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Better Life for AnimalsBetter Life for Animals002: John Oberg: Using Social Media to Transform Animal AdvocacyAdvocating for animals has never been more urgent—or more powerful. In this episode of the Better Life for Animals podcast, renowned animal advocate and digital strategist John Oberg shares how he has reached over 500 million people online with compelling pro-animal content. Since dedicating his life to animal rights in 2012, John has become a leading voice in the movement, using social media to change hearts and minds around the world. What You’ll Learn in This Episode: How John Oberg uses social media to drive real-world change for animals Why digital advocacy can be m...2025-04-0934 minEating for EdenEating for Eden040 | Forget the Labels (Progress over Perfection Part 3)As you transition to eating more plant based, what should you call yourself? What if you aren’t a strict vegetarian or vegan? Exact terms may not matter as much as you think. Listen in.. . .Interested in discounted nutrition coaching? Email edenandme@substack.com. . .When it comes to doing something about climate change, your food choices matter.Thanks for tuning in to Eating for Eden, a podcast that takes a food-first approach to climate action.We’ve been given a beautiful garden to steward. It may seem like...2025-01-2014 minThe John Oberg PodcastThe John Oberg PodcastExploring Reducetarianism with Brian KatemanIn this episode, John Oberg speaks with Brian Kateman, co-founder and president of the Reducetarian Foundation. Brian shares his journey from a meat-heavy diet to adopting a more plant-based lifestyle inspired by ethical and environmental concerns. He discusses the concept of reducetarianism, including its differences from veganism and flexitarianism, and emphasizes the importance of reducing animal product consumption for personal health, environmental sustainability, and animal welfare. Brian also addresses challenges faced by reducetarians, the impact of societal norms, and the broader goal of reducing suffering in all its forms. The episode encourages listeners to take incremental steps towards...2024-12-0350 minVegan PosseVegan PosseVP#102: Climate Influence Producer Andrea Learned on the Plant-Powered Planetary Solution, the MOMENT, the Unicorn Search, and the Joy of Vegan!We all have our unique vegan path. Andrea Learned found that path through her environmental and sustainability work. Andrea is a self-proclaimed climate influence producer and host of the Living Change climate leadership podcast. She’s now in the development stage of her second podcast, Climate Influence, with Andrea Learned; and is working on a short documentary. Andrea is well known for her deep climate network and counterintuitive social engagement and leadership development approach. Andrea’s early career was in marketing to women, during which time she co-authored the book Don’t Think Pink: What Really Makes Women...2024-11-081h 01Big Blend RadioBig Blend RadioCelebrating the Plant Powered PalateIn honor of March 7, 2024 being Plant Power Day, this episode of Big Blend Radio's BIG DAILY BLEND Podcast celebrates vegetarianism and reducetrianism with this Big Blend Radio "From the Vault" interview with Brian Kateman, President and Co-Founder of the Reducetarian Foundation. CHECK OUT THESE PLANT POWERED PODCAST INTERVIEWS, RECIPES, BOOKS & RESOURCES: * The Reducetarian Solution: https://blendradioandtv.com/listing/the-reducetarian-solution/* The Sweet & Sacory Life by Yecenia Currie: https://blendradioandtv.com/listing/yecenia-currie-sweet-and-savory-life/* Viva La Vegan Happy Hour with John Schlimm: https://blendradioandtv.com/listing/viva-la-vegan-happy-hour-party-recipes/* Cooking with Ruth Milsten...2024-03-0746 minCity Cast DenverCity Cast DenverDenver's Best Meat-Free EatsEveryone knows the reasons why you might want to eat less meat — it’s good for the Earth, it’s good for your health, et cetera et cetera. But not everyone knows the best spots in town to eat well, veggie-style. So today, producer Paul Karolyi (reducetarian) is joined by two members of the veggie community — friend of the show Brooke Garcia (vegetarian) and the new owner of Glendale’s Native Foods, Michael Olivas (vegan) — to talk about how Denver stacks up when it comes to meat-free eats and share their recs for vegetarian/vegan restaurants, as well as favorite non...2024-01-1822 minCity Cast DenverCity Cast DenverThe Delivery App Debate, a ‘Reducetarian’ Thanksgiving, and Holiday MarketsHungry for lunch but don’t want to go out? One local restaurant owner hopes you don’t reach for that meal-delivery app just yet. Olive & Finch’s Mary Nguyen recently told BusinessDen that these apps are profiting off of the “blood, sweat and tears” of small businesses like hers. So today, newsletter editor Peyton Garcia joins producers Paul Karolyi and Olivia Jewell Love to sort out the delivery app conundrum. Plus, we respond to listener comments on Half-Baked Harvest and discuss a big new idea for anyone hoping to eat less meat, but not make Thanksgiving dinner so dang awkwa...2023-11-1629 minI AM HUMANI AM HUMAN275: Will the reducetarian movement save our planet? with Brian Kateman (Veggie Doctor Radio)In this episode of Veggie Doctor Radio, I interviewed Brian Kateman, the founder of the Reducetarian Foundation, on our meat-eating ways and what the average person can do to help save our planet. We also discuss his new book and documentary, “Meat Me Halfway.”    Ad-free episode: https://plantscription.substack.com/subscribe        Disclaimer: The information on this blog, website and podcast is for informational purposes only. It is not meant to replace careful evaluation and treatment. If...2023-09-031h 13Business for Good PodcastBusiness for Good PodcastTurning the Tide for Tuna: Impact Food’s Kelly PanTuna are like the tigers of the ocean: apex predators essential for oceanic health. And just like with tigers, humanity has been waging an unprovoked war on tuna, causing their numbers to plummet in recent decades.  They may not be furry, but these finned beasts still need help, and help them is exactly what Impact Food is seeking to do. Founded in 2021 by a few recent UC-Berkely grads interested in doing something good for the world, the company has embarked on a journey to recreate whole muscle seafood without the fish. In fact, their CEO, Kelly Pan, i...2023-08-0137 minVegetarian ZenVegetarian ZenVZ 435: Embracing the Reducetarian Lifestyle: Brian Kateman's Vision of a Healthier PlanetIn this episode of the Vegetarian Zen podcast, we’re pleased to welcome Brian Kateman. Brian is the President and co-founder of The Reducetarian Foundation. He coined the term reducetarian, which we’ve often used on this show.  A reducetarian is a person who is deliberately reducing their consumption of meat but not necessarily going all-in on a plant-based diet.  We recently watched a documentary he produced based on his book Meat Me Halfway which explores reducetarianism through the lens of his own personal decision to eat less meat. Meat Me Halfway (2021) is a groundbreaking invest...2023-07-0937 minSwitch4GoodSwitch4Good236 - Can We Go Halfway? with Reducetarian Brian KatemanWhile vegan activists have been struggling to find the most effective way to get people to stop eating animals, today’s guest employs a unique approach to tackle this dire problem. In an effort to empower reluctant people to change their dietary patterns, Brian Kateman coined the term “Reducetarian”—which means a person who is deliberately reducing his or her consumption of meat—and he co-founded the Reducetarian Foundation, a non-profit spreading this message. Brian is also the author of Meat Me Halfway, which attempts to create common ground at the dinner table, and he is also the co-dir...2023-06-281h 01Knowing AnimalsKnowing AnimalsEpisode 215: Reducetarianism with Brian KatemanOn this episode of Knowing Animals, we speak to Brian Kateman. Brian teaches environmental science, sustainability, and environmental communication at Kean University in New Jersey and Fordham University in New York. However, he is probably best known for his activism and journalism. He is the founder of the Reducetarian Foundation, and the author of several books about food and food systems. In this episode, we discuss his 2022 book Meat Me Halfway, and his 2021 documentary of the same name. The episode is brought to you by AASA (the Australasian Animal Studies Association) and the Animal Publics book series...2023-05-2943 minNew Books in FoodNew Books in FoodBrian Kateman, "Meat Me Halfway" (Prometheus Books, 2022)We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: Stop eating meat.But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet (Prometheus Books, 2022), author and founder of the reducetarian movement Brian Kateman puts forth a realistic and balanced goal: mindfully reduce your meat consumption. It might seem strange for a leader of the pl...2023-04-121h 25New Books in Animal StudiesNew Books in Animal StudiesBrian Kateman, "Meat Me Halfway" (Prometheus Books, 2022)We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: Stop eating meat.But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet (Prometheus Books, 2022), author and founder of the reducetarian movement Brian Kateman puts forth a realistic and balanced goal: mindfully reduce your meat consumption. It might seem strange for a leader of the pl...2023-04-121h 25New Books in Politics and PolemicsNew Books in Politics and PolemicsBrian Kateman, "Meat Me Halfway" (Prometheus Books, 2022)We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: Stop eating meat.But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet (Prometheus Books, 2022), author and founder of the reducetarian movement Brian Kateman puts forth a realistic and balanced goal: mindfully reduce your meat consumption. It might seem strange for a leader of the pl...2023-04-121h 25New Books in Environmental StudiesNew Books in Environmental StudiesBrian Kateman, "Meat Me Halfway" (Prometheus Books, 2022)We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: Stop eating meat.But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet (Prometheus Books, 2022), author and founder of the reducetarian movement Brian Kateman puts forth a realistic and balanced goal: mindfully reduce your meat consumption. It might seem strange for a leader of the pl...2023-04-121h 25Practical NutritionPractical NutritionWhat is a Reducetarian?Today we discuss the newest nutrition category of "-etarians".... Reducetarians. What is it? Are you one? If you want to be one, what are some steps you can take to become one? We also discuss the impact of eating animals vs. eating plants has on the environment, and how we can include more plants in our nutrition habits. 2023-02-0629 minThe Reducetarian PodcastThe Reducetarian PodcastEpisode 41: How To Start a Movement of Student Clubs - Samantha DerrickIn this episode, Brian and Samantha explore how to start a movement of student chapters on campuses across the globe. From recruiting faculty to designing student activities, you will learn how to foster a community of ethically-minded individuals at universities and activate its members to be a force for good.  For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2023-01-2432 minZoomer Week in ReviewZoomer Week in ReviewFighting Misinformation & Introducing The Reducetarian DietHe’s been on the front lines of fighting misinformation for years - from debunking wacky wellness trends to countering anti-vaxx conspiracy theories. Edmonton professor and author Timothy Caulfield, whose Cheating Death series was featured on Vision TV, is a newly minted member of the Order of Canada. AND It’s the latest take on eating healthier in January: the Reducetarian diet. No one will win a marketing award for that name but it offers guidance on reducing the amount of animal products we consume without eliminating them entirely. Libby Znaimer reached founder Brian Kateman in New Jersey.2023-01-0818 minFood Matters Live PodcastFood Matters Live PodcastThe highly versatile mycoprotein heading to a plate near you2023 looks set to be another challenging year, and rising to those challenges is going to require innovation and new thinking about how the global food industry feeds a growing population. This episode Food Matters Live podcast is part of a short series shining a light on some of the start-ups who are shaping the future of the food industry. They are the big thinkers, with big ideas about how to solve some of the world's biggest problems. In this episode, we meet Jim Laird, CEO and co-founder of alternative protein company Enough. ...2022-12-0111 minSentient: The PodcastSentient: The Podcast029 Brian Kateman: How to reduce, celebrate and end suffering | Sentient Media PodcastBrian Kateman coined the term “reducetarian” to describe a person who is deliberately reducing their consumption of meat. In 2015, Kateman founded the Reducetarian Foundation, a not-for-profit organization dedicated to reducing societal consumption of animal products. He is the author of The Reducetarian Solution, The Reducetarian Cookbook, and Meat Me Halfway and is the lead producer of the documentary version of Meat Me Halfway released and streamed on Amazon Prime Video, Apple TV, Google Play, and more. He is a regular contributor to Fast Company, Entrepreneur, and Forbes, and his writings have appeared in The Atlantic, the Los Angel...2022-11-0343 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start A Podcast - Stephen LaceyPodcasting is one of the best ways to broadcast your message to and educate the masses. And fortunately, it’s incredibly accessible too! In this episode, Brian speaks to podcasting expert Stephen Lacey about how to create your own show from start to finish. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-10-1853 minGreenheroGreenhero#23– Reducing meat consumption w/ Co-founder of Reducitarian Foundation Brian KatemanWelcome back to the Greenhero Podcast! Today’s guest is Brian Kateman, co-founder and executive director of the Reducetarian Foundation, a non-profit organization dedicated to reducing meat consumption with the aim of creating a more healthy, sustainable, and compassionate world. He’s the author of “Meat Me Halfway” and lead producer of the documentary under the same name. As a child, Brian always had an affinity for the natural world and the animals that inhabit the wild. As he grew into a young adult, he became somewhat of an environmentalist in his undergraduate studies. While in...2022-09-2830 minFood with Mark BittmanFood with Mark BittmanIs Veganism an Impossible Standard?Mark talks to anthropologist Barbara King and reducetarian Brian Kateman about the future of meat, the meaninglessness of the term "plant-based," and how animals feel.View this episode's recipe and show notes here: https://www.bittmanproject.com/p/king-katemanSubscribe to Food with Mark Bittman on Apple Podcasts, Spotify, or wherever you like to listen, and please help us grow by leaving us a 5 star review on Apple Podcasts.Follow Mark on Twitter at @bittman, and on Facebook and Instagram at @markbittman. Subscribe to Mark's newsletter The Bittman Project at www...2022-08-1738 minSentient: The PodcastSentient: The Podcast027 Monique Koch: Progression Over PerfectionMonique Koch is the host of the award-winning Brown Vegan Podcast which she started to help everyday people learn about the benefits of vegan life with tips, recipes, and encouragement. Monique has built a powerful community and platform which effortlessly highlights all kinds of vegan voices in a celebratory and non-judgemental way. This conversation offers a snapshot of her life, bringing up kids, starting a podcast, and why veganism intersects so many of Monique’s values, from human rights to the future of life on earth.  Find Monique: https://www.brownvegan.comMonique on Go...2022-08-1650 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Create A Social Media Campaign - Taryn AronsonSocial media is an exciting landscape full of ways for you to get your voice heard. But where do you even begin? In this episode, Brian and Taryn (founder of Totally Taryn Social) discuss the art of social media and how you can grow your platforms authentically. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-07-1945 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Engage In Shareholder Activism - Leslie SamuelrichIn this episode, Brian speaks to Leslie Samuelrich from Green Century Funds, who thoroughly explains what a shareholder activist is and how just about anyone can get involved in advocating for change within companies. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-06-281h 03The Reducetarian PodcastThe Reducetarian PodcastHow To Network Effectively - Andrew GriffithsNetworking is about finding common ground with new people and creating real, meaningful connections. No matter what industry you’re in, building these new relationships and trading information with others can be an excellent tool to help you further your career. In this episode, Brian and Andrew explore making networking as effortless and natural as possible.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-05-311h 00The Reducetarian PodcastThe Reducetarian PodcastHow To Engage In Public Speaking - Meghan O'Brien LoweryExperts estimate that 77% of the population has some level of anxiety around public speaking. However, individuals like Meghan, who have been speaking in front of crowds for years, know just how to conquer that anxiety. In this episode, Brian and Meghan discuss how to be better public speakers. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-04-2653 minGet Hooked On The Most Heart-Pounding Full Audiobook Today!Get Hooked On The Most Heart-Pounding Full Audiobook Today!Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet by Brian KatemanPlease visithttps://thebookvoice.com/podcasts/1/audiobook/566872to listen full audiobooks. Title: Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet Author: Brian Kateman Narrator: Pete Cross Format: Unabridged Audiobook Length: 8 hours 0 minutes Release date: April 22, 2022 Genres: Animals & Nature Publisher's Summary: We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: stop eating meat. But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway, author...2022-04-228h 00Download Best Full-Length Audiobooks in Non-Fiction, Animals & NatureDownload Best Full-Length Audiobooks in Non-Fiction, Animals & NatureMeat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet by Brian KatemanPlease visit https://thebookvoice.com/podcasts/1/audiobook/566872 to listen full audiobooks. Title: Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet Author: Brian Kateman Narrator: Pete Cross Format: Unabridged Audiobook Length: 8 hours 0 minutes Release date: April 22, 2022 Genres: Animals & Nature Publisher's Summary: We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: stop eating meat. But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway...2022-04-2203 minDownload Best Full-Length Audiobooks in Non-Fiction, Animals & NatureDownload Best Full-Length Audiobooks in Non-Fiction, Animals & NatureMeat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet by Brian KatemanPlease visithttps://thebookvoice.com/podcasts/1/audiobook/566872to listen full audiobooks. Title: Meat Me Halfway: How Changing the Way We Eat Can Improve Our Lives and Save Our Planet Author: Brian Kateman Narrator: Pete Cross Format: Unabridged Audiobook Length: 8 hours 0 minutes Release date: April 22, 2022 Genres: Animals & Nature Publisher's Summary: We know that eating animals is bad for the planet and bad for our health, and yet we do it anyway. Ask anyone in the plant-based movement and the solution seems obvious: stop eating meat. But, for many people, that stark solution is neither appealing nor practical. In Meat Me Halfway, author...2022-04-228h 00The Reducetarian PodcastThe Reducetarian PodcastHow To Fundraise - Rick HollandRick Holland believes that fundraising is all about the strength of connections we have with like-minded people who want to make a difference. In this episode, Rick and Brian tackle the potentially anxiety-inducing intricacies of fundraising. They cover who to ask, how much to ask for, and where to find potential and donors. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-03-2255 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Distribute A Documentary - Liz ManashilSo you’ve filmed and edited your documentary. Now what? In this episode, Liz Manashil walks us through what it takes to get your film out into the world. From whether to work with a sales agent or aggregator to finding the right distributor, Liz explores this tricky landscape from top to bottom. Don’t miss her critically important distribution tips to ensure as many people as possible watch your documentary. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/c...2022-02-2251 minEarthy Girls is a Mother/Daughter Organic Duo who LOVE the Planet & All things Green.Earthy Girls is a Mother/Daughter Organic Duo who LOVE the Planet & All things Green.Waste Not, Want not? Right? Why is 1.4 Billion tons of food thrown out and ending up in the Landfill's. P.S. What is a Reducetarian? EP39Its a hard thing to discuss with so much food insecurity. 1.4 Billion tons of food are wasted annually. Americans waste 40 million tons making us the biggest losers.  And it is the biggest single item in our landfill. Why do we waste so much food when there is so much food insecurity? Real or Perceived food spoilage means 80% of Americans throw away perfectly good food.  And why? Because of confusion over Sell By,  Use By, Best By Labeling standards. What is a Reducetarian? An all inclusive, affirmative description of people who want to reduce their consumption of Animal Products. Not Vegan, Not...2022-02-0343 minYou Won\'t Believe What I Ate Last NightYou Won't Believe What I Ate Last Night2022 Trends: Lab Grown Meat and Reducetarianism???(S7 E3) Kate and Rick have combed through dozens of trend reports, interviews with company executives, and global market research articles to being you the most exciting (and odd) food trends expected in 2022. Will you be a reducetarian? How will nostalgia and kindness fill the eating landscape? And exactly what role will kelp play? Decreased freedom to travel abroad will apparently play a big part in our food choices, and edible dinnerware might appear at your table. Oh, and there is also that meat-being-grown-from-cells-in-a-lab trend. Also up for discussion in their What I Ate section: a broccoli and spinach...2022-02-0232 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Create A Documentary - Keegan KuhnAward-winning documentary filmmaker, director, and producer, Keegan Kuhn, believes that it’s now easier than ever to make films and grow an audience. In this conversation, part one of two in our documentary-making series, Brian and Keegan explore how to create a documentary, from writing a script and shooting to adding all the bells and whistles in post production. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2022-01-251h 16The Doctor\'s Kitchen PodcastThe Doctor's Kitchen Podcast#126 “Meat me Halfway”, Reducetarianism with Brian KatemanFinally, I can say I watched a genuinely balanced documentary about food and the environment. I’ve seen all the classics: “What the Health”, “Forks over Knives”, “Gamechangers”, “Food Inc” “Seaspiracy” and others like “Kiss the Ground”. I’m constantly asked about it on social media and friends. Did you see INSERT DOCUMENTARY NAME. What did you think? And invariably I always have to point out the flaws, the biases, the shock tactics, the spin.But this documentary is refreshingly different. “Meat Me Halfway” produced by my guest today, Brian Kateman, is a documentary about finding common ground at the dinner tabl...2021-11-101h 07Cultured Meat and Future Food PodcastCultured Meat and Future Food PodcastReducetarian Foundation, Brian KatemanBrian Kateman is the lead producer of Meat Me Halfway, a documentary about finding common ground at the dinner table. He is cofounder and president of the Reducetarian Foundation, a non-profit organization dedicated to reducing consumption of meat, eggs, and dairy to create a healthy, sustainable, and compassionate world. Learn more about the Reducetarian Foundation: https://www.reducetarian.org/ Learn more about Meat Me Halfway (Documentary): https://www.meatmehalfway.org/2021-08-3026 minThe Bearded VegansThe Bearded VegansMeat Me Halfway: Is Reducetarianism Evolving? Ep 285This week we’ve got a fun and lengthy deep dive into Meat Me Halfway, the latest effort from the Reducetarian camp to “meet people where they are”. Reducetarians take the […]2021-07-281h 50SentientismSentientism64: "The conversation has to start with you" - Jenny Splitter - Journalist and SciMom Founder - Sentientist ConversationJenny (@jennysplitter and jennysplitter.com) is an award-winning journalist & science writer covering food, agriculture, climate change, biodiversity, health & technology. Her work has been published across a wide range of media outlets including Vox, Forbes, Observer, The Washington Post, Popular Mechanics and New York Magazine. Jenny is a co-founder & contributing editor to the science communication project SciMoms. She is also a podcast host on the Animal Studies channel of the New Books Network & her newsletter, FutureFeed, chronicles change in the food system. In Sentientist Conversations we talk about the two most important questions: “what’s real?” & “what matters?” Sent...2021-07-0157 minPanela de ImpressãoPanela de ImpressãoA linguagem política da comidaFlexitariano, reducetariano, climatariano, sustentariano, vegavore ou carnesparsiano. Fala aí qual é sua tribo de semivegetariano. Assuma seu palavrão. E vamos olhar para essa linguagem política da comida e lembrar de uma coisa: ser vegano não é suficiente… *** Bibliografia BOERBOOM, Samuel. The Political Language of Food. YODER, Kate. Climatarian, vegavore, reducetarian: Why we have so many words for cutting back on meat. 2021-06-2817 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Do Financial Accounting Right - Bonnie BrownIn this episode, Brian speaks to Bonnie about how to get your financial accounting done right. This is a brilliant conversation for new entrepreneurs to tune into as Bonnie explains lots of financial jargon such as accounts receivable, gross profits, fixed assets etc. You will also learn some of the high-level ins and outs of how QuickBooks works, and more. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-06-2243 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Organize A Conference - Amy LabenzIn this episode, Brian speaks to Amy about how to organize a large-scale conference. Their conversation takes a step-by-step approach, from coming up with a theme and purpose of the event to hiring volunteers, advertising the event, and securing funding. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-06-1557 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Create A Cell-Cultured Meat Company - John PattisonIn this episode, Brian speaks to John about the ins and outs of starting a cell-cultured meat company. John shares experiences from his own journey of creating Cultured Decadence: how it came to life, his prior knowledge, finding a co-founder, fundraising, recruitment and more.  For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-06-0840 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Have Productive Conversations Rather Than Confrontations - Katie CantrellIn this episode, Brian speaks to Katie about having productive conversations that do not lead to conflict. From touching upon your personal experiences to finding a neutral environment, Katie shares lots of practical advice that will help you become a master of valuable discussion. This includes when talking about hot button issues like factory farming, meat reduction, and climate change. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-06-0158 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Maximize Your Impact With Strategic Planning - Becky O'BrienIn this episode, Brian speaks to Becky about strategic planning and how it can help you to maximize your impact. This conversation explores the meaning and benefits of the planning tool, Purpose Outcomes Process (POP) and how you can create one to ensure success in your own projects and missions.  For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-05-2552 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start A Community-Based Initiative - Midge Iorio & Ron HernandezIn this episode, Brian speaks to Midge and Ron about building grassroots initiatives. They cover how to reach people and encourage participation, how funding works, and offer examples from the success of their program - Bedford 2030. Midge and Ron also share plenty of practical advice, such as for setting achievable goals and measuring progress. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-05-1845 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Make Your Product or Business More Sustainable - Sandra NoonanIn this episode, Brian speaks to Sandra about how you can make your enterprise more eco-friendly. Drawing upon her experience at Just Salad, Sandra details the many different routes you can take to ensure your business is as eco-friendly as possible. Learn about how to look at the lifecycle footprint of your products, determine optimal paths forward, and effectively communicate the sustainability efforts of your company to consumers. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-05-1152 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Get Your Eco Product On TV and in Movies - Beth BellIn this episode, Brian speaks to Beth about product placement and how entrepreneurs can get their products on television and in movies. From where to find the right contacts to the importance of making your packaging suitable for the screen, Beth shares a ton of practical advice to help you with this innovative marketing strategy. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-05-041h 01The Reducetarian PodcastThe Reducetarian PodcastHow To Get Celebrities Involved In Your Campaign - Madeline CarreteroIn this episode, Brian speaks to Madeline about how to get influencers and celebrities involved in a campaign. Madeline covers the pros and cons of having influencers endorse a campaign, where to send a pitch to and how to word it, her experience working with influencers, the tone to set when engaging with them, and much more.  For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-04-2752 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Implement Corporate Campaigns - David Coman-HidyIn this episode, Brian talks to David about implementing corporate campaigns—campaigns designed to put pressure on companies to change their practices. Using The Humane League's approach as a case study, David covers topics such as: how to choose which companies to target, how to find the right people to contact and what to say to them, how to mobilize a team, mistakes to avoid when campaigning, and what happens after a campaign fails or is successful. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Fac...2021-04-2051 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Build Relational Literacy - Dr. Melanie JoyIn this episode, Brian speaks to Melanie about building relational literacy - the understanding of and ability to practice healthy ways of relating - and how it can improve our advocacy and personal relationships. Melanie offers practical advice on increasing your relational literacy and also shares tips for how this framework can make organizations a more powerful force for change. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-04-131h 13The Reducetarian PodcastThe Reducetarian PodcastHow to Make Sense of Nutrition Science - Dr. David KatzIn this episode, Brian speaks to David about how we can better understand the science of nutrition. This conversation covers pseudo confusion, the vital link between science and sense, and how to sort the truth from the lies in media coverage. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-04-0646 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Influence Food Service Companies - Karla DumasIn this episode, Brian talks to Karla about the steps you should take to influence food service companies— entities that support all kinds of businesses and institutions with the food they serve—and their clients. From outreach to chef trainings, listen to find out how The Humane Society increases plant-based offerings on cafeteria menus across the country. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-03-3048 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Build Your Own Plant-Based Meat Facility - Christie LagallyIn this episode, Brian talks to Christie about how to create a plant-based meat facility. Christie covers the basics, such as coming up with the recipe and scouting out the perfect location, to the complexities, such as installing equipment and health and safety practices. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-03-2347 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Plan A Campaign Strategy - Monique MikhailIn this episode, Brian speaks to Monique about the process of planning a good campaign strategy. Monique discusses the importance of setting ambitious yet realistic goals, how storytelling can bring a campaign to life, how to find the correct targets and audience for your campaign, and much more. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-03-1658 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Write A Novel - Mary KoleIn this episode, Brian talks to Mary about the basics of writing and publishing a work of fiction. Tune in to learn about the process of coming up with a high-stakes premise, the basic format of a good plot, how to develop compelling characters, ways to improve your sentence structure, how to publish your manuscript once complete, and much more. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-03-0958 minThe Most Interesting People I KnowThe Most Interesting People I Know30 - Tobias Leenaert on the Pragmatic Path to a Vegan WorldTobias Leenaert is the author of How to Create a Vegan World: a Pragmatic Approach, which has been translated into five languages. He is the cofounder of ProVeg International, which aims to reduce the consumption of animal products by 50% by 2040. Tobias also writes the Vegan Strategist blog, where he shares strategies for convincing people to reduce their animal product consumption.    We discuss:  the difference between pragmatism and idealism in animal advocacy why intentions matter less than we think “vegalomania” and whether a vegan diet is really the healthiest when behavior change leads belief change how veg...2021-03-031h 05The Reducetarian PodcastThe Reducetarian PodcastHow To Write and Publish Op-Eds - Jessica Scott-ReidIn this episode, Brian talks to Jessica about the process of writing and publishing op-eds. Expect to learn how to write and structure a compelling piece, how to craft a persuasive pitch, how to find editor emails, when to follow up, and more. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-03-0258 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Design A Website - Suzanne Duvald'Adrian & Bruce SachsIn this episode, Brian talks to Suzanne Duvald’Adrian & Bruce Sachs about designing a website, DIY style! From choosing the right website builder and template to narrowing in on a color palette, font, and text style, this discussion is chock-full of helpful information to get started. Your website—strategically and beautifully designed by you (with a little bit of help from Enrich Creative)—will be up and running in no time. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn...2021-02-2352 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start A Plant-Based Milk Business - Brooke RewaIn this episode, Brian talks to Brooke about the birth of her game-changing vegan milk business, GoodMylk, and how her frustration towards unnatural product ingredients inspired it. This episode covers Brooke’s full journey, from self-funding to fundraising to finding sustainable packaging and much more. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-02-1647 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Build A Brand and Get Your Product on Shelves - Andrew SuzukaIn this episode, Brian talks to Andrew about building a brand and getting your product into retailers. Andrew touches on the inspiration behind his company, Otamot, and goes in-depth with how you can create a successful business of your own, from developing a brand identity to working with manufactures, co-packers, and distributors.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-02-0946 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Be A Whistleblower - Amanda HittIn this episode, Brian speaks to Amanda about the process of whistleblowing (when a worker raises concern about wrongdoing in the workplace). During this conversation, you’ll learn about what kind of issues warrant blowing the whistle for, what steps to take if you’ve witnessed something inappropriate/illegal, the pros and cons of doing so, and how to protect yourself along the way.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-02-0259 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Get On The Front Page Of Google - Mikko JärvenpääIn this episode, Brian sits down with Mikko Järvenpää to discuss how to increase your visibility online. Expect to learn about the mystery of Google's algorithm and then steps to improving your website's search engine optimization (SEO), from making simple technical changes on the back end to crafting clever copy. (It's not what you think, though: according to Mikko, trickery doesn't work in the long run.)For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/redu...2021-01-2652 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Get Press Coverage - Nikki GryllIn this episode, Brian sits down with Nikki Gryll to discuss how to launch your own public relations (PR) campaign. Nikki runs through all the elements of landing in the news, from finding email addresses of reporters to crafting a press release to nailing the interview and so much more.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-01-191h 05Thriving In MidlifeThriving In MidlifeEpisode 25: A Plant-based Diet with Jan SaranThere are many studies that indicate a plant-based diet is the best for longevity. If you follow the blue zones, you will find that many of the healthiest people on the planet eat mostly plants, with a sprinkling of meat, dairy and legumes. I really love this article, Is 90% Good Enough? What we can learn from the Reducetarian Approach and Blue Zones about Vegan Diets because it emphasizes flexibility and curiosity.In our podcast, Jan and I talk about how a plant-based diet helped her recover from the side-effects of cancer therapy. With the help of her...2021-01-1257 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Campaign For Healthier Menus - Audrey SanchezIn this episode, Brian sits down with Audrey Sanchez to discuss how to campaign for healthier menus. It’s no secret that in school and hospital cafeterias vegan options are often lacking. From coming up with an ask to advocating it to the powers that be, Audrey walks you through the process of getting plant-based meals on the menu.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-01-1251 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Conduct Effective Research - Jo AndersonIn this episode, Brian speaks to Jo Anderson about how to carry out effective research. Jo shares some insight about her current role as Research Director at Faunalytics while also giving a step-by-step run-through of how to investigate and research a particular subject thoroughly. Expect to find out how to ask meaningful research questions, recruit participants, analyze the data, and publish your conclusions.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2021-01-0553 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Lobby - Scott WeathersIn this episode, Brian sits down with Scott Weathers, leader of The Good Food Institute’s state-level lobbying efforts. Drawing upon his experience, Scott shares his knowledge on how to influence legislation, from finding bills to setting up a meeting with a politician—activities any citizen can participate in to help shape our democracy. For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2020-12-2945 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start Your Own Farm - Nate SalpeterIn this episode, Brian sits down with Nate Salpeter to discuss the process of starting a farm. From welcoming the very first rescue animals to harvesting the very first seeds, Nate takes us along the journey of how he established his very own agricultural sanctuary and how you can too.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2020-12-2254 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Find Investors and Raise Millions - Ryan BethencourtIn this episode, Brian sits down with Ryan Bethencourt to discuss how to find the perfect investors and secure the capital you need for your emerging business. Ryan covers everything from how to find and pitch investors to how to structure and close the deal.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2020-12-1558 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Launch a Meal Delivery Business - Monica KlausnerIn this episode, Brian sits down with Monica Klausner to discuss how to start your own food company. Drawing upon her own experience with bootstrapping and growing her business, Veestro, you will learn how to conceptualize, identify co-founders, raise capital for, market, manage customer relations, and scale your venture. Monica also details the opportunities and challenges present along the way.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2020-12-0834 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start A Restaurant - Gregory Brown and Naijha Wright-BrownIn this episode, Brian sits down with Gregory and Naijha to discuss the process of opening up a plant-based restaurant. They explain how their vegan soul food restaurant, The Land of Kush, was born and all about the rapid growth of the business. Their story offers a great insight into what it’s like opening up a restaurant without having prior experience. From finding a space to designing a menu, Gregory and Naijha cover all you need to take your restaurant idea and make it into something successful.For show notes and past guests, please visit www.re...2020-12-0159 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Start A Nonprofit Organization - Aryenish BirdieIn this episode, Brian sits down with Aryenish Birdie as they each contrast their experiences with starting nonprofit organizations. They both share invaluable wisdom on what steps to take and how to do them, from incorporating and fundraising to developing programmatic work.For show notes and past guests, please visit www.reducetarian.org/podcast.  Follow Reducetarian: Twitter: twitter.com/reducetarian Instagram: instagram.com/reducetarian Facebook: facebook.com/reducetarian LinkedIn: linkedin.com/company/reducetarian-foundation2020-11-2459 minThe Reducetarian PodcastThe Reducetarian PodcastHow To Publish A Book - Sharon PalmerIn this episode, Brian sits down with Sharon Palmer to discuss her experience with book publishing. Sharon covers the pros and cons of self-publishing vs selling to a publisher, emphasizes the importance of growing your online presence before sending your proposal, and explains the overall book creation process from start to finish. For show notes and past guests, please visit www.reducetarian.org/podcast.Follow Reducetarian:Twitter: twitter.com/reducetarianInstagram: instagram.com/reducetarianFacebook: facebook.com/reducetarianLinkedIn: linkedin.com/company/reducetarian-foundation2020-11-0957 minThe Reducetarian PodcastThe Reducetarian PodcastThe Reducetarian Podcast TrailerThe Reducetarian Podcast is dedicated to no-nonsense advice on how to accomplish a concrete goal that advances our shared mission for a more sustainable, healthy, and compassionate world. Through unfiltered conversations with a variety of accomplished experts, it offers step-by-step instructions that will empower and prepare listeners to replicate their successes. Be sure to stay tuned, the first episode is coming soon!2020-11-0300 minThe Michael Shermer ShowThe Michael Shermer Show137. Marta Zaraska — Growing Young: How Friendship, Optimism, and Kindness Can Help You Live to 100From the day her daughter was born, science journalist Marta Zaraska fretted about what she and her family were eating. She fasted, considered adopting the keto diet, and ran a half-marathon. She bought goji berries and chia seeds and ate organic food. But then her research brought her to read countless scientific papers and to interview dozens of experts in various fields of study, including molecular biochemistry, epidemiology and neuroscience. What Marta discovered shattered her long-held beliefs about aging and longevity. A strong support network of family and friends, she learned, lowers mortality risk by about 45 percent, while exercise...2020-10-131h 34Vegetarian ZenVegetarian ZenVZ 350: The Gluten Free VeganThis episode of the Vegetarian Zen podcast, like many others, is a listener request. We’ve had several folks in our community contact us letting us know that they want to learn more about what it means to eat gluten-free on a vegan diet.   This is one of those episodes where we are talking about “a vegan diet” because, for the most part, cheese and dairy are gluten-free.   We’re going to talk about: What gluten is. Celiac disease What you can eat if you are a vegan, vegetarian, or reducetar...2020-03-0125 minVegetarian ZenVegetarian ZenVZ 340: 7 Tips for Navigating the Holidays As Vegetarian or VeganWhether you’re a guest or hosting a holiday , being a vegetarian, vegan, or reducetarian can be a bit tricky to navigate socially.   In this episode, we give you 5 tips to help you navigate the holiday season as a vegan or vegetarian.2019-12-2220 minEat For The Planet with Nil ZachariasEat For The Planet with Nil Zacharias#96 - Embracing Humility and Fearlessness While Shaping the Future Food SystemIn this conversation Brian Kateman, co-founder and President of the Reducetarian Foundation and Nil Zacharias discuss their thoughts on the state of the movement to change the food system and the complexity of having a multitude of solutions to the problem of factory farming, ranging from plant-based and cell-based meat, to regenerative agriculture. Show notes for this episode: https://eftp.co/humilityNewsletter signup: https://eftp.co/newsletterFollow us on InstagramFollow Nil Zacharias on Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices2019-10-161h 16Factually! with Adam ConoverFactually! with Adam ConoverSolving the Climate Crisis, Preserving Biodiversity and the 6th Extinction with Emma MarrisEnvironmental journalist and thinker, Emma Marris, joins Adam this week to discuss how drastic our impact is on the natural environment, being a "reducetarian", the issues with purism in conservation, and herons! This episode is brought to you by Away (www.awaytravel.com/factually code: FACTUALLY), Blinkist (www.blinkist.com/FACTUALLY), and The Great Courses Plus (www.thegreatcoursesplus.com/factually). Learn more about your ad choices. Visit megaphone.fm/adchoices See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2019-07-171h 14Tranquility du JourTranquility du JourReducetarianIn this week’s edition of Tranquility du Jour, I chat with Brian Kateman about what it means to be a reducetarian and how to make small dietary shifts. New to Tranquility du Jour? Learn more here. Join our bi-weekly Love Notes and access Tranquil Treasures. Upcoming Events Pigs, Pugs & Pinot: April 28, 3-5pm Yoga + the Animals: June 8 at Burleigh Manor Animal Sanctuary TDJ Soirée: June 9 in DC [only half of tickets remain] TDJ Live: June 23 at 8pm [Free, online] Tranquility in Tuscany: July 13-20...2019-04-2234 minBreakthrough DialoguesBreakthrough DialoguesMeeting Meat-Eaters HalfwayIn theory, vegetarianism for climate mitigation is really quite simple. Just don’t choose the ham sandwich; have the hummus instead. It seems like a much simpler switch than building electric planes – and equally, perhaps even more so, as impactful – but a mass move toward vegetarianism just isn’t happening. In this episode, Alex asks Marta Zaraska why, despite an ever-increasing abundance of vegan celebrities, memes, restaurants, and meat substitutes, we just can’t stop eating meat. As the author of Meathooked: The History and Science of Our 2.5-Million-Year Obsession with Meat and a Polish-raised, kielbasa-loving eater herself, M...2019-03-2500 minSoonishSoonishA Future Without FacebookEvery technology has its growing pains, but Facebook, at age 15, has matured into a never-ending disaster. Here at Soonish, I'm fed up, and I'm closing my accounts. In this episode, you’ll hear how I reached this point, and how other Facebook users are coming to grips with the chronic problems at the social network. You might just come away with some ideas about what to do to limit Facebook’s power over your own life! The first signs that something was seriously wrong at Facebook surfaced in—well, when? Was it 2014, when the company acknowledged it had...2019-03-2244 minThe Middle of the Road PodcastThe Middle of the Road PodcastMonday Morning Paper (Burgers?)This week on Monday Morning Papers (Paperboys), Conrad if off coaching the future WWE stars of tomorrow and Skinman stops in to fill the void. Casey tries pushing his new Reducetarian agenda on everyone and teaches Skinman his new lifestyle.  Only 2 states left with 3.2 percent beer and we make fun of them. Bomb squad is called in on a NASA experiment and more stories gone wrong found here. We search the internet and find the stories that matter to us.  2019-01-251h 33Eat For The Planet with Nil ZachariasEat For The Planet with Nil Zacharias#70 - How Can We Get Food Service Providers and Institutions to Add Plant-Based Foods to the Menu?This episode features a recording of a panel discussion from the Reducetarian Summit, held in Los Angeles at the end of September 2018. The goal of the summit was to spark solution-driven conversations and inspire action that can help individuals and communities decrease meat consumption.I had the pleasure of moderating a panel called “Transforming Food Service” that focused on how can we encourage food service providers and institutions to promote and incorporate more plant-based foods on the menu.Show notes for this episode: https://eftp.co/reducetarian-2018Newsletter signup: https://eftp.co/newsletter2018-10-0356 minMeatless: A Podcast About EatingMeatless: A Podcast About EatingEpisode 8: Charlotte ShaneAlicia talks to Charlotte Shane, culture writer, publisher of Tigerbee Press, and author of the book Prostitute Laundry. Charlotte’s been vegan for 18 years, but doesn’t often discuss it. They talk about her anti-oatmeal stance, NYU’s recent conference on animals and the left, and whether WeWork’s new reducetarian policy could be good for the vegan movement. Written and presented by Alicia Kennedy Produced by Sareen Patel Hosted on Acast. See acast.com/privacy for more information.2018-07-2452 minEat For The Planet with Nil ZachariasEat For The Planet with Nil Zacharias#56 - What is a Reducetarian? Brian Kateman Has the Answer and Explains Why it MattersBrian Kateman is the co-founder and president of the Reducetarian Foundation, a non-profit organization dedicated to reducing consumption of meat, eggs, and dairy to create a healthy, sustainable, and compassionate world.Show notes for this episode: https://eftp.co/brian-katemanNewsletter signup: https://eftp.co/newsletterFollow us on InstagramFollow Nil Zacharias on Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices2018-06-201h 01Climate OneClimate OneClimate on Your Plate What should climate-conscious people do to eat most sustainably? How people approach their diet is deeply personal and can be extremely controversial. Roughly 1 in 9 people in the world are undernourished. Addressing hunger while making the food chain more sustainable is critical for addressing climate change. John Purcell, VP and Global R&D Lead, Monsanto Company Austin Wilson, Environmental Health Program Manager, As You Sow Scott Kennedy, Filmmaker, Food Evolution Nicolette Hahn Niman, Author, Defending Beef Jonathan Kaplan, Director, Food and Agriculture Program, NRDC Kip Andersen, Founder, AUM Films and Media Brian Kateman, President and Co-Founder, The Reducetarian Foundation This program...2018-02-0952 minMain Street VeganMain Street VeganReducetarian's Brian Kateman + RD/Race Walker Pamela FergussonFirst up is nutrition and fitness with Toronto RD Fergussson. Then meet Brian Kateman, founder of the Reducetarian movement, which seeks to reach people who are unwilling to go vegan right away, but can be convinced to cut back on animal products, often from an environmental perspective.Learn more about your ad choices. Visit megaphone.fm/adchoices2017-07-2759 minEat For The Planet with Nil ZachariasEat For The Planet with Nil Zacharias#8 - A Broken Food System: How Does Conventional Animal Agriculture Impact Our World (Reducetarian Summit Panel)This episode features a recording of a panel discussion from the Reducetarian Summit, held in New York City in May 2017. The goal of the summit was to spark solution-driven conversations that can help individuals and communities decrease meat consumption.I had the pleasure of moderating the opening panel of the summit, focused on providing an overview of the Broken Food System.In the recording, you will hear some introductory remarks from me, followed by presentations from 6 different experts for about five minutes each, covering the wide-ranging impacts of industrial animal agriculture, from worker treatment, the...2017-07-221h 07The Plant-Based Entrepreneur ShowThe Plant-Based Entrepreneur ShowEpisode #32: Tobias Leenaert – The Best (Business) Strategy For Spreading CompassionListen here or on iTunes. "We have to just accept that change is going to be slow, and I think the new system is going to be built with money from the old system." TOBIAS LEENAERT Of all the images that come to mind at the term 'vegan activist', the calm, pragmatic approach of Tobias Leenaert is probably right at the bottom of the pile for most people. But that, or the fact that he writes under the name of Vegan Strategist, shouldn't fool you into thinking he's not absolutely passionate about bringing change and eliminating animal suffering. He's simply...2017-06-1556 minAge Less / Live MoreAge Less / Live More259: Reducetarian: Save the Planet with Your Food ChoicesEveryone is familiar with vegetarians, vegans, and macrobiotics... but what about reducetarians? This new movement focuses less on hard-line extremes, and instead, encourages any and all steps toward a healthier, happier, and more compassionate diet. As we always emphasize at YOGABODY, balance is always the goal, and it's also the most elusive. On this week's Yoga Talk Show, you'll meet the founder of this reductionist approach to eating, Brian Kateman. ------------ Listen & Learn: Why hard-line diets are not necessarily the right choice for everyone How to think about food systems holistically in terms of personal...2017-06-1541 minLove BitesLove BitesEpisode 71: Moderating Meat, with the Reducetarian's Brian Kateman!According to Brian Kateman, if every American reduced their intake of meat and fish by 10%, huge gains would be made in personal and global health. So how do we moderate our consumption, and why should we? On today's show -- the second in our series studying Moderation -- we discuss why it's so hard to not go whole-hog with certain foods overall. Then we dig into Kateman's work with Reducetarianism and his new book, The Reducetarian Solution [Tarcher Pedigree]. How do the essay contributors see this reduction as playing out in religion, politics, and science? How do...2017-04-1735 minNew Consciousness ReviewNew Consciousness ReviewMindshift and The Reducetarian SolutionAired Wednesday, 12 April 2017, 2:00 PM ET Mindshift and The Reducetarian Solution Today’s Stars are Barbara Oakley and Brian Kateman Barbara explains how to is convinced that dramatic career changes and attitudes towards lifelong learning are a vital creative force, especially in an age when the pace of change is ever increasing. Brian points out How The Surprisingly Simple Act of Reducing The Amount of Meat in Your Diet Can Transform Your Health and The Planet. About the Guests: Barbara Oakley is a professor of engineering, writer, and instructor of...2017-04-1356 minEat Your Words Presents: Saved by the BelliniEat Your Words Presents: Saved by the BelliniEpisode 306: The Reducetarian SolutionThis week on Eat Your Words, Cathy is joined in studio by Brian Kateman, President of the Reducetarian Foundation. A vegetarian tired of feeling guilty for eating the occasional turkey breast on Thanksgiving, Brian came up with the idea of reducing but not eliminating meat from his diet. He was inspired by his research on the impacts of animal farming on the environment and human health and became a reducetarian and author on the topic. His book The Reducetarian Solution will be available in stores on April 18.See Privacy Policy at https://art19.com/privacy and California Priv...2017-04-0930 minHumanize MeHumanize Me120: What is a Reducetarian?Bart chats with Brian Kateman of the Reducetarian Foundation about his mission to help reduce our meat consumption by encouraging people to simply eat less meat. This new movement is composed of individuals who have committed to eating less red meat, poultry, and seafood, whatever the degree or the motivation.2016-08-3048 minVegetarian ZenVegetarian ZenVZ 109: You May Be a Reducetarian (and not even know it!)  In this episode of the Vegetarian Zen podcast, we’ll be discussing a familiar concept with a new name. What exactly is a reducetarian and why is being one a good thing? We’ll find out! Thanks for tuning in to this episode of the Vegetarian Zen Podcast! If you find value in our podcast and […] The post VZ 109: You May Be a Reducetarian (and not even know it!) appeared first on Vegetarian Zen.2015-07-1927 min