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WaysConf Podcast
[PL] ResOps w służbie badaniom | Tomasz Opalski | WaysConf 2024
ResOps w służbie badaniom - czym jest, jak z nim pracować i co on nam dajeOd kilku lat termin Research Ops pojawia się w Polsce coraz śmielej w kontekście organizacji badań. I bardzo dobrze, bo to, co się za nim kryje daje mnóstwo możliwości w ulepszaniu i usprawnianiu procesów badawczych oraz przepływów pracy w organizacjach. Jakie są najbardziej popularne modele ResOps? Z jakich elementów się przeważnie składają? Jak te elementy możemy odkodować i pracować na nich w swoich firmach? Czy warto/nie warto w tym samym czasie pracować na wszy...
2025-02-27
23 min
WaysConf Podcast
[PL] Research hacking | Szymkowiak & Kwiatkowska | WaysConf 2024
Research hacking. Jak chcieliśmy zrekrutować respondentów i UPS! 💣 zbudowaliśmy zaangażowaną społecznośćNasza opowieść jest o tym, jak zaskakujące bywają efekty współpracy zużytkownikami. Podzielimy się z Wami historią, jak rekrutacja respondentów do badań UX niespodziewanie przerodziła się w zaangażowaną społeczność franczyzobiorców Żabki skupioną wokół technologii. Ta początkowo niewielka grupa przekształciła się wewspółtwórców swojego cyfrowego środowiska pracy, aktywnie uczestnicząc w całym, ciągłym procesie badawczym. To opowieść również o tym, jak dzięki autentyczności i zaangażowaniu pozyskiwać bezcenne dane przy zerowym koszcie. Dołożyli...
2025-02-26
20 min
WaysConf Podcast
[PL] Metodyka projektu discovery | Marcin Zmigrodzki | WaysConf 2024
Dobre praktyki prowadzenia projektów odkrywczych. Przywództwo, cykl życia, zespół, innowator.
2025-02-26
47 min
WaysConf Podcast
[ENG] From finders to builders: being the first UXR at a company | Julian Della Mattia | WaysConf
More and more companies are hiring their first ever UXR and this trend will continue in the upcoming years. But being the first researcher at a company is a very special type of challenge. Being the 1st UXR is not just being a “finder”, it’s being a builder: you need to build the infrastructure, the culture and the relationships. In this talk, I’d like to explore what it means to be a builder and how can you get started on this journey.
2025-02-25
42 min
WaysConf Podcast
[ENG] OOUX & ORCA Explained: Research, Organize, and Commit to Success | Gabriela Ospina | WaysConf 2024
Navigating the complexities of product development can be daunting, especially when teams lack a complete picture. This session explores the ORCA method, an object-oriented approach that bridges the gaps left between research and design by traditional frameworks. Attendees will dive into real product scenarios, discovering how OOUX and ORCA can be applied from different angles. By understanding system pieces and relationships, teams can improve planning, enhance data strategies, and be confident with designs that align with user thinking. Attendees will learn the principles of Object-Oriented UX (OOUX) and how ORCA fosters a shared understanding, leading to intuitive solutions and...
2025-02-25
31 min
WaysConf Podcast
[ENG] The Power of Atomic UX Research | Daniel Pidcock | WaysConf 2024
Atomic Research is a simple but powerful process which allows you to get richer insights from your research, combine with existing learnings, and makes it easy to share and discover knowledge in a large organisation.The creator of this process, Daniel Pidcock, will be talking through the process, how it came about, and some tools you can use to implement it in your own work. With time for Q&A at the end.
2025-02-25
43 min
WaysConf Podcast
[ENG] About collaboration between Product Designers and Data Scientists | Anna Maria Szlachta | WaysConf 2024
UX & AI: About collaboration between Product Designers and Data ScientistsAs technologies evolve and AI-powered products become more present, UX designers encounter new types of challenges. Data introduces a new layer to the product experience for users. Thus, in addition to collaborating with software developers, designers now also need to work with data scientists. Based on my academic and industry research, I will share insights about this type of collaboration. I will also explore the differences in the daily workflow with data scientists and software developers, highlighting key skills designers need to learn to increase their effectiveness in this process...
2025-02-24
16 min
WaysConf Podcast
[ENG] How to teach research to non-researchers | Rhys Hillan | WaysConf 2024
This talk is will show you how to teach research. It isn't a talk about 'how you should conduct research' or a typical university lecture on research methods, but instead will provide senior researchers with the tools and confidence to up-skill the rest of their team - and ideally company - on all things research. We're all aware that there is a movement for democratising research, but we need to use the right methods to allow our non-research colleagues to appreciate why, how, and when to conduct research themselves. This talk will help you convince non-researchers to learn research...
2025-02-24
21 min
WaysConf Podcast
[ENG] Gaslight, gatekeep, girlboss! | Radzewicz, Makowiecki | WaysConf 2024
Gaslight, gatekeep, girlboss! What went wrong in relations between product, design and research people We are not planning a roast. Nor rant. But there will be some drama, cause the tension between research, design and product people is getting out of control - and discussions on Teresa Torres’ “Continous Discovery” seem to be a symptom, not a source of the problem. Through our dynamic duet, we want to protect the world from devastation and unite all the people within the product nation. We will go through several fail (or near-f...
2025-02-23
33 min
WaysConf Podcast
[ENG] Discovery F***ups: epic fails, priceless lessons | Przemek Szustak | WaysConf 2024
Let's talk about "Discovery F***ups" - real stories of product discovery gone wrong (from my previous roles and others). We'll dive into fascinating, sometimes funny, sometimes scary examples from the trenches. But these aren't just fails; they're gold for learning. By looking at these mess-ups, we'll pull out valuable lessons to boost your product discovery game. Expect engaging stories, practical tips, and a fresh take on learning from mistakes in the product world. No sugarcoating, just real talk about real failures and the priceless lessons they teach us.
2025-02-23
25 min
WaysConf Podcast
[ENG] Bridging the Gap Between UX Research and Business Goals | Paulina Makuch | WaysConf 2024
In this session, discover how to effectively align UX research with business objectives to create user-friendly and profitable products. Drawing from my experience as the manager in the largest UX research team in Poland at Allegro.pl, I'll share insights on how impactful research can shape product and service strategies and support the achievement of specific business goals. Learn proven techniques for reducing the gap between UX insights and business targets, ultimately driving better financial outcomes. Join me to explore practical examples of how UX research enhances strategic planning and accelerates business success. By...
2025-02-22
28 min
WaysConf Podcast
[PL] Praktyka prowadzenia badań z niepełnosprawnymi użytkownikami | Górny & Drezno | WaysConf 2024
W tym AI nie pomoże. Praktyka prowadzenia badań z niepełnosprawnymi użytkownikami. Niepełnosprawności nie da się symulować. Modele AI są szkolone bez uwzględnienia potrzeb osób z niepełnosprawnościami. Znajomość zasad WCAG jest przydatna, warto używać ręcznych i automatycznych narzędzi do testowania dostępności, ale nic nie zastąpi testowania z prawdziwymi, niepełnosprawnymi użytkownikami. Nasze demo obejmie przykłady aplikacji zawierających nieoczywiste problemy, które mogą być wykryte tylko przez prawdziwego niepełnosprawnego użytkownika...
2025-02-22
49 min
WaysConf Podcast
[PL] Empowerment młodych! | Edyta Gawlak | WaysConf 2024
Empowerment młodych! Jak badać młodzież na przykładzie case study badań agencji Hearts&Heads.
2025-02-21
47 min
WaysConf Podcast
[ENG] What happens when an engineer manages a product org? | Adam Dubiel | WaysConf 2024
Engineers only do refactors and tech debt. Product invents unrealistic deadlines and doesn’t care about quality. Oh, and of course - management doesn’t know what it is doing. Heard any of it lately? I believe building great products is about finding the sweet spot between processes, structure and culture. Fortunately we can change all of those. Unfortunately, it takes time and a lot of intuition. During this talk I will share my take on how to build and scale product & engineering organisations, all from the point of view of an ex-software engineer turn...
2025-02-21
42 min
WaysConf Podcast
[ENG] The Designer’s Guide to Personal Brand & Passive Income | Naplocha & Kacprzak | WaysConf 2024
In today’s competitive landscape, having a personal brand is not just crucial but a powerful tool for standing out and attracting opportunities. And let’s not forget the magic words “passive income” – the dream for many. But how do you actually make it happen? During this talk, we will equip designers with the knowledge and practical tools necessary to effectively build and transform their design brand into an asset for diversifying their income streams. All without pulling your hair out. Did you know that 73% of tech recruiters and hiring man...
2025-02-20
43 min
WaysConf Podcast
[ENG] North Star metric | Michał Witkowski | WaysConf 2024
North Star metric, or how analytics can get your team to align and cooperate When done right, analytics translates your strategy into simple and actionable metrics. Thanks to this, your teams can use them to focus their effort to achieve the biggest impact possible by working on clearly defined, shared goals. In this presentation, you'll learn about the best ways to get there and typical traps and problems to watch out for. Special focus will be given to the North Star metric: the single product metric that, if you can find it, can coordinate...
2025-02-20
42 min
WaysConf Podcast
[ENG] Artificial Managers or Intelligent Managers? | Mateusz Trawinski |WaysConf 2024
Artificial Managers or Intelligent Managers? What Will Come From The Mix of AI And Management The impact of AI on developers’ work is already spectacular. But there is another worth considering dimension of AI’s impact - and it is on either management or ways of working. In this speech, I explore the ways in which ChatGPT already transforms how IT teams and companies are managed, how it changes different roles and impacts agile software development methods. I show how ChatGPT can radically improve collaboration and communication, redefine certain practices, and streamline processes. This pres...
2025-02-19
22 min
WaysConf Podcast
[PL] Najczęstsze błędy w tworzeniu aplikacji no-code | Marcin Kowalski | WaysConf 2024
Codziennie widzę, jak początkujący programiści no-code próbują tworzyć aplikacje i ponoszą porażkę. Omówię najczęstsze błędy popełniane podczas tworzenia aplikacji na platformach no-code, takie jak nieodpowiednie planowanie, nadmierne komplikowanie projektów i nieefektywne mapowanie procesów. Przedstawię również najlepsze praktyki, które pomagają uniknąć tych problemów, poparte rzeczywistymi przykładami.
2025-02-19
28 min
WaysConf Podcast
[ENG] Managing emotions in design (systemic approach) | Bartek Lenard | WaysConf 2024
Bartek will present a holistic, systemic view on individuals, groups, organizations, products and of course users of these products and clients of these organizations. He will take us for an intense ride through different layers of emotional design and emotions management, based on his experience and situations that he found difficult to face. The talk will include designing for users' emotions, analysis of different layers of designers emotions (resulting from: engagement, responsibility, stress, relationship with others), company emotions management (managing expectations, managing crises, understanding users emotions), different types of designers self emotions (personalities, backgrounds, experience, personal situation), dealing with...
2025-02-18
27 min
WaysConf Podcast
[ENG] I used to be UX… | Adam Jaworski | WaysConf 2024
I used to be UX… Navigating tough, complex, unpredictable changes: handbook for leaders The situation in tech is getting serious. UX and Design become questioned. Giants fall (Ideo) and „workforce reductions” hit designers and leaders hard. A lot of changes will come for everyone of us, pretty soon. Turn off everything we know about „change management”. Enter the world where change can’t be just planned and executed – because we are not sure what should we change and how. Listen to some stories about navigating thr...
2025-02-18
27 min
WaysConf Podcast
[ENG] Building Products in the Agency World: Strategies and Insights | Vimalan Vijayasekaran | WaysConf 2024
We believe agencies should explore building products alongside agency work. Being an agency gives us a unique advantage where we see the solutions clients and developers/designers are looking for and have the ability to build them. We've found it to be a fantastic way to diversify our revenue stream and build original IP, which helps during acquisition. In this talk, I want to show the pros and cons of building products, how to get product ideas, how to validate them, and 5 tips and tricks to help agencies start building useful products.
2025-02-17
19 min
WaysConf Podcast
[ENG] Dare to speak - unlock your Public speaking skills | Tomasz Manugiewicz | WaysConf 2024
Do you think that public speaking is not for you? Even if you don’t plan to speak at conferences or other professional events, knowledge of how to run effective presentations will help you in your engineering world, especially during your online team meetings. You will learn how to craft compelling messages that inspire and influence your colleagues, clients, and stakeholders. In my session, I will share tips on how to prepare yourself, your content and your audience in order to deliver an inspiring talk. ...
2025-02-17
21 min
WaysConf Podcast
[PL] No-Code: Jak przejść ścieżkę od designera do no-code developera | Tom Wesołowski | WaysConf 2024
Jeżeli do tej pory tylko projektujesz, lub tworzysz strony w Webflow, a chcesz pójść o krok dalej to ta prezentacja jest dla Ciebie. W trakcie wystąpienia zaprezentuję na przykładach, w jaki sposób zamienić projekt z Figma w kompletną aplikację Bubble. Pokażę Wam praktyczne strategie i porady przedstawiając możliwości, jakie platformy no-code oferują dla wszystkich, którzy chcą zacząć tworzyć swoje produkty cyfrowe i startupy. Omówimy korzyści jakie daje no-code, ale także pewne ograniczenia i zagrożenia, które musicie wziąć pod uwagę. Moim celem jest...
2025-02-16
25 min
WaysConf Podcast
[ENG] No-code revolution: Next generation websites | Stefan Ivic | WaysConf 2024
Webflow and other no-code tools (Framer, Squarespace, WordPress, etc.) are a highway to quality and profitable websites. They rely on building blocks, adding visual dimension where the work is revealed in front of you with every click, which allows you to leave unnecessary code lines behind and create versatile products. Direct customization opens space for more creativity, one-click changes, and lots of experimentation. Having a web builder that hides full development power behind a designer-friendly canvas is an ongoing revolution for design teams everywhere. The future of these intuitive tools paired with AI is...
2025-02-16
16 min
WaysConf Podcast
[ENG] A story on how designers helped rebuild a global company in 6 months | Martin Jancik | WaysConf 2024
As a big scale-up, we grew significantly over the years, struggling to maintain our speed of delivery and customer focus. This year, we've decided to risk it all and undergo a significant company transformation where design worked directly with the C-suite to achieve our vision for the future. The talk is a hands-on case study of this transformation, failures, and learnings. It focuses on three main areas: 1. how has my leadership style changed? 2. What new expectations (skillsets) do we expect from designers, and how did we change internal team processes? 3. How did these leadership & process changes affect the product...
2025-02-15
39 min
WaysConf Podcast
[ENG] The no-code art of turning data into actionable insights | Julia Starun| WaysConf 2024
Businesses generate increasingly more data but often fail to extract its value. This presentation explores the power of no-code dashboards to convert streams of raw data into actionable insights without complex coding knowledge. Practical cases will show how to democratize data analytics by allowing users of all technical levels to leverage interactive dashboards. We’ll review how to structure your data sources and get a comprehensive picture out of them. The audience gets a roadmap for fostering a data-driven culture within organizations, emphasizing collaboration, agility, and continuous learning.
2025-02-15
25 min
WaysConf Podcast
[ENG] Recovering from a Major leadership failure | Dawid Ostrega | WaysConf 2024
Coasting following a successful project delivery can, and does lead to major failures in subsequent projects. A real-life case study of a management failure post a major success. The analysis of the recovery process, and an honest retrospective of the changes made.
2025-02-14
27 min
WaysConf Podcast
[PL] Jak się rusza to żyje - rola animacji w identyfikacji marek | Tom Biskup | WaysConf 2024
Opisanie tego jak dzięki nowoczesnemu internetowi animacja stała się pełnoprawną składową języka komunikacji wizualnej, która jest standaryzowana w brand bookach tak samo jak dotychczas typografia czy kolor. Omówię kilka case study animowanych brandingów z całego świata ze szczególnym zwróceniem uwagi na ruch jako kluczowy składnik.
2025-02-13
26 min
WaysConf Podcast
[ENG] Integrating ESG and Product Design | Tamara Binczak | WaysConf 2024
Integrating ESG and Product Design: Preventing Greenwashing at the Product Design Stage There is a common misconception that greenwashing is solely a matter of communication, often seen as a marketer's problem. However, this is not the case. By the time a new "green" or "sustainable" product reaches the marketing stage, it is already too late. Resources have been expended on something that likely represents greenwashing in its purest form. The product is neither green nor sustainable and may be susceptible to legal claims if marketed as such. This underscores the importance for product designers...
2025-02-13
47 min
WaysConf Podcast
[ENG] Digital Maturity in a Wholesale Organization | Stuart Wainstock | WaysConf 2024
When you think of PUMA, you might think of our Suedes or an Olympic sprinter winning gold wearing a pair of PUMA spikes. What typically doesn't come to mind is the small team building digital products within the company. In this talk, I'll share the beginnings and foundations of how our DesignOps and Design Systems practice is connecting people, products, and processes.
2025-02-12
39 min
WaysConf Podcast
[ENG] The future of design | Igor Farafonow | WaysConf 2024
The operatives of design are constant. However the processes that drive design change in time. And designers either create new approaches to their work, either adapt to them. Nowadays design approach towards technology relies on processes as design thinking, google design sprint. We are empowering data and automatizing our toolbox. AI is hacking pieces of our job. It is the right way (e.g. I don't always believe in data driven approach)? How will our work look like in future? What will be the operatives of product and design? What will be the role of a Designer. How will...
2025-02-12
47 min
WaysConf Podcast
[ENG] From Designer to Product Launcher: My Journey of Launching 15+ Apps | Karla Fernandes | WaysConf 2024
My journey from designer to a successful product launcher. I launched a total of 19 native iOS/Android apps from ideation to the market in just 475 hours. Attendees will walk away with a better understanding of how to take their product ideas from concept to market using no-code tools, and will be inspired to embrace their own creativity and entrepreneurial spirit to bring their ideas to life.
2025-02-11
42 min
WaysConf Podcast
[PL] Od Designera do Gym ownera | Krzysztof Piskorz | WaysConf 2024
Odkryj jak wykorzystanie procesów projektowych i kreatywności doprowadza do innowacji w branży fitness, zmieniając nie tylko biznes, ale całe doświadczenie związane z siłownią. Ta prezentacja zainspiruje Cię do dostrzeżenia potencjału własnych umiejętności i wprowadzenia zmian w nieoczekiwanych miejscach.
2025-02-11
21 min
WaysConf Podcast
[ENG] How to deal with "How much"? | Maciej Gratkowski | WaysConf 2024
How to deal with "How much"? The art and science of design estimations with practical tips to make your life easier. During the power talk, we'll explore the topic of design estimations and related pre-sales work. There will be two parts of the presentation - the groundwork for estimations (business needs, process, roles, types of estimations, deliverables) and pro tips / best practices on how to close the deal or spot bad apples (based on 10Clouds presales team experience). After the talk, designers and managers will get a bunch of ideas on how to structure...
2025-02-10
23 min
WaysConf Podcast
[ENG] Results are ready... and then what? | Aga Kaim | WaysConf 2024
Results are ready... and then what? Research repository & insights managementIt's not surprising that just sending stakeholders a report or showing them slides with insights is not enough to make full use of research results. But how to engage them more in UX research activities and utilize the results effectively, especially working in a small research team (or even solo)? I will share my experiences from building insights management processes and implementing the Condens repository tool at AirHelp, initially as a team of one.
2025-02-10
17 min
WaysConf Podcast
[ENG] Talk to your company like you talk to Siri | Franciszek Georgiew | WaysConf 2024
This presentation will demonstrate the effective use of AI in businesses, explaining why AI integration is essential to maintain market leadership. It will discuss the role of data as the new currency in business and its optimal use in decision-making. The presentation will highlight the benefits of process automation in improving work quality and saving time, and will emphasize the importance of regular data collection and analysis. Franciszek Georgiew will share insights from his two years of experience working with AI across five companies. The session is designed for those who view AI as...
2025-02-10
25 min
WaysConf Podcast
[ENG] From No-Code to Know-Code: How much tech should designers understand?| Mikolaj Dobrucki | WaysConf 2024
The lines between design and technology have never been so blurred. AI, no-code platforms, and new breeds of design tools are shaking up established design and development practices. As the industry evolves, designers try to adapt: learning new tools, gaining new skills, staying competitive. From accessibility to performance, from design systems to no-code tools, the learning opportunities are plentiful. But which of them are truly worth it? In this session, we’ll navigate the vast intersection of design and development through the lenses of communication, processes, and tools. I’ll share hands-on insights from working with the best-known companies and...
2025-02-09
46 min
WaysConf Podcast
[ENG] No-Code isn't just a name—it's a barrier | Michael Udinski | WaysConf 2024
This talk challenges the industry to abandon the term in favor of language that truly reflects the power and inclusivity of visual development, uniting developers and citizen-developers alike in shaping the future of how software is created.
2025-02-09
29 min
WaysConf Podcast
[ENG] Design is not Tequila. It can’t make everyone happy | Adriano Esteves | WaysConf 2024
Pain points in creating exceptional websites: From creative potential and purpose, to people and leadership, content, and everything else that enables us to carry the flag of good design.
2025-02-08
37 min
WaysConf Podcast
[ENG] No-coding your product one iteration at a time. Natalie Pilling & Aleksandra Bis | WaysConf
Presenting a case study on how to start, build, and iteratively improve your product without writing a single line of code. The purpose is to demonstrate the feasibility and benefits of no-code tools, from idea inception to MVP, and beyond. This topic is crucial for empowering non-technical entrepreneurs and is particularly exciting for designers and product builders, as it allows them to bring their visions to life without relying on developers. The presentation will include practical, real-life examples from two designer-no coder-entrepreneurs.
2025-02-08
51 min
WaysConf Podcast
[PL] Jak zaprojektować i zaimplementować Generative AI w swoim produkcie | Aleksandra Wancisiewicz | WaysConf 2024
Od Pomysłu do Realizacji: Jak zaprojektować i zaimplementować Generative AI w swoim produkcie Designing the very first Generative AI for a PR SaaS can be a challenge. Recently, we developed an AI Assistant that helps our users write good quality press releases. I will share our process of designing Generative AI - starting from defining business requirements and hypotheses, then going through the design process and collaboration with other stakeholders, ending on what went well and what didn’t. I will also share some tips and tricks for designers - how to navigate through the unknowns around AI and h...
2025-02-07
31 min
WaysConf Podcast
[ENG] How a good story shaped the future of Booking.com | Miranda Slayter | WaysConf 2024
For the last couple of years I've led the 180° shift in how design has been influencing product strategy all across my company from the top level board investment decisions to department level roadmaps. I'd be keen to talk about this process and how others could incorporate it. There is a really strong aspect of how I went above and beyond just objectives and design visuals and crafted a strong narrative using good storytelling to get the influence we were after. This topic is important because, as a community, I think we know it's not always easy to get design a...
2025-02-07
35 min
WaysConf Podcast
[ENG] AI-Powered UX Content Design: Good Product Content for Everyone! | Ben Davies-Romano | WaysConf 2024
This talk isn't about adding to any speculation about AI in our space. We’re here to candidly share what we’ve practically learned from integrating AI into our work as content designers. All of us working in design know about the impact of words and language in our products, but despite content design being a growing discipline, many of us still have to work with no or limited content design resources. That's why I want to share how my team and I use AI as a tool to help ""do the words"" in the design process and improve the...
2025-02-06
45 min
WaysConf Podcast
[ENG] Designing Moments: How to Shape Users' Choices and Behaviors | Wojtek Dziedzic | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! A single question often lingers throughout any design process: will it work? Often, the short answer is simply – "No." The long answer? "Noooo!" Dissatisfied, we ponder potential improvements in a search for groundbreaking solutions. We turn to bold overarching schemes, 5-year strategies, time-consuming workshops, sprawling customer journey maps or the obvious almighty cure-all of "Do your research!"... but perhaps the answer is so simple it seems insignificant. At its core, the design of any product can be broken down into in...
2024-02-10
21 min
WaysConf Podcast
[ENG] Between the lines of stakeholders | Jakub Dziedzic | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Between the lines of stakeholders: maintaining a great relationship resulting in outcomes and opportunities. Communicating and trust building between the designer and stakeholders is crucial for bringing great value to the digital product. If you have it, impossible becomes possible. I'd like to discuss how to maintain the awesome relationship between designer and stakeholder(s), as well as share the most important rules of thumb on research, formulating hypotheses, interviewing people, and validating your design decisions while building agreements between...
2024-02-10
49 min
WaysConf Podcast
[ENG] Building for the personalisation spectrum | Phil Hawksworth | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Abstract: Simple sites can enjoy simple architectures and hosting strategies. But what happens when we need to offer more complex, dynamic experiences to our users? Or when we need to offer localisation or personalisation? Things can get difficult when we need to build and serve these sites with confidence. Modern rendering models and workflows make this far more approachable than before. And technologies like Edge Functions allow us to enrich our sites with more advanced features for our...
2024-02-09
47 min
WaysConf Podcast
[ENG] Storytelling with code for better accessibility (and SEO) | Justyna Weronika Łabądź | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Google is blind. It doesn't see beautiful layouts, engaging carousels, attractive illustrations, and photos. The same is true for many other users who visit our site and may not necessarily rely on the culturally dominant sense of sight. The use of storytelling principles in coding comes to the rescue, changing the optics from visual coding to linear coding arranged logically. By asking questions about whether the structure of our website tells a logical story, whether its content carries meaning and function, and whether the reader...
2024-02-09
19 min
WaysConf Podcast
[ENG] What you need to know about the serverless edge? | Brian Rinaldi | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! If you listen to the hype, everything is moving to the "edge!" First we started deploying our apps and assets there and now our functions are moving there and even our data is migrating there. If you're wondering how the edge applies to you and your app, this session will break it down. We'll cover what we mean by the edge, whether the edge lives up to its lofty promises and ways you can get started using edge functions and edge data to improve your...
2024-02-09
38 min
WaysConf Podcast
[ENG] Digital Accessibility from the Ground Up: Integrating Design Principles into Organizational Processes | Piotr Zrolka | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Digital Accessibility from the Ground Up: Integrating Design Principles into Organizational Processes. In the current digital environment, it is essential for organizations to prioritize accessibility to promote inclusivity and ensure equal access to information and services for all users. To achieve this, organizations need to embed inclusive design principles into their core processes from the very beginning. Inclusive design principles will take center stage, focusing on how organizations can integrate them into various stages of the digital development lifecycle. From...
2024-02-08
38 min
WaysConf Podcast
[ENG] Understanding API-based platforms, A Guide For Product Managers | Kasjan Kotynia | WaysConf 2023
WaysConf 2024 com soon! Don't miss anything and follow us! API-based solutions are becoming a critical building block of modern digital products. What are they? How can they impact your design process? Finally, how to evaluate them without bothering your software team (too much)?
2024-02-08
35 min
WaysConf Podcast
[ENG] State of mobile cross platform development | Jarosław Michalik | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Flutter, React Native, native... or something else? In this talk I will dive into the current state of mobile cross-platform development, highlighting the latest frameworks, methodologies and industry standards. I will discuss performance of every major framework - not limited to technical performance, but developer experience as well.
2024-02-08
17 min
WaysConf Podcast
[ENG] Never urgent, rarely important | Łukasz Tyrała | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Never urgent, rarely important: how to find and elevate the value of visual (UI) design for different types of project. Consult The Eisenhower Matrix, and most visual (UI) design tasks will fall under the delete (distraction and unnecessary) quadrant. Ask your product manager if you can work on improving the curvatures of the icon set you are using, and observe closely. Visual (UI) design is the thing that attracts people's attention; although it is genuinely the least important aspect of...
2024-02-07
20 min
WaysConf Podcast
[ENG] Designing with Data: The Art and Science of Data Visualization Selection | Denis Rybin | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! When we talk about high-loaded interfaces, internal portals and so on, we always imagine graphs, tables, timelines, kanbans and similar interface elements.When working on such projects, you realise that most of the elements don't fit the tasks users need to complete, or they fit, but they could be made even better. There are 1000's of guides on the Internet on how to make the visualization better, but there are almost no guides on how to choose the approach and why it's important. That is...
2024-02-07
14 min
WaysConf Podcast
[ENG] Human-Centered AI: The Role of Design in Building Better AI Products | Mateusz Cygan | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Implementing an AI-based solution is primarily a technological challenge. Meanwhile, concepts for new products or functionalities are often born in the heads of designers. Is it possible to provide designers with a workshop that allows them to take a realistic look at the possibilities of Machine Learning? Or should we instead provide developers and architects with a design workshop, so that they can be the ones to look for applications of AI and recognize the risks of its use? Let’s discuss Human-Centered AI and th...
2024-02-06
45 min
WaysConf Podcast
[ENG] How AI-Powered UX Research Streamlines the Design Process | Bruno Recht | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! I’m currently working on a tool that aims to automate the repetitive tasks of user research. I would like to talk about the process that I used to build such a tool, what it’s capable of, why designers should embrace AI, and my prediction for the impact of AI on UX in general. I’m working as a Product Designer for AI tools since 2019 and have a deep understanding of what is currently possible and where the limitations are. I would like to share my knowledge about the inters...
2024-02-06
17 min
WaysConf Podcast
[ENG] Building Bridges: Achieving Business Success through Cross-Functional Teamwork | Natalie Moore | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! In today’s ever-changing business environment, an effective teamwork has become a crucial factor in achieving success. Cross-functional teamwork is the process of bringing together individuals with diverse skill sets and perspectives to work towards a common goal. This can be a challenge, but when done effectively, it can lead to a number of benefits, including: – Increased innovation: Cross-functional teamwork allows for the sharing of ideas and perspectives from different areas of the business. This can lead to the development of new and inno...
2024-02-06
18 min
WaysConf Podcast
[ENG] Mentoring for Success: Fostering Growth and Support in UX Design and Beyond | Anna Nojek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! In this talk, participants will learn about the power of mentorship and support in shaping the next generation of UX designers. As a UX/UI designer trainer and UX/UI Designer, I will share personal experiences and practical tips for becoming a successful mentor and building a culture of support within cross-functional teams. They will also learn about the importance of building self-confidence in others and creating a supportive work environment. This talk is relevant not only to UX design, but also to other areas...
2024-02-05
20 min
WaysConf Podcast
[ENG] Managing a DesignOps roadmap | Peter Boersma | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! As a DesignOps practitioner, you are responsible for getting DesignOps initiatives executed in an orderly fashion. In Peter Boersma’s view, this means that you should maintain a roadmap for DesignOps, and work with others to get the initiatives on it done. The maintenance part already consists of at least five different activities, and for the execution part you will need people with the DesignOps Mindset to help you. Peter will show how he has done this in the past, including examples of DesignOps initiatives fr...
2024-02-05
45 min
WaysConf Podcast
[ENG] Everyone can become a webflow expert (the truth about mindset, skillset, and how to become webflow master) | Marcin Rzymek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Everyone can become a webflow expert (the truth about mindset, skillset, and how to become webflow master) Webflow is a hot topic nowadays, although its marketing is pretty misleading (same as other no-code tools). It's not about web design, or rather, not design-only. It's about development. As long as we can use Webflow for design, true, switching the mindset to development will make us create timeless, effortless and efficient websites. Not only sites that look good and attract the eye...
2024-02-05
33 min
WaysConf Podcast
[PL] Neurodiversity, what UX should know to design accessibility solutions | Małgorzata Łozińska | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Neurodiversity, what UX should know to design (even better) accessibility solutions Temat, jaki chciałabym poruszyć to krótkie 20 min dotyczące autyzmu wśród kobiet i w związku z tym anxiety disorder i jaki to ma wpływ na projektowanie obecnie. Dotyczy to projektowania świata cyfrowego, który jest nieodłącznie powiązany ze światem rzeczywistym. Temat autyzmu u kobiet i neuroróżnorodności jest bardzo niszowy i wiele osób myśli, że wie, jak to jest - ja natomiast...
2024-02-04
24 min
WaysConf Podcast
[ENG] The voice of the customer - about the shortcomings of declarative research in product discovery | Iga Mościchowska | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! The voice of the customer - about the shortcomings of declarative research in product discovery Voice of the Customer - easy to get and analyze, hard to conclude from. Organizations have fallen in love with automatic techniques for tracking feedback from their customers. They eagerly reach for reviews, opinions, helpline reports and ratings on scales. It gives them a conviction that their organization is customer-centric. However, it is not the most accurate source of users' needs in product discovery. In...
2024-02-04
34 min
WaysConf Podcast
[PL] Making a mountain out of a molehill. Designing an application accessible to seniors | Kinga Dybek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Making a mountain out of a molehill. Designing an application accessible to seniors I will share how I transformed a project aimed at adding a dark mode in the interface of an application for registering car entries in logistics parks into designing a solution accessible to seniors. The users of the application are security guards who work at security posts at night, opening and closing gates for cars. Initially, the most frequently reported problem was glare from the screen and...
2024-02-04
33 min
WaysConf Podcast
[ENG] Divs may not apply - the beauty of semantic HTML | Marta Dabrowka | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! As front-end developers writing modern web applications, we often forget that a deep knowledge of HTML is a skill to be honed. The result is that the huge majority of digital products have invalid HTML, which results in accessibility issues. In her talk, Marta will show you how to start taking HTML seriously by showcasing how to implement some very common semantic elements along with those less common ones. She will explain why this matters and share strategies on how to keep your skills fresh.
2024-02-03
38 min
WaysConf Podcast
[ENG] Effective web performance techniques in 2023 | Bartek Mis | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Discover highly recommended techniques for optimizing web performance, including JS, INP metrics, style recalculation and optimization for JS frameworks.
2024-02-03
23 min
WaysConf Podcast
[ENG] Accessible charts and graphs | Dorota Orzeszek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! In the current information age, data visualizations need accessibility just as any other content type. Whilst we rave over supplying images with alternative text and providing closed captions or audio descriptions for multimedia, barely anyone seems to consider the accessibility of the ever-growing mound of data visualizations in our everyday news feeds. Charts and graphs are a huge accessibility challenge, but obiding by a few simple rules can greatly improve the user experience of many special needs groups - especially the visually impaired...
2024-02-03
44 min
WaysConf Podcast
[PL] How behavioral economics can improve UX design? | Wojciech Popiela | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! From irrationality to user engagement - how behavioral economics can improve UX design? What factors influence user decisions, and how can they be used to increase engagement? I will discuss examples of how behavioral economics techniques can be applied to web design and mobile applications.
2024-02-02
20 min
WaysConf Podcast
[ENG] Performant Component through Customization | Maya Shavin | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Most current UI libraries provide great user experience with a vast number of components. But when it comes to heavy customization and non-standard scenarios, especially for E-Commerce, they become hard to manage, scale or even slow down performance. How to create a UI library that provides users the most possible freedom in customizing components, while keeping our performance and scalability to the fullest? How much customization freedom is enough? That's what my talk is about.
2024-02-02
20 min
WaysConf Podcast
[ENG] Generative AI for UX Writers and Designers | Yuval Keshtcher | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! About the impact of ChatGPT and other AI tools on UX writing Generative AI is revolutionizing the way writers in the tech industry create content. With the help of AI tools like ChatGPT and Midjourney, writers, designers, researchers and any person on earth basically can generate high-quality, original content faster and more efficiently than ever before. I mean, even this content was partially written by AI. Whether you're a professional UX writer or designer looking to optimize your workflow or a UX manager looking to keep up with the latest tr...
2024-02-01
44 min
WaysConf Podcast
[ENG] The voice of the customer - about the shortcomings of declarative research in product discovery | Iga Mościchowska | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! The voice of the customer - about the shortcomings of declarative research in product discovery Voice of the Customer - easy to get and analyze, hard to conclude from. Organizations have fallen in love with automatic techniques for tracking feedback from their customers. They eagerly reach for reviews, opinions, helpline reports and ratings on scales. It gives them a conviction that their organization is customer-centric. However, it is not the most accurate source of users' needs in product discovery. In...
2024-02-01
34 min
WaysConf Podcast
[ENG] I’m into UX writing. Now what? | Kalina Tyrkiel | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Now that you know content goes first and plain language is key, it’s time to dig deeper and figure out how to make it all work in your organization. How to take a step back, reflect, and make the best use of your current UX writing resources? How to hire content professionals and structure work to get the best results? We’ll talk about collaboration, content style guides you’ll actually use, designing for diverse groups and markets, and possible development paths for UX writing professionals. Get ready for real-l...
2024-02-01
39 min
WaysConf Podcast
[ENG] Content Design Toolkit. Ways of working with product copy - review and ideas | Pawel Chlodnicki | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Every product uses words in the interface. Ways of how it gets there may differ, but usually it involves at least some work from designers and developers. I’d like to explore possible ways of managing words throughout the process, to streamline your work with it and alignment, both design and development side. Topics I’d like to cover: Sources of truth for UI copy (for better alignment) Tools that can help you craft strategic copy for the experience and quantify results (fog score basics + Figma plugins to automate work) Prod...
2024-02-01
36 min
WaysConf Podcast
[PL] How to create a product you don't understand. | Aleksandra Kowalczyk | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! The subject of the presentation is the creation of products/tools that are intended for a specialized target group. How to conduct conversations and collect requirements? How to gain the necessary knowledge to create a product? How to create a design process and concepts, and finally how to conduct tests with users? How to stimulate the imagination to understand the mechanics of the tool? How to approach a topic which is overwhelming and scary at first if we do not understand the product from both a technical and practical point...
2024-02-01
18 min
WaysConf Podcast
[PL] Jak stworzyć framework projektowy dla dużej organizacji? | Andrzej Pyra & Jakub Tyczyński | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Jak stworzyć framework projektowy dla dużej organizacji? - Wnioski i lekcje z 4 lat wdrażania Service Designu w Santander Bank Polska W swojej prezentacji opowiemy o transformacyjnej drodze jaką Santander Bank Polska przeszedł od pierwszych doświadczeń projektowych realizowanych przez grupę entuzjastów, aż do przekrojowego ustandaryzowania procesu rozwoju produktów. Pokażemy jak skutecznie wdrażać service design w skali tak dużej organizacji i dlaczego dedykowany framework odgrywa ważną rolę. Wyjaśniamy też jak skutecznie komunikować wartość designu w środowisku skoncentrowanym na biznesie oraz dlaczego wcale nie potrzebujecie wielu...
2024-02-01
45 min
WaysConf Podcast
[PL] Crafitng no-code elixirs: from email flows to kick-ass apps | Wojtek Woźniak | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Join me to learn how to make your digital life easier and more creative.Using popular no-code tools like Bubble.io, Webflow, Make.com, and Apple Shortcuts, I'llguide you through the process of transforming your ideas into tangible digital projects.You'll see firsthand how I built tools, apps and websites. From setting up automatedemail flows and creating landing pages to developing AI assistants and apps leveragingthe power of OpenAI. This is not just theory; it's about actionable knowledge you can
2024-02-01
38 min
WaysConf Podcast
[ENG] How and why ($) to improve web performance in 2023 | Andrea Verlicchi | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! During this talk about web performance, you will discover how to make your website faster and more usable, and how this leads to an improvement in user experience and an increase of visibility of your site on search engines, even reducing digital marketing costs. Andrea will share his extensive web performance experience and provide practical, high-impact, and easily applicable tips on how to improve performance in 2023.
2024-02-01
36 min
WaysConf Podcast
[PL] Tools and automations that allow me to work 10x more efficiently | Grzegorz Rog | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! See a number of tools that help me in my daily work, significantly increasing my efficiency. In addition to no-code tools, I'll show you their practical applications and the optimizations I create using robots. We'll look at how you can improve your workflow with the help of make.com scenarios and you'll also see how Alice - my personal AI assistant - works.
2024-02-01
53 min
WaysConf Podcast
[ENG] The Artist Way to Leadership | Aga Szostek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Many organizations and communities have a technological debt, and they also have a leadership debt. When you join a new place, you are presented with an implicit and undefined set of assumptions on how to lead. I guess it is an amalgamation of the ghosts of the past and present leaders, with their good and bad habits, amplified by the general organizational culture. So, it is safe to assume that there is no single answer to the question of what‘good’ leadership is in a place you find your...
2024-02-01
48 min
WaysConf Podcast
[PL] Wearing blinders | Sebastian Wozniak | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Do these rigid frameworks of thought inadvertently trap us in our own bubble, thus limiting our perspective on the broader context?
2024-02-01
26 min
WaysConf Podcast
[ENG] Get Started Designing in 3D with Spline | Gabor Pribek | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! 3D design is becoming a fundamental part of the design field. A paradigm shift is happening where 3D is becoming more essential to the design process and a recent happening within ML is supercharging the creative process of it. The talk will explore the history of 3D, common misconceptions about what it is, its current status, and how it could impact the future of design. Gábor will share their learnings building a web-based real-time collaborative 3D design tool, and how it introduces a...
2024-02-01
21 min
WaysConf Podcast
[ENG] TDD - Trust Driven Development. | Tomasz Manugiewicz |WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! TDD - Trust Driven Development. How building trust can help removing the gap between Designers and Engineers. We all know that Software Development Lifecycle can be a complicated process. We are usually good at identifying bottlenecks and we have tools like Value Stream Mapping to visualize them. We are often able to remove some of the berries by adjusting the process itself. There are also some impediments that can only be removed by building trust across teams. During my talk...
2024-02-01
18 min
WaysConf Podcast
[PL] The Irreplaceable Designer: why and how to work with early-stage startups | Damian Redecki | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Going form 0 to 1 with founder, obsessed with his idea, is one of the Product Designer's most rewarding and challenging experiences. In a world without dozens of POs, corporate rat race, where your voice is heard — your skills thrive at the speed of light.The story about how to work with early-stage and why it is crucial for Product Designers' growth. What's essential for young and new founders, and how you can answer their needs and be a sparing partner from day one. And lastly, how one day you're wo...
2024-02-01
43 min
WaysConf Podcast
[ENG] An introduction to Figma's new feature | Luis Ouriach | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Want to learn how to better scale your design systems within Figma? Join Luis to learn about a new feature that they are releasing very soon. We'll look at the why, how, what, and where of the future design system state within Figma. Bring your notebook!
2024-02-01
21 min
WaysConf Podcast
[ENG] Exploring the Ethics of Dark Patterns in UX Design. | Magdalena Blaszczyk | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Exploring the Ethics of Dark Patterns in UX Design: Balancing Business Goals with User Trust and Loyalty. In this presentation, we will explore the use of dark patterns in UX design and discuss their potential impact on users. We will examine different types of dark patterns, such as false urgency, sneak into the basket, and bait and switch, and discuss their effectiveness in achieving business goals. We will also discuss the ethical implications of using dark patterns and consider how...
2024-02-01
29 min
WaysConf Podcast
[ENG] Interface without barriers | Tomasz Bonior | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Interface without barriers: what tools to use to make your app accessible to everyone. In today's digital world, accessibility has become an increasingly important issue. With a growing number of people relying on technology, it's crucial to ensure that your application is usable by everyone, regardless of their ability. But how do you make sure that your app is accessible to everyone? In this presentation, I will explore the tools and techniques you can use to make your application more accessible. From keyboard...
2024-02-01
22 min
WaysConf Podcast
[ENG] How product management translates into business relationships | Rogoś-Turek & Gruszka | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Knock on effect: how product management translates into business relationships.Welcome to our discussion on stakeholder relationships, where we will explore the crucial role of Product and Account Managers in driving business success. By working together harmoniously, Product and Account Managers can ensure that all product and business goals are aligned and achieved.Product management is essential in shaping business relationships by ensuring that products developed and marketed meet the needs and expectations of customers and stakeholders. This has a significant knock-on effect, strengthening business...
2024-02-01
40 min
WaysConf Podcast
[ENG] Mid-life crisis: how to survive being a mid and not rage quit | Piotr Schmidtke | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us!Breaking into the design industry is hard and getting harder still. Unfortunately, that’s only the first hurdle. Dropping the “junior” is a big achievement, but it’s also a gateway to a new, challenging environment. In my talk I’ll share my experience and thoughts on the mid-journey: what are the obstacles, how to tackle them, plan your career, job-hunt, and develop your skills. I’ll also dispel some myths regarding the required skills and following The Design Process™.
2024-02-01
22 min
WaysConf Podcast
[ENG] Designing Accessible Digital Solutions in the Real World: Lessons Learned | Aleksandra Shkurat | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us!Today the majority of product teams understand that accessibility is an essential characteristic of a digital product, not a nice set of low-priority user stories that can die in the backlog. What challenges does a product team face on the way to make an existing product accessible? How does it handle legal issues? I’m going to share my personal experiences and the insights I gained working on improving accessibility of digital products based in Europe and North America. I'll reveal practical tips and lessons learned from real-world projects, where ac...
2024-02-01
09 min
WaysConf Podcast
[ENG] How to build M❤️P (Minimum Loveable Product) instead MVP | Mateusz Martyn | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! "Love Will Forgive You Everything" but… "The whole point is that two want it at the same time." Entering the market with a product that users will immediately love is much more difficult than the classic MVP path, but this is the only way to gain market share today. What truly makes a product meet criteria of Minimum Loveable Product, and to what extent are they consistent with the classic MVP concept? This perspective is based on my experience working on a startup within a large organization.
2024-02-01
19 min
WaysConf Podcast
[PL] User is no longer the king, czyli o projektowaniu praktykocentrycznym | Rudnicki & Skoczek-Colombo | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! While it may sound like heresy, user-centered design is slowly wearing out and no longer fits into the complex and dynamic world. There is room for new approaches to design, such as practice-centered design. We will explain what it entails and provide numerous concrete examples from projects in which we have applied it. In our opinion, the practice-centered approach allows for a better understanding of the context in which the product operates, leading to more valuable insights. And as it turns out, it is easy...
2024-02-01
46 min
WaysConf Podcast
[ENG] Lessons from designing one of the most successful SaaS solutions on the planet | Czyzak & Bober | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Two years on a rocket ship. Lessons from designing one of the most successful SaaS solutions on the planet. Two years ago, Snowflake decided to locate its major European R&D center in Warsaw. Coming from two different backgrounds (a design studio & a big tech giant): we share our retrospective on two years working at Snowflake. We'll talk about how an extremely collaborative culture, "slow haste," and a strong focus on execution, contribute to an environment where design is the key differentiator. Snowflake proves that SaaS...
2024-02-01
46 min
WaysConf Podcast
[PL] Research repository - How NOT to fail | Pianka & Kowalczyk | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! How often have you been told that investing in a research repository isn’t worth it? Undoubtedly, this is a hot topic in the ResearchOps community, and many companies are struggling with knowledge management. At Appfire, we established a research repository to track, analyze, and summarize our findings while working on the BigPicture PPM app. We’d be happy to discuss our results with anyone considering how to centralize their data meaningfully. We’ll walk you through our process of creating such a repository and show y...
2024-02-01
40 min
WaysConf Podcast
[ENG] Ethics in Digital Design: Making informed and responsible decisions | Alexandra Mihai | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! In this presentation, we will dive into the topic of design ethics and how it affects the work of designers in the digital world. We will start by defining design ethics and exploring why it is so essential in today's digital design landscape. We will then take a closer look at the different levels of decision-making that designers encounter and the ethical responsibilities and consequences that come with them. We will look at examples of how ethical considerations can impact...
2024-02-01
20 min
WaysConf Podcast
[ENG] The Sweet Taste of Success: Launching Augmented Reality Experiences with Low-Code | Foster & Janes | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! The Sweet Taste of Success: Launching Augmented Reality Experiences with Low-Code Join us to hear how we used low-code technology to design, build and launch an unforgettable activation for a popular global confectionary brand. / As 3D and augmented reality become ubiquitous in modern web design, it’s becoming more important than ever to understand how these technologies can be embedded into your work. / In this talk, discover how we blurred the line between physical and digital, how we created a fu...
2024-02-01
18 min
WaysConf Podcast
[PL] Twój as z rękawa jest w przeglądarce: DevTools dla projektantów | Patryk Szymanski | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us!O czym?O tym, że jedno z najważniejszych narzędzi pracy UX Designera jest darmowe i kryje się w… przeglądarce.Jako osoby projektujące nie wykorzystujemy pełnego potencjału narzędzi deweloperskich (DevTools w Chrome, Web Inspector w Safari). Są dostępne na wyciągniecie ręki, a jednak korzystamy z nich rzadko, zwykle tylko z kilku podstawowych funkcji.Pokaże m.in. jak:- edytować stronę jak dokument tekstowy- ustawić symulację wolnego internetu, aby przekonać osoby decyzyjne, że może warto popracować nad wagą obrazów- wyłączyć stylowanie, żeby...
2024-02-01
17 min
WaysConf Podcast
[PL] Who do you fight for? User vs business. | Wojciech Łuczkanyn | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! It's really hard to escape from a user perspective in the product industry. And there is a proper reason for that - a product without users does not make any sense (obvious, isn't it?). But on the other side, business stakeholders often require results measured as a monetary gain. During my presentation I would like to tell you: - how to comprise user and business goals - what expectations you can have towards your stakeholders
2024-02-01
18 min
WaysConf Podcast
[ENG] The power of personalization in the digital customer experience | Andy Kaiser | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! The talk is about the power of personalization in the digital experience age. Moreover, I’ll share four pillars of digital customer experience optimization and how to make experience optimization with modern tech stack. I will also cover the importance of composable / MACH architectures, why the need of first-party data, latency / performance, unified customer profiles, and structured content to make personalization at scale a success including real use cases.
2024-02-01
30 min
WaysConf Podcast
[ENG] Alessio LaisoRebel against the bland: moving toward more personable designs | Alessio Laiso | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Design systems have become a staple of product design, and product designers have increasingly become systems thinkers. While a systems-led approach can simplify the design process and improve collaboration, it often leads to a decrease in personality of the products we build. Curiosity and exploration get tucked away in favour of a lazier approach, and detaching a Figma component feels like an act of rebellion. This talk explores the challenges of designing products that are not only functional but also both cohesive and unique, with real life examples from companies...
2024-02-01
41 min
WaysConf Podcast
[ENG] Walking the fine line between intuition and insight | Adam Karpisz | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! A quick exploration into the delicate balance between relying on instinctive understanding (intuition) and gathering deep understanding through analysis and observation (insight) in digital product design. In our industry, the allure of the "design process" is undeniable. For every problem, question, quandary or goal, there seems to be a ready out-of-the-box framework, model or procedure. We gladly workshop any idea until we're absolutely sure it's perfect, until everyone put their two cents in. Guided by the elegance of statistics and...
2024-02-01
44 min
WaysConf Podcast
[ENG] How to measure the adoption and success of Figma components | Zelenska & Grzegorzak | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! Design system analytics: How to measure the adoption and success of Figma components. Wondering how to use data provided by Figma to measure current state of your designs and lead to better success? How to create KPIs out of component properties? How to make Figma component library analytics helpful in your design work? We did! Now, we can share with you how we, members of the Infor Design System team, experimented with the Figma metrics to...
2024-02-01
40 min
WaysConf Podcast
[ENG] Building AI-tools for Business Using the Newest Technology Breakouts | Kurkowski & Fortuniak | WaysConf 2023
WaysConf 2024 coming soon! Don't miss anything and follow us! AI-Transformation: Building AI-tools for Business Using the Newest Technology Breakouts We've been living in the digital transformation era for a really long time. From early 2023, we're living in the AI-transformation era. In this speech, we will discuss how to implement cutting-edge business AI-tools, their limitations, and the process that leads to great products.
2024-02-01
19 min