Shows
The Small Business Big Marketing Podcast with Tim ReidUnconventional & Unstoppable: Parker Olson's Wild Marketing Tactics That Are Redefining Marketing | 663Discover the bold and boundary-pushing marketing tactics in episode 663 of the award-winning Small Business Big Marketing podcast. Our guest, renowned for his creative strategies, has done everything from promoting his business via aeroplane PA systems to swimming products out to kayakers. This episode is a testament to the power and potential of unconventional marketing, offering unique insights and inspiration for businesses looking to make an impactful statement. Dive into the world of innovative marketing with us and learn how thinking outside the box can lead to extraordinary success. A little more about unconventional marketer and Forij...
2023-12-2551 minThe Small Business Big Marketing Podcast with Tim ReidRenae Bunster's Fiery Path to Success: Transforming a Passion for Hot Sauce into a Thriving Food & Beverage Business | 662Explore the booming hot chilli sauce market with Renae Bunster, a leader in Australia's hot sauce scene. In episode 662 of the award-winning Small Business Big Marketing podcast, Renae updates us on her expanding empire, including her new Tequila and pre-mixed cocktail lines. Get ready for a fiery discussion! A little more about Bunster's Worldwide founder Renae Bunster ... During a holiday through central America in 2011, Aussie journalist Renae Bunster fell in love with the delicious fresh hot sauces from the region. Upon returning home she couldn’t find anything that came even close, so...
2023-12-1851 minThe Small Business Big Marketing Podcast with Tim ReidTips for looking sharp in business with New York fashion stylist Nicole Russo | 661As a smart business owner you’re constantly making adjustments to your product or service offerings, your customer experience, your pricing and many other key parts of your business. But (like me) I bet you avoid, or at the very least, don’t find the time to give yourself a bit of a spruce-up, as well. If that’s the case, then you’ll love the tips New York stylist Nicole Russo has to share. It’s a smartly dressed episode 661 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about New York stylist Nic...
2023-12-1146 minThe Small Business Big Marketing Podcast with Tim ReidHow to create an untouchable business by doing less | 660Today’s guest lives by the philosophy that offering less enables you to build a business that others simply can’t touch. Has it worked? Has it ever! It’s a ridiculously simple yet powerful, episode 660 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Mobile Skips owner Jacob Spencer ... Eight years ago, and without any industry experience, Jacob Spencer bought the underperforming Mobile Skips business. This year it will turn over $8 million, thanks to his 17 very motivated franchisees across Australia, a lucrative Bunnings...
2023-12-041h 02The Small Business Big Marketing Podcast with Tim ReidBeing On-Purpose & Honouring Your Creativity with Frank Greeff | 659Recently ex-chef turned online entrepreneur Frank Greef shared his incredible journey with us in which he and his brothers started a business in a field they knew nothing about, risking their parents’ livelihood, and then selling it for $180M. As amazing an episode as it was, I was reminded by a long-time listener that Frank and I neglected to cover one very important point. One that if you truly get your head around, your business life will never be the same again. It’s an inspiring episode 659 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A li...
2023-11-2033 minThe Small Business Big Marketing Podcast with Tim ReidTiny Cabins, Big Names: How Unyoked Caught the Eye of Matthew McConaughey & Apple | 658Dive into the world of strategic partnerships on The Small Business Big Marketing Podcast as we explore Unyoked's journey with co-founder Chris Grant. Discover how their alliance with Matthew McConaughey and Apple epitomises the fusion of nature and business, and learn the secrets behind Unyoked's success. This is a masterclass in leveraging high-profile collaborations to redefine the escape from modern stressors through the power of nature. Tune in for inspiration on cultivating impactful partnerships. A little more about Unyoked's founder Chris Grant ... In 2017, Chris Grant and his twin brother Cam embarked on a venture...
2023-11-1344 minThe Small Business Big Marketing Podcast with Tim ReidMastering SEO 2024: Leveraging Helpful Marketing for Top Rankings with Harry Sanders | 657Episode 657 of the award-winning Small Business Big Marketing podcast reveals the top SEO secrets of 2024. Harry Sanders, Australia's foremost SEO specialist, explains how helpful marketing can be your game-changer in the aftermath of Google's pivotal September update. For small business owners aiming for top Google rankings without splurging on ads, this is an episode you can't afford to miss! A little more about StudioHawk's founder Harry Sanders ... If you’re new. Firstly, welcome. Thanks for dropping by. Secondly, Harry’s Australia’s leading authority on SEO. He’s the founder of StudioHawk - Austra...
2023-11-0540 minThe Small Business Big Marketing Podcast with Tim ReidFrom the Kardashian's Doorstep to Aerial Banners: The Unconventional Marketing Genius of Shhh Silk's Olivia Carr | 656Who doesn't love unconventional marketing ideas? Olivia Carr of Shhh Silk does. When it comes to marketing her business, Olivia Carr is all about out-of-the-box-thinking. How out of the box? Like … she flew to LA from Australia, hired a car and drove to the Kardashians house and left them some product! It’s an all-systems-go episode 656 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Shhh Silk's founder Olivia Carr ... Righto, at this point I normally rabbit on about supporting the work I do for small business by joining my Memb...
2023-10-301h 05The Small Business Big Marketing Podcast with Tim ReidFrank Greeff's $180 million dollar roll of the dice | 655Eleven years ago, Frank Greeff was a chef. Ten years ago he started a business with his brothers in a completely unrelated industry. Last year he sold that business for 180 million dollars! But it’s what he risked to achieve that outcome that is truly breathtaking! It’s a not-for-the-faint-hearted episode 655 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about RealBase co-founder Frank Greeff ... Today’s special guest, Frank Greeff, used to be a chef who, with his two brothers ten years ago, started a business (from scratch) called RealBase, helping...
2023-10-161h 04The Small Business Big Marketing Podcast with Tim ReidChatbots, Instagram & Sonic the Hedgehog: The Unconventional Business Wisdom of Beast Gear's Ben Leonard | 654Who doesn't love a bit of unconventional business wisdom! Ben Leonard has no business training. In fact, his background is in Ecology. Oh, and he’s a whale and dolphin nerd, who had no interest in fitness, until his mid 20s, when he decided to build a successful online fitness brand called Beast Gear which, in its third year, turned over six million large ones! It’s an unbelievable episode 654 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about this episode First and foremost Ben Leonard is an ecologist by trade, and...
2023-10-101h 04The Small Business Big Marketing Podcast with Tim ReidStuck On The AI Treadmill? How To Put AI To Work For Your Business | 653Can you believe it’s not even a year since ChatGPT entered our collective consciousness, making AI part of everyday speak?! “How did we ever live without it?” some are saying. Whilst others are openly cursing it. Love it or hate it, AI (in all its forms) is here to stay, so best us business owners do our best to wrap our heads around it. It’s another artificially intelligent episode 653 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about this episode As you’re probably experiencing yourself, AI continues t...
2023-10-0248 minThe Small Business Big Marketing Podcast with Tim ReidInside the Canva Empire: The $25.5B Vision of a 19-Year-Old Melanie Perkins | 652Canva's Melanie Perkins. From her parent’s lounge room in 2013, 32 year old Melanie Perkins invented Canva; an online design tool with a mission to empower everyone in the world to design anything and publish anywhere. In 2023, Canva has just been valued at 25.5 billion dollars! It’s a rags to riches episode 652 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Canva founder Melanie Perkins ... In 2006, Melanie Perkins was a troubled 19 year-old teenager. Not by the usual stuff that troubles most people of that age. Oh no … something much more serious. ...
2023-09-2556 minThe Small Business Big Marketing Podcast with Tim ReidDiscovering Your Unique Business Niche: Lessons from the Master of Category Design, Christopher Lochhead | 651How and why a small business should design a category and own their niche with Christopher Lochhead. If the idea of standing out, for all the right reasons, in your crowded marketplace appeals (and why wouldn’t it?!), then it’s time you became a category pirate! Arrrrrrrrr, it’s episode 651 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Category Design expert author Christopher Lochhead ... If you’re a regular listener of this podcast, you’ll have heard me bang on about the power of owning a niche an inch wide...
2023-09-1758 minThe Small Business Big Marketing Podcast with Tim ReidGo for stupid and achieve the unbelievable with Steve Sims | 650Goal setting in business. Long time friend of this podcast Steve Sims, AKA the man that can, whose clients include Elton, Elon and Sir Richard, has one piece of proven advice for all of us … Go for stupid. Ignore it and you and your business is destined for a life of mediocrity. Listen to it, and you just may achieve the ridiculous! It’s a strategically stupid episode 650 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Go For Stupid author Steve Sims ... Steve Sims is the visionary founder of the...
2023-09-111h 12The Small Business Big Marketing Podcast with Tim ReidB2B Sales Tips For Small Business With BindiMaps Mladen Jovanovic | 649Here's some B2B sales tips for small businesses. Afterall, B2B selling can be tricky. Even trickier if you’re selling a complex product or service to an infrequent buyer. Today’s guest is confronted with both these challenges on a daily basis. Poor him, but lucky us as he’s about to share how he does it. It’s a businessy episode 649 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about BindiMaps Co-Founder Mladen Jovanovic ... So I know I’ve set up today’s special guest Mladen Jovanovic of B...
2023-09-0453 minThe Small Business Big Marketing Podcast with Tim ReidHow a $40 million stone business owner has built a rock-solid empire | 648Old-school marketing strategies. If you’re interested in building a business with rock-solid foundations that’s primed for growth, then you’re in the right place. Not because today’s special guest owns Australia's largest, family-run stone business; but because he’s doing it in a way that ensures steady, long-term growth that avoids the painful peaks and troughs. It’s a not-so-rocky episode 648 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Gitani Stone Owner Jason Gittany... As an immigrant tiler, Jason Gittany’s father started Gitani Stone in 1974. At the...
2023-08-2848 minThe Small Business Big Marketing Podcast with Tim ReidAI for small business: A beginner’s guide with Dr Catriona Wallace | 647AI for small business. Thanks to ChatGPT launching in November 2022, AI (AKA artificial intelligence) is now on the lips of every small business owner. To find out how we can use AI to our advantage, world leading expert Dr Catriona Wallace joins us to share the good, the bad and the downright ugly. It’s a no holes barred, slightly scary, and definitely artificially intelligent episode 647 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about world-leading AI expert Dr Catriona Wallace … In October 2022, we were all happily going along runni...
2023-08-211h 12The Small Business Big Marketing Podcast with Tim ReidHow (& why) to target small compounding growth initiatives not short-term sales with Ferndale's Leigh Edward | 646Ferndale Food’s second-generation owner Leigh Edward goes about running his multi-million dollar family business in a very refreshing way. He’s strong on values, considered in his approach, and avoids trying to be anything he isn’t. As a result, Ferndale are the producers of some of Australia’s biggest, privately-owned confectionery brands. It’s episode 646 of The (14 year-old, award-winning) Small Business Big Marketing podcast, that wreaks of the sweet, sweet smell of success! A little more about Ferndale Food's Owner Leigh Edward... I can’t really put my finger on it, however there...
2023-08-1454 minThe Small Business Big Marketing Podcast with Tim ReidHow to slowly launch a successful FMCG brand | 645Any private individual (not company, but individual) who launches an FMCG brand instantly has my attention. Why? Because the hurdles between the idea and success are huge. That’s why when I had the opportunity to interview a fellow who, with his own money, had launched Australia’s newest instant noodle brand, I jumped at it! It’s a flavoursome episode 645 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Wholesome Bowl Co-Founder Mez Jamali... Righto, let’s meet todays’ special guest. His name is Mez Jamali, and like so many small busin...
2023-08-0745 minThe Small Business Big Marketing Podcast with Tim ReidReality TV Veteran Dan Munday on how to generate big ideas | 644Where the hell do good ideas come from? Why are they so hard to come by? How do you know when you’ve got a good one that will grow your business exponentially? The hunt for answers to these questions continues today with Dan Munday, a twenty year veteran of reality TV, having contributed to the success of shows including Survivor, The Apprentice and Real Housewives. It’s a big-thinking episode 644 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about reality TV veteran Dan Munday ... If you’re a long time l...
2023-07-2447 minThe Small Business Big Marketing Podcast with Tim ReidSexual Well-Being Entrepreneur Hugh Crothers is Disrupting a Category Full of Stigma | 643Sexual wellbeing entrepreneur, and fourth-generation family business owner Hugh Crothers, says life is better with pleasure. Frictionless pleasure, to be exact. So, he’s on a mission to disrupt a category laden with stigma, and make it accessible to all of us who love a bit of the good old slap and tickle! It’s a well-lubed, and slightly naughty, episode 643 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Drip founder Hugh Crothers ... Hugh Crothers is the founder of Drip, a sexual wellbeing brand he started in 2021 catering to people...
2023-07-1754 minThe Small Business Big Marketing Podcast with Tim ReidWaze Founder Noam Bardin Has Launched a Twitter Alternative Called Post | 642Can you imagine starting a new social media platform? The money required, the resources, not to mention the time and the risk! It’s certainly not for the faint-hearted. Well, today we meet Noam Bardin, a Silicon Valley veteran and the Founder of Post.News, a new social media that's taking Elon Musk’s Twitter head on! It’s a take-on-the-big-boys episode 642 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Post.News Noam Bardin ... Noam Bardin founded Waze, the crowd-sourcing traffic app and one of the world's most talked-about start-u...
2023-07-101h 00The Small Business Big Marketing Podcast with Tim ReidThe surprisingly simple wealth-building strategy of website investor Matt Raad | #641Some people buy, renovate and sell property in the hope of creating the perfect lifestyle. Not today’s guest. Matt Raad (and his wife Liz) buy, renovate and keep (although sometimes they sell) websites, and they have created the perfect lifestyle. It's time to uncover these surprisingly simple wealth-building strategies of website investor Matt Raad, in a get-rich-quicker-than-you-may-have-thought-possible episode 641 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about eBusiness Institute’s Matt Raad ... Matt Raad (along with his wife Liz) is regarded as Australia’s leading expert in creating highly...
2023-06-261h 05The Small Business Big Marketing Podcast with Tim ReidThe Brady Bunch Phenomenon: Realtor Danny Brown's Insider Secrets on Selling this Iconic House | #640There’s a story of a lovely lady, who was bringing up three very lovely girls. You know the rest, right?! Well, that lovely lady’s home (and her hubby’s) is now for sale, and today we hear from the Beverly Hills real estate agent, charged with selling the Brady Bunch’s house. It’s a family-friendly episode 640 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about LA Realtor Danny Brown ... As you may have realised by now, I’m a curious fella. My curiosity is a major driver in choosing m...
2023-06-1950 minThe Small Business Big Marketing Podcast with Tim ReidTime management expert Kate Christie on living your best business & personal life | #639Kate Christie is all about living your life to the fullest, in business and in pleasure. Not only, as a time management expert, can she find you 30 guilt-free hours a month; she can then get you designing your best life thanks to what she calls your very own Life List! It’s a timely episode 639 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about Life Lister and time management expert Kate Christie ... Kate Christie is a time management expert and author of a new book titled The Life List in wh...
2023-06-1259 minThe Small Business Big Marketing Podcast with Tim ReidHow writing changed Tim Denning's business life forever | #637Tim Denning has had some massive business lows, each time, picking himself up, dusting himself off and having another crack. He’s now one of the most prolific content writers in Australia on the topic of personal development and entrepreneurship. "How prolific?", I hear you ask. 480,000 words a month prolific! If you’re keen to discover how writing can turn your business and mindset around then you’ve come to the right place. It’s a mind-boggling episode 637 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about blogger Tim Denning ... Here's Tim Denni...
2023-05-221h 10The Small Business Big Marketing Podcast with Tim ReidHow a big night out turned into a world first product with Zip Zap's Bailey Page | #636Join Timbo's Membership and take control of your marketing Like most 20 year-olds, Bailey Paige loves a big night out. And, like most 20 year-olds, he’s on his phone all night forgetting that at some point he’s going to need an Uber to get home. But, what if you run out of charge? That can make for a long walk home! That’s exactly what happened to young Bailey, who upon waking the next morning (hangover and all), goes ahead and invents the Zip Zap Charger … the world’s first cordless mobile phone charger. It’s a fully-charge...
2023-05-151h 05The Small Business Big Marketing Podcast with Tim ReidHow to write a book and grow your business in 2023 with best-selling author Kim McCosker | #635Join Timbo's Membership and take control of your marketing Do you love the idea of self-publishing a book for your business in 2023? Then imagine this scenario. You and your biggest competitor are standing in front of a prospect. Your competitor gingerly hands over their business card. You proudly hand over your book. No prizes for guessing who’s built instant trust? If you love the idea of having a book to promote you and your business then listen up as today’s guest has written 42 of them, and sold nine million copies. It’s a self-publishing episode 635 of The...
2023-05-0858 minThe Small Business Big Marketing Podcast with Tim ReidLayne Beachley Reveals Her High Performance Mindset Tips For Business Owners | #634Join Timbo's Membership and take control of your marketing In her surfing career, Layne Beachley achieved this seven times, six of them consecutively, making her the best surfer the world has ever seen…. male or female. In this up close and personal one hour chat, Layne opens up about the one big shift she made in order to achieve her dreams. And fortunately, it’s something we can all apply to both our own business and personal lives. Plus she shares a mountain of other amazing high-performance insights along the way. It’s a fully-sick episode 634 of The (1...
2023-05-0156 minThe Small Business Big Marketing Podcast with Tim ReidFrom Rumours To Riches: Fleetwood Mac's Manager Dennis Dunstan On Managing The Biggest Band In The World | #633Join Timbo's Membership and take control of your marketing Dennis Dunstan managed Fleetwood Mac from 1984 to 1997. Referring to himself as the world’s highest paid babysitter, he’s seen it all … From arranging a private jet so Lindsay Buckingham could enjoy his favourite takeaway, to making sure the band never missed a gig (he nearly succeeded) Dennis knows a thing or three about managing a successful business. It’s time to go your own way on episode 633 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about Fleetwood Mac's Manager Dennis Dunstan... From 1984...
2023-04-241h 43The Small Business Big Marketing Podcast with Tim ReidThe key steps to opening a successful cafe in 2023 with Padre Coffee founder Marinus Jansen | #632Join Timbo's Membership and take control of your marketing Have you ever thought “Stuff it! I’m going to open up a cafe. I love coffee, I love people and I’m looking for an easy lifestyle business?” Come on, who hasn’t at some point thought that or something similar? Well, let’s find out how easy that really is from a fellow who’s created and sold one of Australia’s leading bespoke coffee brands, and along the way successfully opened (from scratch) eight cafes. It’s a fully-caffeinated episode 632 of The (13 year-old, award-winning) Small Business Big Marke...
2023-04-171h 31The Small Business Big Marketing Podcast with Tim ReidHow to achieve a 99% customer satisfaction rating with freelance accounting software co-founder Oliver Garside | #631Join Timbo's Membership and take control of your marketing Oliver Garside is the Chief Evangelist of Rounded - an Aussie accounting software built by a freelancer to make other freelancers' lives easier. With a customer satisfaction rating of 99%, he's practically a customer whisperer. So, if you want to learn how to wow your precious clients and keep them happy, you’ll love what Oliver has to share. It’s a financially responsible episode 631 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about Rounded co-founder Oliver Garside ... Oliver Garside is the c...
2023-04-1049 minThe Small Business Big Marketing Podcast with Tim ReidHow ChatGPT & Video Marketing Can Give Your Small Business a Competitive Edge with digital marketing expert Troy Dean | #630Join Timbo's Membership and take control of your marketing Do you have a colleague in your industry that you just love shooting the breeze with? Someone who gets you thinking differently, someone who has challenging opinions, someone who stays ahead of the game? For me, that's old friend and marketing Ninja, Troy Dean, the founder of Agency Mavericks. I sat down in Troy’s state-of-the-art content production factory (there’s no other way to describe it) for this deep dive into how ChatGPT & video marketing can give your small business a competitive edge. The only thing he d...
2023-04-031h 18The Small Business Big Marketing Podcast with Tim ReidBeyond undies: How Tradie's founder Ben Goodfellow is breaking the rules of brand extension | #629Join Timbo's Membership and take control of your marketing The Tradie Underwear brand (now turning over $200M a year) has gone from protecting the family jewels to branching out into everything from energy drinks to skincare to watches and tools! So hitch up your strides as Ben Goodfellow, the brand's founder, reveals how and why he's extending the brand into all sorts of categories, proving that Tradie isn't just keeping you supported downstairs, but they've got your back (and your taste buds and whole lot of other needs) covered too! It’s a pants-off episode 629 of The (13 ye...
2023-03-2758 minThe Small Business Big Marketing Podcast with Tim ReidThe fascinating evolution of an entrepreneur: From fruit stands to a national lighting empire | #628Join Timbo's Membership and take control of your marketing Today we meet a fellow who, with his best mate, used to run a fruit and veg store at the Sydney Food Markets … Now they own and run a multi-million dollar, national, commercial lighting company! Who doesn’t love a good pivot? It’s a lights-on episode 628 of The (13 year-old, award-winning) Small Business Big Marketing podcast.A little more about Lowa Lighting's Anthony Galimi & Carlo Cesta Have you ever come across a business owner who’s made a massive career move? One that’s taken them...
2023-03-2045 minThe Small Business Big Marketing Podcast with Tim ReidBuilding 7-Figure Businesses: Ben Goodman's Tried and Tested Methodology | #627Join Timbo's Membership and take control of your marketing Ben Goodman seems to have the Midas Touch, having built and exited one, seven figure business, along with his current 2-year old business recently being valued at $20M. But, like most successful business owners, his entrepreneurial journey hasn’t been without some failures along the way. Join me as Ben shares lessons from those failures, along with his tried, tested and wonderfully simple methodology for business success. It’s an intriguing episode 627 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about...
2023-03-131h 06The Small Business Big Marketing Podcast with Tim ReidHow to tap into a neglected market by becoming a disabled friendly business | #626Join Timbo's Membership and take control of your marketing Are you ready to become a disabled friendly business? Scott Hunt has expanded his private personal training business into an untapped market that focuses on helping disabled people benefit from exercise. He's passionate about providing a solution for a demographic that has been neglected for too long. Scott understands the importance of staying active for both physical and mental well-being, and he's on a mission to ensure that everyone has access to these benefits. By catering to the needs of disabled people, he has not only found a...
2023-03-0657 minThe Small Business Big Marketing Podcast with Tim ReidFrom a Peruvian Jungle discovery to sweet success : Meet the founders of Fortunato Chocolate | #625Join Timbo's Membership and take control of your marketing So these two guys are in the jungles of Peru working for some oil company, when they stumble across a Cacao bean that’s been extinct for over 100 years. Without any chocolate knowledge whatsoever (well, no more than you and I!), they decided to start a premium chocolate brand, and Fortunato Chocolate was born. It even caught the attention of the late and great celebrity chef, Anthony Bourdain. It’s a Willy Wonka meets Indiana Jones episode 625 of The (13 year-old, award-winning) Small Business Big Marketing podcast. So...
2023-02-271h 20The Small Business Big Marketing Podcast with Tim ReidTurn one customer into seven higher paying ones using this proven referral marketing technique | #624Join Timbo's Membership and take control of your marketing Tristen's Customer Sales Multiplier Course - How to apply Tristen's referral techniques to your business Referral marketing expert Tristen Smith was just like any other business owner, struggling to find the right strategy to bring in new customers. Then, he discovered the power of referral marketing and this changed everything. He quickly became a referral marketing Ninja closing more deals than anyone else on his team. He now helps business owners turn one customer into seven with his innovative techniques. Join us as I sit down...
2023-02-201h 06The Small Business Big Marketing Podcast with Tim ReidFarmer Goes Viral on TikTok with 24/7 Self-Service Butchery Video | #623** Join Timbo’s exclusive Membership and get exclusive content and access to Timbo you won't find anywhere else ** Call Timbo on +61 480 015 150 and let him know what marketing is working for you. He may play it in an upcoming episode. Have you seen the viral TikTok video of the young farmer who opened a 24/7 self-service butchery? It’s had almost one million views. And rightly so, as farmer Jake Wolki is an entrepreneur on a mission to get us all eating right … and (in his own words) he doesn’t give two hoots about the customer experien...
2023-02-131h 01The Small Business Big Marketing Podcast with Tim ReidSuper simple marketing has lead to steady growth for this dog poop bag business | # 621** Join Timbo’s exclusive Membership and get exclusive content and access to Timbo you won't find anywhere else ** Call Timbo on +61 480 015 150 and let him know what marketing is working for you. He may play it in an upcoming episode. Oh Crap! It’s OK, I didn’t do something stupid (for once!) … Oh Crap is actually the name of my guest’s business. Can you guess what they do? Plumber? Toilet manufacturer? Anger management consultant? Maybe! What I can tell you is they use super simple marketing to grow exponentially. It's a shitty episode 621 of The (13 y...
2023-01-301h 09The Small Business Big Marketing Podcast with Tim Reid2023 SEO Best Practice with Harry Sanders (incl. a deep dive into ChatGPT) | #620SEO best practice for 2023 from Australia’s most-awarded SEO expert Harry Sanders … that’s what we’re talking about! Oh, and his first tip covers the rise and impact of AI in the SEO world, so I was just a little excited (no, actually I was bursting!) to hear all about it, as ChatGPT has occupied far too much of my time these past two weeks! It’s an artificially intelligent episode 620 of The (13 year-old, award-winning) Small Business Big Marketing podcast.A little more about SEO Expert Harry Sanders … You’ve met today’s guest, SEO expert Harry San...
2023-01-2354 minThe Small Business Big Marketing Podcast with Tim ReidWhy creativity in business is so important with restaurateur Howin Chui | # 619I’m about to say one of the scariest (and I think) most exciting words in business. Are you ready? Creativity. You see, when you spend quality time thinking differently about your business, amazing things happen, the least of which is that you create a solid point-of-difference. But don’t take my word for it … Let’s hear from one of Sydney’s leading new restaurateurs for whom creativity is his super power. It’s a scary episode 619 of The (13 year-old, award-winning) Small Business Big Marketing podcast with Tim Reid.A little more about Sydney restaurateur Howin Chui … Firstly...
2023-01-161h 02The Small Business Big Marketing Podcast with Tim Reid6 Ways To Use Chatbots In Your Business (No Matter Its Size Or Industry) | # 618Are you keen to discover how to use chatbots in your business? Artificial intelligence has finally infiltrated its way into small business marketing in the form of chatbots; that annoying software that has you thinking you’re chatting with a human … but you’re not! Fortunately, chatbots have come a long way in the past 12-months, and today they can be used in a myriad of ways from increasing sales, to effectively servicing your customer base and at the end of the day, growing your business. It’s a futuristic episode 618 of The (13 year-old, award-winning) Small Business Big Marketing podcast.
2022-12-191h 00The Small Business Big Marketing Podcast with Tim ReidThe Today Show's Chief-of-Staff Joshua Del Pozo on how to get national TV coverage for your business | #617Do you like the idea of getting yourself or your business on The Today Show without paying a cent? Thought so. Then listen up as The Today Show’s Chief-of-Staff, Joshua Del Pozo, explains exactly how you can. It’s a star-studded episode 617 of The (13 year-old, award-winning) Small Business Big Marketing podcast. A little more about Joshua Del Pozo, The Today Show's Chief-of-Staff … Joshua Del Pozo is the Chief-of-Staff for The Today Show, one of Australia’s most watched current affairs and news-based programs, watched by hundreds of thousands of Aussies every week...
2022-12-1252 minThe Small Business Big Marketing Podcast with Tim ReidHow to use email marketing to grow your business with Retention's Adam Robinson | #616Keen to use email marketing to grow your business? Cool. On your website, offer visitors something of high perceived value to them, but at a low cost to you. In exchange for their email address, they get it for free. It might be an eBook. A video full of helpful tips. A one-off discount coupon. Over time you build an email list of prospects, that you then communicate with on a regular basis. The result? More loyal customers. More sales. And the lifetime value of those customers increases exponentially. Sounds good, huh? It’s a retentive episode 616 of The (13 ye...
2022-12-0556 minThe Small Business Big Marketing Podcast with Tim ReidWord of mouth marketing hall of famer Jay Baer on creating marketing that gets results | #615If there was a more mature, funnier, well-informed small business marketing lover than me, then it’s Jay Baer. The guy has an uncanny ability to turn even the most sceptical business owner into a marketing tragic. I’ve been stalking, I mean following Jay’s work for over ten years, and every book (he’s written six), every research study he’s commissioned, every new concept he comes up with to help us small business owners grow, never fails to disappoint. It’s an exciting episode 615 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.
2022-11-2855 minThe Small Business Big Marketing Podcast with Tim ReidPowderfinger's Jono Coghill on the business of music | #612What on earth can us business owners learn from Jono Coghill, a member of Powderfinger … one of Australia’s biggest ever rock bands? The answer? Plenty! Tune in as we go deep into the business of music with rock 'n roll royalty. It’s a very rock ‘n roll episode 612 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid. A little more about Powderfinger's Jono Coghill … Jono Coghill was the drummer for Powderfinger, one of Australia’s biggest rock bands of the 90s and naughties. Their achievements include 18 ARIA awards, the th...
2022-11-071h 19The Small Business Big Marketing Podcast with Tim ReidHow to create a culture of care in your business with a 4th generation business owner | #611Ball chain. Three million feet of ball chain every week. That’s what today’s guest manufactures. You know what ball chain is, right? You will shortly! Plus his 84 year old family business has become the most trusted provider of masks in the US. How’s that for a pivot!? Two vastly different products connected by a business owner who cares deeply for all aspects of his business. It’s a loving episode 611 of The (13 year-old, award-winning) Small Business Big Marketing podcast with Host Tim Reid.A little more about Ball Chain's Bill Taubner … Today’s guest owns...
2022-10-3149 minThe Small Business Big Marketing Podcast with Tim Reid100 cold calls a day for a year created this $15 million dollar business | #60821 year-old Pam Jabbour made 100 cold calls a day for a year before securing her first client. 100 cold calls. A day. At the age of 21!! 17 years on, she has offices in Australia and China, and runs a multi-million dollar business that dresses 350,00 people daily, Including some seriously blue chip clients and Australia’s Winter Olympics team. And guess what she attributes her success to? Marketing. Good old fashioned marketing! It’s a well-presented episode 608 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid. . A little more about Total Image...
2022-10-1055 minThe Small Business Big Marketing Podcast with Tim Reid5 smart (inexpensive) marketing ideas lead to Lawpath becoming Australia’s leading online legal platform | #604Tom Willis’s deep respect for marketing has resulted in a business that gets around 350 sign-ups every day, has over 10,000 5-star Google reviews, and four million website visits annually. And no, the business doesn’t have some astronomical marketing budget … It’s a simple legal advisory service for small businesses in Australia. It’s a mind-expanding episode 604 of The (13 year-old, award-winning) Small Business Big Marketing podcast with your host Tim Reid. A little more about Lawpath’s Tom Willis … Tom Willis is the co-founder of Lawpath, a business he started with some mates in 201...
2022-09-051h 08The Small Business Big Marketing Podcast with Tim ReidDeus ex Machina founder Dare Jennings attributes understanding local cultures to his global business success | #597 (PodFerence)Dare Jennings founded the iconic, irreverent and highly collectible Aussie surf-brand Mambo, which he sold in 2000, made a lot of coin and moved on to his next endeavor, Deus ex Machina, where he combined his love of motorbikes, surfing, and music, to create a business that has stores in Australia, America, Asia, Europe and Africa. So sit back as Dare chats with host Tim Reid about how he uses culture to build incredible, sustainable, and loved businesses. And most importantly, why trying to be everything to everyone is a wonderful recipe for failure.Support the show: https...
2022-07-181h 11The Small Business Big Marketing Podcast with Tim ReidHow to seriously increase your website traffic without paying for ads | #596John Murphy is an Irish, animal lover living in Italy selling eBikes to hunters all over the world. Banned from Facebook Ads and Google Adwords despite spending tens of thousands of dollars with them, he urgently had to figure out another way to drive traffic to his drop-shipping business’s website. He did. And his six figure annual turnover quickly went to seven, with the majority of his sales coming from organic traffic. Fortunately for you and I, John shares his secret sauces (yep, there’s more than one) with us today. It’s a stop-relying-on-Facebook-and-Google-ads episode 596 of The (13 year-ol...
2022-07-111h 06The Small Business Big Marketing Podcast with Tim ReidPeople first, profit second built Belly Bands' Carol Brunswick a very caring business | #595Belly Band creator Carol Brunswick spent over $300,000 of her family’s savings, with little or no return, before landing on a more effective way to grow her business. The new improved way involved bootstrapping everything, and adopting a people first, profit second philosophy. It worked! Now she’s sold 70,000 Belly Bands and absolutely loves building a business that’s making such a difference to her precious customers’ lives. Although it does raise the question … What on Earth is a Belly Band?! It’s a curious, yet warm and fuzzy episode 595 of The (13 year-old, award-winning) Small Business Big Marketing podcast with host Ti...
2022-07-0459 minThe Small Business Big Marketing Podcast with Tim ReidLord of the Fries is a fast food business built deliciously slowly | #594Amanda Walker is the co-founder of the hot chip mini empire Lord of the Fries. Launched in 2004 with her husband, they now have 23 stores nationally. Join host Tim Reid as she shares her business journey along with why and how to slowly build a business you’ll love.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-05-101h 03The Small Business Big Marketing Podcast with Tim Reid[Update] Gelato Messina's Declan Lee on creating Australia's best gelato experience | #593Here's a masterclass on how to create Australia's best gelato experience with Gelato Messina's co-founder Declan Lee. All this and more on The Small Business Big Marketing Podcast hosted by Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-05-0250 minThe Small Business Big Marketing Podcast with Tim ReidChallenging everything lead to creating Quiz Meisters, Australia's leading pub trivia brand | #592No matter what industry you're in, challenge the way things get done, because more often than not, there’s always a better way. That’s certainly the experience of Steffan Van Lint, the founder of Quiz Meisters, one of Australia's largest (and certainly most fun) pub trivia companies. It’s a trivial episode 592 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-04-2544 minThe Small Business Big Marketing Podcast with Tim ReidEmma & Tom's co-founder Tom Griffith on how to build a global brand people love | #591From the first time I saw Emma & Tom’s Juices on the shelf at my local cafe, I was hooked. Finally, there was a cool looking juice brand, with interesting flavours, no funky additives, plus it was named after two anonymous people. Who the hell was Emma and Tom?! It’s taken me 18 years to find that out; but it was worth the wait. Let’s go and meet Tom Griffith in a very juicy episode 591 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastS...
2022-04-1845 minThe Small Business Big Marketing Podcast with Tim ReidFrom $100 beer garden to $100 million pub empire with Australia's most innovative publican Stephen J Hunt | #590I’ve always thought us business owners can learn so much from the hospitality industry, around customer service, customer experience, local area marketing etc. So, when I heard about multi-million dollar publican, Stephen Hunt, who started his 7 hotel empire from his parents’ backyard, I just had to get him on the show. It's episode 590, full of one-percenters, of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-04-1143 minThe Small Business Big Marketing Podcast with Tim ReidExploit this simple client attraction strategy to grow sales exponentially with The Institute of Wow's John Dwyer | #589This simple, inexpensive, proven system enables you to generate more leads into your business (and convert them) than you could ever imagine. Plus it takes your prospects’ eyes off the price. Listen in as The Institute of Wow's John Dwyer explains how with podcast host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-03-1455 minThe Small Business Big Marketing Podcast with Tim ReidHow to use equity crowdfunding to grow your business with Birchal's Matt Vitale | #588You’ve got a list as long as your arm of ideas to grow your business. And I’m guessing some of those ideas will happen all in good time. But some of those ideas may require more money than you currently have in order to bring them to life. That’s where equity crowdfunding steps in. A relatively new industry that’s growing by the minute. And who better to explain it to us than Australia's leading expert on the topic. It's a very equitable episode 588 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.
2022-03-0745 minThe Small Business Big Marketing Podcast with Tim ReidSchool Of Hard Knock Knock's co-founder Morry Morgan on creating a TV series to promote his business | #586The School of Hard Knock Knock's co-founder Morry Morgan has taken a rather interesting, brave and very funny approach to marketing his business. He's created a six-part professionally produced TV series that's gaining ground on YouTube. Join host Tim Reid on The Small Business Big Marketing Podcast as Morry explains why and how he did it.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-02-2241 minThe Small Business Big Marketing Podcast with Tim ReidExactly How Black Hops Brewery's Dan Norris Built a $65M brand in 6-years | #585Black Hops Brewery’s Dan Norris has had more business failures than he’d like to admit. Then one of his ideas hit pay dirt and was quickly snapped up by a large multinational. Instead of finding the closest hammock, he started a brewery. Six years on Black Hops is valued at $65M. It's a thirst-crushing episode 585 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-02-141h 07The Small Business Big Marketing Podcast with Tim ReidOne simple mindset shift takes you from busy to profitable with Jason Spaull of Coastal Asbestos | #584Today we meet a successful business founder who’s not in the sexiest of industries, but who has a marketing mindset that I personally wish many more had. He loves marketing. Respects it. Plays with it. And guess what … he sees the fruits of his marketing labours time and time again. It's a high-growth episode 584 of The (12 year-old, award-winning) Small Business Big Marketing podcast with founder and host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2022-02-0750 minThe Small Business Big Marketing Podcast with Tim ReidHow to successfully market your small business | #583Discover these simple, easy-to-implement, effective marketing ideas that will help you successfully market your small business with marketing expert and podcast host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-12-2748 minThe Small Business Big Marketing Podcast with Tim ReidTake your business out of obscurity by being interviewed on relevant podcasts | #582If obscurity is a major marketing challenge of your small business, then I have a very tailored solution for you. Get yourself on podcasts that have the attention of people you’d love to sell to. Yes, I want you to stick your head above the trench and be interviewed. It's a podcast episode 582 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-12-2032 minThe Small Business Big Marketing Podcast with Tim Reid5 secrets of high-converting websites with Greg Merrilees of Studio 1 Design | #581One of Australia’s leading website producers shares how to design a website to boost conversions in any niche. It's episode 581 (promising big returns) of The (12 year-old, award-winning) Small Business Big Marketing podcast with Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-12-1346 minThe Small Business Big Marketing Podcast with Tim ReidHow Luxury Escapes co-founder Adam Schwab built Australia's most loved travel brand | #580Luxury Escapes co-founder Adam Schwab seems unable to put a foot wrong when it comes to launching and building profitable businesses. Businesses that generate (in a matter of years) millions and millions of dollars. And right now … you’re about to find out how he does it. It's a luxurious episode 580 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-12-0650 minThe Small Business Big Marketing Podcast with Tim ReidHow Pink Floyd's Roger Waters became Lachy Doley's biggest client | #578Aussie keyboard legend Lachy Doley talks to host Tim Reid about how Pink Floyd's Roger Waters became his biggest client. An amazing story given 4 years ago Lachy was broke. This is a great episode for anyone who’s wondering if there’s light at the end of the tunnel.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-11-2229 minThe Small Business Big Marketing Podcast with Tim ReidDr. Phil is doing his best to keep people off his operating table | #575Today we chat with Dr. Phil. Nope. Not that Dr. Phil. Our Dr. Phil is a Florida-based heart surgeon who’s doing everything he can to keep patients OFF his operating table. In other words, he doesn’t want any clients! It's heart-stopping (maybe that should be heart-starting?!) episode 575 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-11-0145 minThe Small Business Big Marketing Podcast with Tim Reid[Regional Queensland Special #1] Cairns Aquarium founder Daniel Leipnik & PakMag founder Bree James | #567Cairns Aquarium founder Daniel Leipnik shares how he brought his boyhood dream to life, and PakMag founder, Bree James shares how she became the biggest publisher in regional Queensland. Join host Tim Reid on Australia’s most popular business marketing podcast.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-09-0747 minThe Small Business Big Marketing Podcast with Tim Reid[Emergency Episode] Mindfulness techniques for business owners to navigate these crazy times | #566To support business owners everywhere who are struggling right now, host Tim Reid has teamed up with one of Australia's leading mindfulness experts for a much needed episode 566 of The (12 year-old, award-winning) Small Business Big Marketing podcast.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-08-3049 minThe Small Business Big Marketing Podcast with Tim ReidHow a failed actor grew a multi-million dollar nutrition supplement business | #565Steve Trinder has had a crack at professional acting, surfing, motorcycle racing and skiing, and whilst all these endeavours built his character, none of them built his bank balance until ten years ago, when he founded X50 Lifestyle from his bedroom. Now he's sold over 70 million sachets in 85 countries and he’s finally found his true-calling. It’s a fake it ‘til you make it episode 565 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-08-2434 minThe Small Business Big Marketing Podcast with Tim ReidHow to turn your knowledge in to a million dollar micro business | #561Keen to know how to turn your knowledge into a million dollar micro business? After all, you are standing on a mountain of knowledge…about something. And there’s never been a better time to turn that knowledge into an online course and make a million bucks! Today’s guest did just that. It’s a get-rich-quicker-than-you-think episode 561 of The (12 year-old, award-winning) Small Business Big Marketing podcast with host Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-07-261h 02The Small Business Big Marketing Podcast with Tim Reid[UPDATE] The voice of SIRI, Karen Jacobsen, on building a personal brand you love | #560Host of The Small Business Big Marketing Podcast Tim Reid chats with the voice of Siri, Karen Jacobsen, who shares her views on personal branding, navigating the pandemic, business owner well-being and so much more.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-07-2044 minThe Small Business Big Marketing Podcast with Tim ReidHow to market a difficult business with Speedfit's Matej Varhalik | #559Want to know how to market a difficult business? Then take a listen to SpeedFit's Matej Varhalik who is doing just that (very successfully) on The Small Business Big Marketing Podcast with Tim Reid.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-07-0650 minThe Small Business Big Marketing Podcast with Tim ReidHow (& why) to choose a perfect business name | #554If choosing a name for your business, brand, product, service, even promotion, is proving challenging, then take a listen to what world-leading naming expert Alexandra Watkins has to share with host Tim Reid. Her process is fun, simple and mighty effective in identifying a name that sticks.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-05-3153 minThe Small Business Big Marketing Podcast with Tim ReidFit Dad Lifestyle’s Leroy Faure is big on community building | #553Building a community is a great way to differentiate that beautiful business of yours. So in this episode, host Tim Reid chats with Fit Dad Lifestyle founder Leroy Faure about how he’s built a community of 4,000 motivated and engaged men who are all on the same journey of fatherhood.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-05-2657 minThe Small Business Big Marketing Podcast with Tim ReidF1 aerodynamicist, Kate Reid, makes the world's best croissant | #552Kate Reid’s business journey has all the makings of a Hollywood thriller. It involves behind-the-scenes of Formula 1 racing, a memorable visit to Monaco , a life-threatening illness, huge disappointment, truckloads of passion along with the best croissant in the world!Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-05-181h 16The Small Business Big Marketing Podcast with Tim ReidThe Inspiring Story of Entrepreneur & Quadriplegic Perry Cross | #549Perry Cross is unstoppable. He founded Accessible Homes Australia, he’s an in-demand keynote speaker and the founder of the Perry Cross Foundation on a mission to cure paralysis. He’s also a fully aspirated quadriplegic. Host Tim Reid chats with this incredible human being about business and life.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-04-2752 minThe Small Business Big Marketing Podcast with Tim ReidHow to launch and run a business on a shoestring | #548How to launch and run a business on a shoestring is the focus of this episode. So listen in as host Tim Reid chats with Andrew MacDonald, founder of Aussie clothing brand Ringers Western.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-04-191h 04The Small Business Big Marketing Podcast with Tim ReidHow to make funny sales videos proven to generate millions of dollars in sales | #547Joseph Wilkins produces funny sales videos proven to generate millions of views and dollars for his clients. Today he shares with host Tim Reid his 8-step process for doing just that.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-04-111h 05The Small Business Big Marketing Podcast with Tim ReidCalvin Klein lingerie model Ingrid Bonner on building a global brand | #546Homebodii’s Ingrid Bonner talks with host Tim Reid about building a luxury sleep and bridal wear business based on the lessons she picked up modelling for Calvin Klein, as well as the customer feedback she’s constantly getting and acting on.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-04-0541 minThe Small Business Big Marketing Podcast with Tim ReidHow to find your purpose with Car Next Door’s Will Davies | #545Host Tim Reid chats with ex-mortgage broker turned environmental warrior Will Davies who’s built his Car Next Door business in response to human kinds’ unnecessary use of the motor vehicle.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-03-2946 minThe Small Business Big Marketing Podcast with Tim ReidHow to transform your business’s slide decks into your most valuable asset with Shufflrr's James Ontra | #543Shufflrr’s James Ontra believes a business’s slide decks are it’s most underutilised asset. How’s that for a bold statement given the various other assets most businesses own? But host Tim Reid thinks he has a point. It’s a highly persuasive episode 543 of The (12 year-old, award-winning) Small Business Big Marketing podcast.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-03-1542 minThe Small Business Big Marketing Podcast with Tim Reid[UPDATE] Sacking her distributor was the best move ever for Snotty Nose's Laura Klein | #542Sacking her distributor enabled Laura Klein to take her Snotty Noses business to a whole new level … along with some very smart marketing. Host Tim Reid chats with her all about it.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-03-0950 minThe Small Business Big Marketing Podcast with Tim ReidFlow Hive’s Cedar Anderson shares his growth strategies that have worked for him during these challenging times | #541Cedar Anderson crashed the Indiegogo site multiple times when running a crowdfunding campaign for his disruptive beekeeping innovation called Flow Hive. He's now a multi-millionaire and is keen to see others do the same. Listen in as host Tim Reid chats with him in his bees uit keeping closet!Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-03-0153 minThe Small Business Big Marketing Podcast with Tim ReidHow marketing reshapes your brain with neuromarketer Professor Prince Ghuman | #540Ever wondered why McDonalds logo is red and yellow? Or why watches in ads are always set at 10:10? Or why some stores seem to be always on sale? Wonder no more. Host Tim Reid chats with neuromarketing expert Professor Prince Ghuman who explains how marketing reshapes your brain. Scary stuff!Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-02-2148 minThe Small Business Big Marketing Podcast with Tim ReidJeff Bezos’s shadow Colin Bryar on how ideas are brought to life inside Amazon | #539Colin Bryar was Jeff Bezos’s shadow (AKA right hand man) inside of Amazon. In this revealing chat, he explains to host Tim Reid Amazon’s process of working backwards, in which every new idea starts with the customer front and centre. Notebook at the ready!Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-02-1548 minThe Small Business Big Marketing Podcast with Tim Reid[UPDATE] Four Pillars Gin has been named the world’s best gin 2-years running. Founder Stu Gregor shares what they’re getting right | #538Four Pillars Gin founder Stu Gregor shares with host Tim Reid how he’s managed to be awarded the world’s best gin not once but twice … in fact, two years in a row!Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-02-0859 minThe Small Business Big Marketing Podcast with Tim ReidThis subscription business model saved Australia’s artisan cheesemakers (and it can save others) | #537Cheese Therapy founders Sam Penny and Helen Shadforth have single-handedly saved Australia’s artisan cheese making industry from going under following bushfires, drought, economic turmoil and now COVID-19. Host Tim Reid finds out how they did it.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-02-0150 minThe Small Business Big Marketing Podcast with Tim ReidBellroy founder Andy Fallshaw attributes just one word to his brand's success | #536Bellroy founder Andy Fallshaw chats with host Tim Reid about how one word (in fact, one made-up word!) continues to influence all aspects of this iconic Aussie brand.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-01-2553 minThe Small Business Big Marketing Podcast with Tim ReidClever marketing ideas have built The Branding Office in to a nice little earner | #535Clever marketing ideas like looking after even the smallest of clients (“small fish are sweet!”) have led to The Branding Office turning over $2M in Year 3. Join host Tim Reid as he chats with owner Justin Veivers.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-01-1949 minThe Small Business Big Marketing Podcast with Tim ReidBesties reveal how losing a combined 50KG lead to a multimillion dollar weight loss empire | #534Host Tim Reid chats with weight loss experts Jade Spooner & Amal Wakim about how losing a combined 50KGs lead to the launch of Equalution, a multi-million dollar weight loss empire.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.
2021-01-1156 min
The Small Business Big Marketing Podcast with Tim Reid#41 Marketing Lessons From Queensland’s Theme Parks.Having just spent 8 days schlepping through Queensland's theme parks, Timbo decided he'd turn his family holiday in to a tax deduction by making 10 marketing observations. Afterall, what else do you do when you're lining up for a 70-minutes for a 22 second ride? (And yes, that's Timbo circled on the left there!). Plus we wonder whether a certain PR opportunity went begging; we debate the pros and cons of an electronic diary versus the good old written version; Timbo presents Lukeee with a little visual gift (on-air!) and we talk about some holiday reading about that powerhouse called Google.
2011-01-1455 min
The Small Business Big Marketing Podcast with Tim ReidSBBM #25: 10 Marketing Nuggets to Help Grow Your Business (Part 2)Part 2 of 10 Marketing Nuggets to Help Grow Your Business, find out the next 5 (or more!) great marketing tips. 6. Get speaking - Here's the best training course around to get you in the public speaking zone. 7. Network (face-to-face!). 8. Optimise your page titles. 9. Outsource - You can't do everything. 10. Sort your email signature out. 11. Under promise and over deliver. 10 Marketing Nuggets to Help Grow Your Business Part 2 (PDF Transcription) Episode Transcription SBBM #25 – 10 Marketing Nuggets to Help Grow Your Business (Part #2) Ms Evancich: This is the S...
2010-06-2124 min
The Small Business Big Marketing Podcast with Tim ReidSBBM #24: 10 Marketing Nuggets to Help Grow your Business (Part #1)Every now and then we like to surprise and delight you (actually we aim to do that all the time!), our treasured listener, with some little marketing nuggets laser-focused on building your business. So, with notebook and pen in hand (or iPad if you've succumbed to the Apple maketing machine as we have), sit down, strap in and get ready to action one or two of them...beacuse, as always, the magic's in the action. Formspring - Here's how we use it. Schedule tweets - We like Hootsuite. Book in to a course - We l...
2010-06-1326 min
The Small Business Big Marketing Podcast with Tim ReidSBBM #23: Meet Yiying, The Twitter Fail Whale DesignerImagine being responsible for designing one of the world's most famous online branding...and being paid less than five bucks for the privilege! Our guest did exactly that... and she'd do it again tomorrow! Meet, Yiying, the designer of Twitter's Fail Whale... Yiying was a delight to have on the show where she shares: The story behind that famous design; The critical elements to writing that perfect creative brief; The importance of visual branding; How much you should pay for a logo; Her dream to redesign the Google logo...In fact, she's already...
2010-06-0437 min
The Small Business Big Marketing Podcast with Tim ReidSBBM #22 – Is Advertising for You? Russel Howcroft Thinks So.For those of you who aren't familiar with our beguile of of the advertising industry, just read the first chapter of Timbo's book - Cha Ching. However, we thought we'd get Russel Howcroft, arguably Australia's "Mr Advertising", on the show to defend his industry. Russel tells us about his advertising background, the success of the Gruen Transfer, and argues that televisions is still the cheapest form of advertising on a cost per thousand views basis. We also launch our fist Marketing Intensive... Show Notes Small Business Big Marketing 2 Day Marketing Intensive - Click...
2010-05-2142 min
The Small Business Big Marketing Podcast with Tim ReidSBBM #19 – Guerrilla Marketing, Blogging & Building CredibilityIn Episode 19 of Small Business Big Marketing, Tim and Luke catch up for a chat about Guerrilla marketing, blogging and creating credibility. Tim tells us about his couple of days at the Tedx talks, a Selling from Stage seminar and networking success, while Luke shares his recent blogging strategies and Guerrilla marketing techniques. Show Notes Shift Speaker Training (Jo's website) TED Talks SourceBottle.com.au (Tim suggested this was .com but it is actually an Australian websites) Guerrilla Marketing, Blogging & Building Credibility (PDF Transcription) Episode Transcription...
2010-04-0629 min