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LEVEL UP: A Wedding Photography + Videography Podcast244: Communicating Effectively with Wedding PlannersToday we are running back the tapes with one of your favorite episodes from 2023! Enjoy this rerun and hope you are having a wonderful holiday season! As you grow into higher-end weddings, your ability to communicate with planners becomes just as important as your filmmaking or photography. In this episode, Taylor and Kelley break down the key shifts wedding creatives need to make to build trust, stay professional, and become planner favorites.In this episode, we cover:✅ How communication changes when planners are involved✅ Common mistakes to avoid when working with planners✅ How to...
2025-12-2325 minLEVEL UP: A Wedding Photography + Videography Podcast206: From flower shop owner to world-renowned designer w/ Birch Event DesignDoors to The Luxury Mastermind are officially OPEN 🥂Learn more + enroll here >> https://thelevelupco.com/mastermindBreaking into the luxury wedding market isn’t just about booking high-profile clients or creating jaw-dropping visuals—it’s about building genuine connections, showing up with integrity, and making a lasting impression that keeps your name at the top. Save your seat inside our free workshop Break into the Luxury Market: https://thelevelupco.com/workshopIn this episode, we’re sitting down with Josh from Birch Event Design, who’s built...
2025-04-1346 minLEVEL UP: A Wedding Photography + Videography Podcast204: The Key to Raising Your Prices Without Sacrificing DemandDoors to The Luxury Mastermind are officially OPEN 🥂Learn more + enroll here >> https://thelevelupco.com/mastermindBreaking into the luxury wedding market isn’t just about raising your prices—it’s about building a brand that attracts high-end clients effortlessly. In this episode, we sit down with Britt of Caleb and Britt Photography, who took a leap of faith, restructured her business, and doubled her prices while working less.We’re diving deep into the mindset shifts, marketing tweaks, and strategic pivots that helped Brittany break out of a saturated market and start booki...
2025-03-2538 minLEVEL UP: A Wedding Photography + Videography Podcast203: The Secret to Building a Luxury Wedding Brand—No Matter Where You LiveDoors to The Luxury Mastermind are officially OPEN 🥂Learn more + enroll here >> https://thelevelupco.com/mastermindBreaking into the luxury wedding market isn’t just about talent—it’s about strategy. In this episode, we sit down with Tommy Kirkpatrick, a wedding filmmaker who skyrocketed his business in just a few months by shifting his mindset, refining his brand, and positioning himself for high-end bookings. We’re diving deep into what it takes to break past pricing plateaus, attract planners, and build a portfolio that speaks luxury—even if you don’t live in a high-end mark...
2025-03-1841 minLEVEL UP: A Wedding Photography + Videography Podcast202: The Unexpected Key to Booking High-end ClientsDoors to The Luxury Mastermind are officially OPEN 🥂Learn more + enroll here >> https://thelevelupco.com/mastermindf you’ve ever wondered why some photographers and filmmakers seem to land all the premium bookings (even when their work isn’t better than yours), this episode is for you. Spoiler alert: It’s not just about having mind-blowing work — it’s about brand alignment.In this episode, we’re diving into:🔥 Why your work might already be good enough to charge luxury prices🔥 The #1 mistake creatives make when trying to raise their rates🔥 How align...
2025-03-1125 minLEVEL UP: A Wedding Photography + Videography Podcast168: Is Your Brand Attracting or Deterring Your Ideal Wedding Clients?Your brand is more than just a logo—it’s the entire experience clients have with your business. But is your branding attracting the right clients, or pushing them away?In this episode of The Level Up Podcast, Taylor Petronovich & Kelley Gilster break down the four essential elements of branding that every wedding photographer and filmmaker must refine to book high-end weddings. They reveal the biggest branding mistakes that could be deterring your ideal clients and share actionable steps to align your website, social media, and portfolio with the luxury market.If you're ready to refi...
2024-08-0634 minLEVEL UP: A Wedding Photography + Videography Podcast166: Pre-Wedding Habits for Success: How to Be Fully Prepared for Wedding DaysAre you fully prepared for your next wedding, or are you scrambling at the last minute?In this episode of The Level Up Podcast, guest host Cassie Hyatt shares pre-wedding habits and systems that help wedding photographers and filmmakers reduce stress, stay organized, and show up professionally. From gear prep and communication strategies to grooming, wardrobe, and mental mindset, this episode is packed with practical tips to ensure you walk into every wedding day feeling confident and prepared.If you're looking to streamline your pre-wedding workflow, make a lasting impression on planners, and create a...
2024-07-2330 minLEVEL UP: A Wedding Photography + Videography Podcast115: Evolving with Wedding Industry Trends vs. Staying in Your Own LaneIn this insightful episode, Kelley sits down with Amanda of Mae & Co Creative to talk about the realities of growing in the luxury wedding space. From navigating trends to maintaining a distinct style, this conversation is a must-listen for any filmmaker or photographer aiming to build long-term success in high-end markets.✅ What You’ll Learn:✅ The difference between budget, lovely, and luxury markets✅ Why luxury clients value experience over aesthetics✅ Amanda’s advice for transitioning full-time✅ How filmmakers can better work with planners✅ The importance of a consistent visual brand✅ What red flags planners...
2023-08-0145 minLEVEL UP: A Wedding Photography + Videography Podcast112: How to Successfully Expand Your Wedding Business into New Markets Without RelocatingDreaming of shooting weddings in multiple cities or luxury destinations? In this episode, Taylor and Kelley sit down with filmmaker Kelly LaFleur to talk about how she successfully expanded her business into multiple markets—without relocating. This convo is packed with practical tips and strategic mindset shifts for any wedding creative ready to go big.In this episode, we cover:✅ How to book weddings in new locations without living there✅ The secret to filling portfolio gaps with purpose✅ Why planner relationships are key to multi-market success✅ Building brand consistency across regions✅ How styled shoot...
2023-07-1142 minLEVEL UP: A Wedding Photography + Videography Podcast111: What Should You Do When You’re Not Booking Enough Weddings?If inquiries have slowed or bookings feel inconsistent, you’re not alone—and you’re not failing. In this solo episode, Taylor and Kelley unpack the real reasons why 2023 has been slower for many creatives and share actionable steps to course correct with confidence.In this episode, we cover:✅ The truth behind the industry-wide slowdown✅ How to assess what’s actually broken in your business✅ Smart visibility tactics to reach new clients✅ Why your website and messaging might be misaligned✅ Creative ways to get in front of planners and ideal clients✅ Encouragement to shi...
2023-07-0429 minLEVEL UP: A Wedding Photography + Videography Podcast110: Preparing for Life After Weddings: Exit Strategy for Photographers & FilmmakersWhat happens after you've “made it”? In this eye-opening episode, Brandon Kidd shares what 20+ years in the luxury wedding space have taught him about business longevity, burnout, and preparing for what’s next. This is a must-listen for seasoned photographers and videographers who want to build beyond the hustle.✅ What You’ll Learn:✅ Why longevity requires more than talent✅ The mindset shift from "hustle" to "legacy"✅ What an exit plan looks like for creatives✅ Redefining your identity beyond being a photographer✅ How to plan for future income streams and lifestyle freedom✅ Brandon’s lessons from...
2023-06-2743 minLEVEL UP: A Wedding Photography + Videography Podcast109: How Wedding Creatives Can Use Their Brand, Style & Network to Build a Fulfilling BusinessIn this episode, Zach and Bethany of Current Films share how they’ve built a thriving wedding film brand rooted in purpose, alignment, and community. From defining their style to nurturing planner relationships and turning down projects that aren’t a fit, their story is a masterclass in building a business that’s both profitable and sustainable.✅ What You’ll Learn:✅ How to create a brand that reflects your values and style✅ Why client alignment matters more than volume✅ Building vendor relationships that fuel long-term growth✅ The power of saying no to the wrong projects
2023-06-2350 minLEVEL UP: A Wedding Photography + Videography Podcast108: The Daily Mindset Shift Wedding Creatives Need to GrowSometimes the key to growth isn’t more gear or a better edit—it’s how you think. In this episode, Taylor and Kelley chat with filmmaker Cassie Hiatt about the daily mindset habit that helped her overcome fear, clarify her brand, and grow into the confident, booked-out creative she is today.✅ What You’ll Learn:✅ Cassie’s journey from struggling to thriving filmmaker✅ The daily mindset practice that changed her business✅ How to overcome fear and scarcity with intentional habits✅ Tips for staying grounded during busy seasons✅ How inner work leads to external business g...
2023-06-0641 minLEVEL UP: A Wedding Photography + Videography Podcast106: The Truth About Destination WeddingsDestination weddings can look dreamy—but are they as glamorous as they seem? In this episode, Stanton Giles shares the honest truth about what it really takes to thrive in the destination wedding world. From pricing pitfalls to travel fatigue, he unpacks what most creatives don’t see—and how to build a fulfilling business on your own terms.In this episode, we cover:✅ What destination work actually looks like behind the scenes✅ How to price travel weddings for profit✅ The biggest myths about luxury travel gigs✅ Boundaries that protect your time & energy✅ Why less...
2023-05-2339 minLEVEL UP: A Wedding Photography + Videography Podcast104: An Honest Conversation on Work-Life BalanceIn a world that celebrates hustle, Charlie Hilbrant shares the other side of the story. In this refreshingly honest episode, we talk about the toll that constant growth can take—and how wedding creatives can build a thriving business without burning out.In this episode, we cover:✅ The hidden cost of “doing it all” in your business✅ Why outsourcing and boundaries matter✅ How Charlie balances growth with groundedness✅ Why saying no is sometimes the best business move✅ Encouragement for creatives seeking more freedom🎯 Feeling like you're constantly on the edge of burnout?Thi...
2023-05-0935 minLEVEL UP: A Wedding Photography + Videography Podcast103: Finding Inspiration in the Luxury Wedding MarketWhat happens when you launch a wedding film brand at 17—and grow it into a luxury destination business before 23? In this inspiring episode, Lucy Mann of Lucy Camryn Films shares her story of early success, creative burnout, and how she reconnected with her purpose to build a business that reflects her style and values.In this episode, we cover:✅ How Lucy built a high-end brand before her mid-20s✅ Why niching down attracts aligned, luxury clients✅ Signs of burnout and how to rediscover creativity✅ The power of saying no to the wrong projects✅ What...
2023-05-0245 minLEVEL UP: A Wedding Photography + Videography Podcast102: Grow Through Community and Industry Connections as a Wedding Photographer or FilmmakerNo one grows alone. In this heart-filled episode, wedding filmmaker Miguel Garcia shares how leaning into relationships, kindness, and consistency has shaped his career. Whether you're trying to break into luxury or build vendor trust, Miguel’s story is proof that who you surround yourself with matters just as much as what you do.In this episode, we cover:✅ Why community is critical to long-term success✅ How Miguel built a network that led to referrals and growth✅ The role of trust and reliability in the luxury space✅ Why “showing up well” leads to new opportunit...
2023-04-2530 minLEVEL UP: A Wedding Photography + Videography Podcast101: Showcasing an Elevated Client Experience as a Wedding CreativeIf you're ready to book higher-end weddings, you’ll need more than a great portfolio—you’ll need to elevate your client experience. In this episode, Taylor and Kelley unpack what it really means to serve clients at a luxury level and how to showcase that in your brand and communication.In this episode, we cover:✅ What defines an “elevated” client experience✅ Touchpoints that matter before, during, and after the wedding✅ How to exceed expectations and build client loyalty✅ Personalization strategies that impress luxury clients✅ How to communicate your value through branding and content
2023-04-1837 minLEVEL UP: A Wedding Photography + Videography Podcast100: What Wedding Planners Are Looking For in a Filmmaking TeamIf you want to consistently book luxury weddings, your relationship with planners matters more than you think. In this insightful episode, Heather Hoesch of LVL Weddings shares what she looks for in a videography team—from communication and collaboration to storytelling and delivery. Packed with planner-perspective wisdom, this is essential listening for any wedding filmmaker or photographer wanting to grow in the luxury space.In this episode, we cover:✅ What planners really value in filmmaker partnerships✅ How to stand out during booking conversations✅ On-the-day behaviors that make or break referrals✅ How to deliver your work...
2023-04-1145 minLEVEL UP: A Wedding Photography + Videography Podcast99: Pre-Wedding Habits for Success: How to Be Fully Prepared for Wedding DaysYour success on the wedding day starts long before you hit record. In this episode, Taylor and Kelley share the exact routines and strategies they use the week leading up to wedding days. From mindset prep to gear checklists and planner communication, this is your guide to showing up calm, confident, and creatively ready.In this episode, we cover:✅ How to prepare one week out from a wedding day✅ Day-before routines that help you stay organized and clear✅ The importance of rest, movement, and mindset✅ How to use the wedding day for networking and mark...
2023-04-0432 minLEVEL UP: A Wedding Photography + Videography Podcast98: How 2nd Shooting Can Grow Your BusinessIf you’re looking for ways to improve your skills, build industry relationships, and attract dream clients—second shooting might be the opportunity you're overlooking. In this episode, Daniel Shackleford shares how assisting other filmmakers helped him grow faster and with more clarity. Whether you're in your second year or scaling past six figures, this episode is packed with strategic insight.In this episode, we cover:✅ Why second shooting accelerates growth✅ How to turn one opportunity into multiple bookings✅ The best way to show up as a second shooter✅ What planners and vendors notice behin...
2023-03-2849 minLEVEL UP: A Wedding Photography + Videography Podcast97: How to Gain Referrals from Photographers in the Wedding IndustryWhen you're not getting consistent planner referrals yet, your next best (and most overlooked) opportunity is right beside you: the photographer. In this episode, Rich Lander of Chard Photo shares exactly what makes him refer one filmmaker over another—and how wedding videographers can stand out through service, communication, and collaboration.✅ What You’ll Learn:✅ Why photographers can be a major referral source✅ What photo teams value in video collaborators✅ How to build trust and avoid friction on the wedding day✅ Tips for becoming a “go-to” vendor in your market✅ How to grow through relatio...
2023-03-2139 minLEVEL UP: A Wedding Photography + Videography Podcast96: How to Develop a Signature Style That Attracts High-End Wedding ClientsHow do you create a recognizable style that gets you booked? In this episode, Molly Williams of Love Story Films shares how she developed a distinct cinematic brand that attracts loyal clients and stands out in a crowded market. Whether you're defining your look or refining your voice, this episode is packed with actionable insight.In this episode, we cover:✅ How to discover and refine your signature style✅ The role of consistency in creative branding✅ Why your style shapes your referrals and inquiries✅ Tips for rebranding or evolving your creative identity✅ Encouragement for standi...
2023-03-1444 minLEVEL UP: A Wedding Photography + Videography Podcast95: Communicating Effectively with Wedding PlannersAs you grow into higher-end weddings, your ability to communicate with planners becomes just as important as your filmmaking or photography. In this episode, Taylor and Kelley break down the key shifts wedding creatives need to make to build trust, stay professional, and become planner favorites.In this episode, we cover:✅ How communication changes when planners are involved✅ Common mistakes to avoid when working with planners✅ How to be a respectful, proactive creative partner✅ When it's appropriate to contact the couple directly✅ How to position yourself for future planner referrals🎯 Want to becom...
2023-03-0725 minLEVEL UP: A Wedding Photography + Videography Podcast94: How Wedding Photographers and Filmmakers Can Stand Out in a Saturated MarketIn a world of moody tones and cinematic trailers, Kyle Smith took a different path—and it paid off. In this episode, Kelley and Taylor chat with the founder of 87 & Smith about embracing authenticity, breaking the mold of traditional luxury branding, and building a standout wedding filmmaking business that’s both personal and profitable.In this episode, we cover:✅ How to craft a wedding film brand that reflects YOU✅ Why luxury clients are drawn to originality✅ How to define your voice and attract aligned clients✅ The role of mindset in standing out in saturated ma...
2023-02-2835 minLEVEL UP: A Wedding Photography + Videography Podcast93: How to Become a Top Referral for Wedding PlannersWant to know how to become a wedding planner’s go-to filmmaker or photographer? In this episode, Kelley and Taylor chat with Sam Eng of Sam Eng Films about exactly how he built strong planner relationships that now fuel his luxury bookings. From the way you show up on the wedding day to how you deliver galleries, every detail matters.In this episode, we cover:✅ What wedding planners really value in a creative partner✅ How to build long-term relationships with luxury planners✅ What to do on the wedding day to earn referrals✅ How to elevate...
2023-02-2241 minLEVEL UP: A Wedding Photography + Videography Podcast92: Scale Your Wedding Portfolio Using Editorials to Attract Luxury ClientsIf you're ready to attract higher-end clients, editorial work might be your secret weapon. In this episode, Taylor and Kelley sit down with Andrew Aziz of Aziz Studios to explore how styled shoots can shape your brand, build your network, and open doors to luxury bookings.In this episode, we cover:✅ How editorials help elevate your portfolio✅ What separates styled shoots from real weddings✅ Ways to make your editorials marketable and strategic✅ Tips for getting planner buy-in and publication✅ How to avoid burnout while using editorials for growth🎯 Want to be seen as a...
2023-02-1432 minLEVEL UP: A Wedding Photography + Videography Podcast91: Misconceptions of the Luxury Wedding MarketThink the luxury wedding world isn’t for you? Think again. In this short but powerful episode, Kelley and Taylor break down the most common fears that hold wedding photographers and filmmakers back from stepping into the high-end space. Whether it’s fear of not being “luxury enough” or misunderstanding what clients actually want—this episode will help you shift your mindset and take the next step.In this episode, we cover:✅ Common myths about the luxury wedding space✅ What luxury clients truly care about✅ Why you don’t need a total rebrand to elevate✅ How...
2023-02-0718 minLEVEL UP: A Wedding Photography + Videography Podcast90: When To Raise Your Prices as a Wedding VideographerIf you’re feeling burned out, overbooked, or attracting the wrong clients—it might be time to raise your prices. In this empowering episode, Taylor and Kelley walk you through the signs it’s time to raise your rates, the mindset required to do it confidently, and practical tips to transition without losing momentum.In this episode, we cover:✅ Key signs it’s time to increase your prices✅ Why pricing isn’t just about deliverables✅ Mindset shifts to overcome pricing fear✅ How to communicate new pricing with confidence✅ Encouragement to own your value and charge acc...
2023-01-3143 minLEVEL UP: A Wedding Photography + Videography Podcast89: Build a Trusted Luxury Brand as a Wedding CreativeYour brand isn’t just your logo—it’s how you live, work, and show up. In this powerful episode, luxury wedding planner Andrea Eppolito shares how to align every aspect of your business with your brand promise. Whether you're a filmmaker or photographer aiming to break into luxury, this episode will challenge and inspire you to lead with intention and consistency.In this episode, we cover:✅ How to live your brand on and off social media✅ Why emotional experience matters more than aesthetic✅ How to align your pricing with your brand values✅ The power of s...
2023-01-2458 minLEVEL UP: A Wedding Photography + Videography Podcast88: Ins / Outs for Wedding Filmmakers in 2023Times are changing, friends. As we embark on a new year and a new wedding season, I can't help but feel like we are ushering in a new era in the wedding industry. What worked 5 years ago won't work now, and what was HUGE in 2022 is suddenly on the "out" list.Join in on this fun, lighthearted conversation about Kelley + Taylor's "In / Out List" for 2023 in the wedding filmmaking world.Connect with Taylor , Kelley + The Level Up Co.:Instagram: @thelevelupcoInstagram: @taylorpetrinovichInstagram: @618studios...
2023-01-1736 minLEVEL UP: A Wedding Photography + Videography Podcast87: Luxury with a Twist w/ Modern Love ProductionsThe luxury market is anything but boring. If you've been hesitant to take the leap into the luxury market as a wedding creative because you're afraid it's all white flowers and well-mannered guests, then I have good news for you. Luxury can look a lot of different ways, and can sometimes come with an unexpected twist. Connect with Osiris & Michele:modernlovemiami.com@modernloveproductionsModern Love Productions is the wedding videography company of wife and wife team Osiris and Michele Harvey. Modern Love is based in Miami and New York but g...
2023-01-0342 minLEVEL UP: A Wedding Photography + Videography Podcast86: Never Stop Learning w/ White In ReveryWhether you're a seasoned pro or a beginner, there are always things to learn that will improve your work quality, overall business, or both. Joining me today in conversation about this topic of pursuing knowledge and always learning is guest Calen Rhome of White In Revery.Get on the waitlist for Venture Workshop for $100 off using the code LEVELUP:https://ventureworkshop.co/@ventureworkshopAbout White In ReveryFrom Italy to Iceland, White In Revery has traveled the world over in order to capture the most intimate of elopements and...
2022-08-1237 minLEVEL UP: A Wedding Photography + Videography Podcast85: Paving Your Way as a Wedding Creative w/ Harrison FilmsThe wedding industry is an endless sea of possibility. So where, exactly, do you want to fit in? Instead of following the crowd, feel empowered to pave your own way as a wedding creative with Harrison Films.Together, Deanna and Grant are Harrison Films: a husband and wife destination wedding filmmaking team, based in Washington, DC.With formal education in film production combined with over a decade of experience in their field, Deanna and Grant have developed a distinguished style that has led them to work with their dream clients and collaborate with some of...
2022-08-0933 minLEVEL UP: A Wedding Photography + Videography Podcast84: Rapid Business Growth w/ Julia Kentner FilmsWonder what you can accomplish in just 2 years? If you're anything like today's guest Julia Kentner, a whole lot. She has pushed the boundaries of her own wedding film business since 2020, and has really spring boarded to success through intentional strategy.Julia Kentner is a destination wedding cinematographer based out of St. Louis, Missouri. She began capturing weddings in 2020 and went full time in her business one year later in August 2021. Born and raised in Germany, traveling throughout Europe and the United States, she was passionate about documenting every beautiful moment. With a background in classical ba...
2022-08-0241 minLEVEL UP: A Wedding Photography + Videography Podcast83: Real Talk: an Update on Life, Business + GoalsAn honest look at business and life in 2022 with Taylor PetrinovichInstagram: @taylorpetrinovichEpisode Sponsors:The Artist's Lawyer - Use code LEVELUP for 15% off contract templatesIllume LUTS - Use code LEVELUP for 15% off LUTsTonic Site Shop - Use code LEVELUP15 for 15% off Website TemplatesConnect with Taylor + The Level Up Co.:Instagram: @taylorpetrinovichInstagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind...
2022-07-2629 minLEVEL UP: A Wedding Photography + Videography Podcast81: Outsourcing Your Editing w/ Miguel GarciaAs a wedding videographer or wedding photographer, sometimes it can be challenging to let go of tasks within your business, and that's especially true with editing. Miguel Garcia shares what freeing up editing time has allowed him to do (professionally and personally), as well as what to look for in an editor.Episode Sponsors:The Artist's Lawyer - Use code LEVELUP for 15% off contract templatesIllume LUTS - Use code LEVELUP for 15% off LUTsTonic Site Shop - Use code LEVELUP15 for 15% off Website TemplatesConnect with Taylor + The...
2022-06-0235 minLEVEL UP: A Wedding Photography + Videography Podcast80: Finding Your Ride or Die Creative Partners w/ Wendy KayAs a soloprenuer, the wedding industry can be a lonely place. That's why finding a group of vendors who align with you in terms of style, business, and personality is crucial to building a sustainable business. It's just more fun that way.Today's episode is with Wendy Kay of Birds of a Feather Events.Connect with Wendy:Instagram: @birdsofafeathereventsConnect with Taylor + The Level Up Co.:Instagram: @taylorpetrinovichInstagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco...
2022-05-3035 minLEVEL UP: A Wedding Photography + Videography Podcast79: Crafting Captivating IG Captions w/ Ash BaumgartnerWe all know that Instagram is an incredible marketing tool for us in the wedding industry. It can be challenging enough to decide what to post, and many of us tend to neglect one very important piece of the Instagram puzzle: the caption.As wedding photographers, wedding videographers, and wedding planners, Instagram's main purpose is to connect with our ideal clients & other vendors within the industry. The captions of our posts is where most of that connection happens. Don't sleep on the captions, folks!Ash Baumgartner is breaking down how to craft Instagram captions with...
2022-05-1150 minLEVEL UP: A Wedding Photography + Videography Podcast78: Creating a Roadmap to Success w/ Sean Thomas PhotographyWhether you're a wedding photographer or wedding videographer who wants to go full time, make six figures, or shoot a celebrity wedding, you probably have a pretty big goal for your business.When it comes to going after your goals, it's paramount to create a roadmap on how you plan to achieve those goals. The old saying "Failing to plan is planning to fail," holds a lot of weight, especially in the wedding industry. Today's conversation with Sean Thomas Photography focuses on this very sentiment. Sean has achieved a lot in the short amount of...
2022-04-2643 minLEVEL UP: A Wedding Photography + Videography Podcast77: Building Trust with a Cohesive Brand w/ Ida WinsteadIt's true that your brand can make or break you. That's why taking the time to make sure your brand is targeted & cohesive is vital. My guest today is Ida Winstead. Read more about Ida and her company below.Ida Winstead is the owner of Hygge Design Co, a brand and Showit website design company serving creative entrepreneurs and the host of The Hygge Hour Podcast. After moving to the US from Norway and finding that American corporate life was not for her, she’s made it her mission to help other entrepreneurs bring more hygge an...
2022-04-1427 minLEVEL UP: A Wedding Photography + Videography Podcast76: This One Question Changes Everything w/ Kevin CochranOne question most creatives forget to ask themselves, but has a HUGE impact on their overall success, consists of a single word: why. Today, I'm chatting with Elevate Mastermind Alumni Kevin Cochran of 718 Creative about his rapid business growth, and how asking himself "why?" has played a huge role in his overall success.Connect with Kevin & 718 Creative:718creative.comInstagram: @718.creativeConnect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The n...
2022-04-0636 minLEVEL UP: A Wedding Photography + Videography Podcast75: Leveraging Reels to Grow Your Wedding Business w/ Alesia FilmsInstagram has been pushing their Reels feature heavily over the last 6-12 months. If you haven't hopped on the bandwagon yet, it's not too late! Join in on the conversation with Alesia Films on how to best leverage reels to grow your business, and your revenue.About Alesia:Alesia is a destination wedding and elopement videographer based in Portland, Oregon. She specializes in engaging wedding films for non-traditional couples who want their story told through a fun, music driven video to share with family and friends. On top of that, she's an educator that offers...
2022-03-2239 minLEVEL UP: A Wedding Photography + Videography Podcast74: Rising to the Top w/ Erica EstradaErica is the Lead Planner and Designer of Erica Estrada Design, a Full Service Wedding Planning and Design company. Although based in Northern California, Erica travels wherever her clients take her. She has been named Top Planner and Designer by both BRIDES and Martha Stewart.Connect with Erica:ericaestradadesign.comInstagram: @ericaestradadesignConnect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comJoin the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go...
2022-03-1539 minLEVEL UP: A Wedding Photography + Videography Podcast73: The Best Kept Secrets of Longevity w/ Kevin DennisWhen it comes to building a wedding business that stands the test of time, there are several key things to consider. In today's episode, Taylor sits down with Kevin Dennis, a wedding industry veteran, to discuss what has kept his business alive and well for the past few decades. Points discussed in this episode include:How to step back and look at the bigger picture of your business's trajectory, whether as a new event pro or a professional with experience under your beltBest practices for setting your business up for success - in productivity, partnerships, and internal structure...
2021-07-0140 minLEVEL UP: A Wedding Photography + Videography Podcast72: How Purposeful Action Yields Huge Results w/ Peyton Frank FilmsIt's no secret that success doesn't happen accidentally. Achieving your dreams takes big, purposeful action on a regular basis. And this philosophy, paired with a strong work ethic, is what gave today's guest, Peyton Frank, the edge in her career that yielded huge results.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comLearn more...
2021-06-2229 minLEVEL UP: A Wedding Photography + Videography Podcast71: Is Your Marketing Even Working? w/ Christie OsborneMarketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working? Christie Osborne joins Taylor on the podcast today to chat about :Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?How can business owners determine the best channels to reach their target market? What is at risk when skipping the evaluation stage of one’s advertising and marketing strategy?How can smart business owners measure the...
2021-06-1549 minLEVEL UP: A Wedding Photography + Videography Podcast70: Wedding HORROR STORIES pt. 2What could possibly go wrong on a wedding day for the vendors involved? Apparently there's quite a list! This lighthearted episode about wedding horror stories is a compilation of previous guests on the podcast sharing their stories of what went wrong on a wedding day.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your...
2021-06-0815 minLEVEL UP: A Wedding Photography + Videography Podcast69: How to Get Your Work Featured in Publications w/ Jainé KershnerWhat is a publication, and why should you care if your work is featured? Today I'm chatting with Jainé Kershner all about the ins and outs of being published as a wedding creative.Connect with Jainé :Instagram: https://www.instagram.com/jainekershner/Website: https://www.jainekershner.com/Podcast: https://www.teawithjaine.com/ Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupco
2021-05-1341 minLEVEL UP: A Wedding Photography + Videography Podcast68: HOT SEAT - Focusing on Client ExperienceAs wedding industry pro's, client experience makes up a huge portion of our jobs. Yes, we are technically hired to deliver the film, photos, or the floral design, but taking care of our clients by going above and beyond is what creates a standout brand.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most...
2021-04-3015 minLEVEL UP: A Wedding Photography + Videography Podcast67: How to Get Crystal Clear on Your Ideal ClientToday's episode is actually highlighting a piece of a live training I did inside Elevate Mastermind. Before you invest money in branding or marketing, it's beyond important to get crystal clear on who your ideal client is. Your ideal client is the foundation that your entire business should be build upon.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.com
2021-04-2726 minLEVEL UP: A Wedding Photography + Videography Podcast66: HOT SEAT - Overcoming Imposter SyndromeIf you ever feel a sense of imposter syndrome as a creative business owner, then I'll be the first to tell you that you aren't alone. Feeling inadequate, like you're not enough, or having chronic self-doubt is something many of us struggle with. The good news: it means you're on the right track to success. Because success doesn't come from your comfort zone.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The...
2021-04-2316 minLEVEL UP: A Wedding Photography + Videography Podcast65: Breaking Into Destination Weddings w/ Jennifer TaylorThe destination wedding market is growing rapidly, and it’s one that holds abundant business opportunities. However, breaking into destination weddings requires careful strategy. Whether you want to take local clients to a tropical paradise or bring faraway couples to your hometown, you need to learn the finer points of operating from a distance. In this session, Jennifer will share her own experience to guide wedding pros in finding their ideal destination(s) and how to become an expert with a foothold in that market.Join the *Free Facebook Community* - As wedding professionals, we are often ru...
2021-04-2226 minLEVEL UP: A Wedding Photography + Videography Podcast64: The 1% RuleDo you want to know the difference between those who succeed vs. those who don't? They've mastered and committed to the 1% rule. Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are...
2021-04-1512 minLEVEL UP: A Wedding Photography + Videography Podcast63: Working as a Husband + Wife Team w/ Scott + DanaToday on the show we have husband and wife photography team, Scott and Dana, These two have been shooting alongside each other since 2012, totaling over 300 weddings! Having been married for 20 years, the way in which they cherish their own marriage fuels their desire to serve clients just starting out on their own lifelong adventure. When people ask how they manage living and working together, they say they love partnering in all aspects of their life, and wouldn't want it any other way. Scott and Dana are only half joking when he affectionately refers to her as his personal secretary...
2021-04-1330 minLEVEL UP: A Wedding Photography + Videography Podcast62: HOT SEAT - Upleveling Your Time Management & Productivity for Maximum GrowthUpleveling Your Time Management & Productivity for Maximum GrowthJoin the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >>...
2021-04-0817 minLEVEL UP: A Wedding Photography + Videography Podcast61: How to Enter a Flooded Market Powerfully w/ Kristy RiceWhether you are brand new to the industry or shifting into a new segment of the market, it can be intimidating to enter a new market. This conversation on how to enter a flooded wedding industry market powerfully is one that is sure to kick you into high gear.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.com
2021-04-0626 minLEVEL UP: A Wedding Photography + Videography Podcast60: There is No Growth in Being ComfortableIn life + in business, we can either choose to be comfortable, or we can choose to grow. So what's it going to be for you?Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in...
2021-04-0110 minLEVEL UP: A Wedding Photography + Videography Podcast59: Future Proof Your Business w/ Aleya HarrisNow more than ever, professionals in the wedding industry should be looking for ways to be strategic in their marketing efforts. Future proofing your business is definitely the theme for 2021 and beyond.Today, I’m chatting with marketing expert Aleya Harris about how we can future-proof our businesses, so that things like, I don’t know, a global pandemic, don’t push us too far off track ever again.Mentioned in this episode:Get 50% off your email marketing with Flodesk using this linkJoin the *Free Facebook Community* - As weddin...
2021-03-3042 minLEVEL UP: A Wedding Photography + Videography Podcast58: HOT SEAT - Positioning Yourself as High-End from Day 1How can you strategically position yourself as a high-end wedding professional from the very beginning? Today's episode is the first of many in the new HOT SEAT mini series here on the podcast.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Connect with Taylor + The Level Up Co.:Instagram: @thelevelupcowww.TheLevelUpCo.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The...
2021-03-2520 minLEVEL UP: A Wedding Photography + Videography Podcast57: Amplify Your Message with Strategic Imagery w/ Tayler Cusick HollmanSpecial guest Tayler Cusick Hollman with Sourced Co. joins us on the podcast today. Learn how to unleash the power of messaging online by pairing it with the proper imagery.Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.Sourced Co. - Want to see what all the hype is about? Founded with the mission to bring high-quality stock imagery specifically to the wedding industry, Sourced Co. provides a beautiful solution to your brand-building and marketing needs.
2021-03-2346 minLEVEL UP: A Wedding Photography + Videography Podcast55: The Rise of Micro Weddings w/ Gretchen CulverThe Rise of Micro Weddings w/ Gretchen CulverEpisode Sponsor:Illume LUTs: Fine-art Video PresetsGet Illume LUTs Here!Use code: LEVELUP for 15% offGuest: Gretchen CulverOwner - Rocket Science Events & Minne WeddingsAlthough she didn’t realize it at the time, Gretchen’s desire to run her own business started at a young age with her summer lemonade stands. After college, a lemonade stand didn’t seem to be the best way to pay back her student loans, so she entered the world...
2021-02-1538 minLEVEL UP: A Wedding Photography + Videography Podcast54: All Things Audio w/ KEJ ProductionsKaleb and Elaine are the husband and wife team and creators of KEJ Productions. As a highly in-demand videographer team in Central Florida & the Southeast, KEJ places a strong emphasis on storytelling and personal relationships, With an extensive background in live production and audio engineering (as production leads for Emmy Award-winning shows to international touring artists), they approach filmmaking with a perspective that is particularly unique. Now as full-time filmmakers, they are continually expanding their brand, in and out of the wedding industry.Get KEJ's Audio Masterclass HEREEpisode Sponsor:Illume LUTs: Fine-art...
2021-01-2530 minLEVEL UP: A Wedding Photography + Videography Podcast53: Streamlining the Sales Process w/ Brandee GaarMaking it easier for clients to book you is a simple way to streamline the sales process. In today's episode, I’m chatting with Brandee Gaar about converting leads into clients with one simple tactic we can all start implementing today.Illume LUTs: Fine-art Video PresetsGet Illume LUTs Here!Use code: LEVELUP for 15% offBrandee Gaar is a luxury Event Planner, Thought Leader, Educational Speaker and Host of the "She Who Dares" Podcast. As a lifelong lover of all things events, Brandee spent 7 years as a corporate event planner with the...
2020-12-1033 minLEVEL UP: A Wedding Photography + Videography Podcast52: Disrupting Wedding Film Conventions w/ Ben JourneeBreak free from the mold and craft wedding films your way. Today I'm chatting with Ben Journee about how you can set yourself apart from the pack, and about how he is disrupting wedding film conventions in his own business.---EPISODE SPONSORS--Sprout Studio: an all-in-one studio management solution- CRM - Galleries- Scheduling- Email Marketing- Bookkeeping - Customizable templates and contractshttps://www.sproutredo.com/levelupIllume LUTs: Fine-art Video PresetsGet Il...
2020-11-3025 minLEVEL UP: A Wedding Photography + Videography Podcast51: Following Your Passions as a Filmmaker w/ Anna LordToday, I’m chatting with Anna Lord about following your passions as a wedding filmmaker, and how you can structure your business to make sure you’re creating content that keeps you inspired.---EPISODE SPONSORS--Sprout Studio: an all-in-one studio management solution- CRM - Galleries- Scheduling- Email Marketing- Bookkeeping - Customizable templates and contractshttps://www.sproutredo.com/levelupIllume LUTs: Fine-art Video PresetsGet Illume LUTs Here!Use code: LEVELUP for 15% off
2020-11-2328 minLEVEL UP: A Wedding Photography + Videography Podcast49: A Hollywood Approach to Wedding Filmmaking w/ Sea Jay FilmsToday, I’m chatting with Camden Johnson of Sea Jay films about his strategy of taking a Hollywood approach to wedding filmmaking. This is a really interesting conversation, and I know you guys are going to love it.Sea Jay Films curates wedding films that exemplify the God-given gift of marriage for individuals who regard love as a verb. We are passionate about couples who love unconditionally and aren’t afraid to show it. We believe your wedding day perfectly encompasses every vital part of you as a human being and as a couple. Our main focus is to...
2020-11-0938 minLEVEL UP: A Wedding Photography + Videography Podcast48: How I Leveled Up So Quickly--Connect with Taylor--@thelevelupco // @taylorpetrinovichthelevelupco.comSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind 📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.The Level Up Co...
2020-11-0321 minLEVEL UP: A Wedding Photography + Videography Podcast45: SEO & How to Rank on Google w/ Jeffrey ArmstrongSEO & How to Rank on Google w/ Jeffrey ArmstrongI recently put out a poll on my Instagram stories asking what you, the podcast listeners, want to hear about most. And marketing won by a landslide. So I knew I had to get my friend Jeffrey Armstrong onto the podcast to talk about what he does best - SEO.Jeff is a wedding photographer that used a unique approach to SEO to rank on Google. This has helped him get established in his market by going full-time and hitting six figures in two y...
2020-10-051h 08LEVEL UP: A Wedding Photography + Videography Podcast44: Adventure Elopements & Instagram w/ Madison RhotonToday, I’m chatting with Madison Rhoton - or as she’s known on Instagram - Madstuhh. She is a filmmaker specializing in elopements, and I think you guys are really going to enjoy today’s episode.--Connect with Madison--Instagram: @Madstuhh--Connect with Taylor--@thelevelupco // @taylorpetrinovichthelevelupco.com --MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Film Business Community on FacebookVisit the Level Up Your Wedding Film Business websiteSave your s...
2020-09-2436 minLEVEL UP: A Wedding Photography + Videography Podcast43: Building Routines in your BusinessToday, I’m going to be talking all about building systems and routines within your business to be efficient as possible with your time.--MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Film Business Community on Facebook--Connect with me on Instagram--@thelevelupco // @taylorpetrinovichVisit the Level Up Your Wedding Film Business websiteSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in...
2020-09-0825 minLEVEL UP: A Wedding Photography + Videography Podcast42: Finding Success as a Young Filmmaker w/ Lucy CamrynAt just 20 years old and 1 year into filming weddings, Lucy Camryn is creating absolutely gorgeous films and working on some pretty beautiful weddings. So how has she progressed so quickly AND at such a young age? You’ll just have to listen to find out.Connect with Lucy on Instagram: @lucycamrynfilms--MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Film Business Community on Facebook--Connect with me on Instagram--@thelevelupco // @taylorpetrinovichVisit the Level Up Your Wedding Fi...
2020-08-3122 minLEVEL UP: A Wedding Photography + Videography Podcast41: Is it time for you to rebrand? w/ Krista JonesIs it time for you to rebrand? In case you missed the announcement last week - I’ve rebranded! My business has gone from Fleeting Moments Cinema to now, just my name: Taylor Petrinovich. So I thought it would be fitting to bring on my brand designer, Krista Jones, to talk all about branding, and when YOU might want to consider a rebrand as well.Krista Jones is a brand and website designer and one half of the Davey & Krista duo. After several years working as a web designer for a nonprofit, photographing over 100 weddings and launching th...
2020-08-2434 minLEVEL UP: A Wedding Photography + Videography Podcast40: Things you can do TODAY to elevate your businessWhether you’re in the thick of your wedding season, or you’re finding yourself with a minimal to-do list these days, there are several things you should pause to take care of sooner rather than later. Today, I want to give you some tangible and tactical advice that you can implement today that will ultimately make a huge impact on your business.Check out my REBRAND!Instagram: @taylorpetrinovichWebsite: taylorpetrinovich.comBrand Designed by Davey & Krista--MORE RESOURCES FOR YOU--Join the Level Up Your...
2020-08-1323 minLEVEL UP: A Wedding Photography + Videography Podcast39: Freelancing 70 Weddings per Year w/ Jason BelkovToday’s episode actually comes from a request I received from Instagram. Every once in a while, I put out a call on my instagram stories asking you all what you want to hear about on the show. And one request I received was about freelancing. So today’s guest is Jason Belkov, who shoots for his own brand, but also freelances on the side which is a great source of additional income. This is a great episode, and I think you guys will really enjoy it.Jason Belkov is a former executive chef turned filmmaker. After worki...
2020-08-1024 minLEVEL UP: A Wedding Photography + Videography Podcast38: Authenticity as a Filmmaker w/ Andrew GilfordToday’s episode is an interview with Andrew Gilford. Andrew filmed his first wedding back in May 2017 and quit his landscaping job to go full time in 2018. In the last year, Andrew says he feels like he’s found his voice and his “WHY” in the world of video, and has rebranded from Andrew Jay Films to “Film & Flourish,” a business that’s 100% focused on capturing his couple’s as they are.-Connect with Andrew on Instagram - @filmandflourish--MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Film Business Community on Fac...
2020-08-0328 minLEVEL UP: A Wedding Photography + Videography Podcast37: If you want different results, you have to change what you're doing.It’s so important to hear about other people’s experiences in the industry, so that we can learn from their mistakes, and decide what elements and practices we want to adapt to our own films and businesses. Today's episode is an open conversation with you about my own experiences in the industry, the mistakes I’ve made, and what I’ve done to fix them.--MENTIONED IN THIS EPISODE--Illume LUTsUse code LEVELUP15 for 15% offillumeluts.com--MORE RESOURCES FOR YOU--Join the...
2020-07-2719 minLEVEL UP: A Wedding Photography + Videography Podcast36: Building a Luxury Brand w/ 618 StudiosAs I continue pushing forward in my own business, I can’t help but wonder what other filmmakers are doing to elevate their own businesses. Expanding into the luxury market is definitely something that takes a lot of time, intention, and consistency. But what can we do specifically to elevate our films and our brands?Today on the podcast, I’m chatting with Kelley from 618 studios. 618 Studios is a husband and wife team based in Orange County, CA. They have been in business 10 years this year! Throughout their journey they have honed a unique fine art cinema styl...
2020-07-2041 minLEVEL UP: A Wedding Photography + Videography Podcast35: Elevating Your Business through Networking + Community w/ Dare to DevelopI get questions from filmmakers every day about how they can go about leveling up their own businesses, and start serving more of their dream clients. One often overlooked piece to the puzzle of running a successful business may surprise you. And that’s really focusing on building a community with wedding professionals in your local market. Keep listening to find out why community is a crucial part of your business, and how you can intentionally build that community.-----------------------------------------------------Today on the podcast, I'm chatting with Kristine Herman and Ashley Baumgartner who host Dare to...
2020-07-1334 minLEVEL UP: A Wedding Photography + Videography Podcast34: Are you making these mistakes on Instagram?Instagram is my absolute favorite marketing tool for my wedding film business. I use it every single day in my business, and it’s been a game changer for me. But, when scrolling through my feed, I see a lot of mistakes that other videographers are making. If you’re making these mistakes, it might be hurting you and your business--EPISODE SPONSOR--Illume LUTsUse code LEVELUP15 for 15% offillumeluts.com--MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Film Business Community on Face...
2020-07-0206 minLEVEL UP: A Wedding Photography + Videography Podcast33: Wedding HORROR STORIES--EPISODE SPONSOR--Illume LUTsUse code LEVELUP15 for 15% offillumeluts.com--MORE RESOURCES FOR YOU--Join the Level Up Your Wedding Business Community on Facebook--Connect with me on Instagram--@thelevelupco // @taylorpetrinovichVisit the Level Up Your Wedding Film Business websiteSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our...
2020-06-1533 minLEVEL UP: A Wedding Photography + Videography Podcast32: Finding Your Brand Voice w/ Copy UncorkedOne of the most often overlooked pieces of having a cohesive brand that actually converts potential clients into booked ones, is a solid brand voice. Today’s episode is an interview with Kaitlyn Parker. Kaitlyn is the owner, copywriter, and wine enthusiast behind Copy Uncorked, a copywriting & brand strategy studio pouring up high-converting copy for modern brands and creative entrepreneurs. She holds a Master’s in Strategic Communications and is a certified copywriter. Between keyboard strokes, she enjoys spending time alongside her tall, dark & handsome hubby and mini Goldendoodle, where there's usually a body of water, great food...
2020-06-0831 minLEVEL UP: A Wedding Photography + Videography Podcast31: Attract & Book More Dream Clients w/ Joy MichelleSometimes, it can feel nearly impossible to book the types of couples you really want to focus on serving. But attracting, and then actually getting those clients to book with you, is as much of an art as it is a science.Today’s episode is an interview with Joy Aleman of Joy Michelle Photography. And after photographing weddings for 7 years, she has nailed down a formula that works wonders in her own business.An Annapolis, Maryland intimate wedding photographer and now Youtuber and Educator to photographers. Joy helps photographers attract their dream brides through he...
2020-06-0139 minLEVEL UP: A Wedding Photography + Videography Podcast30: Breaking into the Luxury Market w/ Hugo Film Co.If you’re anything like me, then you probably have your sights set on the next big milestone that you’ll reach in your business. What if I were to tell you that you can reach that next big breakthrough sooner than you think? Today’s episode is an interview with the husband and wife team behind Hugo Film Co, who only started filming weddings 2 years ago, but have taken over the luxury market in their local area. Buckle up and get ready to take some notes, because this episode is a good one.--EPISO...
2020-05-2540 minLEVEL UP: A Wedding Photography + Videography Podcast26: How to Keep Pushing Forward (Even During a Pandemic)Right now, as I’m recording this podcast episode, we’re in the middle of the Covid-19 pandemic. We are all staying home, doing social distancing, and weddings are being postponed or cancelled. These are some hard times, I’m not going to sugar coat it. But there are a few things that we can be doing right now that will make a difference in our businesses, and in our lives.Participate in the Isolation B-Roll Challenge!-Create a short video of what you're doing in isolation-Post it to Instagram-Tag m...
2020-04-0111 minLEVEL UP: A Wedding Photography + Videography Podcast19: What it Takes to Become a Preferred Vendor at a Venue w/ Kinsey RobertsHave you ever wondered what it takes to get on the preferred vendors lists at your favorite venues to work at? If you have, then you are going to love this episode.If you’ve been listening to the podcast for a while, you will probably know that I’m a huge fan of free marketing tactics, and I’m also a big believer in building relationships within the industry. These relationships don’t always need to have a direct benefit to me and my business, but man oh man, it sure is nice when they do...
2020-02-2736 minLEVEL UP: A Wedding Photography + Videography Podcast18: When to HustleKnowing when it’s time to put yourself into hustle mode is going to help you keep pushing forward in your life, and in your business. So, friend, tell me. Is it time for you to hustle?There are times when it’s just flat out time to hustle. Your wedding videography business is only going to be sustainable if you’re willing to put in the extra effort from time to time. Whether you’re just starting your business, expanding into a new market, or entering a new pricing bracket, it’s probably time for you hit the pa...
2020-02-2410 minLEVEL UP: A Wedding Photography + Videography Podcast17: Crafting a Website that Sells w/ Amanda Shuman of Carrylove DesignsToday, we are going to be talking all about how your branding and your website can impact your business. This episode is an interview with Amanda Shuman of Carrylove Designs. Amanda is an award-winning website designer and brand strategist. She is a true artist and helps take clients' visual brands to the next level. She is passionate about design and believes pairing a beautiful brand aesthetic with an intentional website strategy is the cornerstone for success, booking clients effortlessly, and creating a delightful online experience.Amanda Shuman of Carrylove DesignsVisit her Website
2020-02-2031 minLEVEL UP: A Wedding Photography + Videography Podcast16: Infusing Your Personality Into Your Brand w/ Kathryn Majic from BLNK FilmsToday, I I’ve got my friend Kathryn from BLNK Films on the show to talk about something she does with excellence, and that’s infusing yourself and your personality into your business. And how that can truly benefit you.I’ve said this before on the podcast, but it’s definitely worth repeating, especially given the topic of today’s episode. And that is the fact that clients are far more likely to book a vendor that they feel connected to. I actually have a statistic here, and it says that 64% of consumers say their loyalty and desire...
2020-02-1735 minLEVEL UP: A Wedding Photography + Videography Podcast15: Building a 6-Figure Wedding Film Studio w/ Jordan JeantyToday, I’ve got my friend Jordan Jeanty on the show to talk about something pretty awesome - and that’s how he runs his 6-figure wedding film studio.Jordan Jeanty Studios is a boutique wedding film company currently based in the New York City market. At the heart of Jordan's business is the desire to develop genuine connections with each couple he serves. Over the past 4 years as a full-time wedding filmmaker, he has slowly and organically built a six figure brand while creating heartfelt and genuine films cherished by his clients.Connect with Jord...
2020-02-1325 minLEVEL UP: A Wedding Photography + Videography Podcast14: Building Relationships with Photographers w/ Allie Siarto from PhotoFieldNotesToday, we are going to be talking about how you can build valuable relationships with photographers, and why those relationships are an important part of running an effective business.MENTIONED IN THIS EPISODE:GUEST: ALLIE SIARTOWebsite: http://alliesiarto.comInstagram: https://www.instagram.com/alliesiarto/PHOTO FIELD NOTES PODCASTWebsite: https://photofieldnotes.comInstagram: https://www.instagram.com/photofieldnotes/Check out the website: thelevelupco.comFollow along...
2020-02-1034 minLEVEL UP: A Wedding Photography + Videography Podcast13: What it Costs to Run a Wedding Videography BusinessThis week I’m getting my financials ready to take to my CPA, which means I have some interesting numbers to share with you. How much did I spend in my wedding film business in 2019? The answer: more than I wanted to.Mentioned in This Episode:The KnotSoundstripeMusicbedDubsadoFlothemesCheck out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylorpetrinovichSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you in...
2020-02-0613 minLEVEL UP: A Wedding Photography + Videography Podcast12: The #1 Investment for Your Business in 2020What’s the #1 thing you should invest in for your wedding film business in 2020? Listen to find out.MENTIONED IN THIS EPISODE:LIVE WORKSHOPS / CLASSESVenture WorkshopWedding Film RetreatRay Roman WorkshopONLINE COURSESWhite in Revery FCPX MasterclassMatt Johnson’s Wedding Film Framework (Adobe Premierre Pro)Fulltime FilmmakerComplete Wedding Videography Course (by How to Film Weddings)Jay Worsley’s Drone MasterclassPODCASTS MENTIONEDGold Digger Podcast by Jenna Kutcher-----------------------------------------Check out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylor...
2020-02-0307 minLEVEL UP: A Wedding Photography + Videography Podcast11: How to Become a Better Wedding FilmmakerIt’s really important for us, as wedding filmmakers, to keep pushing forward. In our businesses, and specifically with our skills as filmmakers. Because everyone else around us is constantly learning and growing, and if we’re not, then we might as well be moving backwards.But it all starts with filmmaking. Because without the right raw materials - aka your footage, you really can’t make something out of nothing in the editing room. I truly believe that no matter what level you’re at, there is room for improvement. I don’t think there is a d...
2020-01-3011 minLEVEL UP: A Wedding Photography + Videography Podcast10: The Secret to Raising Your PricesAre you ready to raise your prices as a wedding filmmaker? Move away from a scarcity mindset and adopt a mindset of abundance. There is always enough work to go around for everyone, and the coolest part is this: there are couples at every pricing tier ready and willing to pay for your films.But first, you need to position yourself in order to reach those clients. There are 4 things you need to do before raising your prices. So buckle up, and get ready to put in the work to reach that next level in your business.
2020-01-2711 minLEVEL UP: A Wedding Photography + Videography Podcast9: 5 Things to do During the Off-Season to Keep Pushing ForwardWant to hit the ground running this wedding season? The secret is this: keep your head in the game, and keep that momentum going. In this episode, we talk about the 5 things you should be doing in the off-season to keep pushing forward in your business so that you don't loose your momentum. Check out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylorpetrinovichSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled...
2020-01-2011 minLEVEL UP: A Wedding Photography + Videography Podcast8: Setting Goals That Actually Stick2020. The start of a new year, and a new decade. There is no better time to lay out some goals for yourself to give yourself a roadmap to success. 2020 is going to be your year. You are finally going to book that perfect number of weddings, hit that revenue goal, or film at that venue you’ve been wanting to shoot at since you started.You can accomplish your goals, as long as you set the right ones and stick to them this year. There are 4 main categories of goals that will help you in your business.
2020-01-1511 minLEVEL UP: A Wedding Photography + Videography Podcast5: Let's Level Up TogetherI’m Taylor Petrinovich, and I’ve spend the last 2 years working intentionally to take my wedding film business to the next level. In less than a year I’ve gone from charging $1,500 for a wedding film, to over $5,000. I’m focused on continually moving forward with my business, and I want to help you do the same. I want to keep learning, keep improving, and keep striving for more. Let’s level up together.Check out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylorpetrinovichSave your seat for Your Most Profitable...
2020-01-1408 minLEVEL UP: A Wedding Photography + Videography Podcast7: Find Your WhyToday I want to help you get your mind right. I want you to find a path and find what motivates you, and stick to it. So that all of the energy you put into your business moving forward is aimed in the right direction.Check out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylorpetrinovichSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program...
2020-01-1410 minLEVEL UP: A Wedding Photography + Videography Podcast6: Are We In A Saturated Market?Is the wedding industry saturated? Is there room for you? Great questions. This episode covers everything you need to know about finding room in this industry to succeed. Check out the website: thelevelupco.comFollow along on Instagram: @thelevelupco // @taylorpetrinovichSave your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind 📲 Love this episode? Scr...
2020-01-1408 min