Shows
Roofing SEO PodcastStop Paying for Reviews! Do THIS Instead to Rank #1 on GoogleGetting Google reviews can make or break your home service business but most contractors are doing it all wrong. In this episode, we break down how to earn powerful reviews without violating Google’s policies and reveal the real secret weapon that helps roofers or other home service companies dominate search: digital brand signals. Tune in to learn how to boost your rankings, build trust, and get more leads.???? Subscribe for more contractor SEO tips, AI search strategies, and digital marketing secrets: @roofingwebmsaters ...
2025-10-1409 minRoofing SEO PodcastWhy Overseas SEO Is Tanking Your Roofing Business (And What to Do Instead)Are you still paying overseas SEO agencies and wondering why your roofing company isn’t ranking? You’re not alone — and it’s probably costing you thousands of dollars in lost leads every single month.In this episode, we break down why cheap overseas SEO fails roofing contractors from poor local targeting to low-quality backlinks and outdated strategies — and show you exactly how American-based SEO teams are ranking contractors in the top 3 on Google Maps and Search.Whether you’re stuck on page 5 or trying to outrank local competitors, this episode...
2025-10-1000 min
AI in the Museum: Connecting Futures🎙️ How Does AI Challenge the Role of Editorial Webmasters?Introduction – About the PodcastWelcome to the series Museum Professions: Working with AI, part of the AI in the Museum rubric by MuseumWeek. Each episode dives into a specific profession inside the museum world and explores how artificial intelligence is transforming daily practices. Today, we step into the shoes of a Editorial webmaster.As the digital landscape evolves, editorial webmasters in museums face increasing pressure to manage content effectively while ensuring audience engagement. The integration of AI technologies presents both opportunities and challenges, as these professionals must navigate new tools and methodologies to enhance their wo...
2025-09-2905 minRoofing SEO PodcastHow Posting on Social Media Boosts Your Google Rankings (Roofing SEO 2025)In this episode, Nolen we break down how social media content sends powerful third-party SERP signals that help roofing companies rank higher on Google, Google Maps, ChatGPT, and even Gemini.Most roofers are ignoring this. Others are getting burned by cheap SEO and spam blogs. Roofing SEO in 2025 isn’t about spamming city pages or writing blogs nobody reads.It’s about digital brand authority — and Roofing Webmasters has the tools and track record to help you win.
2025-08-2700 min
School Communications Scoop15 Reasons to Choose School Webmasters for Website ManagementWhen it comes to running a school, having a professional online presence is not just beneficial—it's essential. That’s why many institutions turn to School Webmasters, the trusted school website provider, and school web design professionals to manage their digital needs effectively. Outsourcing your school web design projects and management to School Webmasters is a smart move.For more information or help with your school website, contact School Webmasters at 888.750.4556 or visit www.SchoolWebmasters.com and request a quote!
2025-02-1007 minRoofing SEO PodcastWhy Roofing SEO Spam is Killing Your Google Rankings (And How to Fix It)In this video, Nolan and Jason from Roofing Webmasters discuss the dangers of roofing SEO spam and why it can damage your Google rankings. They explain how strategies like keyword stuffing, excessive blogging, and fake city pages can lead to poor user experiences and cause your site to drop in rankings. The duo highlights the importance of focusing on quality content that serves your customers rather than trying to trick Google’s algorithm. Watch to learn why spamming tactics don't work in today's SEO landscape and how to build a strong digital brand presence that drives consistent call volume fo...
2024-10-1617 minRoofing SEO PodcastBrand Your Roofing Company and Dominate GoogleJoin Nolen Walker, entrepreneur and CEO of Roofing Webmasters, as he shares his insights from attending VidCon.In this episode, Nolen discusses how his experiences at the conference reshaped his views on marketing. He also explores new strategies to help roofers build their brand and dominate Google search results. Tune in for valuable tips and a fresh perspective on digital marketing for roofing companies.https://www.roofingwebmasters.com/(800) 353-5758Instagramhttps://www.instagram.com...
2024-08-0229 min
The Plumbing SEO PodcastPlumbing Webmasters: Plumbing Website Templates, Do They Still Ruin You SEO in 2024?Nolen Walker on website templates and how they affect you optimization.https://www.plumbingwebmasters.com/(877) 388-9884Instagramhttps://www.instagram.com/plumbing_webmasters/Facebookhttps://www.facebook.com/PlumbingWebmasters/LinkedInhttps://www.linkedin.com/company/plumbingwebmasters/Twitterhttps://twitter.com/PlumbingWebBlubrryhttps://www.blubrry.com/plumbing_seo/Apple...
2024-05-1007 minRoofing SEO PodcastRoofing Webmasters: Do Roofing Company Citations Matter in 2024Nolen Walker shares practical steps for getting your business website optimized in 2024. https://www.roofingwebmasters.com/(800) 353-5758Instagramhttps://www.instagram.com/roofing_webmasters/Facebookhttps://www.facebook.com/RoofingWebmasters/LinkedInhttps://www.linkedin.com/company/roofingwebmasters/Twitterhttps://twitter.com/RoofWebmastersBlubrryhttps://www.blubrry.com/roofing_seo/
2024-05-1008 minRoofing SEO PodcastRoofer Was Broke (Then This Happened)Nolen Walker of Roofing Webmasters talks about a roofer that was going broke, then this happened.
2024-04-1809 minRoofing SEO PodcastGet Over Your Roofing Content Already On Your Failing WebsiteIn the latest episode of The Roofing SEO Podcast, Nolen Walker and Jason Landry of Roofing Webmasters dive deep into the evolving landscape of roofing website content and SEO strategies. With the digital world constantly changing, especially after the Helpful Content Update in 2022, it's crucial for roofing companies to adapt their online presence to maintain and enhance their visibility on Google.Discover the significance of E-E-A-T (Experience, Expertise, Authority, and Trust) in your SEO efforts and learn why traditional approaches to content might be holding your website back. ...
2024-02-1324 minRoofing SEO PodcastNobody Cares About Your (2024) Roofing SEO Effort (Including Google!)Join Nolen and Jason from Roofing Webmasters as they delve into the critical aspects of SEO for roofing companies in 2024. In this insightful video, they discuss why your roofing website's SEO efforts might not be getting the attention you expect from Google and what you can do about it.Key Highlights:The Misconception of Self-SEO Efforts: The duo shares a story reflecting the common mistake of overestimating the impact of personal SEO efforts on a website, emphasizing that what matters to you might not matter to Google.
2024-01-0330 minRoofing SEO PodcastAre You a 2% Roofing Marketer?Join Nolen and Jason from Roofing Webmasters as they delve deep into roofing marketing in their latest podcast, "Are You a 2% Roofing Marketer?". In this insightful discussion, they explain why 98% of roofers might be missing the mark in their marketing strategies and how you can strive to be in the top 2%.Discover Google's pivotal role in shaping online business presence and why user perception is more critical than ever. Plus, get an exclusive look at our proprietary software, DataPins, explicitly designed for contractors to enhance their digital footprint.
2023-10-2424 minRoofing SEO PodcastHow Your Address Impacts Google Maps Rankings for RoofersJoin Nolen and Jason from Roofing Webmasters as they dive deep into the intriguing world of Google Maps rankings for roofers. Ever wondered how your business's address can influence your visibility on Google Maps? This video sheds light on the significance of the "red dot" or the geographical center in search results and how proximity plays a pivotal role in your business's online visibility. As the digital landscape evolves, so do Google's algorithms. We take a trip down memory lane, reflecting on how search res...
2023-10-1633 min
Kelly Webmasters and MarketersNaples Web DesignA Naples web design company can be a great asset in creating an effective and engaging website. But with so many companies, how do you know which is right for your project? Here are several things to look for when choosing the right website design company for your business.
Official Website : https://kellywm.com
Kelly Webmasters and Marketers
Address : 1200 28th Ave N, Naples, FL 34103, United States
Call Us : +12397470465
2023-02-1702 minKelly Webmasters and MarketersInternet Marketing NaplesAn internet marketing Naples service can help you develop a cohesive social media strategy, manage posts and create campaigns that are tailored to your target customers.
Official Website : https://kellywm.com
Kelly Webmasters and Marketers
Address : 1200 28th Ave N, Naples, FL 34103, United States
Call Us : +12397470465
2023-02-1702 minKelly Webmasters and MarketersInternet Marketing CompanyAn expert Naples internet marketing company will optimize your website for maximum visibility, ensuring potential customers can easily find and access it.
Official Website : https://kellywm.com
Kelly Webmasters and Marketers
Address : 1200 28th Ave N, Naples, FL 34103, United States
Call Us : +12397470465
2023-02-1702 minRoofing SEO PodcastI Get Roofing Reviews on My GBP Map, But I Don't Show Up in RankingsLocal roofing companies have been led to believe that reviews are the most crucial local SEO ranking factor. Sometimes it goes even further where some think it's the only local ranking factor. However, you will learn that you need more than reviews to allow your roofing business to rank in Google's Local Map 3-Pack results.Suppose you've done your work to garner customer reviews and still aren't ranking within the 3-Pack. In that case, your business needs other digital branded signaling required to rank. For example, is your business website attached to your Google...
2023-02-1428 minRoofing SEO PodcastRoofer Keyword Ranking Grover Theory: One of These Things is Not Like The OtherThe Grover Theory requires you to distinguish which of three things is not like the other. For roofing companies, this applies to your online web presence in 2023. Search Google for your target keyword and analyze the top 3 websites and map listings compared to yours. Which of these things is not like the other?In most cases, it's your website. Getting a high-quality web presence does require professional services like those offered at Roofing Webmasters. We don't say this to sell a service, but to be honest. The only way roofing companies can compete with...
2023-01-0329 minRoofing SEO PodcastWhy Our Roofer Marketing Agency is Better Than a Generic Catch-All AgencyAt Roofing Webmasters, we've been working with roofers for 12 years. As a result, we notice problems with roofing company websites around the web. Generic agencies have a tendency to implement horrible SEO strategies for roofing clients.One recent example came from a local roofing website that purported to offer "PPC roofing services." They intended to publish "PVC roofing" but misunderstood their client or auto-corrected PVC to PPC. Either way, it's gross incompetence by the marketer.This website also engaged in antiquated SEO tactics like keyword stuffing and multi-location marketing...
2022-12-2726 minRoofing SEO PodcastIs The Name of Your Roofing Company Preventing You From Showing Up on Google?About half of all roofing companies have a "name" problem regarding Google ranking. You might be surprised by how Google's algorithm views your company name. In this podcast episode, we will answer the following questions:Should you change your roofing company name? How to pick the best roofing company name?What to look out for regarding rankingRemember to consult with a lawyer for specific questions regarding names and trademarks.You might wonder what the problems are with roofing company n...
2022-12-1454 minRoofing SEO PodcastGoogle's Helpful Content Update Hates Your B.S. Roofing ContentNolen and Jason of Roofing Webmasters discuss Google's Helpful Content Update and how it impacts roofing websites. There are several misconceptions about SEO content, especially regarding what actually works for improving your business. Google's Helpful Content Update is pretty straightforward. The search engine is attempting to eliminate low-value content that bloats the index and doesn't serve the user's actual needs. Unfortunately, a ton of roofing "content" fits this description. We discuss the issues at length in this podcast episode, including data-driven solutions that ensure users benefit from your SEO we...
2022-10-0754 minRoofing SEO PodcastWhat Would Nolen Do (WWND) for Roofer Marketing Dominance?I'm Nolen Walker, founder, and CEO of Roofing Webmasters. Many people ask me what I would do if I started my own roofing company. The truth is, I've run a home services business before, and I got screwed by some web geek cocky marketers.In this podcast episode, I explain everything I would do if I started a roofing company, from hiring to marketing and more. You can learn from my past experiences in business and my decade-plus worth of experience with digital marketing and SEO for roofers.To...
2022-10-0352 minRoofing SEO PodcastHas Roofer Marketing Reached The Technological Singularity?Has roofer marketing reached the point of technological singularity? In other words, can human beings comprehend the technological components and benefits of digital marketing in 2022? As Google's algorithm evolves and marketing automation becomes more intelligent, are we losing our ability to decipher business promotion online?To make sense of all of this are Nolen Walker and Jason Landry of Roofing Webmasters. Nolen and Jason discuss how contractors should approach marketing for roofers in 2022 and how invest in industry expertise.To learn more about Roofing Webmasters, reach out here:
2022-09-0638 minRoofing SEO PodcastMultiple Google Maps Locations + Rankings for RoofersAre you a roofing company looking to create multiple Google Maps locations or Google Business Profiles / GMBs? Nolen Walker and Jason Landry of Roofing SEO Webmasters outline how to approach Google Maps optimization for roofers in 2022.We mentioned the relationship between Google Maps and Google My Business, which becomes critical during optimization. Roofing Webmasters offers Google optimization as part of our marketing services, which encompasses every aspect of your Google presence, from Maps to My Business. Besides Google, we also claim and optimize listings on Yelp, Better Business Bureau, and other citation sources throughout...
2022-08-2246 min
Kelly Webmasters and MarketersSEO Company NaplesIf you want to achieve the best possible results from your SEO efforts, hiring an experienced SEO company Naples, services like Kelly Webmasters and Marketers are important. They will be able to help you with all aspects of your SEO strategy, from keyword research to link building.
For more Information : https://kellywm.com/naples-seo/
Google Map: https://g.page/kelly-webmasters-marketers
2022-08-1702 min
Kelly Webmasters and MarketersNaples Web Design CompanyThere are a lot of website design companies out there, and it can be tricky to choose one that will give you the desired results. But when you work with Kelly webmasters and marketers Naples web Design Company, you can trust that our team of experts will create a beautiful, user-friendly website for your business.
For more Information : https://kellywm.com/naples-web-design/
Google Map: https://g.page/kelly-webmasters-marketers
2022-08-1702 min
Kelly Webmasters and MarketersNaples SEO ServicesHere are seven tips on how to choose the best Naples SEO services offered by the company:
1. Look for an Experienced Company
2. Check Their Portfolio
3. Ask for References
4. Read Online Reviews
5. Get a Detailed Proposal
6. Consider Their Pricing
7. Ask About Their Reporting Methods
For more Information : https://kellywm.com/naples-seo/
Google Map: https://g.page/kelly-webmasters-marketers
2022-08-1602 min
Kelly Webmasters and MarketersNaples Internet Marketing CompanyThere are several benefits that businesses can experience by ranking on the first page of SERPs while working with Naples internet marketing company. Some of these benefits include:
1. Increased web traffic
2. Improved brand awareness
3. Boosted sales
4. Cost-effective
5. Long-term results
For more Information : https://kellywm.com/naples-internet-marketing/
Google Map: https://g.page/kelly-webmasters-marketers
2022-08-1602 min
Kelly Webmasters and MarketersNaples Internet Marketing AgencyHere are four reasons why working with Naples internet marketing agency can be a great decision for your business:
1. They Have the Expertise You Need
2. They Can Help You Save Time and Money
3. They Can Help You Reach a Wider Audience
4. They Can Provide a Fresh Perspective
For more Information : https://kellywm.com/naples-internet-marketing/
Google Map: https://g.page/kelly-webmasters-marketers
2022-08-1601 min
Mail-Right Show | Real Estate Agents | Real Estate Agent | Online Marketing |Real Estate Webmasters Review 2022Since 2017, Real Estate Webmasters have shifted from SEO-focused websites toward real estate branding websites focused primarily on enterprise clients. During this time, they have rolled out their new Renaissance platform, won a host of design awards, and impressed a number of high-profile enterprise clients.
https://inboundrem.com/real-estate-webmasters-review-2/
2022-07-2637 minRoofing SEO PodcastQuick SEO Tips for Roofing Marketing SuccessNolen and Jason of Roofing Webmasters discuss quick SEO tips for roofing marketing success in 2022. Learn more about the podcast at:https://www.roofingwebmasters.com/
2022-06-2935 minRoofing SEO PodcastDon’t Patronize My Roofer Marketing (Podcast Episode)When you pay money to a service provider, whether a digital marketing agency or a healthcare professional, you should refuse to be patronized. Most digital marketing agencies for roofers patronize their clients and tell them to increase their budget while insulting their intelligence.
In today’s Roofing SEO Podcast episode, Nolen and Jason discuss how roofers should react to salespeople and agency owners that patronize them regarding digital marketing services.
The Insulting Nature of Patronization
To patronize someone is to speak to them as an inferior, mainly when providing supposedly helpful information. Unfortunately, patronizing clients is...
2022-05-0916 minRoofing SEO PodcastThe Truth About Digital Marketing for Roofers (Podcast)As the owner of Roofing Webmasters, clients often tell me that I’m refreshingly honest. There are two reasons why I come across that way. First, I don’t like misleading my customers. Second, almost every other digital marketing company in the United States is either ignorant or unethical. Unfortunately, many are both, which is incredibly dangerous for roofers.
In the following podcast episode, Jason and I discuss the truth about digital marketing for roofers, and it’s not comforting. However, it is highly entertaining and insightful.
Does Your Roofing Digital Marketing Company Get Results?
More th...
2022-05-0244 minRoofing SEO PodcastRoofing Leads to Cash Money Profits (Podcast Episode)In the following podcast episode, Nolen discusses roofing leads to cash money profits. Roofers sometimes lose control over their operation, resulting in a loss of quality and long-term gains. Similarly, roofing contractors may spend all of their earnings on lifestyle, which is terrible.
Roofing Leads are Critical to Your Business
The lead nurturing process cannot be passive as a roofer. Instead, you must pay special attention to ensuring your leads turn into profits in 2022. Unfortunately, some business owners fall into the trap of removing themself from the operation after initial success.
Although you can achieve th...
2022-04-2922 minKelly Webmasters and MarketersWeb Design ServicesOur web design services are perfect for businesses of all sizes, from small local businesses to large corporations. We'll work with you to develop a customized plan that fits your budget and needs.
For More Information About Web Design Services : https://kellywm.com/naples-web-design/
Google Map: https://g.page/kelly-webmasters-marketers
More Podcast :
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2022-04-2202 minKelly Webmasters and MarketersFranchise Web Design CompanyWhen it comes to franchise SEO, experience is vital. You want a team that knows how to optimize your website for the search engines and get you results.
For More Information About Franchise Web Design Company : https://kellywm.com/franchise-web-design/
Kelly Webmasters and Marketers
Location: 1200 28th Ave N, Naples, FL 34103, United States
Call At: +12397470465
More Links:
https://is.gd/m2SBLW
https://is.gd/4v93ef
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2022-04-2101 min
Kelly Webmasters and MarketersFranchise SEO ServicesThat's why it's so important to find the best franchise SEO services for your business. Not all SEO services are created equal, and you want to make sure you're working with a team that knows what they're doing.
For More Information About Franchise SEO Services : https://kellywm.com/franchise-seo/
Kelly Webmasters and Marketers
Location: 1200 28th Ave N, Naples, FL 34103, United States
More Links:
https://is.gd/m2SBLW
https://is.gd/Id0vdo
2022-04-2101 minRoofing SEO PodcastWhat I Like About Working With Roofers | Roofing SEO Podcast
At Roofing Webmasters, we love working with roofers. However, there’s a difference between a roofing contractor and someone who chooses to go into another trade. In today’s Roofing SEO Podcast episode, Nolen and Jason detail why roofers are our #1 client and what we like most about working with them in 2022.
Businessman vs. Tradesman
One of the primary distinctions between roofers and other tradespeople is their initial expertise. Most roofers are businessmen and entrepreneurs who choose to start a roofing company. This model contrasts with other trades like HVAC, which typically involve a skilled trade...
2022-03-0722 minRoofing SEO PodcastWhy SEO Reports for Roofers are B.S. (Podcast Episode)
An initial SEO report (sometimes framed as an SEO audit) is B.S. 95% of the time for roofing companies. It’s not that the report itself is dishonest; it’s that the presentation of the data is manipulative. In today’s Roofing SEO podcast, Nolen and Jason give examples of SEO reports that are B.S.
What is an SEO Report?
SEO reports are digital documents that present metrics and analysis of a website and online presence compared to competitors. Many popular SEO software tools like SEMRush can autogenerate reports by entering a URL.
Types of SEO Re...
2022-03-0342 minRoofing SEO PodcastRoofer Door Knocking: Door to Door Marketing Tips (Podcast)
Many roofing companies look at door-knocking as an obsolete strategy in 2022. However, at Roofing Webmasters, our position is that door-knocking is a helpful marketing strategy that contributes to other promotional efforts.
In today’s Roofing SEO Podcast, Nolen and Jason discuss the benefits of the door to door sales for roofing companies, along with the best door-to-door marketing tips and strategies to maximize your sales.
Creating a Brand
Creating a brand is the most beneficial thing for your roofing company. However, no single marketing action can accomplish this goal. Roofers that approach every marketing angle, fr...
2022-03-0223 minRoofing SEO PodcastDo City Pages Work for Roofing Company SEO? (Podcast)
City pages do work for roofing company SEO in 2022. Roofers can rank in various areas by publishing local landing pages for each city. At Roofing Webmasters, we’ve utilized this strategy for our clients for over a decade. We even once published city pages for the entire state of Texas. As a result, the client ranked #1 for 90% of city-related queries on foam roofing.
In today’s Roofing SEO Podcast, Nolen and Jason discuss the evolution of city pages, how Google indexes them in 2022, and how you can maximize their performance to generate more local roofing leads.
How...
2022-02-2521 minRoofing SEO PodcastThe Best Roofer SEO Clients (What They Do!) (Podcast Episode)
Roofing companies that succeed with search engine optimization share qualities that make them good SEO clients. Although no two clients are the same, behaviors that lead to success are shared. When the relationship between the roofer and the marketing agency is mutually respectable, the best results occur.
On today’s roofing SEO podcast, Nolen and Jason discuss the best roofing SEO clients.
Direct Participation in Marketing
The best SEO clients choose the marketing agency themselves rather than delegating it to another person, like a marketing manager. Often, a marketing manager doesn’t know much about mark...
2022-02-1429 min
República WebFinanciación de proyectos open source – Malditos Webmasters TalksAprovechando el sonado caso de Marak Squires saboteando sus propios repositorios faker y colors, iniciamos un programa especial en un grupo de voz de Telegram en Malditos Webmasters. En esta charla hablamos sobre la forma en la que estos episodios ponen de relieve el problema de financiación de proyectos open source. No son pocos los desarrolladores que mantienen exclusivamente con su esfuerzo y dedicación, proyectos del que dependen muchas empresas que no aportan nada a su mantenimiento. En esta charla compartida hablamos sobre licencias, proyección profesional, ingresos y repercusión social de los proyectos open source.
Más inf...
2022-01-161h 42República WebFinanciación de proyectos open source – Malditos Webmasters TalksAprovechando el sonado caso de Marak Squires saboteando sus propios repositorios faker y colors, iniciamos un programa especial en un grupo de voz de Telegram en Malditos Webmasters. En esta charla hablamos sobre la forma en la que estos episodios ponen de relieve el problema de financiación de proyectos open source. No son pocos los desarrolladores que mantienen exclusivamente con su esfuerzo y dedicación, proyectos del que dependen muchas empresas que no aportan nada a su mantenimiento. En esta charla compartida hablamos sobre licencias, proyección profesional, ingresos y repercusión social de los proyectos open source.
Más inf...
2022-01-161h 42
The #REALTYHACK PodcastBuilt Piece by Piece: Morgan Carey of Real Estate WebmastersToday we had Morgan Carey, CEO Real Estate Webmasters Inc drives billions of dollars in yearly real estate sales via his software and marketing company. Named as one of the 200 most powerful people in real estate (Swanepoel 2015-2020), Inman 100 Most Influential People and finalist for coveted Ernst And Young Entrepreneur of the year in Canada 5 years straight. He was also invited into Google's GCP Leaders Circle joining the C-suite from companies such as Coca-Cola, Spotify, National Geographic, and Uber. Morgan Carey is a business savant, entrepreneur, and visionary leader. He is the charismatic passion behind numerous endeavours...
2021-10-1626 minRoofing SEO PodcastWhat’s New With Roofing SEO in 2022? (Podcast Episode)
At Roofing Webmasters, we’ve devoted our lives to search engine optimization for roofers. We even wrote the ultimate guide to Roofing SEO for contractors across the world. Still, our job never stops because Google never stops evolving. Google’s algorithm has progressed more than ever for 2022, and the changes are more significant than we’ve ever seen. In today’s podcast episode, we discuss what’s new in 2022.
More Changes, More Quickly
Google issued eight total core updates in 2021 and thousands of additional micro-updates to its algorithm. In addition, Google recently declared to changing its algorithm six times per day. Unfortun...
2021-09-2119 minRoofing SEO PodcastDon’t Get Your Roofing GMB / Google Map Banned
The Google Map 3-Pack is valuable real estate for roofers and other small businesses with an online presence. Most local clicks occur within the Map Pack on Google, and roofers can make or break their business. With that said, illegitimate addresses can ruin your entire operation. Why? Google reserves the right to ban fake addresses from Google My Business. And they’ve been exercising that right more and more in recent months. Exploiting Google Maps is not your right as a business owner. Sure, it may work temporarily, but ultimately they will ban your listing.
Why Roofers Should No...
2020-12-1022 minRoofing SEO PodcastOnline Roofer Obscurity to Rockstar
At Roofing Webmasters, we get calls from prospective clients who question whether it’s possible to reach their competitors’ success level. The reality is that on the internet, nobody knows the full history of a business. Sure, reviews matter. Reputation matters. But a 10th year, 2nd generation roofer with a terrible website and no reviews will not benefit from their tenure. People simply don’t care because they don’t know. You can quickly close that gap as a 1st or 2nd year roofing company with a robust website, fabulous logo, and frequent reviews.
Removing False Narratives
Some peo...
2020-11-0415 minRoofing SEO PodcastHail Damage Roofing Leads Gone Wild
Most roofing contractors covet high-quality leads for their business. For those who’ve been in the industry for a long time, they know that hail storms often spark an increase in estimate and inspection requests. But those calls typically go to only a few roofers within the damaged community. So how do you become one of those roofers? One of Roofing Webmasters’ top clients recently reaped the rewards of a storm in their primary service area.
Lead Sources for our Client
As you can see from this breakdown, organic searches are the top lead source. But a highly...
2020-10-2719 minRoofing SEO PodcastWhy You Need Leads for Roofers
Things have changed quite a bit since Nolen started Roofing Webmasters 10 years ago. At that time, roofers would often call looking for “Roofing SEO” or “digital marketing for roofers.” After years of being screwed around by trash marketing, things changed. In 2021, most people inquire about leads for roofers. While leads are certainly a valuable currency for contractors, it is essential to differentiate a quality lead from a harmful one and find a lead source that consistently produces the former.
Avoiding The Roofer Gig Economy
Living lead to lead puts roofers in a gig economy scenario. That’s one of the mo...
2020-09-0308 minKelly Webmasters and MarketersNaples SEO CompanyNaples SEO company service can improve your business growth at https://kellywm.com/naples-seo/
Find us on Google Map : https://g.page/kelly-webmasters-marketers
Naples SEO company service is a strategy of having web traffic increased to your website.
2020-07-0600 min
Kelly Webmasters and MarketersInternet Marketing NaplesNaples internet marketing service for website design and SEO at https://kellywm.com
Find us on Google Map : https://g.page/kelly-webmasters-marketers
An Internet marketing service is a simple yet efficient way to advertise and make money online with very little investment.
2020-07-0600 min
Beyond the Box - Exploring the New Paradigm of Real Estate, Technology and CapitalEpisode 5 - Morgan Carey, CEO, Real Estate WebmastersLaunched in 2020 by Second Century Ventures, the strategic investment arm of the National Association of REALTORS®, REACH Canada is one of five regions which make up the REACH Global Network.
In operation since 2013, the REACH Global Network is comprised of REACH US, REACH Commercial, REACH Australia, REACH United Kingdom and REACH Canada.
REACH is the leading program for real estate tech companies ready to scale globally and has been named among the top 25 accelerators by Seed Rankings alongside the likes of 500 Startups, Y Combinator and Techstars.
Learn more about REACH Canada at narreach.ca
2020-06-2222 minRoofing SEO PodcastHow To Keep From Being Screwed By Roofer Marketing Companies
Getting screwed by roofing SEO companies is par for the course in 2020. The amount of disingenuous marketing “experts” has reached its peak. The sad part is that hard-working roofing contractors get hosed by whizkid marketers with bad intentions. Aside from the simple fact that roofing marketing costs too much in today’s market, the actual services are also garbage. From template websites to the PPC shelltrick, marketers are getting away with everything. Roofing SEO Webmasters has made it our focus to counteract this trend by providing affordable roofing services with strategies that actually work. We help roofers rank on Google...
2020-06-1837 minRoofing SEO PodcastShowcasing Great Customer Service During CoronavirusAs we are in the midst of the COVID-19 pandemic, our thoughts tend to be scattered, and we are having to re-evaluate our priorities. As a roofing contractor, you have probably experienced this. While your business is important to you, it can be hard to devote mental energy to ways to sustain it; much less improve it. But don’t fool yourself – even in this time of crisis your business can grow and thrive. It may not seem like it, but the pandemic is affording business owners the opportunity to showcase outstanding customer service.
We work with roof...
2020-04-3017 minRoofing SEO PodcastHow Check-ins Radically Boost Local SEOWhen Google hunts for the best contractors to list for local consumers, the search engine collects all the evidence it finds. Sure, website service pages can claim a business provides impact resistant shingle installation, but how often is the company really performing that service? The best types of evidence are customer reviews and check-ins. The latter is what we’ll be talking about today.
Jobsite check-ins are woefully under-utilized in the contracting industries. Of course, there’s another way of looking at it. Any roofing contractors who consistently utilize the right check-in tools can earn serious lead genera...
2020-04-2812 minRoofing SEO PodcastHow I Got Started in SEO | Roofing SEO Podcast
When no one offers a solution to your problem, sometimes you have to become the answer! Through a strange adventure filled with twists and turns, a long-time professional in the home security industry became the founder of an SEO and web design company. Nolen and Jason talk about the history of Roofing Webmasters!
Key Lessons for Roofing Professionals
Marketing is one of the most powerful factors contributing towards roofing company success.
Online marketing grows your digital channel of leads.
It takes dedication to make page one in search results, but the payoffs are huge.
...
2020-01-1328 minRoofing SEO PodcastLocal SEO Updates For Roofers | Roofing SEO Podcast
This is the tale of how a fresh-faced contractor with a brand new website managed to dethrone an industry champion…in two months. Learn how changes in local SEO (and some fancy software) made it all possible. If you’ve struggled to get ahead in search this year, be sure to listen in!
Local SEO Tips for Roofers
Local SEO for roofers begins with claiming and verifying your Google My Business listing.
Reviews provide strong evidence of your company activity and dependability.
Local search results can change much faster than regular organic listings.
Bob: the Local SEO...
2019-12-2321 minRoofing SEO PodcastLocal Search Update For Roofers | Roofing SEO Podcast
The digital marketing world knows Google well for its secrecy, but not so much for subtlety. When the search engine giant drops a massive new update that potentially affects millions of businesses around the country, you can bet there will be a scramble to get up to speed on critical changes. Thankfully, our team at Roofing Webmasters has done all the Local SEO prep work already.
So let’s talk about the Local Search Update, and how your business can adjust its content strategy!
SEO Tips for Roofers
The latest local search update places ev...
2019-12-0937 minRoofing SEO PodcastTrue Client Stories: Roofing GMB NightmareWe’ve all heard the tales of marketing disasters, but few professionals fully understand just how close they could be to losing serious business online. In our latest podcast, Nolen tells the scary story of how a once successful roofing professional lost over two thirds of their annual revenue ($2+ million) thanks to some unfortunate online mistakes! If you ever feel worried about the future of your lead generation, be sure to listen in.
Key Lessons for Roofing Professionals
Your Google My Business account plays an essential role in local search results!
Trying to manipulate the rankings of...
2019-11-1126 minRoofing SEO PodcastMega Roofing SEO Changes in 2020 (Podcast)
Top ranking companies rarely succeed by accident, especially when it comes to organic search results. For roofing businesses that want to start claiming higher positions in local search, keeping up with Google’s ever-changing standards makes all the difference. In the latest podcast from Roofing Webmasters, Nolen and Jason discuss two key areas to establish your brand expertise, authority, and trustworthiness. If you crave better lead generation for your company, be sure to listen in to these Roofing SEO changes.
Tips on SEO for Roofers:
Find the baseline SEO standards, then exceed them for higher ranks!
Rev...
2019-09-2325 minRoofing SEO PodcastRoofing, Marketing, and the Truth About Leads (Podcast)
Are you fed up with your roofing lead generation? It’s a story we hear so many times at Roofing Webmasters: “I need leads, but I hate paying my company for them.” In our latest podcast, Jason and Nolen discuss the truth behind leads and where they ultimately originate. So if you’ve never considered how your lead-selling company works, be sure to listen in.
Helpful Tips for Lead Generation:
Don’t forget: lead-selling services make local businesses compete for the same pool of leads.
PPC campaigns offer better results than lead vendors, especially in tandem with local SE...
2019-09-1637 min
The HVAC Marketing PlanWhy Choose HVAC Webmasters? | The HVAC Marketing Plan Podcast
Why do hundreds of contractors partner with the Webmasters’ digital marketing team? Because we deliver results! In our latest podcast, Jason and Nolen take some time to describe the HVAC marketing industry and explain why our services continue to produce better rankings, better traffic, and better leads for businesses across the US. We’ll also explain why so many HVAC companies have a terrible experience with other digital marketing services.
If you’ve struggled to find a performance-driven (and honest) marketing team in the past, be sure to listen in!
Key Points to Listen For
* Most companies start HVAC SEO at a d...
2019-08-2028 minRoofing SEO PodcastTrue Client Stories: I Need Leads! (Podcast)
Do you feel like you’re not getting enough leads? Do you ever wish you could start earning more of your own business? In our latest podcast, Jason and Nolen discuss the struggle of overcoming leads addiction and acquiring new clients online. Learn how to start developing your brand instead of growing the other company’s.
Key Points to Listen For:
Leads aren’t just something you buy. You can earn leads.
Roofing contractors can get stuck in the cycle of buying leads.
It’s relatively easy to start SEO for roofers. It just takes time.
Purchase L...
2019-08-0833 minRoofing SEO PodcastOur Operation: Digital Marketing Excellence | Roofing SEO PodcastFinding an efficient, yet customer-driven SEO company seemed impossible. That’s why Nolen and John created their own! In our latest podcast, we dive deep into the Roofing Webmasters’ company history with Jason and Nolen. We’ll discuss how our past experiences molded the business and allowed us to produce outstanding results for our customers!
Key Points in Our Podcast
* Company size greatly impacts both service quality and efficiency.
* Our management software allows us to produce faster results for our clients.
* The right team makes all the difference.
Our History at Roofing Webmasters
Like many company origin stories, our company was bo...
2019-07-2228 min
Connect - Der Podcast7 - Webmasters ArbeitsplatzIn dieser Episode betreten wir nun erstmals virtuell den Arbeitsplatz des Webmasters im CMS Conny und verschaffen uns nach dem Login einen Überblick über die verschiedenen Funktionsbereiche.
2019-07-2100 minRoofing SEO PodcastRighteous Reviews (Podcast)
2021 Update: Rigthous Reviews is now DataPins.
Finding a capable (and convenient) reviews platform can be complex. However, roofing contractors and other industry professionals live or die by the quality of their reputation management. In today’s podcast, Nolen and Jason talk about collecting reviews, jobsite check-ins, and geotagging. You’ll also hear them brag about our own fantastic reviews software, Righteous Reviews.
If you’ve struggled with getting your company name on the online map, be sure to listen in!
Key Facts to Learn:
How you use your reviews is just as importan...
2019-07-1724 minRoofing SEO PodcastWhat Does Google Want for Roofers to Optimize Online? | Roofing SEO PodcastFinding that magic formula for premium website performance can be challenging, especially for roofing contractors new to the world of search engine optimization (SEO)! In today’s podcast, Nolen and Jason discuss the various elements that Google demands for website optimization. If you’ve been struggling with lackluster search rankings, be sure to listen in!
Key Elements to Listen For
* Reputation management is essential, especially for newly-minted companies.
* Schema and geo-tagging offer profound benefits for your Roofer SEO.
* Roofing SEO demands effort from many parts of your marketing, not just your website.
* Bounce rate isn’t the top metric for your w...
2019-07-0120 minRoofing SEO PodcastWinning The Race for Spring Roofing Leads (Podcast)
Having passed the infamous 20th of March, the spring season is here, and it is prime time for roofing companies to capture business leads. Punxsutawney Phil may not have been spot on with his early spring prediction, but the weather is starting to progress closer to warmth across the nation. With cold spells still interjecting themselves, this combination of hot and cold has a chance to create severe hail storms, something we’ll touch on more later. But spring, in general, is always going to present a major opportunity to roofing contractors. But how does one take advantage of the mos...
2019-03-2719 minRoofing SEO PodcastMarketing for Conklin Dealers: Roofing SEO Podcast
Roofing Webmasters’ owner Nolen Walker trained as a Conklin Dealer to better understand the industry he serves. As a full digital marketing agency for roofers, Nolen took it upon himself to learn the intricacies of commercial roofing. With over 100 roofing clients already on board, our agency is considered the top authority in roofing SEO throughout the nation. We work with both residential and commercial contractors, but in today’s podcast episode we are going to discuss marketing for Conklin Dealers which applies to commercial roofers in particular. We have created successful websites for Conklin Dealers, including those that optimize State-wide and...
2019-03-0736 minRoofing SEO PodcastSales Spiels & Jargon But No ResultsSummary: Nolen & John, co-owners of Roofing Webmasters discuss common sales spiels and jargon issued by marketing companies and warn local roofers about the lack of results that can coincide with far-fetched promises.
2019-02-0124 minRoofing SEO PodcastIdentifying Bad SEO Marketing Companies (Podcast)
There are many SEO scams online in today’s marketplace, and roofing companies can fall victim to their shadiness. On today’s podcast, Nolen and Jason of Roofing Webmasters discuss SEO scams for roofers and how to avoid lousy marketing companies like the plague. Investing marketing dollars wisely can make or break your roofing business, and choosing the wrong agency can ruin your company. Let’s take a look at some surefire scam signs.
Long-Term Contracts
Any roofing marketing agency that locks you into a long-term contract (6 months or more) should be considered a red flag. Roofing compan...
2019-01-2539 minRoofing SEO PodcastSocial Media Doesn’t Work Because You Don’t Work Social Media (Podcast)
Roofing companies often question whether social media benefits their business. After all, social media seems associated with celebrities and millennials who don’t respect blue-collar workers who live on the grind. However, while social media has its downside, its upside is enormous for roofers serious about establishing an online presence. Ultimately, when it comes to social media for roofers, companies get out what they put in for 2021.
Getting The Most Out of Social Media in 2021
There are many avenues to tackle in the social media world, including social media marketing for roofers and social media advertising for roo...
2019-01-1833 minRoofing SEO PodcastRoofing Marketing for Newbs (Podcast)
So you’re a newb when it comes to marketing for roofers—big deal. The reality is that everyone has to start somewhere, and there’s no better time to start than now. Embarking on a new business venture can be both exciting & intimidating. There’s the lure of the unknown and the challenge that comes along. At Roofing Webmasters, this podcast wasn’t created to earn new clients (we have a line out the door) but instead to impart our knowledge of what it takes to become a successful roofing contractor in 2021.
No Money, No Problems
Nolen Walke...
2019-01-0308 minRoofing SEO PodcastWWND? What Would Nolen Do? (Podcast)
What Would Nolen Do?
Nolen, the founder of Roofing Webmasters, would invest in marketing and keep it going. As someone who once owned a home service business, he knows how valuable marketing is for lead generation. Nolen grounds himself with the concept of marketing. Once marketing is made a priority, everything else will follow suit. The most substantial advice from Nolen would be to stay true to your marketing. Here’s how you can accomplish this as a roofer:
Laying The Foundation
A roofing company’s foundation should be in online marketing. Organic search is still the best l...
2018-12-1214 minRoofing SEO PodcastKeeping Your Roofing Business in Perspective (Podcast)
When success comes in business, it’s natural to become overconfident. Roofers who understand the dangers of overconfidence are less likely to make critical mistakes that will reverse the progress of their business. Roofing Webmasters is a digital marketing agency for roofers, and we’ve helped hundreds of roofing contractors achieve business success. While most can capitalize off of this progress and continue its upwards trajectory, there are occasions where contractors get too big for their britches. They overestimate their financial security after a few big roofing jobs and start making poor financial decisions. We’ve even heard of roofer...
2018-12-0620 minRoofing SEO PodcastLead Generation Sites for Roofers: Buyer BewareRoofing Webmasters has been marketing for contractors for about a decade and we’ve heard everything there is to hear about lead generation sites for roofers. Sure, we offer our clients the option to buy roofing leads,
2018-11-2910 minRoofing SEO PodcastGoogle Maps Rankings for Roofers (Podcast)
Roofers can benefit from ranking on Google Maps, especially in the Local 3 Pack, which is the top 3 Maps results and are displayed prominently on a Google SERP. Members of Roofing Webmasters recently attended an SEO conference where someone in the audience asked why their clients’ Maps ranking was low despite having the highest quantity of reviews in their market and industry. The conference speaker was unable to explain, so today, we will. Reviews are only one part of Google’s Maps grading system. Although there is no official list, this is what Roofing Webmasters considers as the factors based on ou...
2018-11-2114 minRoofing SEO PodcastVideo Marketing for Roofers (Podcast)
What is Roofing Video Marketing?
Video marketing for roofers is the act of using video content to market or promote your roofing company’s service, brand, or product. In 2021, YouTube is the most prominent video marketing platform though roofers can also self-host videos on their website and distribute them to various other channels.
Publishing Roofing Company Videos Online
Recording a video with your smartphone or camera device is easier than ever before in 2021. Most contractors have video cameras on their phones, allowing them to produce videos of their team on the job and in the office. But on...
2018-11-1511 minRoofing SEO PodcastHow To Get Into Commercial Roofing (Podcast)
How To Start a Commercial Roofing Company
Most roofing contractors focus primarily on the residential roofing industry, but 95% of them would like to expand to more commercial projects if possible. Sometimes residential roofers will get a commercial job here and there and enjoy the short turnaround and significant payout. The problem is that they don’t have the resources to get commercial roofing leads and the equipment to perform all commercial projects. This episode explains how to start a commercial roofing company.
How To Get Started
Residential roofers looking to expand into the commercial space should read ou...
2018-11-0727 minRoofing SEO PodcastSEO for Roofing Companies Doesn’t Work (Podcast)
76% of consumers still prioritize organic search results. The idea that SEO for roofing contractors doesn’t work is a myth. Still, lots of misinformation exists about the viability of roofing SEO. Some believe paid advertising has completely taken over (stats don’t support it), and others think they can’t compete with major competitors who’ve been around for the better portions of decades. It’s not false that domain age and company reputation play a role, but there’s no reason to give up if you are a roofing contractor. It would be best if you had the following:
Loc...
2018-11-0515 minRoofing SEO PodcastPiss & Vinegar for Roofing Success (Podcast)
To run a successful roofing business in 2021, you need an entrepreneurial spirit, sometimes known as mojo or simply attitude. Roofers who don’t possess the trait in some form will fail to dominate their local areas. Additionally, those who don’t have it will fall short in marketing for roofers, which is the key to success in the digital age.
While having the right attitude is vital, you must combine your drive with structure and procedure. If you only have the mojo, you won’t retain employees and run a competent roofing company that can grow over time. W...
2018-10-2418 minRoofing SEO PodcastMonthly vs PPL vs Nothing vs Ego (Podcast)
Most roofers have an “off-season” because of weather changes, and this hiatus can last quite a while, depending on the region of your business. Some contractors ditch their marketing during down seasons to save money. However, their logic is wrong, and such a decision costs them money in the long run.
Still, roofers don’t want to pay for marketing services while they’re not working. The team at Roofing Webmasters came up with a solution by offering a payment plan known as; Pay Per Lead. The PPL format allows companies to generate roofing leads and pay on a per-l...
2018-10-0823 minRoofing SEO PodcastBest Types of Leads For Roofers (Podcast)
In today’s podcast, Nolen and Jason discuss the best types of leads for roofing companies. Most roofers invest in roofing leads in one way or another. Platforms like HomeAdvisor offer lead generation services, and other services will sell leads to roofing companies directly. But before investing in any lead platform, you should understand the different types of roofing leads.
Exclusive Roofing Leads
The best type of roofing lead is exclusive, which means that it belongs to your company only. Exclusive leads may come from your own branded entities like your website, Google My Business listing, or Fa...
2018-10-0331 min
Ken Sitti การตลาดและธุรกิจในยุคดิจิตอลGoogle Webmasters Tools คืออะไร มีประโยชน์อะไรวิธีการใช้ Google Webmasters Tools เพื่อเชค performace ของเว็บไซต์ของเรา และตรวจสอบปัญหาที่อาจมีผลกระทบกับอับดับการแสดงผลของเว็บไซต์เราบน Google อ่านรายละเอียดเพิ่มเติมได้ที่ https://www.2bearsmarketing.com/google-webmaster-tools/
2018-08-1805 min
Megan Publishing Services PodcastHolidays for WebmastersHolidays for Webmasters Exclusive!$7.99 for Two Weeks or More!As the owner of every business knows, it's difficult to get away on a decent holiday, because it's hard to find someone who will devote as much time and attention to your business as you would. This is usually a very real problem in the world of bricks and mortar, but at least webmasters can take their computer anywhere in the world and work just as effectively from there.The thing is, does your family want to see you, or even do you want to...
2015-07-2802 min
Strike PointGoogle Webmaster Tools: Issuing Unnatural Link Warnings; Provide One Year Of Top Search Queries To WebmastersMikkel and Kristjian discuss how someone posted on Google + how a client received an unnatural link warning via Google Webmaster Tools and one of the two examples given was a link he has from DMOZ, the Open Directory Project. Also, Google is planning to give webmasters a year worth of top search query data within webmaster tools.
2013-09-0954 min
Webmasters on the RoofWebmasters on the Roof All-Star Panel from SMX Munich 2013Webmasters on the Roof All-Star Panel from SMX Munich 2013 as Marcus Tandler the Mediadonis welcomes Wil Reynolds(SEO Consultant, SEER Interactive), Richard Baxter (Founder and Director, SEOgadget), Fili Wiese (Head of SEO and Development, Netlead GmbH and Co. KG), Martin MacDonald (Director of Inbound Marketing, Expedia EAN) and Danny Sullivan (Editor-in-Chief, Search Engine Land and Conference Chair, Search Marketing Expo).
2013-04-101h 53Webmasters on the RoofWebmasters on the Roof AllStars Panel from SMX MunichWebmasters on the Roof from SMX Munich! on stage with Rand Fishkin, Will Critchlow, Wil Reynolds and Jens Fauldrath talking Google+ and Social Signal, Googles announcement of the Over-Optimization Penalty, the Panda and Venice update, link building and much more.
2012-03-281h 422009-09-3058 min
Strike PointSocial Media Marketing to European WebmastersDave Snyder discusses Social Media Marketing to European Webmasters.
2009-03-0948 minWebmasters on the RoofWebmasters on the Roof 100th showThe 100th show of Webmasters on the Roof with over 30 SEOs live on the roof where the show first started, plus they give away a VIP Package to A4U London and they find a shocking way to give away a blackberry.
2008-09-0959 minWebmasters on the RoofGerman Webmasters at SES San Jose 2008Get to meet all of the German Webmasters attending Search Engine Strategies 2008 in San Jose as they talk to the Webmasters on the Roof as they share their thought on the tradeshow.
2008-08-1932 minWebmasters on the RoofWebmasters on the Roof Second AnniversaryThe Webmasters on the Roof celebrate their second anniversary, and recap the past 2 years talking about the best guests, the most memorable quotes, the biggest scandals as they toast to the next two years of drunken SEO.
2008-07-1558 minWebmasters on the RoofDrunk WebmastersThe Webmasters on the Roof are a little bit drunk and mentions of Bob Rains , poker games and more Playboy Playmates are up for conversation.
2008-02-051h 022007-09-1858 min2007-09-111h 052007-08-141h 01
Good Karma with Greg NilandCommon Mistakes Webmasters MakeFind out how to stop losing money and how to avoid the most common mistakes made by webmasters. Guest Michael Gray talks about stopping the bleeding when you are losing money on your site.
2006-09-2847 min