TrackableMed - Podcast Details

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The Leading Difference Zed Williamson | Founder & CEO, TrackableMed | Neuroscience & Mindset, Aligning Goals, & System OptimizationZed Williamson is the founder and CEO of TrackableMed. He explores his transition from the advertising world to the medtech industry, where he applies neuroscience and behavior change principles to optimize medical systems. Zed discusses the importance of bridging the gap between clinical information and human connections in healthcare, and shares insights from his two podcasts aimed at medical sales and private practice growth. This discussion is packed full of practical advice for leaders in all industries. Guest links: https://www.trackablemed.com/ | https://www.linkedin.com/in/zedwilliamson/ Charity supported: Polaris Project...

2025-05-1630 min

The Circuit of Success Podcast with Brett Gilliland Mindset Mastery in Business and Life with Zed Williamson | The Circuit of Success PodcastIn this episode of The Circuit of Success Podcast, host Brett Gilliland welcomes Zed Williamson, a business leader whose life experiences have deeply influenced his approach to success. Zed begins by sharing a powerful personal story about adopting his son from Russia during the chaos of Hurricane Katrina. This experience, filled with unexpected obstacles, taught him the importance of resilience and unwavering focus. Zed explains how the lessons learned from navigating this life challenge have shaped his philosophy on overcoming difficulties in both business and life. As the conversation unfolds, Zed dives into the importance o...

2024-09-2537 min

The Circuit of Success Podcast with Brett Gilliland Mindset Mastery in Business and Life with Zed Williamson In this episode of The Circuit of Success Podcast, host Brett Gilliland welcomes Zed Williamson, a business leader whose life experiences have deeply influenced his approach to success. Zed begins by sharing a powerful personal story about adopting his son from Russia during the chaos of Hurricane Katrina. This experience, filled with unexpected obstacles, taught him the importance of resilience and unwavering focus. Zed explains how the lessons learned from navigating this life challenge have shaped his philosophy on overcoming difficulties in both business and life. As the conversation unfolds, Zed dives into t...

2024-09-0237 min

The Physician Growth Accelerator Employee Walk-Out: A Private Practice StoryHave you ever had an employee walk out? You might be thinking "Why can't I just find good employees?". More than likely, the problem goes deeper than just finding the "right" employee. In this Private Practice Story, Zed dives into a real live example of this and gives actionable insight into how you can avoid this in your practice. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic Sponsored by TrackableMed

2024-07-2404 min

The Physician Growth Accelerator Should You Hire an APP? A Private Practice StoryMaking the decision to hire a new position is a dilemma many physician business owners deal with. In this Private Practice Story, Zed sheds new light on how practices should look at the opportunity of hiring an APP and when to know it would have a positive impact on your business. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic Sponsored by TrackableMed

2024-07-1704 min

The Physician Growth Accelerator What's Wrong With My Website? A Private Practice StoryHave you ever wondered? "Does my website do anything for me?". If so, you aren't alone. In this Private Practice Story, Zed discusses a practice that had a beautiful website, but it was alienating 80% of potential patients. Request a Practice Assessment Review: https://www.physiciangrowthaccelerator.com/connect Take the Vitals Diagnostic: https://www.physiciangrowthaccelerator.com/vitals-diagnostic Sponsored by TrackableMed

2024-06-2503 min

The Physician Growth Accelerator The Key to Unlocking Freedom in Your Medical PracticeIs what you are experiencing today "what you want"? If you aren't sure - this episode of the Physician Growth Accelerator Podcast is for you. Zed dives into the concept of freedom within your medical practice by breaking down systems, diagnosing constraints, and prescribing actionable solutions. He explains the shift that allows you to reclaim control and drive your practice toward your true goals. Listen to uncover… How to pinpoint and remove the most significant barriers hindering your practice's growth. Discover a simple question that can unlock deeper, more meaningful goals. The mindset shift that...

2024-06-1910 min

The Physician Growth Accelerator Leadership and Vision in Medicine: Dr. Caleb Masterson's ApproachIn this episode of The Physician Growth Accelerator podcast, host Zed Williamson welcomes Dr. Caleb Masterson, founder of Provider Autonomy and ENT Center of Alabama. Dr. Masterson dives into his challenges in transitioning from medical training to practice ownership, revealing the strategies and foundation he created to overcome these hurdles. If you are looking for actionable ways to create a better medical practice environment - this episode is for you. Listen to uncover: The importance of having a mission, vision, and clear practice values Key pillars to achieving long-term practice success Ways to ensure a...

2024-06-1227 min

The Physician Growth Accelerator From Frustration to Growth: How to Diagnose and Fix Practice IssuesImagine telling a patient not to go through with a blood test to uncover what is limiting their health? You would never do that. And at the same time thousands of private practices operate without understanding the health of their business. In this episode of the Physician Growth Accelerator, Zed dives into the vital systems that drive your medical practice's success and explores how identifying and addressing constraints can unlock your practice's true potential. Listen to uncover: How to pinpoint and measure critical metrics affecting your practice's health. The impact of missed phone calls...

2024-06-0509 min

The Physician Growth Accelerator The Culture Cure: Diagnosing and Revitalizing Your Medical PracticeAll private medical practices have a culture. The question is - did you create yours on purpose or was your created from the system you are operating? Many physicians feel like drama, gossip, and frequent bad days are just a part of running a business. On this episode of the Physician Growth Accelerator Zed discusses how owning your culture can create a completely different outcome. Listen to uncover: The importance culture plays in the health of your practice Why your team needs to know their "why" Your role in defining the culture of your pr...

2024-05-2911 min

Succeed in Medicine The One Thing Holding Back Your Practice (and How to Beat It)—- 👋 This episode is also sponsored by Pattern Life. Protect what matters most today. Disability insurance simplified. —- 👋 This episode is also sponsored by Physician Growth Accelerator. A private practice partner that helps you uncover and overcome business constraints in your practice. Isn’t it time your practice thrived? Zed’s story begins in 2011 when he founded TrackableMed with the goal of boosting patient flow. However, he quickly hit a wall with inconsistent results across different practices. "We would get 10 different outcomes in 10 different cities," Zed recalls. The culprit? Internal constraints like overwhelmed...

2024-05-2333 min

The Physician Growth Accelerator Cognitive Dominance: Dr. Mark McLaughlin's Guide to Outthinking Obstacles.In this episode of the Physician Growth Accelerator podcast, Zed welcomes Dr. Mark McLaughlin, a renowned neurosurgeon and author of "Cognitive Dominance: A Brain Surgeon's Quest to Out-Think Fear." Don't miss this conversation as Dr. McLaughlin shares his experiences and the philosophies that have shaped his approach to both neurosurgery and life, providing valuable insights for physicians looking to elevate their practice and personal growth. Listen to uncover… Techniques to dismantle fear and renew passion for your profession How cognitive dominance can improve quick and effective decision-making Ways to tweak medical practice systems for bet...

2024-05-2220 min

The Physician Growth Accelerator The Key to Transforming Satisfied Patients into Practice AmbassadorsFor some doctors, reviews come easy. For others, one bad review could put your entire practice at risk. Either way - potential patients are looking. In this episode of the Physician Growth Accelerator Podcast, Zed dives into the Influencer Vital. Are you leveraging the impact that reviews and referrals can have on your practice? If you aren't sure - then this episode is for you. Listen to Uncover: The importance of measuring the Influencer Vital A simple way to increase positive reviews The impact "community" has on patient decisions Sponsored by TrackableMed ...

2024-05-1511 min

The Physician Growth Accelerator Why Do Patients Avoid Treatment? And Tips to Overcome…Do you ever have patients who don't make it to treatment, despite being the perfect fit? Why do patients in pain hesitate to take the steps needed to make a change? In this episode of The Physician Growth Accelerator, Zed discusses the Reflection Vital and how you can improve it in your practice. The Reflection Vital is the period in time when treatment has been suggested, but not yet occurred for a patient. It is a pivotal part of the patient journey and perfecting it is imperative to practice success. Listen to uncover… How an u...

2024-05-0811 min

The Physician Growth Accelerator Creating Clinic Efficiency: Dr. David Canes' Journey from Burnout to InnovationPhysicians - Have you ever wished you could clone yourself? What if you could create a system that allowed patients to trust you more, increase education, and save you time? In this episode of the Physician Growth Accelerator, Dr. David Canes, Urologist and innovator discusses how he beat burnout by creating a system that allowed him to maximize what he loves doing and streamline what became monotonous. Listen to uncover: Understand how burnout is affecting you and your business Ways technology can help you bring back professional fulfillment How Wellprept can help you scale yo...

2024-05-0132 min

The Physician Growth Accelerator From Burnout to Breakthrough: A Urologist's Guide to Practice RevivalHave you ever felt "stuck" in your medical practice? Do things just have to be this way? In this episode of the Physician Growth Accelerator, Dr. Joe Pazona, Urologist and medical practice owner discusses his journey from feeling unfulfilled to having control of his destiny. Listen to uncover: How reevaluating and adjusting existing practice systems can lead to improvements Dr. Pazona's insights into creating a thriving practice The importance of "understanding your why" Sponsored by TrackableMed

2024-04-2434 min

The Physician Growth Accelerator The Silent Revenue Killer: Your Patient's In-Office ExperienceWhy do patients in pain choose not to move forward with treatment? You know they would greatly benefit but you still find yourself with drop-offs. In this episode of The Physician Growth Accelerator Podcast, Zed discusses the Experience Vital and how it can be silently wasting revenue opportunities in your practice. If you want to help more patients finally experience treatment - this episode is for you. Listen to uncover: How your belief around patient communication may be limiting your business The variables that can be causing an unhealthy Experience Vital The measurement to det...

2024-04-1711 min

The Physician Growth Accelerator The Scary Truth About No-Shows: How Does Your Practice Compare?Do you have no-shows, reschedules, or cancelations in your medical practice? Why does this happen? In this episode of the Physician Growth Accelerator Podcast, Zed discusses the Bias Vital and the impact an unhealthy vital can have on your business. If you feel like you don't have control over minimizing no-shows in your practice - this episode is for you. Listen to uncover: Ways constraint theory is affecting your practice The simple reason no-show rate jumps to 60% How you can combat bias to increase appointment attendance Sponsored by TrackableMed

2024-04-1012 min

The Physician Growth Accelerator The Influence Stress Has on Your ENT Practice's SuccessHow does your stress impact your medical practice? How is your medical practice influencing your stress? On this episode of The Physician Growth Accelerator podcast, Zed reveals key insights from our recent 100 ENT Physician Survey. The survey revealed the primary stress levels among Otolaryngologists and the difference in the problems physicians with debilitating vs. healthy stress have. Listen to uncover: Understanding the direct correlation between stress levels and office dynamics. Strategies for identifying and addressing the root causes of stress within your practice. Practical tips for transforming the way you think about challenges and ob...

2024-04-0310 min

The Physician Growth Accelerator You are Missing Out on New Patients (and what YOU can do about it)The ability for your practice to reliably and systematically convert a patient in need to an appointment is a direct measure of the capacity of success you can achieve. It is an often overlooked reason for practice struggles. In this episode of The Physician Growth Accelerator Podcast, Zed dives into the Conversion Vital and how it is the most common area medical practices lose the most opportunity. Listen to uncover: What percentage of patients do you miss out on The scary industry conversion statistic holding practices back The first steps to determining if your C...

2024-03-2712 min

The Physician Growth Accelerator A Physician's Guide to Data-Driven Business Diagnosis and ActionHow does your practice leverage data? Does it feel like you are going down a rabbit hole or truly uncovering the problem you want to solve? In this episode of The Physician Growth Accelerator, Zed talks about the unintended consequences of being too reactionary with data and a new approach that can shift your efforts to being far more productive. Listen to uncover… The importance of a "problem statement" guiding data collection One forward-thinking question that will help narrow decisions Weighing the consequences of making decisions based on data Sponsored by TrackableMed

2024-03-2012 min

The Physician Growth Accelerator Ancient Wisdom for the Modern Physician's MindsetHow does your mindset affect daily life? The truth is your mindset influences every aspect of your life. At work, at home, and beyond. In this episode of The Physician Growth Accelerator Podcast, Zed uncovers how we unintentionally end up on cruise control, going down a path we never intended to, simply because we allow our behavior to be driven by the external, not the internal. Listen to uncover… How to reverse perspectives for positivity The power stoic philosophy can bring to life today Awareness of how inputs and constraint affect your behavior Sp...

2024-03-1507 min

The Physician Growth Accelerator How to Love the Uphill Battle in Business and LifeDo you ever find yourself dreading "uphill" moments? In this episode of The Physician Growth Accelerator Podcast, Zed talks about his perspective on the "uphill" moments and how he recognized a difference between those who embrace them and those who avoid them. Listen to uncover… How our brain protects itself from difficult moments Ways you can redefine uphill moments The importance of (sometimes) thinking like a teenager Sponsored by TrackableMed

2024-03-0810 min

The Physician Growth Accelerator From Plateau to Peak: Transforming Your Medical Practice Have you experienced a "Growth Plateau"? Even when you invest in new technology or a new team member you never seem to make it to the next level. In this episode of The Physician Growth Accelerator, Zed explores why private medical practices often hit growth plateaus and key insights on how to overcome them. Listen to uncover… Understanding the concept of "Tragedy of the Commons" Identifying when limited information may be impacting decisions How your mindset impacts your practice's growth Sponsored by TrackableMed

2024-03-0112 min

The Physician Growth Accelerator Letting Go to Grow: Hire, Fire, and Retain the Right EmployeesWould you confidently rehire all of your team members today? For many business owners, the answer is no, but that doesn't always lead to swift action. In this episode, Zed dives into the common dilemma of holding onto staff for too long and the repercussions this can have on the overall health of the business. Listen to uncover… Strategies for effective communication and setting clear expectations to avoid surprises in performance. Practical methods to evaluate whether current staff members are the right fit Insights on creating and maintaining behavioral standards Sponsored by TrackableMed

2024-02-2309 min

The Physician Growth Accelerator How to Stop the Spread of Low PerformanceWhy does low performance happen? There are reasons why our brains allow for lower performance as time goes on. Join Zed as he walks through proven techniques for setting standards that will have your team performing at their peak. Listen to uncover… The concept of 'drift to low performance' and how it manifests in your practice Strategies for setting specific, measurable standards Techniques to shift focus from negative biases to recognizing positive performance spikes Sponsored by TrackableMed

2024-02-1609 min

The Physician Growth Accelerator Building a High-Performing ENT Team: Staffing Strategies That Drive RevenueSpecialty Spotlight! In this episode of The Physician Growth Accelerator Podcast Zed leverages his experience of working with hundreds of ENT practices. From culture to leadership, Zed covers several topics that can help you transform your otolaryngology team into a high-performing staff that drives revenue for your business. Listen to Uncover: Uncover misconceptions about patient volume Steps to defining your practice culture A new perspective on complaints Sponsored by TrackableMed

2024-02-1318 min

The Physician Growth Accelerator Wasted Time: Overcome Repeat ProblemsDo you feel like the same problems happen over and over again in your practice? In this episode of the "Physician Growth Accelerator" podcast, host Zed Williamson dives deep into the recurring problems that plague private medical practices. Zed guides listeners through a methodical approach to diagnosing and addressing the root causes of practice inefficiencies. Listen to uncover: Understanding the 'Five Whys' technique to uncover the underlying reasons behind persistent problems in your practice Strategies to empower your staff and create a proactive problem-solving culture How to apply the principles of patient care to bu...

2024-02-0910 min

The Physician Growth Accelerator How to STOP Drama in Your PracticeThe most common staff based issue among medical practices is in-office drama. Most Physicians feel it is unavoidable, this is simply not true. In this episode of the "Physician Growth Accelerator," Zed Williamson challenges the notion that such issues are just an inevitable part of the workplace, arguing instead that they are symptoms of deeper systemic problems. He urges listeners to recognize how allowing these negative behaviors can hinder the practice's ability to work cohesively and deliver optimal patient care. Listen to uncover… The real cost of unchecked office drama and gossip on team dy...

2024-02-0213 min

The Physician Growth Accelerator Reasons Patients Avoid Treatment. Tips to Uncovering Patient BiasYou have seen it before: a patient who would highly benefit from the treatment solution you offered does not get treated. Why? For physicians, the decision of treatment is a logical one. For patients, it's all about emotion. In this episode of the Physician Growth Accelerator Podcast, Zed discusses the biases behind why patients stay in pain rather than get treatment and how you, as a physician, can help your patients overcome them. Listen to uncover… How ambiguity effect can hinder patient decision-making Ways to combat negativity bias in patient perceptions Tips for navigating ment...

2024-01-2612 min

The Physician Growth Accelerator Overcome Reimbursement Challenges: Mastering Your Practice's EconomicsDo you feel like you are at the whim of shifting reimbursements? You can't just change your prices when reimbursements decline. Many physicians feel like this is something they just have to deal with. On this episode of the Physician Growth Accelerator Podcast, Zed discusses how you can take back control of your schedule and reduce the painful impact of declining reimbursements. Listen to uncover… Strategic ways to design your schedule that delivers better care and business health The hidden culprit keeping patients from seeking you How many physicians are wasting money on current adv...

2024-01-1916 min

The Physician Growth Accelerator Understanding Capacity and Expansion in Medical PracticesMedical practice growth is not always as simple as adding a new location. Often, adding a new location can actually hinder the growth of your medical practice by creating unintended constraints. How do you make sure you make the right decision? In this episode of the Physician Growth Accelerator Podcast, Zed walks through key data points you need to understand before making the decision to expand. Discover how to make growth decisions that are not just about expanding, but about truly enhancing your practice's success. Listen to uncover... Why adding more locations is not...

2024-01-1211 min

The Physician Growth Accelerator Shifting Perspectives: Mastering Physician-to-Patient CommunicationHumans do not make decisions logically. For patients, this is especially true. How many times have you been in a situation where you know the treatment you are suggesting to a patient would change their life-but they do not immediately do it? Why? They are making decisions emotionally. Often, physicians are stuck in a logical state of communication. In this episode of the Physician Growth Accelerator Podcast, Zed dives into how emotions significantly impact patient choices. He challenges the traditional views of patient-practice interactions, highlighting the importance of understanding and adapting to the emotional needs and biases...

2024-01-0511 min

The Physician Growth Accelerator The Key to Creating Peak Performance in Your Medical and Office StaffDo you have employees that don't "carry their weight"? You may believe that is just the way things are...maybe you think you must accept it as a reality. The truth is you can get more out of all of your employees in a way that benefits you, your business, and the employees themselves. The tough reality: the current state of your team is likely a direct reflection of your leadership. Within that reality lies the opportunity to change the system you are currently frustrated by. Join Zed on the Physician Growth Accelerator Podcast to...

2023-12-2911 min

The Physician Growth Accelerator Mastering Online Reviews: A Guide for Medical PracticesWhether or not we agree with it, patients make decisions on the physicians they choose based on online reviews. These reviews, often underestimated, can significantly impact your practice's growth and public perception. If your reviews are not positive, it can feel difficult to overcome. The truth is, there are simple things you can put in place to overcome this frustrating situation. Join Zed Williamson on this episode of the Physician Growth Accelerator if your practice could benefit from taking control of your online presence. Listen to uncover... The psychology behind patient feedback Simple tips...

2023-12-2218 min

The Physician Growth Accelerator Navigating Tough Decisions: Handle Staffing Changes With ConfidenceAs an independent medical practice owner, your goal has been to create a thriving and growing business environment where patients and staff find success. However, as your practice evolves, you may encounter dilemmas, including staff members who once served crucial roles but now pose limitations. Sometimes, what got you here won't get you there. Join Zed Williamson on this episode of the Physician Growth Accelerator Podcast as he helps private practice physicians navigate tough staffing decisions in their practice with confidence. Listen to uncover… The importance of owning the decisions required for your practice's evolut...

2023-12-1514 min

The Physician Growth Accelerator The Psychology of Appointment Attendance: Tips for Less No-ShowsAppointment no-shows and cancellations are major frustrations among private practice physicians. The worst part is - it is likely much worse than you realize and the impact they have on your business is huge. Often, there is a belief that this is something you just have to "deal" with. This is not true. Join Zed Williamson on the Physician Growth Accelerator Podcast as he redefines the status quo around no-shows and cancellations. Listen to uncover… The patient perspective How your practice is likely creating no-shows Ways you can create an outcome that reduces risk

2023-12-0816 min

The Physician Growth Accelerator Beyond the White Coat: Embracing Your Role as a Physician Business LeaderAs a physician, when you think of your role in your private medical practice - the answer might seem pretty clear. The truth is if your answer is just focused on patients and not leading your business, that is likely a sign of ineffective leadership. It's time to embrace the impact that you have on your organization and become a more effective leader. Join Zed Williamson in this thought-provoking episode as we delve into the world of physician leadership. Listen to uncover... How to catch habits of an ineffective leader The true impact physicians...

2023-12-0110 min

The Physician Growth Accelerator The Expansion Dilemma: When to Add New Locations and When to Hold BackAre you considering the next steps for growing your private medical practice? Maybe expanding locations seems like a reasonable path. Many physicians believe that the way to increase capacity is to open a new location. For some, this may be true. For many others, this is a costly misunderstanding of capacity and constraint. Join Zed Williamson on the Physician Growth Accelerator podcast as he gives critical insight into strategically expanding your medical practice. Listen to uncover... Signs you should or should not expand How to recognize bias when deciding to expand Hidden unused capacity i...

2023-11-2411 min

The Physician Growth Accelerator Breaking Free from Medical Practice Struggles: A Proactive MindsetAre you tired of the constant struggles in your medical practice? Every time you turn around, does it feel like there is something else "out of your control" that needs your attention? Running and leading a private medical practice does not have to be this way. Join Zed Williamson on the Physician Growth Accelerator podcast as he shares insights on regaining control of your medical practice by embracing a proactive mindset. Gain valuable strategies to take control of your practice and overcome common challenges. It's time to move from reacting to situations to owning the outcomes.

2023-11-1714 min

The Physician Growth Accelerator The Capture Vital: Why Your Front Desk Can Make or Break Your PracticeDo your patients get left on hold or wait more than 5 days for an appointment? If so, you're likely wondering why your conversion rates are declining. By making small changes to your scheduling and staff communication tactics, you can tailor your approach to your ideal patient and significantly improve conversions. In this week's episode, Zed discusses the capture vital. He breaks down simple techniques that make a big difference, reveals how patients react to their experiences and provides valuable feedback on how to approach every call. What we discuss in the episode: How the...

2023-11-1015 min

An Agency Story Why Neuroscience Might Be the Only Advantage That Matters - TrackableMedCompany: TrackableMedOwners: Zed WilliamsonYear Started: 2011Employees: 26-50 What if your agency could drive patient action using neuroscience instead of flashy ads? In this episode, Zed Williamson, founder of TrackableMed, shares how understanding human behavior helped him grow a thriving medical marketing agency. Discover how his strategic approach redefines what it means to create meaningful, results-driven campaigns.Key TakeawaysWhy most medical marketing fails and how neuroscience changes everythingThe patient communication mistake that’s costing practices real revenueHow agency owners can...

2023-11-0627 min

The Physician Growth Accelerator A Step-by-Step Guide for Hiring Talent at Your Medical Practice Are you seeking top talent for your medical practice, but can't seem to find the right candidate? Physicians everywhere struggle with hiring. But what if a few small changes to your process could help you attract the right people? In this episode, Zed unveils a groundbreaking approach to transforming your hiring process. He draws parallels between human behavior and business systems. He also shares a powerful interviewing strategy that uncovers candidates' true natures and helps you align their expectations with your practice's reality. Learn how to optimize your hiring process, grow your medical practice, and...

2023-11-0318 min

The Physician Growth Accelerator The Shocking Truth About Missed Calls in Medical Practices How many calls does your practice receive each day? How many of those calls are actually answered? You may be surprised to learn that an average of 42% of calls to medical offices during working hours are missed. So how can we take this information, make adjustments, and transform the experience to improve patient engagement? In this week's episode, Zed sheds light on how technology and human behavior intersect to shape patient experiences. He also discusses how phone systems are designed to benefit businesses rather than patients and the negative biases that healthcare offices need to overcome.

2023-10-2716 min

Medical Sales Accelerator All the Market Data with None of the BS Think about it, the company that sells you your deodorant knows more about you than a medical device company. Why does that seem so backwards? But what if we told you there's a tool available for medical device companies to gain valuable insights about 2.8 million healthcare practitioners? In this episode, sponsored by TrackableMed, Founder and CEO of Alpha Sophia, Paul-Lukas Hoffschmidt, joins us to share how he's accelerating product adoption across the industry. We discuss how to use data to create more targeted opportunities, facilitate more meaningful discussions, and separate from crowded ecosystems. Join us...

2023-10-2322 min

Medical Sales Accelerator Are Inside Sales Right for Medical Device? Sponsored by TrackableMed What if you never had to worry about missing calls and losing sales, and sales STILL kept moving? It may be out of your comfort zone, but adopting inside sales tactics has been proven to accelerate growth and reduce costs. But how do you do that in an industry that is known for the power of face-to-face meetings and hands-on demonstrations? In this week's episode, sponsored by TrackableMed, we met with Charlie Tate, a Partner at Synchronized Sales, and learned about how he's been able to transfer strategies from his tech background...

2023-10-1623 min

Medical Sales Accelerator Creating a Competitive Advantage by Addressing the Little Things Sponsored by TrackableMed How many tests does it take to get product approval? The world may never know. But if you're not consulting your human factors team until the last minute, you may be creating unnecessary roadblocks. And sometimes those roadblocks are hiding in plain sight. In this week's episode, sponsored by TrackableMed, we met with Heidi Mehrzad, CEO and Founder of HFUX Research, a human factors consultancy specializing in medical device development. In the interview, Heidi reveals where most innovators miss the mark and how human factors could help them progress more efficiently. We...

2023-10-0934 min

Medical Sales Accelerator Putting a Stop to Wasted Resources: How Virtual Reality can Transform Physician Education Sponsored by TrackableMed In a world of artificial intelligence and virtual reality, why does MedTech remain 5 years behind other industries when it comes to modern solutions? Part of the problem is accessibility. Sales reps are constantly traveling cross-country to meet with surgeons they may never hear from again. But what if there was a way to meet with more surgeons without wasting so many resources? Matt Wheeler is a visionary entrepreneur, highly skilled business associate, and proven sales leader with over 20 years of experience. As the Chief Revenue Officer at Immertec, he plays a pivotal r...

2023-10-0233 min

Medical Sales Accelerator A Guide to Career Change for Listeners Everywhere Sponsored by TrackableMed After 22 years of teaching in England, Phil Gostling was ready for a new challenge and took the leap into medical sales. Hard? Yes. But his lessons are gold and his approach to the industry can teach even the most seasoned sales teams about the importance of learning and listening. In this week's episode, sponsored by TrackableMed, Phil shares how he found his new role as an EndoMech Sales Specialist at Ethicon. From taking advice from guests on previous episodes of this podcast to utilizing transferrable skills developed in teaching, his story will...

2023-09-2534 min

Medical Sales Accelerator Mission to Zero: Eliminating Misdiagnosis of Sepsis with Greg Bullington Sponsored by TrackableMed Did you know that sepsis is the leading cause of death, costs, and readmissions in hospitals nationwide? Additionally, the standard of care blood tests used to diagnose the infection in an average hospital is wrong 40% of the time. So, what's being done to address this concerning data in the healthcare system? We're joined by Greg Bullington, CEO and Co-Founder of Magnolia Medical Technologies, to learn more about his mission to eliminate the misdiagnosis of sepsis. In the interview, Greg highlights the accuracy and immediacy of his team's solution, which consistently reduces false...

2023-09-1832 min

Medical Sales Accelerator Founder of Becker's Healthcare Talks Consolidation, Challenges and Growth Sponsored by TrackableMed It's no secret that how you sell and who you sell to is critical for company growth, but how do you navigate variables outside of your control? Healthcare is seeing an increase in consolidation across the board, leaving little room for small to mid-sized companies to operate. In this week's episode, sponsored by TrackableMed, we put the health ecosystem under the microscope to understand more about what's happening. Scott Becker, Partner at McGuireWoods and Founder of Becker's Healthcare joins us to discuss the shifting customer landscape in the health ecosystem. We also...

2023-09-0430 min

Medical Sales Accelerator Why Sales Stall and How to Fight Back with Author of The Jolt Effect Sponsored by TrackableMed Salespeople spend valuable time on conversations that lead to dead ends because customers don't feel confident making decisions. So how do you navigate a conversation with a buyer in a way that can help them avoid analysis paralysis or other forms of indecision? Ted McKenna, an accomplished sales and customer experience researcher, founding partner of DCM Insights, and co-author of The Jolt Effect: How High Performers Overcome Customer Indecision joins us to share his expertise on the matter. In this episode, sponsored by TrackableMed, Ted gets tactical and specific about effectively harnessing...

2023-08-2847 min

Medical Sales Accelerator Landing New Cases: The Missing Link for Medical Device Sponsored by TrackableMed It's no secret, there are a few things missing from the field of medical device. But how do we bridge the gap and connect all the items that sales reps deal with on a day-to-day basis? It starts by building awareness. Erik Trattler, Director of Business Development at TrackableMed, joins us on this week's episode to talk about what it takes to effectively raise awareness for all parties involved. We also explore the long-term benefits of an efficient marketing effort, how to ease the frustration that many surgeons are struggling with, and...

2023-08-1425 min

The DocBuddy Journal Activating Patients, Optimizing Staffing, and Nailing Your Value PropositionZed Williamson, CEO & Founder of TrackableMed and host of the Medical Sales Accelerator podcast, joined The DocBuddy Journal to go deep on topics that are critical to the success of a healthcare organization:Bridging the gap between 'knowledge and awareness' to activate patients who wouldn't otherwise seek care.Optimizing staffing by understanding where employees can shine, where their skills may be misplaced, PLUS some powerful interview questions you can and should incorporate into your next hiring process. Nailing your value proposition by understanding your patient's point of view. ie: when they're searching for medical care what will matter mo...

2023-07-1443 min

Medical Sales Accelerator Challenger Sale Author, Brent Adamson, Talks Surgeon Buying Behavior Sponsored by TrackableMed How often do we hear people say the customer is always right? While the idea behind the phrase goes a long way, do your customers really know what's best for their practice? It seems like there's a new product or solution every day. Physicians can't be expected to know everything while they're tirelessly doing what they trained their whole lives to do – save lives. That's where world-renowned researcher Brent Adamson comes in. He's the co-author of bestselling books The Challenger Sale and The Challenger Customer, and joins us on this episode, sponsored by...

2023-07-1048 min

Medical Sales Accelerator From Medical Sales to CEO of National Breathe Free Sinus & Allergy Centers Sponsored by TrackableMed Is it possible to check all the boxes when it comes to delivering value? Patients value treatment and the overall experience, doctors value time and productivity, and office managers value organization and minimal disruptions. It can be a tall order. Matt Ghanem, Co-Founder and CEO of National Breathe Free Sinus & Allergy Centers, joins us on this episode, sponsored by TrackableMed, to share how he transitioned from medical sales to building a platform of practices across the country. We discuss how his perspective has changed since his days in sales, lessons he's learned...

2023-06-1936 min

Medical Sales Accelerator Changing Cancer Detection and Treatment with Augmentative Intelligence Sponsored by TrackableMed Doctors dedicate their lives to the health of others, making difficult decisions, and initiating tough conversations. Still, doctors are human and mistakes can happen. But what if they had a tool to help them review more data, scans, etc, prioritize patients, and get ahead of anomalies? In this week's episode, sponsored by TrackableMed, Navid Alipour, Co-Founder and Managing Partner at Analytics Ventures, and Co-Founder of CureMatch and CureMetrix sits down with us to explore the rapidly growing world of Augmentative Intelligence. In the interview, Navid educates us on this unique combination of...

2023-06-0528 min

State of Medtech 58. Sales: Getting to "Yes" by understanding the root cause of "No" with Zed Williamson, CEO of TrackableMedEliminate sales barriers and get to "Yes" by understanding the root cause of "No" with TrackableMed's Unspoken VOC https://www.trackablemed.com/ Book a free demo with Clari to learn how you can turn your SalesForce CRM into an asset that actually helps your team close more deals- Learn more here 👉 https://bit.ly/clari-omar Watch the "Medical Sales at Scale" webinar⁠⁠⁠ and learn about the Medical Sales Network Effects Program Get the LinkedIn Upgrade Mini Course for only $98 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ ⁠⁠⁠⁠Twitter⁠⁠⁠⁠ ⁠⁠⁠⁠Insta...

2023-05-3142 min

Medical Sales Accelerator Pushing vs Listening: How Each Affects Your Product Adoption Sponsored by TrackableMed What separates companies that innovate and grow, vs innovate and die? It comes down to feedback and the product lifecycle. And there are key ways you can improve the customer experience from day one that will help the dominoes fall in your direction. In this week's episode, sponsored by TrackableMed, we're joined by Joseph Authement. He's the Western area VP of Echo Health and has been a medical device commercial leader for 20 years. In the interview, Joseph revisits mistakes he witnessed early in his career and how they served as valuable lessons...

2023-05-2943 min

Medical Sales Accelerator On the Tech Frontier with Dr. Garrett Pohlman: Takeaways from the American Urological Association Annual Meeting Sponsored by TrackableMed Go behind the scenes of the American Urological Association Annual Meeting and discover why some physicians choose to embrace new technology and dive head first into learning despite their peers' reluctance to change. In this week's episode, sponsored by TrackableMed, we revisit some of the most exciting tech booths from AUA with Dr. Garrett Pohlman, Urologist and host of the Prostate Health Podcast. Dr. Pohlman joined us in Chicago as we explored the technology and asked innovators to talk about their solutions. In the interview, we also discuss the value of direct-to-patient...

2023-05-2244 min

Medical Sales Accelerator Universal Principles for Creating Legends with Gair Maxwell Sponsored by TrackableMed Why do people line up for one coffee shop when there's an empty one three blocks away? What draws people to a product so much that they're willing to sacrifice time out of their day to get their hands on it? How do you propel your product or service to legendary status? The answer may be more straightforward than you would have thought. In this week's episode, sponsored by TrackableMed, Gair Maxwell, Author of Big Little Legends: How Everyday Leaders Build Irresistible Brands, outlines what all legends become known for: their story...

2023-05-1541 min

Medical Sales Accelerator The Challenger Sale and Jolt Effect with Matt Dixon Sponsored by TrackableMed Did you know that 40-60% of the average sales pipeline stalls out due to not moving forward? Author of The Challenger Sale Matt Dixon calls these no-decision losses. And they plague sales teams the world over, which is why he's back with new research and a new book sharing what the best sellers do to overcome this problem. Matt Dixon is the Founding Partner of DCM Insights, and co-author of four of the most important sales and customer experience books of the past twenty years, including The Challenger Sale and his latest...

2023-05-0847 min

Medical Sales Accelerator A Physician's Perspective on Selling to Doctors with Dr. Qasim Butt Sponsored by TrackableMed Some physicians seem to avoid medical device reps at all costs. Others seem open to conversations but may be skeptical of the intention behind them. And many don't have the power to make a final decision anyway. So, what do physicians really think of medical device? In this week's episode, sponsored by TrackableMed, Dr. Qasim Butt, interventional nephrologist, medical consultant & advisor, and founder of Your Kidneys Your Health, joins us to reveal how medical device reps should approach the changing landscape. We cover blind spots that create skepticism in physicians, social media...

2023-05-0134 min

Medical Sales Accelerator David Carey's Advice for Driving Customer-First InnovationSponsored by TrackableMed Is your team trained to recognize customer-first innovation? And how does that get reflected in the mission and everyday execution of your goals? In this week's episode, sponsored by TrackableMed, David Carey, CCO at Pristine Surgical, unravels the process of creating a client-oriented mission statement to act as a north star for the entire company. He also sheds light on the importance of bringing the right people to a startup environment, how his diverse career path helped him land where he is today, and why it's important to enter the arena as...

2023-04-2424 min

Medical Sales Accelerator Feeling like You're on a Hamster Wheel? How to Find Purpose with Rebecca Kinney Sponsored by TrackableMed At times, medical device sales can feel like a never-ending treadmill – when's the last time you stopped and looked around? Are you truly living the life you want and making the impact you dreamt of making? In this week's episode, sponsored by TrackableMed, Rebecca (Becca) Kinney, owner of Cypress Rise Inc. joins us to unravel how self-care and self-expression have helped her succeed in ways she never thought possible. We discuss how diving inward can help expand your reach, why you need to consistently ask yourself the real questions to stay motivated, an...

2023-04-1732 min

Medical Sales Accelerator Making it Easier for Physicians to Adopt New Technology with Dr. Keith Matheny Sponsored by TrackableMed Many physicians lack training and understanding of how to bring products to market. Similarly, many engineers and MBAs have no idea what it's like to be a physician. It's no wonder medical innovation encounters roadblocks. Dr. Keith Matheny, Vanderbilt-trained Otolaryngologist in community practice in North Dallas, emphasizing Rhinology & Sleep in adults and children, lives on both sides of this equation. In his work as Founder/Chairman/CEO of US ENT Partners and CO-Founder of Sleep Vigil, Dr. Matheny has learned to embody the collaboration and feedback necessary to launch and grow medical device companies w...

2023-04-1028 min

Medical Sales Accelerator The Proven Path to Career Advancement: Actionable Tips From Bret Barrie's New BookSponsored by TrackableMed When is the last time you participated in a dress rehearsal? Let us rephrase that. When is the last time you dressed for the role you wanted, took actionable steps to showcase your ability to perform in that role, and gathered valuable feedback from the ones calling the shots? If you're seeking career advancement, there are tactics to help you get there. In this week's episode, sponsored by TrackableMed, Bret Barrie joins us with his roadmap to success, "Promoted: The Proven Path to Career Advancement." We break down concepts from the book...

2023-04-0338 min

Anesthesia & Pain Management Success Helping Physicians Find The Right Types Of New Patients For Their Practice w. Zed WilliamsonZed Williamson, CEO of TrackableMed, joins us in this episode to discuss his experience helping physicians increase patient volume in their practices. As the founder of a medical marketing company and a strategic partner for independent private practitioners, Zed is well-versed in the challenges physicians face when running their businesses. He emphasizes the importance of marketing for private practices and provides insights on how to effectively market your business. Learn more: https://apmsuccess.com/190 Watch the video: https://apmsuccess.com/190v

2023-03-2735 min

Medical Sales Accelerator Motion vs Action: Avoiding the Service Trap with Steven CookSponsored by TrackableMed So, you want to be a sales professional? It's going to take a lot more than selling a product, getting paid, and calling it a day. It's going above and beyond in every aspect of the role and facing an important fork in the road: Can you step out of your comfort zone, say no to business when it's not the right fit, and establish leadership without stepping on anyone's toes? In this week's episode, sponsored by TrackableMed, Steven Cook, Director of Sales-Southeast for Acumed, sits down with us to unravel what...

2023-03-2739 min

Medical Sales Accelerator From Crossing the Chasm to Zone to Win with Geoffrey Moore Sponsored by TrackableMed As a startup with disruptive tech…your enemies are on the outside. But what happens if you are an established enterprise…your battles are within. Too many enterprises end up losing momentum by running the wrong playbook at the wrong time. In this week's episode, sponsored by TrackableMed, we had the opportunity to speak with author, speaker, and advisor Geoffrey Moore about his experience working with startup companies and established tech enterprises. He discusses topics from two of his books, "Crossing the Chasm" and "Zone to Win," and highlights some of the bigg...

2023-03-2030 min

Medical Sales Accelerator Fixing Healthcare from the Trenches with Dr. Alejandro Badia Sponsored by TrackableMed Change becomes possible when messages are delivered from the trenches. Widespread knowledge of issues within an industry doesn't mean they're going to be addressed unless the ones directly observing what's taking place can bring awareness to the public eye. Dr. Alejandro Badia, founder of OrthoNOW and Badia Hand to Shoulder Center and orthopedic hand surgeon, is using his voice to proactively disrupt the industry. In this week's episode, sponsored by TrackableMed, Dr. Badia, who also hosts the Fixing Healthcare from the Trenches podcast, joins us to dive into the industry challenges he's...

2023-03-1331 min

Medical Sales Accelerator Scaling Access to Connections with David MoserSponsored by TrackableMed Can we bring a door-to-door approach to the modern age? Building a relationship with office staff and learning how to navigate their space is still important, but we need to take our approach to the digital world. And instead of talking to a few people in the office, you can reach an infinite audience depending on what you do for yourself online. In this week's episode, sponsored by TrackableMed, David Moser, VP of Growth at imaware, returns to break down why social media is a valuable tool for your set. We also...

2023-03-0636 min

Medical Sales Accelerator The Death of Differentiation in Sales with Sanjeev Loomba Sponsored by TrackableMed How could an industry that's riddled with a lack of innovation possibly be ahead? There's still a lot of room for improvement, but MedTech focuses more on value for the patient than differentiation. The focus is to provide the best possible solution for the ones that need it most. When you can consistently operate from that perspective, hitting a quota becomes secondary. In this week's episode, sponsored by TrackableMed, Sanjeev Loomba sits down to share insights from over 30 years of experience leading global corporations and transforming organizations. We learn about topics he...

2023-02-2746 min

Medical Sales Accelerator Divine Intervention: A Medical Device Reps Inspiring Journey to Leadership and PurposeSponsored by TrackableMed Outside of competitions on the Food Network, would you ever give a baker a set of recipes and expect them to make a cake out of it? Of course not! Ironically, we see physicians forced to perform their jobs based on the perspective of implant manufacturers every day. Not only does that limit the professionals who know what's best, but it's a huge disservice to patients needing effective care. In this week's episode, sponsored by TrackableMed, we met with Alyssa Huffman, CEO of ALLUMIN8, to talk more about the need for perspective...

2023-02-2028 min

Medical Sales Accelerator Identifying Innovation Killing Ideas in MedTechSponsored by TrackableMed Imagine if the entertainment industry never took a disruptive leap to completely redesign tech products. Television sets would weigh 600 pounds and you'd get maybe 20 channels. Now pivot to medical devices. Most infusion pumps in the market today were designed in the 1980s and were successful. But there's no initiative from big organizations to take a big leap towards redesign and improvement. Innovation is dying. In this week's episode, sponsored by TrackableMed, Jeffrey Carlisle, CEO of Pneuma Systems, joins us to share his perspective on innovation in MedTech. We also discuss how technology...

2023-02-1330 min

The Private Medical Practice Academy More Patients, More Revenue with Zed WilliamsonMore patients equals more money. Right? Not necessarily.If you want to grow your practice, you're probably thinking how do I get more patients. But is that really the right question to ask?In today's episode, I had the pleasure of having Zed Williamson from TrackableMed back with me to address what you should be asking. For starters, increasing your practice's volume and revenue does not happen by chance. Here are some of the questions we address:What type of patient do I want to bring into my practice?Better insurance/payerNeed a specific...

2023-02-0843 min

Medical Sales Accelerator Change with the Times or Get Left Behind with Eric AndersonSponsored by TrackableMed The Medical Device and MedTech world is changing, and not everyone is ready to change with it. But for those who see this and want to jump on board, it can be a challenge to navigate. So how do you adopt new strategies to stay ahead of the shift? Eric Anderson believes technology, specifically social media, is a key factor. In this week's episode, sponsored by TrackableMed, Eric joins us to talk about the evolution of relationships in sales and how platforms like LinkedIn are not just important, but mission critical. We a...

2023-02-0632 min

Medical Sales Accelerator Stupid Things the MedTech Industry Does with Omar KhateebSponsored by TrackableMed Still stalking physicians in hospital cafeterias? Does your company applaud you for being asked to leave? If so, take a step back and a glimpse forward. You're not doing yourself any favors. Success in medical device sales needs something radically different these days. In this week's episode, sponsored by TrackableMed, Omar Khateeb rejoins us to take a closer look at the trends that frustrate him most in the industry. While he's invited leaders to embrace the digital age, he's back to remind us that the MedTech revolution is already happening whether you're o...

2023-01-3044 min

Medical Sales Accelerator Pushing Organizations Out of Comfort to Achieve More SalesSponsored by TrackableMed How do you achieve high sales rates in markets around the world? Identify the ideal distributor in each country, drive up their engagement and competency through personalized training, and teach them the ins and outs of the systems you have in place. At the end of the day, holding everyone accountable builds confidence and drives results. In this week's episode, sponsored by TrackableMed, we met with Zach Selch, Founder of Global Sales Mentor. In the interview, we learn more about how he's found success selling medical device in 135 countries around the world...

2023-01-2344 min

Next Level Idea Podcast Orthoidea Podcast with Zed Williamson Founder / CEO at TrackableMedOn this episode of the Orthoidea podcast we have the honor of speaking with Zed Williamson who is the CEO and Founder of TrackableMed. We talk extensively about what TrackableMed does for their clients, and what marketing really looks like. Thank you to Zed for coming on the podcast!

2023-01-1024 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Will Kurtz”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is also brought to you by Heron Therapeutics. Please see full Prescribing Information, including Boxed Warning or visit www.ZYNRELEF.com. Dr. William B. Kurtz is a board-certified, fellowship-trained orthopedic surgeon who specializes in hip and knee replacements at Tennessee Orthopaedic Alliance. Dr. Kurtz holds a bachelor's degree in mechanical engineering from Rice University. He graduated medical school from The University of Texas Southwestern Medical School at Dallas with Alpha Omega Alpha honors distinction. He completed a residency in orthoped...

2022-12-0736 min

Medical Sales Accelerator Market agitation techniques and resources with Aryn PeledResources, whether we recognize them or not, are all around us. But how do we ensure we're utilizing them to reach optimal results? This week, we sat down with Aryn Peled, a strategic account executive at TrackableMed and former medical device rep and healthcare industry veteran. With her experience as a nurse, Aryn provides a unique perspective as she transitioned to medical device to sales, and then to device marketing. In this episode, we discuss how medical device professionals can work smarter (not harder) and dive into valuable tactics to help you find the right customers.

2022-12-0527 min

The Ortho Show Hosted by Dr. Scott Sigman – “Zed Williamson”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. Zed Williamson is the Founder/CEO of TrackableMed. After spending years in advertising, Zed Williamson founded TrackableMed in 2011, a patient demand acceleration program platform rooted in neuroscience. TrackableMed’s focus is on results and defined as booked patient appointments for specialty medical practices. Topics include: -Why did he create TrackableMed? He was a part of the advertising world and not fond of the industry. TrackableMed is built on results and defined as something you can deposit into a bank account. -How does...

2022-11-2928 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. James Gladstone”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is also brought to you by National Medical Billing Services, the ASC revenue cycle experts. Dr James Gladstone is the Chief of the Sports Medicine Service and Associate Professor of Orthopedic Surgery at the Icahn School of Medicine at Mount Sinai. He is the leading expert in the treatment of sports injuries, in particular, those of the knee and shoulder. Topics include: Both of his parents were U.S. citizens, yet he was born in Geneva, Switzerland. His father wa...

2022-10-2631 min

Medical Sales Accelerator Hacking Human Behavior: Why Med Device Marketing Needs to ChangeEvery human has the same problem–regardless of how progressive our world is, our brain still processes life through the lens of survival. And this means we encounter hundreds of biases every day that impact not only our own behavior, but the behavior and actions of our customers. In this episode we turn the mic to interview host Zed Williamson, founder of TrackableMed, about these biases andhow they impact Med Device marketing, sales, and ultimately revenue growth. Learn these human "autopilot" settings interfere with patient and surgeon decisions and how you can change that. Listen to...

2022-10-2441 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Dror Paley”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is brought to you by Heron Therapeutics. Please see full Prescribing Information, including Boxed Warning or visit www.ZYNRELEF.com. Dror Paley, MD, FRCSC, is the founder (2009) and director of the Paley Institute in West Palm Beach, Florida. Prior to that he was the founder (2001) and director of the Rubin Institute for Advanced Orthopedics, and the director of the International Center for Limb Lengthening (ICLL) at Sinai Hospital of Baltimore from 2001-2009. He was the Chief of Pediatric Orthopedics at...

2022-10-1833 min

The Ortho Show Hosted by Dr. Scott Sigman – “Kevin Rocco”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is also brought to you by National Medical Services, where their surgical RCM expertise is your advantage. We really enjoy this guest and couldn’t be happier for the recent acquisition. Kevin Rocco joined us in March, 2021 for one of our PitchPro episodes to pitch Biorez’s BioBrace® Implant technology. Fast forward one year later, CONMED acquired Biorez, Inc. in August on a cash-free, debt-free basis, for cash consideration of $85 million at closing, subject to adjustment, and up to an additio...

2022-10-0542 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Matt Provencher”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is also brought to you by Thompson Surgical Instruments, Inc., who are celebrating over 55 years as a leader in exposure and the original manufacturer of the table-mounted retractor. Dr. Matthew Provencher, MD, CAPT MC USNR (Ret.) is an orthopedic surgeon specializing in complex shoulder, complex knee and sports medicine at The Steadman Clinic in Vail, CO. He has over 20 years of clinical orthopedic experience and surgical care of civilian patients and the United States Navy's special operations force (Navy SEA...

2022-09-2829 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Rachel Frank”This episode is brought to you by TrackableMed, the place to go to help grow your new patient base. This episode is also brought to you by Thompson Surgical Instruments, Inc., who are celebrating over 55 years as a leader in exposure and the original manufacturer of the table-mounted retractor. Dr. Rachel Frank is a board certified orthopaedic surgeon and sports medicine specialist who focuses on the surgical and non-surgical management of knee, shoulder, and elbow injuries. She practices at University of Colorado Sports Medicine and has specialized training and technical expertise in the areas of advanced knee and shoulder arthroscopy, car...

2022-09-2137 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Amar Ranawat”This episode is brought to you Thompson Surgical, who are celebrating over 55 years as a leader in exposure and the original manufacturer of the table-mounted retractor. This episode is also brought to you by TrackableMed. Check out TrackableMed to help you grow your new patient base. Dr. Amar Ranawat is an orthopedic surgeon at HSS specializing in total hip and total knee replacement, revision total hip and total knee replacement, and periprosthetic fractures. Born in New York City, he received his medical degree from Weill Cornell Medical College in 1996 before completing an internship at The New York Hospital and a r...

2022-09-1428 min

The Ortho Show Hosted by Dr. Scott Sigman – “Dr. Seth Sherman”This episode is brought to you by TrackableMed, grow your new patients. Dr. Seth L. Sherman is a third-generation team physician and surgeon. He is board certified and fellowship trained in Sports Medicine. Dr. Sherman serves as Orthopedic Surgeon for Stanford Cardinal Football and as the Sports Medicine fellowship director at Stanford Sports Medicine and Joint Preservation. Topics include: -Dr. Sherman grew up on the rock of Staten Island and is in his blood to be an orthopedic surgeon. His grandfather was a general surgeon and took care of all the team's in Brooklyn for 60 years. In addition, his father...

2022-08-3130 min