Shows
Superwomen with Rebecca MinkoffFinding Work-Life Harmony with Tina Wells, Marketing Expert and Bestselling AuthorThis week on SUPERWOMEN, I sat down with Tina Wells, entrepreneur, bestselling author, and brand builder, whose impressive career started when she was just 16 years old. Tina has spent nearly three decades making a lasting impact on the business world, from creating her first company as a teenager to launching brands with Target, writing over 20 books—including the “Mackenzie Blue” and “Honest June” series for young women and a slate of powerful self-help and business books for adults—and now helping founders scale into the millions.In this episode, Tina shares how she carved out a unique path, moving...2025-04-1035 min
Shelf HelpHow to Grow Your Brand Without Compromising Your Mission, Vision & Values with Angela O’Brien, Founder of CleobellaTo close out Season 1 of Shelf Help, I’m joined by Angela O’Brien, founder of the sustainable fashion and accessories brand Cleobella. Angela shares her remarkable journey from selling handmade accessories at local farmers markets to landing partnerships with major retailers like Nordstrom, Anthropologie, Rent the Runway, and more. Throughout our conversation, Angela outlines the journey to becoming a certified B Corp, including how she continues to cultivate lasting relationships with artisans across Asia, creating a solid foundation for sustainable, purposeful growth. She also touches on how she and her team are navigating the ever-changing social media...2025-02-0634 minShelf HelpBehind The Scenes of Selling and Designing for QVC with Stacy London, Founder of by Stacy LondonRESOURCESDownload my FREE Annual Planning GuideRefinery 29: How I Moved On From My What Not To Wear StyleWhenever I talk to a super successful founder, one thing always stands out – their authenticity. Today’s guest, Stacy London, is no exception! Many of you may know her from TLC’s What Not to Wear, but now she’s making waves in a new way as an entrepreneur and designer at QVC, one of the most unique retail platforms out there. In this episode, Stacy shares her journey of selling directly to customers through...2025-01-1636 minShelf HelpHow To Align Your Brand with Your Purpose with Nyakio Grieco Founder of Thirteen Lune and Relevant SkincareWhen you align your brand with your passion and purpose, magic happens! Joining me to prove it is Nyakio Grieco, a leader in the beauty industry and the founder behind Thirteen Lune and Relevant Skincare. In this episode, we dive deep into the creation of Thirteen Lune – a revolutionary e-commerce platform dedicated to showcasing beauty brands by Black and Brown founders. Nyakio shares her experience of translating a brand into a successful online platform and offers expert insights on partnering with major retail giants.Nyakio also opens up about the challenges of building a brand in today’s ec...2025-01-0938 minShelf HelpHow To Create A Brand That Aligns With Your Mission with Sarah LaFleur Founder and CEO of M.M.LaFleurRESOURCES:Download my FREE Annual Planning GuideLooking for an example of a perfect entrepreneur? Look no further! Today, I’m joined by Sarah LaFleur, the visionary founder and CEO of M.M.LaFleur! Together, we explore how she built a wildly successful and stylish fashion brand with purpose, intention, and a deep commitment to empowering women. Her journey is incredible – from starting with zero experience in fashion to leading a brand that redefines how women view workwear! In this episode, Sarah reveals her top strategies for navigating partnerships with major upscale retailers, offer...2025-01-0229 minShelf HelpHow To Turn Your Expertise Into A Life-Changing Product Line with Shani Darden, Founder of Shani Darden Skin CareToday, I'm joined by Hollywood's go-to esthetician, Shani Darden! Shani is a walking result of her incredible products, like her fan-favorite Retinol Reform serum, which quickly grew a large online following and is now featured on Sephora's shelves. In this episode, Shani reveals the process of transforming her service-based business into a powerhouse skincare brand fueled by her inspiring passion, dedication, and the strategic use of social media.Shani shares her top tips on listening to clients to develop specialized solutions, creating packaging that reflects your brand identity, and leveraging your online presence to scale your business...2024-12-1926 min
Life Possible PodcastLife Possible Podcast Episode 76 - Pauline Johnson and Tina Wells - Losin' It AND Keeping It Off!Ideal Protein Nation…I am so excited for you to meet Tina Wells and her clinic owner/coach Pauline Johnson! Tina has not only been successful losing over 100 pounds with the Ideal Protein protocol in less than one year, but she has also managed to maintain her new healthy weight within a 7-pound fluctuation over the past 2 years! Tina’s new life feels so amazing and “free” that she is not willing to give it up! Join us as she explains how limited and painful her life was before doing the Ideal Protein protocol as she was dealing w...2024-12-121h 08Shelf HelpThe Power of Transparency When Scaling Your Brand with Ali Bonar, Co-Founder of Oat HausRESOURCESLearn more on the Oat Haus Website Listen to Episode 1: Sometimes the strangest ideas make the best businesses! In this episode, I’m joined by Ali Bonar, CEO and co-founder of Oat Haus, the innovative brand behind Granola Butter — the world’s first oat-based spread now available in over 5,000 stores. Today, Ali lifts the curtain on growing a unique food brand that connects directly with consumers.In our chat, Ali shares the inspiring origin story of Oat Haus and how they built a loyal fan base online before making it to retai...2024-12-1234 minShelf HelpHow to Grow an Online Presence as a Product-Based Brand with Dominick Miserandino, CEO of RetailWire.comRESOURCESRetailWire.comListen to Episode 1: Listen to Episode 2: These days, if you want to succeed in retail, it's all about knowing both your product AND your media. If you're ready to take your product-based brand to the next level online, this episode is for you! Today, I sat down with the incredible Dominick Miserandino – an e-commerce expert, five-time internet CEO, and publishing consultant who runs RetailWire.com (the go-to place for retail news) and founded one of the very first online publications CelebCafe.com.In our conversation, Dominick shar...2024-12-0532 minShelf HelpThe Art and Science of Modern Retail Marketing with Ross Martin, President of Known Media AgencyRESOURCESListen to Episode 1: Listen to Episode 2: GammaLearn more about Known Media AgencyMarketing is both an art and a science, and no one understands that better than my guest today, the incredible Ross Martin. Ross is an Emmy and Peabody award-winning marketer and the President of Known, a groundbreaking marketing firm that's redefining the industry. In this episode, we explore how to balance creativity with data in retail marketing, strategies for making your brand stand out, and what sets Known apart from other agencies. We div...2024-11-2143 minShelf HelpIce Cream, Innovation, and Authenticity With The Founder of Jeni's Splendid Ice Creams, Jeni BrittonRESOURCESCheck out my books! The Retail Business Blueprint Learn more about FlouraFor our very first episode, I'm thrilled to welcome the incredible Jeni Britton! Jeni is the mastermind behind Jeni's Splendid Ice Creams, and today, she's here to share her inspiring journey from art student to brilliant ice cream entrepreneur. In our chat, Jeni pulls back the curtain on her path to success and offers expert insights on how to make your product stand out in the market. Jeni reveals her top strategies for building a unique bra...2024-11-1431 minShelf HelpWant To See Your Product On The Shelves? This Is For You!RESOURCESCheck out my books! The Elevation Approach The Retail Business AcceleratorWellspring Welcome to the very first episode of Shelf Help! I’m Tina Wells, an expert in product development and marketing, and I’m here to guide you through every step of your retail journey. Ready to get your product on shelves and build the business of your dreams? In this episode, I share how my journey began, the many fields I’ve worked in, the challenges I’ve faced, and why I’m so passionate abo...2024-11-1119 minShelf HelpWelcome to Shelf Help: Your Resource for All Things RetailWelcome to Shelf Help: your resource for all things retail. From marketing strategies to product development to managing inventory, Shelf Help is your guide to navigating the retail landscape. I am your host, Tina Wells. After working with some of the most successful brands––Apple, Procter & Gamble, American Eagle Outfitters, and the Oprah Winfrey Network, to name a few––I went on to launch two product lines. One was sold in over 1,500 Target stores and the other was sold in over 1,800 retail locations. Now, I am compiling all of my learnings, along with some of the most successfu...2024-10-2400 min
My Rejection StoryTina Wells: “No one looked like me when I started my business in 1996”Tina Wells shares her rejection story and the pivotal moment in her life when she felt rejected. She talks about the changes in the agency world and how she had to confront the rejection and make a decision. Tina emphasizes the importance of taking a pause and becoming present with oneself to navigate through rejection.
For anyone listening, you can order a copy of The Elevation Approach: Harness the Power of Work-Life Harmony to Unlock Your Creativity, Cultivate Joy, and Reach Your Biggest Goals on Amazon: https://a.co/d/boRRTDv
2024-10-2350 min
Creativity Found: finding creativity later in lifeTina Wells – T'ai Chi Chih in times of needThere is energy in everything. In this episode my guest Tina Wells chats about her journey to finding emotional relief and mental wellbeing, along the way showcasing various practices and creative outlets that foster joy and reduce stress.Tina has always had a deep appreciation for nature and science – including a fascination with energy bonds, organic matter and the interconnectedness of living organisms – leading to a career as an ecologist and surveying butterflies in Bristol (among other roles!).During a move to San Francisco with her husband and young son, Tina discovered the mental-health benefits of T'ai...2024-09-2937 min