Shows
The Level 10 Contractor Daily Podcast2280: Tony Hoty Interview: Eliminating Sloppy Phone HabitsFriday's topic is one of those things that seems little and unimportant… but can have a major impact on your business depending on how well you execute. I'm talking about how you handle prospects on the phone when the first call in… and specifically how you handle their objections. Rich talks with person-to-person marketing expert Tony Hoty about how to overcome lazy phone habits and set more appointments.
2025-12-0530 min
Through The NoiseEpisode 31. Megan Beattie - Tony Hoty Training & Consulting🎙️ Episode 31 — Behind the Lead Machine: Megan Beattie of Tony Hoty Training & Consulting
In this episode of Through the Noise, I sit down with Megan Beattie, one of the home service industry’s strongest voices in CSR performance, outbound strategy, and high-conversion systems. From telemarketing floors to leading multi-million-dollar call teams, Megan brings a level of clarity to sales that most businesses overlook.
We dig into the core drivers of real growth:
How Megan builds outbound teams that consistently produce results.Why old leads...
2025-11-181h 05
Talking TOP 500No. 32: Megan Beattie, aka The Lead Queen | Tony Hoty ConsultingIn this episode of Talking Top 500, Patrick O'Toole and Tim Musch sit down with Megan Beattie of Tony Hoty Consulting. Beattie, known to many as the "Lead Queen", shares her expertise which spans sales, marketing, and team management aimed at lead generation. Beattie and Tony Hoty will speak TOP 500 Live held at the Cosmopolitan of Las Vegas on November 17-19, 2025. To learn more visit: event.qrtop500live.com Patrick O'Toole is the chief of content at SOLA Group, and Tim Musch, a legend in the home improvement industry, is with Paradigm Ve...
2025-10-3048 min
IngagedThe Sales Debrief: Turning Feedback Into FuelWhat really happens after the busy season ends? In this episode, we sit down with a seasoned sales leader from Tony Hoty Training and Consulting to unpack how top-performing teams use feedback, not just numbers, to drive performance. From separating opinion from insight to creating a culture of trust and coaching, we explore how to turn seasonal slowdowns into strategic resets. Whether you manage one rep or an entire salesforce, you will walk away with practical tools for making feedback actionable, building stronger teams and driving consistent growth.
2025-10-1524 min
The Builder’s Edge - Mastering the Business Side of BuildingBeyond the Booth: Trade Show Secrets, 24/7 Showrooms, and Lead Systems That ScaleIs your remodeling business stuck in old-school marketing, and missing out on modern lead-gen magic? This episode of The Builder’s Edge unpacks how to create experiences that don’t just attract customers, but empower them.We sit down with Tony Hoty, a Cleveland-based innovator who transformed his door-to-door hustle into an $11 million remodeling empire. From pioneering the first-ever 24-hour showroom to mastering trade shows that actually convert, Tony is rewriting the playbook on what it means to connect with homeowners, online and in person.In this conversation, we explore how Tony built scalable, repeatable syst...
2025-09-0428 min
Construction DisruptionInnovative Lead Generation and Sales Strategies with Tony HotyIn this episode of Construction Disruption, Todd Miller of Isaiah Industries, along with Vice President of Sales, Seth Heckman, host Tony Hoty, the founder and CEO of Window Expo, Bath Expo, and Tony Hoty Training and Consulting. They discuss Tony's extensive background in the home improvement industry and focus on actionable insights for lead generation, sales conversion, and recruiting top talent. Tony shares his unique approach to 24/7 showrooms, the importance of differentiation in marketing, and the impact of AI on consumer behavior.Timestamps00:00 Introduction and Weekly Highlights01:54 Special Guest Introduction: Tony Hoty
2025-08-1946 minThe Level 10 Contractor Daily Podcast2103: Keynote Replay: Amazing Identity Discussion From Tony Hoty's Lead Gen ExpoRich talks Identity at Tony Hoty's Lead Gen Expo 2025
2025-06-1138 minThe Level 10 Contractor Daily Podcast2007: What You're Getting Wrong About The Brand Ambassador Program (Tony Hoty)Rich talks with Tony Hoty about How to Develop and execute a Brand Ambassador Program. Watch this episode on Youtube Previous Episodes with Tony: Generating Leads in Costco, Walmart etc Face to Face Marketing
2025-03-0747 min
Talking TOP 500No. 28: Kyle Powers, Apex Energy SolutionsTim and Pat sit down Kyle Powers, brand leader for Apex Energy, part of Great Day Home Improvements, one of the largest companies on the Qualified Remodeler TOP 500 list. Kyle has impressive experience for a young home improvement professional. He has previously worked for: Mad City, AHT Windows, Tundraland, Tony Hoty Training & Consulting, Jacuzzi Bath Remodel, and Apex Energy Solutions. He will also be a featured speaker at the fourth annual technology for remodeling and home improvement professionals, FAST Remodeler Live, to be held at the Hyatt Regency Baltimore Inner Harbor, May 20-21, 2025. ...
2025-02-2053 min
The Level 10 Contractor Daily Podcast1958: A Healthy Marketing Mix For 2025 (Briana Hetherington)Rich chats with Briana Hetherington from Altruistic Advisory about your marketing mix heading into 2025. Watch on Youtube here Rich Mentioned: Tony Hoty Generating Leads in Walmart, Costco, Grocery Stores and More... Email Briana: Briana @ altruisticadvisory.com
2025-01-1742 min
The Level 10 Contractor Daily Podcast1762: Generating Leads in Wal-Mart, Costco, Grocery Stores, Etc. (Tony Hoty)For information on person-to-person marketing, contact Tony Hoty at TonyHoty.com
2024-07-0536 min
The Unlimited Contractor3 Ways to generate leads for your home service based business.This is an interview I had with Megan Beattie of Megan Knows Marketing and Tony Hoty Training and Consulting. We discuss how your website, social media, and door to door can help generate leads for your home service business. Also, we talk about how consistency is key to maximizing your marketing and sales strategies.
To contact Megan with any questions reach out to her at Megan@tonyhoty.com
If you would like to learn how Service Industry Empire can help you Build, Grow, and Maximize Your Business...
2023-08-2156 min
The Level 10 Contractor Daily Podcast1398: Marketing Matters Podcast, Volume 32: Tony Hoty on Face-To-Face MarketingOn This Episode Rich Talks with Tony Hoty about Face To Face Marketing
2023-07-0737 min
Marketing MattersTony Hoty – Fill The Plane: Hidden Opportunities Lurking In Your Call CenterRich Harshaw talks with Tony Hoty of Window and Bath Depot of Cleveland, and Tony Hoty Training and Consulting
2023-06-0637 min
The Nerd Expansion49. Steven Silverstein & BewitchedWelcome back to The Nerd Expansion! Today's guest is the one and only Steven Silverstein and his nerd love is Bewitched. It's awesome.Steven Silverstein has music directed and accompanied the famous and near famous on Broadway (Blood Brothers, Swinging on a Star, & the revival of Promises Promises); Off-Broadway, (When Pigs Fly, The Green Heart, & Annie Warbucks); Regional Theatre (Goodspeed Opera House, Papermill Playhouse, & Westport County Playhouse); and Specialty (54 Below & Noel Coward: The Women of His World at Lincoln Center with Dava Ivey, Dee Hoty & Cady Huffman). He has coached and played piano for Debra Messing, S...
2023-03-2157 min
Talking TOP 500No. 8: Tony Hoty, President, Window Depot of Cleveland on Home Shows and EventsThe spring home-show season is here. All around the country, remodelers and home improvement pros are preparing to exhibit at one or more of these popular local consumer events. For many remodelers, home shows are their bread and butter. The leads generated at these events can make-or-break their year, or, at the very least, put them on the path toward a successful year. For others, home shows are just one of many reliable lead sources at their disposal. Regardless, success at these events takes planning, preparation, and solid strategy for engaging with consumers who are ready to make improvements.
2023-03-1631 min
The Wealthy Contractor172. Use Marketing to Control Your Own Destiny | Megan BeattieIn this industry, we’ve been downright spoiled the past two years. Demand for home improvements has never been higher! But now, as the market starts to correct itself, where do you turn? If you’re building a home improvement business that can go the distance, you have to ensure you can make leads - no matter what’s happening in the marketplace. Megan Beattie, a consultant with Tony Hoty Training and Consulting, returns to the podcast to share with us what a business owner needs to be doing right now to prepare for a dow...
2022-11-1437 min
You Might Know Her FromJennifer Laura ThompsonLet's hear it for the girl! We are back for another summer episode and we dive into the nitty gritty of life on the Great White Way with Tony nominated actress and singer, Jennifer Laura Thompson. You might know her from the original Broadway productions of Footloose, Wicked, Urinetown, Lend Me a Tenor, Nice Work if You Can Get It, and Dear Evan Hansen. We cover our deep and abiding love of Urinetown as well as the stress of stepping into the bubble as the first replacement Glinda in Wicked. Plus, playing a killer on Law and Order: SVU...
2022-08-251h 08The Wealthy Contractor159. Lead Takers vs. Lead Makers | Megan BeattieFor more FREE Wealthy Contractor resources, go to www.TheWealthyContractor.comNow that we’ve experienced two years of high demand in the home improvement industry, how can we get back to fine-tuning our marketing engines to ensure a steady and constant lead flow? That’s what Megan Beattie, consultant with Megan Knows Marketing and co-owner of Privacy Fence Company, is sharing on today’s episode of the podcast.Whether you’re in the home improvement or home services industry, Megan shares some excellent advice that entrepreneurs can use to maximize their leads, ensure th...
2022-05-1654 minThe Wealthy Contractor158. How to Manufacture a Lead | Tony HotyFor more FREE Wealthy Contractor resources, go to www.TheWealthyContractor.comAfter the fish have been jumping into the boat for the past two years, some home improvement companies are seeing leads start to slow down. So what do you do to make sure you keep your funnel full? Tony Hoty has a unique perspective as both the owner of a home improvement business - Window Depot in Cleveland, Ohio - and a consultant in the industry. Often referred to as a “Master Marketer”, Tony has trained with the best in the business and ga...
2022-05-0240 min
Lead Gen LeadersLead Gen Leaders Podcast #38 Chris Williamson, RecruitingThis is the 2nd time Chris is doing the show to discuss RECRUITING. Recruting is such a huge topic right now as most companies are struggling to find qualified help. Tune in to this episode to hear some basic tips that may boost your ability to grow your teams. We discuss both recruiting mangers as well as entry level staff. Chris has a long tenure in home improvements with a huge emphasis on building out teams of entry level staff like canvassers, events staff and call center. Chris is currently the main recruiter at Tony Hoty Training and consulting...
2021-10-1538 min
Lead Gen LeadersLead Gun Leaders Podcast #34 Tony Hoty, Handling Leads RightThe age old question, do I need more leads or do I just need to handle the ones I have better? Tune into this episode to hear Tony Hoty and I discuss how to handle inbound leads properly. We even give out a very powerful point with an offer for you the listener to take advantage of.
2021-08-1530 min
When I Grow UpFormal Education = A Living | Self Education = A Fortune... (Feat. Tony Hoty)Parker, Jeff, and Joey travel to Orlando, Florida to attend Lead Con (a marketing convention) hosted by home-improvement-industry mogul and college drop out, Tony Hoty.Find out why Tony highly recommends to think twice before going to college...All of this and more in Episode 19!
2021-05-2738 minThe Wealthy Contractor118. Don’t Back Down | Tony HotyFor more FREE Wealthy Contractor resources, go to www.TheWealthyContractor.comIn this environment, it’s so tempting to scale back - to stop advertising, stop prospecting, stop growing. But in today’s conversation with Tony Hoty, owner of Window Depot and the King of Face-to-Face Lead Generation in the home improvement business, you’ll find out that you’re risking your future success if you do that.One way to do that is by attending LeadCon with Tony, myself and other experts in the industry May 19-20 in Orlando. Go to TonyHoty.com and a...
2021-04-2235 minLead Gen LeadersLead Gen Leaders Podcast #26 Tony Hoty, 5 Major Mistakes Contractors Are Making TodayTony Hoty and I discuss the five MAJOR mistakes that we see contractors making right now and how to avoid them. We see these mistakes being made among many of or clients, regardless of how big or small. Tune in to this episode to learn how to steer clear of the major mistakes that may be costing you a minor fortune!
2021-04-1531 minLead Gen LeadersLead Gen Leaders Podcast #25 Jameka Spencer, Long Lead TimesJameka has spent the majority of her career running back end operations for American Exteriors, a quickly growing company that was acquired by a private equity company. That means she knows how to roll with the day to day punches a remodeling company can throw at you when in fast growth mode. We tackle one of the biggest issues today that companies are facing. That is long lead times and we discuss how to turn that frown upside down. We also discuss how when the back end of your business is running smoothly, that it can turn into more...
2021-04-0142 min
Radio Free EnterpriseBuilding a Successful Sales Culture with Tony HotyMy guest on this week's program is Tony Hoty, a marketing and sales leadership expert in the home improvement and remodeling industry. I was very pleased when Tony agreed to appear on Radio Free Enterprise because, even though only a small fraction of my audience is in the home improvement industry, what Tony teaches can have a profound impact on any company of any size in any industry. Effective marketing and sales are essential to the success of every business. And yet, for many business owners, marketing is a mystery and sales is a dirty...
2021-02-1931 min
BuiltByHow to Take On The Goliaths in Your Remodeling Market#BuiltBy Ep. 21 ft. Kyle Powers, Consultant @ Tony Hoty Consulting
2021-01-1326 minLead Gen LeadersLead Gen Leaders Podcast #14 Tony Hoty, The fantastic 4 for the 4th quarter Tony and I sit down and discuss 4 fantastic lead gen opportunities for the 4th quarter. Top coaches all agree that many games are won or lost in the 4th quarter. Success in the home remodeling industry isn’t much different. That is why this episode is dedicated to tips to help you finish strong in the 4th quarter of 2020.
2020-10-1500 minLead Gen LeadersPodcast #10 Megan McGuire, Creating ELITE teamsMegan's career in home improvements goes back over 10 years. She got her start in the call center where she quickly moved up to call center manager. From there she continued to advance having the roles of marketing manager and now most recently the Director of sales and Marketing for a great Home improvement company in Michigan. She is also a consultant at Tony Hoty Training and Consulting. Megan knows how to build great teams that consistently produce results. One of the ways she does that is by continued training and motivation. These ongoing monthly and quarterly training's are...
2020-08-1537 minLead Gen LeadersLead Gen Leaders Podcast #7 Tony Hoty, Doing MORE with LESSTony and Kyle sit down to discuss how the Brand Ambassador program works. Learn how companies are using just one marketer to produce over a million dollars a year in net business. This program hits the 4 R's, Repeat, Referrals, Radius and Reviews. Tune in to learn how companies are truly doing more with less!
2020-07-0143 min
Contractor Marketing PodcastEP #16: Jobsite Marketing: The Fundamentals of Lead Generation ft. Tony HotyIn this academy lesson, Tony Hoty shares why hunting for new leads isn't the solution to all your problems. He teaches his simple but proven Four "R" Framework for turning existing jobsites into one of your sources for generating new business. Aside from running his own remodeling company, Tony travels extensively, speaking at events and consulting for some of the top remodeling names in the US.
2020-06-1643 min
Contractor Marketing PodcastEP #14: How to Effectively Recruit Entry-Level Staff for Your Home Service Business ft. Kyle PowersIn this academy lesson, we welcome Kyle Powers, a coach from Tony Hoty Training & Consulting, who will teach you how to systematize and supercharge your recruiting process and improve the efficiency of your team.
2020-06-1443 minLead Gen LeadersLead Gen Leaders Podcast #5 Recruiting, answers to the biggest question we get.Chris Williamson sits down with Kyle and discuss the process we use at Tony Hoty Consulting to find, recruit, interview and on board new employees. Listeners will leave this episode with a understanding on how to create and supercharge their recruiting process. We also discuss how now is one of the best times to recruit as the pandemic has opened up the ability to quickly find great people.
2020-06-0144 minBuiltBy09 - Balancing Your Inbound and Outbound Home Improvement Marketing | ft. All Weather Seal West MichiganFriday + Noon = #BuiltBy! 🛠
This week Matt chats with Megan McGuire, Director of Sales and Marketing at all-weather seal of west michigan and Consultant at Tony Hoty Training & Consulting.
They cover:
👶 Early stage marketing - how to overcome a small budget and earn buy-in from leadership.
🤓 Why you need to diversify your marketing portfolio (and how to accomplish this).
😳 The dangers of relying too heavily on lead aggregators like HomeAdvisor.
🗣 Call Center Strategies - how Megan coaches her call center reps and achieves a response time of under 60 seconds.
2020-05-2924 minThe Wealthy ContractorNavigating Through Uncertainty Ep. 10 with Tony HotyOn this episode of our Special Series, Navigating Through Uncertainty, listen as Tony Hoty of Window Depot Cleveland and Tony Hoty Consulting shares insights on leading through adversity and strategies you can implement to stay on course.
2020-04-0919 minLead Gen LeadersLead Gen Leaders podcast #1 What to do in times like theseKyle Powers sits down with Tony Hoty and discusses what you can do to thrive in this pandemic.
2020-04-0225 minThe Wealthy ContractorTony Hoty - Ep. 63 - Simple, But Brilliant, Home Show StrategiesFor more FREE Wealthy Contractor resources go to www.TheWealthyContractor.com. Today we welcome another return guest, Tony Hoty. Tony got his start in the home improvement industry while working as a door-to-door canvasser during his time at Ohio State. By the time he completed his schooling, he had spent years both generating and closing leads with great success. Tony’s next step would be an obvious one - he began his own retail home improvement company in Cleveland, Ohio.In doing so, he worked his way up to becoming what I refer to as th...
2019-03-1236 min
BEHIND THE CURTAIN: BROADWAY'S LIVING LEGENDS » PodcastDEE HOTY, ACTRESSShe's Dee-lightful, she's Dee-licious, she's Dee Hoty! Three time tony nominee Dee Hoty swings by Shetler Studios to look back on her illustrious performing career which includes starring roles in Barnum, Me and My Girl, City of Angels, The Will Rogers Follies, The Best Little Whorehouse Goes Public, Follies, Footloose, Mamma Mia, Gigi, and Bright Star! Dee pulls back the curtain on her career to discuss how she ended up filling the boots of Miss Mona, what was it like working on the incredible City of Angels, and why Ann Miller never met an audience she didn't like. Also, De...
2019-01-141h 18The Wealthy ContractorTony Hoty - Episode 12 -Your Recruiting BreakthroughJoin Tony Hoty, a master of recruiting in the home improvement industry, as he shares his inside tips on how to turn the recruiting and hiring process from a source of stress to one of your greatest strengths.
2017-04-1737 min
The Jeff Blumenkrantz Songbook PodcastThere Has to Be a Reason - sung by Dee HotyMonth Upon a Time, Episode #11 (April): Remember last month when I said I wanted to do something special to celebrate my 50th podcast episode? Well, I'd say I hit the jackpot with a visit from the very special Dee Hoty!
I've been a big Dee Hoty fan since seeing her as Alaura in City of Angels, and she has never disappointed, giving standout performances in every show she graces. And she has seemingly graced them all! Between her work on Broadway and in national tours, regional theatre, and summer stock, I'm pretty sure Dee has played every leading...
2012-04-3000 min