podcast
details
.com
Print
Share
Look for any podcast host, guest or anyone
Search
Showing episodes and shows of
VCCP
Shows
Programmatic Pulse
Ep.95 | Cameron Armstrong | Head of Programmatic at VCCP Media
This week Sean is joined by Cameron Armstrong, Head of Programmatic at VCCP Media.We discussed 👇 00:00 - Cameron’s Career Journey04:07 - Why Programmatic & How the Channel Evolved06:30 - Who VCCP Are & Why He Joined09:05 - The “Mad Men + Math Men” Era11:05 - Life at an Independent Agency15:48 - Industry Challenges & “Advertising Who Cares?”22:53 - Networking, Community & AdTech Connect27:36 - Career Advice & The Third Door Analogy
2025-12-02
34 min
The Marketing Society Podcast
Behind the Awards | Choosing Inconvenience with Charlie Bigham's
With the dust having settled on The Marketing Society Global Awards for 2025, in this podcast we are joined by Chris Dunne, Head of Marketing at Thinkbox and the award-winning team at Charlie Bigham's and VCCP, to discuss their campaign which won the award for Best Brand Communication (Small)In this discussion, Kim Gelling (Commercial & Marketing Director, Charlie Bigham's) and Max Keane (Chief Strategy Officer, VCCP) talk us through their remarkable, against-the-odds strategy of making a virtue of inconvenience in a category built on convenience. Discover how they identified the public's increasing desire for "things done properly", why...
2025-10-14
33 min
The Challengers Podcast From VCCP Business
VCCP's Challenger Series - Episode 2: Life's A Pitch
‘Life is a Pitch’, is an expert session in new business and pitching strategies that dives into how agencies market themselves and explores what is often known as “the dark arts of new business”.
2025-10-07
55 min
The Challengers Podcast From VCCP Business
VCCP's Challenger Series - Episode 1: The Art of Indelible Branding
VCCP's Challenger Series - Episode 1: The Art of Indelible Branding by VCCP
2025-09-04
39 min
The Media Leader Podcast
How to hack the attention economy — with VCCP Media's Will Parrish
Everyone is fighting over slivers of attention.In an era marked by the massive popularity of short-form video, changes in behaviour around second-screening and increased but fractured media consumption, getting an edge over the competition could be the difference between someone spending three seconds looking at your ad as opposed to 1.5 seconds.Will Parrish is chief strategy officer at VCCP Media. Earlier this year, the agency, alongside attention expert Karen Nelson-Field and her team at Amplified, conducted a study into how having distinctive brand assets can be a game-changer for advertisers competing for those split...
2025-07-14
50 min
The Campaign Podcast
What do companies need to win the talent race?
VCCP London’s chief executive Andrew Peake is the special guest in the studio, joining Campaign’s creativity and culture editor Gurjit Degun, deputy editor Gemma Charles and features editor Matt Barker.Andrew explains why VCCP are moving out of their home in London’s Victoria after 23 years and heading over to Fitzrovia, prompting a conversation among the quartet around the role that offices – and crucially, office cultures – have to play in attracting talent.That then leads to further chat about socio-economic factors, career development and other motivating factors that come into play when choos...
2025-05-27
25 min
X4 Talks
Transforming Healthcare Storytelling with Cassandra Sinclair, President of VCCP Health US
In this episode of X4 Talks, we sit down with Cassandra Sinclair to explore the powerful role of storytelling in healthcare marketing, delving into why it matters, how it changes behaviours and how brands can create truly human-centric communication in a scientific world.Cassandra is passionate about reshaping healthcare advertising through authenticity, emotion, and cultural understanding. As President of VCCP Health US, she’s leading a new era where storytelling isn’t just creative; it's a catalyst for real societal change.Discussions in the episode:The key to balancing science and creativityMaking campaigns memorable with...
2025-05-23
19 min
Coffee with Developers
Fighting Fraud with an AI Grandma - Ben Hopkins and Morten Legarth from faith @ VCCP
On this episode we met with Ben Hopkins and Morten Legarth - Creative Directors at faith @ VCCP - a marketing agency that made headlines recently after creating an AI Grandma voice-bot to bait scammers on behalf of O2 UK.----------------------------------------Welcome to WeAreDevelopers, the #1 developer community in Europe! This is your one-stop destination for the latest tech insights, tutorials, and career advice to elevate your developer career.Stay updated Dev Digest, with our weekly newsletter featuring the most recent tech trends, career guidance, and original content crafted by developers, for developers.
2025-03-28
38 min
The Marketing Week Podcast
This Much I Learned: Virgin Media O2 and VCCP on their long-lasting relationship
Virgin Media O2's marketing director Simon Valcarcel and founder of VCCP, Marketing Week's Agency of the Year, Charles Vallance discuss the importance of honesty, consistency and how they've kept things "fresh" during a 23-year client/agency relationship. Hosted on Acast. See acast.com/privacy for more information.
2025-02-03
48 min
The Bottom Line
Julian Douglas (VCCP, Global CEO)
When do you start that side hustle you've always talked about doing? What if it gets you fired from work? And even if you do leave, make your success and build your hustle into a successful business, can you ever decide to step away and go back to your career? Julian Douglas, global CEO of advertising agency VCCP, talks to Evan Davis about his decision to go in to advertising, being fired for his night life start up, and then walking away from the company he founded to go back to his former career. Production team: Producers...
2024-12-17
14 min
The Bottom Line
Decisions That Made Me: Julian Douglas (VCCP, CEO)
When do you start that side hustle you've always talked about doing? What if it gets you fired from work? And even if you do leave, make your success and build your hustle into a successful business, can you ever decide to step away and go back to your career? Julian Douglas, global CEO of advertising agency VCCP, talks to Evan Davis about his decision to go in to advertising, being fired for his night life start up, and then walking away from the company he founded to go back to his former career.Production team: Producers...
2024-11-28
14 min
Entrepreneurs in the Wild
Ian Priest, Richard Branson and the 7-year itch
Is there an infamous 7-year itch? Today Ian Priest, founder and the ‘P’ in VCCP joins us on the wild side. Now the CEO of charity Onwards & Upwards, when he discusses his illustrious career journey to the EITW podcast studio today, the entrepreneurial spirit is tangible. Growing up within an entrepreneurial family, Priest was familiar with the high and lows of running a business from a young age. We learn that the environment you grow up in affects the way you perceive and navigate risk, which in turn reflects in your willingness to do what’s needed...
2024-07-03
46 min
Think with Google Firestarters
TakeOuts: VCCP CSO Michael Lee's key insights in 10 minutes
New: Firestarters TakeOuts! Our fast-paced, all-you-need-to-know version of the Think with Google Firestarters podcast. In this series, we'll be sharing highlights of our favourite episodes in 10 minutes or less. We hope you enjoy it. The range of skills needed to be a media planner has never been wider, says Michael Lee, VCCP Chief Strategy Officer and APG Chair. Listen to find out what marketers can do to keep pace with change.
2024-06-25
10 min
Uncensored CMO
How Cadbury turned "Glass and a Half in Everyone" into one of the most effective campaign ideas in the world
In this episode, we talk about one of my all time favourite brands, Cadbury. They're also one of the best performers on the System1 database, consistently creating five star work. To find out more about the work I'm joined by David Boscawen from VCCP, also known as Bosco, and Gui Ferreira who's recently joined Cadbury, bringing an outside perspective on what it means to take over an iconic brand with 200 years of heritage.Timestamps:00:00 Intro00:46 Gui's background03:27 David's background04:20 How VCCP and Cadbury started working together in 201714:24 David and Gui's favourite Cadbury ads21:08 Compound creativity and...
2024-05-29
54 min
How to Hack the Brain
Make Your Brand Memorable: How To Capture and Keep Attention
Last year, 59% of Americans could remember less than 1 in 10 of the ads they’d watched in the past 24 hours. Globally, a staggering 89% of advertising efforts fade into obscurity, as if they never existed. So what makes a brand memorable? In today’s episode, Ziba and Raphy explore the nuances of brand awareness so that you have the power to make your brand have a big and lasting impact. They speak to branding guru Charles Vallance, Chairman & Founding Partner of VCCP and get the benefit of his decades long marketing experience. They also chat to Katie Hart...
2024-04-18
45 min
Saville Productions Purpose Podcast
Jed Grossman on embodying "it only works if it all works"
Rupert sits down with Jed Grossman to chat about embodying the VCCP motto: "it only works if it all works".Jed Grossman is the Chief Creative Officer at VCCP US.Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a wide range of social and environmental issues.
2024-03-28
10 min
What Do You Actually Do?
Client Account Management in Advertising with Izi Hutchinson
Izi Hutchinson is Senior Account Director at VCCP, an international integrated communications agency. Listen as Kate gets to the bottom of what Izi's job looks like. They cover the breadth of roles within advertising, the highs and lows of account management, the importance of mindset and attitude and what the future of advertising could look like. Izi's Bio Izi's most recent piece of work was relaunching Lotto (The National Lottery flagship game). She has also worked on client accounts for Maynards Bassetts, Nationwide, British Red Cross, McLaren, Saga, Royal London, Macmillan, Avis...
2024-03-20
31 min
Delete Delete Engage
Dealing with stress at work with health expert Paul Phillips
How we can deal individually with stress and pressure in the workplace? And what should companies be doing to reduce that stress?Paul Phillips has spent over 25 years working in agencies, in both the UK and US, including 14 years at VCCP, where he set up the specialist healthcare agency, VCCP Health.He left the agency world in 2017 to offer training in various areas, including workshops on 'Managing pressure and stress and building resilience'. Paul’s approach is rooted in the science of how the body and brain respond to pressure and he offers a p...
2024-02-26
36 min
Think with Google Firestarters
What makes a great planner? with VCCP's Chief Strategy Officer Michael Lee
Is media planning becoming the impossible job? Michael Lee, Chief Strategy Officer at VCCP and former Chair at the Account Planning Group, joins Neil to talk about the challenges of the ever-changing media landscape, the importance of "T-shaped" knowledge, the skills that can't be replaced by AI, and why data can't predict if a radical idea will be successful. Check out our YouTube video series at: https://goo.gle/3t13pWt
2024-02-15
32 min
The New Abnormal
Neil Boorman 'From the Shoreditch Twat to TikTok...and why creativity & joy are so vital'
Series OneIn this episode of #TheNewAbnormal, I interview Neil Boorman, Head of Creative Lab Europe at TikTok. He builds and leads their in-house creative service, dedicated to producing best in class work on the platform. Prior to TikTok, he was the Content Director at agencies including Wieden + Kennedy, Mother, Grey, and VCCP, before which he was a Content Strategist/Producer at Amnesty International. He's also the author of books inc "It's all their fault" & "Bonfire of the Brands". And...he edited/published the satirical fanzine 'Shoreditch Twat'. (Whose readership combined tho...
2024-01-30
53 min
How I Became ...
Best Of Episodes 5-8 | Season 1 | How I Became Podcast
Explore the most memorable moments and highlights from season one of How I Became. From the most heart-warming scenes to the exhilarating twists and turns, this retrospective journey through season one is sure to showcase the extraordinary elements that contributed to the moments that shaped the essence of season one. Chapters:00:00:00-Ibrahim Kamara 00:05:14-Julian Douglas 00:08:58-Rowan Manning 00:12:59-Sue Unerman Episode 5 - Ibrahim Kamara Ibrahim Kamara’s Linkedin: https://uk.linkedin.com/in/ibrahimkamara1 GUAP: https://guap.co/ Episode 6 - Julian Douglas Julian Douglas’ Linkedin: https://uk.linkedin.com/in/juliandouglas VCCP: https://www.vccp.com...
2023-12-27
16 min
Waypointers
25. AI and the creative process – a conversation with Peter Gasston, innovation lead at VCCP and innovation director at its AI agency, Faith.
Leading agency VCCP created headlines earlier in the year when it launched AI agency, Faith, with Sage as a founding client. In this episode of Waypointers, Faith’s innovation director Peter Gasston explains why VCCP took the decision to make this major investment in technology and what the journey has been like so far. Interestingly Peter explains that the impetus was largely led by the creative department within VCCP who were increasingly experimenting with generative AI tools of their own accord. Rather than seeing these tools as a threat, they saw that they could deliver effi...
2023-11-29
42 min
Managing Marketing
Dani Bassil And Darren Chat Advertising And Creativity North Versus South
Dani Bassil started her career in Sydney before migrating to the UK early this century to work in number of highly respected agencies including Mother, Weiden & Kennedy, VCCP and the CEO of Digital UK. She recently returned to Australia to take up to role of Chief Executive Officer at Clemenger BBDO Australia. Dani shares her experience not only working in, but being an industry leaders in both the UK and Australia. Exploring how market size and geography play a role in the approach to advertising, decision making, creativity and more. She also reflects on the w...
2023-10-24
36 min
PRmoment Podcast
Andy Peake, London CEO of VCCP on the PRmoment Podcast
On the PRmoment Podcast this week we’re chatting with Andy Peake, London CEO of creative agency VCCP. I’ve known Andy for about 25 years so, to an extent, we’ve followed each other's careers with interest over a couple of decades!As Andy is now CEO of one the largest creative agencies in London I thought it would be interesting to get him on the show to chat about the intersection of PR firms and advertising agencies. VCCP London has 850 employees and according to Nielson Billings Rankings is the UK’s highest billing creative agency wi...
2023-09-20
37 min
The Campaign Podcast
154. The upward talent drain | Chaka Sobhani & Mike Sutherland review latest ads
Chaka Sobhani, global chief creative officer at Leo Burnett, and Mike Sutherland, executive creative director at Adam & Eve/DDB, join Campaign's work and inspiration editor Imogen Watson to review some of the latest ads.They critique: Vodafone Ireland "Red family" by Grey London; F&F "Make fashion sense" by Bartle Bogle Hegarty; Heinz and Lick "Red HTK 57 paint"; Canon "Canon Pixma printers. For the stuff of life" by VCCP; Channel 4 "Everyone is excited. Even them" by 4Creative; and Guinness "Don't jinx it" by Abbott Mead Vickers BBDO.Campaign's technology and gaming editor Coral Cripps and re...
2023-09-14
46 min
All of Sonar.1
Biweeklycast 23: Vigilant participation
📺 Watch this episode on YouTube: https://youtu.be/29AhIUTvv3Y Dima brings up two topic and together with Slava they discuss how one can help to keep meetings on track as a participant and navigate complexities of working on long-term projects. * "If I skip a day I never skip the next one. And I don't try to make up for the skipped day." * Safety posters for London Tube: old (https://site.laboca.co.uk/TFL-Safety-Posters) and new (https://www.itsnicethat.com/news/vccp-london-andrew-hudson-tfl-illustration-070623) * What to do when as a participant one notices that a meeting or a session takes an unw...
2023-07-28
1h 07
All of Sonar.1
Biweeklycast 22: Joy Of Missing Out
📺 Watch this episode on YouTube: https://youtu.be/q-uwt2NsTbw. Dima and Slava follow up on the topic in the previous episode and talk about joy of missing out, slowing down, and generally changing the ways we lead our lives. * Biweeklycast #21 with Yulia Kudina "Friends and Friendship" (https://biweeklycast.com/season-two/21) * JOMO: The Joy of Missing Out (https://www.psychologytoday.com/us/blog/happiness-is-state-mind/201807/jomo-the-joy-missing-out) in Psychology Today * Books by Chris Bailey * "Hyperfocus" (https://chrisbailey.com/hyperfocus). We discussed this book in Biweeklycast #12 (https://biweeklycast.com/season-two/12) * "How to Calm Your Mind" (https://chrisbailey.com/how-to-calm-your-mind/) * Slava's quest for slowing dow...
2023-07-14
51 min
On Purpose with Lisa Colantuono
Episode #16- Building a Challenger Mindset to Disrupt Your Market
Learn more about VCCP here.Connect with Brett Edgar here.Connect with Jonny Shaw here.
2023-07-10
28 min
The Sky News Business Podcast
The future of Thames Water, the rise of AI and global monetary policy
Ian King talks to correspondent Ashna Hurynag about the future of Thames Water and Wei Li, from BlackRock discusses predictions for global monetary policy. He also interviews the Chief Executive of Ceres Power - Phil Caldwell about the London Stock Exchange and Michael Sugden, Chief Executive at VCCP talks about AI in advertising.
2023-06-29
35 min
The Campaign Podcast
136. Creatives preview Cannes | Resurrecting slogans | Latest ads assessed
The Cannes Lions International Festival of Creativity takes place between 19 and 23 June. Richard Brim, global chief creative officer at Adam & Eve/DDB, Larissa Vince, chief executive of TBWA\London and David Wigglesworth, executive creative director at Grey London, share their thoughts on what to expect from this year's event.The trio also discuss the latest work: Rekorderlig "Be a little fruktig" by Havas London, Cadbury with "Speakerphone" by VCCP London and Branston "Bring out the Branston" by Wonderhood Studios.Charlotte Rawlings, reporter at Campaign, and Gurjit Degun, creativity and culture editor at Campaign, also discu...
2023-06-08
48 min
The Campaign Podcast
132. John Lewis & Saatchis exclusive interview | Brand Experience 360 | Latest ads reviewed
Rosie Hanley, head of brand and marketing at John Lewis & Partners, and Richard Huntington, chairman and chief strategy officer at Saatchi & Saatchi London, reveal the detail behind the retailer's pitch process and what's next for its marketing. The brand previously worked with Adam & Eve/DDB.Jonny Parker and Chris Birch, executive creative directors at VCCP London, review some of the latest ads: Slim Fast “Ooomph for your boomph” by Mother London; ITV "No silence please" by Uncommon Creative Studio; Tommy's "Let's bring them home" by VMLY&R; and BBC "Eurovision effect" by BBC Creative.Gurjit Degun...
2023-05-19
1h 00
Social Barbarians
Social Barbarians - Jonny Shaw Senior Chief Strategy Officer of VCCP
Join Sean Halter, CEO of Connectivity Holdings and MiO Marketplace, and Steven Moy, CEO of Barbarian as they interview VCCP's Chief Strategy Officer, Jonny Shaw, on this episode of Social Barbarians. Connectivity Holdings ConnectivityHoldings.com MiO Marketplace MiOMarketplace.com Barbarian WeAreBarbarian.com
2023-05-17
27 min
Delete Delete Engage
Advertising legend Jim Thornton on the secrets of creative communications
Jim Thornton is Executive Creative Director at VCCP London and one of the most successful and respected advertising creatives in the UK.Jim began his career as a copywriter at J Walter Thompson, London back in the late 90s and his career has taken in lead creative roles at GGT, TBWA, Mother, Leo Burnett and Arnold KLP before joining VCCP in 2012.He has also run his own advertising consultancy and even launched the world’s first death magazine, to help people cope with bereavement, I chatted to Jim about....Why great cop...
2023-04-26
49 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Huw Morgan
There’s been a shift in expectations around the employee value proposition. Sharing his views, Huw Morgan, Employee Brand and Engagement Lead, VCCP expands on the change in focus and how those businesses getting it right will find attracting and retaining talent far easier.
2023-04-18
12 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Gary Holt
Branding at its simplest is about competitive advantage. Listen now to Gary Holt, Co-Founder and Executive Creative Director, SomeOne discuss why brand identity is about how the brand is perceived and received, no matter how small the touchpoint and why business often desire a change in identity where actually the need is a change in experience.
2023-04-11
16 min
The Media Leader Podcast
Why reframing is better than convincing - with marketing author Richard Shotton
"Reframe the problem," says renowned marketing consultant and author Richard Shotton in his new book on behavioural psychology and its impact on advertising and media.In his new book, The Illusion of Choice, Shotton describes the various psychological biases (16-and-a-half, to be precise) that influence what we buy.Reviewing the title in The Media Leader, VCCP Media's joint chief strategy officer Steve Taylor called it a page turner and an “antidote” to “a sea of increasingly ineffectual sameness” in marketing.Shotton came on The Media Leader Podcast to discuss the book, and how knowledge of p...
2023-04-04
28 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Claire Tusler
In B2B there’s a lot of reliance on models which no longer work as effectively as they used to.” This year many companies are struggling to efficiently and effectively use the tech that’s now in place. In our latest episode, Claire Tusler, Chief Data Officer, VCCP discusses the tech stack challenges and why having a holistic view of the audience and influences enables targeting the right people in the right way.
2023-04-04
15 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Alan Watkins and Simon Jones
In our third podcast, business strategists Alan Watkins, CEO and Founder, Complete and Simon Jones, Lead Consultant, VCCP Business call on business and its leaders to become truth activists as a path to growth. Hear their views on why businesses need to face the truth, to grow up and show up to be forces for good.
2023-03-28
19 min
The Courageous Leaders Podcast
Scott Ewings: Why Investing in Resilience is Vital to Support Leaders
In this week’s episode I speak to Scott Ewings, Chief Experience Officer, Digital Experience @TPXimpact. Join us whilst we talk about the value of coaching in resilience. We'll discuss the need for investing in this kind of support - so not only executives but leaders on all levels can have access to coaching.Scott also kindly shares his experiences of the health scare it took for him to re-evaluate what he wanted from life, and some of the truly courageous decisions he made as a result.Key...
2023-03-23
42 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Ziba Goddard
Hear behavioural science expert Ziba Goddard, Chief Consulting Officer, Cowry Consulting on why B2B wrongly often assume customers make more rational decisions and why recognising B2B customers display the same cognitive biases and shortcuts is an opportunity to design experiences in a more human way.
2023-03-21
14 min
The Challengers Podcast From VCCP Business
Series Two - The Challengers Podcast From VCCP Business: Helen Tupper
In our opening podcast of our new series, Helen Tupper, Co-Founder and CEO, Amazing If, reveals how legacy career ladders are stifling progress and how to unlock career progression opportunities that already exist.
2023-03-14
20 min
The Campaign Podcast
116. EssenceMediacomX and VMLY&R on how AI (or ChatGPT) can transform advertising | Adland's diversity barriers
Sue Unerman, chief transformation officer at EssenceMediacomX, and Brian Yamada, chief innovation officer at VMLY&R, join the Campaign podcast to discuss the latest artificial intelligence breakthroughs, and how adland is captitalising on the growing trend.In addition, Campaign creativity and culture editor Gurjit Degun and reporter Charlotte Rawlings discuss the UK government’s decision to resist legal changes that could protect the rights of people experiencing menopause and what people in adland can do about it.The podcast also breaks down a recent VCCP study, which identified six barriers to young people from dive...
2023-02-02
39 min
The Campaign Podcast
113. Campaign podcast: ‘Year Ahead’ event & coverage under the spotlight
Campaign held its “Breakfast Briefing for the Year Ahead” event last week in London, the first time it’s been in-person since 2020.The topics arising from the gathering, which was held in partnership with Merkle, and the title’s “Year Ahead” coverage in print and online form the basis of this week’s podcast. Staff morale, the role of the chief marketing officer and adland’s lack of swagger were among the issues discussed by the host, Campaign’s creativity and culture editor Gurjit Degun, who was joined by UK editor Maisie McCabe and deputy editor Gemma Ch...
2023-01-12
42 min
The Places We'll Go Marketing Show
Paul Mead - The Journey Of A Natural-Born Entrepreneur
From selling sweets behind his school canteen, to building UK Net Guide up to 2 million users a month, and eventually founding VCCP Media, Paul has done it all. He's a marketing expert who has been in digital realm since it began just after the dotcom boom. In this episode, Paul divulges exactly how he got into marketing, his advice to business owners that feel like they're bubbling along, the power of a growth mindset and his fascination of the psychology of marketing. Topics: Growth mindset How grades have a negative effect on young p...
2022-12-16
45 min
BBI You're On Mute
Bianca Miller-Cole & Julian Douglas, Chairman of the Institute of Practitioners in Advertising (IPA) and CEO & Vice Chairman of VCCP
On this week’s You’re On Mute, we hear from Julian Douglas, Chairman of the Institute of Practitioners in Advertising (IPA) and CEO & Vice Chairman of VCCP, one of the UK’s top three advertising agencies.Julian shares details of his Jamaican father's transformational and inspiring journey, growing up in Manchester and how a ground-breaking advert, caused Julian to pursue a career in advertising instead of becoming a City of London derivatives trader. We learn first-hand about his response when directly confronted by racism and how his love of singing took him on an entrepreneurial excursi...
2022-12-01
51 min
Future Fuzz - The Digital Marketing Podcast
EP.23 - Conor McKenzie-Wilde - 5 guidelines for digital marketeers to get through a recession.
We talk to Connor about his 5 mantras for getting through the recession and what digital marketeers should be focussing on. Conor gives some brilliant advice, references to quotes and some very good reading which you can see linked in the podcast description. Conor McKenzie-Wilde is a Performance Marketing Strategist at VCCP Media. Conor specializes in finding opportunities for brands to generate growth, efficiencies and understanding of their customers in popular digital spaces. Quotes: "There's no problem so bad you can't make it worse." - Chris Hadfield "A recession is an opportunity in...
2022-11-23
25 min
Having a GAS...
Having a GAS with... Shaun McIlrath
Shaun McIlrath is Global Chief Creative Officer of Iris Worldwide. Shaun has been listed in The Top 10 Most Creative People In Advertising by Business Insider. He began his career as a script writer at the BBC before stints at impactFCA, HHCL, Heresy, VCCP and now Iris where he leads the agency’s creative output from London, winning over 200 industry awards for brands like MINI, Dominos, Adidas, Philips, Wonderbra and a Super Clio for Jeep.
2022-11-11
52 min
Think with Google Firestarters
Everything agencies are doing wrong | Founder, Fawnbrake
Amelia Torode spent many years leading strategy at agencies including VCCP, Good Relations Group and TBWA before launching The Fawbrake Collective, an independent strategy consultancy with a unique model based on distributed planning talent. In this fascinating episode Amelia talks about what's wrong with the current agency 'operating system', the need to move 'from large and layered to faster and flatter', how some moments in life refocus you on 'the fierce urgency of now', the challenge of running distributed teams, and why sometimes it can be hard but necessary to move on. Check out our YouTube video...
2022-11-10
38 min
Mumbrellacast
Victoria saves the day for Netball Australia; and building a global tourism campaign with Justin Graham
On this week's Mumbrellacast, the team discusses Visit Victoria's new deal with Netball Australia (02:11), COVID's impact on agencies as VCCP pulls out of the local market (09:15), SBS' Upfront (13:38), and the start of Christmas campaigns (22:27), before M&C Saatchi CEO Justin Graham chats behind the scenes on 'Come and Say G'Day', Woolies and M&C staying independent (24:57).
2022-11-02
45 min
Mumbrellacast
Victoria saves the day for Netball Australia; and building a global tourism campaign with Justin Graham
On this week's Mumbrellacast, the team discusses Visit Victoria's new deal with Netball Australia (02:11), COVID's impact on agencies as VCCP pulls out of the local market (09:15), SBS' Upfront (13:38), and the start of Christmas campaigns (22:27), before M&C Saatchi CEO Justin Graham chats behind the scenes on 'Come and Say G'Day', Woolies and M&C staying independent (24:57).
2022-11-02
45 min
How I Became ...
E06 | How I Became International CEO and Vice-Chairman Of VCCP & President of The IPA | Julian Douglas
“In the middle of difficulty lies opportunity” - Albert Einstein When Julian Douglas became president of the IPA (Institute of Practitioners in Advertising) that was the quote he chose to open his first speech with, and it was no mistake. You could say Julian has built his career off meeting challenges head on, and in doing so has built up quite the resume. In addition to being president of the IPA, Julian is also currently: - International CEO & Vice-Chairman of VCCP - Founder of private karaoke company, Lucky Voic...
2022-09-21
1h 34
The Drum Podcast
Streaming and the Future of TV
Live streaming took off in the pandemic - for influencers, for media organisations, for events, and for businesses. What platforms are a sure bet, and which new players are worth a look? What are the opportunities on streaming? In this episode of The Drum Network Podcast, host Chris Sutcliffe is joined by three expert guests to discuss everything from ad-supported streaming to whether we'll ever see the Xenomorph from Alien 3 drinking a Pepsi again. This week Sutcliffe is joined by Tom Jarvis, founder & CEO at Wilderness; Alex Wilson, executive creative director at Amplify...
2022-09-08
36 min
The Campaign Podcast
90: Client/agency relationships - how to make them last
An IPA-commissioned report, Partnering for Growth, released last week set out some of the key principles for agencies and clients that should lead to long-lasting, harmonious relationships.In this podcast episode, agency leaders discuss the findings, plus the challenges and successes they've experienced in their own careers when working with clients. Offering up their pearls of wisdom are VCCP London’s chief executive Andrew Peake, Fold7’s managing director James Joice and Louise Hayward, chief executive of Now, in conversation with Campaign premium content editor Nicola Merrifield.Subscribe to Campaign to keep up wi...
2022-07-15
29 min
Let's Do The Right Thing
Clare Hutchinson
VCCP was founded on the principles of integration around ideas rather than channels. In this episode, Deputy Chief Strategy Officer, Clare Hutchinson shares stories from a career that's provided invaluable insights for her clients; from global campaigns to understanding the consumer's emotional attachment to salad cream. Hosted on Acast. See acast.com/privacy for more information.
2022-07-13
34 min
Brand Banter Podcast
Episode 9: Carolina Cruz-Letelier, Partner + Managing Director @ MUH-TAY-ZIK / HOF-FER
On 'Episode 9: Carolina Cruz-Letelier, Partner, Managing Director @ MUH-TAY-ZIK / HOF-FER' of the Brand Banter Podcast, the guys were lucky enough to welcome on Carolina Cruz-Letelier, Partner + Managing Director at MUH-TAY-ZIK / HOF-FER (occasionally referred to on-pod as 'MH'), a full-service shop under the VCCP umbrella in San Francisco. During the pod, Carolina bantered about her journey, the evolution + current state of industry trends, and shared some awesome behind-the-scenes stories from some of MUH-TAY-ZIK / HOF-FER's prolific work with notable brands Staples, Audi, and the Golden State Warriors! Per Carolina's 'Shameless Plug Shill' s...
2022-05-13
43 min
The WARC Podcast
WARC Talks Strategy and Insight
This week WARC talks strategy and insight with Michael Lee, Chief Strategy Officer at VCCP, and Chair of the Account Planning Group and Mark Hadfield, Strategy Partner at Cravens. We discuss why strategists need to burst the strategy bubble, and how to do this. Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
2022-03-31
35 min
The WARC Podcast
WARC Talks Distinctive Assets
This week WARC talks distinctive assets with Will Caruso, senior marketing scientist at Ehrenberg-Bass Institute, and Alana King, planning director at VCCP. What are distinctive brand assets, how do you use them creatively, and how to avoid confusing consumers? Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
2022-03-03
33 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Ali Crossley
In our sixth episode, Ali Crossley, Managing Director, Distribution, L&G talks B2B digital buying behaviour; why future leaders need to be not only technical but also empathetic communicators and why there’s no option for the fs industry but to change.
2022-02-28
19 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Rachel Kerrone
Challenger is as challenger does. Hear Rachel Kerrone, Head of Brand, Starling Bank on tackling the sexist and stereotypical portrayal of women in finance. In this episode we talk about: why B2B marketing has to change; that personality can no longer take a back seat and driving a campaign for change
2022-02-18
20 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Lucy Carver
Get your heads above the parapet. Hear Lucy Carver, ESG and Sustainability Adviser on why intent is no longer enough. In this episode we discuss how businesses can lean in and play their part in meeting societies biggest challenges, from working out the role for the business, to collaboration and metrics for measurable action. Visit https://t.co/aHDlrhZajv
2022-02-11
18 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: James Harris
Stand and deliver. In our third episode, James Harris, Director, Head of Marketing, Fidelity International expands on why CMOs need to be commercial by talking the language of the sales team and how to ensure marketing plays a role throughout the value chain. Available now https://t.co/aHDlrhZajv
2022-02-04
16 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Antonia Wade
In our 2nd podcast, Antonia Wade Global CMO PWC shares her thoughts on how to get the value of B2B marketing to be better understood – from getting objective results to training teams to have the moral courage, data authority and commercial acumen to drive home the reason why. No more excuses B2B.
2022-01-28
20 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Pete Markey
In our first podcast, Pete Markey, CMO Boots expands on the most pressing B2B challenges including businesses that fail to make purpose real and embedded. Hear his views on why B2B brands need to be braver and more confident.
2022-01-24
19 min
The Challengers Podcast From VCCP Business
The Challengers Podcast From VCCP Business: Trailer
The Challengers Podcast From VCCP Business: Trailer by VCCP
2022-01-14
00 min
On Strategy Showcase
How Cadbury's "there's a glass and a half in everyone" rebuilt the brand
Cadbury’s belief that generosity is in everyone rebuilt its business. Sophie Kerbegian, former Head of Planning at VCCP and Benazir Barlay-Batada, Marketing Director at Mondelez share the backstory of this Grand Prix award-winning campaign.
2021-11-25
58 min
The Campaign Podcast
67: Campaign podcast – What can London-centric adland learn from Stoke?
Why VCCP’s academy launch in Stoke should be embraced in the war for talent and diversity. Also covered are the Media Week Awards, in-housing and creativity, as well as ads from Burberry, Barclaycard and more. Hosted on Acast. See acast.com/privacy for more information.
2021-10-29
48 min
The Campaign Podcast
62: Campaign podcast: Sir Martin Sorrell on S4's rapid growth and his £400m stake
Running order (click links to see the Work on Campaign's website). 2:50 Moneysupermarket (https://www.campaignlive.co.uk/article/moneysupermarket-unveils-moneysuperseven-squad-heroes-first-work-nca/1726297) vs Comparethemarket (https://www.campaignlive.co.uk/article/comparethemarketcom-good-things-happen-when-meerkat-money-vccp-blue/1727690). 8:10 Google "Hands raised" by Uncommon Creative Studio (https://www.campaignlive.co.uk/article/google-hands-raised-uncommon-creative-studio/1727404).11:10 Heineken "Worth the wait" by Publicis (https://www.campaignlive.co.uk/article/heineken-worth-wait-publicis/1727685).14:00 Sir Martin Sorrell interview.This episode was hosted by Campaign’s technology and gaming editor Simon Gwynn, with premium content editor Nicola Merrifield and UK editor-in-chief Gideon Spanier, and edited by Lindsay Riley. Hosted on Acast. See acast.com/pr...
2021-09-24
45 min
The Junior Mafia
Episode 13: Tilly Treloar
The Junior Mafia talks to Tilly Treloar, Planner at VCCP. We chat about everything from growing up in rural Australia, to pop culture, diversity, and why the advertising industry needs to be more inclusive of mothers.
2021-07-07
25 min
On Strategy Showcase
Tango soda's "Sticky Moments" campaign with Ray Patterson of Britvic and Rachel Walker of VCCP
The U.K. soda brand's search for purposeful humor that would reconnect it with youth culture after a long absence, and how focus groups fueled the insight. A 2020 IPA Effectiveness Award winner.
2021-04-09
51 min
Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
The Future of You- Tracey Follows
Send us a textThe episode features an interview with Tracey Follows who is a professional futurist. Since the future is what the podcast is supposed to cover, it was fantastic to have Tracey on the show. Tracey started her career in advertising and then moved client-side before taking on senior strategy roles at VCCP and JWT. Most recently she has been working as a futurist and running her own consultancy. Tracey has just authored a new book that explores the future of the individual in the technological age. The book...
2021-03-29
55 min
Some Context Please
Presenting & Trends - Advertising Episode 8
As we bring this season of Some Context Please to an end, Matt has our guests discuss the end of an advertising project and the all-important presentation. Our guests also offer some tips on how to break into the advertising industry and where to go next if you're interested in learning more. Lastly, Matt finishes off by getting some predictions into what the future of advertising might entail. Thank you for joining us for Season 2.People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ P...
2021-03-29
37 min
Some Context Please
New Media - Advertising Episode 7
In this episode, our guests explore the world of new media and how the internet continues to fundamentally change and challenge our ideas of advertising and interacting with customers. Matt takes special note to deep dive into Social Media and its role in the new media landscape.People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in/paul-sharp-43b9b213/ Some Context Please is produced by Foundry and Executive produced by Matt Leach. If y...
2021-03-29
28 min
Some Context Please
Traditional Media - Advertising Episode 6
In this episode, Matt dives into traditional media and how it fits into the modern advertising landscape. We ask what types of media still exist and how does the process of marketing change between platforms like TV and Radio compared to things like Youtube. Lastly, Matt takes a look at the difference between guerilla and earned media and how you can make both work for you. People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in...
2021-03-26
31 min
Some Context Please
Crossing the Line - Advertising Episode 5
Are there really do's and don'ts in advertising? Join Matt in this episode as we ask our guests about some of the unspoken rules around advertising and what you can and can't get away with. What happens when your ad backfires despite your best efforts and how do you deal with that as a professional? Matt also dives into the world of influencer marketing and how advertisers can use celebrity to appeal to audiences, specifically millennials and gen Z. People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - car...
2021-03-23
37 min
Some Context Please
Choosing Media - Advertising Episode 4
In this episode, Matt talks to our guests about the world of media. How do you choose what media type to use? What does a media buyer do? Is print media really dead? And how are you able to keep your idea consistent across different media, despite all the input you are receiving from different stakeholders?People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in/paul-sharp-43b9b213/ Some Context Please is pr...
2021-03-19
35 min
Some Context Please
Finding Truth - Advertising Episode 3
In this episode Matt asks our guests how they find and clarify research in relation to clients markets and competitors. He also discusses how companies are able to find their irrefutable truth and then balance that with persuasion techniques in order to successfully advertise. People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in/paul-sharp-43b9b213/ Some Context Please is produced by Foundry and Executive produced by Matt Leach. If you want...
2021-03-17
35 min
Some Context Please
The Creative Proposition - Advertising Episode 2
In this episode, Matt continues his discussion with our two guests discussing the world of Advertising. We explore how you start a project, what a creative brief needs to look like, and how the industry uses story nodes and narratives to elevate creative work. People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in/paul-sharp-43b9b213/Some Context Please is produced by Foundry and Executive produced by Matt Leach. If you wa...
2021-03-15
36 min
Some Context Please
What and Who - Advertising Episode 1
Welcome to season two of Some Context Please. In this episode, Matt introduces us to our two new guests who will join us as we dive into the world of Advertising over the next eight episodes. We ask, what an advertising career really entails, and look into some of the roles that make up the industry as a whole. People featured in this episode: Matt Leach: Education Lead - @leachworth Kat Topp: Freelance Conceptual Copywriter - cargocollective.com/redkatcreative/ Paul Sharp: Creative Director at VCCP - linkedin.com/in/paul-sharp-43b9b213/S...
2021-03-15
36 min
Silence Media Book Club
Bullshit
Joining Lee Henshaw from Silence Media to discuss Bullshit are Mary Keane-Dawson from Truth, Sam Fenton-Elstone from VCCP and Jessica Geary from RAPP. Visit the Silence Media website if you'd like to join Lee, Mary, Sam and Jessica at the Silence Please conference in London on May 25th. Hosted on Acast. See acast.com/privacy for more information.
2021-03-09
24 min
Think Twice Podcast
How Can Creative Tech Impact Strategists?
Guest Speaker, Rob Estreitinho, Strategy Director at VCCP, Marketing Director at Group Think and Writer of 'Salmon Theory' https://www.linkedin.com/in/robistyping/Subscribe to Salmon Theory here: https://robistyping.substack.com/Bots: Ideasbyai.net Copy.ai Douchebag Strategist: https://twitter.com/douchebagstrat?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor https://twitter.com/year_progress?lang=en https://twitter.com/big_ben_clock?lang=enResearch and Other Publications Mentioned: https://www.independent.co.uk/life-style/work-home-productivity-talk-talk-coronavirus-b466148.html https://www.businessinsider.com/weirdest-smart-gadgets-internet-of-things-smart-home-2017-3?r=US&IR=T#hatch-baby-smart-changing-pad-4 file:///Users...
2021-02-25
46 min
You drink - you learn.
#5. Be bold and have a voice with Robin Karakash from mozilla/firefox. 🇩🇪 lg.
Coca-Cola, Viacom, VCCP, Asics, Mozilla - what a great track record todays guest has - a true marketer and brand guy and as it turned out a good interviewer as well: Robin Karakash. Robin was working for Coca -Cola when we first met and built the first deep ingame advertising partnership and 360 degree campaign with Need for Speed and Coca-Cola Zero. New grounds for EA, Coke and the industry at that time. As we had not been able to exchange for years I am keen to find out what Robin did the last years and if I get s...
2020-12-23
46 min
Creative ICU by AdvertisingHealth
Brett O'Connor
In this week's episode of Medicine Avenue - proudly brought to you by AdvertisingHealth and the London International Awards - we speak to Brett O'Connor, Founder and Executive Creative Director of VCCP Health in London. In 2008 Brett left McCann to become a founder at VCCP Health, which is now one of the most highly awarded Healthcare agencies in London. During his time in healthcare, his experience has stretched from insect repellent to oncology and from KOLs to consumers in the high-street. Join us as we chat about his tenure a...
2020-11-29
51 min
Arye Lynet is Trying His Best
S1 E11: A Christmas Ad Nostalgia Binge!
Do you hear a jingle in the distance? It's time for a Christmas ad nostalgia binge! This week I'll be Trying My Best to tell you all about the best festive advertisements and commercials that have graced British screens over the years. If you like celebrity guest stars, unusual nativities and monsters under your bed, you're gonna love this episode. And if you want to keep up with the rundown to Christmas, you can use one of my favourite websites to do exactly that - https://www.christmasuk.org/ (not sponsored or affiliated, I just really like the site...
2020-11-21
44 min
Healthcare Comms Podcast
Episode #28 QUICKFIRE; Kristen Dimmock, Planning Director at VCCP Health
This time on the QUICKFIRE podcast, I had Kristen Dimmock on who is a Planning Director at VCCP Health. I asked Kristen 9 questions and turned it into a podcast episode. Some great answers on this one as I forgot to send Kristen the questions before interviewing her. Stay tuned for more.
2020-11-20
30 min
Healthcare Comms Podcast
Episode #27 Kristen Dimmock, Planning Director at VCCP Health
This time on the podcast, we had Kristen Dimmock who is a Planning Director at VCCP Health. It was a pleasure to interview Kristen on the podcast. I was inspired by her journey since stepping into healthcare communications, I won't revile to much, but there are quite a few twists and turns, which is why I believe Kristen is one of the best planners the UK has to offer. If you're a planner or LOVE strategy, then you need to listen to this episode! Stay tuned for more.
2020-11-19
1h 04
Como você foi parar aí?
🇬🇧 • 10 • Stephania Silveira - Diretora de Criação em Londres, Reino Unido
A campanha continua. Então se esses papos estão ajudando você a tentar sair do Brasil ou deixando a hora da faxina e da louça menos chata, acessa um desses links pra dar aquela força: Pra ajudar: https://linktr.ee/caioturbiani Apoia-se: https://apoia.se/comovocefoipararai Patreon: https://www.patreon.com/comovocefoipararai Nesse episódio o podcast nem precisou sair da ilha da rainha. Eu bati um papo com a Stephania Silveira, diretora de criação da Grey aqui de Londres. A Stephania nasceu em Forta...
2020-09-25
1h 03
People of Marketing by Planable
S1 E27: Amelia Torode - Co-Founder @The Fawnbrake Collective
Our guest today is Amelia Torode, the co-founder of The Fawnbrake Collective. She launched it as an antidote to large ad agencies, it's a new Operating System for brands, a new approach. Amelia has spent 20 years in London and New York working for agencies such as Ogilvy Interactive, MindShare, VCCP, Naked Communications, and TBWA. She began her career as one of the first WPP Marketing Fellows and has built deep expertise in technology.
2020-08-12
48 min
Having a GAS...
Having a GAS with...Hugh Todd
Today, I'm having a GAS with...Hugh Todd, a highly awarded creative director in London. He's worked for MullenLowe, Leo Burnett, VCCP, J. Walter Thompson and BBH. One of Hugh's more recent campaigns for MullenLowe was the 'We are Nurses' campaign for the NHS, a 360 campaign to recruit much-needed staff for the UK's healthcare provider. The work proved incredibly successful, helping reverse the negative trend in UCAS applications, with figures up 6%. www.mullenlowegroup.com/news/we-are-nurses Hugh's work can be found, unsurprisingly, at www.hughtodd.com © GAS Music 2020 ...
2020-05-29
1h 08
SalesChange - The Podcast
S01E13 - The One with Vinnie Romano from Dough
During the COVID-19 pandemic, many people have taken the opportunity to start something new & exciting – ‘dough.agency’ is the creation of Vinnie Romano, a 13 year veteran in the advertising world after serving with companies such as Publicis, VCCP, BBDO & The Monkeys in both London and Sydney. He then took time to create his own agency (Frizbee) – growing it to 15 people and having a turnover of $2.5m p.a which led to an acquisition offer from a larger group. Hear how hes doing and whats coming
2020-05-11
49 min
Sweathead, A Strategy Podcast
Philosophy for WTF? - Rob Estreitinho, Salmon Theory
Rob Estreitinho is a strategist at VCCP in London and he helps make strategy get-together machine Group Think happen. He also publishes Salmon Theory in which he discusses ways of seeing the world, often with a nod to working in advertising. We live-streamed this chat last week right into Sweathead on Facebook. Now it's here ... for your ears. You can find Rob here https://twitter.com/robistyping Salmon Theory is here https://robistyping.substack.com/ Sweathead strategy classes are in session: http://courses.sweathead.co
2020-03-30
46 min
Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
The Future is Strategy as a Team Sport- Amelia Torode
Send us a textAmelia is one of England's sharpest strategic minds. Inspired to join the ad business by a personal response from a letter she wrote to Sir Martin Sorrell.She joined the WPP fellowship program and worked directly with Jon Steel and from there built an amazing resume of experience including stints at Naked, TBWA, and VCCP where she was part of the team that won the ad account for the 2012 London Olympics. Today, she is the co-founder of the Fawnbrake collective- a network of strategic thinkers that are deployed on t...
2020-02-27
57 min
The Scale Up Playbook
Is Coca Cola's new positioning relevant to today's modern consumer?
Mark Cairen and Paul ask whether Coke’s new “Better when we’re open” positioning is really relevant to today’s opinionated consumers. And they’re joined by Coca Cola’s former Global Content Excellence Director Guy Duncan https://www.linkedin.com/in/theguyduncan who explains how Coke has always taken a stand on social issues, as he and Mark go back through Coke’s 70+ year history of ads. Plus, a new positioning for The Royal Bank of Scotland, and how brands should be making a stand over tabloid intrusion. And new campaigns from Think! British Heart Foundation and Teva. +++++ Coca Cola https...
2020-02-23
32 min
Healthcare Comms Podcast
Episode #02: QUICKFIRE - Brett O’Connor of VCCP Health
This week on the quick fire-mini-series I was joined by Brett O’Connor, the Co-Founder and Executive Creative Director of VCCP Health. We had a discussion around 10 topics related the healthcare comms which was really insightful and interesting, especially hearing from someone who has been in the industry for over 2 decades (sorry Brett, I know the decade lingo isn’t your thing, it sounds better than 250 months, 1000 weeks, or 5000 thousand days... I could go on...). I hope you enjoy listening, and look out for more podcast episodes next week.
2020-02-19
46 min
Healthcare Comms Podcast
Episode #01: Brett O’Connor, the Co-Founder and Executive Creative Director of VCCP Health
This week I was joined by Brett O’Connor, the Co-Founder and Executive Creative Director of VCCP Health for me, getting someone like Brett O’Connor on the podcast was an absolute must. We talked about his creative addiction and obsession from the very first job in the advertising world (you’ll find out how he got his first job in advertising, what a story that was), all the way up until now in healthcare communications it was clear his passion for art and creative work is 2nd to none and something a lot of leaders and people should look u...
2020-02-13
45 min
The Creative Moment Podcast
Creativity Matters' Podcast: Shaun McIlrath, Global Chief Creative Officer at Iris Worldwide
‘Creativity Matters’GUEST: SHAUN MCILRATHTITLE: GLOBAL CHIEF CREATIVE OFFICERCOMPANY: IRIS WORLDWIDEINTRO:This week I’m pleased to be catching up with Shaun McIlrath, Global Chief Creative Officer at Iris Worldwide on the Creative Moment Podcast where we talk about creativity and Shaun’s perspective on it.Shaun has been at Iris for almost 12 years, before that he was at VCCP and Heresy which he founded in 2002. Iris describes itself as a global creative...
2019-11-14
54 min
Ya Te Llamaremos
10. El Camino hacia Director de Arte. De TAG a VCCP Madrid.
Hoy en este podcast entrevistaremos Martin Lázaro, director de arte de VCCP, una agencia especializada en creatividad publicitaria. Martín nos va a contar qué es lo que hace un director de arte en una agencia publicitaria, cómo se formó para ello y lo más importante, cómo metió el pie en el vibrante mundo de las agencias publicitarias. También nos contará una forma bastante segura y enriquecedora de aproximarse al "mundillo" publicitario, que corresponde a su paso por The Atomic Garden, una escuela altamente recomendable para todo aquel que busque una formación puramente práctica en el...
2018-10-25
00 min
Encuentra trabajo - Ya Te Llamaremos
10. El Camino hacia Director de Arte. De TAG a VCCP Madrid.
Obtén una revisión gratuita de tu CV o LinkedIn en www.LinkaCV.com ----------------------------------- Hoy en este podcast entrevistaremos Martin Lázaro, director de arte de VCCP, una agencia especializada en creatividad publicitaria. Martín nos va a contar qué es lo que hace un director de arte en una agencia publicitaria, cómo se formó para ello y lo más importante, cómo metió el pie en el vibrante mundo de las agencias publicitarias. También nos contará una forma bastante segura y enriquecedora de aproximarse al "mundillo" publicitario, que corresponde a su paso por The Atomic Garde...
2018-10-25
19 min
Sweathead, A Strategy Podcast
The Philosophy of Strategy - Rob Estreitinho, Strategy
Philosophy is dope. Sure, some of the books are dense and the words longer than a giraffe, but we all have philosophies and can improve our lives by learning how to debate them with ourselves. Meet Rob Estreitinho, senior strategist at VCCP in London, and maker of Salmon Theory, a newsletter about the philosophy of strategy. We discuss: - Having A Thing - not just a CV - What philosophy is - The philosophy of freelancing - The philosophy of expectations versus reality - Going full-time You can find Rob at https://twitter.com/restreitinho And his beautiful newsletter Salmon...
2018-04-15
42 min
Build a Better Agency Podcast
Episode 48: What Clients Really Want, with Chantell Glenville.
Chantell Glenville is the author of "What Clients Really Want (And The S**t That Drives Them Crazy)" the first ever book on how to create great client/agency relationships written by an ex-client. Winner of the WACL Future Leader's Award 2013, Chantell has worked at some of the UKs top creative communications agencies such as AMV BBDO, VCCP, and Dare as well as client-side at Vodafone, a multinational teleco. Her experience both client and agency-side has given her a unique insight into the situations and behaviours that can really break client/agency relationships or make them excellent...
2016-09-06
45 min
The Campaign Podcast
Millennials are snake people
Our March episode is hosted by Shona Ghosh and features Charles Vallance, founder and chairman of VCCP, Phil Barden, author of 'Decoded: the science behind why we buy', and Marketing’s features editor Rebecca Coleman. This month, it's all about the use of 'millennials' as a catch-all term, and whether it's time to ditch demographics. Hosted on Acast. See acast.com/privacy for more information.
2016-03-07
25 min