Shows
Feed Your BrandThe Self-Published Author's Guide to Podcast Book Marketing with Juliet ClarkAre you a self-published author tired of your book launch falling flat? It's easy to publish, but cutting through the noise to find your readers is the real challenge. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard tackle that head-on! Join Tom and Tracy as they dive into "The Self-Published Author's Guide to Podcast Book Marketing" with expert Juliet Clark, and discover how to tap into the huge opportunity of podcasting to build your author platform and create a buzz that actually sells books. We'll explore actionable strategies, from repurposing podcast content to crafting companion p...
2025-05-0745 minFeed Your BrandThe Self-Published Author's Guide to Podcast Book Marketing with Juliet ClarkAre you a self-published author tired of your book launch falling flat? It's easy to publish, but cutting through the noise to find your readers is the real challenge. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard tackle that head-on! Join Tom and Tracy as they dive into "The Self-Published Author's Guide to Podcast Book Marketing" with expert Juliet Clark, and discover how to tap into the huge opportunity of podcasting to build your author platform and create a buzz that actually sells books. We'll explore actionable strategies, from repurposing podcast content to crafting companion p...
2025-05-0745 min
Feed Your BrandYour Podcast Trailer Is Your 30-Second Audition - So Hook Listeners And Leave Them Craving MoreAre you missing out on new podcast subscribers simply because they don’t know what they’re missing? Today on Feed Your Brand, podcasting pros Tom Hazzard and Tracy Hazzard reveal the secret weapon for attracting more listeners: a powerful podcast trailer. Whether you’re a seasoned podcaster or just starting out, you’ll learn why a trailer is no longer just a nice-to-have—it’s a game-changer.Tom and Tracy break down how to craft a magnetic trailer that hooks listeners in under three minutes. They explain why your trailer should be personal and inviting...
2025-03-1937 minFeed Your BrandYour Podcast Trailer Is Your 30-Second Audition - So Hook Listeners And Leave Them Craving MoreAre you missing out on new podcast subscribers simply because they don’t know what they’re missing? Today on Feed Your Brand, podcasting pros Tom Hazzard and Tracy Hazzard reveal the secret weapon for attracting more listeners: a powerful podcast trailer. Whether you’re a seasoned podcaster or just starting out, you’ll learn why a trailer is no longer just a nice-to-have—it’s a game-changer.Tom and Tracy break down how to craft a magnetic trailer that hooks listeners in under three minutes. They explain why your trailer should be personal and inviting...
2025-03-1937 min
Feed Your BrandPodcast Interview Tips: Crafting A Professional Interview Structure That Impresses Your GuestLooking to sharpen your podcast interview skills? You're in the right place! In today’s episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into podcast interview tips — a topic that's consistently one of their most popular. But today, Tom and Tracy go beyond just crafting great questions. They break down the art of structuring your interviews — from setting the right tone with your guest before you hit record to creating a seamless flow that keeps listeners hooked. Whether you're a new podcaster or a seasoned pro, these strategies will help you build trust, boost engagement, and make y...
2025-02-2638 minFeed Your BrandPodcast Interview Tips: Crafting A Professional Interview Structure That Impresses Your GuestLooking to sharpen your podcast interview skills? You're in the right place! In today’s episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive into podcast interview tips — a topic that's consistently one of their most popular. But today, Tom and Tracy go beyond just crafting great questions. They break down the art of structuring your interviews — from setting the right tone with your guest before you hit record to creating a seamless flow that keeps listeners hooked. Whether you're a new podcaster or a seasoned pro, these strategies will help you build trust, boost engagement, and make y...
2025-02-2638 min
Feed Your BrandPodcast Intro Makeover: Revitalize Your Show With Licensed Podcast Music And A Captivating ScriptIs your podcast intro outdated or too long? It might be time for a podcast intro makeover! In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard explore why refreshing your intro can enhance your brand, improve listener retention, and create a binge-worthy experience. Join Tom and Tracy as they break down what works, what doesn’t, and how to make changes without the hassle. Tune in and give your podcast the upgrade it deserves!Don’t miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at N...
2025-01-2942 minFeed Your BrandPodcast Intro Makeover: Revitalize Your Show With Licensed Podcast Music And A Captivating ScriptIs your podcast intro outdated or too long? It might be time for a podcast intro makeover! In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard explore why refreshing your intro can enhance your brand, improve listener retention, and create a binge-worthy experience. Join Tom and Tracy as they break down what works, what doesn’t, and how to make changes without the hassle. Tune in and give your podcast the upgrade it deserves!Don’t miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at N...
2025-01-2942 min
Feed Your BrandNo Episode Reruns! Find Out The RIGHT Way To Replay Podcast Episodes Without Annoying ListenersEver wondered if replays or reruns are a good idea for your podcast? Well, you're not alone – a lot of podcasters face this dilemma, especially when life gets busy or a holiday rolls around. Today, Tom Hazzard and Tracy Hazzard share their own experiences—what worked, what didn’t, and how to handle replays without losing your audience’s trust.As they head into our 10th anniversary of running their original podcast, Tom and Tracy have learned a lot, including the surprising pitfalls of re-airing content. From listener feedback to unexpected lessons in consistency, they've...
2024-12-2528 minFeed Your BrandNo Episode Reruns! Find Out The RIGHT Way To Replay Podcast Episodes Without Annoying ListenersEver wondered if replays or reruns are a good idea for your podcast? Well, you're not alone – a lot of podcasters face this dilemma, especially when life gets busy or a holiday rolls around. Today, Tom Hazzard and Tracy Hazzard share their own experiences—what worked, what didn’t, and how to handle replays without losing your audience’s trust.As they head into our 10th anniversary of running their original podcast, Tom and Tracy have learned a lot, including the surprising pitfalls of re-airing content. From listener feedback to unexpected lessons in consistency, they've...
2024-12-2528 min
Feed Your BrandSecuring Sustainable Alternative Podcast Monetization Through Diversified Revenue StreamsThink podcasting is your golden ticket to fame and fortune? Think again. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive headfirst into the reality of podcast monetization. From common misconceptions—like the belief that ad revenue alone will make you rich—to hard truths about what it actually takes to build a sustainable, profitable podcast, Tracy and Tom don’t hold back.You’ll learn why relying solely on ads isn’t the secret to success and discover alternative monetization strategies that go beyond the surface. Whether you’re a new podcas...
2024-12-1847 minFeed Your BrandSecuring Sustainable Alternative Podcast Monetization Through Diversified Revenue StreamsThink podcasting is your golden ticket to fame and fortune? Think again. In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard dive headfirst into the reality of podcast monetization. From common misconceptions—like the belief that ad revenue alone will make you rich—to hard truths about what it actually takes to build a sustainable, profitable podcast, Tracy and Tom don’t hold back.You’ll learn why relying solely on ads isn’t the secret to success and discover alternative monetization strategies that go beyond the surface. Whether you’re a new podcas...
2024-12-1847 min
Feed Your BrandThink Inside the Cover Art Box! Creative Podcast Branding Guide for Standout SuccessForget everything you know about branding—this is anti-branding. In this episode, we challenge conventional branding wisdom and share why most podcast branding advice doesn’t apply, at least not according to Tom Hazzard and Tracy Hazzard. From flashy trailer videos that all look the same to rookie mistakes that cause shows to podfade, Tom and Tracy explore how to stand out in the noisy podcast world. Discover what truly matters: your show name, cover art, and description—those split-second touchpoints that make or break a listener’s decision to subscribe. With experience launching over 1,200 podcasts...
2024-12-1154 minFeed Your BrandThink Inside the Cover Art Box! Creative Podcast Branding Guide for Standout SuccessForget everything you know about branding—this is anti-branding. In this episode, we challenge conventional branding wisdom and share why most podcast branding advice doesn’t apply, at least not according to Tom Hazzard and Tracy Hazzard. From flashy trailer videos that all look the same to rookie mistakes that cause shows to podfade, Tom and Tracy explore how to stand out in the noisy podcast world. Discover what truly matters: your show name, cover art, and description—those split-second touchpoints that make or break a listener’s decision to subscribe. With experience launching over 1,200 podcasts...
2024-12-1154 min
Feed Your BrandBest Podcast Microphones For Your Voice & BudgetWant to sound like a pro? Tom Hazzard and Tracy Hazzard have tested EVERY mic on the market, and in today’s episode, they’re spilling the secrets to finding the best podcast microphone for your voice, environment, and budget. Whether you’re just starting out or upgrading your setup, learn must-know insights on choosing a mic that delivers top-notch quality. Plus, discover why Tom’s hoarse voice makes the ultimate test case! Stay tuned for practical tips, expert recommendations, and everything you need to sound your best. Let’s dive in!Don’t miss any tip...
2024-11-2743 minFeed Your BrandBest Podcast Microphones For Your Voice & BudgetWant to sound like a pro? Tom Hazzard and Tracy Hazzard have tested EVERY mic on the market, and in today’s episode, they’re spilling the secrets to finding the best podcast microphone for your voice, environment, and budget. Whether you’re just starting out or upgrading your setup, learn must-know insights on choosing a mic that delivers top-notch quality. Plus, discover why Tom’s hoarse voice makes the ultimate test case! Stay tuned for practical tips, expert recommendations, and everything you need to sound your best. Let’s dive in!Don’t miss any tip...
2024-11-2743 min
Feed Your BrandThe Future of Podcast AdvertisingStop wasting time and money on podcast ads that don't work! Tom Hazzard and Tracy Hazzard expose the dirty truth about programmatic ads - from low conversion rates and lack of control to the hidden costs of "free" hosting. Learn the secrets to effective podcast monetization and take back control of your show! Tom and Tracy also share their take on the future of podcast advertising—and why the traditional model is broken. This episode is your wake-up call! Tune in and discover the truth behind the numbers game and why programmatic ads are doing more harm than good fo...
2024-10-2241 minFeed Your BrandThe Future of Podcast AdvertisingStop wasting time and money on podcast ads that don't work! Tom Hazzard and Tracy Hazzard expose the dirty truth about programmatic ads - from low conversion rates and lack of control to the hidden costs of "free" hosting. Learn the secrets to effective podcast monetization and take back control of your show! Tom and Tracy also share their take on the future of podcast advertising—and why the traditional model is broken. This episode is your wake-up call! Tune in and discover the truth behind the numbers game and why programmatic ads are doing more harm than good fo...
2024-10-2241 min
Feed Your BrandUpgrade Your Podcast’s Online Presence: Switch To The Right Podcast Website Host NowUpgrading your podcast’s online presence starts with choosing the right website host. In this episode, Tom Hazzard and Tracy Hazzard explore why having a strong podcast website is crucial for building a long-lasting brand. They discuss the importance of selecting a reliable website hosting platform—one that you own and control—to ensure your content is always accessible, secure, and optimized for search engines. Tracy and Tom share practical advice on the differences between popular platforms like WordPress, GoDaddy, and SiteGround, and explain why investing in the right hosting solution is essential for podcast growth. Tune in to learn...
2024-10-1541 minFeed Your BrandUpgrade Your Podcast’s Online Presence: Switch To The Right Podcast Website Host NowUpgrading your podcast’s online presence starts with choosing the right website host. In this episode, Tom Hazzard and Tracy Hazzard explore why having a strong podcast website is crucial for building a long-lasting brand. They discuss the importance of selecting a reliable website hosting platform—one that you own and control—to ensure your content is always accessible, secure, and optimized for search engines. Tracy and Tom share practical advice on the differences between popular platforms like WordPress, GoDaddy, and SiteGround, and explain why investing in the right hosting solution is essential for podcast growth. Tune in to learn...
2024-10-1541 min
Feed Your BrandPodcast Scheduling Simplified: The Art of Customizing Booking CalendarsIf your podcast production feels all over the place, then perhaps you need to look closely at your podcast scheduling. Once you get this simplified, everything else becomes easier. In this episode, Tom Hazzard and Tracy Hazzard dive deep into the art of podcast scheduling, simplifying the process and streamlining the booking calendar. They outline an eight-step process, emphasizing the significance of a customized booking calendar and tailored invitations. Covering legal considerations with release language and the necessity of ensuring guest rights to images, they offer insights into notification strategies, including pre-appointment reminders and personalized follow-up emails. Tracy and...
2024-04-0236 minFeed Your BrandPodcast Scheduling Simplified: The Art of Customizing Booking CalendarsIf your podcast production feels all over the place, then perhaps you need to look closely at your podcast scheduling. Once you get this simplified, everything else becomes easier. In this episode, Tom Hazzard and Tracy Hazzard dive deep into the art of podcast scheduling, simplifying the process and streamlining the booking calendar. They outline an eight-step process, emphasizing the significance of a customized booking calendar and tailored invitations. Covering legal considerations with release language and the necessity of ensuring guest rights to images, they offer insights into notification strategies, including pre-appointment reminders and personalized follow-up emails. Tracy and...
2024-04-0236 min
Feed Your BrandPodcast Profits Unveiled: Your Guide To MonetizationIn a world inundated with profit-driven schemes and misleading promises, Tom Hazzard and Tracy Hazzard offer a refreshingly honest perspective on the realities of podcast monetization in this episode. Join in as they challenge the status quo and provide you with practical insights into what truly works in the ever-evolving landscape of podcasting profitability. Discover why blindly following traditional ad monetization models may not yield the results you desire and explore alternative paths to financial success in the podcasting realm. From promotion monetization to strategic sponsorships, Tom and Tracy discuss the diverse avenues available to savvy podcasters seeking to...
2024-03-1944 minFeed Your BrandPodcast Profits Unveiled: Your Guide To MonetizationIn a world inundated with profit-driven schemes and misleading promises, Tom Hazzard and Tracy Hazzard offer a refreshingly honest perspective on the realities of podcast monetization in this episode. Join in as they challenge the status quo and provide you with practical insights into what truly works in the ever-evolving landscape of podcasting profitability. Discover why blindly following traditional ad monetization models may not yield the results you desire and explore alternative paths to financial success in the podcasting realm. From promotion monetization to strategic sponsorships, Tom and Tracy discuss the diverse avenues available to savvy podcasters seeking to...
2024-03-1944 min
Feed Your BrandNavigating Apple's New Regulations And The Power Of ConsistencyThere are a lot of changes happening over at Apple. If you don’t pay attention, you’ll find yourself wondering what happened to your stats the next time you look at them. Tom Hazzard and Tracy Hazzard have you covered in this episode as they dive into the recent changes in Apple’s new podcast regulations. They unpack how these changes throw a wrench into download numbers, listener habits, and the dynamic between podcasters and advertisers. They zero in on the shift in auto-downloads, emphasizing why it's a game-changer for podcasters relying on download stats for ad revenue. Tracy...
2024-03-1930 minFeed Your BrandNavigating Apple's New Regulations And The Power Of ConsistencyThere are a lot of changes happening over at Apple. If you don’t pay attention, you’ll find yourself wondering what happened to your stats the next time you look at them. Tom Hazzard and Tracy Hazzard have you covered in this episode as they dive into the recent changes in Apple’s new podcast regulations. They unpack how these changes throw a wrench into download numbers, listener habits, and the dynamic between podcasters and advertisers. They zero in on the shift in auto-downloads, emphasizing why it's a game-changer for podcasters relying on download stats for ad revenue. Tracy...
2024-03-1930 min
Feed Your BrandCaptivate Your Audience: The Power of Episode Art in PodcastingEvery piece of your podcasting puzzle slotted in the right place is one step closer to success. In this episode, Tom Hazzard and Tracy Hazzard delve into the often-overlooked but powerful world of podcast episode art. Tracy emphasizes the importance of creating unique episode images for each podcast episode, highlighting how it can enhance visibility and engagement. They also discuss the impact of visuals on the brain, and the significance of episode art in various contexts like podcast apps and social media, and provide practical tips, such as using consistent branding, proper text scaling, and avoiding unnecessary numbering. Throughout...
2024-03-0533 minFeed Your BrandCaptivate Your Audience: The Power of Episode Art in PodcastingEvery piece of your podcasting puzzle slotted in the right place is one step closer to success. In this episode, Tom Hazzard and Tracy Hazzard delve into the often-overlooked but powerful world of podcast episode art. Tracy emphasizes the importance of creating unique episode images for each podcast episode, highlighting how it can enhance visibility and engagement. They also discuss the impact of visuals on the brain, and the significance of episode art in various contexts like podcast apps and social media, and provide practical tips, such as using consistent branding, proper text scaling, and avoiding unnecessary numbering. Throughout...
2024-03-0533 min
Feed Your BrandMaximizing Your Podcast's Reach: The Power Of Directory Listings And PromotionMaximize your podcast’s reach this 2024! Join Tom Hazzard and Tracy Hazzard as they dive deep into the ways you can take your show to new heights, starting with tapping into the power of directory listings and promotion. From getting listed in micro categories to leveraging listicles and blog articles to optimizing SEO, Tom and Tracy provide you fresh and updated strategies for the new year. Follow along to this conversation and set yourself up for more success as you reach new listeners and expand your podcast's influence in today’s evolving landscape.
2024-01-3022 minFeed Your BrandMaximizing Your Podcast's Reach: The Power Of Directory Listings And PromotionMaximize your podcast’s reach this 2024! Join Tom Hazzard and Tracy Hazzard as they dive deep into the ways you can take your show to new heights, starting with tapping into the power of directory listings and promotion. From getting listed in micro categories to leveraging listicles and blog articles to optimizing SEO, Tom and Tracy provide you fresh and updated strategies for the new year. Follow along to this conversation and set yourself up for more success as you reach new listeners and expand your podcast's influence in today’s evolving landscape.
2024-01-3022 min
Feed Your BrandReflect & Project: Elevate Your Podcast In 2024The end of 2023 is right around the corner! There may be downtimes from the past year, but you can create possibilities as you start the next year. To leave you with some sweet treats, Tom Hazzard and Tracy Hazzard share their reflections on podcasting in 2023 and projections of their intentions into 2024 to elevate your podcast. Tracy emphasizes the importance of having clarity on your intentions and purpose to catapult yourself into your goal. As we walk into the doors of 2024, Tracy and Tom share their intentions for the coming year. Indulge yourself with Tracy Hazzard and Tom Hazzard’s wi...
2024-01-2317 min
Feed Your BrandLinkedIn Optimization: Elevate Your Profile For Greater VisibilityLinkedIn is one of the best places out there to connect with your podcast listeners and search for suitable guests for your show. Tom Hazzard and Tracy Hazzard are here to share their most valuable LinkedIn optimization strategies to elevate your profile, improve your brand image, and boost your online presence. Using Tom’s pretty outdated LinkedIn profile as an example, they show what to put in your headline, when to use the website’s AI tool, utilize the Creator Mode, and more. They also talk about the LinkedIn program they recently joined, breaking down how it helps them prod...
2024-01-2332 minFeed Your BrandReflect & Project: Elevate Your Podcast In 2024The end of 2023 is right around the corner! There may be downtimes from the past year, but you can create possibilities as you start the next year. To leave you with some sweet treats, Tom Hazzard and Tracy Hazzard share their reflections on podcasting in 2023 and projections of their intentions into 2024 to elevate your podcast. Tracy emphasizes the importance of having clarity on your intentions and purpose to catapult yourself into your goal. As we walk into the doors of 2024, Tracy and Tom share their intentions for the coming year. Indulge yourself with Tracy Hazzard and Tom Hazzard’s wi...
2024-01-2317 minFeed Your BrandLinkedIn Optimization: Elevate Your Profile For Greater VisibilityLinkedIn is one of the best places out there to connect with your podcast listeners and search for suitable guests for your show. Tom Hazzard and Tracy Hazzard are here to share their most valuable LinkedIn optimization strategies to elevate your profile, improve your brand image, and boost your online presence. Using Tom’s pretty outdated LinkedIn profile as an example, they show what to put in your headline, when to use the website’s AI tool, utilize the Creator Mode, and more. They also talk about the LinkedIn program they recently joined, breaking down how it helps them prod...
2024-01-2332 min
Feed Your BrandHow To Craft Compelling Calls-to-Action For Your PodcastAre you frustrated with the lackluster response to your podcast calls to action? There might be a couple of things you're doing wrong. Join Tracy Hazzard and Tom Hazzard in this episode of Feed Your Brand as they shed light on the widespread challenges podcasters face when it comes to CTAs and why so many miss the mark. Discover the art of crafting compelling CTAs that resonate with your audience and drive meaningful engagement. Tracy and Tom share actionable strategies to optimize your podcast CTAs, including the importance of relevance, creating a sense of urgency, and aligning language across...
2024-01-0934 minFeed Your BrandHow To Craft Compelling Calls-to-Action For Your PodcastAre you frustrated with the lackluster response to your podcast calls to action? There might be a couple of things you're doing wrong. Join Tracy Hazzard and Tom Hazzard in this episode of Feed Your Brand as they shed light on the widespread challenges podcasters face when it comes to CTAs and why so many miss the mark. Discover the art of crafting compelling CTAs that resonate with your audience and drive meaningful engagement. Tracy and Tom share actionable strategies to optimize your podcast CTAs, including the importance of relevance, creating a sense of urgency, and aligning language across...
2024-01-0934 min
Feed Your BrandMaximizing Podcast Revenue: A Guide To Securing Paid Advertisements For Your ShowPaid advertisers are essential in keeping your podcast alive and running, but you cannot simply get hold of them just by waiting around. Tom Hazzard and Tracy Hazzard present some valuable tips on maximizing your podcast revenue. They talk about the ideal episode length to run advertisements on, the best place to put ad spots, and why host-recorded ads perform way better than other forms. They discuss why you should keep track of your own podcast statistics, from your number of downloads to your conversation rates. Tom and Tracy also explain how to attract the appropriate advertisers depending on...
2023-11-3037 minFeed Your BrandMaximizing Podcast Revenue: A Guide To Securing Paid Advertisements For Your ShowPaid advertisers are essential in keeping your podcast alive and running, but you cannot simply get hold of them just by waiting around. Tom Hazzard and Tracy Hazzard present some valuable tips on maximizing your podcast revenue. They talk about the ideal episode length to run advertisements on, the best place to put ad spots, and why host-recorded ads perform way better than other forms. They discuss why you should keep track of your own podcast statistics, from your number of downloads to your conversation rates. Tom and Tracy also explain how to attract the appropriate advertisers depending on...
2023-11-3037 min
Feed Your BrandTips For Effective Ad Placement: Harnessing The Untapped Potential Of Post-Roll Podcast AdvertisementsAds are an important part of any podcast show, especially if you wish to monetize. But what is an effective ad placement that can get you a high conversion rate? In this episode, Tom Hazzard and Tracy Hazzard point you to the untapped potential of post-roll podcast advertisements. Did you know that there is a very high conversion rate to post-roll ads for psychological reasons that you may not have considered? In fact, it’s the most undervalued that you should be charging for more. Tom and Tracy break down the whys here as well as offer great tips on...
2023-11-0928 minFeed Your BrandTips For Effective Ad Placement: Harnessing The Untapped Potential Of Post-Roll Podcast AdvertisementsAds are an important part of any podcast show, especially if you wish to monetize. But what is an effective ad placement that can get you a high conversion rate? In this episode, Tom Hazzard and Tracy Hazzard point you to the untapped potential of post-roll podcast advertisements. Did you know that there is a very high conversion rate to post-roll ads for psychological reasons that you may not have considered? In fact, it’s the most undervalued that you should be charging for more. Tom and Tracy break down the whys here as well as offer great tips on...
2023-11-0928 min
Feed Your BrandTips For Planning And Hosting Memorable Live Podcast Launch EventsLive podcast launch events are a surefire way to generate the buzz for your show, but only when you do it right. How can you fill your event and captivate your audience, keeping them at the edge of their seats for what you have to offer? Tom Hazzard and Tracy Hazzard have you covered. In this episode, they give you tips to plan and host memorable live podcast launch events. And no, this is different than just your usual recordings behind the mic. How do you show the real you and attract not just subscribers but also sponsors and...
2023-11-0230 minFeed Your BrandTips For Planning And Hosting Memorable Live Podcast Launch EventsLive podcast launch events are a surefire way to generate the buzz for your show, but only when you do it right. How can you fill your event and captivate your audience, keeping them at the edge of their seats for what you have to offer? Tom Hazzard and Tracy Hazzard have you covered. In this episode, they give you tips to plan and host memorable live podcast launch events. And no, this is different than just your usual recordings behind the mic. How do you show the real you and attract not just subscribers but also sponsors and...
2023-11-0230 min
Feed Your BrandHow To Find And Book More Search Engine Worthy GuestsThere is a lot of power in being found through search engines. That is why doing good SEO is paramount, not only in ensuring you’re creating search engine-worthy shows but also in booking search-engine worthy guests. In this episode, Tom Hazzard and Tracy Hazzard break down the ways you can find guests who rank high and align and match with you. They share a step-by-step guide to help you identify who is worthy and not and who brings value to your show and your listeners. At the end of the day, you want your podcast to be found in...
2023-10-1931 minFeed Your BrandHow To Find And Book More Search Engine Worthy GuestsThere is a lot of power in being found through search engines. That is why doing good SEO is paramount, not only in ensuring you’re creating search engine-worthy shows but also in booking search-engine worthy guests. In this episode, Tom Hazzard and Tracy Hazzard break down the ways you can find guests who rank high and align and match with you. They share a step-by-step guide to help you identify who is worthy and not and who brings value to your show and your listeners. At the end of the day, you want your podcast to be found in...
2023-10-1931 min
Feed Your BrandCan AI Tools Grow Your Podcast And Free Up Your Time?Can AI tools grow your podcast and free up your time? The answer is not as straightforward as it seems. AI is certainly helpful in some areas of podcast production and promotion. But does it really save you time? As with any other software, we need voices of experience to give us the verdict, and Tracy Hazzard and Tom Hazzard are here to share theirs. Tom and Tracy have been dabbling around with various AI tools to see how they can contribute to a more efficient podcast production process and help promote your show to more listeners. Tune in...
2023-10-0521 minFeed Your BrandCan AI Tools Grow Your Podcast And Free Up Your Time?Can AI tools grow your podcast and free up your time? The answer is not as straightforward as it seems. AI is certainly helpful in some areas of podcast production and promotion. But does it really save you time? As with any other software, we need voices of experience to give us the verdict, and Tracy Hazzard and Tom Hazzard are here to share theirs. Tom and Tracy have been dabbling around with various AI tools to see how they can contribute to a more efficient podcast production process and help promote your show to more listeners. Tune in...
2023-10-0521 min
Feed Your BrandOptimizing Podcast Metrics: A Guide To Analyzing And Boosting Podcast DownloadsIt’s great to see numbers that tell us how our show is doing in this complicated podcast ecosystem. But many of these numbers are misleading, to say the least. Take podcast downloads for example. A closer examination would reveal that it doesn’t really mean what most of us think it means. And that goes for almost every single metric out there. In this episode, Tom Hazzard and Tracy Hazzard break down some of these podcast metrics, with a focus on what podcast download numbers really mean. They also share some proven tips to boost your podcast downloads and...
2023-09-2835 minFeed Your BrandOptimizing Podcast Metrics: A Guide To Analyzing And Boosting Podcast DownloadsIt’s great to see numbers that tell us how our show is doing in this complicated podcast ecosystem. But many of these numbers are misleading, to say the least. Take podcast downloads for example. A closer examination would reveal that it doesn’t really mean what most of us think it means. And that goes for almost every single metric out there. In this episode, Tom Hazzard and Tracy Hazzard break down some of these podcast metrics, with a focus on what podcast download numbers really mean. They also share some proven tips to boost your podcast downloads and...
2023-09-2835 min
Feed Your BrandCreating A Code Of Conduct: Fostering Trust With Your Podcast AudienceAs a podcaster, your voice has a lot of power to build trust with your listening audience. You can take that trust to a different level with a code of conduct. In this episode, Tom Hazzard and Tracy Hazzard discuss crafting a code of conduct to foster trust with your podcast audience. They break down what it does to your show and credibility and who can best benefit from it (Is it self-serving? Is it for your audience? Is it for both?). Tom and Tracy then share the steps on how to build it yourself, covering crucial aspects from...
2023-09-0729 minFeed Your BrandCreating A Code Of Conduct: Fostering Trust With Your Podcast AudienceAs a podcaster, your voice has a lot of power to build trust with your listening audience. You can take that trust to a different level with a code of conduct. In this episode, Tom Hazzard and Tracy Hazzard discuss crafting a code of conduct to foster trust with your podcast audience. They break down what it does to your show and credibility and who can best benefit from it (Is it self-serving? Is it for your audience? Is it for both?). Tom and Tracy then share the steps on how to build it yourself, covering crucial aspects from...
2023-09-0729 min
Feed Your BrandThe Dark Side Of Podcasting: How To Spot Podcast Predators And Avoid ThemPodcast predators lurk in the shadows, preying on the dreams of aspiring podcasters. They promise instant success but deliver only disappointment and deception. In this eye-opening episode, Tracy Hazzard and Tom Hazzard dive into the murky world of podcast predators and uncover the deceptive tactics used to exploit unsuspecting podcasters. They break down how podcasters can identify the red flags and warning signs that set podcast predators apart from legitimate services. They share insights into distinguishing genuine growth opportunities from the scams that jeopardize your podcast's credibility and long-term success. Moreover, Tracy and Tom emphasize the importance of building...
2023-08-1027 minFeed Your BrandThe Dark Side Of Podcasting: How To Spot Podcast Predators And Avoid ThemPodcast predators lurk in the shadows, preying on the dreams of aspiring podcasters. They promise instant success but deliver only disappointment and deception. In this eye-opening episode, Tracy Hazzard and Tom Hazzard dive into the murky world of podcast predators and uncover the deceptive tactics used to exploit unsuspecting podcasters. They break down how podcasters can identify the red flags and warning signs that set podcast predators apart from legitimate services. They share insights into distinguishing genuine growth opportunities from the scams that jeopardize your podcast's credibility and long-term success. Moreover, Tracy and Tom emphasize the importance of building...
2023-08-1027 min
Feed Your BrandGuide To Creating Visually Stunning Posts On Social Media For Greater EngagementYou now have a good idea of what content to share on your feed, but how do yo get people to actually stop scrolling and read what you have to say? In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard share a guide to crafting visually stunning posts on social media to capture your audience's attention and drive unprecedented engagement for your posts. Discover the secrets to stopping the infamous "doom scroll" dead in its tracks, making your content irresistible to your followers. Learn how to create eye-catching images that leave a lasting impression, elicit emotions...
2023-07-2730 minFeed Your BrandGuide To Creating Visually Stunning Posts On Social Media For Greater EngagementYou now have a good idea of what content to share on your feed, but how do yo get people to actually stop scrolling and read what you have to say? In this episode of Feed Your Brand, Tom Hazzard and Tracy Hazzard share a guide to crafting visually stunning posts on social media to capture your audience's attention and drive unprecedented engagement for your posts. Discover the secrets to stopping the infamous "doom scroll" dead in its tracks, making your content irresistible to your followers. Learn how to create eye-catching images that leave a lasting impression, elicit emotions...
2023-07-2730 min
Feed Your BrandHow Does The Search Algorithm Help You Get Found In Podcast Directories?Maximize your podcast's reach by optimizing the search algorithm. Join hosts Tracy Hazzard and Tom Hazzard as they unravel the power of the podcast algorithm and reveal how you can be seen, heard, and found by your ideal audience. In this episode, Tracy and Tom share their fascinating insight into the three key search criteria in podcast directories that many well-established podcasts often miss: the title of your show, the title of your episode, and their corresponding descriptions. They dive deep into the value of keywords to a show’s discoverability and then shatter the myth about shorter descriptions. It...
2023-07-2019 minFeed Your BrandHow Does The Search Algorithm Help You Get Found In Podcast Directories?Maximize your podcast's reach by optimizing the search algorithm. Join hosts Tracy Hazzard and Tom Hazzard as they unravel the power of the podcast algorithm and reveal how you can be seen, heard, and found by your ideal audience. In this episode, Tracy and Tom share their fascinating insight into the three key search criteria in podcast directories that many well-established podcasts often miss: the title of your show, the title of your episode, and their corresponding descriptions. They dive deep into the value of keywords to a show’s discoverability and then shatter the myth about shorter descriptions. It...
2023-07-2019 min
Feed Your BrandHow To Overcome The Challenge Of Long Delays Between Recording And Publishing?Transform your podcasting journey by bridging the gap between recording and publishing. Don't let delays dim your energy or hinder your success. In this episode, Tracy Hazzard and Tom Hazzard tackle a common challenge podcasters face: managing the time gap between recording a podcast episode and its subsequent publishing. From the get-go, Tracy and Tom emphasize the importance of avoiding lengthy delays, highlighting the negative impact it can have on the energy, promotion, and overall success of a podcast. They dive into the potential drawbacks of leaving episodes limbo, such as missed promotional opportunities and a diminished listener experience...
2023-07-1324 minFeed Your BrandHow To Overcome The Challenge Of Long Delays Between Recording And Publishing?Transform your podcasting journey by bridging the gap between recording and publishing. Don't let delays dim your energy or hinder your success. In this episode, Tracy Hazzard and Tom Hazzard tackle a common challenge podcasters face: managing the time gap between recording a podcast episode and its subsequent publishing. From the get-go, Tracy and Tom emphasize the importance of avoiding lengthy delays, highlighting the negative impact it can have on the energy, promotion, and overall success of a podcast. They dive into the potential drawbacks of leaving episodes limbo, such as missed promotional opportunities and a diminished listener experience...
2023-07-1324 min
Feed Your BrandHow Does Redefining Your Podcast Categories Enhance Discoverability And GrowthBy redefining your podcast categories, you're not just finding your place; you're claiming your space in the podcasting universe. It's the key to unlocking untapped potential, fueling discoverability, and propelling your show to extraordinary growth. Welcome to another exciting episode of Feed Your Brand with your hosts, Tom Hazzard and Tracy Hazzard. For this episode, they discuss how redefining podcast categories can boost discoverability and accelerate the growth of your podcast. First things first: what exactly is a podcast category? Tom and Tracy break it down for you in plain language, stripping away the confusion that often surrounds this...
2023-06-2918 minFeed Your BrandHow Does Redefining Your Podcast Categories Enhance Discoverability And GrowthBy redefining your podcast categories, you're not just finding your place; you're claiming your space in the podcasting universe. It's the key to unlocking untapped potential, fueling discoverability, and propelling your show to extraordinary growth. Welcome to another exciting episode of Feed Your Brand with your hosts, Tom Hazzard and Tracy Hazzard. For this episode, they discuss how redefining podcast categories can boost discoverability and accelerate the growth of your podcast. First things first: what exactly is a podcast category? Tom and Tracy break it down for you in plain language, stripping away the confusion that often surrounds this...
2023-06-2918 min
Feed Your BrandA Smart Guide To Switching Your Podcast Host Without Losing ListenersPodcasting is not something you master from the start. You can only grow along the way. Unfortunately for some, this means having to go through a number of podcast hosting companies. But switching to another can not only be quite tedious but also detrimental if not done right. In this episode, Tom Hazzard and Tracy Hazzard provide a smart guide to help you switch your podcast host without losing listeners. Tom and Tracy are both well-familiar with this dilemma, having picked up the pieces themselves many times for their very own clients. They share great insights, tips, and tricks...
2023-06-2246 minFeed Your BrandA Smart Guide To Switching Your Podcast Host Without Losing ListenersPodcasting is not something you master from the start. You can only grow along the way. Unfortunately for some, this means having to go through a number of podcast hosting companies. But switching to another can not only be quite tedious but also detrimental if not done right. In this episode, Tom Hazzard and Tracy Hazzard provide a smart guide to help you switch your podcast host without losing listeners. Tom and Tracy are both well-familiar with this dilemma, having picked up the pieces themselves many times for their very own clients. They share great insights, tips, and tricks...
2023-06-2246 min
Feed Your BrandHow A Podcast Guest Funnel Can Double Your Success By Attracting Both Guests And ClientsYour podcast guest funnel, when done the right way, can double your success. It will allow you to attract guests and clients, making your show and business both desirable and reputable. In this episode, Tom Hazzard and Tracy Hazzard share their five basic steps (and one bonus tip) in building their own powerful podcast guest funnel. They discuss how serving others rather than simply selling to them is the most important tip in getting the best guests, attracting the right audience, and building a trustworthy brand. Tom and Tracy also emphasize why building a podcast around your face and...
2023-06-1530 minFeed Your BrandHow A Podcast Guest Funnel Can Double Your Success By Attracting Both Guests And ClientsYour podcast guest funnel, when done the right way, can double your success. It will allow you to attract guests and clients, making your show and business both desirable and reputable. In this episode, Tom Hazzard and Tracy Hazzard share their five basic steps (and one bonus tip) in building their own powerful podcast guest funnel. They discuss how serving others rather than simply selling to them is the most important tip in getting the best guests, attracting the right audience, and building a trustworthy brand. Tom and Tracy also emphasize why building a podcast around your face and...
2023-06-1530 min
Feed Your BrandEffective Strategies For Overcoming Barriers And Starting Your Own Podcast ShowMany aspiring podcasters fail to launch their shows even after weeks or months of planning. Overcoming barriers in starting a podcast is certainly challenging, but it is never an impossible task. Tom Hazzard and Tracy Hazzard share three effective strategies for getting past the development stage and finally releasing your episodes. They discuss how to present yourself professionally, try working backwards, and get the right support system. Tom and Tracy also explain why refusing to set up calendars is a sure way to get stuck and the advantage of inviting a friend when creating your introduction episode.
2023-03-3017 minFeed Your BrandEffective Strategies For Overcoming Barriers And Starting Your Own Podcast ShowMany aspiring podcasters fail to launch their shows even after weeks or months of planning. Overcoming barriers in starting a podcast is certainly challenging, but it is never an impossible task. Tom Hazzard and Tracy Hazzard share three effective strategies for getting past the development stage and finally releasing your episodes. They discuss how to present yourself professionally, try working backwards, and get the right support system. Tom and Tracy also explain why refusing to set up calendars is a sure way to get stuck and the advantage of inviting a friend when creating your introduction episode.
2023-03-3017 min
Feed Your BrandThe Advantages And Disadvantages Of Solo And Topic-Driven Podcast EpisodesDoing guest interviews is recommended for your first 50 podcast episodes to grow your following and audience reach. But after getting past the 50-episode mark, it is advisable to focus more on solocasts and topic-driven podcast episodes. Tom Hazzard and Tracy Hazzard explain how this discussion format lets you share more about yourself and create a deeper connection with your listeners. They present tips on generating topics and aligning your conversations with the needs of your audience. Tom and Tracy also talk about the ineffectiveness of formulaic interviews and extremely short podcasts with little to no value.
2023-03-2335 minFeed Your BrandThe Advantages And Disadvantages Of Solo And Topic-Driven Podcast EpisodesDoing guest interviews is recommended for your first 50 podcast episodes to grow your following and audience reach. But after getting past the 50-episode mark, it is advisable to focus more on solocasts and topic-driven podcast episodes. Tom Hazzard and Tracy Hazzard explain how this discussion format lets you share more about yourself and create a deeper connection with your listeners. They present tips on generating topics and aligning your conversations with the needs of your audience. Tom and Tracy also talk about the ineffectiveness of formulaic interviews and extremely short podcasts with little to no value.
2023-03-2335 min
Feed Your BrandHow To Choose The Right Host For An Effective Podcast SwapTo guest on a podcast is one thing but to become the show’s guest host is a different level of value add altogether. Have you heard of podcast swap? It’s a term in the industry for when podcast hosts swap and guest on each other’s show, taking the reins to a different audience. In this episode, Tom Hazzard and Tracy Hazzard break down the things you need to know about podcast swap and the value it brings to your show. And to do it effectively, you need to choose the right host. Tracy shares the three criter...
2023-03-0925 minFeed Your BrandHow To Choose The Right Host For An Effective Podcast SwapTo guest on a podcast is one thing but to become the show’s guest host is a different level of value add altogether. Have you heard of podcast swap? It’s a term in the industry for when podcast hosts swap and guest on each other’s show, taking the reins to a different audience. In this episode, Tom Hazzard and Tracy Hazzard break down the things you need to know about podcast swap and the value it brings to your show. And to do it effectively, you need to choose the right host. Tracy shares the three criter...
2023-03-0925 min
Feed Your BrandEffective Ways To Make Your Show Attractive To SponsorsPodcasts have become the most efficient safe haven of free speech these days. But when attracting sponsors to your show, you may have to review your topics and the way you approach your entire production. Tom Hazzard and Tracy Hazzard present practical tips on getting the right sponsorship for your podcast. They explain how to design your show structure according to your target sponsors, the optimal areas to put ad rolls in your episodes, and why you should always be consistent in releasing your work. Tom and Tracy also talk about the best sponsorship types that can help maximize...
2023-02-2333 minFeed Your BrandEffective Ways To Make Your Show Attractive To SponsorsPodcasts have become the most efficient safe haven of free speech these days. But when attracting sponsors to your show, you may have to review your topics and the way you approach your entire production. Tom Hazzard and Tracy Hazzard present practical tips on getting the right sponsorship for your podcast. They explain how to design your show structure according to your target sponsors, the optimal areas to put ad rolls in your episodes, and why you should always be consistent in releasing your work. Tom and Tracy also talk about the best sponsorship types that can help maximize...
2023-02-2333 min
Feed Your BrandNegative SEO: How To Fix It And Boost Your Podcast's Google RankingsInviting great guests and producing engaging episodes are not the only requirements to build a strong podcast following. You must also be wary of negative SEO that could destroy your online presence. Tom Hazzard and Tracy Hazzard share tips on addressing black hat SEO tactics, malicious posts, and content hijacking that could mess up your podcast’s online reputation and rankings. They explain how to bury negative search terms deep into Google search results by creating relevant and keyword-rich content. Tom and Tracy also emphasize the need for a well-audited business website, which is one of the main reasons fo...
2022-12-0137 minFeed Your BrandNegative SEO: How To Fix It And Boost Your Podcast's Google RankingsInviting great guests and producing engaging episodes are not the only requirements to build a strong podcast following. You must also be wary of negative SEO that could destroy your online presence. Tom Hazzard and Tracy Hazzard share tips on addressing black hat SEO tactics, malicious posts, and content hijacking that could mess up your podcast’s online reputation and rankings. They explain how to bury negative search terms deep into Google search results by creating relevant and keyword-rich content. Tom and Tracy also emphasize the need for a well-audited business website, which is one of the main reasons fo...
2022-12-0137 min
Feed Your BrandMillions Of Podcast Downloads: Are They Achievable Or Is It Too Good To Be True?Is it realistic to expect millions of podcast downloads? Or is it too good to be true? There are a lot of misleading numbers out there, so Tracy Hazzard and Tom Hazzard dedicate this episode to put some perspective on this issue. There are a lot of coaches out there who promise millions of monthly listeners and downloads for your podcast. That’s a big red flag! Even top podcasters like Joe Rogan would admit that such fantastic numbers are BS. Tracy and Tom explain why it’s unrealistic to expect millions of downloads on your podcast and why down...
2022-08-2531 minFeed Your BrandMillions Of Podcast Downloads: Are They Achievable Or Is It Too Good To Be True?Is it realistic to expect millions of podcast downloads? Or is it too good to be true? There are a lot of misleading numbers out there, so Tracy Hazzard and Tom Hazzard dedicate this episode to put some perspective on this issue. There are a lot of coaches out there who promise millions of monthly listeners and downloads for your podcast. That’s a big red flag! Even top podcasters like Joe Rogan would admit that such fantastic numbers are BS. Tracy and Tom explain why it’s unrealistic to expect millions of downloads on your podcast and why down...
2022-08-2531 min
Feed Your BrandLow Paying Podcast Advertising Rates: Is it Worth Selling to Your Audience?Are podcast advertising rates worth what it’s doing to your audience growth? In this episode, Tom Hazzard and Tracy Hazzard weigh in on low-paying podcast rates and how it affects podcasters and brands alike. Nowadays, podcasting is the only thing that’s working anymore. Brands need to see the value of podcast ads, and podcasters should get to set the rates for their show with the value they offer. Tom and Tracy explain the benefits of having niche audiences and the difference between reach and conversion. Tune in to learn all about it.Love...
2022-04-2124 minFeed Your BrandLow Paying Podcast Advertising Rates: Is it Worth Selling to Your Audience?Are podcast advertising rates worth what it’s doing to your audience growth? In this episode, Tom Hazzard and Tracy Hazzard weigh in on low-paying podcast rates and how it affects podcasters and brands alike. Nowadays, podcasting is the only thing that’s working anymore. Brands need to see the value of podcast ads, and podcasters should get to set the rates for their show with the value they offer. Tom and Tracy explain the benefits of having niche audiences and the difference between reach and conversion. Tune in to learn all about it.Love...
2022-04-2124 min
Feed Your BrandHow To Make A Show That Millennials Will Love And Binge-Listen? With Alexandra Hazzard & Cody HanifyHow do you make a show that millennials will love? Tracy Hazzard talks with Alexandra Hazzard, the Chief Operations Officer of Podetize, and Cody Hanify, who works at the Sales Department with Tom. They discuss how millennials value honesty and community most of all. If you could be vulnerable in your podcast by sharing your personal experiences, they would love to binge-listen to you. It’s also important that your niche is relevant to the topic they’re looking for. So make sure to get your SEO right. Paste your transcript on your blog. Put important links you mentioned. When...
2022-04-0739 min
Feed Your BrandWhat Is The Latest Most Ideal Podcast Episode Length That Wins Listeners?Podcast length is a hot topic, especially for people new to podcasting. So what is the ideal podcast length if you want to win over new listeners? Tom Hazzard and Tracy Hazzard explore these questions and more in this episode. Tom and Tracy look at the things that influence episode length and how you can determine the right episode length for your podcast. Tune in, and don’t miss out on the answer to this burning question.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
2022-03-1715 minFeed Your BrandWhat Is The Latest Most Ideal Podcast Episode Length That Wins Listeners?Podcast length is a hot topic, especially for people new to podcasting. So what is the ideal podcast length if you want to win over new listeners? Tom Hazzard and Tracy Hazzard explore these questions and more in this episode. Tom and Tracy look at the things that influence episode length and how you can determine the right episode length for your podcast. Tune in, and don’t miss out on the answer to this burning question.Love the show? Subscribe, rate, review, and share! https://podetize.com/how-to-leave-a-review/
2022-03-1715 min
Feed Your BrandPodcast Guest: How To Actually Get Them To Easily Open Up And Start Amazing DiscussionHosting a podcast is not easy, but taking on a guest is even ten times harder. Your audience expects an open and honest discussion in every episode, but it takes a lot of work and trust to get to that point. Tom Hazzard and Tracy Hazzard are back to talk about pulling out and maximizing great discussions with your guest. Tom and Tracy recall their past experiences and the times they struggled most to get an authentic response. Listen in and learn more as they share how you can get your guests to open up and spark a great...
2022-02-1730 minFeed Your BrandPodcast Guest: How To Actually Get Them To Easily Open Up And Start Amazing DiscussionHosting a podcast is not easy, but taking on a guest is even ten times harder. Your audience expects an open and honest discussion in every episode, but it takes a lot of work and trust to get to that point. Tom Hazzard and Tracy Hazzard are back to talk about pulling out and maximizing great discussions with your guest. Tom and Tracy recall their past experiences and the times they struggled most to get an authentic response. Listen in and learn more as they share how you can get your guests to open up and spark a great...
2022-02-1730 min
Feed Your BrandThe Perfect Timing To Sell On Your Podcast Episode Without Sounding Too SalesyHow do you find the perfect timing to advertise on your podcast? Is it right off the bat? Or is it after a few episodes in? We take a stab at answering these questions and more as Tom Hazzard and Tracy Hazzard dissect podcast advertising. They look at several factors that podcast hosts need to keep in mind when it comes to monetization. Tom and Tracy also share insights and their own experiences with promos and advertising. Get ahead your podcasting game with strategies from the best in the business.Love the show? Subscribe, r...
2022-02-0837 minFeed Your BrandThe Perfect Timing To Sell On Your Podcast Episode Without Sounding Too SalesyHow do you find the perfect timing to advertise on your podcast? Is it right off the bat? Or is it after a few episodes in? We take a stab at answering these questions and more as Tom Hazzard and Tracy Hazzard dissect podcast advertising. They look at several factors that podcast hosts need to keep in mind when it comes to monetization. Tom and Tracy also share insights and their own experiences with promos and advertising. Get ahead your podcasting game with strategies from the best in the business.Love the show? Subscribe, r...
2022-02-0837 min
Feed Your BrandWhy Does Being A Podcast Listener Boost Your Chance Of Being A Successful Podcast Host?Are you an avid podcast listener? If so, you might just have the one thing you need to start a successful podcast. Listening is an integral part of taking in information, and in turn, relaying that information to others. Podcasts are one of the best ways to get your voice out there and reach people with the same values and goals as you. Podcast veterans, Tom Hazzard and Tracy Hazzard, share with us how being a podcast listener allows you to learn the basics of podcast interactions and make you a successful podcast host. Listen in and learn more...
2022-01-2726 minFeed Your BrandWhy Does Being A Podcast Listener Boost Your Chance Of Being A Successful Podcast Host?Are you an avid podcast listener? If so, you might just have the one thing you need to start a successful podcast. Listening is an integral part of taking in information, and in turn, relaying that information to others. Podcasts are one of the best ways to get your voice out there and reach people with the same values and goals as you. Podcast veterans, Tom Hazzard and Tracy Hazzard, share with us how being a podcast listener allows you to learn the basics of podcast interactions and make you a successful podcast host. Listen in and learn more...
2022-01-2726 min
Feed Your BrandMyths Debunked: Addressing Common Podcast Channel MisconceptionsEver wonder what goes behind podcast recordings? How are they being published and when are they actually available on different platforms? In this episode, Tom Hazzard and Tracy Hazzard answer all your questions and debunk myths and misconceptions about podcasts. Whether you’re simply curious about the whole process or looking to launch your own channel, Tom and Tracy have the answers for you. Listen in as Tom and Tracy share their views on podcast misconceptions and drop some of the tips and tricks they encountered in their own podcast creation journey.Love the sh...
2022-01-0619 minFeed Your BrandMyths Debunked: Addressing Common Podcast Channel MisconceptionsEver wonder what goes behind podcast recordings? How are they being published and when are they actually available on different platforms? In this episode, Tom Hazzard and Tracy Hazzard answer all your questions and debunk myths and misconceptions about podcasts. Whether you’re simply curious about the whole process or looking to launch your own channel, Tom and Tracy have the answers for you. Listen in as Tom and Tracy share their views on podcast misconceptions and drop some of the tips and tricks they encountered in their own podcast creation journey.Love the sh...
2022-01-0619 min
Feed Your BrandEmail Marketing: Should You Use Your Podcast To Build An Email List?Should you use your podcasts to build an email list? Is email marketing the right strategy for you? Tom Hazzard and Tracy Hazzard help you answer those questions in this episode of Feed Your Brand! Email is one avenue to get in touch and connect with your audience. But it would be best if you had the right strategy and structure for your goals to make it work. Listen in as Tom and Tracy dive deep into the different ways you can make use of emails. Stay tuned!Love the show? Subscribe, rate, review, a...
2021-12-2126 minFeed Your BrandEmail Marketing: Should You Use Your Podcast To Build An Email List?Should you use your podcasts to build an email list? Is email marketing the right strategy for you? Tom Hazzard and Tracy Hazzard help you answer those questions in this episode of Feed Your Brand! Email is one avenue to get in touch and connect with your audience. But it would be best if you had the right strategy and structure for your goals to make it work. Listen in as Tom and Tracy dive deep into the different ways you can make use of emails. Stay tuned!Love the show? Subscribe, rate, review, a...
2021-12-2126 minFeed Your BrandBuild Your Authority By Planning A Podcast Topic That Sets You Ahead From Your CompetitorsIf you want to be seen as an authority, your podcast topic needs to be timely, on-point and relevant. So how do you choose the right topic? In this episode, Tom Hazzard and Tracy Hazzard get into podcasting 101 as they delve into how to plan and choose a podcast topic. They share the process they follow in finding and choosing a topic and talk about why you want your topic to be search engine optimized. Tune in and learn more podcasting tips from Tom and Tracy.Love the show? Subscribe, rate, review, and share! h...
2021-10-2124 minFeed Your BrandBuild Your Authority By Planning A Podcast Topic That Sets You Ahead From Your CompetitorsIf you want to be seen as an authority, your podcast topic needs to be timely, on-point and relevant. So how do you choose the right topic? In this episode, Tom Hazzard and Tracy Hazzard get into podcasting 101 as they delve into how to plan and choose a podcast topic. They share the process they follow in finding and choosing a topic and talk about why you want your topic to be search engine optimized. Tune in and learn more podcasting tips from Tom and Tracy.Love the show? Subscribe, rate, review, and share! h...
2021-10-2124 minFeed Your BrandWhat ADA Compliant Website Advice Should You Adopt To Make Your Podcast Website Surprisingly Better?While it may seem like a bit of a hassle at first, making an ADA compliant website has many benefits, both for you and your customers. It may take some work and some reconfiguring, but the rewards are definitely worth it. In this episode, Tom Hazzard and Tracy Hazzard look at the recent push for ADA compliance in web pages and what it means for many web-only businesses. Tracy and Tom also look at a few critical areas where accessibility is key and where ADA compliance reaps benefits. Tune in and learn more about ADA compliance and what it...
2021-08-3131 minFeed Your BrandWhat ADA Compliant Website Advice Should You Adopt To Make Your Podcast Website Surprisingly Better?While it may seem like a bit of a hassle at first, making an ADA compliant website has many benefits, both for you and your customers. It may take some work and some reconfiguring, but the rewards are definitely worth it. In this episode, Tom Hazzard and Tracy Hazzard look at the recent push for ADA compliance in web pages and what it means for many web-only businesses. Tracy and Tom also look at a few critical areas where accessibility is key and where ADA compliance reaps benefits. Tune in and learn more about ADA compliance and what it...
2021-08-3131 minFeed Your BrandStory-Based Podcast Descriptions That Make Your Listener The HeroAs podcasters, we have to stand out from all the noise in the digital world. One great way to do that is by crafting enticing podcast descriptions to spark the interest of our listeners. Join podcasting and monetization marketing experts Tom Hazzard and Tracy Hazzard, where they talk about creating story-based podcast descriptions so we can make our audience anticipate and check our content out. They emphasize the listeners as our heroes and the importance of assigning them to calls of action. Listen to this episode as Tom and Tracy share deeper insights on being the best guides we...
2021-07-2933 minFeed Your BrandStory-Based Podcast Descriptions That Make Your Listener The HeroAs podcasters, we have to stand out from all the noise in the digital world. One great way to do that is by crafting enticing podcast descriptions to spark the interest of our listeners. Join podcasting and monetization marketing experts Tom Hazzard and Tracy Hazzard, where they talk about creating story-based podcast descriptions so we can make our audience anticipate and check our content out. They emphasize the listeners as our heroes and the importance of assigning them to calls of action. Listen to this episode as Tom and Tracy share deeper insights on being the best guides we...
2021-07-2933 min
WTFFF?! 3D Printing Podcast: Digital Manufacturing From Design to PrintSpecial Series Wrap-Up on the Acceleration of the 3D Create EcosystemIf there is one overarching theme in this special series, it would be how the 3D printing industry has really grown. In this wrap-up episode, Tom Hazzard and Tracy Hazzard reflect on the acceleration of the 3D create ecosystem as they glance back at how far things have come along in each part of the 3D manufacturing process and creative workflow. They talk about HP’s role as the leader in moving the entire 3D printing industry forward with the tools they provide and the processes that streamline the creative process. With the growth rate of the 3D design, th...
2020-07-2814 min
WTFFF?! 3D Printing Podcast Volume Three: 3D Print Tips | 3D Print Tools | 3D Start PointVolume 3 Wrap-Up For The WTFFF 3D Print Podcast With Tom Hazzard & Tracy HazzardSince it first took off, the 3D printing industry has reached a certain level of maturity, and the WTFFF 3D Print Podcast has been there since 2015 to document its development. After airing well over 500 episodes since it started, Tom and Tracy Hazzard finally wrap up Volume 3 of the podcast to make way for more exciting things to come. 3D printing has always been a part of Tom and Tracy’s lives. Now, they are thrilled to embark on an even more exciting journey as they collaborate with Hewlett-Packard to do a special series. Make sure to tune in and do...
2020-05-2207 min
Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail SuccessWant Product Launch Success? Meet Your Product Launch Protection Experts Tom Hazzard & Tracy Hazzard7 out of 10 consumer product launches fail and only 2% of all inventions make any money. Launching products is full of pitfalls and failure points. The odds of product launch success are not in your favor. Insiders and big brands not only know but can outspend and survive when they make mistakes. Find out how product launch experts like Tracy Hazzard and Tom Hazzard with 26 years as consumer product designers for big and small brands – on-line and in-store, flip the odds, build in protective measures and resources, and guide you on what you ‘don’t know that you don’t know’ so you can...
2018-05-0150 min