Shows
Load-In Through The BackMcKenna MichelsOur guest today is up-and-coming pop star McKenna Michels.An operatically trained vocalist with modern sensibility, McKenna’s music grapples with the human condition and the complexities that accompany being an autistic, bisexual woman. McKenna joins Troy and Pauly to discuss her musical origin story, retaining genuineness while incorporating lore and fantasy elements into her music, and more.McKenna recently wrapped a European tour, and has new releases and shows planned throughout 2025. Follow @McKennaMichelsMusic on social media and visit McKennaMichelsMusic.com to stay in-the-know!Make sure to follow us @LoadInPodcast on Inst...
2025-03-2448 min
Outdoor Industry Executive VoicesBuilding Authentic Action Sports Brands - Troy MichelsToday, I sit down with the remarkable Troy Michels, an active lifestyle enthusiast and brand leader in the action sports, CPG, and the Outdoor Industry.Troy's passion for outdoor activities has led him to experiences with various pro athletes, renowned brands and properties, including; Shaun White to Tiger Woods, Aspen Skiing Company/Snowmass, Budweiser, Burton Snowboards, @Coachella, JOCKO FUEL, K2, Nike, Oakley, ORIGIN® USA, Outside Magazine, the Olympics, Red Bull, Target, Universal, WME Sports/IMG, X Games, to name a few.We dive deep into Troy's life as he crisscrossed North America, accumulating experiences that most of us can only dr...
2023-11-1438 min
The Powell MovementTroy Michels, K2-Universal-Aspen-Target-ResqwaterTroy Michels has spent 2 decades behind the scenes in the world of action sports working with the endemic and non-endemic brands who make things happen in sport. Born and raised in the Midwest, Troy has always been a go-getter and we talk about how he quit snowboarding to ski, landed an internship with America's ski brand, and parleyed that to jobs with Universal, Aspen, and Target before starting his own thing over at Resqwater. We talk about the players, the events, the activations, and more on the podcast. Troy Michels Show Notes: 3:00: Snowboarding, Minnesota, and swit...
2021-02-151h 01