Shows
Simpli.fiFavorite CTV Features for Advertisers | Jason HolmesJason Holmes, Founder and CEO of Thrivefuel
David interviews Jason Holmes, the founder and CEO of ThriveFuel, a marketing agency specializing in targeted digital advertising. Holmes discusses how the shift to streaming television and video has disrupted the traditional broadcast model and has allowed smaller businesses to afford video advertising, which was not possible before. With the ability to target specific markets and locations, clients have seen an increase in orders and engagement. Streaming TV also allows for more local ads to be shown, leading to a better viewer experience, and small businesses are finding success in t...
2023-05-1010 min
Tax Rep Network with Eric Green128. Digital Marketing for Tax Pros with Jason Holmes by Tax Rep NetworkToday, it is critical that everyone have a solid online digital presence. But what does that mean exactly, and what should you prioritize first? Joining Eric on this week’s podcast is Jason Holmes from ThriveFuel to unpack the options and what tax pros should focus on, and what they can add later.
2022-10-0235 min
The Local Marketing PodcastDonald Jirkovsky and Heidi Shook from UHV-CRC Discuss Local Opportunities | TLMP #9On this week’s episode of The Local Marketing Podcast, Jason is joined by not one but two very special guests! We’re excited to welcome Donald Jirkovsky and Heidi Shook to the show! Don and Heidi are from the University of Houston – Victoria’s Center for Regional Collaboration. Don, the Director, and Heidi, the Community Development Specialist, are here to discuss and detail this important program for those out there who may be unfamiliar with it.Specifically, UHV Center for Regional Collaboration (UHV-CRC), reflects the goal of growing UHV regionally, as well as increasing UHV brand awarenes...
2022-06-1044 minThe Local Marketing PodcastKarissa Winters Describes the Importance of Connectivity and Community | TLMP #8On the latest episode of The Local Marketing Podcast, Jason welcomes a very special—and local—guest, Karissa Winters. Karissa is part of Innovation Collective, where she works as the community lead for Victoria, Texas.Karissa describes herself as being “born into a multigenerational family of entrepreneurs and creatives,” which she details at the beginning of the chat. Interestingly enough, her great grandparents owned a string of bars and restaurants, including the Reno Club, while other members of her family established cafes, daycare centers, hotels, and thrift stores. It is this bac...
2022-04-1146 minThe Local Marketing PodcastGary Moore Stresses the Importance of Forward Thinking | TLMP #7It’s been a minute . . . Okay, maybe longer than a minute, but (finally!) The Local Marketing Podcast is all new this week! Have you missed us? We’re thrilled to share our latest fun and exciting episode with you.Joining Jason is Gary Moore, President/CEO of both Insight Edge and Local Broadcast Sales. Gary has had quite an impressive career, spanning three-plus decades and a variety of industries. His resume offers well-known companies, including The Houston Post, McClatchy, and San Diego Union-Tribune.Fun fact about Gary: He started as a lifeguard in sunny San Dieg...
2022-03-2549 minThe Local Marketing PodcastJed Williams Brings New Conversation to The Local Marketing Podcast | TLMP #6Welcome back! This week on The Local Marketing Podcast, Jason is joined by a very interesting guest, someone out of the normal purview listeners have come to expect over the past several weeks: Jed Williams. Jed is the co-founder and chief revenue officer of Check Out DFW, a new company in Dallas, Texas. What makes this conversation different than previous ones largely has to do with this innovating venture Jed and his business partner, David Arkin (co-founder and chief content officer), have created.In Jed’s words, Check Out DFW is a B to C site that se...
2022-01-241h 04The Local Marketing PodcastWelcome Corey Elliott to The Local Marketing Podcast | TLMP #5The Local Marketing Podcast is back this week with another exciting guest! This time, Jason is joined by Corey Elliott, Executive Vice President of Local Market Intelligence at Borrell Associates (try fitting that title onto a business card!), or, as Jason jokingly states, the “Chief Data Dude.”Corey brings a friendly, fun, and genuine vibe to the podcast, sharing with Jason how he got his start in the marketing industry, how he came to work with Gordon Borrell, and just what exactly that title of his means. Hint: He spends a significant amount of time recording, tracking, anal...
2022-01-181h 01The Local Marketing PodcastMike Blinder Chats with The Local Marketing Podcast | TLMP #4New year! New month! New episode of The Local Marketing Podcast!We hope your 2022 is off to a great start. To help make it even better, we’ve got an exciting episode of The Local Marketing Podcast to share with you. This time around, Jason chats with Mike Blinder, a special guest once known for being the “ad guy” in newspaper and media. For those unfamiliar with Mike and his impressive background, he currently owns E&P (Editor and Publisher Magazine), which has been the authoritative voice of news publishing since 1884.Though Jason and Mike have k...
2022-01-101h 17The Local Marketing PodcastGordon Borrell Stops by The Local Marketing Podcast | TLMP #3On this week’s episode of The Local Marketing Podcast, the team is shaking things up a bit. Keeping you on your toes is important—not to mention, fun! After all, who enjoys the staleness of routine?This time around, Jason is joined by a very special guest, Mr. Gordon Borrell, CEO of Borrell Associates, and an all-around superhero in the advertising industry. Gordon has been a big name in media for the last few decades. So, if his name is new to you, we want to know where yo...
2021-12-1759 minThe Local Marketing PodcastSupply Chain Issues, Google Analytics, Holiday Marketing, and NFTs—Oh, My! | TLMP #2Ready for the second episode of The Local Marketing Podcast? Jason Holmes and company return (with adult beverages in hand) this week to chat about a variety of marketing topics, including supply chain issues and holiday marketing tips. By the way, if you haven’t started your holiday marketing campaign yet, you’re late—like, really late. A successful holiday marketing campaign should start in the summer. Who knew?! Don’t worry, though: Amanda Bowlby and the rest of the team cover options that you can still pursue this month to get customers interested in your products, such as recycling old camp...
2021-12-101h 32The Local Marketing PodcastWelcome to The Local Marketing Podcast | TLMP #1We are beyond thrilled to welcome you to the very first episode of The Local Marketing Podcast. The Local Marketing Podcast is a weekly roundtable discussion where we talk about a variety of timely marketing topics, regardless of specific market or niche. Educational? Sure! But even more important, we’ve created a space that is similar to enjoying a happy hour conversation with friends.Made up of members from ThriveFuel, a digital marketing company out of South Texas, regular contributors to the podcast include Jason Holmes, Shannon Ellisor, Amanda Bowlby, and Adam Mahan. Today, they’re all here...
2021-11-2355 min