Shows
The Unexpected LeverWhat’s Wrong About So Much Go-to-Market Advice with Todd Busler, ChampifyAre bold LinkedIn takes helping or hurting your sales motion?In this episode of V5, Jarod Greene sits down with Todd Busler, CEO and co-founder of Champify, to question the certainty behind today’s loudest go-to-market opinions.Todd sees a problem with the way leaders chase what’s trending, speaking in absolutes about which industries and approaches are 'dead,' without accounting for the complexity of different categories, motions, and stages of scale. He argues that most teams are too focused on cold outbound and not nearly focused enough on the rich first-party data already sitt...
2025-09-1106 min
The Revenue FormulaConversation: What’s Overhyped and Underrated in Revenue today (w/ Todd Busler, CEO of Champify)AI SDRs, pipeline starvation, and overhyped tools dominate today’s revenue conversations. But how much of it actually works in practice?Toni sits down with Todd Busler, CEO of Champify, to cut through the noise. They dig into the reality of AI in sales, the pressure to chase shiny tools, and why short-term thinking is breaking go-to-market strategy. Todd also shares the underestimated challenges of founding a company and where he sees real opportunities for growth.(00:00) - Introduction
(01:11) - Todd's Journey to Founding Champify
(06:48) - Challenges in Go-to-Market Strategies
(10:44) - The Reality of AI...
2025-09-0356 min
GTM News DeskOutbound Isn’t Dead, But It’s 10x Harder with Todd BuslerWhat’s behind the rise of acronyms like CBM?Is “Vibe Growth Marketing Manager” even a real job?What does it take to build a pipeline through genuine relationships instead of volume?Those are the three big topics we’re covering in this episode of GTM News Desk. Todd Busler, CEO and co-founder of Champify, joins us to share why contact-level data is changing how marketers operate, what it really means for outbound to be ten times harder, and why the best GTM teams emphasize specificity, relationships, and long-term trust.Jump int...
2025-07-1537 min
Cracking OutboundThe State of Outbound in 2025: Nurture is KingOutbound sales strategies are evolving faster than ever with AI. The best teams are starting to look inward at their existing data.In this episode, Todd Busler, Co-Founder and CEO of Champify, explores the shifts in outbound sales, particularly the move from traditional email tactics to more personalized approaches. He discusses how cold calling is making a comeback, but with smarter, data-driven strategies behind it. Todd also shares insights on the role of centralizing outbound efforts and why volume-driven plays just aren’t cutting it anymore.It’s a thought-provoking discussion on what’...
2025-06-2418 min
Sales PlayersBuilding Financial Security as a Tech SellerJesse (who is not giving financial or investment advice) shares why tech sellers have a huge advantage when it comes to building wealth and financial security. He shares a few things you can do to develop financial security which will enhance your selling career.SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipCONNECT WITH JESSE: • LinkedIn: https://www.linkedin.com/in/jessewoodbury/ • Website: https://jessewoodbury.com/HELP GROW SP: • Join Sales Players Slack Community: https...
2025-06-1525 minCracking OutboundThe 6 Ingredients to Cracking OutboundCreating a winning outbound sales culture starts with the right ingredients.In this episode, Todd Busler, Co-Founder and CEO of Champify, breaks down the six key ingredients for creating a successful outbound sales motion. He talks about the importance of commitment, setting clear expectations, and maintaining a rigorous process.Todd also highlights how focusing on talent, performance management, and continuous testing can accelerate growth.It’s a practical look at the essential elements that drive a thriving outbound sales culture.In this episode, you’ll learn:The six ingredients for esta...
2025-04-2919 minSales PlayersHow to Ace Sales Interviews & Be the Top CandidateJesse shares insights on the current state of tech sales hiring with ideas for how to ace your next interview. SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipEPISODE LINKS:• Book FREE 1:1 Coaching Intro with Jesse: https://calendly.com/jessewoodbury/1-1-coaching-overviewCONNECT WITH JESSE: • LinkedIn: https://www.linkedin.com/in/jessewoodbury/ • Website: https://jessewoodbury.com/HELP GROW SP: • Join Sales Players Slack Community: https://www.launchpass.com/saas_sales_players
2025-03-0627 minSales PlayersLessons from the Startup Trenches with Amanda Crooks of BlinkMetricsAmanda Crooks is the Founding Director of BlinkMetrics. In this episode, she joins Jesse to share lessons from selling software in a bootstrapped startup. SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipEPISODE LINKS:• Connect with Amanda: https://www.linkedin.com/in/amandamcrooks/• BlinkMetrics: https://blinkmetrics.com/• From Chaos to Clarity: https://youtube.com/playlist?list=PLeVK0fSurSGX9V65blWffe3B1HGEq9Fpf&si=afRV-sS6Y3eKXMbfCONNECT WITH JESSE: • LinkedIn: https://www.link...
2025-02-2648 minSales Players7 Tips for Getting the Most Out of Your Meeting Recording ToolJesse shares some tips for getting the most out of your sales meeting recordings tool (Gong, Chorus etc.)SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipEPISODE LINKS: • Get Fathom: Get Fathom: https://fathom.partnerlinks.io/salesplayersCONNECT WITH JESSE: • LinkedIn: https://www.linkedin.com/in/jessewoodbury/ • Website: https://jessewoodbury.com/HELP GROW SP: • Join Sales Players Slack Community: https://www.launchpass.com/saas_sales_players • Subscribe! • Leave...
2025-02-1922 minSales PlayersWinning an Electric Car as a Sales Spiff and Other Crazy Career Stories with Chris DankowskiChris Dankowski is a Sales Strategy Consultant and Coach to Sellers and Founders in tech. Based in Austin, Texas, Chris has previously sold at top companies like: Evernote, Outreach and HubSpot. In this episode, Chris shares insights on managing your tech sales career.SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipEPISODE LINKS: • Connect with Chris: https://www.linkedin.com/in/chrisdankowski/ • Website: https://www.dankow.ski/CONNECT WITH JESSE: • LinkedIn: https://www.linkedin.com/in...
2025-02-1255 min
The Thoughts on Selling™ Podcast45. Mastering the art of sales leadership and outbound efficiency with Todd BuslerIn this episode ofThoughts on Selling, host Lee Levitt is joined by Todd Busler, founder of Champify. Todd shares his journey from sales engineering to leading revenue organizations and launching a company designed to revolutionize outbound sales efficiency.Lee and Todd dive into the evolving nature of sales, the importance of coaching over managing, and why the best salespeople are often ex-athletes, musicians, or gamers. They also explore how reps can leverage relationships and first-party data to improve efficiency in an increasingly difficult outbound sales environment.Key TakeawaysThe Art of Selling Hasn’t...
2025-02-1136 minSales PlayersWhy Your Buyers Don't Take You Seriously + Show Update & Re-IntroJesse shares an update on the future of Sales Players, re-introduces his background and shares an important mindset shift that will help your buyers take you more seriously. SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipCONNECT WITH JESSE: • LinkedIn: https://www.linkedin.com/in/jessewoodbury/ • Website: https://jessewoodbury.com/HELP GROW SP: • Join: https://www.salesplayers.co/ • Subscribe! • Leave a rating, write a review, and share • Check out the abov...
2025-02-0732 minSales PlayersOutcome of 7-Figure Deal: Increase in Customer Stock Price - Pod Swap with How the Deal Was Done*Pod Swap - Jesse's interview on the How the Deal Was Done podcast: Jesse Woodbury shares his journey of converting a small proof of concept into a seven-figure deal with a B2C Home Services Company. A deal so impactful it raised the buying company’s share price. This deal is a perfect example of the power of internal champions and genuine customer relationships.SPONSORS:ChatAE (AI Account Planning): https://www.chatae.ai/?utm_source=salesplayers&utm_medium=email&utm_campaign=fall2025_partnershipEPISODE LINKS: • How the Deal Was Done Podcast: http...
2025-01-1632 minSales PlayersBuilding Your Professional Network Via Slack with Kaela Altman of Salesforce, SalesblazersKaela Altman is the Community Manager for the Salesforce, Salesblazers sales networking community. Based in New York, she brings 15+ years of building, managing, and growing communities for enterprise tech. She joins the Sales Players to share details about growing and managing the Salesblazers Slack community.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=salesbla...
2025-01-0648 minSales PlayersBecoming a Subject Matter Expert in Sales with Morgan J. IngramMorgan J. Ingram is the Founder & CEO of AMP Creative. Morgan is a force to be reckoned with in the B2B Sales Community. He initially gained traction as the creator and host of The SDR Chronicles and has since gone on to build an amazing career as a subject matter expert, keynote speaker and advisor. He joins the Sales Players to share how sellers and leaders can build their subject matter expertise and turn expertise into pipeline.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extende...
2024-12-1943 minSales PlayersHow to Use AI to Hit Your Goal in 2025 with Dustin Beaudoin of ChatAEDustin Beaudoin is the Founder of ChatAE, a copilot built for pre- and post-call tasks. Built to prep for calls, write recap emails, and plan next steps while coaching you to become an elite seller. Dustin joins SP to share ideas for leveraging AI in your sales process.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://dash.partnerstack.com/leadfeeder/links - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offlin...
2024-12-1237 minSales PlayersThe Sales Ops Path to CRO with Kevin McIntyre of DealfrontKevin McIntyre is the CRO of Dealfront. In this episode he joins the Sales Players to share insights from his career journey to CRO.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb
this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=salesblazer_thesalesplayers
EPISODE LINKS:
• Connect with Kevin: https://www.linkedin.com/in/kfmcintyre/
• Get Dealfront/Leadfeeder: ht...
2024-11-2145 minSales PlayersThe Work Before the Work, Learning the Habits of Elite Sellers with Paul M. CaffreyPaul M. Caffrey is a Dublin-based Author, Speaker & Sales Performance Coach. He joins the Sales Players to share insights from his work as an AE coach and author of the book: The Work Before the Work: The Hidden Habits Elite Sales Professionals Use to Outperform the Competition.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=salesblazer_thesa...
2024-11-1551 minSales PlayersFinding Your Edge in Sales with Jeb Blount of Sales GravyJeb Blount is the author of 15 books, including Fanatical Prospecting, a staple in the modern tech sales world. Jeb is a coach and advisor and founded Sales Gravy to help sales organizations, sales leaders, and sales professionals sell more. Jeb joins the Sales Players to share ideas for mastering sales conversations, building discipline in prospecting and using AI to enhance productivity.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up...
2024-11-0557 minSales PlayersBuilding a Process-Driven Sales Team with Mike Simmons of CatalystMike Simmons is the Founder of Catalyst A.C.T.S which helps technical SaaS founders and team leaders scale their organizations from $2M - $80M ARR using design thinking. Mike is based in Phoenix, AZ and joins the Sales Players to share insights around process, people, communication and leadership.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=sale...
2024-10-2354 minSales PlayersKey Skills for Selling in a Startup with Egan Montgomery of BackstrokeEgan Montgomery is the Co-Founder of Backstroke, a GenAI email platform marketers. Based in Indy, Egan joins the Sales Players to share lessons learned from his career journey from Intern to Founder.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=salesblazer_thesalesplayers
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers...
2024-10-1840 min
The Daily Sales ShowEnd-of-Year Strategies to Drive Urgency and Close Stalled DealsIt’s Q4 and you’ve got stalled deals. How can you drive urgency and get them moving before EOY?Krysten Connor and Todd Busler are joining us to give you a clear action plan. You’ll learn specific language and strategies you can use immediately to drive urgency and help close stalled deals before the year ends.And, because 65% of people are visual learners and our brains process images 60,000 times faster than text, Krysten has 3 resources - templates, timelines, and graphics - that will help.You'll Learn:Why deals stall at EOY, a...
2024-10-1742 minSales PlayersA Founder's Guide to Career Growth & Transformation with Corey Kossack of AspireshipCorey Kossack is the Founder & CEO of Aspireship a career acceleration platform built for the modern workforce. Corey's based in Scottsdale, Arizona and he joins the Sales Players to share his perspective on the current state of the job market while sharing lessons on career growth, transition and re-invention.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Salesblazers (Free Sales Networking Community) - https://www.salesforce.com/blog/sales/salesblazer-community-sign-up/?utm_campaign=amer_sfpartners&utm_medium=offline_promo&utm_source=podcast&utm_content=sal...
2024-10-0849 minSales PlayersElevating Your Sales Process with Automation with Shimmy Savitsky of EsekShimmy Savitsky is the Founder of Esek, an automation consulting agency that specializes in helping salespeople. Shimmy joins the Sales Players to share some ideas for incorporating more automation into the sales process.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Shimmy: https://www.linkedin.com/in/shimmy-savitsky-435729109/
• Website: https://esek.tech/
CONNECT WITH JESSE:
• LinkedIn: https://www.link...
2024-10-0149 minSales PlayersHow to Start Building an Online Brand (That Actually Helps You Sell) - Live Replay from SP Virtual MeetupA replay from our most recent SP virtual meetup. Join us in Slack to get notified about the next one: https://www.launchpass.com/saas_sales_players
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
CONNECT WITH JESSE:
• LinkedIn: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WITH CHASE:
• LinkedIn: https://www.linkedin.com/in/chase-barmore
• Website: https...
2024-09-2133 minSales PlayersIdeas for Staying Motivated in Sales & Humanizing Sales Metrics with Phil PutnamPhil Putnam is a speaker, author, coach & workshop leader helping leaders get top team performance and extend employee tenure. He joins the Sales Players to share insights into staying motivated in sales.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Phil: https://www.linkedin.com/in/philputnamcoach/
• Subscribe to Phil's Newsletter: https://www.philputnam.com/newsletter
CONNECT WITH JESSE:
2024-09-1938 minSales PlayersFrom AE to CEO & Driving Sales with Personalized Gifts with Kris Rudeegraap of SendosoKris Rudeegraap is the Co-Founder & Co-CEO of Sendoso, the gifting and direct mail platform that helps revenue teams 6x second call rates, double win rates and close deals 29% faster. Kris joins the Sales Players to share how he used the skills he developed as an AE to launch a category leading company.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Kris: https...
2024-09-1242 min
Behind Good Content#6 - Todd BuslerTodd is the Co-founder and CEO of Champify, which helps GTM teams leverage their existing relationships into new business. He's also built a sizable and precisely targeted LinkedIn following (25k) that is one of his primary tools for driving new business.
On this episode, he talks to us about how a small follower count can be more powerful than a large one, his "give give give" content strategy, how outbound is changed but not dead, and more.
2024-09-1242 minSales PlayersMastering Comp Negotiation with Devon HennigDevon Hennig, Author of "The Senior Compensation Bible" and "How to Be VP" Host @BoardroomConfidential and SaaS Consultant & Analyst joins the Sales Players to share the secrets top execs use to negotiate their comp.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
EPISODE LINKS:
• Get the Senior Compensation Bible: https://devonhennig.gumroad.com/l/jvmyr
• 1:1 Comp Consulting: https://devonhennig.gumroad.com/l/comp-therapy
• Offer Negotiation: https://devonhennig.gumroad.com/l/hire-me
2024-09-0547 minSales PlayersRemote Work, AI, and Predictions on the Future of Sales with Scott LeeseScott Leese is the CEO & Founder of Scott Leese Consulting. Based in Austin, Texas, he's an advisor, author, investor, former executive sales leader. Scott sits down with the Sales Players to share his perspectives on the current state of the B2B sales industry.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Scott: https://www.linkedin.com/in/scottleese/
...
2024-08-2954 minSales PlayersUnderstanding: Comp Plans, PIPs, Severance, Equity Grants & Commission Issues with Dan GoodmanDan Goodman is the founder of Dan Goodman Employment Advisory. Based in Boston, MA, Dan has been a fierce and passionate advocate for employees for over three decades. Dan joins the Sales Players to share his mission is to provide truth and transparency around the employer/employee relations.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Dan: https://www.linkedin...
2024-08-2149 minSales PlayersClosing More Complex Deals with Krysten ConnerKrysten Conner spent 12 years in Enterprise sales as an Account Executive with multi-billion dollar tech companies like Salesforce, Tableau and Outreach. Based in Dallas, Texas, she helps sellers close more complex deals. She joins the Sales Players to share insights from her career, content and trainings.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
EPISODE LINKS:
• Connect with Krysten: https://www.linkedin.com/in...
2024-08-1353 minSales PlayersGrowing Your Exposure with GenAI with Joe Apfelbaum of evyAIJoe Apfelbaum is the Founder of evyAI and the author of High Energy Networking. Based in Brooklyn, NY, Joe joins the Sales Players to share how AI will change the way sellers build pipeline and close deals.
SPONSORS:
• evyAI (AI Content Assistant for LinkedIn) - https://evyai.com/?via=salesplayers
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
EPISODE LINKS:
• Connect with Joe: https://www.linkedin.com/in/joeapfelbaum/
• Get evyAI: https://evy...
2024-08-071h 04Sales PlayersFinding Balance & Community in Sales with JC Pollard of Holistic Sales Co/GongJC Pollard is an AE at Gong and Co-Founder of Holistic Sales Co. based in Austin, TX. In this episode, JC shares how he got his start in sales, going from SDR to leading a paid sales community.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
EPISODE LINKS:
• Connect with JC: https://www.linkedin.com/in/jc-pollard/
• Join Holistic Sales: https://www.holisticsalesco.com/
CONNECT WITH JESSE:
• Linkedin: https...
2024-07-3154 min
The Rising LeaderThe Journey from a Sales Rep to CEO with Todd BuslerTodd Busler, co-founder and CEO of Champify, shares his journey from a sales rep to a startup leader, discussing the lessons learned and challenges faced along the way. Todd is giving you a look into the realities of building and leading successful sales teams, the importance of rigorous training and accountability, and why genuine curiosity and business acumen are key to sales success. Tune in to hear about the role of personal growth and the need to align one's career path with individual aspirations and values!Chapters:00:00:00 - The Non-Negotiables of Self-Care00:00:51 - Welcome to The...
2024-07-2845 minSales Players1080s, 1099s and Balancing Sales Leadership as a Competitive Snowboarder with Jayden BelcherBy day, Jayden Belcher leads Enterprise GTM at Britive and by night she competes as a sponsored, pro snowboarder. Based in Phoenix, AZ, Jayden shares with the Sales Players how she balances her day-to-day sales leadership with competitive snowboarding.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Jayden: https://www.linkedin.com/in/jayden-belcher-the-saas-snowboarder-%F0%9F%8F%82-a148951a4/
CONNECT WITH JE...
2024-07-2452 minSales PlayersWhy Sales Skills Are Life Skills with Shane JamisonShane Jamison is a Dallas-based, high performance sales coach who helps sellers blow past quota. He joins the Sales Players to share lessons in selling, business ownership and life in general.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Shane: https://www.linkedin.com/in/shanejamison/
• Crush Quota, 2x Your Income: https://www.shanejamison.com/
CONNECT WITH JESSE:
...
2024-07-1751 min
The Win Rate Podcast with Andy PaulWin Rate Weekends: Is It Time to Get Rid of Quotas?In this episode, Andy showcases an incredible discussion with sales leaders Mark Hunter, sales speaker, trainer and consultant, Todd Busler, CEO at Champify, and Tom Williams, Head of Revenue Strategies at Clari. The panel discusses whether sales quotas are still relevant or useful, and explore other ways to measure and reward overall productivity. They explore the psychological impact of quotas, the importance of having measurable targets, and other productivity-based assessments. They get into some insights from Charles Goodhart’s law, how focusing solely on targets can limit true potential, and also touch on ways to accurately calculate sales productivity an...
2024-07-1409 min
The Win Rate Podcast with Andy PaulWin Rate Weekends: There's a SaaSacre Going OnIn this episode, Andy showcases this important conversation with his all-star panel featuring Mark Hunter, sales speaker, trainer and consultant, Todd Busler, CEO at Champify, and Tom Williams, Head of Revenue Strategies at Clari. They discuss the current challenges in the B2B SaaS market, focusing on the impact of economic downturns, pipeline management, and conversion optimization. Th group emphasizes the importance of leadership in steering strategy, understanding target markets, and addressing product fit to improve sales outcomes.Listen to the full episode on Apple and SpotifyHost Andy Paul is the expert on modern...
2024-07-1306 min
The Win Rate Podcast with Andy PaulTop of Funnel and Quota Problems - Where is Leadership?In this episode of the Win Rate Podcast, Andy is joined by a panel of seasoned sales experts, including Mark Hunter, sales speaker, trainer and consultant, Todd Busler, CEO at Champify, and Tom Williams, Head of Revenue Strategies at Clari. They discuss the most recent trends in sales productivity, realistic quota setting, and the evolving dynamics in SaaS sales. The panel delves into key topics such as the importance of measuring true productivity, top of funnel delusions, the dangers of unrealistic quotas, and the benefits of focusing on win rates for long-term sales success. They also get into on...
2024-07-1053 minSales PlayersBuilding an Audience on LinkedIn & Going from Seller to Co-Founder with Sarah Brazier of DimmoSarah Brazier is the Co-Founder of Dimmo a solution for watching SaaS demos without jumping into sales cycles.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Sarah: https://www.linkedin.com/in/sjbrazier/
• Get on Dimmo: https://www.dimmo.ai/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.co...
2024-07-0955 minSales PlayersDriving Execution Excellence for Sales with Ross Rich of AccordRoss Rich is the CEO & Co-Founder of Accord, which helps revenue teams drive execution excellence by enforcing their standards for how they sell, onboard, and expand w/ customers.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Ross on LinkedIn: https://www.linkedin.com/in/rossrich/
• Try out Accord with SP fan link: https://inaccord.com/?utm_campaign=2024%20Partnerships&ut...
2024-06-2749 minSales PlayersThese Are the Tools We Can't Live Without As SellersThe Sales Players share the tools they cannot live without when doing deals.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin...
2024-06-1623 minSales PlayersFrom Copywriting to Closing with Mor AssoulineMor Assouline is the Founder of From Demo to Close (FDTC). He helps AEs and Sales Teams Win More with Training, Enablement, and Coaching.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Mor on LinkedIn: https://www.linkedin.com/in/morassouline/
• Website: https://www.demotoclose.com/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury...
2024-06-1145 minSales PlayersThe Seller's Journey, Psychology Sales & Building a Sales Coaching Bot with Richard HarrisRichard Harris is the Founder of the Harris Consulting Group. He is a 4x Salesforce Sales Leader 5x AAiSP Top Sales Leader. He joins the Sales Players to share insights from his new book, The Seller's Journey.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• https://www.linkedin.com/in/rharris415/
• Get Richard's Book, The Seller's Journey: https://www.amazon.com/Sellers...
2024-05-3051 minSales Players10 Things That Might Be Costing You DealsJesse shared 10 things that might be costing you large deals.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WITH CHASE:
• Linkedin: https://www.linkedin.com/in/chase-barmore
• Website: https://chasebarmore.com
HELP GROW SP:
• Join Us in the Sales Players Slack Comm...
2024-05-2633 minSales PlayersOur Must-Read Books for SellersThe Sales Players each share 3 books that influenced their career, mindset and business.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Get our reading list: https://www.thesalesplayers.com/books
CONNECT WITH JESSE:
• LinkedIn: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
HELP GROW SP:
• Join Sales Players Slack Community: https://www.l...
2024-05-2226 minSales PlayersStealing the Sales Playbooks of the Top 0.01% with Chris Orlob of pclub.ioChris Orlob is a Serial sales tech entrepreneur who helped grow Gong from $200k to $200M ARR and a $7.2B valuation in five years. Chris is on a mission to build an ecosystem of companies that will change how sales organizations Hire, Ramp, Develop, and Retain their salespeople.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Follow Chris https://www.linkedin.com/in/chrisorlob...
2024-05-1442 min
The Sour GTM SaaS Takes PodcastTodd BuslerFeaturing Todd Busler, CEO & Co-Founder of Champify.
Todd's Sour Takes:
1. People are overly obsessed with automation. (01:37)
2. Consolidation isn't a threat if you have true product-market fit. (05:41)
3. Sales leaders that scream "more activity" without strategy or data. (09:01)
4. Product and engineering-focused founders who don't appreciate/respect GTM teams. (17:47)
5. Competitors bashing each other. (27:26)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Pla...
2024-05-0934 minSales PlayersImproving Your Pitch with a StoryJesse shares a few resources for complimenting your pitch and deck with a compelling story.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• https://medium.com/the-mission/the-greatest-sales-deck-ive-ever-seen-4f4ef3391ba0
• https://simonsinek.com/golden-circle/
• https://guykawasaki.com/the_102030_rule/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com...
2024-05-0615 minSales PlayersFrom Valet to VP of Sales with Colin Specter of OrumColin Specter is the VP of Sales at Orum, an AI-powered Live Conversation Platform for sellers. He joins the Sales Players to share his journey from working as a valet to leading a high growth, high performance sales team.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Colin on LinkedIn: https://www.linkedin.com/in/colinspecter/
• Get Orum: https://www.orum.c...
2024-04-2543 min
The Founder-Led Marketing ShowTodd Busler: How Champify’s CEO Nails LinkedIn Founder ContentTodd Busler is the CEO at Champify.
In this episode, we talk about:
- How Todd is Crushing LinkedIn Founder Content
- The Future of SDRs
- and many more topics
Todd's Linkedin: https://www.linkedin.com/in/todd-busler/
Champify: https://www.champify.io/
Podcast: https://open.spotify.com/show/03CXzsZp7wdqIRVDcqPTFH
LinkedIn: https://www.linkedin.com/in/finnthormeier/
Website: https://www.project33.io/
...
2024-04-2350 minSales PlayersInnovative Pipe Generation Ideas to Implement ASAP with Tom Slocum of The SD LabTom Slocum is the Founder & CEO of The SD Lab. He joins the Sales Players to share some ideas for improving your outreach - calling & building a brand.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Tom on LinkedIn: https://www.linkedin.com/in/tomslocum/
• The SD Lab: https://www.thesdlab.com/
CONNECT WITH JESSE:
• Linkedin...
2024-04-1645 minSales PlayersBuilding a Flywheel Business & Going to Market with an Affiliate Sales Model with Ramon Berrios of CastmagicRamon Berrios is the Co-Founder of Castmagic. He joins the Sales Players to share how he brings product to market and how he plans to scale Castmagic.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Get Castmagic: https://get.castmagic.io/vci1oqppi8ss
• Ramon's Podcast - Uploading... https://www.castmagic.io/podcast
CONNECT WITH JESSE:
• Linkedin: https://ww...
2024-04-0931 minSales PlayersThe Secret to Selling with Video on LinkedIn with Danny DelVecchioDanny DelVecchio (Coach Danny D) is a video content expert with a goal to give a voice to sellers with LinkedIn videos.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Danny: https://www.linkedin.com/in/dannydelvecchio/
• Website: https://www.coachdannyd.com/video
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: h...
2024-04-0246 minSales PlayersBuild What Sells. Sell What you Built with Derek Osgood of IgnitionDerek Osgood is the Founder & CEO of Ignition. Derek joins the Sales Players to share the story of his journey to founding Ignition and the importance of getting product, marketing and sales on the same page.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Derek on LinkedIn: https://www.linkedin.com/in/derekosgood3/
• Check out Ignition: https://www.haveignition.com/
CONNECT WITH JE...
2024-03-2535 minSales PlayersTips for Running Great Demos, Fighting Customer Churn & Building High Performing Teams with Barry Klein of TalrooBarry Klein is the VP of Success & Enablement at Talroo he joins the Sales Players to share his unique combination of leadership, communication, management and technical skills.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Barry on LinkedIn: https://www.linkedin.com/in/klein-barry/
• Check out Talroo: https://www.talroo.com/
CONNECT WITH JESSE:
• Linkedin: https...
2024-03-1459 minSales PlayersLanding on your Feet After a LayoffGetting laid off sucks. The sudden loss of a job and your income can be a challenging experience. In this episode we brainstorm some ways to get back on your feet after a layoff.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WITH CHASE:
• Linkedin...
2024-03-1124 min
Sales Therapy by FlowlaChampioning Sales Enablement with Todd Busler from ChampifyJoin Alper Yurder and Todd Busler in this episode of Sales Therapy, as they share insights on understanding customer challenges, building effective teams, and the future of sales enablement, including digital sales rooms,
Key Takeaways
-Growing up in a small community can provide valuable experiences and skills that translate well into sales and leadership roles.
-Deep product knowledge is important, but understanding the persona, competitive landscape, and customer problems is even more crucial in sales. Focus on understanding the customer’s problem and challenges, rather than just promoting the product.
-Digital sales rooms benefit both sales reps an...
2024-02-2934 min
The Digital CX Podcast: Driving digital customer success and outcomes in the age of A.I.Data Analysis and Service Recovery Philosophy with Lane Hart of Contentsquare | Episode 041Lane Hart of Contentsquare brings to CS a no nonesense approach to ensuring the renewal via strong data analysis combined with a very human approach of customer engagement. He has taken lessons learned from his years in management consulting at IBM forward into a rocketship trajectory in CS at Heap - now Contentsquare. Be sure to grab a pen and paper for this one as we talk about:Scaling the Heap CS team and starting a CS Ops functionThe importance of knowing what Data is available and how it all correlates to drive customer outcomesAdvice: Don’t g...
2024-02-2757 minSales PlayersBootstrapping a Startup & Scaling Sales with AI with Brad Scruggs of ZyraTalkBrad Scruggs is the CMO of Zyratalk, a startup that helps businesses improve their customer experience and increase online leads by opening up additional channels of communication.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Brad on LinkedIn: https://www.linkedin.com/in/bradley-scruggs-38a5abb1/
• Check out ZyraTalk: https://www.zyratalk.com/
CONNECT WITH JESSE:
• Linkedin...
2024-02-2142 minSales PlayersAnyone, Not Everyone & Escaping Founder-Led Sales with Corey QuinnCorey Quinn is the former CMO of Scorpion, Host of the Vertical Market Podcast, and the author of the book: Anyone, Not Everyone. Corey shares learnings from scaling to $150M.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Corey on LinkedIn: https://www.linkedin.com/in/coreyquinn/
• Corey's Book: https://anyonenoteveryone.com/
CONNECT WITH JESSE:
• Linkedin...
2024-02-1355 minSales PlayersFrom Grassroots to Greatness, Community Led Growth, Building Boast.AI & Traction & Living in Dubai with Lloyed LoboLloyed Lobo is an entrepreneur, podcast host and community builder, who experienced the Gulf War as a young refugee in Kuwait, witnessing the strength of community in evacuating the population to safety. He Co-founded Boast.Al, leveraging the Community-Led Growth model to propel the company to eight-figure revenue, while also co-founding Traction, a community empowering over 100,000 innovators through connections, content, and capital.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury...
2024-02-021h 18
Cieden PodcastThe unfaded product strategy for sales tools | Todd BuslerThe sales tech platform category is blowing up. Apollo raised $100 million and hit unicorn status in 2023. Lots of other sales intelligence tools release more and more go-to-market workflows.
How to compete with that? How to think ahead and build the right product strategy? How to nail a product launch, go-to-market plan, and messaging?
When it comes to mastering these challenges, there's no one better suited than Todd Busler.
Todd has truly lived through the problems of selling B2B software tools. He was the first sales hire at Heap when the company only s...
2024-01-3047 minSales PlayersBrainstorming Ideas for Growing Your Network & Influence on LinkedInThe Sales Players brainstorm ways to maximize LinkedIn.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WITH CHASE:
• Linkedin: https://www.linkedin.com/in/chase-barmore
• Website: https://chasebarmore.com
HELP GROW SP:
• Join the Sales Players Slack Community: https://lau...
2024-01-3026 minSales PlayersGoing From SDR to AE in Only 5 Months & The Best Tacos in Texas with Tony Gomez of WhatConvertsTony Gomez is an AE at WhatConverts. He shares how he broke into tech sales and went from SDR to AE in 5 months.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Tony on LinkedIn: https://www.linkedin.com/in/antonio-gomez-saas/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
2024-01-2342 minSales PlayersHow to Get the Most Out of Trade Shows, Meet-Ups & In-Person EventsThe Sales Players brainstorm ideas, tactics, and stories from generating hundreds of meetings and millions of dollars in pipeline from in-person events. 2024 will be the biggest year in recent history for conferences, in-person meetups, and trade shows. Here's how to get the most out of your company's investment in events.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• https://www.sba.gov/local-assistance/r...
2024-01-1952 minSales PlayersGrowing a Bootstrapped SaaS from $0-$20M Using Content & Social Selling with Guillaume Moubeche of lemlistGuillaume Moubeche is the Co-Founder and CEO of lemlist. He's on a mission to help 1,000,000 entrepreneurs build profitable businesses by 2025. In 3.5 years, he grew lemlist from $0 to $10 million in ARR and 20k+ customers worldwide, without any funding. He opens up his playbook for content creation and social selling with The Sales Players.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with G: https://www...
2024-01-1646 minSales PlayersHere's Our Top 3 Sources for Generating Pipeline This YearChase and Jesse share what they expect their top sources for generating new pipeline will be for this year.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Jesse mentioned an email template he uses for re-engaging old opps. DM Jess in the Slack, LI or via email for a copy.
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbur...
2024-01-1335 minSales PlayersEntrepreneurship, Side Hustles & How Sellers Can Start Building Long-Term WealthThe Sales Players share how sellers can implement systems to build wealth for the long term.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Index Funds/Vanguard: https://investor.vanguard.com/investor-resources-education/understanding-investment-types/what-is-an-index-fund
• https://www.richdad.com/pay-yourself-first
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WI...
2024-01-0933 minSales PlayersCan You Survive as an Average Sales Performer?Chase and Jesse discuss the implications of being a middle-of-the-pack performer in B2B sales.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
CONNECT WITH CHASE:
• Linkedin: https://www.linkedin.com/in/chase-barmore
• Website: https://chasebarmore.com
HELP GROW SP:
• Join the Sales Pla...
2024-01-0916 minSales PlayersPod "Re-Brand," New Co-Host (Chase Barmore) & The Time I Met Tim FerrisHappy New Year. I'm excited to announce the re-brand and re-launch of SSP... Introducing Sales Players. The #1 show for top players in B2B sales, Sales Players shares new, actionable ideas for revenue generators and breaks down the mindset, habits, and tools used by the highest performing operators in Sales and Business Development to generate more leads, close more deals and build wealth and financial security.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://w...
2024-01-0225 minSales Players10 (Unconventional) Things I Plan to Do Next Year to Level UpJesse shares 10 things he's going to do next year to have his biggest year yet in Sales.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
HELP GROW SP:
• Join the Slack Community: https://launchpass.com/saas_sales_players
• Subscribe!
• Leave a rating, write a...
2023-12-1315 min
The Hyperengage PodcastEp#98: Insider Tips for Building a Successful B2B SaaS Company from Todd Busler (Co-Founder & CEO, Champify.io)In this episode of the Hyperengage podcast, Adil Saleh interviews Todd Busler, the CEO and co-founder of Champify.io. Champify.io is a data analytics platform designed to assist B2B growth teams in improving their post-sale operations and go-to-market motions. Busler shares his journey into the B2B SaaS industry and his experiences at companies like Square and Heap. He explains how Champify addresses the challenges of outbound sales by leveraging a company's existing advocates to generate leads. Busler offers advice to early-stage companies on finding the right sales strategies and emphasizes the importance of customer success and...
2023-12-0726 minSales PlayersSelling in Startups & Building a Co-Selling Community for High Performing Sellers with Vince Beese of Sales HQVince Beese is the Founder of Sales HQ. In this episode, he shares his vision for a dynamic community tailored for high-performing sellers and sales teams. He also shares insights on his career as a rep and leader in high-growth companies such as: LivePerson, Experian, SugarCRM & Meta.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Vince on LinkedIn: https://www.linkedin.com...
2023-11-2940 min
Grow & TellFrom AE to CEO: Todd Busler's sales journey from Heap to ChampifyTodd Busler shares how his path from first go-to-market hire to VP of Sales at Heap led him to found his own tech company, Champify.Being an early sales hire is a great test run for being a founder.As the first sales hire at Heap, Todd helped the company grow from $300k to $40 million ARR and 10x their average contract value.Six years later, he co-founded Champify, helping GTM teams sell more effectively with one innovative tool.In today’s episode, Alex and Todd di...
2023-11-2749 minSales PlayersImproving Pipeline & Revenue by Connecting your CRM (in 60 seconds) with LinkedIn with David Chevalier of SurfeDavid Chevalier is the Co-Founder & CEO of Surfe. He shares how he built the company, raised capital and how he plans to change the way sellers build pipeline.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• https://www.linkedin.com/in/david-maurice-chevalier/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
2023-11-1639 minSales PlayersUsing Forcing Functions to Drive ResultsJesse introduces the concept of Forcing Functions in SaaS Sales. Stay tuned for part 2 with additional examples on how to implement Forcing Functions.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• https://personalmba.com/forcing-function/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Website: https://jessewoodbury.com/
HELP GROW SP:
• Join the Slack Communit...
2023-10-3107 min
The Sales Syndicate Podcast50: Making the transition into sales management, with Todd Busler @ ChampifyWelcome to our 50th episode of The Sales Syndicate Podcast.
Thinking about stepping into sales management? Join us as we chat with Todd Busler, Co-Founder and CEO at Champify, to guide you through the exciting yet challenging transition into sales management. In this episode, we'll cover:
Assessing the Fit: Is sales management right for you? Learn how to evaluate if this move aligns with your career goals.
Finding Your Rhythm: Discover the importance of an effective operating cadence and rhythm in your new role.
Effective Communication: Unlock the secrets of impactful...
2023-10-0939 minSales PlayersRe-Thinking Pipeline Generation with Todd Busler of ChampifyTodd Busler is the Co-Founder & CEO of Champify. He shares his career journey to sales and sales leadership and how he came up with the idea for Champify.
SPONSORS:
• Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first year
• Close (The CRM Built for Growth) - https://refer.close.com/ssp enter the promo code SSP15 for 15% off your first 3 months
EPISODE LINKS:
• Connect with Todd on LinkedIn: https://www.li...
2023-08-2424 minSales PlayersSelling to Developers, Building Strong Champions & Company-Wide Pipeline Generation with Dustin Beaudoin of AirplaneDustin Beaudoin is the Head of Sales at Airplane. In this episode, he shared advice for selling to technical buyers, building and leveraging strong champions in your deals and how to use the network effect of your entire company to build pipeline.
SPONSORS:
• Leadfeeder (Turn Page Views into Pipeline) - https://leadfeeder.partnerlinks.io/rsscjriylqgb - SP fans use this link for an extended, 21-day free trial
• Surfe (LinkedIn Prospecting Streamlined) - https://www.surfe.com/?kfl_ln=jesse-woodbury
EPISODE LINKS:
• Connect with Dustin on LinkedIn: https://www.linkedin.com/in/dustinbeaudoin/
CONNECT...
2023-08-2147 minSales PlayersSaaS Sales Side Hustles... Should You Start One?Jesse talks side hustles, and whether or not you should focus on one, while also sharing some rep friendly side hustle ideas.
SPONSORS:
• Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first year
EPISODE LINKS:
• Check out PartnerStack for managing affiliate partnerships: https://partnerstack.com/
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Twitter: https://twitter.com/jessewoodbury
• Website: https://jessewoodbury.com/
2023-08-1024 min
Surf and SalesS4E30 - These Are Not the Sales KPIs You're Looking For with Todd BuslerTodd Busler of Champify joins us on the Surf and Sales podcast and discusses the following: The Challenge of Traditional Sales Models The Right KPIs for Sales in 2023 Getting and Monetizing Beta Customers Big props to Hubspot for making us a part of the Hubspot Podcasting Network! They even offer free tools to help your sales and marketing team. Click Here Connect with us on LinkedIn Richard Harris Scott Leese Want to go to Costa Rica? Come to the next Surf and Sales event! Register Here!
2023-07-2448 minSales PlayersStory Time: When I Closed My First $100K DealJesse spends a Friday afternoon telling the story of his first $100K SaaS deal.
SPONSORS:
• Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first year
EPISODE LINKS:
• https://jessewoodbury.com/100k
CONNECT WITH JESSE:
• Linkedin: https://www.linkedin.com/in/jessewoodbury/
• Twitter: https://twitter.com/jessewoodbury
• Website: https://jessewoodbury.com/
HELP GROW SSP:
• Join the Slack Community: https://launchpass.com/saas_sale...
2023-07-2219 min
Why Did It Fail?How To Master Time Management As A Sales Leader with Todd Busler and Morgan J Ingram (Special Episode)Your sales team’s playbook should align with the new era of outbound. And success starts by nailing processes like time management. Learn how to strike the balance, between coaching, training, forecasting, and sitting on deals, in this special episode of Redefining Outbound, with Morgan Ingram and Todd Busler. And grab the slides from the workshop here: https://2340453.fs1.hubspotusercontent-na1.net/hubfs/2340453/%5BFINAL%5D%20Leadership%20workshop_%20How%20to%20master%20time%20management%20as%20a%20sales%20leader-2.pdf
2023-07-1247 minWhy Did It Fail?The Secrets behind Successful GTM Strategies with Todd Busler, Co-Founder at ChampifyWhat does it mean to go-to-market in this new era of outbound? Where should management be spending their time? How can efficiency and productivity be at the centre of everything sales teams do, when they do go to market? Frida Ottosson, VP of US Sales at Cognism, sat down with Todd Busler, Co-Founder at Champify, to discuss this, plus more.
2023-05-2429 min
Elite Selling Podcast - Mastering Tech SalesKey to winning in the enterprise is executing (Todd Busler - CoFounder @ Champify)-Creativity in your deals
-Building Champions
-The importance of capturing your buyer's attention span
-What Makes an Elite Seller
-How to think outside the box
2023-05-1634 min
SaaS(ramp) Podcast59: Nail It Before You Scale It with Todd Busler of ChampifyKey topics in today’s conversation include:Building the initial team (2:10)Combating the challenge of adoption for scaling companies (7:04)The early-stage founder journey (9:44)Learning from multiple sources (15:25)Champify’s context for hypergrowth (16:10)Todd’s journey to the CEO position (22:37)Leadership and learning (23:18)Early-stage challenges (24:46)What does SaaS(ramp) mean to Todd? (26:43)The SaaS(ramp) Podcast explores how tech leaders scale from product adoption to enterprise success. Learn more at www.saasrampmedia.com.
2023-03-2829 min
The Founder's Formula PodcastThe Founder's Formula Podcast: Season 1 HighlightsIn this episode of The Founder's Formula Podcast, we recap the best moments from our 12 incredible guests during season 1.Be on the lookout as Season 2 will release on 1/3/2023HIGHLIGHTSDalton Van Hatcher, Co-Founder & CEO @ Hatchet VenturesFran Bryzski, Founder & CEO @ HarkKendrick Trotter, Founder & CEO @ Us In TechnologyMichelle Bacharach, Founder & CEO @ FindMineKris Rudeegraap, Co-Founder & CEO @ SendosoStephen Ruff & Todd Busler, Co-Founders @ ChampifyJonathan Conelias, Co-Founder & CEO @ EleventMia Davis, Founder & CEO @ NicheNate Nasralla, Founder...
2022-12-1302 min
Creating Distance325: A High-Growth Sales Career w/ Todd Busler, Co-founder ChampifyIn this episode, I talk to Todd Busler about his high-growth sales career.
He started as a Sales Engineer at SAP, was one of the first reps at Square and then bet on himself as the first GTM hire at Heap. He stayed for 6 years, eventually becoming their VP Sales.
He recently cofounder Champify to help create a new pipeline channel for salespeople.
This episode of the Millennial Sales Podcasst is sponsored by Dooly.
As you probably know, my mission is to help sellers become the best versions of themselves at work and in their lives.
Well that’s exactly wha...
2022-11-2845 min
Millennial Sales325: A High-Growth Sales Career w/ Todd Busler, Co-founder ChampifyIn this episode, I talk to Todd Busler about his high-growth sales career.
He started as a Sales Engineer at SAP, was one of the first reps at Square and then bet on himself as the first GTM hire at Heap. He stayed for 6 years, eventually becoming their VP Sales.
He recently cofounder Champify to help create a new pipeline channel for salespeople.
This episode of the Millennial Sales Podcasst is sponsored by Dooly.
As you probably know, my mission is to help sellers become the best versions of themselves at work and in their lives.
Well that’s exactly wha...
2022-11-2845 min
The Founder's Formula PodcastEpisode 6: Disrupting How Companies Sell with Stephen Ruff & Todd Busler (Co-founders at Champify)Stephen Ruff was a top rep at Samsara and then Heap, where he leveraged data to work smarter and 4x his number. One of his top strategies then became productized as Champify. Todd Busler was an early sales rep at Square, built the sales team from scratch to 50 reps at Heap.io, and most recently advised early state B2B revenue teams in the Unusual Ventures portfolio. Interested in more insights, industry best practices, and actionable content → connect with The Founders Formula Podcast!Hatchet Ventures website: https://www.hatchetventures.com
2022-10-1830 min
Surf and SalesS3E38 - Everything is broken — just get comfortable with it, with Todd BuslerTodd brings a unique perspective to sales leadership and being a founder. Going all the way back to his time as a Sales Engineer, the first GTM hires to VP of Sales, and finally a founder. Seeing the problem vs. taking the leap of faith The first step to becoming a founder What the MVP should look like and how not to overbuild What makes the best first GTM salesperson Optimizing growth for people who want to learn Improving the relationship between the AE and Sales Engineer
2022-08-2937 min
30 Minutes to President's Club | No-Nonsense Sales#123 - Prospecting into your customer's new company (Todd Busler, Co-founder & CEO @ Champify)Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0FOUR ACTIONABLE TAKEAWAYS
Stay top of mind with your closed/lost opps with introductions, referrals, and nuggets (don't be another email marketer).
Re-engage former customers at new companies by proposing how your product fits them in their new role/company.
Leverage team selling to stay multithreaded in an account instead of restarting a sales cycle when you lose a champion.
Get a new champion by finding the next biggest fan and ramping them with condensed steps that you've...
2022-08-0330 minSales PlayersThe Secret to Closing $10MM+ Mega Software Deals with Jamal ReimerJamal Reimer shares his incredible story of transformation from average rep, who was let go for low performance, to learning 5 key skills that helped him close his first $10 million dollar mega software deal. Jamal has since secured multiple $50 million dollar deals and has closed more than $160 million in his career. Jamal shares how to master mindset, working with executives and how to position yourself for victory in an RFP process. If you're looking to dramatically increase your average deal size, follow Jamal on LinkedIn and check out his mentoring program and masterclasses.
SPONSORS:
• Surfe (Connect you...
2021-02-0155 minSales PlayersHow to Win Big Deals and Influence Customers with Dustin Brown of Outreach.ioDustin Brown takes a quick break from sending multi-six-figure order forms to share how he builds lifelong relationships with his customers and how doing so has helped him achieve amazing results while also finding deep satisfaction and fulfillment in the journey. Dustin also shares some pro-tips for Outreach users and speaks to how you can stand out from the crowd.
SPONSORS:
• Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://hubs.la/Q02wP0ZM0
• Leadfeeder (turn pageviews into pipeline) - https://www.leadfeeder.com/?utm_source=podcast&utm_medium=body&utm_campai...
2020-10-081h 05Sales PlayersTake on Complexity for your CustomersJesse discusses a mindset change that's made a big impact on both his pipeline and career fulfillment.
SPONSORS:
• Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://hubs.la/Q02wP0ZM0
• Leadfeeder (turn pageviews into pipeline) - https://www.leadfeeder.com/?utm_source=podcast&utm_medium=body&utm_campaign=salesplayers SP fans use this link for an extended, 21-day free trial
• Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first yea...
2020-10-0205 min