Shows
Big Money StrategiesUNFILTERED: I Don’t Sell Like I Used To — And My Clients Don’t Buy the Same EitherThe way we sell has changed—and so has the way our clients buy. In this honest wrap-up to the Unfiltered series, Tori breaks down why urgency, countdown timers, and “move fast” tactics just don’t cut it in 2025’s market. Instead, today’s buyers crave depth, clarity, and trust—and they’re taking their time before saying yes. In this episode, Tori shares: Why slow, values-led sales are not a sign of failure, but a smart response to a maturing market How buyer journeys have shifted—people want to binge your expertise, ask more questions...2025-07-2318 minBig Money StrategiesUNFILTERED: I’m Not Marketing the Same Way I Did Last YearThe rules of marketing have changed—and if you’re still using last year’s playbook, your results might be showing it. In this episode, Tori gets real about what’s no longer working, what’s actually moving the needle in 2025, and why connection and nuance will outpace volume every single time. You’ll hear: The outdated tactics to ditch (and the red flags your content needs a refresh) Why deeper, more personal content—think stories, voice notes, behind-the-scenes—wins over generic, AI-fed marketing How to personalise your message, lean into quality over qua...2025-07-1617 minBig Money StrategiesUNFILTERED: Trust Is the New Lead MagnetTrust is no longer optional - it’s the currency your rural business needs to thrive in 2025’s “trust recession.” In this episode, Tori unpacks why traditional lead magnets and hype tactics have stopped working, and what it really takes to connect, nurture, and convert discerning buyers in today’s market. You’ll discover: Why we’re seeing a trust recession (and what it means for every offer you put out) How buyer timelines are longer and decisions are deeper—plus what actually shortens the trust cycle Practical ways to build trust: transpare...2025-07-1519 minBig Money StrategiesUNFILTERED: How I’m Making Decisions in a Noisy MarketFeeling overwhelmed by too many “shoulds,” shiny tactics, and digital noise? You’re not alone—and you’re definitely not behind. In this raw, practical episode, Tori shares her real-time decision-making filter for leading (and staying sane) in a market designed to distract. Inside, you’ll learn: How to use energy, revenue, sustainability, and alignment as your decision-making North Star The real reason you’re tired of content for content’s sake—and how to pivot your strategy to what actually feels good (and works!) Why waiting for total certainty or external validatio...2025-07-1319 minBig Money StrategiesUNFILTERED: How Is That Word of the Year Going?What does leadership really look like when you’re building a business from the bush—and how do you keep your “word of the year” alive when life gets loud? In this unfiltered, mid-year reset, Tori shares why she’s tossing “nice” to the side and stepping into her role as a true industry leader. You’ll hear the behind-the-scenes on why this season is different, why it’s okay (and powerful) to ruffle a few feathers, and what it takes to elevate your business when you’re surrounded by the noise of shifting markets. Key takeaways: Why being r...2025-07-1116 minBig Money StrategiesBTS: What’s Working for Regional Businesses Right Nown this episode of the Big Money Strategies Podcast, I’m giving you a behind-the-scenes look at what’s actually working for rural and regional businesses. We're cutting through the noise and ditching the unrealistic advice for strategies that are practical, proven, and effective—no fluff, just facts. We dive deep into: 🔥 Why it's time to think big and chase those huge projects—even if they feel out of reach. 💬 How genuine connection is a secret power move for rural business success (and why it matters more than ever). ⏰ The game-changing magic of outsourcing to create space...2025-03-1219 minBig Money StrategiesSigns you need to shift something in your businessToday, we’re talking about business growth and transformation. If you’ve ever felt stuck trading time for money or overwhelmed by conflicting advice while trying to grow on your own, this episode is for you. We’ll discuss the signs that it might be time to shift your strategy and how finding the right support can help you reach your goals with more clarity. I’ll share practical insights to help you move past what’s been holding you back and build a business that truly works for you. Whether you're working towards consistent 10k months or hoping for more f...2025-02-2617 minBig Money StrategiesFrom Invisible to In DemandToday we're diving into the essential steps to elevate your visibility and establish yourself as a thought leader in your industry. If you've ever felt invisible or overwhelmed in your business, you're not alone. Many entrepreneurs struggle with being too broad in their messaging, lacking consistency, and failing to showcase their expertise. In this episode, we'll explore how to refine your focus, build credibility, and create impactful thought leadership content that resonates with your audience. If you're ready to turn your dreams into dollars and become the go-to expert in your field, stay tuned! Let’s Co...2025-02-1313 minBig Money StrategiesJanuary was the free trial, the real 2025 starts now.I see school holidays as opportunities for family growth, not business hustle. January is my "free trial month"—a warm-up for the year before diving into February with clarity and purpose. I block out school holidays to focus on family, set clear goals, and prioritize what truly matters. This year, I'm all about integrating AI into my business, focusing on revenue-generating activities, and avoiding distractions like shiny new platforms. I've invested in my growth and surrounded myself with a powerhouse community to stay inspired. Let’s embrace 2025 with strategy, support, and excitement! Ready to level up? Let’s...2025-01-2918 minBig Money StrategiesReady to uplevel?Join me as we dive into the power of elevating the customer experience—starting before the sale with meaningful relationships and engaging content. I’ll share my reflections on choosing "thrive" as the word of the year, and how embracing growth can transform both business and life. Plus, don’t miss the announcement of my free Mini Mastermind event on February 11–13! Packed with interviews, micro lessons, live content reviews, and coaching moments, it’s designed to give you actionable strategies and real-time feedback. Let’s gain clarity, momentum, and a fresh perspective together. Let’s Connect ✨ To joi...2025-01-1514 min
SPARK FoundersA wine with: Tori Kopke#awinewith Tori Kopke, Founder of The Rural Business Coach
https://www.thepowerproject.com.au/
In this episode, we chat about:
Play to your strengths
Don't get distracted and do everything everyone else is doing
The boring stuff works
Breaking down the big goals into small achievable tasks
Get more SPARK in your business…
SPARK Instagram Community | https://www.instagram.com/sparkfoundersprogram/
FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course
Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business
$15k...2025-01-1230 minBig Money StrategiesWord of the YearMy word for 2024 was "Fortify," and now I’m stepping into 2025 with "Elevate" as my focus—raising the bar for client experiences, business practices, and growth, one step at a time. In this episode, I’m sharing my predictions for the year ahead: how AI and automation will transform businesses, why personalization and connection are non-negotiable, and what the future of social media might hold (TikTok ban, anyone?). If you’re ready to elevate your business and thrive in 2025, this is for you! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Re...2025-01-0118 minBig Money StrategiesYear in ReviewThis year, I’ve faced personal challenges head-on while scaling my business to incredible heights—proving that life can be tough, and business can still thrive. I’m diving into how I’ve enhanced customer value, embraced AI to save time (yes, there’s a cheat sheet!), and why I’ve restructured my mastermind program for deeper, more personalized coaching in 2025. From launching a website guide to growing my team to 5 members, I’m sharing all the wins, lessons, and plans for the future—including how you can build your own GPTs next year. Ready to rethink what’s possible? Let’s...2024-12-1821 min
Got Marketing?How to build an engaged community with Tori KopkeWant to build a brand that stands the test of time? Start with an engaged, loyal community.
In this episode of Got Marketing?, Mia chats with Tori Kopke, a business coach and strategist helping rural and regional women grow thriving businesses despite challenges like isolation and limited resources. Tori pulls back the curtain on how to create communities that amplify your brand’s reach and drive real growth.
Here’s what you’ll learn:✨ How to foster a value-driven, inclusive community✨ The role of word-of-mouth marketing in building trust and loyalty✨ Why an active co...2024-12-1142 minBig Money StrategiesReclaim your big money in small pockets of timeThis episode is all about maximizing impact with limited time. I share how to set clear financial goals, treat money as neutral energy, and focus on high-impact tasks. Learn to embrace the natural flow of the year, give yourself grace during slower periods, and use quarterly planning to stay on track. Plus, discover tips for batching content, capturing new ideas, and maintaining a positive mindset for sustainable growth. Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.ins...2024-12-0418 minBig Money StrategiesNew Year,Same Problems? Let's make 2025 different to 2024.This episode tackles the foundations of business growth—like fixing broken systems and targeting the right clients—and why quick fixes don’t work. I share personal lessons on slowing down after a hectic season and address burnout by challenging the myth that “more” leads to transformation. We unpack “shiny object syndrome” and highlight the importance of focusing on foundational work over distractions. Let’s make 2025 the year of proactive growth. It’s time to get uncomfortable, do the deep work, and build a thriving business. Let’s go! Let’s Connect ✨ To join my Facebook group, The H...2024-11-2024 minBig Money StrategiesPeople are not buying helpful hints and good vibesIn this episode, we explore how to attract and engage clients who crave real solutions—not just feel-good vibes or quick tips. Position yourself as a trusted expert with actionable, results-driven strategies that address their deeper struggles. Discover why adapting your approach in 2024 is essential and learn about a new messaging framework to build trust and boost conversions. Tune in to redefine your approach and offer clients the transformation they’re looking for. Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me o...2024-11-0622 minBig Money StrategiesHow to grow your business when you are maxxed out and at capacityIn this episode, I’ll show you how to grow your business, even when you’re maxed out. Learn how to delegate, automate, and close efficiency gaps, plus grab my cheat sheet of 10 AI tools to save time. I’ll also share tips on setting boundaries and working with the right clients to avoid burnout. Tune in for quick, actionable steps to boost productivity and scale without the stress! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.i...2024-10-2322 minBig Money StrategiesI almost burned my business to the ground- but here is what I did insteadI’m back and feeling stronger than ever! After a period of tough decisions and deep reflection, I’ve restructured my entire business for long-term growth. From revamping internal programs and refining my messaging, to shifting my podcast to a fortnightly release for better content—I’m all about scaling with intention. It’s been a journey, but stepping back allowed me to realign with my future goals. Ready to talk efficiency, content, and connecting with your audience? Tune in as I share what’s next! Let’s Connect ✨ To join my Facebook g...2024-10-0923 minBig Money Strategies3 Core problems with your offersIn this episode, we're diving into why falling in love with your offers is the secret to successful selling. We'll explore the importance of having a strong value ladder with a variety of offers at different price points. I'll share how specificity in your offers and genuine enthusiasm can make selling feel like inviting someone to try something amazing. Plus, I'll give you tips on avoiding jargon in your marketing and keeping your offers aligned with your business goals. Join me as we make selling an exciting and authentic experience! Let’s Connect ✨ To join my F...2024-06-1318 minBig Money StrategiesGrowing your business in an unaplogetically simple wayToday, I’m chatting about why simplifying your business strategies is a game-changer. I share a client success story that highlights the power of straightforward marketing and reveal how the coaching industry often pushes unnecessary complexity. I also talk about the moment I chose planting trees over posting on social media and the lesson in authenticity it taught me. Plus, I’ll explore why cutting out the excess and connecting with your audience can boost your business. Tune in and discover why the simplest route is often the most effective. Let’s focus on what truly matters and em...2024-06-0619 minBig Money StrategiesDo challenges work in 2024?I'm diving into some exciting changes I foresee for 2024 and how we can adapt to stay ahead. We'll explore why a cohesive business strategy is more important than ever and how email marketing can play a pivotal role in your success. I'll also share details about a special interactive challenge I'm planning for our Facebook group, designed to bring us together and boost your business through compelling lead magnets and engaging email content. = Tune in to discover how we can turn chaos into conversions and make 2024 our best year yet! Let’s Connect ✨ To join my F...2024-05-3019 minBig Money StrategiesGrowing your business authentically with AI on the riseI'm all about using AI to boost authenticity and productivity, not compromise it. Dive into my world where ChatGPT, Canva, and video editing software work their magic while keeping my content genuine. But hey, AI isn't perfect - I chat about its limits in crafting user-friendly experiences. Join me as we navigate the importance of staying real and transparent in the AI-driven business world. Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.instagram.com/tori.ko...2024-05-2315 minBig Money StrategiesThe Instasite 3.5 weeks onHey everyone, Tori here! In today's episode, I am share insights on my Instagram performance, the importance of unique strategies, and my most popular content. I'm also discussing how freeing it is not to worry about content pillars, my Instagram stories and reels strategy, using InstaSight, thoughts on Threads, and plans to professionally design my grid. Plus, my focus on building a lean, systemized business. Don't miss it! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Insta...2024-05-1617 minBig Money StrategiesBuilding a systemised business and why going viral with reels isn't enoughIn this episode, I explain how to go beyond reels to showcase expertise and convert customers. I offer strategies for using reels effectively and guiding customers to substantial content. We talk about focusing on customer solutions, Instagram algorithm changes, and original content. I also suggest moving followers to other platforms for deeper connections. Tune in for tips to boost your Instagram engagement! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.instagram.com/tor...2024-05-0917 minBig Money StrategiesHow I am handling market changes and shifts In today's episode, I dive into the shifting online business landscape and how I’m handling the changes. I share key strategies like doubling down on what works in your business and nurturing genuine connections with your audience. You'll hear about the importance of understanding and solving your audience's problems and aligning offers with their needs. I also discuss why deep relationships with clients matter more than following trends. If you're ready to shift your focus from selling to serving and discover the secrets to thriving in a changing market, tune in n...2024-05-0221 minBig Money StrategiesI deleted 8 years of Instagram content- more IG BTS strategyIn this episode, I dive into how I'm optimising my Instagram profile for conversions by focusing on reels and stories. Rather than stressing over the algorithm or content creation, I'm investing my time in building relationships. I discuss my strategic approach to creating an 'instasite' grid, which features carousels and static posts to boost engagement. Through ManyChat, I'm directing traffic to my links and ensuring top, mid, and bottom funnel content across platforms. Tune in to hear how a thoughtful social media strategy can elevate your brand and nurture new followers. Let’s Connect ✨ To j...2024-04-2524 minBig Money StrategiesBTS of creating an Instagram story strategyIn this episode, I delve into the power of Instagram stories for mid-funnel marketing, emphasizing intentional posting for audience connection. Explore my strategy, featuring content pillars like work-life balance and personal interests, intertwined with business insights. Join me as I share plans for self-care routines, cooking adventures, and navigating parenthood with ADHD, while leveraging TikTok for further engagement. Let's unlock the potential of your Instagram stories strategy together! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ...2024-04-1819 minBig Money StrategiesMaintain focus and energy in your business Welcome to today's episode where I explore the keys to business success. I highlight the vital role of passion in your offerings and share strategies for turning dreams into profit. Reflecting on my own journey, I discuss how focusing on a fundraiser impacted my business and encourage prioritizing personal well-being while building a supportive business. Drawing from personal experience with ADHD, I offer tips for maintaining focus, emphasizing positivity and finding joy in tasks. I stress the significance of staying passionate about your offerings, creating content you love, and allowing time for experimentation...2024-04-1121 minBig Money StrategiesWhy social media is destroying your confidenceIn this episode, we delve into the detrimental effects of social media on your business confidence and provide actionable strategies to counter them. We discuss the prevalence of pain point marketing, how competition can erode confidence, and the impact of low engagement. By becoming aware of these challenges and adopting proactive approaches, you can harness social media as a powerful tool to boost your confidence and grow your business. Tune in to learn how to navigate the complexities of social media with resilience and purpose. Let’s Connect ✨ To join m...2024-04-0416 minBig Money StrategiesBehind the scenes strategic shift back to consulting Join Tori as she dives into her journey of content creation struggles on LinkedIn and Twitter while venturing into consulting in agricultural machinery and supply chain sectors. Despite tempting enquiries from larger organizations, Tori remains dedicated to tackling logistics, supply chain, and distribution challenges on social media. Offering invaluable advice, Tori discusses strategic shifts without overwhelming customers and the importance of mastering core functions before expanding revenue streams. And the best part? Tori's not just talking the talk – she's walking the walk, treating herself like a client to push beyond her comfort zone! Don't miss ou...2024-03-2815 minBig Money StrategiesClient Case Study: Structured systems, new marketing solutions, better oversight leading to more sales!In this episode, Tori unpacks a real client case study, shedding light on the internal hurdles limiting growth opportunities. Discover how outsourcing key roles and revamping internal processes freed up valuable time and enhanced efficiency for the core team. You will also learn about the transformative power of marketing solutions like email campaigns and strategic partnerships, driving both sales and customer satisfaction. Don't miss out on insights into leveraging partnerships and cross-marketing to boost brand recognition and connect with target audiences. With goal development and monthly planning, witness the journey towards greater flexibility, reduced stress, and remarkable...2024-03-2119 minBig Money StrategiesRebecca Saunders building inspiring communities and embracing you in business! Are you looking for tips on how to bolster your personal brand and embrace your quirky side? In this episode, I chat with Rebecca Saunders, founder of the Champagne Lounge, an empowering online community for regional businesswomen. The Lounge fosters conversation, support, and networking exclusively for women, featuring virtual meetups and fireside chats. Rebecca shares insights on celebrating achievements, fostering self-confidence, and navigating challenges while advocating for embracing individuality. Highlighting the recent International Women's Day event she organized, Rebecca underscores the importance of financial equality and skill promotion. ...2024-03-1425 minBig Money StrategiesHow I got 100 new instagram followers in a week 🎙️ Tune in as I unveil the secrets behind my Instagram growth strategy! 🌟 In this episode, I'll take you behind the scenes, sharing the surprising success of a boosted post and the unexpected setback of another. Learn valuable insights from my experience and discover effective social media strategies. 💡 Experimentation leads to success 🚀 Boosting against the odds 🔍 Embrace experimentation and adaptation ⚠️ Learn from setbacks Don't miss out on valuable tips to elevate your social media game! Let’s Connect ✨ To join my Facebook group, T...2024-03-0716 minBig Money StrategiesIs group coaching dead?In this episode, we delve into the relevance of group coaching in 2024. Discover the benefits of long-term coaching relationships, flexible pay-as-you-go options, and niche-specific assessments that propel collective success. Tori also shares a client case study about launching a membership program, along with essential considerations for starting group coaching programs. Tune in for valuable guidance and unlock the potential of group coaching today. Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Fol...2024-02-2915 minBig Money StrategiesShaking up the norm and having more fun on InstagramIn this episode, Tori shares her Instagram strategy, revealing how she captures a cold audience's attention with high-level, mysterious content while not taking it too seriously and trying new things. Tori also dives into the benefits of using ManyChatbot for follower engagement. Tune in for actionable tips and a fresh perspective on Instagram marketing! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Instagram: https://www.instagram.com/tori.kopke/ ...2024-02-2212 minBig Money StrategiesStorytelling for Sales Join Tori this week as she explores the transformative impact of sharing personal stories and user experiences, turning your brand into a relatable entity, fostering trust, and ultimately enhancing sales. Tori also delves into the potency of user-generated content and problem-solving narratives, while gaining invaluable behind-the-scenes insights that solidify connections with your audience and propel your business forward. Listen now to find out more! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me...2024-02-1517 minBig Money StrategiesWhat's working in 2024In this episode, Tori focuses on what's working for rural and regional business owners in 2024, emphasizing niche markets, VIP experiences, and the use of AI. The focus is on providing an epic customer experience, improving customer connections, and leveraging competition. The key to success is employing honest marketing principles for a sustainable business. Listen now to find out more! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 ✨ Follow me on Insta...2024-02-0820 minBig Money StrategiesThree things that are a waste of money for small business start ups- and where they should invest instead For small business start-ups, smart spending is key. In this episode, Tori discusses prioritising one-on-one support over costly courses and systems. Tori recommends starting with a basic website, considering templated options like Squarespace or Wix. Invest in coaching, branding, photography, and a booking system to attract clients. Tori also suggest engaging with reviews and outreach for growth. Tune in to find out more! Let’s Connect ✨ To join my Facebook group, The HUB for Rural and Regional Business Women: https://www.facebook.com/groups/390255915030588 2024-02-0117 minBig Money StrategiesThe power of being in the right room. Collaborations for success In this episode, Tori highlights the crucial role of collaboration in building a strong business foundation. She discusses the benefits, such as shared knowledge and resource optimisation, and stresses the need for alignment in values with collaborators. Tori recommends using events and online platforms for collaboration, emphasising thorough research to avoid any negative impact on your business. Tori discusses the accessibility of the online world and urges thoughtful consideration when selecting collaborations. As a practical step, she suggests creating a hit list of potential collaborators for 2024, highlighting the significance of building and accessing new audiences t...2024-01-2516 minBig Money StrategiesYour 24 hours are not the same! In this episode, Tori explores the challenges of rural business ownership, emphasising the unique priorities and values compared to urban counterparts. She suggests seeking advice from those who understand these circumstances and stresses the importance of setting realistic, value-aligned goals. Sharing her experience, Tori encourages intentional time management for self-care and business growth amidst busy schedules. She promotes realistic daily and business goals, discourages social media comparisons, and advocates for leading one's life and business authentically. Join Tori for insights on navigating the chaos and perfection of your 24 hours while staying tr...2024-01-1813 minBig Money StrategiesClient case study. B2C to B2B. In this episode, Tori shares a transformative coaching experience with a time-strapped client seeking to shift from a B2C to a B2B business model. Facing challenges, they strategically assembled a team and explored scalable opportunities through B2B relationships. The primary focus was on creating a sustainable model to meet income goals and facilitate the client's transition from a full-time job. Tori guided the client in transitioning from a one-to-one business to a scalable one by introducing a resource library and incorporating a one-to-many element. The client's business model now encompasses B2C, B...2024-01-1117 minBig Money StrategiesSteal my planning and review processIn this episode, Tori shares her strategic annual planning process. Employing a tactile approach with a giant paper and vibrant markers, Tori evaluates her income streams, pinpointing successes and areas for enhancement. She dedicates focus to both customer-facing aspects and internal operations, listing and addressing opportunities. Recognizing the podcast's role in audience growth, Tori re-evaluates her tactics, emphasizing the importance of this platform. Tori also plans to streamline operations by communicating monthly task outlines to her VA. This strategic outsourcing aligns with her recognition of time constraints. Tori considers continuous professional development and potential coaching...2024-01-0418 min
The Powerful Content PodcastThe secret to becoming an action taker with Tori KopkeIn this episode Mel and Tori cover:
✨ The 3 things that every business owner needs to maximise their time
✨ The cycle of stuck and how you can break free
✨ The beauty of investing in yourself and your business to increase your success
Where to find Tori
Facebook: www.facebook.com/tori.kopke
Instagram: www.instagram.com/tori.kopke
Website: www.torikopke.com
Links mentioned in this podcast
Private podcast – Big Money
Tori’s Mastermind – The Power Project
If you enjoyed listening to this episode, then you’ll also love: ...2023-11-0125 min
How I Do ContentHow To Find Balance Building a Multi-6-Figure Business with Tori KopkeWhich comes first: your life or your business?A big reason so many people start a business is because they want a freedom-based lifestyle. The freedom to do what YOU want to do, get paid what YOU want to get paid, AND do it when and where YOU want to do it.But what often ends up happening is you start putting your business before your life and that freedom-based lifestyle starts to feel impossible.So is it actually possible to build a successful business AND maintain a freedom-based lifestyle? Today’s...2023-10-1657 minSPARK FoundersA Wine With: Tori KopkeJoin us for #awinewith Tori Kopke, Founder of The Rural Business Coach.
Discover more female founder interviews on SPARK TV | https://www.sparkfoundersprogram.com/spark-tv
For SPARK membership | https://www.sparkfoundersprogram.com/membership2022-09-0128 min
Brand Builders Lab with Suz Chadwick226. Overcoming challenges to build your business with Rural Biz Coach Tori KopkeToday on the podcast I'm chatting with Rural Business coach and client Tori Kopke about her business and journey working in rural Australia and how she helps her clients navigate the challenges they face every day too.
In this episode we talk about:
Tori's story and how she ended up in the middle of nowhere running her business on a farm
What the challenges are that women in rural and regional areas face running their businesses.
Things that have helped her along the way
Some of the a...2022-08-0431 min
The Meredith Paige Podcast038: Reverse engineering your goals with Tori KopkeIn this episode, we're back with Tori Kopke, my very first business coach, to talk about the idea of reverse engineering goals.
Now, that might sound super woo-woo and a bit far fetched for you if you haven't come across this term before. But, I can almost guarantee that once you realise how this works and how it can play-out in your business, you're going to be kicking yourself that you weren't implementing this sooner! This is a practical way of moving the needle in your business and engineering growth to get ahead.
It's also...2022-07-1932 min
Business Bites with BonnieEP24: Connecting and Supporting Country Women in Business with Tori KopkeDo you live in the country and have that spark of entrepreneurship in you and look around and there is literally no one around you for 100kms that shares that spark (or maybe not even a single other person living in 100km radius).
If so, then this episode is for you. I talk to Tori Kopke, AKA the Rural Business Coach. Tori helps clients all over Australia to provide them with the knowledge and support that is unique to rural business entrepreneurs. Tori not only runs a successful business but is a mother to two young boys...2022-06-2932 min
The Regional 250Tori Kopke - CunderdinIn this episode, Neil chats to business coach for rural and regional Australia, Tori Kopke from Cunderdin in Western Australia.
Local Government Area: Cunderdin
Website: www.toritopke.com2022-06-2824 minThe Meredith Paige Podcast033: Becoming Your Own CEO with Tori KopkeI think it goes without saying, that as we're going along this business journey, there's going to be inevitably these uncomfortable stages of growth. They keep coming up and can make us feel like we're bursting at the seams. But, that's when we know we're about ready to hit another growth spurt. It's similar to when our kids start showing a bit too much ankle or wrist in their clothes. It's when we know it's time to overhaul their wardrobe or in our case, adjust our business practises. But, one of the biggest periods of growth that happened for...2022-06-1437 min
Ducks on the PondDo You Need a Business Coach? - Tori Kopke & Rebecca CaseyOnce upon a time, coaches were strictly for sport. Now you can get a coach for just about everything, including business. In this episode we look at what a business coach actually does and at what stage in a business, you should be thinking about getting one.There's growing recognition that the way to grow a business is to be working ON the business, not just IN the business. We take a specifically rural perspective on this (of course!), looking at how to grow wealth and assets in a farming business as well as how a business coach can...2022-03-1638 minBig Money StrategiesRecapping my easiest launch everIn today's episode, Tori is peeling back the curtain on her easiest launch ever! As you may know, Tori recently launched her Annual Blueprint course, The CEO System. To set the scene, it's November and in the middle of harvest and Tori decided to launch a new course. Crazy right?2021-12-0914 minBig Money StrategiesMindset is really just internal personal developmentToday we are talking about affirmations, mindset and Tori's journey of getting started with them! Tori will share why she uses affirmations and why she recommends her clients use affirmations and what the point of them is.2021-11-0415 minBig Money StrategiesMaternity Leave and Self Employment - 6 things for successToday, Tori will be sharing with you the 6 things that have helped her set up for maternity leave. Whether you are planning to have a baby or are currently pregnant, this episode Tori will share with you her wisdom of what has been crucial to having a successful maternity leave!2021-10-1516 minBig Money Strategies5 things you need to launchToday, Tori is going to take you through the 5 essentials to take you from zero to business! You may be about to start a new business, launch a new product or service, or maybe you have been in business for a while.. we know there are some nuggets in here for you! Tori is stripping it right back and going through the 5 fundamentals that we need to get right, so everything else falls into line!2021-10-0115 minBig Money StrategiesWorking part-time to hit six figures | Part 2Meredith Paige is a small business marketer that specialises in regional and rural businesses. Meredith offers marketing strategies and platforms to allow small business owners less time marketing their business and attached to their screens and more time doing the things they actually want to do. Today, Tori and Meredith are talking all about boundaries and the power of saying no!2021-09-1728 minBig Money StrategiesWorking part-time to hit six figures | Part 1Meredith Paige is joining us for this 3 part series where she will be discussing her journey of working part-time to hit six figures! We know six figures is a goal that everyone wants to hit and you see other people hitting it and it can sometimes feel a little unattainable. In this episode, Tori will be talking with Meredith about laying the foundations to get to six figures and what it has taken to get started.2021-09-1028 minBig Money Strategies5 uncomfortable moments that changed the trajectory of my businessToday Tori is going to peel back some layers for a behind the scenes look at when she was really uncomfortable and making some hard decisions in her business. Looking back over the last 5 or so years, Tori can see the times when she was really uncomfortable but can also see that those moments brought a huge amount of growth.2021-09-0321 min
Courage UnravelledS5. Ep.30 Tori Kopke – Stopping a Plane for LoveHave you ever made a quick decision that turns out to be monumentally life changing? Rural business coach Tori Kopke has. She’s made at least three. Find out how backpacker Texan Tori finds herself stuck in Margaret River with no money after having spent it doing numerous wine tours. Where to next? Travelling gives you the courage to do some crazy things. She chooses the wheatbelt town of Cunderdin to have her final Australian adventure before heading back to Texas. What happens next? You’re going to have to join us to find out! ...2021-08-2131 minBig Money StrategiesShiny Object Syndrome- why it’s holding you backTori is excited because in this weeks episode she is talking about Shiny Object Syndrome! Shiny Object Syndrome is one of the things that holds so many business owners back. Chasing sparkly new ideas and concepts and abandoning old ones in hopes the new strategy, overhauling their success, propelling them forward, will take them to the next level. Unfortunately, that’s not how success works. Success is not about constant innovation and change- the next big thing. It is about consistency, it's about repeating the same actions over and over again until success becomes invadable.2021-08-2018 minBig Money StrategiesPersonal Branding, a few helpful tipsWe are going to dive into having your brand as a personal brand vs your business name in this weeks episode! It makes sense when you get to a certain point in your business to operate as a personal brand compared to just a business name. Tori is going to talk about why there are so many advantages of having a personal brand as your business name and when it makes sense!2021-08-1320 minBig Money StrategiesOwning your zone of geniusToday's episode is all about trusting your skills, trusting yourself, trusting your ability. It’s a little too easy when you are good at something, to downplay it and be like 'meh everyone can do that' when in reality, not everyone can do it. We need to trust our skills, love our skills and lean into our skills a lot more than what we do. Tori is going to walk you through how to trust your skills and ensure you are not downplaying them.2021-08-0615 min
Motherland AustraliaEpisode 90: Tori KopkeThis week, I catch up with rural mum and Texan born Tori Kopke. When the GFC hit and she couldn't get a job, Tori packed up her life in the US and went backpacking across Australia. How she met her husband and ended up living on a farm in WA is something straight out of a Hollywood movie. She's now a rural business coach cheering other women on, and a mum of two little boys. But behind her bubbly personality is a mum who's toughed it out with no family or support. She suffered a heartbreaking miscarriage last year, and...2021-08-0139 minBig Money StrategiesDiversifying Income Streams | Part 1Today's episode is all about diversifying income streams. In the past, Tori has spoken about diversifying marketing channels in the past but today is all about income streams, because, we are all in business to make sure we are generating revenue, it's not all fun and games. Obviously, we want to make it fun but an essential part of that is to actually make money! Income stream diversity basically means your revenue comes from more than one source. You may have heard the most successful people have 7 income streams or more. T...2021-07-2317 minBig Money StrategiesWhy I love working with Regional BusinessesToday we're diving into why Tori loves working with Regional Businesses! Rural, regional, it's Tori's jam! Every small business has it's challenges but in regional and rural areas we are often impounded by remoteness and other challenges. We realise there can be days without power, mobile service, extreme weather. Tori loves and respects regional businesses for all they do. She loves working with small business owners because they are so resourceful, they are always on their feet creating solutions to problems before they even arise. Constantly innovating and adapting to ensure business keeps on ticking...2021-07-1612 minBig Money StrategiesMy business is a shit showWe're talking real life today. Tori had a beautiful client she had worked with in the past, come to her recently and say "Tori, my business is a complete shit show". Tori said "that’s fine, we can work with that" and she was like "no, no it’s a disaster!" Tori responded, "that’s fine, you are not the first person to come to me with a complete shit show of a business". Tori is here for the chaos, the confusion, when you don’t know what to do next. Sure, some clients come to her t...2021-07-0913 minBig Money StrategiesWhen it makes sense to bring in a Business CoachToday, Tori is talking about a topic that is very close to her heart, when it makes sense to bring in a Business Coach. Obviously, Tori is a Business Coach herself so you might think "she's going to tell me that I need to bring in a business coach at any point in my business"... That's not necessarily true. There are certain times and situations that makes sense to bring in a business coach. Sure, it's always nice to have a business coach in your back pocket- someone to help you, someone to support you but that...2021-07-0221 minBig Money Strategies[Meet The Member Series] Why you need to be blogging in your businessThis week on our Meet the Member Series, Tori is joined by Katrina Tite who is a copywriter but not only is she a copywriter, she is an incredible copywriter because she is focused on her niche. You guys know how much power there is in owning a niche so we cant wait to dive into this further with Katrina.2021-06-2530 minBig Money Strategies[Meet The Member Series] How a financial consultant could be a game changer for your businessToday, Tori is chatting with Sarah Lang of Sarah Lang Consulting. Sarah is a 4-time iron man competitor along with all things finance and consulting, she is the go-to guru! Sarah Lang has over 16 years of banking and finance experience in the corporate sector. She brings this expertise and insight into the success factors of diverse businesses, along with the expectations of lenders, to her work with clients. Add to that her unique perspective on regional and agriculture sector businesses gained through her personal and professional experiences, she’s a valuable asset for any business looking...2021-06-1830 minBig Money StrategiesThat time I lost my InstagramIf you don’t follow Tori on Instagram @tori.kopke you probably don't know about the 28hours Tori didn’t have Instagram! It was a massive wake-up call to Tori, and everyone that follows her, that Instagram can just disappear overnight! While Tori was trying to regain access to her account, she decided to do some research to see if others had experienced the same thing and gauge how long she would be without access to her account (or was this going to be a permanent change)? In today's episode, Tori is going to sh...2021-06-0417 minBig Money Strategies[Meet The Member Series] ADHD with a side of MarketingWe are back with another episode of Meet the Member series and this week Tori is joined by Martha Barnard-Rae of Word Candy. Martha is a former teacher who now utilises her skills to bridge the communication gap that so many businesses find themselves lacking in when it comes to copy and communication. Martha is a bit of a social media ninja but truly her best skills lie in creating high converting copy and dazzling websites.2021-05-2738 minBig Money Strategies[Meet The Member Series] Pricing for service based businessesJen Waterson of Simply Smarter Numbers is joining Tori this week on the Meet the Member Series. Jen is a profit coach (we all need more money in our business!) but we love Jen's approach because she takes some of the overwhelming, scary and big numbers and breaks them down and makes it practical and easy to understand. Jen's goal is to try and simplify numbers. Numbers can be pretty ugly, hard to understand and to wrap your head around. A lot of us say we are not numbers people but if you a...2021-05-2035 min
Big Money Strategies[Meet The Member Series] Using hormones to your advantageThis week on our Meet the Member Series, Tori is joined by Hayley, The Rural Naturopath who is an incredible woman and is all about empowering rural and remote women to be the best versions of themselves. Previously suffering from some of her own health issues, Hayley started to see some amazing benefits from seeing a Naturopath and changing her diet and nutrition and using the principle food is medicine, which changed her life. Hayley had a burning desire that health and wellbeing was the place she needed to be at which point she went a...2021-05-1329 min
Thought Leaders To Watch32 - Growth as a Business in a Rural Region with Tori KopkeIn this episode, your host, Starlett Henderson talks to Tori Kopke about being a rural business coach, growth as a business in a rural region, connecting people online from different geographical regions, and more.2021-05-1016 min
Big Money Strategies[Meet The Member Series] Boarding School Transition for FamiliesWelcome to the Meet the Member Series of the Big Ideas Rural Podcast where Tori will be taking you behind the scenes of some of the Big Ideas Rural Inner Circle members! In this weeks episode, Tori is joined by Teneeka Hill from My Parent Connect. Teneeka brings a really unique perspective and fantastic background around boarding schools and the boarding school transition journey. My Parent Connect works with boarding schools and families across Australia and New Zealand to ensure the transition process is one that is really thought out and cared for so everyone feels great by the time...2021-05-0629 min
Big Money StrategiesAdding structure to your work week, stop losing timeThis week Tori is talking about structure and productivity. As an entrepreneur, we are our own boss and don’t have someone on our back, checking we got our task list done for the day. Adding structure to your workweek to stop losing time because as entrepreneurs, time can just disappear and we gain a little bit more control over our days.2021-04-2914 min
Big Money StrategiesWhy I think you need to give any strategy 90 daysSo many of us get distracted by shiny object syndrome, seeing the latest trends (hello clubhouse!). All of these really shiny objects that we chase don’t necessarily serve us unless we give them a red hot crack! I see you trying these latest trends; jumping between Facebook lives or going "I really need to get some marketing happening in my business". The real beauty of strategy lies in the specifics, the details. If you are deciding stories are going to be the thing to bring you more business and then the next week you are looking at email marketing...2021-04-2216 min
Big Money StrategiesMegan's Group Coaching ExperienceIn this weeks episode, Megan MacNeill, the personal brand strategist from Relevant joins Tori where she talks about how she has never loved selling but it's just a bit easier now after completing the group coaching program, Cultivating Confidence to smash your sales! Originally from Scotland, Megan moved to Western Australia 8 years ago and instantly fell in love and is now a personal brand strategist teaching people across the world how to position themselves and get noticed!2021-04-1516 min
Big Money StrategiesLavinia's Group Coaching ExperienceToday, Tori is joined by Lavinia Wehr from Lavinia Wehr social and she will be recapping her experience from the group coaching program that Tori did recently, Cultivating Confidence to smash your sales! Lavinia provides Perth and Western Australian businesses Social Media Services in the Agricultural and Lifestyle Industries. Specialising in Agribusiness and Rural Business, Lavinia provides businesses with the tools and resources necessary to boost socials; create leads to grow social media followings, and, convert those followers to customers! You will be hearing straight from the source, someone who has been through the program and the transformations they have...2021-04-0819 min
Big Money StrategiesWhat group coaching is actually likeIn today's episode, Tori is talking about group coaching and what it is actually like. What Tori had found in group coaching she had been apart of previously was there was no real accountability. No one was paying attention to if she was there or not. When Tori set out to make her group coaching program 'Cultivating Confidence to Smash your Sales' she wanted to use her previous experiences and for it to be a really unique group coaching program, something that isn't widely available on the market.2021-04-0113 min
Big Money StrategiesA peek into maternity leave prepIf you didn’t already know, Tori is pregnant and due in June! In this weeks episode, she will be letting you peek into her maternity leave prep. Planning for maternity leave started as soon as Tori found out she was pregnant, thinking about everything that needed to be done including a full audit across the business to understand what needed to continue while she was on leave and what systems needed to be put in place.2021-03-1814 min
Big Money StrategiesWhat you put out is what you get backIn this weeks episode, Tori is talking about what you put out is what you get back. Is it going to result in a 7 figure launch for you guys? I hope so! But let's start with baby steps and understanding the woo-woo principle of putting the energy that you want to receive out into the universe and then having it bounce back to you.2021-03-1116 min
Big Money StrategiesThe opinions no one asked forIn this weeks episode, Tori will be giving you the opinions no one asked for, on current marketing trends. There are a lot of trendy things going on in the world and we all feel a little bit of pressure, 'do I need to be doing that in my business?' Tori will be breaking down 3 marketing trends and will discuss whether we should be doing them in our business or not.2021-03-0414 min
Big Money StrategiesMy Journey to Choosing a CoachIn this episode, Tori shares her journey in choosing her own business coach. Before Tori really owned her title of Business Coach, she called herself a Business Strategist but wasn’t really owning the title. Back in 2020, Tori knew it was time to get her business to the next level and own the title of Business Coach to push her forward. In the past, Tori had used Business Coaches in one-off strategy sessions and deep dive intensives, for things that would push her over a hurdle or get her to the next goal but not a coach that was going to...2021-02-2519 min
Big Money StrategiesRepurposing ContentThere is so much pressure in the space of constant content creation. There are so many platforms for us to be creating content on and often it feels like just one platform in itself is enough and is overwhelming. If your not a paid content creator it can feel like a massive pressure for your business and an added thing on your to-do list. If you don’t do it consistently you also often don’t see the returns of the high-level visibility you have in your business. Everyone talks about it but no one says this is how you do i...2021-02-1817 min
Big Money Strategies7 tips to staying organised while working for yourselfWorking for yourself is not a walk in the park (we know that) otherwise everyone would do it! Staying organised is the key to success because what we see a lot, even with coaching clients is we are working over here on this strategy and then doing a bit of a flip flop. After all, so many things are going on simultaneously in a business and it's about managing those things that need your attention and being strategic in how we are focusing on them. In this podcast, Tori has put together 7 tips to help you stay organised while working...2021-02-1113 min
Big Money StrategiesContent ConsumptionSomething that so many people fall into is they feel like they are working really, really hard in their business and they are not reaping any reward. I'm not getting the money flowing in the business, or the clients, or the online orders, its just not happening! I want to tell you about this little trap that is so easy to fall into because all of 'that' (the podcasts, the books, the masterclasses) that is work. Well, it feels like work. But just because its work doesn’t mean its action. Just because its work doesn’t mean that it's goin...2021-02-0515 min
Big Money StrategiesTime ManagementTime management and how it's not about the tools. So many people are like, oh I need the next great app or I need a shiny new planner or I need a new technique. So many people seem to think time management isn't about the time itself and the time we invest and think its about a tool or system they don’t have access to. In this episode, Tori is going to take you through what time management really is.2021-01-2810 min
Big Money StrategiesWhat the heck are systems?You may have heard Tori speak about her belief that everything falls into the category of delegate, automate or systemise. And she still believes that! But what the heck are systems? Why do we need systems in our business? How do they help us? In this episode, Tori breaks down why you need to start having systems, how to tackle creativity, how to develop them and how they will make your life easier. Tori also breaks down some of the systems she uses in her business and how those processes help her!2021-01-2116 min
Big Money StrategiesHow to have a rock solid launchIn this episode, Tori will walk you through how to craft a rock solid launch! A launch isn't sending out one email or talking about it once on Instagram. Think about all the noise that exists on the internet. If your customer sees your product once, they are not going to remember it. The next time you launch, Promote! Promote! Promote!2021-01-1415 min
Big Money StrategiesBootstrapping Business ToolkitWe are bootstrappers. Many of the entrepreneurs we know took the same approach in the early days of their journey. Bootstrapping, hacking, tweaking- pulling together tools to make their business work. What do you need in your toolkit as a business when you are bootstrapping? In this episode, Tori will be sharing her essential business toolkit, the things that she could not do without in her business2020-12-0319 min
Big Money StrategiesLifestyle Litmus TestWe are in the wind down faze of the year and what better time to do a lifestyle litmus test! The best part about being in business is you get to design your own life and manufacture your business to match your dreams and suits you. Have you manufactured a business that supports your lifestyle? In this weeks episode, Tori will share tips and tricks on how you can move your business to support the lifestyle YOU want!2020-11-2619 min
Big Money Strategies[Big Ideas Rural] Content & Copywrite with Stacey ColthupIn todays episode we will be chatting about collaboration over competition This episode is sponsored by The Rural Compass Directory - Pointing you in the direction of rural businesses. www.theruralcompass.directory & Big Ideas Rural Membership - become a member today and join our supportive community for rural women in business at www.bigideasrural.com.au Tool & Tip Sam: Download Grammarly to your desktop and web browser Tori: https://www.hubspot.com/blog-topic-generator Stacey: https://www.hubspot.com/email-signature-generator Credits Host: Samantha Meurant www.theruralcompass.com.au www.samanthameurant.com...2020-03-1739 min
Big Money Strategies[Big Ideas Rural] Collaboration over competitionIn todays episode we will be chatting about collaboration over competition This episode is sponsored by The Rural Compass Directory - Pointing you in the direction of rural businesses. www.theruralcompass.directory & Big Ideas Rural Membership - become a member today and join our supportive community for rural women in business at www.bigideasrural.com.au Tool & Tip Sam: Listen to Stop Collaborate and Listen podcast Tori: Layout app Credits Host: Samantha Meurant www.theruralcompass.com.au www.samanthameurant.com.au Co-Host: Tori Kopke www.2020marketingsolutions.com.au2020-03-1722 min
Big Money Strategies[Big Ideas Rural] Celebrating Women in businessIn todays episode we will be chatting about celebrating women in business This episode is sponsored by The Rural Compass Directory - Pointing you in the direction of rural businesses. www.theruralcompass.directory & Big Ideas Rural Membership - become a member today and join our supportive community for rural women in business at www.bigideasrural.com.au Tool & Tip Sam: Joina facebook group community Tori: Search feature on LinkedIn Credits Host: Samantha Meurant www.theruralcompass.com.au www.samanthameurant.com.au Co-Host: Tori Kopke www.2020marketingsolutions.com.au2020-03-1720 min
Big Money Strategies[Big Ideas Rural] Get the most out of you next conference or summitIn todays episode we will be chatting about how to get the most out of you next conference or summit. This episode is sponsored by Big Ideas Rural Virtual Summit "Vision of Possibilities" March 9-10 2020 Get your free ticket here www.bigideasrural.com.au/virtual-summit & The Rural Compass Directory - Pointing you in the direction of rural businesses. www.theruralcompass.directory Tool & Tip Sam: linked in app & updating you contact card to share easily. Tori: TikTok app Credits Host: Samantha Meurant www.theruralcompass.com.au www...2020-03-1722 min
Big Money Strategies[Big Ideas Rural] Starting 2020 on the right footIn todays episode we will be chatting 4 free and easy ways to start your business off on the right for 2020. This episode is sponsored by The Rural Compass Directory - Pointing you in the direction of rural businesses. www.theruralcompass.directory & Big Ideas Rural Membership - become a member today and join our supportive community for rural women in business at www.bigideasrural.com.au Tool & Tip Sam: yearofcolour.com Tori: Google my Business Credits Host: Samantha Meurant www.theruralcompass.com.au www.samanthameurant.com.au Co-Host: Tori Kopke www.2020...2020-03-1723 min
Big Money Strategies[Big Ideas Rural] Future Proofing Your Business[Big Ideas Rural] Future proofing your business by Samantha Meurant and Tori Kopke2020-03-1711 min
Big Money Strategies[Big Ideas Rural] Beating Overwhelm In Silly SeasonIn todays episode where we will be answering your questions around beating the overwhelm in the silly season. Questions 1 - How do I enjoy family time while I know I have heaps of work to do? Question 2 - Christmas is not relevant to me personally and my business but it is all around me how do I successfully market this time of year? Question 3 - How do I effectively prepare for the new year when there is so much on my plate for December and Christmas time? Tool & tip Segment Sam 1. [Tool/program] Using Google docs instead of word just...2020-03-1722 min