Shows
The Law EntrepreneurConquering the Inbox: Automated Email Marketing for Attorneys – with Tom TateThis is a classic rerun of my episode with Tom Tate. The email inbox can be the bane of an attorney’s existence, easily stealing half of your day if you let it. But email marketing is an affordable and highly effective form of marketing for solo and small firms, so the inbox also shouldn’t be ignored. However, you can save a lot of time and hassle with a good strategy and a bit of automation.Joining us today to help us conquer our inbox is Tom Tate, a marketing specialist with AWeber, creators of a suit...2024-01-0147 min
The FWD: Thinking ShowEp.013 Featuring guest Brenda Ster2021-06-0247 minThe FWD: Thinking ShowEp.012 Featuring guest Ben Cummings2021-04-2822 minThe FWD: Thinking ShowEp.011 Featuring guest Monica Hoyer2021-03-3129 minThe FWD: Thinking ShowEp.010 Featuring guest Jay Moore2021-02-2625 minThe FWD: Thinking ShowGet More Out of Your Content with Amy WoodsContent repurposing isn’t copying and pasting content from one format to another. It’s a strategic process that when done correctly, can change the way you market for the better. Learn how Amy Woods, Founder of Content 10X, helps businesses repurpose content to increase discoverability, credibility, and customer trust.2021-02-0146 minThe FWD: Thinking ShowEp.008 Featuring guests Tom, Chris and Meghan2020-12-1832 minThe FWD: Thinking ShowEp.007 Featuring guest John JantschIn this episode of The FWD: Thinking Show, John Jantsch — CEO of Duct Tape Marketing — discusses how marketing has changed over the years, and how marketers can apply the new marketing funnel to gain audience trust.2020-12-0148 minThe FWD: Thinking ShowEp.006 Featuring guest Matthew Smith In this episode of The FWD: Thinking Show, Matthew Smith — Founder of Really Good Emails and design agency Fathom & Draft — shares his thoughts on the most important elements of email design, how to simplify design using an approach called “design golf,” and how to create an email structure that helps you do more in less time. The episode title is "What do email design and legos have in common?"2020-10-2038 minThe FWD: Thinking ShowEp.005 Featuring guest Joanna WeibeOn the fifth episode of The FWD: Thinking Show, Joanna joins us to talk about which email writing ‘best practices’ are meant to be broken — and which ones shouldn’t be — and why standing out in the inbox means saying goodbye to safe copy.2020-10-0139 minThe FWD: Thinking ShowEp.004 Featuring guest Val GeislerIn episode 4 of The FWD: Thinking Show, we talk with Val, CEO of Fix My Churn, all about how to create emails that connect with subscribers on an emotional level and drive more sales.2020-09-0237 minThe FWD: Thinking ShowEp.003 Featuring guest Julia McCoyJulia McCoy, CEO of Express Writers & Content Hacker, joins The FWD: Thinking Show to share her entrepreneurial journey — starting with dropping out of college at age 19 and starting from scratch after escaping a cult. She uncovers insights on how to create email campaigns that provide value while simultaneously persuading your audience to purchase. 2020-08-0547 minThe FWD: Thinking ShowEp.002 Featuring guest Rieva LesonskyRieva Lesonsky, CEO of GrowBizMedia, joins The FWD: Thinking Show to share simple ways to build trust, increase brand "likeability," and how to give your audience the confidence to buy from you again and again.2020-08-051h 02The FWD: Thinking ShowEp.001 Featuring guest Lee OddenLee Odden, CEO of TopRank Marketing, joins The FWD: Thinking Show to share how influencer marketing and search engine optimization (SEO) can be combined to create content that is not only findable but credible for prospects actively looking for solutions through search.2020-08-0532 min
The Indie Pod PodcastTom Tate 2016 Interview For The MAPCON PodcastWay back in 2016 I had the pleasure of getting to interview Tom Tate who worked for AWeber at the time. We talked podcasting, email marketing and more!2019-08-2243 min
The Business Credit and Financing ShowDigital Marketing as a Tool to Increase Business AwarenessTom Tate is the Product Marketing Manager at AWeber. With almost a decade of professional experience in marketing and technology, he educates and engages small business owners and entrepreneurs on the incredible value and opportunity that email marketing and automation provides. At AWeber, Tom managers product education, produces multiple webinars, presents at conferences, and writes blog and website content. Outside of AWeber, he’s an active member of the marketing community teaching and guest lecturing at local colleges and universities. During this show we discuss… How to use email to educate Why email is the...2019-02-1239 min
The Law EntrepreneurConquering the Inbox: Automated Email Marketing for Attorneys - with Tom TateThe email inbox can be the bane of an attorney’s existence, easily stealing half of your day if you let it. But email marketing is an affordable and highly effective form of marketing for solo and small firms, so the inbox also shouldn’t be ignored. However, you can save a lot of time and hassle with a good strategy and a bit of automation. Joining us today to help us conquer our inbox is Tom Tate, a marketing specialist with AWeber, creators of a suite of popular email marketing products. I use...2019-01-2846 min
Legal Marketing 2.0 PodcastPodcast Ep. 69: Growing Your Audience with Email MarketingIn this podcast, Tom Tate of AWeber discusses how to grow your law firm’s audience with email marketing and provides tips for delivering emails your clients actually want to receive.2018-11-2028 min
The B2B Revealed PodcastNurture Over NoiseTom Tate, Product Marketing Manager at email marketing and automation company AWeber, has some expert advice on effective email marketing. He shared tips that will help all email marketers: from campaign design, to personalization, and to the impact of GDPR.2018-10-1632 min
The Smarty Pants Book Marketing PodcastEpisode 100 - Pop the CorkIn this podcast Chris and Becca toast the first 100 episodes of the Smarty Pants Book Marketing Podcast by reminiscing about their favorite guests and shows, talking about where the podcast is headed in the next 100 episodes, and celebrating a nod from Digital Book World. The podcast closes with an invitation for listeners to give input about where the next 100 episodes should go. And don't miss the special announcement at the end of the show notes. Show Notes & Links: Nominees for Best Use of Podcasting for Book Marketing Award (Digital Book World annual awards...2018-09-1626 minThe FWD: Thinking ShowChris Vasquez on Beyond the PodcastChris Vasquez's interview on Beyond the Podcast. Head on over to BeyondThePodcastSummit.com to join our Facebook community and continue the conversation with over 1,000 podcasters and marketers.2018-08-0731 minThe FWD: Thinking ShowJessica Kupferman on Beyond the PodcastJessica Kupferman's interview on Beyond the Podcast. Head on over to BeyondThePodcastSummit.com to join our Facebook community and continue the conversation with over 1,000 podcasters and marketers.2018-08-0729 minThe FWD: Thinking ShowJohn Lee Dumas on Beyond the PodcastJohn Lee Dumas' interview on Beyond the Podcast. Head on over to BeyondThePodcastSummit.com to join our Facebook community and continue the conversation with over 1,000 podcasters and marketers.2018-08-0729 minThe FWD: Thinking ShowIntroducing Beyond the Podcast Virtual SummitWe're excited to bring to the feed every interview from our 1-day virtual summit, Beyond the Podcast. Check out interviews with podcast veterans like: John Lee Dumas Amy Porterfield Mark Asquith Jessica Kupferman Chris Vasquez Be sure to check out Beyond the Podcast Summit and request access to our exclusive Facebook community, and join over 1,000 podcasters in their journey to grow their show.2018-08-0703 minThe FWD: Thinking ShowHow to Be More Productive While Growing Your Business with Paula RizzoWelcome back to the podcast! We're excited to welcome Liz Willits and Mike Smith to the show as co-hosts. Expect some episodes in the coming weeks with a new format, including interviews and round table discussions. In this episode, Liz interviews Paula Rizzo. Learn how to land media attention, establish authority, stay productive and engage your email subscribers from Paula, the author of Listful Thinking. Learn more about Paula on her site, The List Producer.2018-07-3155 min
She PodcastsWe Wear Pants When We PodcastWORK WITH US LIVE IN PHILADELPHIA! Sign up TODAY, time is ticking!! Get 20% off your first year with TextExpander! Go to TextExpander.com/podcast and let them know She Podcasts sent you!! Come hang with us at Podcast Movement! Sign up with the code shep. We cannot wait to see you there! Support our Patreon page! And our swag here! You know you wanna have a cute She Podcasts t-shirt! Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you Deconstructing the myth...2018-07-161h 12
Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World544: AWeber Email Marketing Automation: Create Your Mix-Tape Autoresponder Sequence, Maximize Deliverability, Build Relationships and 10X Your Results with Tom TateTom Tate is the Product Marketing Manager at AWeber. With almost a decade of professional experience in marketing and technology, he educates and engages small businesses owners and entrepreneurs on the incredible value and opportunity that email marketing and automation provides.
At AWeber, Tom manages product education, produces multiple webinars, presents at conferences and writes blog and website content. Outside of AWeber, he is an active member of the marketing community, teaching and guest lecturing at local colleges and universities.
Sign with Aweber to Automate Your Business with Email Marketing2018-05-1840 minMarketer of the Day with Robert Plank544: AWeber Email Marketing Automation: Create Your Mix-Tape Autoresponder Sequence, Maximize Deliverability, Build Relationships and 10X Your Results with Tom TateTom Tate is the Product Marketing Manager at AWeber. With almost a decade of professional experience in marketing and technology, he educates and engages small businesses owners and entrepreneurs on the incredible value and opportunity that email marketing and automation provides. At AWeber, Tom manages product education, produces multiple webinars, presents at conferences and writes […]
The post 544: AWeber Email Marketing Automation: Create Your Mix-Tape Autoresponder Sequence, Maximize Deliverability, Build Relationships and 10X Your Results with Tom Tate first appeared on Marketer of the Day with Robert Plank.2018-05-1840 min
The Podcaster Lab: Learn How to Start a Podcast & Grow Your Podcasting Community#66: Email Marketing for Podcasters (w/ Laura Petersen, Aweber's Tom Tate, Tom Schwab and ActiveCampaign's Kelly O'Connell)Why should podcasters care about email marketing? What should you think about and do to start generating leads and engage people once they've become email subscribers? This session features advice from members of the Aweber and ActiveCampaign teams.
Resources & show notes: ThePodcasterLab.com/session662018-05-1431 minThe FWD: Thinking ShowPodfest, Traffic and Conversion Summit, and the return of the showGetting ready to relaunch the podcast! What do you want to hear? What's your preferred format, frequency, or length? Let me know - tomt@aweber.com, or tweet me @TNRT on Twitter. We'll also be at Podfest in Orlando this week and Traffic and Conversion Summit in San Diego in a few weeks. Keep an eye out for the AWeber team and come say hi!2018-02-0605 minThe Smarty Pants Book Marketing PodcastEpisode 62 - How To Land Your Emails in the Inbox [Learning Lab]In this episode we welcome Tom Tate, AWeber's Product Marketing Manager to give us tips on how to land your emails in your subscribers' inboxes. This episode is a Learning Lab--note taking will be valuable. Show Notes & Links -Why email providers screen your emails -How email companies decide what is spam -Why you content makes a difference--is yours valuable? -Why getting target readers on your list is better than amassing large numbers of general readers -How to educate your subscribers to make sure your emails land in t...2017-09-2347 minThe FWD: Thinking ShowSeason 3 Recap and Meet us at Podcast Movement!Thanks for a great season! In this episode, I recap Season 3 of our podcast. Our theme this season was Email Marketing for Podcasters! I also share that our team is representing at Podcast Movement 2017 this week in Anaheim, CA! Come swing by and say hello if you are there. Check out the episodes from this season: Episode 1 - Strategically Designing your Podcast with Natalie Eckdahl Episode 2 - Always Choosing Adventure with Jay Wong Episode 3 - Finding Your Voice and Product with Addy Saucedo Episode 4 - Creating your own Life (and Podcast) with Jeremy Ryan...2017-08-2209 minThe FWD: Thinking ShowThe Road to One Million Downloads with Austin FabelWhat does it take to top the podcast charts? Our latest guest shares the tactics you need to grow your show, and your email list. In this episode, Austin Fabel, the producer of The Science of Success podcast shares his experience building a top-rated podcast and engaged email list. In this episode, we’ll cover: How to be a successful podcast producer and what that actually means How to repurpose your podcast episodes on YouTube and other networks How to book top guests on your podcast (hint: what's in it for them?) The...2017-08-0844 minThe FWD: Thinking ShowLaunch Your Minimum Viable Podcast with Mark AsquithWhat's your minimum viable podcast? In this episode, Mark Asquith of Excellence Expected and The 7 Minute Mentor shares his experience launching successful podcasts and businesses. With hundreds of episodes under his belt, Mark delivers a ton of insights that are immediately actionable. In this episode, we’ll cover: Why you should focus on the user instead of the numbers The best question to ask your subscribers often to learn what they need How user questions and ideas can be repurposed into countless podcast and blog topic ideas How to prove your concept without over-engineering you...2017-08-0148 minThe FWD: Thinking ShowHow to Rock Podcasts as a Guest with Jessica RhodesNot interested in being a podcaster, but want to be on podcasts? Get ready to rock the mic, no matter what side you're on! In this episode, Jessica Rhodes of Interview Connections and #RockThePodcast teaches us how to grow our brands and businesses by successfully becoming a guest on podcasts. Jessica takes us through the entire process from positioning ourselves, pitching to shows, preparing for interviews and following up with hosts and listeners. In this episode, we’ll cover: How becoming a podcast guest can help you build your personal bra...2017-07-2547 minThe FWD: Thinking ShowCreating your own Life (and Podcast) with Jeremy Ryan Slate"You have to create success for yourself before you can create success for other people." This is the mission statement that drives Jeremy Ryan Slate to produce three outrageously actionable podcast episodes every week. In this episode, learn how Jeremy Slate of Create Your Own Life podcast pivoted his career, built a brand and business from scratch, and produced over 280 podcast episodes. You'll especially want to check out the strategies and tools Jeremy uses to consistently release multiple episodes a week. In this episode, we’ll cover: How to start yo...2017-07-1846 minThe FWD: Thinking ShowFinding Your Voice and Product with Addy SaucedoHave an idea for a physical product? Find out how our next guest used podcasting and email marketing to turn her product idea into a successful reality. In this episode, we learn how Addy Saucedo of The Podcast Planner created and launched a physical product that solved a true market need for her audience. Addy has over five years of experience hosting podcasts, producing and managing over fifteen other podcasts. Her passion for the craft and dedication to serving podcasters is evident in the engaging content she produces on a regular basis. Using...2017-07-1150 minThe FWD: Thinking ShowAlways Choosing Adventure with Jay WongWant to be a changemaker? Jay Wong, host of The Inner Changemaker, is a top-rated podcaster with a mission to serve purpose-driven entrepreneurs and multi-passionate creators. We met at Podfest 2017 in Orlando, FL, when Jay was a guest expert on an email marketing panel that I had the pleasure of moderating. I was quickly blown away by Jay's approach to turning podcasting into a list-building, business-exploding, top-of-the-funnel, life-changing engine. Jay's energy and insights will surely inspire you to take your show to the next level. In this episode, we’ll cover:...2017-07-0457 minThe FWD: Thinking ShowStrategically designing your podcast with Natalie EckdahlReady to launch and grow your podcast? In this episode, you’ll learn how to strategically design and optimize your podcast with Natalie Eckdahl, the founder of BizChix.com and the BizChix podcast. Recognized as one of the top women to listen to, Natalie helps women entrepreneurs build, grow and scale their businesses. She has been featured in Inc., Fast Company, Huffington Post and Entrepreneur. ou might remember the massive value Natalie dropped back on episode 36 of the show, and we’re excited she’s back to share even more. In this e...2017-06-2748 minThe FWD: Thinking ShowSeason 3: Email Marketing for PodcastersCheck out a preview of our next podcast season on Ask Me About Email Marketing! Join Tom Tate as we kick off a series of in-depth interviews with podcasters to learn how they grow and engage their audiences with email marketing and beyond. Episode synopsis This episode provides a quick look at all of the podcasters we've interviewed in the past and sneak preview of the interviews we've lined up for this series. Here are a few links mentioned in this episode: What To Write Course and 30+ Email Templates Episode 16 - Matthew R...2017-06-2022 minThe FWD: Thinking ShowSeason 3 Preview + Podcast Movement 2017 Giveaway!Tune in to learn what the theme will be for our next season, and subscribe now to check out the first episode launching on Tuesday, June 20. To enter our Podcast Movement giveaway, head over to bit.ly/aweberpm17.2017-06-1505 min
CME Outfitters - Translating New Criteria and GuidDH007 - Building an online business with email nurturing campaignsBuilding an online business with email nurturing campaigns In this episode of the Digital Hustle Podcast we sit down and have a lively chat with Tom Tate, Product Marketing Manager for AWeber. AWeber was founded on creating an email automation solution almost 20 years ago. They’ve been doing this a long time. So who better to tap for email automation advice! This podcast is hosted by SendOwl, the leading platform for sales and delivery of digital products, subscriptions, and memberships. Let’s get into it! 2:00 – Detail about AWeber AWeber is an email service provider since 1998 Email automation tools Integrated with SendOwl 2:46...2017-04-2536 minThe FWD: Thinking ShowAnalyze and Improve Your Emails - The Ultimate Guide to Email Marketing (Week 8)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-03-2024 minThe FWD: Thinking ShowAdvanced Email Automation and Segmentation Topics - The Ultimate Guide to Email Marketing (Week 7)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-03-1320 minThe FWD: Thinking ShowScheduling and Sending the Perfect Broadcast Email - The Ultimate Guide to Email Marketing (Week 6)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-03-0614 minThe FWD: Thinking ShowDesigning Beautiful Email - The Ultimate Guide to Email Marketing (Week 5)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-02-2720 minThe FWD: Thinking ShowWhat to Write in Your Emails - The Ultimate Guide to Email Marketing (Week 4)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-02-2020 minThe FWD: Thinking ShowGrowing Your Email Audience - The Ultimate Guide to Email Marketing (Week 3)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-02-1329 minThe FWD: Thinking ShowPlan your Email Strategy - The Ultimate Guide to Email Marketing (Week 2)To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-02-0615 minThe FWD: Thinking ShowSeason 2! The Ultimate Guide to Email Marketing (Week 1 - Introduction)We're back with a brand new season of the Ask Me About Email Marketing Podcast! To check out the Ultimate Guide to Email Marketing, visit AWeber.com/theguide...2017-01-3023 minThe FWD: Thinking Show(Update) Get your holiday GIFs and check out one of our most anticipated podcast launchesHere are a few notes shared in the episode: AWeber Named 17th Best Place to Work in Pennsylvania - https://blog.aweber.com/press/aweber-named-17th-best-place-to-work-in-pennsylvania The 2016 Holiday GIF Guide - https://blog.aweber.com/email-marketing/the-2016-holiday-gif-guide.htm Excellence Expected: Volume 2 - http://www.excellence-expected.com/audio/ Have a safe, happy, and successful holiday!2016-12-0607 minThe FWD: Thinking ShowEmail Marketing 041: (Ask Me About) Email Marketing Is Dead! Sort of.The Ask Me About Email Marketing podcast is going on an indefinite hiatus. Listen to find out why! Follow us on Twitter, @tnrt and @AWeber to keep tabs on some exciting new projects in the works. Leave Us A Review If you received any value at all from any of our episodes, it'd make my day, week, and year if you could leave us a quick review on iTunes. Let us know what you'd like to see in the future. Search for "Ask Me About Email Marketing" in iTune...2016-09-2706 minThe FWD: Thinking Show(BONUS) Today is your day to get unstuck... Week 4 of 4In this bonus series of the show, Tom talks with Ernest Barbaric about getting unstuck and moving towards creating meaningful work. Today is your day to take action! Check out our latest batch of checklists and success stories to help you accomplish your marketing goals at AWeber.com/today. Learn more about our guest expert, Ernest Barbaric, and check out his incredible rut-busting course, Project un(stuck).2016-09-2226 minThe FWD: Thinking ShowEmail Marketing 040: The Ask Me About Email Marketing Clip ShowIn this podcast episode, take a look at the top ten most popular episodes to date (as ranked by your downloads) in a curated Ask Me About Email Marketing clip show! Join Tom T. as he reflects on the amazing guests and content explored over the course of the past 40 episodes. Curious what the top downloaded episodes are? You'll have to tune in to find out! Episode synopsis Over the past year, we've covered many different email marketing topics, from copywriting and list-building, to community management and entrepreneurship. Get a wide...2016-09-2032 minThe FWD: Thinking Show(BONUS) Today is your day to get unstuck... Week 3 of 4In this bonus series of the show, Tom talks with Ernest Barbaric about facing the fear that often keeps us from realizing our most meaningful work. Today is your day to take action! Check out our latest batch of checklists and success stories to help you accomplish your marketing goals at AWeber.com/today. Learn more about our guest expert, Ernest Barbaric, and check out his incredible rut-busting course, Project un(stuck). Tune in next week, or subscribe via iTunes, as we conclude this four-part series.2016-09-1519 minThe FWD: Thinking ShowEmail Marketing 039: The Non-Marketer's Guide to Getting 100 Subscribers with Andy ObusekAh, yes! The first 100 subscriber mark. It is quite possibly the most rewarding benchmark in your email marketing adventures. If you haven't gotten there yet, that's not a problem! This episode is just for you. :) Join Tom T. as he chats with fellow AWeber team member, Andy Obusek of CleanSwifter.com, to dig into how he grew his list from 0 to 100 in just five months. Now, you may be thinking, "That's not a big deal, I attract 100 subscribers a week," or, "I hit my first 100 subscribers in way less time than that!" 2016-09-131h 05The FWD: Thinking Show(BONUS) Today is your day to get unstuck... Week 2 of 4In this bonus series of the show, Tom talks with Ernest Barbaric about finding your purpose and tapping in to your most meaningful work. Today is your day to take action! Check out our latest batch of checklists and success stories to help you accomplish your marketing goals at AWeber.com/today. Learn more about our guest expert, Ernest Barbaric, and check out his incredible rut-busting course, Project un(stuck). Tune in next week, or subscribe via iTunes, as we continue this four-part series.2016-09-0816 minThe FWD: Thinking ShowEmail Marketing 038: Three Tips To Boost Your Email Engagement with Tom TateLast week, our Director of Deliverability Mohammed Ahmed posted a fantastic post on why email engagement is more important than ever for email deliverability. It's not something we always consider before every send, but email engagement is an important factor to consider when optimizing your email deliverability and inbox placement. Check out this podcast episode to learn three tips to help boost your engagement! Episode Synopsis There's no doubt that internet service providers (ISPs) and email providers like Gmail, and Hotmail are looking at subscriber behavior and engagement to determine what...2016-09-0716 minThe FWD: Thinking Show(BONUS) Today is your day to get unstuck... Week 1 of 4In this bonus series of the show, Tom talks with guest expert Ernest Barbaric about getting unstuck and facing the fear of the unknown. Today is your day to take action! Check out our latest batch of checklists and success stories to help you accomplish your marketing goals at AWeber.com/today. Learn more about our guest expert, Ernest Barbaric, and check out his incredible rut-busting course, Project un(stuck). Tune in next week, or subscribe via iTunes, as we continue this four-part series.2016-09-0116 minThe FWD: Thinking ShowEmail Marketing 037: Live From Podcast Movement Pt. 2In early July, I had the pleasure of joining a few AWeber team members in Chicago for Podcast Movement 2016. I wanted to know how these creative and passionate content creators were engaging their listeners with email marketing and beyond, so we took a couple of mics and built a makeshift studio right at our exhibitor’s booth. We had a few amazing AWeber fans and users swing by to chat and record some brief interviews about how they’re serving their audience with email marketing. This is part 2 of 2 of our interview series from...2016-08-3033 minThe FWD: Thinking ShowEmail Marketing 036: Live From Podcast Movement Pt. 1In early July, I had the pleasure of joining a few AWeber team members in Chicago for Podcast Movement 2016. I wanted to know how these creative and passionate content creators were engaging their listeners with email marketing and beyond, so we took a couple of mics and built a makeshift studio right at our exhibitor’s booth. We had a few amazing AWeber users swing by to chat and record some brief interviews about how they’re serving their audience with email marketing. Episode Synopsis In this episode of Ask Me Abou...2016-08-2325 minThe FWD: Thinking ShowEmail Marketing 035: Successful Marketing Systems for Owners with Jon ButtDo you run the show? Being a business owner is not easy. Marketing trends keep changing, your audience's attention is getting harder to capture, and you need to keep on selling to keep on keeping on. Luckily, the web is full of digital mentors to help guide us along the way. One such mentor is Jon Butt, who has built and sold many online businesses. Now, Jon's developed a successful resource site, blog and podcast to help owners market their business in this digital age. Episode Synopsis In this episode, we...2016-08-1636 minThe FWD: Thinking ShowEmail Marketing 034: Mastering Video in Email with Margot MazurWhat if you had the power to create affordable and incredible game-changing content for your business and email marketing campaigns? Would you use it? As email marketers, we revel in the written word. However that means we often overlook one of the best ways to speak to our subscribers... which is literally speaking to our subscribers through video. Thankfully, creating videos is easier than ever: Advances in laptop and cell phone tech, as well as the quality of affordable lighting and accessory gear, have removed the barriers to entry with video creation. In t...2016-08-0947 minThe FWD: Thinking ShowEmail Marketing 033: Epic email marketing tactics for independent authors with J. ThornWhat are your deepest and darkest fears? For years, independent author J. Thorn has been exploring the question through his fear and fantasy fiction writing. He's sold over 150,000 copies of his work and topped the Amazon charts - once landing at #5 in Horror, next to his childhood favorites, Dean Koontz and Stephen King. Through his work, Thorn has developed a strong, unique voice, both in his respected genres and in the independent writers community. And he's leveraged that connection to his fans through email marketing. In this episode, we discuss valuable strategies that anyo...2016-08-0246 minThe FWD: Thinking ShowEmail Marketing 032: Redefining the line between sales and spam with John BoniniAre you sending spam without even realizing it? In this episode of the Ask Me About Email Marketing podcast, we talk with John Bonini, Growth Director at Litmus. In a blog post written earlier this year, John explored the nuances of selling and spamming. Email marketing is evolving, and it's crucial for marketers to reinforce the value they're providing, while redefining traditional views on spam. John shares his take on how to be relevant, be human, and tactfully write to convert. Check out the episode above, and you'll hear about: How email...2016-07-2644 minThe FWD: Thinking ShowEmail Marketing 031: Email copywriting tactics from a daily sender with Ben SettleAre you using email marketing to generate an income? If not, do you want to? Writing to sell without feeling "salesy" or "sleazy" is a challenge. When it comes to selling via email, the autoresponder has made it possible to send a sequence of automated emails over time to ensure you get the right message to the right person when they need it most. Also known as "drip campaigns," marketers set up these automated emails to provide information about themselves, the problems they solve and the products they offer. You'll also find that many seasoned m...2016-07-1946 minThe FWD: Thinking ShowEmail Marketing 030: Generate more leads using quizzes with Josh HaynamPop quiz: What's the best way to generate a ton of qualified leads, while also providing a fun an engaging interactive experience? It's a pop quiz, of course! In this podcast episode, we discuss exciting and effective lead generation and list-building techniques with Josh Haynam, co-founder of Interact. The mantra at Interact is a simple one. They are a "lead generation platform for a content and social media driven world." With interactive personality quizzes, assessments, and giveaways, marketers are finding success in growing their email lists, but also learning about their subscribers interests...2016-07-1226 minThe FWD: Thinking ShowEmail Marketing 029: Listener Q&A – LeadPages, lead magnets, and lengthIn this episode of the Ask Me About Email Marketing podcast, I tackle three big listener questions. Do I need to use LeadPages to use AWeber? How do I create a compelling lead magnet? What's more effective for marketing, a short email or a long email? Learn how to grow your list and supercharge your account, the acronym I use whenever developing a new lead magnet, and the secret behind email length (spoiler: you may not like the answer.) Listen above and share your opinions in the comments. Here are a few links...2016-07-0524 minThe FWD: Thinking ShowEmail Marketing 028: Smart marketing book recommendations from Douglas BurdettReady to be a smarter marketer? With blogs, podcasts, videos, snaps, chats, and tweets coming at us from all directions, it's getting harder and harder to find the content that will truly level up your chops. One way to ensure your getting the proper marketing nutrition is to have a well-balanced content diet, including not only digital content, but also great marketing books. In this episode of the Ask Me About Email Marketing podcast, I had the pleasure of interviewing Douglas Burdett, expert marketer and host of the Marketing Book Podcast. Douglas shares with us...2016-06-2842 minThe FWD: Thinking ShowEmail Marketing 027: Remarkable Email Marketing for Podcasters with Jerod MorrisThinking about starting a podcast? Today is your day! Starting a podcast is an exciting venture, and can lead to all sorts of fruitful happenings for you and your business. My fellow podcasters can attest to this. That's not to say picking up the mic is easy! Podcasting can be a challenge if your not equipped for success. Luckily, heroic individuals like Jerod Morris are out there serving as a digital mentor for newbies and pros alike. With Jonny Nastor, Jerod cohosts The Showrunner, a podcast about podcasting. Over the course of a few episodes, Jerod and...2016-06-2139 minThe FWD: Thinking ShowEmail Marketing 026: Take Twitter and Email to the Next Level with Madalyn SklarIt might seem odd to hear an email marketing podcast focus on Twitter, but rest assured there's tremendous opportunity to reach a wide audience with the little blue bird that could. Not only can you use Twitter to build your list, but you can also engage with your current subscribers by connecting on the social platform. Twitter can be a bit intimidating for most (it certainly was for me!), and it’s easy to see why. You get a limited character count to post content, and there's just an endless flow of tweets to consume and keep up...2016-06-1446 minThe FWD: Thinking ShowEmail Marketing 025: How to Grow a Vibrant and Engaged Online Community with Olivia Dello BuonoForming personal connections is one of the welcome benefits of email marketing. But so frequently, we end up sending emails to subscribers with little to no interaction back. We revert to pushing out content that may yield high open rates, but maybe not much else. What if there was a way to get to know our subscribers better, a way to form a true unified community? Well, there is. In this episode, we go beyond the inbox. Olivia Dello Buono, AWeber's Social Media Specialist and Community Manager, joins the show to explore how to find, build, and...2016-06-0731 minThe FWD: Thinking ShowEmail Marketing 024: The most downloaded episode of ALL-TIME with Noah KaganOn this episode of Ask Me About Email Marketing, we discuss starting, failing, monetization, driving traffic, staying accountable, growing businesses, connecting with people, and much more with Noah Kagan, the chief sumo at SumoMe.com. Whoa, that's a lot to talk about. In fact, Noah covers so much ground in our brief conversation, I'm convinced that this episode will be THE most downloaded episode to date. Let's make it happen. In this episode, you'll learn: Why quality of subscribers supersedes quantity How to commit to an email strategy and stay accountable The velocity to $1 principle, and value of...2016-05-3138 minThe FWD: Thinking Show[BONUS] Three lessons from our most popular episodes to dateIn this bonus content, I share three key lessons from our most popular episodes to date. To get access to all the bonus audio content for this show, be sure to sign up to the feed through iTunes, or your favorite podcast app.2016-05-2008 minThe FWD: Thinking ShowEmail Marketing 022: How to repurpose your best content for email and beyondLike many marketers, I can get overwhelmed when it comes to producing high-quality content on a consistent basis. That's why I find the idea of repurposing content so appealing. If you've been following our blog, you'll remember Monica's post on repurposing content. I was so inspired by the ideas she compiled, that I wanted to share them with you, our podcast listeners. In this week's episode, I discuss the value of repurposing your content - and, more importantly, ways you can start doing it today. In this episode, you'll learn: How to find your...2016-05-1827 minThe FWD: Thinking ShowEmail Marketing 021: Optimize and accelerate your email list growth with Ben JabbawyLooking for ways to optimize and accelerate your email list growth? Look no further! In this episode, I discuss a recent study from the team at Privy.com, which evaluates the most effective ways to quickly grow your list. Ben Jabbawy, Privy's founder, joins me to reveal what is and isn't working for email marketers trying to build high-converting email capture campaigns. Privy is a list growth platform that empowers over 20,000 businesses to create banners, bars, popups, and embedded webforms on your website. You can also create landing pages, special offers, and a whole slew...2016-05-1039 minThe FWD: Thinking ShowEmail Marketing 020: All about content curation with the Curate teamOver the past few months, we’ve been working feverishly to
develop and release our third mobile app, Curate.
(Curious about it? Listen to this podcast episode and then check
out our announcement post from earlier today.)
Curate lets you to build an email newsletter using curated
content. But what exactly is curated content?
In this episode, I host a roundtable with our content marketing
expert Kristen Dunleavy, user experience guru Grace Stoeckle, and
iOS development team lead, Andy Obusek all about, you guessed it,
curated content.
At AWeber, we believe in the po...2016-05-0338 minThe FWD: Thinking ShowEmail Marketing 019: Engaging your audience with Chris Vasquez and Meghan NestaIn this episode of the Ask Me About Email Marketing podcast,
we're sharing our experience at AWeber in engaging subscribers and
soliciting feedback.
In a comment on the show notes for episode 13 with Jason Brubaker, Ilana Moss
shared the following comment:
"In 'real life' I have no trouble connecting with people but
here in the virtual universe I don't know what to do. I have almost
5 thousand subscribers on various platforms, 1200 on Aweber, and I
have a Facebook page with 3000 followers. I post things and get
likes and shares but few if any comments. I've...2016-04-2635 minThe FWD: Thinking ShowEmail Marketing 018: Breaking down the Promotions tab with Chris Lang (Part 2)We're back with another great episode of the Ask Me About Email Marketing podcast.
In this episode, part two of our series with email consultant Chris Lang, we continue to discuss Gmail deliverability trends.
Chris presents a unique 10-point list of ways to get your emails read in Gmail’s Primary inbox tab.
If you are just tuning in, check out last week's episode to learn more about Chris and his 10-point list.
As mentioned last week, being in the Promotions tab might be ideal for many marketers. Many subscribers use th...2016-04-1942 minThe FWD: Thinking ShowEmail Marketing 017: Breaking down the Promotions tab with Chris LangEmail marketers spend a lot of time optimizing their open rates. Getting subscribers to open emails is almost a form of mad science – one that is predicated on first getting your emails seen.
But that's easier said than done. Making sure your subscribers see your emails means staying out of the spam folder, and landing in your subscribers' Primary inbox. And because so many of our subscribers have Gmail accounts, it's important to be aware of how the various inbox tabs (Primary, Social, Promotions) work.
Like Google's SEO algorithm changes, there are some aspects worth payin...2016-04-1230 minThe FWD: Thinking ShowEmail Marketing 016: Growing your local service business with Matthew RodelaEmail marketing is an effective way to automate and scale your service-based or local business. The basic principles of acquiring and nurturing leads, developing top-of-mind awareness, and automating customer interactions are relevant for all businesses, not just digital. In this podcast episode, we pick the brain of Matthew Rodela of Your Friendly Neighborhood Computer Guy. Matthew has built multiple computer repair, and consulting businesses, and also provides fantastic resources for anyone who is starting or maintaining their own computer business. He currently hosts the Computer Business Podcast. The tactics Matthew shares with his...2016-04-0528 minThe FWD: Thinking ShowEmail Marketing 015: How to use video in email with Jay MooreVideo in email. It's a thing. You can't ignore it.
Well, you can ignore it, but I wouldn't recommend that. :)
Successfully implementing video in your email campaigns can yield higher open rates, and a ton more clicks from your subscribers. If you've been looking for a new way to stand out in the inbox, this is the episode for you.
Producing video has become incredibly accessible and affordable these days. Do you have an iPhone? Great, you're equipped to record video!
To dive deep into this topic, and help equip you...2016-03-2922 minThe FWD: Thinking ShowEmail Marketing 014: How many emails should I send with Monica MontesaNurturing a relationship through email marketing is a lot like forming relationships in real life. Am I saying too much, or too little? Am I saying the right things? It’s been two days, should I text now, or wait? Okay, texted. Oh no, I can’t believe I did that! Am I texting too much??
The struggle is real.
The age-old question of how many emails are too many emails, and what’s the appropriate frequency to send is relevant to marketers in any niche.
In this latest episode of the Ask Me Abo...2016-03-2220 min
Digital Marketing RadioHow to attract and engage email subscribers – TOM TATE | DMR #143Today I’m joined by someone who moved from project management, to educating and communicating the value of email marketing to digital marketers, entrepreneurs, and content creators everywhere. Welcome to DMR, Tom Tate (@tnrt). [Tom is Product Marketing Manager at AWeber.com. You can also find him over at Weekly.coffee]
https://www.youtube.com/watch?v=pmho2MO3AY8
On this episode of Digital Marketing Radio we discuss how to attract and engage email subscribers, with topics including:
How would you compare the value of email marketing compared with other digital channels?
Is it important for every type of busi...2016-03-2234 minDigital Marketing RadioHow to attract and engage email subscribers – TOM TATE | DMR #143Today I’m joined by someone who moved from project management, to educating and communicating the value of email marketing to digital marketers, entrepreneurs, and content creators everywhere. Welcome to DMR, Tom Tate (@tnrt). [Tom is Product Marketing Manager at AWeber.com. You can also find him over at Weekly.coffee]
https://www.youtube.com/watch?v=pmho2MO3AY8
On this episode of Digital Marketing Radio we discuss how to attract and engage email subscribers, with topics including:
How would you compare the value of email marketing compared with other digital channels?
Is it important for every type of busi...2016-03-2234 minThe FWD: Thinking ShowEmail Marketing 013: Building an audience in a disruptive industry with Jason BrubakerWe frequently talk about the impact of email marketing on our lives. Email saves us time, helps us grow our businesses, and empowers us to form relationships with people we value. But what about the industries we work in? How is email evolving the way we work?
Digital marketing has the power to disrupt traditional industries. Content creators, entrepreneurs and small businesses can now find and communicate directly with their audiences through engaging new channels.
In this latest episode of the Ask Me About Email Marketing podcast, we take a look into how pro-marketer, successful...2016-03-1531 minThe FWD: Thinking ShowEmail Marketing 012: Publishing, promoting, and personalizing with Honorée CorderIn December of 2015, we kicked off our podcast with our CMO, our Creative Director, and a single question: How could I use email marketing to support my book launch?
In episode 12, we take that question to another level with an engaging Q&A session with Honorée Corder, a speaker, coach, and authorpreneur.
What makes Honorée qualified to talk to us about publishing and tribe-building? She's released 19 unique self-published books!
Honorée and I chat about publishing, email personalization, content tips for small businesses, and much more. There is actionable advice in thi...2016-03-0825 minThe FWD: Thinking ShowEmail Marketing 011: Engaging social subscribers with Amy SchmittauerGrowing your list is crucial to scaling your business or brand. On this episode of Ask Me About Email Marketing, I interview Amy Schmittauer from SavvySexySocial.com to learn how she managed to grow her list of email subscribers by tapping into her 2.3 million views on YouTube.
Amy shares her social and email marketing expertise, letting us know how to form lasting relationships through the inbox.
In this episode, you'll learn:
The importance of clarity, and the value of simply asking
How to use specific YouTube tools to help drive traffic back to your...2016-03-0131 minThe FWD: Thinking ShowEmail Marketing 010: What is influencer marketing?Today, on the Ask Me About Email Marketing podcast, we're covering a hot topic in Digital Marketing – influencers. It seems like 2016 is the year of content curation and influencer marketing. Most annual predictions posts claimed these two areas of focus as important trends to watch.
There are many ways that brands, businesses, and entrepreneurs are using influencers to help grow their subscriber base and capture the attention of new prospects.
To get to the bottom of this concept of influencer marketing, which honestly is not very new, I roped our CMO, Erik Harbison, into the re...2016-02-2325 minThe FWD: Thinking ShowEmail Marketing 009: Live from Traffic and Conversion Summit 2016What's the future of digital marketing?
Over 3000 like-minded marketers convened in San Diego last week at the Traffic and Conversion Summit to discover the answer. The host of the summit, Digital Marketer, educated the crowd on what's working today, and where they believe the industry is heading.
The content was enlightening and inspiring. Luckily, podcast hosting service Buzzsprout had a mobile recording studio on hand to capture some audio. I took to the booth with my colleague Meghan Nesta to dish out the main themes that we knew email marketers could benefit from hearing.
2016-02-1624 minThe FWD: Thinking ShowEmail Marketing 008: How do I convert subscribers into paying customers?Back again with another fresh episode of the Ask Me About Email Marketing podcast, the show where we're talking about all things email marketing and no questions are off limits.
For today's episode, we're stepping into the world of Jay Moore, one of our email marketing experts who has been working at AWeber for 8 years! Jay has seen the industry evolve quite a bit over the past decade and is has plenty of knowledge to drop. In this episode you'll learn:
What major changes have impacted email marketing over the years.
How to convert casual subscribers...2016-02-0215 minThe FWD: Thinking ShowEmail Marketing 007: What do I write in my emails?Today's episode answers a question we receive quite frequently: "What do I write in my emails?"
Our answer to this question comes in the form of a new 7-day email course: What to Write in Your Emails.
In addition to the course lessons, you'll receive 20+ email content templates that you can customize with your own content. These templates will help you overcome that inevitable writer's block!
We've been running this course for a few weeks, and so far the team has received some great feedback from participants.
Want to check out...2016-01-2604 minThe FWD: Thinking ShowEmail Marketing 006: How do I best use email templates?And we're back with another episode of the Ask Me About Email Marketing podcast!
This week’s question comes from a blog reader's comment on our podcast announcement post. Eliseo asked a great question about email templates. Specifically, Eliseo writes that he knows he needs to use email templates, but he's unsure how to master them. Where can one go to learn more about email templates, and maximize the value of using them?
To answer the question, I've recruited Mike Smith, a visual designer at AWeber.
In this episode, you'll learn:
Who sh...2016-01-2012 minThe FWD: Thinking ShowEmail Marketing 005: What types of pop ups have the highest conversion rates?This week’s question comes from Nick Jervis, from Your Website Genie who is curious what pop up styles are most effective, according to our data.
Despite my promise to seek out email marketing experts for each question, I decided to answer this question myself! I couldn't help it, as conversion rate optimization is an area of interest for me.
In this episode, you'll learn:
Why I'm reluctant to answer this question with just data
Different styles of popups, how to trigger them, and when to use them
Two popup alternatives to test, which may...2016-01-1219 minThe FWD: Thinking ShowEmail Marketing 004: How can I send file attachments with my email newsletters?Everyone here at AWeber and the Ask Me About Email Marketing podcast wish you a very happy new year. We hope to answer many valuable questions about email marketing in the weeks and months to come. Let's do this!
This week’s question comes from Easter Alexander, a shamanic practitioner who is hoping to send larger files to her email subscribers.
To answer her question, we’ve recruited Josh Smith, Email Best Practices Manager at AWeber.
In this episode, you'll learn:
Why most email service providers, including AWeber, put limits on file atta...2016-01-0509 minThe FWD: Thinking ShowEmail Marketing 003: How do I get more email subscribers when starting from scratch?We are quickly approaching the new year, and with each new year comes new beginnings. If you are planning to start a new business venture in 2016, then you have to check out this packed-to-the-brim episode of Ask Me About Email Marketing.
This week’s question comes from a life coach, Dr. Wasi Saleem, who recently launched his brand and is looking to attract more email subscribers.
To answer his question, we’ve recruited Brandon Olson, Content Marketing Manager at AWeber.
In this episode, you'll learn:
How to optimize your website by determining your...2015-12-2921 minThe FWD: Thinking ShowEmail Marketing 002: How do I convert my social traffic into loyal email subscribers?We're back with another great episode of our official podcast, Ask Me About Email Marketing.Our next question comes from Deonne Kahler, a photographer who sees a large amount of shares on social media, but is looking to convert that traffic to loyal email subscribers. Deonne's website and photography is stellar, and you can check it out at http://deonnekahler.com/.To answer this question, I've recruited Scott Richardson, Motion Graphic Designer.In this episode, you'll learn:
Ways to best ask for more subscribers without being too pushy.
Some experiments...2015-12-2208 minThe FWD: Thinking ShowEmail Marketing 001: How could I use email marketing to support my book launch?Welcome to the first official episode of the Ask Me About Email Marketing podcast. Our first question comes from Simon Kadwill, a book marketer who is preparing for his upcoming book launch.Simon asks us how he can use email marketing to support his campaign.To answer this question, I've tapped two of our in-house experts: Erik Harbison, our CMO, and Chris Vasquez, Creative Director.2015-12-1515 minThe FWD: Thinking ShowEmail Marketing 000: What is this show all about?In this episode, I introduce myself and the show before we dig into our user-submitted questions about email marketing. Put simply, our team at AWeber is super passionate about all things email marketing. We field a lot of great questions each day and do our best to help small businesses and entrepreneurs send the best emails. We figured we'd take our best questions and create a show.
To submit a question, visit http://www.aweber.com/podcast.
New to podcasts? Subscribe via iTunes and you'll never miss an episode.2015-12-0900 min
Travel Freedom Podcast060: Get More Email Subscribers & Avoid The Spam FolderFull Show Notes: www.travelfreedompodcast.com/060
Summary:
3 common mistakes that are slowing your email list growth. 4 steps to keeping your emails going direct to the inbox, not to spam. Email Marketing expert Tom Tate from Aweber discusses how email is a more effective way to connect and sell to your audience than social media. Plus, we explain the ESP (Email Service Provider) we use to manage and automate email to 4,000 subscribers across multiple lists.
Get your first 30 days with Aweber for free:
http://www.travelfreedompodcast.com/aweber2015-11-0200 min