Shows
Women at Halftime Podcast246.DAP Software Plugin with Veena PrashanthVeena Prashanth describes herself as a software developer with a unique passion for marketing, positioning herself at the intersection of technology and business growth. In her role, she not only creates software products but also actively utilizes them in her own business endeavors, such as membership logins, quizzes, and shopping cart plugins, all born out of genuine needs she's encountered. This distinct position enables her to address real challenges faced by online business owners, emphasizing a pragmatic approach over mere theoretical concepts. Her commitment is evident in the fact that every product she develops is rooted in addressing the...2023-11-2851 min
WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups#751 WP-Tonic This Week in WordPress & SaaS: With Special Guest Veena Prashanth Digital Access Pass#751 WP-Tonic This Week in WordPress & SaaS: With Special Guest Veena Prashanth Digital Access Pass
DigitalAccessPass.com
SmartQuizBuilder.com
WP-Tonic Show Hosts Jonathan Denwood & Kurt Von Ahnen
How To Build A Successful BootStrap Startup Business
Main Questions For Interview With Our Special Guest Veena Prashanth
#1 -Veena maybe you can tell us how you got involved in the world of WordPress and then started DigitalAccessPass.com and SmartQuizBuilder.com?
#2 - What have been some of the biggest challenges you have faced connected t...2023-03-0953 min
Supercharging Business SuccessHow to Transform your Knowledge, Skills and Expertise into Recurring Income Using a Membership Site – in Just 7 Minutes with Veena Prashanth
What You’ll Learn From This Episode:
* How can you monetize using a membership website
* How a membership site can be of good use even if you are just using it to deliver your freebies
* Having a short-list before deciding which membership site platform to use
Related Links and Resources:
Go to their website https://digitalaccesspass.com/worksheet. Read that first, then download the freebie worksheet.
Summary:
Veena Prashanth is the co-founder and co-developer of DigitalAccessPass.com (DAP), a premium Membership Plugin for Wordpress, founder of one of...2020-06-2911 min
Women at Halftime Podcast54.All About Membership Sites with Veena PrashanthVeena Prashanth is the co-creator of a wonderful membership software, Digital Access Pass. In this episode we define what is entailed in creating a membership site, why we need a plugin and how to manage products. We also delve into learning management systems and the LMS she has now created for DAP. Membership sites work extremely well along with online courses and she shares “why!” As we discuss the different business models, fees and requirements, we take away some of the fear and mystery of the technical aspects involved in the set-up. Veena is a delightful interview and...2020-05-1948 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How an automated notification helped this user save $800 in recurring revenue - Episode #34!Action takers always win! Being at home now more than ever means... more time to work on my passion! I didn't have any plans to record a podcast episode this morning but I received an email from a customer this morning where he shared an email to show how something he did recently created an $800 sale that you can do very easily as well. Be sure to take a listen to find out what this customer of our membership plugin - DigitalAccessPass.com (DAP) said and why it was important for me to share this...2020-03-1407 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How to Minimize Failed Payments with PayPal, Stripe & Authnet – Episode #33!Involuntary churn does not just impact your revenue, it negatively impacts your relationship with the customer as well because they lose access to the product or service they are actively using without even realizing that their payment failed or their subscription was suspended or terminated. You can easily minimize involuntary churn using the right tools and strategy. Each payment processor is different and they deal with failed payments differently. Take a listen to this episode to learn how you can automate failed payment management that will allow you to minimize the friction customers may encounter d...2020-03-0912 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!A Simple & Easy-to-Implement Rewards-Based Membership Model - Episode #32!Recently one of our DAP customers contacted us as he wanted to know if there was way to implement a rewards-based membership model. Here's what he wanted to do... When users click on his facebook ad and land on his opt-in page, he wanted to gift those users 100 points. And he wanted to allow these users to use their points just like coupons on the checkout. A simple rewards-based model that's sure to help you increase your opt-in conversions. Because not only are you giving away a valuable freebie when they opt-in but...2020-03-0118 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Membership Models: The Magazine Subscription Model - Episode #31!Recently we received a pre-sales email from a user who asked some great questions about magazine subscription model. She said: I'm looking for a membership plugin that will do the following: - Person purchases a membership and gets access to the current month's content, but not previous months content. - As long as they are a member, they get ongoing content that is published each month on the first of the month. - I would want to have a Member's Area or Dashboard where they can view all the content that they have...2020-02-2217 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Cross-site Product Chaining - How to connect different Membership Sites - Episode #30!You probably already know what is Product Chaining in DAP. With Product Chaining, you can set up rules in DAP to say, if a member buys Product A, also give them access to Product B. This is for 2 products on the same web site. Now imagine doing Product Chaining across two different web sites, each with its own DAP installation. It is basically cross-site product chaining. And this is exactly what you can do using DAP2DAP! You can have users automatically registered on the destination DAP site when they make a purchase on the...2020-02-1614 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How to Verify Email on the Checkout Page and keep your Email List Clean- Episode 29!Users mistyping their email address on the checkout page is a big problem for online business owners. As mobile ordering is becoming common, this is becoming a huge problem as people have typos in the email more than ever before. So users complete purchase without realizing that they mistyped their email. After purchase, they look forward to getting started and expect some kind of purchase confirmation or a welcome email but that email never arrives. This obviously results in poor customer experience and often results in refunds and cancellations. Some may share their negative experience with others in the...2020-02-1018 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Simple Tips to help you troubleshoot all PayPal IPN Issues - Episode #28!Today's episode is all about Paypal Instant Payment notification referred to as IPN. Paypal uses IPN to notify 3rd party systems such as DigitalAccessPass.com (DAP) when there's a successful subscription payment. It also uses it for several other events such as cancellations, refunds, payment getting suspended, failed payments. IPN is a critical part of subscription automation. If you run a membership site from where you sell subscriptions and offer Paypal as a method of payment on your site, you've probably run into IPN challenges from time to time. Problem #1: Users...2020-02-0318 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!5 Key Membership Site Metrics that you must Track and How To Calculate it - Episode #27!I'm the co-founder of DigitalAccessPass.com (DAP) - a Membership Plugin for Wordpress. The higher is your Average Order Value (AOV), the more revenue you earn per customer. And AOV is just one of the "4 key metrics" you need to calculate before you can even get to CLV for your one-off products. The CLV calculation for subscription products is a bit different than one-off products. And when you run a membership site from where you offer all sorts of products, you can't apply the same formula to calculate these numbers for different types of products.2020-01-2714 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How to calculate Customer Lifetime Value (CLV) for your Subscription Products - Episode #26!The Customer Lifetime Value (CLV) is a critical metric as it'll give you insight into how much a customer will spend over the course of their relationship with your business! It'll help you figure out how much you can afford to spend on customer acquisition and customer retention. The calculations are tricky when you have a membership site, and you sell both subscriptions and one-off products. The formula to derive these numbers for one-off products, subscriptions, payment plans, free/paid trials, etc, are all different. Take a listen to this episode to learn why it's c...2020-01-2015 min
DhindoraVeena WorksLocated in Basavanagudi, Veena Works is a store for musical instruments, which is one of the few places in Bangalore where Veenas are crafted from scratch. Dhindora focuses on the legacy of this store with the waning significance of the seven-stringed instrument as a backdrop. In a conversation with Mr. Raju, the current owner of the workshop, interesting facets of veena making unravel. Classical musician, Prashanth Iyengar shares from his abundant knowledge and speaks of the ontological aspects of Veena and the music that it produces.2020-01-1822 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Overview of all the LMS features we have added in DAP and why it was important to add these LMS features in DAP - Episode #25In the past 10 years, I've worked with hundreds of membership site users. One of the questions that people often ask us is: "Can I use your membership plugin to deliver my courses or do I also need purchase a LMS?". Membership plugins and LMS have some distinct features and they also have some overlapping features. So my answer used to be... "Use both LMS and a membership plugin as it'll allow you to maximize your profits and scale your business". My answer is different now... We have now added several amazing online course...2020-01-0618 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How to build a Podcast Audience using Gamification - Episode #24!Are you ready to gamify your Podcast to grow your audience? This is part 2 of a series of episodes on gamification where I've shared 2 simple gaming techniques to build and grow your podcast audience. Gamification's power comes from the fact that it speaks to our most automatic drives such wanting to do well, a gentle nudge to keep pushing, rewards, points, healthy competition, wanting to win, sense of achievement and so on. Take a listen to learn how you can leverage simple gaming techniques to increase your podcast listens and subscribers. ...2019-07-2806 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!The Gamification Project - Engage, Educate & Entertain - Episode #23!!This is part 1 of a series of episodes on gamification where I will share actionable tricks, tips & strategies that will help you nail gamification in your online business. Gamification is all around us — from marketers who use games to attract consumers to companies that leverage gamification to train employees. Gamification's power comes from the fact that it speaks to our most automatic drives such wanting to do well, a gentle nudge to keep pushing, wanting to win, reward, points, healthy competition, sense of achievement and so on. Are you ready to gamify your business? ...2019-07-2206 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Giveaways: One Key Strategy to Increase Participation & Engagement!In today's marketplace, where it's so hard to stand out from your competition, where you've to have to constantly come up with creative and smart ways to keep your audience engaged, what's that one thing that can help? Gamification! I'll be speaking at this year's podcast movement event in Florida and the topic of my presentation is... "gamification"! It's all about incorporating gaming elements to non-gaming situations to create excitement and increase engagement. And giveaways are a big part of gamification strategy. As I was doing research for this topic, I...2019-05-0515 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!You're just an Order Bump away!Selling online is getting harder and harder. People spend so much time endlessly tweaking the style and design of their websites that they have no time to work on things that actually matter. In this episode, I've shared tips and strategies that are proven to work and are sure to help you increase your revenue by at least 5% - if not more, using Order Bumps! And by the end of this episode, I'm sure you'll agree with me when I say: "You are NOT just a "funnel away. You are just an "Order Bump" away!"2019-04-2128 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Launch products faster than you thought possible - Episode #20Launch weeks inevitably end up being crazy, stressful times. We tend to give ourselves less time than what we need, and that certainly adds to the stress. As you may know, we recently launched a help desk plugin called DAP Ticket. My kids had their spring break the week before my launch. So we took some time off for a family vacation. We got back home on Monday night and my launch was on Wednesday! I had just 14 hours to put things together for my launch! But there was no panic, no stress!...2019-04-0120 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How you can Reduce your Membership Site Expenses!Say you are starting out. You are not making any money yet. How do you keep your membership site costs low while using a setup that allows you to scale your site easily as your membership site grows? What are the bare minimum things you need to run a membership site? That's exactly the topic of this Membership Site Lab Episode (Episode #19)! Here's what you will learn in this episode: 1. Webhosting Platform Say that you don't want to spend $60-$100 each month on a cloud-based (VPS) hosting. Can you go...2019-03-0322 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!A new name and new beginning for my podcast!Listen to this podcast to learn: 1. Why I'm re-branding my podcast and what I'm calling it now. 2. The new format of my podcast and how it'll help you. 3. What's the purpose of this podcast. 4. Whether it's a trial offer, ebook, checklists, a video library, an action or execution plan, a lead magnet, an online course, or an ongoing subscription, you can deliver it all from a Membership Site, using a Membership Plugin. Then why do you need a Learning Management System (LMS)? Take a listen to this episode to learn...2019-01-2908 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!8 Simple Tips to Create a Seamless Login experience for your Members!Successful login is key to creating a happy membership experience for your members. If the login stuff is not working right, it's going to frustrate your members more than anything else and they will lose trust in you because they can't access what they were promised when they purchased your product. So making sure that your login process is seamless and problem free, is critical to the success of your membership site. In this episode, I've shared 8 simple tips that will help you create a great login experience for your members: 1. How does...2018-05-2915 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!DAP & GDPR: Compliance Checklist for your Membership Site!The General Data Privacy Regulation (GDPR) will have a very big impact on the way marketers store, manage or process the personal data of EU citizens. Be sure to listen to this episode to learn how to make your Membership Site GDPR-Compliant in a few simple and easy steps! Here are the 10 Key Items that I've shared in this Podcast: 1. What are the different options available in DAP to help you get GDPR-complaint. 2. How to deal with existing members that dont have a GDPR status. 3. How you can capture GDPR compliance date. 4...2018-05-2322 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!GDPR Compliance Checklist for SmartPayCart (SPC) usersThe General Data Privacy Regulation (GDPR) deadline is 25 May 2018. GDPR will have big impact on the way marketers store, manage or process the personal data of EU citizens. Be sure to listen to this episode to make your Checkout Pages GDPR-Compliant! This episode of DAPCast will help you prepare your Checkout Pages - Powered by SmartPayCart.com - GDPR Compliant, in a few simple and easy steps! Listen to this episode to find out: 1. How to enable GDPR options globally for your SPC site. 2. How to configure SPC to send you an...2018-05-2111 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How you can Protect your Wordpress Site WITHOUT Spending a Penny!Protecting your website does not have to be an expensive affair! In this episode, I talk about specific plugins that you can download for Free but will provide you with almost the same level of security as some of the paid plugins. Listen to this episode to learn about: * The Key security plugins and options that are available to you for FREE. The goal of this episode is to educate you about the TOP few free and paid security options so you can come to a decision based on your specific needs and budget. 2018-04-0221 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Wordfence vs Sucuri Firewall, and the one CRITICAL thing that you MUST Implement!WordPress security is about risk reduction, not risk elimination. It's about making it really really hard for hackers to attack your website. This episode of DAPCast is intended to educate you on some basic security tips, techniques and actionable steps that will help to improve your security and reduce the risk of an attack. Listen to this episode to find out: * The key differences between Wordfence and Sucuri's Application Firewall. * What's better and why? * What's that one CRITICAL thing that you MUST implement if you use Cloud-based Firewall? ...2018-03-2612 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Challenges that a majority of membership site owners face and the how to overcome them!This episode is part-2 of my interview with Torey Lynn where we talk about problems and challenges that a majority of membership site owners face and the best ways to overcome these challenges and build a long lasting membership site! This is not a typcial interview. It's more of a conversation where we talk about a wide variety of membership site topics that will keep you interested till the very end because we talk about problems and challenges that a majority of membership site owners face and the best ways to deal with it using our own...2018-02-2632 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How Torey Lynn increased her conversions by 80% using these Simple Funnel StrategiesIn this episode, Torey Lynn breaks down her sales funnel and describes in detail how every element of her sales funnel is strategically designed to increase her sales and allows her to run her membership site on autopilot. She also talks about all the tools she uses to implement these strategies, how she interacts with her customers and builds a relationship with them, how she uses email marketing to increase her conversions, and how she tracks her numbers and tweaks them to get more of out of her funnel. Listen to this episode to learn...2018-02-0524 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!7 Simple Mindset Tips to get more done in 2018The big difference between those who succeed and those who fail is as simple as those who succeed talk less and do more. In other words, they take action. They spend time doing things that matter. In this Episode, DAP users Torey Lynn, Jeff Sanders and Molly Martin share their thoughts on the one thing they would do differently in their businesses in 2018. There is a big difference between striving for excellence and striving for perfection. Perfectionism causes stress, perfectionism crushes creativity, perfectionism prevents productivity and ultimately prevent you from building and growing a successful online business. S...2018-01-1419 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How Jeff Sanders uses Learndash and DAP to deliver his Online Courses!In this DAPCast episode, I talk to DAP user Jeff Sanders about how he leverages the power of DAP and Learndash to sell and deliver his online courses, and to manage his membership site. Jeff talks about how he uses his podcast to bring his target audience to his site, how he converts his podcast listeners into subscribers and how he uses both Learndash (LMS) and DAP (Membership Plugin) to manage and deliver his online course and other products / services. Jeff has a very popular podcast called "The 5 AM Miracle" where he shares productivity tips...2017-12-1844 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!How Nino Alves delivers his online courses using a LMS and a Membership Site!In this value-packed episode, DAP user - Nino Alves shares everything from how he generates traffic, to how he uses both a LMS and a Membership Plugin to manage and deliver his online courses, to all the components of his sales funnel! Nino from JazzPianoPlayer.com, uses DigitalAccessPass (DAP) as his membership plugin, SmartPayCart (SPC) as his Shopping Cart platform, WPEP as his LMS and Drip as his Email Marketing platform. In this interview, Nino shares how these systems integrate seamlessly and has allowed him to build an high-converting and optimized sales funnel, to deliver his online...2017-12-0736 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!LMS vs Membership pluginA Learning Management System is a key component of a Membership Site but a Membership Site can do a LOT MORE than just Online Course Delivery. Even if your goal is to just Create, Secure, Sell and Deliver an Online Course, the benefit of using a Membership Site is that you can scale it later to secure and deliver all types of content, and not just something that's packaged as an online course. Whether it's a Trial Offer, Ebook, Checklists, a Video Library, an Action or Execution plan, a Lead Magnet, an Online Course, or a...2017-11-2820 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Special Episode: News & AnnouncementsI'm trying out a new format for DAPCast starting this episode. I'm introducing new segments to make every show even more valuable for you. 1. News & Announcements - I'll share the latest from the world of DAP and SPC. This way you'll get a quick update on what's new and what's coming soon. 2. Actionable Tips & Stratgies and Interviews - This will be the core segment where I'll share actionable tip & strategies to help you with your membership site or an interview with other membership site owners, so you can learn about how other membership site...2017-11-1610 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!10 Steps to Creating a Membership Site Plan: Part 2 - Episode #5Membership Site Planning is basically a visualization of what you need to produce, in terms of content and products, and what you to need to provide, in terms of services and community, in order help your members get from their start to their end state in a step-by-step way. In this episode, I've shared 10 Steps that will help you with your Membership Site Planning. As membership site owners, we're basically problem solvers with the goal of helping people get to their desired destination in smaller but well-defined steps so they can get there with faster...2017-11-0924 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Membership Site Planning: Part 1This mini-series on membership site planning is really good as I'm going to start with the basic concepts but by the end of this mini-series, you should have a lot more clarity how to structure and organize things in your membership site, and also the order in which you should release things to maximize the profits from your membership site. My goal is to help you launch your membership site, without getting overwhelmed or stressed out, with proper planning and execution. A profitable membership site uses a mix of free and paid content, offers it in a...2017-10-3113 minMembership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Part 2: The Top 7 Membership Site MythsIt's definitely daunting to think that you have to continually create fresh content to justify what you charge for your recurring membership and as a result those that want to start a membership site are so overwhelmed with the amount of work and commitment that's involved in creating and running a membership site, they end up not even starting one. A membership site is multi-dimensional. If your product does not naturally lend itself to an ongoing recurring model, then just don't use that model. There are several other membership site models. A recurring membership is just type...2017-10-2618 min
Membership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Introduction to Membership SitesAs this is the very first episode of DAP Cast, I'm going to introduce you to membership sites and some of the basic concepts. One of the biggest membership site myths is that you only need a membership site to sell recurring products or services. Not true. You can use your membership site as a lead magnet, where people give you their name and email in order to become a member and access your protected content. Recurring income from your membership site will make it easier to grow your business and with the predictable recurring re...2017-10-2212 minMembership Site Lab: Actionable Tips & Advice on How To Build & Grow your Membership Site!Part 1: The Top 7 Membership Site MythsThere are many membership site misconceptions caused by misleading and incorrect information out there about membership sites that prevents people from starting a membership site as they believe they need to keep coming up with new/fresh content to keep their membership site going. And these misconceptions also affects those that have a membership site, from letting it grow to it's full potential because they set unrealistic goals and have wrong expectations from their membership site. And the end result is just frustration & disappointment. So with this 2-part series on Membership Site Myths, m...2017-10-2213 min
SubscribeMe Online Courses, Membership Sites, Content Marketing and Digital MarketingLaunch One-Time Product First or a Recurring Subscription? - Ep #14Which One Should You launch First: A One-Time Product or A Recurring Subscription? If you have never launched a web site before or sold anything online, especially digital products, then I would NOT recommend starting with a subscription-based product right out of the gate. And on top of that, you should DEFINITELY not start with a high-ticket 1,000 dollar product. In the beginning, you will not have the copywriting skills, the marketing skills, the positioning skills, or the product development skills, or the ability to recruit JV's and affiliates, or the savvy to put it all together. No...2015-12-3017 min