chase Gunnell dive into Visa's new Commercial Enhanced Data Program (CEDP), which replaces old Level 2 and Level 3 interchange programs, ending the era of 'auto-filling' transaction data. Joined by Dejavoo's CTO, Venkatarama Kalyanaraman, they discuss why this change is happening, what it means for merchants and ISOs after the October 17th enforcement date, and how merchants—even unexpected categories like fine dining and laundry—can leverage accurate line-item data to avoid downgrades and potentially save up to 40% on interchange fees. Learn abou...
2025-10-2235 min
The Paycast NetworkAgent Roundtable Part 2: Clients, Contracts, and Compensation SplitsOn this episode of The Paycast Network, the Agent Roundtable brings together payment professionals Steven Morris, Jason Isidore, Gino Prozzi, Noah Balderas, and Julio Tineo—to reveal key strategies for success, starting with the easiest verticals to close, such as auto repair and liquor stores, where the owner-operator model drives quick decisions. They stress that true longevity comes from building genuine merchant relationships and acting as the first line of defense against competitors. The discussion then shifts to the business side, exposing the truth behind the "90% split" and advising all agents to thoroughly understand their contracts—and even consult a law...
2025-10-1546 min
The Paycast NetworkAgent Roundtable Part 2: Clients, Contracts, and Compensation SplitsOn this episode of The Paycast Network, the Agent Roundtable brings together payment professionals Steven Morris, Jason Isidore, Gino Prozzi, Noah Balderas, and Julio Tineo—to reveal key strategies for success, starting with the easiest verticals to close, such as auto repair and liquor stores, where the owner-operator model drives quick decisions. They stress that true longevity comes from building genuine merchant relationships and acting as the first line of defense against competitors. The discussion then shifts to the business side, exposing the truth behind the "90% split" and advising all agents to thoroughly understand their contracts—and even consult a law...
2025-10-1546 min
The Paycast NetworkAgent Roundtable Part 1: Industry Advice, War Stories, and Best PracticesPlace Description HereOn this episode of The Paycast Network, the Agent Roundtable brings together payment professionals Steven Morris, Jason Isidore, Gino Prozzi, Noah Balderas, and Julio Tineo—to share industry advice, war stories, and best practices. The agents discuss how they "fell into" the merchant services space and recount the excitement, mistakes, and lessons learned from signing their first client. The core of the conversation focuses on the discipline required for success as a 1099 sales rep, emphasizing the need for a mentor and a commitment to action, captured by the mantra "discipline over dopamine." Listen in as the panel det...
2025-10-0941 min
The Paycast NetworkLoyalty Simplified: Extra360 & Dejavoo’s Game-Changing PartnershipIn this episode of The Paycast Network, host Chase Gunnell and co-host James Ringstaff sit down with Irem Tuzunapler, Chairperson, Co-Founder & Co-CEO of Extra360, and guest Carlos Nieto, National Account Specialist. The conversation highlights the new partnership between Extra360 and Dejavoo, created to transform loyalty and customer engagement for small and mid-sized businesses. Irem shares why traditional loyalty programs in the U.S. often fall short, and how the Dejavoo Extra co-branded program delivers an enterprise-grade solution that’s simple to install and easy to use. Listeners will also learn how merchants can own their customer data, launch product-based ca...
2025-10-0134 min
The Paycast NetworkFueling the Future: Valor, WEX, and the Fast Moving World of PaymentsJoin hosts Chase Gunnell and James Ringstaff on The Paycast Network as they sit down with payments industry veteran Marty McMullian, VP of Sales at Valor PayTech. With more than 30 years at companies like Hypercom and Pax, Marty brings unmatched insight into how payment technology has evolved—and where it’s headed next. The conversation covers everything from WEX and fleet card integration to Valor’s omnichannel tools that empower merchants and ISOs. Plus, Marty introduces Flex Factor, a game-changing feature designed to help businesses approve more transactions. Don’t miss this deep dive with one of the industry’s most sea...
2025-09-2640 min
The Paycast NetworkFrom Zero to Hero: The Success of Lifelong POSIn this episode of The Paycast Network, host Chase Gunnell and co-host James Ringstaff sit down with Kermit Lowry, CEO and Founder of Lifelong POS.Kermit shares the story behind building a purpose-driven point-of-sale platform designed for the unique challenges of high-risk industries like vape, smoke, liquor, and adult retail. He opens up about the pain points business owners in these markets face daily—and how Lifelong POS is solving them with features like milliliter tax support, integrated loyalty programs, and a relentless focus on customer service.Whether you’re a...
2025-09-2439 min
The Paycast NetworkThe Shatterproof AgentIn this episode of The Paycast Network, host Chase Gunnell and guests Steven Morris and Carlos Nieto welcome lawyer Scott Reib to the show. Scott, who coined the term "shatterproof agent," shares his insights on how independent agents can build a durable business by being proactive with their legal and financial health, from forming an LLC to building a trusted team of advisors.
2025-09-1937 min
PaycastEpisodio 28: ¿Sabes cómo implementar un e-commerce antirrobos para tus clientes?En el episodio 28 de Paycast, conversamos con Alberto Gómez, Gerente de Operaciones de Seguridad y Ciberseguridad de CANVIA, sobre las medidas de seguridad esenciales que tanto los usuarios como los comercios deben implementar para proteger su información en línea, especialmente en esta época del año.
https://www.linkedin.com/company/pagoefectivo/
https://www.youtube.com/@PagoEfectivoPeru
2023-12-0526 min
PaycastEpisodio 27: Argentina: tendencias y desafíos del e-commerceEn este nuevo episodio de Paycast nos acompaña Gustavo Sambucetti, Director de la Cámara Argentina de Comercio Electrónico, quien nos comparte detalles sobre la evolución del e-commerce en Argentina y los desafíos que se viven en el sector.
2023-09-2419 min
PaycastEpisodio 26: ¿Cómo encontrar al partner logístico ideal?En el episodio 26 de Paycast conversamos con Matías Jalil, CEO & Cofounder de QUBIK, acerca de tendencias y aspectos clave a la hora de elegir el partner logístico ideal para seguir creciendo en el Perú y Latinoamérica.
2023-08-2816 min
PaycastEpisodio 25: Panorama del e-commerce: Evolución y crecimiento en Perú y EcuadorEn el episodio 25 de Paycast conversamos con Leonardo Leonardo Ottati, Director general de la Cámara Ecuatoriana de Comercio Electrónico, y Helmut Cáceda, Presidente Fundador de la Cámara Peruana de Comercio Electrónico, acerca del panorama e-commerce en la región, buenas prácticas y soluciones de pago para seguir creciendo.
2023-07-1032 min
PaycastEpisodio 24: ¿Cuál es el impacto de los cybers en la región?En el episodio 24 de Paycast conversamos con Beatriz Hernández, Directora Ejecutiva de IAB Perú, y Yerka Yukich, Directora ejecutiva de e-commerce de la Cámara de Comercio de Santiago de Chile, dos expertas en el ecosistema digital acerca del impacto de los cybers en la región.
2023-05-2324 min
PaycastEpisodio 23: Agilidad, innovación y tecnología en la gestión educativaEn el episodio 23 de Paycast conversamos con Carlos Olivera, Gerente Comercial de SIEWEB, y Rubén Uema, Gerente Comercial de PagoEfectivo, acerca de la rápida evolución de las plataformas digitales de gestión educativa en los últimos años.
2023-04-2316 min
PaycastEpisodio 22: Tendencias 2023 para el consumidor onlineEn el episodio 22 de Paycast conversamos con Alberto Haito, Director en Arellano Consultoría, acerca de las tendencias que veremos en el ecosistema digital y qué expectativas tiene el consumidor online para el 2023.
2023-04-1123 min
PaycastEpisodio 21: ¿Qué es el multicourier y qué puede hacer por el ecommerce?En el episodio 21 de Paycast conversamos con Nicolás Justiniano, Gerente Comercial y Co-Fundador de Envíame, acerca del multicourier y cómo esta herramienta tecnológica permite potenciar la gestión de envíos a partir de la integración de múltiples operadores logísticos en una sola plataforma.
2023-01-1122 min
PaycastEpisodio 20: ¿Cómo reducir la desconfianza en el mundo del ecommerce?En el episodio 20 de Paycast reflexionamos con Malena Funegra, CEO de Culqi, acerca de las oportunidades que tenemos para fortalecer la confianza en el mundo del ecommerce.
2022-11-0921 min
PaycastEpisodio 19: ¿Qué estrategias están implementando los marketplace para fortalecer el e-commerce?En este nuevo episodio de Paycast nos acompaña Pedro White, Gerente General de Mercado Libre en el Perú, con quien hablamos sobre la evolución del e-commerce en estos últimos 3 años.
2022-09-3027 min
PaycastEpisodio 18: Transformación y digitalización de los centros comerciales en el PerúEn el episodio 18 de Paycast conversamos con Juan José Calle, Director de la Asociación de Centros Comerciales del Perú y CEO del Jockey Plaza Shopping Center. Con Juan José hablamos acerca de la digitalización de los centros comerciales en el país y de lo que está por venir.
2022-08-2924 min
PaycastEpisodio 17: ¿Cómo fortalecer nuestra estrategia omnicanal?En este nuevo episodio de Paycast nos acompaña Yuriko Huayana, Country Manager de VTEX Perú, con quien hablamos sobre cómo fortalecer nuestra estrategia omnicanal para seguir acelerando y transformando a las empresas.
2022-08-1521 min
PaycastEpisodio 16: ¿Cómo identificar los canales de atención para una venta no presencial?En el episodio 16 de Paycast conversamos con Gabriela Chuquipiondo, Gerente de Marketing y BI en Sodimac y Maestro, acerca de la importancia de implementar el mix de canales de venta no presencial que un negocio necesita.
2022-07-2520 min
PaycastEpisodio 15: Billeteras electrónicas: agilidad y seguridad en los pagosEn el episodio 15 de Paycast tenemos como invitada a Carolina Arbulú, Gerente de Producto de Yape. Con ella hablamos sobre las nuevas tendencias en soluciones de pago y el crecimiento de las billeteras electrónicas en el Perú.
2022-05-3014 min
PaycastEpisodio 14: Días CyberWOW: ¿Cuál es su impacto en la industria del e-commerce?En el episodio 14 de Paycast tenemos como invitada a Beatriz Hernández, directora
ejecutiva del IAB Perú, para hablar acerca del impacto del último CyberWow y de los que vendrán en el año, además de tendencias y oportunidades para los negocios que participan de este evento.
2022-05-1227 min
PaycastEpisodio 13: ¿Cuáles son los retos para los negocios no presenciales este 2022?En este nuevo episodio de Paycast conversamos con Pedro José de Zavala, Director de la Maestría en Dirección Comercial: Marketing & Ventas del PAD. Pedro José nos habla de tendencias y nos llama a ser cada vez más ágiles y concentrarnos en el cliente.
2022-04-1131 min
PaycastEpisodio 11: Billeteras Móviles: una solución para tu estrategia de pagoEn el episodio 11 de Paycast tenemos como invitada a Fabiola Morales, Gerente de División de Soluciones de Procesamiento de Niubiz. Con ella hablamos sobre las billeteras móviles, una herramienta que conecta marcas y clientes con mayor flexibilidad.
2022-02-1018 min
PaycastEpisodio 9: ¿Cómo crear una tienda online, rápido, simple y escalable?En el noveno episodio de Paycast, el podcast de PagoEfectivo, tenemos como invitado a Javier Justo, co-fundador de Mitienda.pe, quien explica las características que debe reunir el comercio virtual perfecto.
2021-11-2930 min
PaycastEpisodio 8: ¿Cuál es el impacto del CyberWOW en la industria del e-commerce?En el octavo episodio de Paycast conversamos con Beatriz Hernández, directora del IAB Perú, para hablar sobre las novedades que han traído los CyberWOW en el último año y lo que trae la próxima edición.
2021-10-1324 min
PaycastEpisodio 7: Tendencias clave para el desarrollo de los negocios virtuales en el futuroEn el séptimo episodio de Paycast tenemos como invitada a Estephanía Ramírez, Country Manager de PayU Perú. Junto a ella descubriremos cómo la tecnología nos ayuda a mejorar la relación con nuestros clientes en el mundo B2B.
2021-10-0432 min
PaycastEpisodio 6: ¿Cómo implementar un e-commerce para distribuidores mayoristas?En el sexto episodio de Paycast, el podcast de PagoEfectivo, conversamos con Jaime Chiarella, CEO y Founder de Riqra, sobre cómo implementar un e-commerce para distribuidores mayoristas.
2021-08-0727 min
PaycastEpisodio 5: ¿Cómo digitalizar tu emprendimiento?En el quinto episodio de Paycast, el podcast de PagoEfectivo, tenemos como invitada a Carla Follegatti, Country Manager de Bsale Perú, para hablar sobre cómo digitalizar nuestros emprendimientos, hacer más ágiles nuestras operaciones y atender a más clientes.
2021-07-0729 min
PaycastEpisodio 4: Innovación y experiencia del cliente en el sector segurosEn este nuevo episodio de Paycast, el podcast de PagoEfectivo, nos acompañan María Félix, gerenta de Innovación y Experiencia del Cliente en Pacífico Seguros, y Rubén Uema, Gerente Comercial de PagoEfectivo, para hablar sobre innovación y experiencia del cliente en el sector seguros.
2021-05-0538 min
PaycastEpisodio 3: Claves para potenciar tu canal onlineEn este nuevo episodio de Paycast, el podcast de PagoEfectivo, conversamos con Felipe Venturo, gerente general de izipay, sobre cómo enfrentar los retos de la Nueva Normalidad, y aprovechar las oportunidades que deja la pandemia para potenciar el canal online de los negocios.
2021-03-1726 min
PaycastEpisodio 2: Innovación en educación en la nueva normalidadEn este segundo episodio de Paycast, el podcast de PagoEfectivo, Mariana Rodriguez Risco, presidenta del directorio de Futura Schools y presidenta del comité organizador de CADE Ejecutivos2021 de IPAE; y Oscar Choque, gerente general de Sieweb Choque; hablarán sobre el salto que ha dado la educación en transformación digital el año pasado, y cómo todos esos cambios se fortalecerán este 2021.
2021-02-1823 min
2021-01-2700 min