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Tim Wohlberg
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Business Growth Trailblazers
How to Boost Podcast ROI With Tim Wohlberg
Welcome to the Business Growth Trailblazers Podcast! In today’s episode, we're talking about how to get a better ROI with your podcast.Tim Wohlberg is a podcast coach helping entrepreneurs turn their podcasts into lead-generating tools that build authority and drive ROI. With over 30yrs in radio and podcasting, he coaches business owners to create shows that connect with the right audience, convert listeners into clients, and support long-term growth. Connect with Tim Here: https://ca.linkedin.com/in/tim-wohlberg-320624111
2025-10-23
18 min
Just One Tip from Your Podcast Performance Coach
Are You Using the Wrong Podcast Format? Here's How to Fix It
BOOK A FREE PODCAST COACHING CALL NOW! Get on Tim's Calendar here: https://calendly.com/timwohlberg Choosing the wrong podcast format could be costing you leads and listeners. Here's how to pick a format that actually grows your business. Your podcast format might seem like a small decision, but it's a big one, especially if your podcast is part of your marketing strategy. In this episode, I walk you through why choosing a podcast format by default (usually the interview style) can cost you big time—and how to choose the one...
2025-04-01
06 min
Just One Tip from Your Podcast Performance Coach
Want to Start a Podcast? Here's What You Actually Need to Succeed
Don't Start a Podcast Without a Plan (4 Steps to Launch a Podcast That Works) Already have a podcast? Fix what's not working with the Podcast Tune-Up: Starting from scratch? Get 1:1 coaching with Concept to Casting: Book a FREE podcast strategy call to see where your podcast fits in your business: PodcastPerformanceCoach.com Thinking about starting a podcast for your business? Got a mic? Then you're good to go! WRONG. You're already off track. A podcast can be an incredible tool to build authority, g...
2025-03-18
06 min
Just One Tip from Your Podcast Performance Coach
230 Is Your Podcast Brand Confusing Your Audience 4 Red Flags to Fix Now
Get your Podcast Tune-Up today: PodcastPerformanceCoach.com/podcast-tune-up. Your podcast branding might be turning listeners away without you even realizing it! From vague names to misaligned messaging, these mistakes could be hurting your show's growth. In this episode, I break down 4 branding red flags that might be confusing your audience and keeping your podcast from attracting the right listeners. 4 Red Flags Your Podcast Branding Needs a Fix Your podcast name is too vague, generic, or unclear Your branding doesn't match your business or niche You don't have a...
2025-03-04
06 min
Just One Tip from Your Podcast Performance Coach
229 Want to Turn Podcast Listeners into Leads? Use This Engagement Strategy
🎯 Podcast Tune-Up: Make sure your podcast is optimized to attract and engage the right audience → PodcastPerformanceCoach.com/podcast-tune-up 🎯 Not Sure What's Wrong with Your Show? Find out by doing my 7-point free Podcast Audit → PodcastPerformanceCoach.com/free-podcast-audit Don't Just Talk—Listen! How to Actually Engage Your Podcast Audience Your podcast shouldn't be a one-way street. If your audience is only passively listening and never engaging, you're missing a massive opportunity. In this episode, I share: ✔ The 3 best places to engage with your audience ✔ How to ask questions that actually ge...
2025-02-18
11 min
Just One Tip from Your Podcast Performance Coach
228 3 Essential Places Your Show Needs to Live for Podcast Discoverability
FREE Podcast Audit - a quick 7-step diagnostic tool to uncover what's working, what's not, and how to fix it. Get a REE Podcast Audit HERE Need a Podcast Tune-Up? Improve your podcast ROI with 1-on-1 coaching. Podcast Tune-Up Details --------------------------------------------------------------------- If your downloads are low, your show might not be as discoverable as you think. And that's costing you listeners and leads. Here's where your podcast must live to maximize growth. The 3 Places Your Show Needs to Live to Fully Optimize Your Podcast 1️⃣ Your Webs...
2025-02-04
07 min
Just One Tip from Your Podcast Performance Coach
Are Your Podcast Titles Killing Your Growth? Here's How to Fix Them
Get Your Free Podcast Audit Here Are your podcast episode titles helping your show thrive, or are they holding it back? A poorly written title can kill your downloads, lose listeners, and leave your podcast buried in search results. But here's the good news: you can fix them! In this episode, I'll show you how to breathe new life into underperforming episodes by giving their titles a makeover. Learn how to: Identify which episode titles need an update (hint: look for low performance, outdated relevance, or poor SEO). Craft n...
2025-01-21
07 min
Just One Tip from Your Podcast Performance Coach
226 Is Podcasting a Good B2B Marketing Technique?
Think podcasting is just for B2C? Think again. I break down 5 powerful ways to use your podcast as a B2B marketing tool. From building authority to closing deals, your podcast can do more than you think—if you do it right. Here's what you'll discover in this episode: Build Authority: Show up consistently and share your expertise to position yourself as the go-to expert in your industry. Borrow Credibility: Feature respected guests to signal you're playing in the big leagues and expand your reach. Boost Discoverability: Use SE...
2025-01-07
07 min
Just One Tip from Your Podcast Performance Coach
Top Podcast Trends for 2025 Every Podcaster Needs to Know
What's Next for Podcasting in 2025? (Hint: It's Not Just About Video) Podcasting is growing up fast, but are you keeping up? From political candidates hitting the mic to the rise of video podcasts, 2024 was wild—and 2025 is shaping up to be the same. Are you staying ahead of the curve? I found a great article on Cohost's website about what 2025 has in store for podcasters. I'll link to those 25 trend predictions in the show notes if you want a more in-depth look into the future. But here are mt top 3 from the list. He...
2024-12-24
08 min
Just One Tip from Your Podcast Performance Coach
224 Podcast Coach's Top 3 Podcast Microphone Review (Mics for Every Budget)
Make Your Mic Matter: My Top Podcast Microphone Picks Your microphone is the most critical piece of podcasting equipment, yet too many podcasters are using the wrong one—or using it the wrong way. In this episode, I'll help you choose the best microphone for your podcast, no matter your budget. We're talking about: Why your microphone can make or break your podcast. The truth about the Blue Yeti and Joe Rogan's Shure SM7B. - If it's too late and you already bought the Yeti - WATCH THIS video on ho...
2024-12-10
10 min
Just One Tip from Your Podcast Performance Coach
223 How to Take a Break (Without Your Podcast Missing a Beat)
Feeling podcast burnout? You're not alone. Learn how to take a break from podcasting without losing momentum or disappointing your listeners. Taking a vacation or enjoying family time shouldn't mean letting your podcast audience down. In this episode, I share two powerful strategies for repurposing content, so you can keep your show running even when you need a breather. Whether it's for the holidays, a summer break, or just a hectic week, these tips will save you time and keep your listeners engaged. Here's what I cover: Republishing Old Episodes (with a...
2024-11-26
06 min
Just One Tip from Your Podcast Performance Coach
4 Unique Ways to Generate Quality Leads with Your Podcast
Wondering how to get more quality leads from your podcast? The classic lead magnet is just one way to capture interest, but there are other, less conventional ways that can yield high-quality leads. In this episode, I share four powerful strategies that go beyond the usual funnel approach, so you can start generating leads that truly align with your business and convert with ease. Here's a quick look at these lead-gen ideas: Invite Ideal Clients as Guests Bring potential high-ticket clients onto your show as guests—if done right, this can bu...
2024-11-12
08 min
Seek Go Create - The Leadership Journey for Christian Entrepreneurs and Faith-Driven Leaders
The Rapture, the Antichrist, Israel and Other End Time Delusions with Steve Wohlberg
Have you ever wondered how ancient prophecies and biblical symbols might relate to today's world events? In this episode of Seek Go Create, we delve deep into the mysteries of Revelation with guest Steve Wohlberg, exploring contentious topics like the Antichrist, America's role in prophecy, and the true interpretation of end-time events. Whether you're puzzled by biblical symbolism or curious about the intersection of faith and current affairs, this conversation promises intriguing insights and thought-provoking revelations. Tune in to discover what history, scripture, and prophecy might unveil about our future."Interpreting scripture requires humility and setting aside preconceived...
2024-11-11
1h 11
Just One Tip from Your Podcast Performance Coach
221 How to Turn Your Podcast Intro into a Podcast Promise (and Why You Should!)
Are you wasting your first 30 seconds? Is your podcast intro turning people away? Too many podcasters kick off with random chit-chat, life updates, or awkward mic adjustments. Don't let that be you! You've got just half a minute to hook a new listener, and if you don't, they're moving on. In this episode, I'm breaking down exactly how to craft an intro that grabs attention and keeps your listeners around for the full episode. We're talking about creating a powerful Podcast Promise—an intro that lets listeners know exactly what they're go...
2024-10-29
08 min
Just One Tip from Your Podcast Performance Coach
Want to Turn Podcast Listeners into Customers? Here's The CTA You Need
Are your podcast listeners taking action or just tuning in? If your Call-to-Action (CTA) isn't driving results, it's time to rethink your strategy. In this episode, I'm breaking down how to create a CTA that actually works. Whether your goal is to increase engagement, drive traffic, or generate leads, your CTA needs to be aligned with your business goals—and that's where a solid strategy comes in. First things first: you need one CTA per episode. Just one clear, specific action for your listeners to take. If you throw out multiple CTAs, they'll do...
2024-10-15
07 min
Just One Tip from Your Podcast Performance Coach
How to be a Great Podcast Guest (and Grow Your Audience)
Want to grow your podcast audience using Other People's Podcasts (OPP)? It's a great strategy, but we need to discuss one crucial piece of the puzzle: how to be a fantastic guest. In this episode, I'm diving into what it takes to be the kind of podcast guest hosts want back—and more importantly, the kind that audiences remember. Because let's face it, if you're a guest who shows up unprepared, sounds awful, or doesn't promote your appearance, you're not going to see the results you're hoping for. And you can kiss those future invitations goodbye! ...
2024-10-01
06 min
Just One Tip from Your Podcast Performance Coach
218 What's the Most Effective Way to Get More Podcast Listeners?
How do you grow your podcast audience in a crowded space? In this episode, I'm sharing one of the most effective strategies I've seen: Other People's Podcasts—or as I like to call it, OPP (yeah, you know me). Being a guest on other podcasts is one of the best ways to get your message in front of new listeners who could become loyal fans (and customers!). I've seen my clients grow their downloads, generate leads, and even land high-ticket clients using this exact strategy. But here's the thing—you have to do it ri...
2024-09-17
08 min
Just One Tip from Your Podcast Performance Coach
217 How to Give Yourself a Podcast Audit (and Improve Your ROI)
In this episode, we're talking about something that every podcaster needs but most are too scared to do—a podcast audit. GET YOUR FREE PODCAST AUDIT NOW (Instant Access) https://podcastperformancecoach.com/free-podcast-audit/ An audit sounds scary, right? Like there's a bunch of red tape, forms, government officials, and a quest for long-lost receipts involved. But I promise you, this is nothing like that. Think of it more like a health check-up for your podcast. Just like you go to the doctor to make sure everything's running smoothly, your podcast needs a...
2024-09-03
06 min
Just One Tip from Your Podcast Performance Coach
How to Overcome the Fear of Niching Down Your Podcast
Are you afraid that niching down will shrink your podcast audience? Think again! In this episode, I'll show you why going "nice and nichey" could actually be the best move you ever make for your podcast. Spoiler alert: It's not about getting more listeners; it's about getting the right listeners. We all know the temptation to appeal to everyone—after all, who wouldn't want a massive audience? But unless you've spent decades building your brand like Joe Rogan, going broad is a recipe for getting lost in the noise. Instead, I'm here to te...
2024-08-20
05 min
Just One Tip from Your Podcast Performance Coach
215 How AI is Threatening Your Podcast ROI (and What to do About It)
Is AI threatening your podcast's visibility? Find out how to stay ahead (and findable). Search engines are changing, with AI-generated answers often superseding website recommendations. What does this mean for your podcast's SEO and organic reach? If your podcast has been a major contributor to your website's SEO, this shift could impact your visibility and growth. But don't panic – there are strategies you can implement right now to adapt and thrive. In this episode, discover: Why AI-generated responses are becoming the new norm in search engines. How to leverage email marketing to...
2024-08-06
06 min
Just One Tip from Your Podcast Performance Coach
Out of Fresh Podcast Topics Ideas? Do This Instead...
Struggling to keep your podcast fresh? The secret might just be repetition! Discover why revisiting your core topics can boost your authority and keep listeners coming back for more. Ever feel like you're running out of new ideas for your podcast? You're not alone. Many podcasters hit a wall, thinking they need fresh topics all the time. Here's the kicker: you don't. It's not about reinventing the wheel; it's about reinforcing your message. Most of your listeners haven't heard every episode. They didn't start at episode #1 and follow religiously...
2024-07-23
07 min
Just One Tip from Your Podcast Performance Coach
How to Use the Power of Repetition to Make Your Podcast More Memorable
Do you want your podcast to be remembered, understood, and trusted? Embrace the secret weapon of the world's most compelling speakers: repetition. Repetition isn't just a broken record; it's a powerful technique to make your message stick. Think of it as a mental highlighter, ensuring your key points don't get lost in the noise of daily life. Studies show that repetition helps with memory formation and builds trust. Simply put, repetition makes your message memorable and believable. Boom - who doesn't want that? In this episode, we dive into smart repetition...
2024-07-09
06 min
Just One Tip from Your Podcast Performance Coach
How to Sound Like a Podcast Pro: 5 Tips to Improve Your Podcaster Voice
If you've ever wondered, "How do I improve my podcast voice?" or caught yourself thinking, "I hate my voice," this episode is for you. In this episode, I reveal my top 5 tips for improving your vocal performance and making your voice work for you, not against you. Whether you're new to podcasting or a seasoned pro, these tips will help you project confidence, engage your audience, and build your authority. What You'll Learn: 1. **Breath Control:** Discover how proper breathing techniques can transform your voice. Learn why standing while recording can give y...
2024-06-25
11 min
Just One Tip from Your Podcast Performance Coach
Tips for Podcast Hosts to Manage Guest Plugs Effectively
Stop letting guests hijack your podcast with self-promotional plugs! Learn why you should handle plugs yourself and how to keep your audience engaged. Are you tired of feeling like you have to give your guests the last few minutes of your show for their plugs? Guess what? You don't have to! There's no podcast rule that says you must hand over your show's reins to your guests for self-promotion. Seriously, it's not a rule. In this episode, I explain why letting guests plug themselves can be a colossal mistake. I'll show...
2024-06-11
05 min
Just One Tip from Your Podcast Performance Coach
3 Ways to Give Your Podcast a Refresh (without Pivoting)
Feeling like your podcast has lost its spark? Don't overhaul or abandon it just yet! Here are 3 actionable tips to refresh your podcast and keep your audience engaged. 1. Update your show description, trailer, and categories for a fresh take. 2. Upgrade your podcast artwork without losing your brand identity. 3. Experiment with your format to keep your content exciting. If you're contemplating bigger changes like the name of your show, target audience, or content plan, you might need a complete tune-up. My Podcast Tune-Up Program offers a...
2024-05-28
05 min
Just One Tip from Your Podcast Performance Coach
How to Improve Your Podcast Interview Skills with 'Expander Questions'
Struggling to get insightful answers from your guests? This episode's all about going beyond surface-level interviews and crafting conversations that captivate listeners. We all know the feeling: you book a fantastic guest, but when the mics roll, they clam up. One-word answers make for a snoozefest, and you're left scrambling to salvage the episode. Enter expander questions! These gems are your secret weapon to crack open even the toughest nuts. Expander questions aren't about padding the episode. They're about creating a 3D listening experience. Think vivid details, emotional connection, and real-world ap...
2024-05-14
04 min
Just One Tip from Your Podcast Performance Coach
How the Interview Podcast Model Could be Hurting You
You thought podcasting was your shortcut to authority, right? But are those endless interviews REALLY serving you or your listeners? Let's face it, interviews feel easy. But are they getting you closer to your goals? This episode cracks open the truth about why solo shows might be your podcast's secret weapon. We'll explore why interviews can be a crutch, and how focusing on solo episodes can help you: Become the Authority: Showcase your own expertise and build trust with your audience. Connect on a Deeper Level: Speak directly to...
2024-04-30
06 min
Just One Tip from Your Podcast Performance Coach
Uploaded a Podcast Episode With a Mistake? Here's What to Do
Accidentally uploaded a podcast with a little boo-boo? It happens! Here are practical tips on replacing episodes with errors and why you may want to embrace imperfection instead. Warning - if you're letting your ego call the shots with your podcast, you may not want to hear what I have to say about being human and letting a few little slips slide. Podcasting accidents and slip-ups happen. But, you don't have to live with it forever. There is a way to fix it and move on without losing your audience's trust o...
2024-04-16
07 min
Just One Tip from Your Podcast Performance Coach
Is a Podcast Award Nomination a Sign of Success?
Congratulations!!! You've been nominated for a podcast award (←that was me last month!). Would you consider yourself a podcasting success? Seems like an easy answer, but it's not. Success in podcasting - especially if you're an entrepreneur - isn't just about accolades or download numbers; it's about leveraging your platform to achieve your business goals. In this episode, we'll explore why chasing big download numbers might not be the best approach for every podcaster. I'll share insights from my own journey and real-life success stories from entrepreneurs who have redefined podcasting success on th...
2024-04-02
07 min
Just One Tip from Your Podcast Performance Coach
Podcast Script Tips: How to Improve Your Delivery and Performance
Great scripts can flop or flourish - the difference is in the delivery. And, the secret to a well-delivered script is what you're looking at when you read. In this episode, I'm sharing my top tips for marking up your script to get you the best, most engaging performance possible. This is the art of script delivery and it's a game-changer for any podcaster. Learn how to transform your scripts from dull to dynamic with insider secrets I've gleaned from over 30 years in broadcasting. Whether you're scripting top to tail or just framing...
2024-03-19
06 min
Just One Tip from Your Podcast Performance Coach
Bored with Podcasting? Here's How to Tell if It's Time to Quit Your Podcast
Feel like your once-passionate podcast is turning into a chore? Maybe it's time for a podcast divorce? Don't kick your show to the curb just yet - there may be a way to rekindle the flame and turn your show into a lead-generating, authority-boosting marketing machine (without the love loss). This episode was inspired by one of my recent clients who reached out to me because he was bored. After a few hundred episodes, he was no longer feeling the love. Wisely, he reached out before doing something drastic! In this episode, I...
2024-03-05
05 min
Just One Tip from Your Podcast Performance Coach
Google Podcasts is Dead. Here's What Podcasters Need to Do to Get on YouTube Music Now
Looking for the links? CLICK HERE for FULL shownotes and ALL the links mentioned in this episode. Google Podcasts bites the dust, BUT your podcast can THRIVE! Discover the YouTube Music magic & explode your reach with my 3 ninja migration strategies. Hit play & future-proof your podcast NOW! In this episode, I'm giving you everything you need to know about the podcast player shakeup and why you need to be on YouTube Music, like, yesterday. We're talking: Why Google Podcasts is joining the dodo (and what it means for y...
2024-02-20
07 min
Just One Tip from Your Podcast Performance Coach
What's the Most Powerful Way to Start a Podcast Interview?
Don't Blow Your Interview with the First Question! Instead, Captivate Your Audience from the Start In this episode, I want to convince you to NEVER start an episode with a LAME question again becasue it's killing your podcast. Have you ever used these open-ended fluff-questions like, 'How did you get started?' 'Tell us about yourself' and 'What got you into this?' They're generic, bore our listeners, and leave your guest floundering. These open-ended prompts lead to messy answers and uninteresting narratives. Let me break down all of the reasons...
2024-02-06
05 min
Just One Tip from Your Podcast Performance Coach
5 Ways to Pivot Your Podcast for a Better Return on Your Investment
REALITY CHECK. If your podcast isn't performing or your business is changing, it may be time for a podcast pivot. From niche mastery to audience shifts, I reveal the secrets to skyrocketing downloads, leads, and sales. In this episode, we look into the power of the podcast pivot. Discover how to pivot strategically, whether by narrowing your topic, targeting a specific audience, shifting your current audience, changing your show format, or refining your podcast's intention. These intentional changes can lead to significant impacts on downloads, leads, and sales.
2024-01-23
10 min
Just One Tip from Your Podcast Performance Coach
What Are Successful Podcasters Doing to Win at Podcasting
Ready to transform your podcast into a business-booming tool? In this special 200th episode, I share what I've learned from 7 years of podcasting success. Discover the secrets my clients use to grow their authority, generate leads, and convert effortlessly. Highlights of this Milestone Episode: 1. Building Your Business Foundations: Align your podcast with your existing business. Learn why clarity about your business's purpose and target audience is the first step to podcast success. 2. Unveiling Your Podcast's True Intentions: Move beyond download numbers. Understand the true purpose of your...
2024-01-09
10 min
Just One Tip from Your Podcast Performance Coach
Unlocking Podcast ROI: The Power of Dynamic Ads
Should you put ads in your podcast if the whole point is to increase your authority and drive traffic to your business? Normally, it's a steadfast Heck No from me but I've got one caveat: dynamic ads. In this episode, I explain how dynamic ads can increase your podcast ROI without compromising your message or your brand integrity. Many of my clients have made the switch and it's given me a lot of insight into how to optimize this tool while staying on track with your podcast mission. Here are the...
2023-12-26
08 min
Just One Tip from Your Podcast Performance Coach
Is Your Podcast Making Listeners Cringe? Learn to Banish Mouth Noise Now!
In this episode, we explore the real impact of mouth noises on your listener's experience. Ever had someone eat too close to your ear? Imagine subjecting your audience to that. The University of York's survey reveals that 71% of podcast listeners use headphones, making mouth noises more pronounced than ever. But fear not! We don't just talk about the problem; we offer practical solutions. From identifying different mouth noises to finding the right level of mouth moisture, we've got you covered. Discover why addressing these issues at the source is crucial for maintaining a...
2023-12-12
08 min
Just One Tip from Your Podcast Performance Coach
How to Tap Into the Power of Storytelling in Your Podcast
Transform your podcast from 'meh' to 'mind-blowing' with the power of storytelling! Dive into the magic of classic storytelling in this episode and discover how to captivate your audience, build connections, and make your podcast unforgettable. In a world saturated with podcasts, standing out is crucial. It's not just about information; it's about the connection you forge with your audience. Stories are the key to achieving that connection and leaving a lasting impression. In episode 107, I shared the science behind storytelling, exploring its ability to deepen connections and enhance memorability. Take a journey...
2023-11-28
06 min
Just One Tip from Your Podcast Performance Coach
196 How to Benefit the Most from Podcast Guest Exchanges
Podcast guest exchanges can be a powerful marketing strategy — when done right. You've probably heard about the benefits of exchanging guest appearances, but let's face it, it's not always smooth sailing. In this episode, I guide you through the intricacies so you can optimize guest exchange opportunities, without wasting your precious time. So, what exactly is a podcast guest exchange? It's when you invite someone to your show, and they reciprocate by inviting you to be on their show. It's a mutual sharing of audiences. But beware, not all exchanges are a match made in heaven. Here ar...
2023-11-14
07 min
Just One Tip from Your Podcast Performance Coach
Your Podcast's Critical First Impression (and How to Nail It)
Will your listener's first impression of your podcast also be their last? You only get one chance for a first impression. **The Listener's Journey: It Starts Before They Press Play** Your listener's journey kicks off long before they even hit that play button. They're on a quest, seeking an expert or a solution to their specific problem. They're turning to platforms like Google, YouTube, and, of course, podcasts. It's the same way most of my clients find their way to me when they're ready to launch a show or make their existing podcast even better...
2023-10-31
07 min
Just One Tip from Your Podcast Performance Coach
194 5 Mistakes Podcasters Make with Their Microphone (and How to Fix Them)
I have 5 key tips on how you master your microphone and make your show sound even better. Sorry if this bruises your ego but they're probably multitasking while listening to your podcast. They could be doing household chores, walking the dog, or commuting. If they have to strain to hear what you're saying, your podcast instantly becomes annoying. Was that your goal? No, no it wasn't. So, let's stop annoying your listener and give them the sound quality they deserve! In this episode, I break down the top 5 mistakes podcasters make with their microphones and...
2023-10-17
09 min
Just One Tip from Your Podcast Performance Coach
5 Content Hacks So You Never Run Out of Podcast Episode Topics
Have you ever thought 'I'm going to run out of podcast topics!'? Maybe it's kept you from launching a podcast? Ideas-endurance is a real concern. But, if you think you could only come up with 20 topics, hit play! In this episode, I share how to transform those initial 20 topics into a limitless fountain of on-brand, purposeful content. The goal? Making your podcast a major marketing powerhouse. Here's the thing: If you're using your podcast to build authority, you don't need 200 diverse topics. In fact, you shouldn't. It's tempting to showcase...
2023-10-03
07 min
Just One Tip from Your Podcast Performance Coach
192 How to Make Your Content More Relatable for Your Listener with One Simple Phrase
Want a podcast that builds authority? Make it relatable. In this episode, I share a simple phrase that can do just that. If your podcast aims to boost your authority and business, I get it... but what about your listeners? Unlocking Relatability: The Key to Building Authority You're definitely a smarty pants - an expert, a thought leader. But here's the snag: Many podcasters alienate their audience, talking over their heads and eroding trust. Let's cut that out. Discover the Relatability Magic Phrase In this episode, I unveil a...
2023-09-19
07 min
Just One Tip from Your Podcast Performance Coach
Top 5 Productivity Tips You Should be Doing Right Now with Your Podcast
Suddenly, your podcast has turned into a time-sucking monster. Let's tackle the common woe with my top 5 podcast productivity tips. Finding efficiencies and production hacks comes up from time to time with our clients so it was no surprise when one of them (who recently ushered a tiny human into the world) as for some tips. Juggling everything with her business, parenthood, and podcasting was suddenly feeling like too much but there was no way she was giving up her best lead generator. The solution? Amping up efficiency. Here's the good news — don't need to be...
2023-09-05
07 min
Just One Tip from Your Podcast Performance Coach
190 Should You Start A Podcast for Your Personal Brand
If you've got a personal brand, having a podcast is like adding rocket fuel to your brand's growth. But hold on, even if you're rocking a podcast already, there's gold in this episode for you too. Freelancers and service-based businesses, you're not left out – dive in, because I'm about to reveal the ultimate ways a podcast can transform your brand's destiny. First things first, let's set the stage. When I say "personal brand," I'm talking about that business driven by the magnetic force of one person – that's you! Your expertise, your flair, your values – they're the foundation of you...
2023-08-22
06 min
Just One Tip from Your Podcast Performance Coach
The 3 Parts of a Powerful Podcast Call to Action
You want action? You better ask for action. And you better ask right! I'm talking about the keys to dropping an effective call to action in your podcast. You know, it's surprising how often I come across podcasters who either skip or mess up the call to action in their shows. So, let's fix that! I've talked about the importance of the Call to Action before but today, I'm arming you with the tools you need to make your CTAs more effective. There are three critical components to include in every CTA: Why, What, and...
2023-08-08
06 min
Just One Tip from Your Podcast Performance Coach
Shut Up and Listen - Podcaster Interview Best Practices
If you interview people on your podcast you need to constantly be improving your podcast interview skills. In this episode, I dive into the art of interviewing, which goes beyond asking good questions. It's about creating engaging conversations and extracting valuable insights from your guests. So, get ready to make your podcast unmissable with these 5 essential tips to become a better interviewer. Tip #1 - an interviewer's greatest skill is to know when to be quiet and actively listen. Yes, having prepared questions is important, but true magic happens when you listen attentively to your guest's responses. Lean...
2023-07-25
06 min
Just One Tip from Your Podcast Performance Coach
The 1 Thing 90% of Podcasters Don't Do That Hurts Their Podcast Authority
There's one key practice that I've noticed the majority of podcasters neglect. It's something that puts them at risk of wasting time, sounding like amateurs, and subjecting their listeners to sub-par audio. Can you guess what it is? Testing. Yes, testing your microphone and system before you hit that record button. It might seem obvious, but you'd be surprised how many podcasters skip this step. And the result? Terrible audio that could've easily been avoided. Believe me, I've had countless clients who complain about their audio sounding bad. And you know what my first question...
2023-07-11
06 min
Just One Tip from Your Podcast Performance Coach
Email Marketing Strategies to Boost Your Podcast ROI
What if the key to monetizing your podcast wasn't actually within the podcast itself? It's not a riddle, well, it's sort of a riddle but I reveal the answer in this episode. Many entrepreneurs with podcasts understand that their shows are powerful tools for driving sales in their businesses. But there's an even more potent strategy that goes hand in hand with your podcast. I'm talking about the often underestimated power of email marketing. Before you brush it off as outdated, let me assure you, it's a force to be reckoned with, especially for entrepreneurs...
2023-06-27
06 min
Just One Tip from Your Podcast Performance Coach
Why Your Podcast Guest Intros Suck (Steal this Pro Guest Intro Format)
In this episode, I share the very simple podcast guest intro format that I learned from 30+ years in radio and 10 years in podcasting. Click play - Your listeners will thank you. Here's what's not in the perfect guest intro — aka the most heinous crimes committed against guest intros. First, reading your guest's bio from their website—lazy and unimpressive. Don't waste my time with all of their accomplishments if they don't have anything to do with why I showed up as a listener. Second, mispronouncing their name and not bothering to edit...
2023-06-13
07 min
Just One Tip from Your Podcast Performance Coach
5 Reasons to Podcast for Your Business (Pick One)
If you're podcasting for your business, you need to have a reason. Without a clear reason behind your podcast, you'll miss out on the incredible benefits it can bring to both your listeners and your business. In this episode, I reveal the 5 most common reasons why entrepreneurs choose podcasting as a marketing tool. Not only that, but I also explain how understanding your purpose should shape your role as a podcaster. Brace yourself, because it might mean making a few adjustments to better support your main objective (aka the next step you want your listener to take).
2023-05-30
07 min
Just One Tip from Your Podcast Performance Coach
The Top Reasons You Should Get Your Podcast on YouTube (Now!)
You might think of YouTube as that place for videos. This is why you might also think it's no place for an audio-only podcast. But, you're wrong and in this episode, I'm going to explain why you need to rethink YouTube and get your podcast on there, like NOW! As a podcast coach, I often get asked the question, "I'm on Apple Podcasts and Spotify, what else is there?" And while these are definitely the big players in the podcasting world, historically, YouTube is the future. Now, before I dive into this, I want to...
2023-05-16
06 min
Just One Tip from Your Podcast Performance Coach
The 7 Mindset Traps that Kill Podcasts (and How to Avoid Them)
Tired of people telling you success is all about mindset? Well, too bad because the success of your podcast is 100% on you having the right mindset. If you don't it could kill your podcast way before it's time. In this episode, I share 7 of the common mindset traps I see podcasters deal with plus I share the one antidote for all of them. As a podcaster, you might find yourself in one or more of these traps so you'll want to find out how to avoid them and escape them. Check out how common these mindset traps...
2023-05-02
08 min
Just One Tip from Your Podcast Performance Coach
The 6 Steps that Lead to Profitable Podcasting for Your Business
In this episode of Just One Tip from Your Podcast Performance Coach, I have a simple but powerful message for you: If your podcast isn't working - fix it! It's common for entrepreneurs to get excited about creating a podcast, but after launching it, they realize it's a lot of work with not many results. If that's you, don't hang up your mic in shame just yet because all is not lost. I've helped many podcasters tune up their shows and turn them into lead-generating and sales-boosting machines. In this episode, I share the exact 6...
2023-04-18
07 min
Just One Tip from Your Podcast Performance Coach
Unbiased Review of Focusrite Vocaster Two: Do Podcasters Need It?
In this episode I share my honest opinion of the Focusrite Vocaster Two and help you determine if it's the right audio interface for your podcast needs. First, let me clarify that I bought this equipment with my own money and was not given it for free. I was hesitant to buy it because my previous interface, the Focusrite Scarlett 2i2, had just stopped working. However, I decided to give Focusrite another shot, and I'm glad I did. The Vocaster Two is an audio interface that you plug your XLR mic into, and then connect to your computer via USB. It...
2023-04-04
08 min
Just One Tip from Your Podcast Performance Coach
Stuck in a Podcast Rut? Here's How One Client Got Out
If you're a podcaster who's stuck in a rut or you feel like your traction has hit a plateau, this episode is for you. Also, if you're a podcaster who's never been stuck in a rut - this episode is also for you because it's coming. Mwahhaha. Today's tip is all about escaping the podcast plateau. If you're feeling stuck and like your show is going nowhere, it's time to do something different. I've noticed that a lot of podcasters who hit a plateau end up thinking they just need to push harder with their...
2023-03-21
07 min
Just One Tip from Your Podcast Performance Coach
How to Prepare Your Podcast Guest to get the Best Possible Interview
Are you doing a good job at preparing your podcast guest to give a great interview? If you answer yes because you send them your questions in advance then we need to talk! As a seasoned talk radio expert, I'm here to tell you that this is a sure fire way to zap all of the fun and spontaneity out of the conversation. But fear not, my friends. There are still ways to prepare your guests without ruining the flow of the interview. In this episode, I'm sharing my top tips on how to get...
2023-03-07
06 min
Just One Tip from Your Podcast Performance Coach
The Most Important Question to Ask About Your Podcast Goals
This might be the most important question for podcast success: to what end? As a podcast coach, I've met with hundreds of podcasters and many are stumped when asked about their podcast goals. They often believe the main goal of their podcast is to get more downloads, but I looooove to challenge that thinking by asking what the end result of those downloads is. While downloads matter to some extent, they're just the first step toward achieving bigger, more business-building goals like more website traffic, leads, and sales. By fixating on downloads, podcasters are measuring the wrong...
2023-02-21
05 min
Just One Tip from Your Podcast Performance Coach
How Podcasters can Use (Not Abuse) AI without Compromising their Brand's Authenticity
If you listen to my last episode on AI and Podcasting then you know that we, the human podcast hosts, don't have much to fear in terms of being usurped by our AI counterparts. At least as long as we keep it authentic and personal. That doesn't mean we have to turn our back on AI. There are a lot of great AI tools for podcasters that can make your job a lot easier. But, if you use these tools poorly, the could have a really negative effect on your brand and even destroy all of that...
2023-02-07
08 min
Just One Tip from Your Podcast Performance Coach
This Podcast Episode is 100% AI-Generated. Does it Suck?
This is how I generated it. I used: https://chat.openai.com/ . Free to use (at the time of this episode). PROMPT Write a podcast script for an ai generated voice about how podcasts can be 100% ai created and nobody would ever know. tone is a bit sarcastic. Then I added: write it again with more sarcasm. Next: Write the description that should be published on Apple Podcasts along with this episode, include a note that this episode including this description were 100% Ai-generated. Result: ...
2023-01-31
05 min
Just One Tip from Your Podcast Performance Coach
Will Podcasting Survive the AI Invasion? How Human Podcast Hosts Win Every Time
It's an invasion! AI is going to take all of our jobs! Grab your homestead now while you still can… Okay, so it's not quite time to panic about how Artificial Intelligence is going to decimate the economy and take all of our jobs. But, it is time for us podcasters to pay attention because AI can help us but it can also hurt us. It's actually such a big topic that I'm dedicating two episodes (and a bonus episode in between) to it. Stay tuned for part two and AI's contribution. In th...
2023-01-24
06 min
Just One Tip from Your Podcast Performance Coach
3 Ways Your Podcast Tagline Could be Working Harder for Your Podcast
There's a little something called the tagline and in this episode, I'm going to help you figure out if your podcast needs one, what you should be including in that tagline, and how to turn it into an important part of your podcast SEO strategy. And, if you already have a tagline - keep reading (or listen to this episode) to make sure it's as powerful as it can be. First things first… what is a podcast tagline? It's quite simply an extension of your podcast title. You might think of it as a subtitle be...
2023-01-10
06 min
Just One Tip from Your Podcast Performance Coach
How to Make Money from Podcasting
I've met my fair share of podcasters with dollar signs in their eyes. And fair enough - podcasting takes a lot of time and energy … when you do it right. So, why shouldn't you get paid? Why shouldn't you want some podcast ROI? Want to know how to make money from podcasting? There are two main ways to earn money from your podcast so you first need to figure out which camp you're in. 2 Ways to Make Money Podcasting When it comes to making money from your podcast you should think about it fr...
2022-12-27
09 min
Just One Tip from Your Podcast Performance Coach
5 Sure Signs Your Business and Podcast Are Dangerously NOT Aligned
Get your PODCAST TUNE-UP now! Podcasting seems like a fun idea and what-the-heck, it'll be great for my business. After speaking with hundreds of podcasters, I'm convinced that this exact thought is what lead them to start their podcast. And I agree. It is fun. And it can be great for business. The problem is that most podcasters stop thinking about their business as they double down on the fun (or frustration) of podcasting. And then, they're 12 or 20 episodes in and realize it's taking up...
2022-12-13
08 min
Just One Tip from Your Podcast Performance Coach
How Consistency can Make or Break Your Podcast Success
Podcasters often think of their schedule when they think about consistency - and it's true, it is important to deliver your podcast on a regular basis. But, that's not the only way to benefit from being consistent with your podcast. In this episode, I outline three ways you need to be consistent if you want your show to be a success. Here they are: Publish Regularly The first way is, you guessed it, showing up when you say you will. That means, if you have a weekly podcast that comes out on Thursdays...
2022-11-29
05 min
Just One Tip from Your Podcast Performance Coach
The 6 Most Common Industry Lies Podcasters Shouldn't Buy Into
Podcasting is easy. Just grab a mic and go. Lots of people are making tons of money podcasting. These are lies. Or at best, half truths. In this episode, I get real with you about some of the harmful industry lies being told to podcasters. But don't worry, it won't be a total downer because I also share ways to make these lies true, somehow. Let's get to the key myths or half truths I hear all the time. This episode was inspired by an ad I...
2022-11-15
10 min
Just One Tip from Your Podcast Performance Coach
Top 5 Ways to Improve Your Podcast Recording Space
Great content, check. Professional mic, check. But your podcast still sounds like crap? It could be where you're recording. Let me tell you something you may not want to hear if you've spent a lot of money on a mic (or any money, for that matter). Even the most professional-level mics will sound like crap in a bad environment. So, what makes a space bad for podcasting? The number one thing is going to be the acoustics of your podcast studio. Specifically the level of reverberation or how 'live' your podcast recording space is. You...
2022-11-01
08 min
Just One Tip from Your Podcast Performance Coach
The Top 5 Mistakes I Made with My First Podcast
I don't want to alarm you but, ahem, I do make mistakes. Not many. Like, maybe 5 in my whole life. But, like all entrepreneurs, I've learned from the ones I've made so in this episode, I thought I would share the ones I made when I launched my very first podcast which I launched way back in 2015. These are pretty common mistakes and despite having decades of experience in Radio, I still made them. Here are the 5 key mistakes I made creating my first podcast: Picking the Wrong Podcast Mic for the...
2022-10-18
06 min
Just One Tip from Your Podcast Performance Coach
How to Pull Stories from Your Podcast Guests that will Wow Your Listeners
Do you spend hours in conversation with your guests just to get one juicy story out of your guests? Have you ever wondered how talk show hosts and professional podcasters manage to get the best stories out of their guests in such a short time? It's not magic. It's called pre-production. In the world of NPR or late night talk shows, there's a team of people making sure that the host knows just the right thing to ask the guest to trigger the perfect story. You know, that funny anecdote or that time when something su...
2022-10-04
04 min
Just One Tip from Your Podcast Performance Coach
How to Avoid the Annoying Podcast Mic Fade
You've heard of podcast fade (when eager new podcasters can't keep up the pace and their show dies away), but I'm hearing a lot of podcast mic fade. This is when the host's (or guest's) voice slowly drifts off. Let's talk about what this means to your listener - after all, the show IS all about them and their experience. In a best case scenario, the listener is let down as you start to fade away. Their excitement about listening is drifting off along with your voice. In a worst case scenario, they have to...
2022-09-20
07 min
Just One Tip from Your Podcast Performance Coach
How to be as Successful as Joe Rogan in Podcasting
I talk to a lot of podcasters in my free 15- minute coaching calls and hands down the most common thing I hear from podcasters is that they want Joe Rogan level success in their podcasting niche. Seriously, this is the most common goal I hear from podcasters. And, I get it. Who wouldn't want to have a show where you seemingly show up, turn on your mic, party with interesting people, and then get paid millions of dollars? I'll take that gig. But, here's the thing. Nobody is handing out that gig...
2022-09-06
07 min
Just One Tip from Your Podcast Performance Coach
Does Your Podcast Suck Because of the Same Old Boring Questions?
Sometimes I listen to a podcast and I can almost see the questions the podcast interviewer is asking. I picture them clutching to these questions like it's a floating door next to the almost sunk Titanic. Somewhere, someone in the podcasting world told people to create 5-8 stock questions and ask every guest the same questions. I get it. It offers consistency. And, I will admit, it has worked for some. But, I'm sorry to report, it doesn't for most. And, if I'm being totally honest (and kind of an asshole) which I always am… it...
2022-08-23
07 min
Just One Tip from Your Podcast Performance Coach
163 Do you Need to Rethink How you Handle Your Podcast Microphone?
Get your grubby hands off me! If your mic could talk, that's what it would be saying. There is one time and one time only that you should be touching your mic and that is when you are setting it up at exactly the right position. Listen to https://podcastperformancecoach.com/001-podcast-mic-placement/ Watch this podcast mic placement video: https://youtu.be/TuQxy7shV3Y And this podcast mic placement video: https://youtu.be/0W7B7kxQdmc Once your mic is s...
2022-08-09
08 min
Just One Tip from Your Podcast Performance Coach
Has Your Podcast Lost its Magic? This Might Be Why
There's this thing that happens to athletes when they over train. They over-analyze every stroke, swing, or step. They start to overthink what they are doing. Their motions and reactions become too premeditated, too stiff, too awkward. The pressure to perform mounts… and then, usually when it really matters, they choke. I hear something similar with podcasters. They don't choke necessarily, they just stop sounding like themselves and their show starts to tank. Now, don't get me wrong. It's important to try to improve your performance. You want your show to sound great and you wa...
2022-07-26
05 min
Just One Tip from Your Podcast Performance Coach
Case Study: How She Launched and got 30,000 Podcast Downloads
Jayna Marie's Promotion Plan Generated Massive Downloads in the First 30 Days It's the dream. Launch a podcast and instantly have 30,000 downloads. 'Huge downloads' is certainly the most common goal I hear in my free 15-minute coaching calls! The problem is, it's not a reality for most new podcasters. (And it might not even be the best goal… more on that further down). But, one of my clients, Jayna Marie, recently pulled it off. She had an amazing launch for her podcast Big Lash Energy. She got almost 30,000 downloads in the first 30 days of he...
2022-07-12
07 min
Just One Tip from Your Podcast Performance Coach
What's the Most Effective Time in a Podcast Episode to Do a Promo?
Where do you put your promo? Are you asking for something right out of the gate? Do you like to sneak it in the middle? Or are you closing with your CTA? There are a lot of opinions about the best placement of your call to action and in this episode, I'm going to challenge you to shake things up a bit. Now, I'm not a fan of hearing a call to action right off the top. I mean, come on man, I just got here and you're already asking me to do something? It...
2022-06-28
05 min
Just One Tip from Your Podcast Performance Coach
Are You Throwing Away the Most Important Part of Your Podcast?
Just because you've said it 100 times doesn't mean someone has heard it 100 times. And it certainly doesn't mean you can toss it away like a 2 month-old iPhone. (Apple slam!) I hear this all the time. It happens in podcasts and in YouTube videos and, full disclosure, I recently got called out on it too! Throwing away the most critical lines. You know, the ones that you say every episode? Calls to action like "subscribe", and "download" and "visit my website". Or, it might be your show promise, your show name, your tagline, your offer, services...
2022-06-14
06 min
Just One Tip from Your Podcast Performance Coach
Why Having Your Podcast Guest's Name in the Episode Title is a Mistake
Make a sticky note and put this up in your podcast studio: The Weight is in the 'Why', Not the 'Who'. Let me help you decipher this one. The weight or the value of each episode comes from why someone would listen NOT who you have on your show. Let that sink in. Why, Not Who. The reason I wanted to share this with you today is because I see this mistake all the time. I see titles that are just the guest's name. I hear people start an...
2022-05-31
05 min
Just One Tip from Your Podcast Performance Coach
Want a Better Sounding Podcast? Do This With Your Mic
So, you got the most expensive mic and you thought that would make you sound great. I have bad news for you. The best mic can still sound like crap if you're using it wrong. If you want to sound great, you need to have good mic technique. I explain all about proper mic placement in my very first episode. And, I warn you about the biggest mistakes people make with their mics in episode 134 as well as getting the most out of your inexpensive mic in episode 42. Yep, working your mic is kind of a...
2022-05-17
05 min
Just One Tip from Your Podcast Performance Coach
The 5 Mistakes I See Podcasters Make the Most
One of the best parts of what I do is getting to meet so many podcasters. I love it when they bring their problem podcast or podcast dreams to me. And, with hundreds of coaching meetings under my belt, I can see the patterns. Every podcaster or would-be podcaster is different, but their problems often boil down to similar mistakes. In this episode, I'm sharing the 5 most common mistakes I hear podcasters making (listen to the whole episode to hear what you can do to avoid making the same mistakes or running into the same...
2022-05-03
08 min
Just One Tip from Your Podcast Performance Coach
The Simple Paradigm Shift that Could Save Your Podcast
The Podcast Lesson I Learned from a Burly, Tattooed Biker You're out there minding your own business when suddenly you come face to face with rather large, tatted up biker who forces you to see things a different way. This literally happened to me in my twenties on a long stretch of mountain highway. It's an incident that has stayed with me for many decades because it taught me a huge lesson. In fact, it was that paradigm shift that I share with you in this episode. Click play to hear the...
2022-04-19
05 min
Just One Tip from Your Podcast Performance Coach
Are You Ignoring The Best Podcast Episode Topic Ideas?
Do you ever feel like you are running out of things to talk about in your podcast? You are not alone. I hear this challenge from a lot of podcasters. The good news is that there's gold hiding in your past episodes! I've talked before about how to use past topics to inspire fresh topic ideas (check out episode 056 "How to Brainstorm your Podcast Ideas" or episode 024 of Just One Tip "5 Ways to Generate Podcast Topic Ideas") but thought I would share this tip again because a client of mine recently had an epiphany. S...
2022-04-05
04 min
Just One Tip from Your Podcast Performance Coach
Want a Podcast with Long Term Impact?
Do you ever feel like you're talking into a great empty void? Like your podcast is out there floating around and nobody is listening? It can be so demoralizing! In this week's episode, I share a blast from the past to help you see that what you're doing as a podcast host has more impact than you know. This message from my past came in the form of a comment on a radio station's Facebook page. The DJ had asked the question about DJs people remembered (it was 'International DJ D...
2022-03-22
04 min
Just One Tip from Your Podcast Performance Coach
Want to Have a #1 Podcast? It's Easy!
Who doesn't want to have the number one podcast? Pretty much every podcaster, right? That's why marketers keep promising it to you. But, you shouldn't bite. I've been seeing a lot of ads lately offering you up a guaranteed #1 podcast. It reminds me of my life in the radio biz and that dreaded time ... RATINGS! If you were lucky, ratings meant good things for you and your crew. If you were up, you were safe. If ratings were down (especially if you add 'again' to that) then you were in jeopardy. No job...
2022-03-08
05 min
Just One Tip from Your Podcast Performance Coach
How to Manage Your Podcast Music Like a Pro
The Top Mistakes Podcasters Make Using Music Have you ever been at a bar or party where the music is really loud and it's a struggle to have a conversation? It's annoying but part of the party experience. When it's part of a podcast experience it's just annoying. Music can be a really important part of your podcast. But let me be clear. Nobody, I mean nobody, showed up for the music. Unless your podcast is about music, your music should be used only as a background or to set the tone (quickly) so you...
2022-02-22
04 min
Just One Tip from Your Podcast Performance Coach
150 The 5 Key Pieces of a Powerful Podcast Description
Remember way back when you started your podcast and you wrote your description. That was a crazy time! You were launching your podcast, everything was new and let's face it, there was a bit of 'winging it' going on. The good news is, you've gotten better as a podcaster and your show has evolved… so why are you still using a description that you banged out in haste? What if that description is the reason you're not hitting your podcast goals? In this episode, I'm going to explain why you should take another lo...
2022-02-08
05 min
Just One Tip from Your Podcast Performance Coach
The Simple Technique that Will 10x the Authority of Your Podcaster Voice
As a podcaster, you want your voice to convey certain things. You want you listeners to instantly feel like they can trust you because you know what you are talking about. You want them to be listening and nodding in agreement. This doesn't just come from the content you're sharing. Your voice has to live up to the authority your content is driving. But what do you do if you have a weak voice or a quiet delivery? Don't worry! We can fix it. Have you ever heard the term "air of...
2022-01-25
08 min
Just One Tip from Your Podcast Performance Coach
Want to Nail Your Podcast Guest Intro Every Time? Do This!
You've heard it before. Hopefully on someone else's podcast… The host boots around the guest intro so bad that the guest either has to awkwardly say something about it. Or, there needs to be a whole conversation about it - "Did I say your name right?..." This is not a good way to start your podcast. This is not how you take care of your listener… or your guest. You want to come out of the gate strong. You want to be concise and clear. You want your listeners and your guest to know...
2022-01-11
07 min
Just One Tip from Your Podcast Performance Coach
How to Make Your Podcast Better in the New Year
What would make your podcast better next year? Here are my top 4 tips on how to reflect to get better results from your podcast. You want results, right? Okay, then let's get into it. I released this episode right before the end of 2021… but don't lump me in with all of those 'new year's resolutions' types. That ain't me. But, I will admit. This time of year does serve as a good reminder to reflect on what you've done so that you can revamp and get the results you're looking for. ...
2021-12-28
08 min
Just One Tip from Your Podcast Performance Coach
What the Heck is a 'Podcast Producer' (and Do I Need One)?
You've probably heard of a producer. And, you probably know that there are a lot of different types of producers - especially in the world of media. You have an executive producer, a line producer, a technical producer, an associate producer… the list goes on. But, have you heard of a podcast producer? In this episode, I explain what a podcast producer does and if you might need one for your podcast. The first thing we need to clear up is the job of a podcast producer. I could be a real ass here and sa...
2021-10-05
05 min
Just One Tip from Your Podcast Performance Coach
5 Key Changes to the Podcast World that You Need to Know
The world of podcasting is constantly changing and it can be tough to keep up. In fact, there's so much change, you might be tempted to just ignore most of these miniscule shifts. Well, I don't blame you but there are a few key changes coming that are worth paying attention to. In fact, there are a few that are important enough that you might want to change one of the things you probably say EVERY episode. Since I want to help you avoid getting sucked into the vortex of podcast news, I've done a ro...
2021-03-23
09 min
Podcast Interview Mastery
Developing a Listener-Centric Mindset for Interview Success with Tim Wohlberg
FREE E-book on How to Start Your Own Epic Podcast: https://bit.ly/FREEPodcastGuide (https://dedicated-trailblazer-5633.ck.page/ee938004ef) Check Out the Podcast Mastery Course Here: http://bit.ly/PodcastMasteryCourse (http://bit.ly/PodcastMasteryCourse) SUBSCRIBE Apple Podcasts: https://apple.co/2Z9cg6R (https://apple.co/2Z9cg6R) Spotify: https://spoti.fi/3i37kIa (https://spoti.fi/3i37kIa) Google Podcasts: https://bit.ly/3istnrU (https://bit.ly/3istnrU) Stitcher Radio: https://bit.ly/3bU156Z (https://bit.ly/3bU156Z) YouTube: http://bit.ly/2mgfCnV (http://bit.ly/2mgfCnV) BIGGEST TAKEAWAYS FROM THIS EPISODE 1 – Learn how to de...
2020-10-20
55 min
Just One Tip from Your Podcast Performance Coach
Don't Make this Podcast Audio-Quality Mistake
Thanks to the pandemic, the audio-quality bar is lower than a limbo pole in a 1980's frat-house flick. Resist the urge to see how low you can go. A lot of podcasters are having to make adjustments due to the lockdown and new social distancing rules. You might not be able to be in the same room as your co-host, have guests who don't have access to their gear, or be in a household that just doesn't get (or care about) the need for quiet when you're recording. Add to that, broadcasters who are 'making d...
2020-05-05
08 min
Top Advisor Marketing
Episode 209: How to Become a Great Podcaster— With Tim Wohlberg
Is podcasting on your mind? Or maybe you already host a podcast but are lacking the confidence and know-how to build a loyal audience. In this episode, Matt Halloran speaks with Tim Wohlberg, a podcast coach with over 25 years of broadcast experience. Tim shares how he started his company, Podcast Performance Coach, and the one thing he tells podcasters to never stop thinking about. In this episode, you will learn: What type of clients Tim helps and how Why he believes this coaching service is needed in the finance industry Differences between radio and po...
2019-11-26
32 min
Marketing – Top Advisor Marketing
Episode 209: How to Become a Great Podcaster— With Tim Wohlberg
Is podcasting on your mind? Or maybe you already host a podcast but are lacking the confidence and know-how to build a loyal audience. In this episode, Matt Halloran speaks with Tim Wohlberg, a podcast coach with over 25 years of broadcast experience. Tim shares how he started his company, Podcast Performance Coach, and the … Continue reading Episode 209: How to Become a Great Podcaster— With Tim Wohlberg →
2019-11-26
00 min
Just One Tip from Your Podcast Performance Coach
Why in the World are You a Podcaster?
Why do you podcast? Seriously, why? I'm not being smug (for a change). I want you to seriously think about this question. There's a good chance that you knew the answer to this question when you started your podcast. Hopefully, you took the time when you started to figure out why in the world you wanted to become a podcaster! Maybe it was because you wanted to promote your business, try out a new marketing technique, establish yourself as a thought leader, have a reason to buy a giant microphone and cover your closet wall in foam...
2018-09-05
03 min
Just One Tip from Your Podcast Performance Coach
Get More Personal in Your Podcast
It's time to stop being a disembodied voice and open up to your podcast audience. Jump on the sharing train and let your listeners get to know you a little. Think about your favorite podcasters. What do you know about them? I mean, beyond the name of their podcast or their expertise? What do you know about them, personally? I bet you came up with something. And that's because good podcasters know that listeners become fans when they feel a connection. When they feel like the host is a buddy of theirs. That's why it's...
2016-08-30
05 min
Just One Tip from Your Podcast Performance Coach
Shit In is Shit Out
There is no delicate way to say this. When it comes to recording, shit in, is shit out - if you record your podcast with peaking, hot levels it's going to sound like shit and there is nothing you can do to fix it. I see this question come up all the time in the podcaster Facebook groups and forums. Podcasters desperately seeking a solution to that buzzing and hard to listen to sound that sounded so nice coming out of their mouth. And every time, they have to face facts. You can't fix it. You can't...
2016-07-12
04 min
Just One Tip from Your Podcast Performance Coach
Headphones Not Optional
Do you wear headphones when you record your podcast? You should! That is, if you want to sound and look like a pro. Wait, what? Headphones make you sound better? You bet. Here’s the deal, when you have headphones you can hear your guests better, you can hear yourself better and you might will perform better. I know one thing for sure, good headphones made a big difference in my confidence as a rookie radio DJ. I remember buying my first set of cans (that’s radio lingo for headphones). It was a big expens...
2016-04-26
05 min