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Showing episodes and shows of
Tony Fraser-Jones
Shows
The Profitable Tradie Podcast
Why Your Business Could Go Bankrupt
“I’m scared of losing my business”. That’s something we hear from business owners TOO OFTEN. And it’s often because of a fear that the work is going to dry up. One day you’re moving into a nice new house and the next you can’t afford the mortgage. But what if we told you this sort of thing doesn’t just come out of nowhere. If you know what you’re looking for there’s signs that your business is in trouble. And things you can do to prevent...
2024-04-17
26 min
The Profitable Tradie Podcast
How To Make Slow Payers Pay On Time (Everytime)
Do you enjoy paying your bills late? I’m guessing probably not. In fact, I'm willing to bet you value your reputation as somebody who pays their bills on time. So why is it that others seem to do everything they can to avoid them? And after all, it’s these slow payers that stop you from getting money to suppliers. Knowing how to deal with slow payers is crucial in business. So, Phil & Tony sat down and recorded an episode on it. WHAT YOU’LL GAIN FROM LIS...
2024-02-20
29 min
The Profitable Tradie Podcast
How To Get Over The Guilt Of Getting Off The Tools
How do I get over the guilt of getting off the tools?It’s a tricky one.As Tradesmen we work hard! Some might even say we work too hard. And sometimes they're right. Think about this. The business owner who's in the trenches, making no profit and working 80 hours a week is praised more than the one who takes Fridays off because he's built a successful business. The first owner is seen as a true hard worker. The second is 'lazy'.(Which...
2023-11-14
26 min
The Profitable Tradie Podcast
Do You Still Have Control Of Your Business?
It’s too easy as a business owner to get pushed around in your dealings with other people. And you often feel like you have to do what the other person wants. Maybe it's a big client you're bending over backwards for. A supplier who you're letting off the hook for not delivering materials on time. Or a valuable staff member that you're trying not to disgruntle. If you're guilty of anything like this, you're probably aware of how badly it is affecting your business. And you know you nee...
2023-11-07
33 min
The Profitable Tradie Podcast
How To Ruin Your Business In 5 Simple Steps
We're always focusing on how we can improve our businesses.Ad in doing so we look towards all the tips and knowledge we've received down the line.But today we're switching it up. In striving to be the best, it's easily to lose track of the fundamentals. And just like in the trades, if you ignore the fundamentals your work will be no good.But there's a catch. I find that quite often these sorts of lists are obvious. You get the classic "Step 1: Do good work".
2023-10-31
34 min
The Profitable Tradie Podcast
Stop Your Employees Costing You Money
Do you have staff that make mistakes, are inefficient, or have no initiative?It can be frustrating for sure and end up costing you a lot of money.Especially because these are super simple and avoidable mistakes.WHAT YOU’LL GAIN FROM TODAY’S PODCAST:Gain skills in how to effectively delegate and make sure they work is to your standardUnderstand that there’s a difference between what you want and what you get if you don’t communicate properlyLearn how to communicate to your workers in a way that resonates with themHave...
2023-10-25
26 min
The Profitable Tradie Podcast
Why Great Tradesmen Don't Make Good Owners
Tradesmen and technicians make the best workers.We leave school and get straight into it while everyone else is fluffing around at College.We're hard as nails so no job is too big or too tough.And because of that we always crack on with it, we've got a reputation as better workers than you'll find in any other industry.So why then do we find when we start a business that all of a sudden things become tricky.You're trying to balance all sorts of jobs and responsibilities...
2023-10-18
21 min
The Profitable Tradie Podcast
Secrets of a Million Dollar Profit Plumbing Business
So you're making $9 Million per year.You have 70 guys in your workforce.You operate in three different states. Life is good right?Well let's peep through the cracksFrom the time you started your business you've just scaled up chaos.You're wearing all the hats in a business where you're stretched way too thin. You have no systems and as a result you have 50 guys all reporting directly to you.You're so big that on your bad months, you're losing money....
2023-10-13
43 min
The Profitable Tradie Podcast
What If The Work Runs Out?
I can guarantee that you and all other business owners have had these thoughts. "What if I spend the money to grow my business and the work drops off?" "Maybe being busy is just a phase?" "What if I hire a new guy and I can't give him enough work." Look... It's impossible to own a business without having some level of fear and uncertainty. But you need to learn to not let these feelings consume you. I want you to think about it this way. ...
2023-10-06
25 min
The Profitable Tradie Podcast
Why Your Profits Shrink When Your Business Grows
Your business revenue is growing nicely and you're adding team members. But when it comes to your profit margins, they seem to be falling. And you're left thinking "WHAT THE HELL IS GOING ON?" When you grow, you think your profit margin will just keep moving. But you can get into real trouble if you don't understand this isn't the case, and what to do about it. It can make growth seem intimidating. And make you feel like you want to stay in your lane. But it's...
2023-09-29
24 min
The Profitable Tradie Podcast
Unlocking Hidden Profit: The Trades Owner Blueprint
You only get to spend each hour of your workers’ time once.But so many businesses don’t measure what work is most profitable.And most don’t even think about it.Too many trades business owners are flying blind when it comes to the money side of things. That means they’re neglecting their margins, which is the best proven method of RUINING your business.So the guys sat down and recorded a podcast about it.WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:Learn the NECE...
2023-09-22
23 min
The Profitable Tradie Podcast
Why Saying *This Word* is DESTROYING Your Business
When you say yes to one thing, you're saying no to something else. In business, saying yes to a job means that you say no to another one. That other job might be more profitable, but you've already committed to something else. Saying yes to doing a job also means you're saying no to watching your kid play sports. Or spending some quality time with friends and family. The problem is that humans are hardwired to saying yes. Saying yes to jobs (when you don't think it through) me...
2023-09-15
31 min
The Profitable Tradie Podcast
The Hidden Struggles Behind A "Successful" Business.
Do you ever feel like you're just shy of unlocking the secret to skyrocketing your business? Well, the Stacey's were there not long ago. Once struggling business owners. Now the proud heads of a business which gives more profit and freedom. How did they turn the tables in just a year? WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:Understand that if anybody can do this, why not you?Journey through a real and relatable storyBecome a force for change in your own businessLearn how important this podcast is to...
2023-09-08
39 min
The Profitable Tradie Podcast
How To Get Paid, On Time, Every Time.
Are you struggling to get paid?Sometimes it isn’t as easy as it should be.And God forbid your business goes into the red just because somebody else can’t cough up the funds to pay your what your fair wage.Getting paid is a fundamental in business.But exactly how you can guarantee this is often glossed over.That is why Tony & Phil sat down and recorded an episode on how to get paid and on time. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:
2023-09-01
35 min
The Profitable Tradie Podcast
The Secret To Handling Ungrateful Employees
Ungrateful employees are the worst.You may be struggling in the trenches and doing your best to stay positive..But when one of your guys starts whining about whatever it is this time, how does that NOT send you over the edge?After all. You're paying this guy serious money. Investing all your smarts into him.You might even be allowing him to get away with using a company vehicles or materials onweekends.All this for him to talk shit about you to the rest of...
2023-08-25
29 min
The Profitable Tradie Podcast
Learning from Loss: The Untold Benefits
Failure is the opportunity to begin again more intelligently.Henry Ford said that.Now I'm guessing you wouldn't label Henry Ford as a failure?But in Henry's time he failed A LOT.So has Tony.And so have you.But we're not outright failures just because we have chequered business pasts.In fact the opposite.What sets us apart is our ability use losses and challenges to fuel us and set us on the path to success.Phil and Phil know...
2023-08-18
26 min
The Profitable Tradie Podcast
The 5 HUGE Hiring Mistakes (And How To Avoid Them)
Did you know printing money isn't illegal?It’s called hiring top quality workers. You might be thinking, "great workers aren’t out there". And you might feel like hiring is a bit of a lottery.If so, I'm sorry to say that you've fallen victim to one of the 5 huge hiring mistakes.You want to avoid these mistakes when building a great team, so Tony and Phil sat down and recorded an episodeThis is a touchy one because at one time or another, Phil and I ar...
2023-08-11
31 min
The Profitable Tradie Podcast
The Unbelievable Bad Effect of Rework on your Business
Mistakes are bound to happen from time to time. There are some howlers for sure. Like someone not installing a drain correctly in an upstairs bathroom. Free shower downstairs. And I don’t think they can ever be avoided 100%. But most owners don’t understand the financial implications of mistakes that require rework to be done. The financial mistakes are huge and they can be calculated. But there are a bunch of other down stream issues that result that are harder to figure out. If owners understood the real cost they would spend...
2023-08-04
21 min
The Profitable Tradie Podcast
Artificial Intelligence (AI) in the Trades/Subcontracting Indsutry
By now we’re almost certain you’ve heard about AI (artificial intelligence)…But even if you haven’t, this will still be the perfect episode for you.Parts of AI are exciting, parts are scary.No, we’re not going to instruct you to head to your local store to buy foil to wrap around your head.But it is important to understand how it might affect trades, subcontracting, and construction businesses.That’s why Phil and Tony sat down and recorded this episode.Because while we don’t thi...
2023-07-28
32 min
The Profitable Tradie Podcast
Secrets of a successful electrical & solar business - Tas and Sam Dunton
Revenue has doubled.They have a motivated and productive team.They’ve opened a new division.They’re working on the tasks they enjoy doing.And profits are up $60k per month.That’s Tas & Sam’s story over the last 4 years.And we’ve just interviewed them to find out how they did it.A lot can be achieved in 4 years.But having said that, bugger all can change in 4 years as well.It all comes down to doing things differentl...
2023-07-21
42 min
The Profitable Tradie Podcast
Why our teams don't like change & how to get them onboard.
Ever struggled to get your guys to fill out their paperwork?To them it’s just an extra step on the job which they can’t be bothered doing.To you it’s crucial for making sure you can invoice the job. It’s a simple step, but sometimes it feels like pulling teeth and despite reminding them over and over again they still don’t do it.The thing is, there’s a lot more going on under the surface that we can’t see and that’s why they don’t change the...
2023-07-14
24 min
The Profitable Tradie Podcast
Understanding Marketing Lag: Unlock a consistent work stream
If you do any marketing or are planning too anytime soon, this is important.It’s called the marketing lag problem.Understanding this problem will help you get to grips with the time between marketing for a job.And actually getting paid for that job.You know what causes the time gap, or “lag”.Then you’ll be able to get the most out of your marketing.Giving yourself the ability to generate a consistent stream of work.No matter what your work type is.If...
2023-07-07
22 min
The Profitable Tradie Podcast
7 Deadly Cashflow Mistakes to Avoid
Do you have an accounts receivable process?If you answered no, there’s bad news for you…Because that’s the second thing on this list of cashflow mistakes to avoid.The other 6 are covered in the episode.Almost every business will encounter problems that are a result of poor cashflow at some stage.And absolutely every business could be better at managing cashflow.It’s really important because as a business, getting this wrong is basically oxygen deprivation.You can’t pay your bills and your b...
2023-06-30
32 min
The Profitable Tradie Podcast
Mistakes I've made in business
Back when Tony was a kid, he was helping his dad on the family farm.He was out with his brother helping their dad move livestock.They were told to go down the hill to help move the temporary fence.Tony’s brother was just in front of him, walking confidently.Until disaster struck.His brother slipped and hit the ground harder than a roofer using socks as work boots.His back was painted head to toe in mud.Wanna know what Tony did?...
2023-06-23
36 min
The Profitable Tradie Podcast
Is THIS The Cheapest and Easiest Way To Get More Jobs?
We actually did a training on this strategy for our members, and it booked 273 jobs in 30 minutes…You’ve got a phone, right?It’s hard to live without one.There are undoubtedly times where you wish you didn’t have one.But today your gonna be glad you do…Because it’s the only thing you need to be able to use this sales strategy.Making it a super cheap and easy way to get more jobs.It’s a simple numbers game.Phil and I w...
2023-06-16
29 min
The Profitable Tradie Podcast
How much should you charge?
Do you ever talk yourself up and down when pricing work?Thinking “will they accept this if I charge this much?"This leads to undercharging what you’re worth (or charging from your own pocket).It’s tricky though because if you need the work, risking charging what your worth can feel scary.The thing is, there's a 4 step system that means you can not only increase the amount of quotes you win, but you can do it at a higher price.It’ll require you to adjust your sales pr...
2023-06-09
33 min
The Profitable Tradie Podcast
Interview with Tim & Dylan
Remember when you were an apprentice…Trying to learn how to do something.You sat there staring at the workbook for an hour and a half.And after that you still felt like you had no idea how to do it.Then you’d go to site and the boss would have you shadow one of the older guys.They’d talk you through how they did that job as they carried it out in front of you.After 30 minutes you felt so much more confident that you co...
2023-06-02
44 min
The Profitable Tradie Podcast
The Four Killer Sales Questions
Sales isn’t just something you do, it’s a whole profession.There’s lots of techniques and tricks you can use to fine tune your selling.Here’s one you can use straight away.It’s called the Four Sales Questions.They’ll help you...Spend less time pricing work just for someone to say noWin you more jobsHave more control when sellingSpend less time on the phone with tire kickersThere will always be people who waste your time, but these questions will help you weed them out qui...
2023-05-26
25 min
The Profitable Tradie Podcast
Create Accountability, Stop Spoon Feeding
How many of your days are full of disruptions?With you getting pulled in each and every direction by everyone needing something different.Your time is chewed up by your team not dealing with things on their own.It seems like they won’t even wipe their own rearend without asking you how to do it…And getting your express permission to do.Sure, some of your guys might not be that confident or switched on.But that shouldn’t just let them off the hook when you ca...
2023-05-19
30 min
The Profitable Tradie Podcast
Business Partnerships - How to make them work + what to avoid...
WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:The 5 reasons you should go into a partnership3 parternship situations that will end in disasterHow to set up a partnership in your business so it doesn't go wrongHow to keep your power and control when working with a partnerPartnerships are a slippery slope.But there doesn’t seem to be much of a middle ground.When done right they make business so much easier.But when you get them wrong it’s a total nightmare.And they don't teach yo...
2023-05-12
36 min
The Profitable Tradie Podcast
Building a Multi-Million Dollar Trades Business Empire with Adam and Lisa
For trades business owners it’s easy to get stuck on the hamster wheel.You end up just going through the motions instead of working toward something.It could be that you’ve always found it difficult to set goals for your business.If you don’t know what is possible, it’s hard to know where to put the goal posts.That makes it difficult to get motivated and get yourself on track, especially when you go it alone.The saying goes “seeing is believing”.So a good strat...
2023-05-05
34 min
The Profitable Tradie Podcast
Ending the Stress, Mistake Cycle
In business and in life, controlling your thoughts is super important if you want to win... That’s not just some psycho babble…Because how you think about something, determines how you respond to it. Being able to think about things in the right way will help reduce the stress that comes with running a business.And let you get the most out of your team.As well as helping you enjoy a happy life outside of work.But, if you don’t get a grip on your tho...
2023-04-28
22 min
The Profitable Tradie Podcast
The Most Profitable Type Of Jobs For Plumbing, Electrical and Similar Businesses.
Dive into the world of marketing and why it's essential for business owners to get it right.With a focus on Business to business marketing, Tony and Phil explore the "3 M's" of marketing and why starting with the "who" is key.Tony talks duck shooting season and how it relates to choosing the right approach in marketing.Learn how B2B marketing can lead to fast and sustainable revenue growth, a busy team, and a high return on investment.Phil breaks down the economics of B2B marketing and why targeting...
2023-04-21
29 min
The Profitable Tradie Podcast
The Biggest Business Hack Saving you from Mistakes
There’s one key characteristic that shows up time and time again in trades business owners that build really successful businesses…They learn. Not only do they like to learn but they prioritize making learning part of their routine.They understand that if you’re not continually learning then you’re standing still.Or worse.Going backwards.This is an especially important characteristic for owners who came up through the trades. Because ‘how to run a business’ isn’t something you’re ever taught in your classes, appr...
2023-04-14
35 min
The Profitable Tradie Podcast
Your Team's Full Potential is a Simple Leadership Style Change Away
I’m sure you’ve noticed how different tradespeople are these days.Whether it’s through hiring or just meeting different people onsite, there’s such a wide range of personalities out there.Gen Z’s who don’t even want to pick up a tool, lazy people who will do anything to get out of work, stubborn traditionalists who won’t be told what to do.The ‘one size fits all’ leadership approach doesn’t work anymore.In fact, it will get you in some pretty hot water, and could be eating away at yo...
2023-04-07
25 min
The Profitable Tradie Podcast
Speed Up Your Estimating & Pricing Process With Groundplan Software
This week we are doing things a little different…Subbing in for heavy knowledge hitter, and well, a heavy hitter himself, Phil, is a World Champion Kick Boxer and Co-Founder of Groundplan, Rex Redden.We talk about taking hits and the journey to becoming a World Champion Muay Thai Kick Boxer.We dive into his complete change in direction to business and building a 3 million dollar revenue company.We bring it home by talking about his software Groundplan and how it can help you tackle issues around the lack of predictability su...
2023-03-31
29 min
The Profitable Tradie Podcast
How Much Should I Spend On Marketing? Is It A Waste Of Money Or A Good Investment?
This week we’re going to uncover the secret to understanding the bits of marketing that count…Because we know that for small, medium or even large business owners who’ve come up through the ranks in the trades, marketing can seem like a foreign language! After watching this episode, when you’re talking to marketing agencies, or trying to do it yourself, you won’t need to get bogged down in ALL the jargon and numbers.You can just look at the things that really count. Because the success of your busines...
2023-03-23
25 min
The Profitable Tradie Podcast
Sales Growth Unlocked: Harness the Power of Data
How would you rate your sales game?It's time we unveil the harsh realities of NOT measuring your sales performance.We'll dive into what over estimating the effectiveness of your sales process might be costing your business.Not just in terms of cash but also time!Tony and Phill will help you discover how you could be unknowingly chasing lost causes, repeating the same mistakes, and missing out on golden opportunities for growth…Just because you’re not using your sales data to its full potential.Let’s get...
2023-03-16
30 min
The Profitable Tradie Podcast
Become More Productive With This Different Approach To Time Managment
Do you have a To-Do list?After watching this week's episode you’ll be scrunching it up and tossing it in the bin!Why?Well, Tony and Phil are going to break down why the key to ‘time management’ is definitely not having a To-Do list.In fact they’ll explain why you can never really ‘manage time’. And why your To-Do list is actually something that creates more stress for you rather than less.Instead of the list, they’re going to introduce you to a far better method of ensur...
2023-03-09
27 min
The Profitable Tradie Podcast
This Type of Profit is KEY to Your Business's Success
Your ‘on the job profit’ is something that’s more important than almost anything else in your business.But many business owners just wing it on their pricing.And they do very little to check on the profitability of the jobs once they’ve finished them.This leads to serious problems…People running their business like this end up with cash flow issues and not enough money to pay bills and wages.If you’re not making any profit you’ll struggle to provide a great service to your clients in the...
2023-03-02
36 min
The Profitable Tradie Podcast
8 Secrets to Level up as a Leader
Like it or not, when you’re the owner of a Trades Business you are a leader. And leading your team is actually your most important role in the company.The problem most people find when they get to be in this position is that nobody ever taught them how to be a good leader, let alone a great one. That means they have to make it up on the job.Some people manage to do it well. But most do a really bad job of it. And a lot of the time th...
2023-02-23
32 min
The Profitable Tradie Podcast
Build Systems or Hire? What to do first.
It’s a question as old as business itself…‘What comes first, the system or the new hire?’Often business owners get torn between the two. So much so that they can’t make a decision. Which means they carry on with no systems and no new employees.In the meantime they get more and more busy. And even more stressed.That’s why in today’s podcast Tony and Phil dive head first into this problem.But unlike the question as old as time itself “What came first, the chicken or t...
2023-02-16
22 min
The Profitable Tradie Podcast
How to step out of the shadows & into your own unique abilities - With Rachael Evans
There’s one amazing part of being part of a coaching group that isn’t obvious, but it’s actually one of the best ways to expand your network, mind and business…That’s the fact that you get to meet and learn from all sorts of other people and experts who are doing similar things to you.It’s like having your own supergroup of fresh eyes who can help you overcome your issues. And give you great ideas to implement in your own business.Today Tony’s going to introduce you to someone he’...
2023-02-09
38 min
The Profitable Tradie Podcast
Fill Your Schedule Quickly & Cheaply With Email Marketing.
Grab a free copy of the Profitable Tradie Email Marketing Template here: DOWNLOAD A COPYLet's talk about the easiest, most cost effective way to fill your schedule.It’s such a powerful tool for a Trades Business Owner.And it’s so fast and easy to set up, even if you have very few ‘tech’ skills, and don’t want to spend a fortune.So, how do we know email marketing is working better than ever for Trades Businesses?Well, this past January we’ve talked to heaps of our membe...
2023-02-02
23 min
The Profitable Tradie Podcast
Feeling Unfulfilled & Overwhelmed? This ONE Habit Will Change Everything.
Celebrating your wins can bring huge benefits to your business and personal life.By simply taking the time to acknowledge and celebrate you and your team’s successes, you’ll be able to stay positive, and get better results than if you don’t.But how do you do that?Never fear, in this week's episode we are going to show you exactly how they do it, and how you can too…You’ll see how by reflecting on your wins, you can learn from your past actions and get the drive to d...
2023-01-26
23 min
The Profitable Tradie Podcast
How a coach can explode your profits - Featuring world leading coach Taki Moore
Are you confused about what business coaching is? Or what a business coach actually does?In this week’s podcast we’re going to show you exactly what a Business Coach is. And why they can be such a game changer if you own your own Trades Business.What better way to do it than by getting Tony to interview his own business Coach!Today we’ve got the famous ‘coach to the coaches’ Taki Moore in the house. He’s known to be one of the most influential trainers worki...
2023-01-19
40 min
The Profitable Tradie Podcast
Planning: Spend Less Time Thinking & More Time On Holiday With The Preloaded Year Planner.
The BIG idea we want to introduce you to this week is called the Preloaded Year.Why is it such a powerful tool you should definitely be using?Well, when you preload your year you ensure you don’t miss out on any of the really important stuff. Things like vacations, family events, sporting fixtures, concerts…Or important business events like training courses, team days or strategy meetings.In this week’s episode Tony and Phil are going to show how to use a process called ‘Block it and book it’...
2023-01-12
21 min
The Profitable Tradie Podcast
The Truth About Setting Goals: How to Do It Right
This priceless skill isn’t something you get taught when learning a trade or while you’re on the job.And it’s pretty awkward the first time you do it, which is probably why they don’t teach it…But if you learn how to do it right then you’re guaranteed to reap the rewards you deserve in your business and personal life.But if you don’t learn this skill you’re more than likely going to end up repeating the same menial tasks, for the same menial rewards, day after day…
2023-01-05
31 min
The Profitable Tradie Podcast
The Second Most Downloaded Podcast Episode this year
Nothing kills a good employee faster than them watching you tolerate a bad one.So maybe it’s time to stop procrastinating… and start making time to have those tough conversations with your bad employees.I’m going to show you how you can do it in a pain-free way, because I know it’s not a pleasant thing to do, and I think it’s the reason why this is the second most downloaded podcast episode this year…Nobody really likes confrontation but calling out bad behavior and work practices is essential if you’re go...
2022-12-29
30 min
The Profitable Tradie Podcast
3 Keys to Solid Business Foundation in 2023
“Inflation”, “Pandemic”, “Rising costs”, “Labor shortages”…The themes that dominated 2022.And the best things to happen to your business.If you’re here, you’re committed to improving both yourself and your business.You’re ahead of those who’d rather play the victim.And you’ve turned those nightmares into opportunities to level up.You’ve learnt how to;Protect your marginsPlan so staff sicknesses don’t bring things to a screeching haltPrice for profit, and to negotiateTo attract the RIGHT people and bring them onboardWhen the hard tim...
2022-12-22
31 min
The Profitable Tradie Podcast
An International Athletes Guide to Mental Toughness
We’ve got some guarantees for you as a trades business owner.We guarantee the one day you forget your work boots the worksite safety officer will show up.And we guarantee you would’ve had one of those moments when your mental toughness slipped, and you did something you wish you could take back.You’re not alone it’s happened to everyone.But when the pressures on.You’ve got clients calling to give you a hurry up.The accountant is on your case about cutting co...
2022-12-15
34 min
The Profitable Tradie Podcast
Get More From Your Team Using These Two Rules.
Have you ever been crystal clear with your team only to find they still end up getting it wrong?It’s unbelievably frustrating.Because now you have to stop what you were doing, explain to them what they did wrong, and fix the mistake.Then there’s the salt in the wound… the cost of the mistake, not just cash, but time… and that’s probably worse.Well the bad news doesn’t stop there unfortunately, here’s the real slap in the face…You were not crystal clear.It might ha...
2022-12-08
21 min
The Profitable Tradie Podcast
How Profitable Businesses Go Broke And How to Avoid It Happening to You.
To download your Profitable Tradie Cashflow Forecast template, CLICK HERE. Cash is oxygen for your business. Without it you can’t pay your bills and you go broke.Not knowing how much you’ve got coming in and going out is really risky.That’s why this week Phil and I are going to show how to create a forecast that’ll help you smooth out your cash flow headaches.It only takes 60 minutes to fill out. And will save you a lot of stress. Because when you know your cash...
2022-12-01
28 min
The Profitable Tradie Podcast
STOP trading your time for money
Trading your time for money is the last thing you should be doing when you’re a business owner.In this episode we want to help you STOP trading your time for money. For a lot of us it’s a hard switch to flick. But with a little help you can do it by moving your mindset from a ‘time-based economy’ to a much more profitable ‘value-based economy’.You’ve probably worked your way through the ranks by being a hard worker. Where the more hours you put in the more money you make, and t...
2022-11-24
26 min
The Profitable Tradie Podcast
Is FEAR holding back your success?
The #1 challenge that we see Trades Business Owners struggling with is not something that’s obvious. It’s that sneaky human emotion that stops us succeeding. It’s FEAR!In this week’s podcast episode we’re going to show you how you can beat fear and starttaking actions that will push your business to the next level.There’s a weird thing about fear. Often you don’t know that you’re experiencing it.That’s because fear only lives in your head. It’s not real. But, it is ofte...
2022-11-17
33 min
The Profitable Tradie Podcast
How Core Values make your business stand out from the crowd
Making your trade business STAND OUT from the crowd is essential.In today’s podcast episode Tony and Phil are going to show you how you can stand out from the crowd by having core values that actually mean something. And if your biz doesn’t already have core values?The boys will show you how to identify, and then implement core values that aren’t a joke.Because the businesses that we see crushing it do their core values very well. These businesses not only use their core values t...
2022-11-10
35 min
The Profitable Tradie Podcast
Why You Need to Keep Score In Your Business to Succeed
Today we’re going to show you how mastering ‘scorekeeping’ is the key to a trades business owner’s success.Tony and Phil will also share how our members normally increase their gross profit by 5-10% when they implement good ‘scorekeeping’.Because if you’re not keeping score. And you’re not measuring how well you’re performing.Well, you’ll never know if you’re winning or losing. And you’ll never figure out where you’re going wrong. Or where you’re going right.This makes it really difficult to improve y...
2022-11-03
34 min
The Profitable Tradie Podcast
The stress saving strategy for invoicing complaints
Dealing with invoice complaints can be one of the most painful parts of running a trades business. In this episode we will help you make those complaints far less painful!During the episode Tony and Phil are going to share with you different strategies and tactics to deal with customers who aren’t happy when it comes time to paying.Which will help you a lot if you:Find yourself discounting just to settle a disagreementFeel undervalued and unappreciated dealing with complaints when you know you've done a good jobGet frustrated wasting tim...
2022-10-28
27 min
The Profitable Tradie Podcast
The ONE thing more important than your to do list
You might think your To Do List is the list that’s most important for your success. It’s not. In this episode we’re going to uncover why your Stop Doing List is much more important. And why it’s the key to unlocking the most precious resource we all have. A resource most of us waste. Once you learn how to master this valuable resource, and master your Stop Doing List, you’ll be shocked how much more you’ll be getting done.In this podcast we’ll show you how to get more done...
2022-10-21
27 min
The Profitable Tradie Podcast
How To Have Meetings That Don't Feel Like A Waste Of Time.
Do you feel like your meetings are a waste of time? Like you’re the only one talking and coming up with ideas. Like you’re the only one who cares about what’s going on. Like everyone would rather be somewhere else. Like even though you all sit there and talk, you still don’t get any closer to making any decisions. Then your meetings have probably lost their spark.Losing your meeting rhythm happens all the time in business, but it’s important you get them back on track so you can reap the rewards that come...
2022-10-15
31 min
The Profitable Tradie Podcast
The number one killer of cultures
Culture is more than just beers and BBQ’s. It is very easy for business owners to mistake fun for culture, they are NOT the same. It’s time that business owners learnt what real culture is, because it’s the reason some businesses are constantly growing, and winning, while other businesses remain stuck in the same place dealing with the same problems.It’s time you added this secret sauce to your recipe, and get it right. Not just any old culture, but the culture that is best for your team. A bad culture causes issues like low...
2022-10-08
29 min
The Profitable Tradie Podcast
Handling pay discussions
This is one of those things that every business owner will have to deal with at one stage or another, so it is definitely best to be prepared. At the end of the day, it’s basic human nature, one of the most prominent human desires is to feel important. Most people feel important when they are appreciated, and most people associate appreciation with pay. The good news is there’s more ways to make someone feel appreciated than money. The labor market is extremely competitive, so your guys are always going to hear about others being paid...
2022-10-01
32 min
The Profitable Tradie Podcast
Special guest: Adrian Laing - Nelson Alarms
Adrian Laing is the owner of Nelson Alarms in New Zealand, he is a long-term member of the Profitable Tradie program, having joined back in 2016. In his time with PT Adrian has put together a very impressive list of accomplishments, including his promotion from the Million Dollar Tradie program into our top-level Boardroom program, where he is considered a well-regarded and highly respected member amongst his peers. Just hearing about improving your business, or growing, or scaling, or getting more time back might not hit home, sometimes seeing is believing. So take it from someone who has...
2022-09-24
57 min
Full Audiobooks in Self-Improvement, Career Development
The Profitable Tradie by Tony Fraser-Jones
Please visit https://thebookvoice.com/podcasts/1/audiobook/629678 to listen full audiobooks. Title: The Profitable Tradie Author: Tony Fraser-Jones Narrator: Tony Fraser-Jones Format: Unabridged Audiobook Length: 2 hours 10 minutes Release date: September 21, 2022 Ratings: Ratings of Book: 3.5 of Total 2 Genres: Career Development Publisher's Summary: The 'Profitable Tradie Book'' is the exact blueprint you need to follow if you want to earn more money while working a lot less in your Plumbing, Electrical or Similar Service business. We do this by building a collection of systems & processes that turns your business into a machine where your only job is to oversee the system, not...
2022-09-21
05 min
The Profitable Tradie Podcast
The psychological pricing hack
It’s time to dive into all the myths around fixed pricing (price lists, price books) because the idea in your head is costing you thousands of dollars and causing you unnecessary stress. “I do too many different types of work”, “I don’t have time to create a fixed price list”, “I don’t want to price myself too short”… whatever your worry is, it’ll be tackled in the episode. Don’t get in your own way.Fixed pricing can help you get paid on time, save you time on pricing or travelling to site to quote a job. It can a...
2022-09-17
29 min
The Profitable Tradie Podcast
Benefiting from staff absences
This is something that even the legendary Tom Brady can appreciate and that he has actually used over the course of his career. If you want to know a little bit more about what it is, make sure you listen to this episode. The man was willing to sacrifice half of his salary over this thing so it’s obviously a big money hack.Sick leave, annual leave, holiday pay, leave without pay, injury, training, maternity leave, bereavement leave, vacation, public service, are all reasons that a staff member might be away from work. The more you gr...
2022-09-10
25 min
The Profitable Tradie Podcast
Stress coping 101
What are you built for? The human body is a very complicated machine, with lots of moving parts, and pretty much everything serves a purpose, even stress. Stress is part of the ‘fight or flight’ response, basically your heart races, your breath quickens and muscles get ready for action. So in prehistoric times stress is what would get you away from a sabretooth tiger, but it was short term, either you escaped the savage animal, or you became its breakfast.You’re not built to be stressed for hours, days, weeks or months. Being stressed long term can ca...
2022-09-03
37 min
The Profitable Tradie Podcast
How to Systemise Your Business.
Get it out of your head! Take building a house… imagine if the first person to build a house was the only one who knew how to do it, and every time someone else wanted to build a house they would have to get that person to come and show them how to do it. Tell ya what… there wouldn’t be a hell of a lot of houses built, and the poor bugger would be so stressed-out racing around to show it to everyone and burnt out from repeating themselves. Instead, the process was documented and now anyone can fo...
2022-08-27
25 min
The Profitable Tradie Podcast
The power of price
Double your profit with a 10% change in price. Doesn’t sound right? Listen and be pleasantly proven wrong. It’s natural to think that putting your prices up will result in you losing clients but that’s not the case, and in the episode you will learn why. Other than having a top tier team pricing is arguably the most important thing to get right in your business.Think about it like this… when was the last time you bought a coffee? Or Tea? Or even a cheeky hot choccy? Was it more or less expensive than it was a...
2022-08-20
28 min
The Profitable Tradie Podcast
The 'under the pump' guide
You’re not the best version of yourself when you’re under the pump, it’s scientific, your body goes into ‘fight or flight’ mode and starts sending blood to your major muscles to help you ‘survive’. You essentially turn into a stupider version of yourself and will start making suboptimal decisions. That’s not even the worst part… because your brain often isn’t operating properly you won’t even realize that you’re stressed out causing you to get stuck in a vicious ‘overwhelmed’ cycle.Imagine you’re flying a plane and all of a sudden, the engines lose power...
2022-08-13
29 min
The Profitable Tradie Podcast
Making more time
Does this sound familiar… things are a bit all over the place, you’re being pulled in 15 different directions, you know you need some systems in place to conquer the chaos, but are too busy dealing with the problems that the systems would fix. You’re not alone, it’s easy to get stuck on the hamster wheel, but just like that stick you stuck in the front wheel on your little brothers bike to send him flying over the handlebars, you need to do something to put a stop to the cycle.Every single person from Elon Mus...
2022-08-06
29 min
The Profitable Tradie Podcast
The Enquiry Script
Everyone has had the saying “You only get one chance at a first impression”. So most business owners make sure to make eye contact, give a solid handshake, listen, all that good stuff, but what if the first impression is on the phone? It’s still a first impression, and if it’s the work phone, it’s a very important first interaction with your business. Being polite, energetic, and knowledgeable is a good start but that’s only scratching the surface.What if you could increase the chances of you getting paid, increase the value of each job, cl...
2022-07-30
25 min
The Profitable Tradie Podcast
Winners vs losers
“Luck”. It’s a term that gets thrown around pretty loosely. Someone grows their business, signs a big client, hires a top shelf tradesperson, and people say “man… they got lucky”. It’s easy to think that way when you didn’t see all the work that person put into systemization that allowed the business to grow, you didn’t see the world class service shown to the big clients before they signed, you didn’t see the hard work put into developing a culture that made the top shelf tradesperson apply.While a lot of terms are thrown around an...
2022-07-23
23 min
The Profitable Tradie Podcast
Overheads aren't the enemy
When the vast majority of Plumbing, Electrical, Glazing, Tiling, and other similar service based trades businesses want to increase profit, they look at the overhead costs and find things to cut. But is that really the best option? In almost all cases, trying to reduce overhead costs is the enemy of progress because when you’re running too lean you don’t have the necessary infrastructure to grow or operate at a high level.Think of it like this, when you were setting up your business you brought a vehicle, any tools you needed, materials, a laptop for...
2022-07-16
23 min
The Profitable Tradie Podcast
What's your business worth
For most owners of Plumbing, Electrical, Landscaping, Tiling, or similar service based trades businesses selling a business only happens once. That poses a few challenges but also some opportunities, with one of the challenges being that because you only do it once you’re not well prepared and probably don’t even know how to make a business more valuable and more profitable.You work hard anyway, so you might as well direct that hard work toward making the business more valuable, after all, it has the potential to be the most valuable asset you own, assuming it’s...
2022-07-09
28 min
Beyond The Tools
Tony Fraser-Jones: What Sets Winners Apart From the Rest
Listen to this episode of Beyond the Tools to learn from Tony Fraser-Jones, a trades business coach from Profitable Tradie, about the winning mindset of successful business owners and how to apply it in your own endeavors.For the full show notes, head on over to:https://reflectivemarketing.com/podcast/Tony-Fraser-Jones-What-Sets-Winners-Apart-From-the-Rest
2022-07-05
31 min
The Profitable Tradie Podcast
Create accountability and initiative in your team
There’s a number of reasons that a business won’t grow, sales, systems, marketing, but very rarely will a business put their own team under the microscope. A lot of responsibility lies with your team, or at least as much as you are willing to give them. But like most owners you try to do everything yourself because to be fair, you’re good at it, that’s why you got to owning a business. But what cost does that come at?It's understandable because you want to ensure a high level of quality, but if you’re t...
2022-07-02
26 min
The Profitable Tradie Podcast
A new era of upselling
Sales has got itself a bad rap, often just mentioning sales and in particular upselling, will bring a bitter taste to the mouth. But that’s mostly because people think about the sleezy car salesman or a pushy real estate agent. Sales doesn’t need to be that way, in fact, when done right sales can actually be a win win, it’s all about the approach and how you frame it. It’s time to welcome in a new era of sales that has both the buyer and seller walking away knowing the process couldn’t have been any better...
2022-06-25
28 min
The Profitable Tradie Podcast
20 minutes to build a better culture
What would you give for a team that was loyal, trusting, productive, transparent, and got along great? (You might even think that team doesn’t exist). What if it only took 20 minutes to get that team? ‘The 20’ is one of the most underrated tools for building culture as it satisfies one of the most powerful human desires, that being the desire to feel important. Not only that but one on one time allows a team member to share things they wouldn’t otherwise feel they could share.It's not only good for the team member and the rest of...
2022-06-18
24 min
The Profitable Tradie Podcast
Having Difficult Conversations
It’s one of those things that no one wants to do, but has to be done, and when you started your business it became one of your responsibilities whether you like it or not. Choosing not to or putting it off can destroy your team culture, cause staff to lose respect for you, and cause issues to snowball to a point where they are out of control. Have you guessed what it is yet? It’s having difficult conversations (was your guess close?). It’s something that everyone seems to hate, but if it’s done right, it can be a...
2022-06-11
30 min
The Profitable Tradie Podcast
The 6 Week Break Strategy (Part 2)
Here it is, the second part of the 6 Week Break Strategy episode. If you haven’t already, make sure you go back and listen to Part 1 to get a bit of background and context. This strategy was taken from a session with the Profitable Tradie Boardroom members, it’s so valuable that it needed to be shared so that all trades business owners can work toward this goal and reap the rewards of the 6 Week Break Strategy. When carried out properly this strategy will do wonders for your business. At the end of the day, it is a ‘s...
2022-06-04
17 min
The Profitable Tradie Podcast
The 6 Week Break Strategy (Part 1)
Everyone has different business goals, but no matter how long you want to run the business, no matter how much you enjoy the work you do, no matter how big or small your business is, every business owner should have the ‘6 Week Break’ on their list of goals. Not just to give yourself a break now and again but also for the benefits it brings.The 6 Week Break Strategy is seriously underrated and isn’t talked enough about, because ultimately business owners should have the goal of not needing to be in their business for the wheels to kee...
2022-05-28
35 min
The Profitable Tradie Podcast
Are you doing the RIGHT type of hard work?
Since what feels like the beginning of time business owners have been hardwired to think that working themselves to the bone is the only way to be successful but that’s not necessarily the case. Sure you have to do the hard yards to achieve big things but it doesn’t have to be all on your shoulders, and it shouldn’t come at the cost of your body, or mental health. A lot of business owners think to themselves “if I just get through this busy patch, then I will be able to relax”, but that an endless...
2022-05-21
24 min
The Profitable Tradie Podcast
Attract top employees with the 'eco-system'
Hiring new staff is never easy. You can put a heap of time, effort, and money into creating a job ad and trying to get it in front of as many people as possible. Maybe someone will share it with a friend, or will know the perfect person for your business, but nothings certain. It could be a timing problem, or that the right person just doesn’t happen to see your ad, but when you can’t find a good candidate it can be devastating for confidence, it could end your search and put you off hiring completely.
2022-05-14
23 min
The Profitable Tradie Podcast
Protect your business from inflation and recession
The early signs are starting to show, in some parts of the world it has already hit, but a recession is more than likely on the horizon, it has the potential to cripple businesses and the construction industry. It is crucial that you prepare yourself for if tough times hit so that you don’t have to worry about things like being able to pay staff or debtors. Being proactive is the best defense, waiting too long means any action taken is more likely to be affected by lag, a concept that is discussed in the episode.Sa...
2022-05-07
31 min
The Profitable Tradie Podcast
Should you always listen to accountants?
Accountants… of course they have their purpose and play a role in assisting with your business, mostly with tax. But there are a lot of trades business owners that aren’t their biggest fans, and for good reason, they don’t always have the best interests of your business at heart. It is important to know what accountants are trained to do and why you shouldn’t always take their advice.In this episode you’ll learn why advice from accountants can sometimes results in your business going backwards. Often the recommendations from accountants are to SAVE your busin...
2022-04-30
24 min
The Profitable Tradie Podcast
How To Have Control Without Being Hands On.
Learning to let go has to be the hardest thing to do in business. After all, we are hardwired to do the absolute opposite. We start our businesses on our own and make plenty of mistakes, learning and improving along the way, but we’ve had to do everything by ourselves so the business continues to grow and keeps moving toward where we want it to be. Plus we are responsible for everything that happens making it even tougher to let go of the reigns.But the benefits of being able to let go completely out weight th...
2022-04-23
30 min
The Profitable Tradie Podcast
Special guest: Brad Martin - Leading Edge Electrical
Brad Martin is the founder and owner of Leading Electrical in Hamilton, New Zealand. Brad has been on the program for over 9 years, starting out as a team of 2 with himself and his apprentice Jesse. In 13 years, Brad has grown the team to 20, operating 9 vehicles and owns the building the crew works out of.Like many tradespeople starting their own business, Brad set up because he thought he could run a business better than his boss. He quickly realized what he had gotten himself into, when asked Brad said, “I didn’t know what I was doing” but th...
2022-04-16
46 min
The Profitable Tradie Podcast
Leadership is hard work
You don’t get to choose whether or not you are a leader. The day you start your business you become a leader, and you’ve probably been one for a long time before that. While leadership can be pretty hard work, it’s something that can be easily worked on.It’s definitely worth doing because the results that come with good leadership are absolutely killer. Leadership is a tricky topic because it can be quite easy to get it wrong and the ripples of how that effects the team, results and behaviors can run far and wide...
2022-04-09
26 min
The Profitable Tradie Podcast
Separating the Rockstar employees from the duds
Your team are the most important part of your business. Culture, quality, productivity, reputation, growth, and a number of other aspects are all at the mercy of your team. That’s why hiring is so important, getting it wrong can have you stuck with a bad egg for a very long time. Getting it right can take stress away from you as the owner, raise the level of quality, and even attract more talented employees to your business.In a time where good help can be hard to find, it is vital that your hiring process can sh...
2022-04-02
25 min
The Profitable Tradie Podcast
When should I hire?
Growing your business can be a tough one… who do I look for? Where is the best place to look? How much will a new employee cost me? When should I hire? Well me and Phil chucked on the headphones and stepped up to microphones to shed some light on the topic.The idea of hiring someone and not being able to keep them busy or the thought of just making yourself busier than before you hired is scary. Don’t worry, we tackle that too, there’s some bits of gold in there that will give you th...
2022-03-25
21 min
The Profitable Tradie Podcast
The second easiest way to increase your profit
Is your business running as efficiently as it could be running? It’s very easy to let little things slip through the cracks, it’s like when you drop an ice cube and kick it under the fridge. Doing it once isn’t a big deal but after a few more take the one-way trip, you end up with a puddle, mold growing and a wall that’s rotting away.It's the same in business, the small things add up, and while it can be costly, it can also be a huge opportunity. Tony and Phil tackle exactly...
2022-03-19
19 min
The Profitable Tradie Podcast
Following up on your quotes
When was the last time you looked at your sales process? Have you got a process in place? You’re still getting work and that’s great, but have you ever thought about how much work you might be missing out on? It might be time to chuck a process in place.It’s amazing what something small like a process can achieve. Tony and Phil talk about how following up on quotes can totally transform your business and create opportunities that you didn’t even know were possible. In this episode there are some tips on how to c...
2022-03-11
18 min
The Profitable Tradie Podcast
Living Above the Line
As a business owner you are a leader, whether it is with your staff, suppliers, or other businesses you work with, you must make decisions on a regular basis. How much time do you spend on your own personal development?We get that time can be hard to come by when you’re running your own business, but you want to have your team invested in helping you grow, so leading from the front couldn’t be more important.In this episode we shine a light on ‘above the line’ behaviour, introducing both ‘OAR’ and ‘BED’, and how...
2022-03-04
21 min
The Profitable Tradie Podcast
The pricing mistake 93% of Plumbers, Electricians etc make
Do the financials of your business sometimes seem a bit tricky to grasp? Don't worry, you're not alone. We often find that most trades business owners are not across their financials, which is understandable seeing it's not something you are taught during your apprenticeship or at trades school.Understanding your financials is very important as it really does give you full control of the business. You will start to see areas where you can make changes and create more profit, all with a couple of taps on the calculator.In this episode we look at...
2022-02-25
16 min
The Profitable Tradie Podcast
How To Attract The Best People As Employees
Have you ever had to “settle for what we can get” when hiring a new team member? You’re team is a very important part of your business, without them you’d be high and dry without a lot of work getting done or cash coming in.We get it, when things start getting busy it’s easy just to bring on the first person you can find to ease the tension, but you might be digging yourself a bigger hole.In this episode we take a look at creating a workplace that attracts the best type...
2022-02-18
19 min
The Profitable Tradie Podcast
Help! I Don’t Have Enough Time…
Hands down the biggest challenge for growing and improving your plumbing, electrical or similar business is finding the time to work on your business. In today’s podcast we’re going to bust open the “I don’t have time myth” and show you how to make progress on all the stuff you know you should be doing but don’t have the time to get around too. WHAT YOU’LL GAIN FROM IMPLEMENTING TODAYS PODCAST:More hours back to work on your business or spend time doing the things you want to do in life....
2022-02-02
22 min
The Profitable Tradie Podcast
What To Do When You Need More Work
Have you ever had a crack at marketing and not seen a penny back? Maybe you’ve tried it, not getting the results you’d hoped for, felt frustrated about the whole idea and given up.Don’t worry if your answer is yes because over 76% of trades business owners agree that marketing just ‘doesn’t work for me’.In today’s episode we talk about why most trades business marketing is doomed to fail, and show you how to use a tried and tested method that has worked for every single one of our clients.
2022-02-02
24 min
The Profitable Tradie Podcast
How To Get Paid What You're Worth
*This episode has been re-recorded to be relevant in 2024Most owners of Plumbing, Electrical & Other Service Based businesses chronically undervalue their work and it is costing them BIG money.In this episode Tony & Phil will talk you through how to get paid what you’re worth and make the profit you deserve. YOU’LL LEARN:How to get paid what you’re worthHow to switch your mindset and attitude to understand ‘value’.How to build value belief in yourself and your clients LINKS MENTIONED IN THIS EPISODE:Join our FRE...
2022-02-02
37 min
Financial Freedom Secrets Show - The Aureus Financial Podcast
Tony Fraser-Jones Podcast - Investing In New Zealand As A Business Owner
In this episode of Enjoy The Journey podcast, Tony Fraser-Jones of Profitable Tradie joins us to share his expertise on building a profitable trading business. We discuss investing as a New Zealander, what it’s like to invest as a successful entrepreneur, and Tony’s experience over the years of building wealth off the back of his successful business. Tony Fraser-Jones runs a business called Profitable Tradie. His business teaches plumbers, electricians, and construction-based business owners how to make more profit, buy back time, gain more freedom, and have more fun. If you'r...
2021-10-31
29 min