Shows
The Summit PodcastHow marketing is changing for The Accidental MarketerDid your career path place you in marketing by accident? Many marketers are converted from other career paths, and for those who find themselves in a situation where they aren't formally trained, there is a lot to learn.In this chat with author Tom Spitale we sit down and discuss the ever-changing dynamics of marketing. Tom shares his insights on:What makes an accidental marketerWhere to turn if you're stuckHow to use other marketers and campaigns to help guide your growthWhen to deploy different tacticsWhy the market is changing so quicklyAbout Tom Sp...2020-12-1652 min