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Showing episodes and shows of
Tina Floersch
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Branded & Booked
Confidence Beyond the Surface: The Inner Work That Changes Everything
Send a textThis week on Branded & Booked, Kailee + Tina dive into a powerful conversation about confidence — and why it runs so much deeper than appearances or outward success.We explore how confidence is built from within and how investing in your personal development can transform the way you show up in both life and business.Inside this episode, we talk about: ✨ Why confidence isn’t just a physical experience ✨ The connection between self-trust and business growth ✨ How inner work shapes outer success ✨ Rebuilding confidence after doubt or s...
2026-02-17
52 min
Branded & Booked
Creating a Fulfilling Design Path with Cory Davis
Send us a textThis week on Branded & Booked, Kailee + Tina sit down with Cory Davis, a graphic designer who serves as the Director of Graphic Design for a non-profit in Salt Lake City, runs his own design agency and manages time to create just to simply create. We talk about what it really looks like to build a creative career fueled by passion, purpose, and flexibility and how Cory has shaped a path that allows him to do what he loves in multiple ways.Inside this episode, we explore:W...
2026-02-04
40 min
Branded & Booked
Starting 2026 Aligned: The Personal Shifts That Made Us Better Business Owners
Send us a textWe’re kicking off 2026 with a reflective, grounding, and honest conversation. In this episode of Branded & Booked, Tina and Kailee recap the end of last year, share their intentions for the year ahead, and dive into the non-business work that quietly transformed their businesses.We talk about the behind-the-scenes shifts that made the biggest impact, including:Learning how we work best through schedules, routines, and energy cyclesNavigating our personality types and honoring them in businessFinding balance to avoid burnout (instead of pushing through it)Setting stronger boundaries and going to th...
2026-01-20
44 min
Branded & Booked
Reflections & Manifestations of 2025
Send us a textThis week on Branded & Booked, we're reflecting and celebrating the year of 2025.Since moving to Florida, we’ve stepped into a whole new level of alignment. Finding our people, building community through in-person events, and calling in opportunities that feel more expansive and intentional than ever.And with the year wrapping up, we’re also sharing some big life updates: ✨ Kailee buying her first home ✨ Tina entering into a new, beautiful relationshipIn this episode, we talk about:How much can tran...
2025-12-10
48 min
Branded & Booked
Scaling Through Energetics: Why Strategy Alone Isn’t Enough with Aubrianna Kay
Send us a textThis week on Branded & Booked, Kailee and Tina sit down with business + sales coach Aubrianna Kay, the powerhouse mentor helping mid-level entrepreneurs expand and scale their business. We go deep into the energetics of scaling — because your next level isn’t just about better strategy… it’s about becoming the version of you who can hold more money, more visibility, more clients, and more expansion.During this episode, we talk about:What actually shifts when you move from $10K → $20K → $50K monthsThe role of identity, emb...
2025-11-04
51 min
Branded & Booked
When Business Is Slow: Turning Stillness into Strategy
Send us a textThis week on Branded & Booked, your hosts Kailee + Tina talk about what to actually do when business slows down and how to make the most of those quiet seasons.Instead of panicking or questioning your path, slow periods can be the perfect time to:Strengthen your business foundation and back-end systemsRevisit your offers, messaging, and client experienceCreate space for rest, clarity, and new inspirationRefocus your energy to attract the right opportunitiesPrepare your business for the next wave of growth If things have felt quiet lately, this episode w...
2025-10-21
46 min
Branded & Booked
The Surprising Link Between Your Nervous System and Your Goals with Maegan Aleece
Send us a textWhat if the biggest blocks holding you back aren’t even conscious?? We were so happy to talk with our friend, clinical hypnotherapist and RTT practitioner Maegan Aleece. She shared how much of our lives are run by our subconscious beliefs - and how to finally rewire them. Wouldn't that be nice?! 💫We also talk about:Why 95% of your daily life is driven by subconscious programming - and how to use that knowledge to your benefit.The hidden link between your nervous system, stress, and your “enoughness.”How hypnother...
2025-10-07
46 min
Branded & Booked
Refining Your Business Model: Working Intentionally to Start Making More
Send us a textThis week on Branded & Booked, Kailee + Tina dive into what it really looks like to refine your business model so it works within your space of energy, intentionality and benefits the high ticket clients and sales you are working toward.We talk about:How to structure your business to honor your time + energyAttracting clients who value your expertise and invest moreCreating systems that support sustainable growthWhy refinement often leads to more freedom (and more profit)Plus… our hot take on the viral Cracker Barrel rebrand and what it sa...
2025-09-23
57 min
Branded & Booked
Dreamwork for Business & Life: Unlocking the Power of Your Subconscious with Andrea Morrison
Send a textIn this episode of Branded & Booked, we sit down with Andrea Morrison, a Dreamwork specialist who helps people bridge the gap between their dream world and waking life. 🌙Together we explore:What dreams really are and why they matterHow to pay attention to the feelings in your dreamsPractical ways to interpret dreams for yourselfUsing your dream life as a channel for clarity in business and lifeTurning subconscious insights into aligned actionIf you’ve ever wondered how your dreams can guide your real-life decisions and growth, this episode will inspire you t...
2025-09-11
47 min
Branded & Booked
Saying No to Say Yes: Boundaries in Life & Business
Send us a textIn this episode of Branded & Booked, Kailee and Tina explore the power of saying “no” and why it’s a crucial skill for building a sustainable business and life.They share their personal experiences and growth around:Taking care of yourself firstSetting boundaries in business and with clientsBreaking free from people-pleasingHelping others without draining yourselfEmbracing the discomfort that comes with growthIf you’ve ever felt guilty for saying no or struggled to set boundaries, this conversation will give you the tools and perspective to protect your energy a...
2025-08-26
53 min
Branded & Booked
Creativity as the Secret to Your Growth with Malak Yassine
Send us a textThis week on Branded & Booked, we’re joined by the lovely Malak Yassine, a Creative Director and storyteller who helps businesses elevate their social media presence through intuitive strategy, inclusive marketing, and artistry-first content. 🌟In this episode, we dive into: 🎨 The power of storytelling in creating connection 🚩 Red flags to look for in marketing practices 🌱 How we should be marketing in 2025 and beyond 🌍 Content as a form of art and a catalyst for social changeMalak’s approach goes beyond trends, it's about crafting...
2025-08-12
52 min
Branded & Booked
Meet Your Host Kailee: The founder and Creative Lead of Eclectic Designs
Send us a textThe second half to our much needed re-introduction of your Branded & Booked hosts! Today you'll hear from Kailee, the original creator of the podcast that has transformed this space her business and life since 2020.Kailee is the founder of Eclectic Designs specializing in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy.She was born and raised in Denver, Colorado, but in 2023, with her fiancé packed up to follow a new chapter in Orlando, Florida.💜 You c...
2025-07-29
49 min
Branded & Booked
Meet Your Host Tina: The Founder and Creative Visionary of VISUALFLO
Send us a textThe time has come for a little... Re-introduction from your hosts here at Branded & Booked and today we are shining the light Tina!Tina is the founder of VISUALFLO®, a creative visionary committed to inclusive, human-centered branding and website design, empowering entrepreneurs to live out their best lives by running a business that feels completely aligned.Born and raised in Minneapolis, Minnesota🌲 But after college was looking for a change and decided to move out to Denver, Colorado in the spring of 2017. Towards the end of 2023, she reali...
2025-07-15
1h 08
Branded & Booked
When the Universe Wrecks Your Plans (for a Reason) with Brie Southward
Send a textWhat happens when everything falls apart - your business, your ego, your home - and somehow, it’s the best thing that ever happened?! 🙃In this raw episode, we chat with with Brie (aka 'Your Cosmic Bestie') for an insight into how she went from chasing six-figure branding deals to being redirected into divine spiritual entrepreneurship. ✨We dive into:Ego death and completely starting overLeaving the flashy life for a soul-centered pathBecoming a mom, a mystic, and a guide for othersThe moment with Lizzo on stage that changed everythingBuilding a busin...
2025-07-01
52 min
Branded & Booked
How Branding Shapes Our Decisions (More Than You Might Think!)
Send us a textIn this week’s episode of Branded & Booked, it’s just the two of us, Kailee & Tina, chatting all about how branding influences our everyday decision-making, especially when it comes to shopping. 🛒✨We explore: 🛍 How strong branding sways what we buy (even when we don’t realize it) 🌍 The way branding looks and feels across different countries 📰 A few current branding news headlines that caught our attention 🤔 Why emotional connection plays a bigger role than logos or colorsBranding is everywhere—and whether you're building a brand or just living in the...
2025-06-17
46 min
Branded & Booked
Healing, Creativity, and the Courage to Reshape Your Story with Jamie Williams
Send us a textThis week on the podcast, we’re joined by Jamie Williams, a licensed clinical social worker, addiction counselor, and the founder of REshape. We have a really powerful and expansive conversation about what it really means to grow through the hard stuff.Jamie shares parts of her personal story with substance use and mental health (and how those experiences shaped her mission), but this episode is really about how we can reshape our paths through creativity, curiosity, and intuition. Her perspective is so grounded and re...
2025-06-03
49 min
Branded & Booked
Why Rest and Play Might Be the Missing Piece in Your Business Success
Send us a textIn this episode, we’re talking about something that doesn’t get nearly enough credit: REST. Real rest. The kind that refills your cup and actually makes space for better ideas, smoother projects, and more aligned work.Rest as a business strategy... 🤔 We talk about what it looks like to let play and rest be a real part of your schedule. Plus, why it’s not just a luxury, but usually the thing that brings the biggest breakthroughs!As the perfect example, we share how Tina is getting ready for Londo...
2025-05-20
53 min
Branded & Booked
Start Within, Show Up Boldly: Craft a Brand That’s Playful, Purposeful & Unapologetically You with Megan Gersch
Send us a textIn this episode, we’re so excited to chat with Megan Gersch, a creative director and brand/website designer, who has worked with some of the most well-known names in the entertainment industry (Netflix, Regent Theater, KCRW Radio, and Live Nation). She shares what it *really* looks like to build a brand that stands out and feels like you. 💥Learn about how to build websites that actually convert, what it means to lead your clients instead of just saying yes to everything, and why the creative risks are often the most reward...
2025-05-06
47 min
Branded & Booked
Getting Comfortable With Being Uncomfortable & How It Will Help You In All Aspects Of Life (Not Just Business)
Send us a textThis week, Kailee and Tina have a highly-requested episode about something we all face: discomfort. Whether it’s conflict in business, setting boundaries, or even asking a friend to show up on time, we’re sharing how to get more comfortable with the uncomfortable.We talk about:The power of responding vs. reactingHow small choices (like using the airplane bathroom!) can shift your comfort zoneWhy taking calls instead of texts can lead to deeper, more authentic communicationWhat to do when conflict come...
2025-04-22
47 min
Branded & Booked
Marketing Your Business On A Budget (and How To Have Fun While Doing It!) with Christine Blosdale
Send us a textIt's no secret that we are always encouraging new ways to enjoy what you do in your business, so we knew having Christine Blosdale on the show was going to bring you some of the best tips for marketing your business! Christine, The Expert Authority Business Coach. She is a five-time #1 bestselling author and doesn't just coach—she ignites. With a background in marketing, broadcasting and public speaking, Christine has a unique gift for elevating entrepreneurs, coaches and authors to achieve remarkable success. Being a media personality for over 25+ yea...
2025-04-08
42 min
Branded & Booked
Creative Marketing Tips You Can Steal from Big Brands like Duolingo & Wicked
Send us a textKailee and Tina are talking all about creative marketing campaigns and how small businesses can get big inspiration from major brands like Wicked and Duolingo. From Wicked's 400+ brand collaborations to the Duolingo Owl’s dramatic “death and resurrection”, we talk about how creative storytelling, repetition, and bold visibility can leave a lasting impression. And also how that same approach can be applied to even the most “boring” or serious services (for example, we all know who Jake from State Farm is)!We also talk about:
2025-03-25
43 min
Branded & Booked
How A Yoga Mindset Helps Your Business Thrive With Yoga Instructor & Coach, Janie Seecharan
Send us a textAs an entrepreneur, it’s easy to fall into the trap of urgency - constantly moving and constantly reacting. But what if slowing down was actually the key to success?In this episode, we're joined by the lovely Janie Seecharan, yoga instructor, coach, and owner of Ignite Your Flow Yoga & Wellness. We talk all about the deep work of self-care, the importance of embodiment, and how yoga can transform the way you run your business.We dive into: Why putting your health before your bus...
2025-03-11
51 min
Branded & Booked
Burnout & Business: How to Navigate, Recover, and Prevent it as an Entrepreneur
Send us a textBurnout is one of the biggest challenges entrepreneurs face, yet it's rarely talked about in a way that truly helps us move through it. This week on Branded & Booked, Kailee and Tina dive into the reality of burnout. What it looks like, how to recognize it before it takes over, and strategies to work with and through it.🔥 In this episode, we cover:The biggest signs of burnout and how to spot them earlyHow to balance passion and rest without guiltPractical strategies to reset and recharge whe...
2025-02-25
47 min
Branded & Booked
Slow Down, Make More: The Business Growth Truths No One Talks About
Send us a textYou know what's wild? Tina and I have slowed down on social media and focused more on having fun, yet we've had more inquiries and client projects than ever before! It's become very clear that this is absolutely correlated.We're told all the time to HUSTLE, HUSTLE, HUSTLE - but this episode is about how this is NOT true. In this episode, we're sharing how our businesses are booming, and exactly how we've embraced alignment and 'the flow' to get us into this amazing position for 2025.We talk about...
2025-02-11
38 min
Branded & Booked
The 555 Episode: Kailee's 5th Year In Business - 5 Tips Going Into 2025
Send us a textIn this special solo episode, I’m sharing five powerful tips to help you prepare for an intentional and successful 2025.Rather you’re reflecting on 2024 or setting goals for the new year, these practical and inspiring insights will help you feel grounded and ready to take your next big steps in business.Here’s what you’ll learn:✨ Why slowing down can actually help you achieve your biggest goals.✨ How to infuse magick into your vision board to manifest your dreams.✨ The power of reading books that shift you...
2024-12-17
53 min
Branded & Booked
Empowering Women and Building Human-Centered Brands with Tracy Marlowe
Send us a textIn this episode, we’re exploring the world of marketing, creativity, and women-led empowerment with Tracy Marlowe, founder of Creative Noggin, a marketing agency redefining workplace culture. Tracy shares her journey of building a remote, family-first environment that not only embraces, but encourages authenticity at work. Creative Noggin supports women juggling careers, family, and community commitments, which leads to a happier work environment. 💞We also go into depth about:The power of showing up as your full self at work: why transparency about life’s demand...
2024-12-10
28 min
Branded & Booked
The Jaguar Rebrand Debate & Tackling Copying in Creative Work
Send us a textIn a world where social media blurs the lines between inspiration and imitation, Tina and I dive deep into the dynamics of copying in the creative and business space. We explore:🔹 How to find inspiration without losing originality🔹 Navigating emotions when your work becomes someone else's "inspiration"🔹 Why humility matters before jumping to public confrontation🔹 The damaging effects of cyberbullying and mob tactics on creative communitiesPlus, we break down the bold new Jaguar car rebrand that’s turning heads (and sparking debates). While the backlash is real, we’re...
2024-12-03
56 min
Branded & Booked
Unlocking Growth Through Marketing: Expert Advice from Kasper Sierslev
Send us a textI’m joined by Kasper Sierslev — CCO at ZITE, author, keynote speaker, board member, and all-around genuine nice guy. Kasper shares his expertise on the essentials of internal marketing, why it’s a game-changer for small businesses, and how to avoid common marketing missteps. We dive into when it’s the right time to bring in marketing support, strategies for smaller business owners to get on track for big growth, and insights from Kasper’s own journey. Whether you’re just starting out or looking to elevate your marketing game, this episode is packed with...
2024-11-12
41 min
Branded & Booked
Up-Leveling in Business: Embracing Growth and Reaching New Milestones
Send us a text In this episode of Branded & Booked, Tina and I (Kailee) dive into the exhilarating journey of up-leveling in business. We’re talking about the challenges, changes, and triumphs that come with reaching major milestones and what life on the other side really looks like. From mindset shifts to new opportunities, we’re sharing insights on how to recognize when you're up-leveling and why it’s one of the most rewarding parts of being an entrepreneur. Tune in to get inspired, and learn how to embrace your own next big leap forward!
2024-11-05
51 min
Branded & Booked
Scaling Your Business with Intent: Insights from Cara Armstrong
Send us a textIn this episode of Branded & Booked, I’m joined by the incredible Cara Armstrong, a visionary behind: Jarvie and Co. Cara brings over a decade of corporate experience, transforming sales strategies and empowering women entrepreneurs. Together, we explore what it takes to scale your business mindfully and ethically, no matter where you are in your entrepreneurial journey.We discuss:When is the right time to seek expert help and start scaling?Common struggles and goals of small business ownersThe essential foundation you need before scalingSales advice for entrepreneurs wh...
2024-10-08
43 min
Branded & Booked
Investing in Yourself & Your Business: When to Take the Leap to Start Seeing Results
Send us a textIn this episode of Branded & Booked, we're diving deep into the art of investing in yourself and your business. It's easy to feel uncertain about when and where to put your money or time, especially when you're navigating growth. Join me and my co-host Tina from VISUALFLO as we explore how to make mindful, intentional decisions that propel both your personal development and business forward. We’ll share insights on recognizing the right moment to invest, strategies for aligning your investments with your values, and why growth requires thoughtful planning.
2024-10-01
1h 13
Branded & Booked
From Corporate Hustle to Holistic Entrepreneur - How To Create A Purpose-Driven Life with Deevo Tindall
Send us a textIn this episode, I sit down with Deevo Tindall, founder of Fusion Creative Branding, to explore the shift from corporate life to holistic entrepreneurship. Deevo shares how losing himself in the corporate world led him to discover yoga, Eastern medicine, and holistic practices, which now fuel his aligned approach to life and business. Now, he lives in alignment with his mission and helps businesses do the same. ✨ We also talk about: + The ripple effect you have when you live and work in true alignment.+ Common mistakes heart-centered bu...
2024-09-24
45 min
Branded & Booked
Hitting Milestones: The Importance of Celebrating In Your Life and Business
Send us a textWhat is reaching a goal, if it's not celebrated? This week we are talking about the importance of acknowledging everything it takes to accomplish a goal in both your life and business. As business owners, it's easy to accomplish something and immediately jump into the next thing on our list. This is your reminder to CELEBRATE!! 🎉 We also dive into some personal wins, especially when it comes to having our own businesses in our 20's. It's been amazing to see how far we've come and how our skills (and income!) have gro...
2024-09-11
49 min
Branded & Booked
DIY Series Part 5: Brand Photography (An Absolute Necessity)
Send us a textAPPLY HERE FOR THE FREE BRAND AUDIT!It's the last episode of the DIY Series! We're talking all about brand photography and how it can completely catapult your business. Having professional looking photos boosts your confidence and builds trust with your potential customers/clients. But do you need to hire an expensive photographer to achieve these results? Nope! 📸We'll share a variety of creative photography tips that you can do yourself today. 🤳🏼 This episode is PACKED with sooo many tips about DIY photography.A few of th...
2024-09-03
45 min
Branded & Booked
DIY Series - Part 4: The Ultimate Guide To Websites That Convert
Send us a textAPPLY HERE FOR A FREE BRAND AUDIT!Your website is the cornerstone of your business, so there are so many important steps to follow if you are building your own website. Think of this episode as a masterclass on creating a website that drives your business forward. 💻We'll share so many great tips if you are DIY'ing your website, including:Where should you even start?The importance of having a LINKS page (ditch LinkTree!).Being strategic with your domain names and usernames.The most eff...
2024-08-27
36 min
Branded & Booked
DIY Series - Part 3: Creative Collateral - How To Spread Your Brand EVERYWHERE
Send us a textBusiness cards, QR codes and flyers, oh my! Where do we even begin?! Tina and I go into depth about business collateral in our 3rd episode of the DIY series. 🪪 We talk about the benefits of different types of marketing materials. We help you save money by sharing mistakes we've made, deciding between print vs. digital, and also how to curate a memorable experience for your future clients. 💸Trust us, when you use collateral and apply branding correctly, you will start creating FANS out of your audience! 👏🏽👏🏽👏🏽A few highlights:
2024-08-20
30 min
Branded & Booked
DIY Series - Part 2: Visuals in Your Branding & Why They Matter More Than You Think
Send us a text"Start your business, grow your brand." Your branding is the foundation of your business, so it's really important to start with a *solid* foundation.You might be asking, "Do I start with Canva? Or AI? Or purchase photoshop?"If you're DIY'ing your brand and you're not really sure which direction to go, we have you covered. This episode goes into all the nooks and crannies of VISUALS. This includes the logo design, colors, and typography of your brand.Some of the highlights:🚫 Why...
2024-08-13
54 min
Branded & Booked
DIY Series - Part 1: Strategy, Positioning, & Attracting Your Dream Audience
Send us a textWelcome to SEASON 6!! Tina and I are so excited to kick-off our new season with a 5-part series all about DIY Websites & Branding! Each week, we will go into depth about building your own brand and website from the ground up with topics on design, photography, logos, typography, and so much more.While Tina and I are professional designers and create brands/websites for big and small businesses, we still know the value of doing it yourself. BUT, there is a good way and a bad way to do...
2024-08-06
40 min
Branded & Booked
Welcome to Branded & Booked! Amazing updates, exciting topics, & insightful guests coming your way!
Send us a textI'm so so so excited to be back!! I have a HUGE season in store for you! This short & sweet episode is a preview of what has happened over this summer, and what to expect for season 6 on Branded & Booked. :) I talk about my student loans getting dropped, traveling to Italy, and GETTING ENGAGED! Eeeek! So all of this positive energy will be overflowing into this upcoming season, talking about business, branding, websites, and so much more - all with a magickal twist! ✨Not only will we have amazing to...
2024-07-30
11 min