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Content MattersContent MattersBuilding Buyer Trust Through Purpose-Driven Content with Kerry Penny, ValtechWhat's the secret to crafting content that not only captivates but truly empowers buyers to take action?We’re joined by Amanda Cummings, Account Executive at Compose.ly, who shares her insights on the importance of building a collaborative relationship between sales and marketing. We’re also joined by Global Head of Brand and Content at Valtech, Kerry Penny ​​to share her expertise on shifting from traditional content strategies to buyer-centric approaches that transform the decision-making process. She emphasizes the importance of transparency and flexibility in building trust with cautious buyers. If you’re looking to step up your ma...2024-11-1257 minMarTalks- The #1 Ecommerce and MarTech application podcastMarTalks- The #1 Ecommerce and MarTech application podcastMars x Valtech, on composable transformation, with Kyle Barz and Casper Rasmussen.This episode of Martalks features Casper Rasmussen, global VP of Valtech and president of the MACH Alliance, and Kyle Barz, global head of technology for Mars. They discuss their collaboration, and how Valtech helped Mars to transform their ecommerce architecture and adopt a composable model.Read more about this episode on the Rosenstein Group blog: https://bit.ly/4eIWPqARosenstein Group: martech & ecommerce executive searchRosenstein Group is the only martech-specialist exectutive search firm. For over 20 years, we've been matching leadership talent in sales, marketing and...2024-10-1740 minValtech CaféValtech CaféExperience Innovation Stories: Insights from Digital Leaders in B2BNavigating digital transformation in an industry like manufacturing can be daunting. Crafting a digital strategy and roadmap requires expert guidance. What if you could get it from industry peers who are already succeeding? For the third consecutive year, we have conducted a comprehensive survey among global manufacturing leaders, delving into the present conditions and future ramifications of B2B digital transformation within the industry. In this 37-minute podcast, Javier Rodriguez, Senior Vice President and Head of B2B Ecommerce Digital Strategy and Transformation at ABB will discuss the findings from this survey, now available as a comprehensive report. He will...2024-10-0437 minValtech CaféValtech CaféExperience Innovation Stories: Unlocking Success Beyond MobilityToday's podcast focuses on "Beyond Mobility," Valtech's concept exploring how technological innovations are transforming the automotive industry. Join us as we delve into the impact of electric and autonomous vehicles, connectivity, and data integration. Gain insights on the latest trends in mobility as Denny Pezic, Valtech Global Vertical Lead of Mobility & Automotive, sits down with Nissan Head of Global Digital Product and Implementation Viv Yuen and Valtech Strategist Nick Richardson to discuss the role of generative AI and digital transformation. For more in-depth information, visit Valtech's website and explore our work on connected mobility.2024-08-2728 minDigitale Vorreiter:innenDigitale Vorreiter:innenWas die AI-Transformation im Mittelstand lehrt – mit Kai Ebert von Valtech Ohne Kai Ebert wären einige mittelständische Unternehmen bei den Themen digitale Transformation und KI womöglich aufgeschmissen. Er hat nicht nur langjährige Erfahrung in dem Bereich und unterstützt Unternehmen bei der Identifizierung sinnvoller AI Use Cases sowie der Entwicklung von nachhaltigen Strategien. Kai Ebert hilft zudem dem Bundesverband Digitale Wirtschaft bei der Erstellung des AI Playbooks – einem umfangreichen Grundlagenwerk für den Mittelstand zum Thema Artifical Intelligence im Jahr 2024. In Folge #247 eures Digitalisierungspodcasts von Vodafone Business spricht Host Christoph Burseg mit Kai Ebert über die Entwicklung und Bedeutung von Künstlicher Intelligenz im Mittelstan...2024-03-2549 minB2B Marketing PodcastB2B Marketing PodcastEpisode 137: How to visually make your brand stand out; plus the traps to avoid according to ValtechIn this week’s episode of the B2B Marketing Podcast, David Rowlands, Head of Content, B2B Marketing, spoke with David DeCheser, Chief Creative Officer, Valtech to talk about Valtech’s rebranding and why the experience innovation company decided to do it in the first place. They delve into everything from what traps to avoid when creating your brand creative to why building diverse teams is key for standing out. They also discuss what the visual design of a company should look like and how it can ultimately capture your brand’s story. Plus, we ask David if there’s anythi...2024-03-0621 minOmstillingOmstillingHvordan skaber man en lærende organisation? - ValtechHvordan skaber man en lærende organisation? Skal vi have flere platforme og mere teknologi? Eller hvad skal der til? Mange læringsudfordringer søges løst via teknologi. Og det er ikke den smarte vej. I hvert fald ikke, hvis man spørger Christian Sigsgaard, Group VP of Learning and Development Director i Valtech. I Valtech har de en anderledes tilgang til læring og udvikling. Lyt med i dette afsnit af Omstilling og bliv inspireret udover det sædvanlige, når du får input til at skabe en lærende organisation - for alvor.  2023-11-1533 minValtech CaféValtech CaféTransformation Stories: Are you ready to seize the untapped power of creativity in your business?Creativity is often viewed as a key driver of innovation and success in businesses. However, it is often also an underutilized asset. While creative thinking has the potential to revolutionize industries, solve complex problems and improve customer experiences, many organizations struggle to tap into it effectively. There are multiple reasons behind this paradox, ranging from a lack of understanding creativity's commercial impact to rigid structures that prioritize predictability over novelty. While discussions on creativity have become increasingly common, the pivotal question of how more brands can acknowledge its significance continues to be paramount. In today's 25-minute episode, we’re joined by...2023-11-0125 minValtech CaféValtech CaféTransformation Stories: How Customer Expectations are Impacting Car BrandsOver the past few years, we've explored everything from subscription services to tech integration, connected cars to smart cities and beyond. The pace of change in this sector is exhilarating, giving us a unique opportunity to reassess the automotive industry's primary drivers and how legacy brands navigate brand challenges in the face of evolving customer expectations. Today’s 30-minute podcast explores the transformative trends, innovative business models and emerging opportunities reshaping the automotive industry. We'll hear insights from Denny Pezic, Global Vertical Lead for mobility, Matt Redman, SVP Strategy Europe at Valtech and David DeCheser, Chief Creative Officer North America at...2023-09-2630 minValtech CaféValtech CaféTransformation Stories: Navigating Composable StrategiesIn our contemporary landscape, brands must offer personalized experiences to meet consumer expectations. To achieve this, connectivity is vital, serving as a beacon amidst the vast sea of information and allowing brands to differentiate themselves while fostering lasting relationships with their customers. Previously, a singular monolithic system was relied upon to consolidate all customer data, content, and contextual information. However, in modern times, these components are separated into composable systems, connecting to create seamless experiences. The "three Cs" - customer, content, and context - are crucial to achieving this, but the challenge lies in harmonizing them from their diverse origins. ...2023-09-0633 minValtech CaféValtech CaféTransformation Stories: Driving Growth with Brand AuthenticityIn today's economic climate, the success of a brand is primarily measured by how quickly they achieve exponential growth. But what if sustainable business practices and a positive lasting impact became the new marker of achievement? In the face of fierce competition for customers' attention, how can brands continue to grow and innovate while maintaining their core brand identity? In today’s 44-minute podcast, we sit down with Cyrus Schenck, CEO of Renoun Skis — the world’s first ski company to offset their carbon footprint _ and Marc Maleh, SVP of Emerging Technology and Connected Experiences at Valtech, to discuss the import...2023-06-2136 minValtech CaféValtech CaféTransformation Stories: How Mars is Driving Growth with EcommerceMars brand M&M'S have been working with Valtech to define and build their long-term D2C srategy and make it scalable to all Mars brands globally. They are able to pivot successfully because they recognize the vitality of being an ecosystem. Their strategy's leading North Star is to become omnichannel in the truest sense of the word. The crucial differentiator is how they allow customers to start, pause and resume their buying journey at any point. In today's 30-minute podcast, we sit down with Kyle Barz, Director of Global Retail & Ecommerce Technology at Mars Wrigley, and Casper Rasmussen, SVP...2023-06-1529 minBuilt to Sell RadioBuilt to Sell RadioEp 393 Inside the Mind of an Acquirer with Valtech’s Randy WoodsAfter a 23-year journey building Non-Linear Creations into a marketing giant with more than 120 employees, Randy Woods sold it in 2017 to Valtech. Valtech is a distinguished digital agency offering marketing, digital technology, and business transformation consulting services. Post-sale, Woods now serves as the SVP of Strategic Growth Opportunity at Valtech, a role dedicated to identifying potential acquisitions for the business. In the latest installment of Built to Sell Radio’s Inside the Mind of an Acquirer series, we sit down with Woods.2023-06-091h 02Designing for Movement: The UX For Mobility PodcastDesigning for Movement: The UX For Mobility PodcastBehind the Wheel of Automotive UX with Debayan Chakraborty, User Experience Lead at Valtech MobilityIn this episode of Designing for Movement: The Mobility UX Podcast, host Julian Brinkley is joined by Debayan Chakraborty, User Experience Lead at Valtech Mobility.Join them as they discuss:UX as a unique selling point for the modern automobile industryDesigning human-machine interfaces and driving innovationWhy OEMs should embrace a hybrid approach and include software expertise in their offeringsHarmonizing safety and UX in the automotive industryDebayan is an accomplished UX leader with an extensive background in in-car cockpit design. His expertise encompasses a wide range of disciplines, including UX design, service design, design...2023-06-0833 minBrand CollectiveBrand CollectiveValtech x Blair Roebuck: Demystifying Data“Marketing science” may sound intimidating, but according to Blair Roebuck, it has more in common with 8th grade science than you might think. In this episode, Valtech’s VP of marketing science and Forbes 30 Under 30 winner Blair shares how she discovered her passion for applying data insights to enhance digital experiences and ways she helps organizations transform their data into dollars. She reveals that brands that focus less on monetary transactions and more on harnessing data as currency are shaping the future of retail, and explains why 360-degree personalization is the key to customer satisfaction. Whether you’re still learning...2023-06-0533 minValtech CaféValtech CaféTransformation Stories: How to Build Fast, Efficient and Scalable Teams and TechnologyBusinesses today are faced with lots of restrictive challenges, from team and talent shortages, to creating organizational structures that can scale, to the frustrations of legacy technologies. In today's podcast, we sit down with Juan Sadurni, Practice Lead of Valtech_Inside, to discuss the large-scale complexities that companies face and how you can find the right solution, with scalable, efficient strategies. From tailor-made engagement models to building and integrating solutions specific to your business needs, Valtech_Inside allows institutions to transition from traditional players to leaders in the digital ecosystem. Listen to learn more.2023-05-1739 minValtech CaféValtech CaféTransformation Stories: Customer Experience: The new banking imperativeIn the last few years, new digital technologies have been revolutionizing the finance sector, allowing businesses to zero in on potential new revenue sources. As a result, innovative fintech trends are accelerating digital innovation in banking while challenging traditional banks to remain competitive at the same time. With the war in Ukraine and the possibility of global recession, the future of banking depends on finding a way to adapt to the new normal.  In today’s podcast, we are pleased to have Bertrand Marsault, Head of Client Strategy and Customer Experience at The National Bank of Canada, and Catherine Gauthier, Lea...2023-05-0423 minShelf: The Building Blocks of CommerceShelf: The Building Blocks of Commerce#6: Going Future-proof with Composable & Swappable Infra - Casper Aagaard Rasmussen, Valtech | Gordana Vuckovic, Vue StorefrontCasper is the Global SVP of Technology at Valtech, and Gordana is the Chief Revenue Officer at Vue Storefront. Both Gordana and Casper are part of the MACH Alliance as Executive Board Members - a global tech alliance that advocates for open, best-of-breed technology ecosystems And today on our final episode of Shelf Season #1, we have them both here at Mason - to speak about MACH and the Evolution of Commerce with Composable Architecture.  More about Valtech- https://www.valtech.com/en-in/  More about Vue Storefront- https://vuestorefront.io/  Connect with Casper on Lin...2023-04-2343 minSustainable Supply ChainSustainable Supply ChainExploring Valtech's 2023 Voice of Digital Leaders Report: Key Trends in Industrial ManufacturingSend me a messageWelcome to another exciting episode of the Digital Supply Chain podcast! I had the pleasure of sitting down with Herbert Pesch, Managing Director of Valtech B2B, to discuss some fascinating topics surrounding industrial manufacturing, B2B, and Valtech's recently launched Voice of Digital Leaders report for 2023.In our conversation, Herbert and I delved into the concept of servitization in industrial manufacturing and how it not only represents a significant shift in business models but also plays a vital role in promoting sustainability. Herbert shared some compelling insights on the benefits...2023-04-0328 minValtech CaféValtech CaféTransformation Stories: Applying a Data-Driven Approach to Learning & DevelopmentIn today’s 38-minute conversation, we hear from Peter Manniche Riber, Head of Digital Learning & Analytics at Novo Nordisk and Christian Haahr Sigsgaard, Global Learning & Development Director at Valtech. They share their perspectives on the challenges and opportunities of integrating learning & development strategies across organizations, and why applying a data-driven approach is the key to success. Interested to learn more about what we do? Visit our website: https://www.valtech.com/2023-02-2238 minValtech CaféValtech CaféTransformation Stories: How to ExperimentCould it be the case that the more senior leadership are involved, the less people experiment….? Could there a misconception that the highest paid person’s opinion counts the most…..? And does that in turn mean that to really feel free to experiment, we need to totally rethink our approach to it? In this podcast, we're joined by Hazjier Pourkhalkhali, Global Vice President Strategy & Value at Optimizely. In his 8 years at Optimizely, Hazjier has conducted more than 300 experiments and has led research into the effects of hierarchy, the science of running the perfect experiment, and ultimately the behaviours that truly trigge...2023-02-0933 minValtech CaféValtech CaféTransformation Stories: How MobilePay Captured the MarketThis 31-minute podcast delves into the challenges of revolutionizing mobile banking without any formal marketing campaigns. From anti-money laundering initiatives to relying on the overarching support from Danske Bank, we discuss what it takes to provide true value for customers by purely focusing on delivering extreme simplicity. Interested to learn more about what we do? Visit our website: https://www.valtech.com/2023-02-0831 minValtech CaféValtech CaféTransformation Stories: The 4 E's of CommerceWhen global logistics firm PostNord started releasing their annual Commerce Reports on the state of e-commerce across sectors in the Nordics, they noticed a shift in the trends defining the industry moving forward. In this 25-minute podcast, we’re joined by Solidad Gonzalez, e-commerce advisor at PostNord Sweden, to discuss PostNord’s four major trends defining the fast growth of commerce (The 4 Es). Want to know about what we do? Visit our website: https://www.valtech.com/2023-01-1925 minValtech CaféValtech CaféTransformation Stories: From Big Tech to Fintech - Innovation at ScaleNeobanks, the new generation of cutting-edge, fully digital banking services, are aiming to be more accessible than traditional banks while transforming the Financial Services industry. But how can banking services continue to work towards consumer-centric business models that meet their customers' needs? We are joined by Anne Marie Kindberg, Chief Officer at Lunar, a fintech market starter focused on challenging traditional bank models, to discuss in great detail the challenges of turning a cutting-edge product into something profitable. Want to know about what we do? Visit our website: www.valtech.com2023-01-0530 minValtech CaféValtech CaféTransformation Stories: Why Customers Don't Buy86% of customers are unlikely to buy products from a brand after an experience with incomplete or inaccurate product information. So, how much information do customers need about a product before they feel comfortable placing an online order? In today's podcast, we sit down with Raphael Iscar, Valtech’s Head of PXM, to discuss the ins and outs of Product Experience Management (PXM), what brands need to consider to deliver a winning product experience to their customers, and how strong PXM benefits your bottom line as well as builds customer loyalty. Want to know about what we do? Visit our website: ww...2022-12-2133 minThe Modern People Leader: Forward-Thinking HRThe Modern People Leader: Forward-Thinking HR71 - Melisa Saadi Guerbi (Director of People & Culture, Valtech) on using employee workshops to take action on feedbackMelisa Saadi Guerbi, Director of People & Culture at Valtech, joined us on The Modern People Leader. We talked about how Valtech used workshops to take action on employee feedback, their new internal meeting culture, and why she pivoted her career from sales to HR. Timestamps: good HR requires some sales and marketing skills (10:14), why we should be jealous that Melisa gets to work at Valtech (13:20), what came out of their “You make a difference” workshops (16:50), how the workshops were structured (24:23), the new internal meetings and communications culture at Valtech (30:18), Valtech’s collaboration playbook (33:20), the 3 keys to havi...2022-08-031h 02Valtech CaféValtech CaféTransformation Stories: Focusing on SustainabilityThroughout this series we’ve heard from brands who are putting sustainability at the centre of their agendas. No longer deemed as something that can be tackled in a few years’ time, we are all acutely aware of the need to act today to reduce our carbon footprint and help to reverse the damage happening to our planet. In recent times people have become more conscious of the impact that our online activity is having – yet at the same time we are continuing to move more processes, experiences and activities online. Ironic then you might say that a digital agency is fac...2022-04-2132 minValtech CaféValtech CaféTransformation Stories: Banking without BanksIs modern banking fit for the modern age….? Is technology innovation alone enough to make the difference consumers need to see? Those are the questions that we delve into in our conversation today. Whether it’s a need for banking without borders (physical or otherwise…), or perhaps a way to engage a new kind of talent in wanting to join the industry, there is lots to consider as we look at the future of banking in the context of transformation. We're joined by Bill Ashlok, Chief Technology Officer at Securrency, a financial markets infrastructure tech company focused on enhancing capital format...2022-03-2337 minValtech CaféValtech CaféTransformation Stories: Connecting with the Luxury ClientWe often talk of the vital impact and importance of the customer experience within retail, but for luxury retail in particular, the customer experience is more complex. Steeped in heritage, it’s an industry that has historically relied on 1-1 relationships, first name terms and in-store sales. How then does the industry keep pace with the digital age – one in which consumer demands are forever changed. How can the experience extend beyond the purchase, and what does the future really look like for those luxury brands seeking relevancy with their changing target audience? In this podcast, we’ll have front row se...2022-03-1531 minValtech CaféValtech CaféTransformation Stories: The Power of ChangeHow do you balance the power of influence with the risk of change? That was the question faced by P&G haircare brand Pantene when they realized their marketing heritage, made up of bouncy blow dries and perfect smiles, no longer resonated with their audience’s needs and wants. In today’s 43-minute conversation, we are joined by P&G’s Brand and Communications Director Helene Graffner, and Bernadette Hutson, Account Director at Valtech Radon, to talk about the challenges and opportunities of developing a successful inclusive and diverse campaign that drives social change on an often neglected community. Listen to lea...2022-03-1043 minValtech CaféValtech CaféTransformation Stories: Breaking the Barriers of DiversityListed as one of the UK's Top Most Influential Women in Tech & an international multi-award winner for her services to Diversity & Inclusion in industry, Sheree is the Diversity, Equity and Inclusion Leader at Valtech. Beginning her working life in Engineering gave Sheree first-hand experience of the problems she now works to fix. Her impressive career to date is complimented by the huge number of awards she has accumulated for services to Diversity & Inclusion in the tech industry in particular. Born in Sri Lanka, Sheree was adopted and raised in Ireland. With a keen interest in technology from an early age...2022-03-0226 minValtech CaféValtech CaféTransformation Stories: The Design Thinking JourneyWhat is design thinking and how can it help you to transform?  In this interview we speak to Claudia Böttcher - senior transformation consultant here at Valtech to help us answer those questions and to explain the concepts behind this human-centric approach. We’ll talk about how to embed design thinking into your organisation and the considerations you need to think about when embarking on a design thinking journey of your own. Wanna know more? Download our Design Thinking podcast: https://bit.ly/whitepaper-design-thinking2022-02-0829 minValtech CaféValtech CaféTransformation Stories: Mobility & Automotive Trends 2022As we get underway with a new year, we’re looking ahead to the Mobility & Automotive trends that are going to be making their mark. Building on another year of exciting changes and updates for the industry, in this episode, we're joined by two of Valtech’s leading mobility experts – Denny Pezic and Norman Palmhof - to bring us up to speed with the changes and trends we’re set to see accelerating into 2022 and beyond. From electrification to new market entrants, data to smart cities, we’ve got lots to cover!2022-01-2733 minValtech CaféValtech CaféTransformation Stories: The Data DimensionWith the ambition to deliver the best possible experiences for their users (and derive new revenue opportunities for themselves in the process), brands are understandably turning to their data to look for the answers. But, to deliver the experiences that add the most value requires a genuine understanding of your customer data. As we scale to new heights in connected, omnichannel offerings, we are only adding to the complexity that brands need to deal with. So, how can we make sense of the data we’re collecting? How can we derive value from it today, and how can we use th...2022-01-1240 minValtech CaféValtech CaféTransformation Stories: Enabling Freedom80% of Scandinavians say that they like to use a condom when they have sex with someone new. Only 50% make it happen. That’s the very unique challenge that Anette Otterström, Communication & Brand Manager Nordic at RFSU AB and Frida Karlsson, Business Director at Valtech_Radon set out to remedy. In fact, they set out to close what would become known as the condom gap. Together we’ll uncover the details of one of the most memorable pieces of marketing from the last couple of years.2021-12-1027 minValtech CaféValtech CaféTransformation Stories: Fully Immersive FinanceIt’s commonplace now for brands to talk about the combination of the physical and the digital - creating those borderless experiences that make interacting with a brand frictionless. But what if we could take that connected experience a few steps further, and send users right into the centre of a fully immersive, intelligent environment. The meeting of the physical works with augmented or virtual worlds within a single shared space. Enter the Metaverse, the latest offering on the tips of digital-industry tongues in this conversation with Lydia Livingston, Creative Director, Valtech and Sandro Tarchini, Finance Industry Lead, EMEA, Valtech2021-12-1032 minValtech CaféValtech CaféCommoditization in Context: A discussion with commercetoolsIn this episode we uncover the realities of commoditized technologies and discuss how to unlock the real value from your products. We take a look at the core challenges facing B2C businesses today, the impact of the more commonly known ‘composable architectures’ and what commoditization means for the companies building the best new products on the market. Join this conversation between Dirk Hoerig, CEO, commercetools & Pascal Lagarde, SVP Commerce, Valtech.2021-06-2940 minValtech CaféValtech CaféThe Enterprise Evolution: A conversation with SitecoreListen to the details around Sitecore’s latest acquisitions - and what those changes mean for businesses - and, more generally how we’re seeing enterprises reorganising their tech stacks to help them solve modern business challenges. Join the conversation between Tom de Ridder, CTO, Sitecore & Auke van Urk, CTO, Valtech.2021-06-2417 minValtech CaféValtech CaféConnected Experiences: Exploring Business TransformationThe consumer mindset has changed, yet we intuitively know that consumers have a desire to get back to something that feels normal. That’s why in this series of episodes, we’re looking at The Future Buying Journey. In this episode we talk to Tina Dejan, Co-Director of the Valtech Future Studio. In this episode she brings us all up to speed on what we actually mean by business transformation, why businesses do indeed need to transform, and why we've created the Valtech Future Studio to help businesses to meet their future ambitions. Don't just imagine the future, build it!2021-05-2129 minValtech CaféValtech CaféConnected Experiences: Discovering The Third SpaceThe consumer mindset has changed, yet we intuitively know that consumers have a desire to get back to something that feels normal. That’s why in this series of episodes, we’re looking at The Future Buying Journey. In this episode we talk to Shannon Ryan, EVP Valtech North America, about how the pandemic has changed B2C customer behaviour and the trends that are going to stick around for the long term. We look at the influence of influencers, how to create a real connection and making the store about more than just fulfilling a transaction.2021-04-2536 minAfter Talk by Vue.js BerlinAfter Talk by Vue.js BerlinAfter Talk Podcast S02E01 - Tim Benniks | Director of Web development @ ValtechWelcome to the second season of our After Talk podcast. Our first guest is Tim Benniks, director of Web Development @ Valtech, YouTuber and speaker.   Tim has worked at different agencies in Amsterdam and Paris over the past twelve years. He has been lucky enough to have had global clients like: Nike, Heineken, Google, Tommy Hilfiger, EA games, Chanel and Hermès. Next to being web development director he also has a transversal front-end lead role for the biggest global client program at Valtech. The job involves programming with nice technologies but also animating an international group o...2021-01-141h 17Valtech CaféValtech Café25 of 25 – Freek Bijl, Liking what you See in the Mirror?Valtech’s Group Chief Strategy Officer reflects on a year like no others. From work-life balance to inclusion and diversity, the curveballs thrown this year may have opened our eyes and paved the way for some needed changes.2020-12-2218 minValtech CaféValtech Café17 of 25 – BMW, Keeping Up with ChangeBuy extra horsepower as you see the mountains approaching, or take a nap while driving to work? The digital transformations at BMW never stop. Learn how BMW continue to transform their organisation, products, services and not least the experiences they provide their customers.2020-12-1622 minValtech CaféValtech Café16 of 25 – Valyo, Challenging the Institutions in FinanceThis is the story of a man who had a bad experience and turned it into a business. He's the CEO of Valyo, a company that turned bond-trading upside down by digitalizing the process, and thereby dared to challenge the giants in the Financial sector. Learn how and why he did it.2020-12-1518 minValtech CaféValtech Café15 of 25 – LNER, Innovating beyond RailsLNER made the most of the pandemic and accelerated their plans for innovations from their blueprint. Learn how digital is now a part of almost all departments, what they’ve done and what you can expect from future train rides.2020-12-1419 minValtech CaféValtech Café14 of 25 – Wonderful Copenhagen, Sustainable Tourism before and after the PandemicTourism in 2020 was an entirely new ball game. Get inspired by Wonderful Copenhagen’s approach, as they focused on sustaining their product – Copenhagen – while also preparing to digitally enable a more purpose-led travel trend.2020-12-1319 minValtech CaféValtech Café13 of 25 – Health, and Human to Business TransformationAre we standing in front of a reformation of the health care system? Our esteemed health expert and proclaimed futurist, Rasmus Rask, shares his thoughts on a future where commercial players play a bigger role in global health.2020-12-1119 minValtech CaféValtech Café12 of 25 – Creative Services in a PandemicFrom one day to the next creators had to rethink how they produce original content. So what did that shift do? Our Creative Director, Roxana, provides her insights to the changed reality of the creatives.2020-12-1118 minValtech CaféValtech Café11 of 25 – MACH, the New Digital BuzzWhat is this MACH everyone is talking about? Our expert answers all the fundamental questions like what it is, who stands to benefit from it and why it’s such a hot topic. It’s definitely here to stay, so you should get acquainted with it sooner rather than later.2020-12-1018 minValtech CaféValtech Café10 of 25 – Sika, Global Roll-Out during a PandemicA global roll-out of more than 100 websites is stressful enough – imagine adding a global pandemic to the mix. It might seem like unfortunate timing, but for Sika it may have been an advantage. Listen to their experience:2020-12-0927 minValtech CaféValtech Café9 of 25 – Telia, Data-Driven Enterprise ApproachAre you acting on data or gut feelings? While being data-driven seems daunting for many, it’s a matter of survival, if you ask Christian. Dedicated to the magic of data and with loads of experience, Christian shares his valuable insights.2020-12-0820 minValtech CaféValtech Café8 of 25 – Toyota, Adapting Automotive to the Digital AgeWhat meaning will a car have in the future? Listen to Alessio Becattini's insights from the ever-evolving automotive industry, and prepare yourself to be baffled by his notion of a 'car' in the future.2020-12-0722 minValtech CaféValtech Café7 of 25 – Novo Nordisk, Life Changing Digital TransformationNovo Nordisk is a leading global healthcare company. They are dedicated to driving change to defeat diabetes and other serious chronic diseases such as obesity and rare blood and endocrine disorders. Listen to the podcast and learn how Novo Nordisk has been on a massive Enterprise Transformation journey - moving from a traditional “Digital last” to a “Digital first” organization.2020-12-0618 minValtech CaféValtech Café6 of 25 – Valtech, Luxury ExperiencesWhen all brands are forced to move in the same direction, how do you differentiate your customers’ experience? Having advised some of the biggest luxury brands out there, Line's answer is not one to be missed, so enjoy!2020-12-0420 minValtech CaféValtech Café5 of 25 – Valtech Mobility, Mobility Trends 2021The Managing Director of our joint venture with Audi, provides a glimpse into the past, present and future of automobiles. Today a car has more software in it than a Boeing Dreamliner, so what can and should you expect from the industry going forward?2020-12-0419 minValtech CaféValtech Café4 of 25 – Valtech, Connected ExperiencesIs there any room left for brick & mortar stores? Being the mastermind behind innovative products and experiences for clients like Disney and Levi's, Jeremy provides answers to this question, and they are not to be missed.2020-12-0322 minValtech CaféValtech Café3 of 25 – Wavin, Purpose-led B2BWhat does it entail when a business decides to become purpose-led? Wavin invites us on their journey, sharing their insights spanning from organizational anchoring to marketing translations. Enjoy!2020-12-0223 minValtech CaféValtech Café2 of 25 - L'Oréal, Managing a Website FactoryWhat is a Website Factory and how do you make an entire organisation adopt the new ways of working that comes with it? Anne Guichard, L'Oréal's Global Chief eCommerce knows the ins and outs, having been responsible for exactly that for the entire L'Oréal organisation. Listen and learn.2020-12-0123 minValtech CaféValtech Café1 of 25 - Grundfos, Organizational Change in Digital TransformationsSharing the learnings and insights from Grundfos' massive Digital Transformation, their Group Senior Director for Digital Customer Excellence also provides 5 specific areas of focus, you should be aware of when embarking on a transformation journey. Enjoy!2020-11-3028 minValtech CaféValtech CaféTeaser - 25 Days of Digital TransformationStay updated on the latest and greatest in digital with our brand new Podcast series "25 Days of Digital Transformation" featuring clients and experts. We give you 25 podcasts, 20 minutes each. Subscribe to stay up to date from 1st December!2020-11-2601 minValtech CaféValtech CaféS2 E3: The agile way of working in the low-touch economyIn this episode, Olivier Bras, Director Agile Practices at Valtech, and Queeny Rajkowski, Head of Valtech Academy, explain what they have seen as positive and negative effects for agile teams of working together, apart. Using examples from Valtech, they illustrate how to boost employee happiness and team productivity. They explain how an increased usage of digital tools and creativity, supports working remotely successfully and how this crisis opens up new windows of opportunity. This episode provides you hands-on tips to remain successful now and in the unknown future.2020-09-2316 minThe CMO Asia PodcastThe CMO Asia PodcastPascal Malotti | Strategy Director at Valtech FranceThe CMO Asia Podcast was recently invited to attend the National Retail Federation 2020 #nrf2020 in New York, the mecca of retail. It is the place to be for all retail companies. If you couldn’t be there, here is a podcast recording we made at the event with Pascal Malotti, Strategy Director at Valtech France, where we deep dive into key topics that are sure to revolutionise retail over the next decade, including: - Why Valtech is attending #NRF2020 - Why venturing outside the convention centre to find out how leading retailers in New York are transforming consumer in-store experiences is...2020-03-0333 minValtech CaféValtech CaféS2 E2: Why Design Systems matterDesigning at scale with different and always-changing resources can be complex to manage. Design systems allow brands to set a single source of truth in terms of design, helping lots of people from content creators to UX designers. What are the perks of creating a design system? How building a structure can help brands to be more creative? In this episode, Roxana Brongo and Lina Zarate, respectively Creative Lead and Digital Strategist at Valtech Montreal, explore how design systems can help brands be more efficient and what it means for the future of technology.2020-02-2811 minValtech CaféValtech CaféS2 E1: Reimagining shopping experiencesHow do brands bridge business challenges with customer needs through tech and creativity? In this episode, our experts discuss what great brands are aspiring to do to conceive great shopping experiences. Shopping beyond buying, customer experience as the brand, and technology as an expression of imagination are the 3 key pillars explored by Daniel Grisgby, Creative Technologist, François Haguel, VP Consulting Services and Lina Zarate, Digital Strategist. Don’t miss this episode that also provides some insights into the latest tech and trends featured at NRF 2020 in New York, one of the largest retail conferences.2020-01-2927 minValtech CaféValtech CaféEpisode 12: Personalization, the key to great customer experienceHow important is personalization for brands and marketing - communications teams? How can companies integrate these practices into their own activities? In order to share some insights on this subject, discover our last podcast on personalization with Gabriel Coder, product owner and Lina Zarate, digital strategist.2019-12-1219 minValtech CaféValtech CaféEpisode 11: Les enjeux du design inclusifCamille Rubeillon, lead UX et Anne-Marie Lavoie, designer UX, démystifient le design inclusif. Dans cet épisode, seront abordés les enjeux de designer des expériences utilisateurs universelles en prenant en considération les aspects de diversification et de collaboration. Comment concevoir des expériences utiles à tous, sans pour autant en diluer la saveur? Camille et Anne-Marie vous partagent leurs réflexions sur le sujet! Bonne écoute Partagez votre avis sur notre page Facebook Valtech Canada : bit.ly/ValtechCanadaFacebook2019-11-2017 minDMN One-on-OneDMN One-on-OneAllison Simpkins of ValtechAllison Simpkins of Valtech by DMN One-on-One2019-11-0508 minValtech CaféValtech CaféEpisode 10: The Automotive & Mobility IndustryListen to this quick discussion with our mobility & automotive expert. He shares his vision for this industry and how we need to pay more attention to it as it will shape our lives and cities. Share your comments and feedback on our Facebook page Valtech Canada: bit.ly/ValtechCanadaFacebook2019-10-2208 minIntel on AIIntel on AIPowerful Visual Analytics for Retail and Fighting Bias in AI with Valtech – Intel on AI Episode 31In this Intel on AI podcast episode: There is a massive amount of insight to be gained by studying brick and mortar customer behavior. Yet capturing, labeling, and analyzing that data can be a very complicated and compute intensive activity. Dan Klein, Chief Data Officer at Valtech, joins the Intel on AI podcast to discuss how Valtech’s project VOID (Visual Object Identification) uses Intel® NUCs and the Intel developer stack to capture retail customer data like customer locations, face metadata, and apparel metadata to provide incredible real time insights for retail organizations. He talks about how powerful this tec...2019-09-2713 minValtech CaféValtech CaféEpisode 9: Community Management as a scienceCommunity management is no longer just a one person job. Companies that want to excel on social media to increase engagement rates need to have cross-disciplinary community management teams to integrate different layers of analysis and input. By unlocking the power of data, companies can optimize community management to significantly improve their marketing. Explore this new perspective in our latest podcast. Our articles about this subject: Part 1: http://bit.ly/CommunityManagementasasciencePart1 Part 2: http://bit.ly/CommunityManagementasasciencePart2 Share your comments and feedback on our Facebook page Valtech Canada: bit.ly/ValtechCanadaFacebook2019-09-2319 minValtech CaféValtech CaféEpisode 8: Digital ChinaIn this episode we discuss the importance of understanding the Chinese customer and market as it becomes more and more appealing to foreign retailers. Our experts share best practices and key steps to enter the market: build brand awareness on Chinese social media, understand the Chinese digital marketplace, and install mobile payment solutions like Alipay and WeChat payment to your Chinese consumers. Share your comments and feedback on our Facebook page Valtech Canada: http://bit.ly/ValtechCanadaFacebook.2019-06-0424 minValtech CaféValtech CaféÉpisode 7: Tests utilisateursMarie Boubet et Anne-Marie Lavoie, designers UX de notre bureau de Montréal, démystifient les tests utilisateurs. Dans cet épisode, elles mettent toutes deux l’emphase sur l’importance de ces tests pour toute entreprise avec une culture centrée client. En effet, inclure ses clients à travers des tests permet de comprendre leurs attentes et besoins et donc de pouvoir y répondre adéquatement et assurer une bonne expérience utilisateur. Découvrez nos expertes et leur vision commune du UX dans ce 7ème épisode de Valtech Café. Bonne écoute!2019-04-3024 minValtech CaféValtech CaféEpisode 6: Branding ExperienceLe premier contact des consommateurs avec une marque ou entreprise se passe majoritairement sur mobile. C’est pourquoi il faut penser d’abord numérique dans la construction de son brand avec une approche « digital first ». La présence numérique d’une entreprise est essentielle et déterminante. Et cela apporte des nouveaux défis aux marques pour se positionner de façon pertinente pour ses clients. Écoutez et découvrez les conseils de Roxana notre lead création et Catherine notre lead CX pour intégrer cette approche du « digital first » au sein de de votre pratique de branding. Bonne écoute...2019-03-1519 minBits vs BytesBits vs Bytes026 – Creating Digital Experiences with ValtechArnoud Martens is the Managing Director of Valtech Netherlands, which in turn is part of Valtech, a large digital agency with more than 2500+ people employed in 16 countries. Valtech Netherlands was created by the acquisition of eFocus. And we talked about this transition, what it meant but also the bigger strategy behind this acquisition. […]2019-02-2643 minBits vs BytesBits vs Bytes026 – Creating Digital Experiences with ValtechArnoud Martens is the Managing Director of Valtech Netherlands, which in turn is part of Valtech, a large digital agency with more than 2500+ people employed in 16 countries. Valtech Netherlands was created by the acquisition of eFocus. And we talked about this transition, what it meant but also the bigger strategy behind this acquisition. […]2019-02-2643 minBits vs BytesBits vs Bytes026 - Creating Digital Experiences with ValtechArnoud Martens is the Managing Director of Valtech Netherlands, which in turn is part of Valtech, a large digital agency with more than 2500+ people employed in 16 countries. Valtech Netherlands was created by the acquisition of eFocus, and we talked about this transition, what it meant but also the bigger strategy behind this acquisition.2019-02-2643 minRETHINK RETAILRETHINK RETAILEP4 - EVP Retail for Valtech, Jean-Christophe HermannWhat do retailers need to have on their radar this year? Jean-Christophe Hermann, EVP Retail for Valtech, shares his insights about NRF 2019, his top trends in retail and provides an Amazon update. Learn how advance analytics and mobile-centric experiences are taking center stage.2019-02-0733 minValtech CaféValtech CaféEpisode 5: NRF 2019 - Retail TrendsWhat do retailers need to have on their radar this year? Jean-Christophe Hermann, EVP Retail for Valtech, shares his insights about NRF 2019, his top trends in retail and provides an Amazon update. Learn how advance analytics and mobile centric experiences are taking center stage.2019-02-0434 minRun it Like a GirlRun it Like a GirlEpisode 24: Run it like a girl with Allison Abraham Simpkins, Sr. VP North America, ValtechAlthough Allison Abraham Simpkins worked for a tech company where gender equality never came up as an issue she did see the gap elsewhere.Allison,  who is now the Senior Vice President for North America and Managing Director of Toronto for high-tech company Valtech is passionate about attracting more women to the industry.On this episode of Run It Like a Girl Allison tells us how mentorship has played a vital role in getting her where she is today, and her belief that changing the stats on women in the tech field will require the h...2019-01-2121 minValtech CaféValtech CaféEpisode 4: Tech trends in mediaWhat are some the tech trends in media that we can’t ignore in 2019 and the coming years? Damien Lefebvre, president of Valtech Montreal, discusses his top trends: no interface and 3D experiences. Audiences are ready for new content formats which can help brands and publishers differentiate themselves in their own industries. Share your thoughts with us through Facebook: https://www.facebook.com/ValtechCA/ Thank you for listening!2019-01-1116 minValtech CaféValtech CaféÉpisode 3: AgilitéBien plus qu’un changement structurel et de méthodologie, expérimenter l’agile pousse les entreprises à s’engager dans une profonde transformation culturelle. L’agilité est cruciale pour livrer un produit avec de la valeur et une utilité pour vos clients. Comment déployer l’agile dans votre organisation ? Quels sont les facteurs clés de succès ? Pour discuter et répondre à ces défis Xavier Renaudin, notre expert en agilité et Martin Lapointe, coach agile, partagent dans ce podcast leurs bonnes pratiques et expériences terrain pour déployer l’agile au sein de vos organisations. Bonne écoute! Pour en savoir plus...2018-05-2927 minRetail Tech PodcastRetail Tech PodcastInterview with Line Tousignant Sr. Director Global Retail at Valtech on Waves of Change in RetailIn this interview I spoke with Line Tousignant from Valtech a digital design and implementation agency working with clients on multiple continents on what they see as the waves of change in how consumers interact and expect from retailers and how retailers are responding and adapting with the change.  In December of last year Valtech surveyed 500+ online shoppers across the United States. In addition, Valtech interviewed leading retailer 1-800-Flowers.com, along with industry experts, to deliver this comprehensive report.2018-04-2053 minRetail Tech PodcastRetail Tech PodcastInterview with Line Tousignant Sr. Director Global Retail at Valtech on Waves of Change in RetailIn this interview I spoke with Line Tousignant from Valtech a digital design and implementation agency working with clients on multiple continents on what they see as the waves of change in how consumers interact and expect from retailers and how retailers are responding and adapting with the change.  In December of last year Valtech surveyed 500+ online shoppers across the United States. In addition, Valtech interviewed leading retailer 1-800-Flowers.com, along with industry experts, to deliver this comprehensive report.2018-04-1953 minValtech CaféValtech CaféPodcast - Customer Journey Mapping 101Want an inside perspective on how large companies are using customer journey mapping? Listen to our podcast for tips from a pro, Mathieu Paradis, Senior Director of Customer Experience Design at the National Bank of Canada. Led by our VP of Strategy and Design, Anastasia Simitsis, the podcast will address the challenges large organizations face on their road to customer-centric transformation.2018-04-0229 minValtech CaféValtech CaféÉpisode 2: Parcours ClientLe terme CX dérivé de l'anglais, Customer Experience, se rapporte à une approche « Customer Centric » qui vise à améliorer l'expérience client tout au long de son parcours avec une marque. Comment son application peut aider une entreprise à se recentrer sur son client? Pourquoi est-il important aujourd’hui d’investir dans le CX? Notre deuxième épisode Valtech Café répondra à ses questions et bien plus. Avec Mathieu Paradis, Directeur Principal Design de l’Expérience Client, BNC et Anastasia Simitsis, VP Stratégie et Design d'expérience, Valtech Canada2018-03-2932 min