Shows
Intentional ChangeBeyond Assumptions: Asking Better Questions in BusinessIn this episode of Intentional Change, Shawn FitzGerald sits down with Vada Grantham, CEO of Revelations Research Solutions, to explore the power of asking better questions and listening to customers with intention.Vada shares how market research goes far beyond surveys—it’s about uncovering insights that reveal why people buy, what truly matters to them, and how businesses can avoid costly mistakes. From blind spots caused by emotion to websites that silently drive customers away, Vada explains how research helps business owners see clearly, adapt quickly, and make smarter decisions.You’...
2025-10-0454 min
You Don't Need This PodcastTaste TestingVada Grantham helps companies understand their customers by activating effective research strategies. Along with supporting customer discovery through Revelations Research Solutions, Vada has helped college students explore the entreprenuerial lifestyle at DMACC for over 20 years. In EP64, we chat about Vada selling his family business that had 500 employees, how feedback is data, keeping an eye on cash flow when working with large companies, and how leaders can remain indispensable. BONUS MATERIALS https://RevelationsResearchSolutions.com http://Taste-Testing.YouDontNeedThisPodcast.com Reading Break from Roasted Reflections: Linchpin https://BenMcDougal.com/ta...
2024-11-1344 min