Shows
Manager Memo podcastRaise the Roof: Data-Driven Insights for ContractorsA fascinating Business / Fun chat with Michael Regina of Webrunner Media. Business - Michael, a Digital Marketing expert from Montreal, Canada, shares his ideas on ways to create data-driven insights that optimize business outcomes. Fun – Mike begs us to "Read the Freaking Comics RTFC." Along the way we discuss – the "gut feeling" approach to marketing (5:50), "Speed to Leads" (11:10), Read the Freaking Comics (22:25), D.C. or Marvel? (25:30), and Tony Stark in bankruptcy (26:50). Contact Regina @ Webrunnermedia. Use the code for discounts off your MagicMind Mental Performance Shot. Reclaim your brain. https...
2024-10-2736 min
PaintED Podcast4 Tactics To Boost Your Lead-to-Sale Ratio: Contractor EvolutionFind More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/contractor-evolution
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If you’re getting fewer leads than ever, you’re not alone.
A shifting economy is chan...
2024-08-051h 25
Contractor Evolution167. 4 Tactics To Boost Your Lead-to-Sale Ratio - Kevin DonnellyTo learn more about Breakthrough Academy, click here: https://trybta.com/PC167 If you’re getting fewer leads than ever, you’re not alone. A shifting economy is changing the sales and marketing game for contractors. Gone are the days of accepting a 25% ratio as par for the course. Frankly, you can’t afford it. According to today’s guest, Kevin Donnelly from Webrunner, it's time to become obsessive about sales efficiency. Kevin walks us through four ways to increase your lead-to-sale ratio—basically, how...
2024-07-031h 25
Hammer & Grind : Built For ContractorsEP103: High Value Marketing Strategies With Marc LevesqueToday’s guest is Marc Levesque of Webrunner Media Group. Marc offers his insight into why contractors fall short in scaling their business. He also shares ideas on how you can grow your business through better marketing strategies. In this episode, we talk about:The lack of planning and strategizing that holds contractors backFiguring out the type of prospects to target for your businessThe things that high profit companies do in relation to marketing and operationsWhen you should outsource marketing and when you should do it yourselfSending traffic deliberately to landing pag...
2023-02-2753 min
Contractors ToolboxSuccessfully Market Your Home Improvement Contracting Company | Marc LevesqueMarc Levesque, owner and CEO of Webrunner, talks about best practices in successfully marketing a home improvement contracting business. He addresses the importance of narrowing your focus and not trying to be all things to all people, points out the common marketing mistakes made by home improvement contractors, discusses in-house vs. outsourced marketing services and provides excellent tips for managing a marketing agency relationship through active engagement. This is a great episode for those who are looking to maximize lead flow for scaling their contracting businesses.
2022-11-0840 min
Contractor Marketing PodcastEP #52: The Roofer's Guide to Stop Leaving Money on The Table [Summa Media Demo] ft. Nick PeretHave you ever thought about the cost of having a poor online presence? Chaotic CRM? An outdated follow-up process? In our latest episode of Tools of the Trade, Nick Peret from Summa Media will be teaching us how contractors on the front lines are transforming their business through Summa's innovative marketing solutions. He'll be taking us step by step through their winning process for implementing technology to position contractors, and their team, for success.Listen to the full episode to discover the power of digital doorknocking.0:00 - Intro1:24 - Nick Peret & Summa M...
2022-02-0834 min
Contractor Marketing PodcastEP #51: How to Win Profitable Leads by Leveraging Happy Customers [Get The Referral DEMO] ft. Jamey VumbackHow would you like more control over referral marketing costs while growing your business at the same time? In this episode of Tools of the Trade, Jamey Vumback will be sharing how to win profitable leads by leveraging happy customers. Their revolutionary software solution, Get The Referral, is helping contractors everywhere streamline their referral marketing efforts. We'll do a deep dive into the GTR app, and discover how one simple platform can help users leverage happy customers and capture profitable inbound leads, beyond closing! Listen to the the full episode to learn more about getting st...
2022-01-1134 min
The Change OrderMarc Levesque on generating leads and converting with great customer experiencesWe are joined by Marc Levesque, CEO and co-founder of Webrunner, which helps contractors improve their lead flow to enhance their sales and win more. As a full-service agency, they know what gets leads through the door and converted into customers. We discuss why you need to invest in marketing your business, focusing on customer experience, how to quickly analyze marketing performance, and more.
To learn more about Webrunner Media visit their site webrunnermedia.com
Intro 0:00
The benefits of investing in your marketing 8:22
How to generate consistent leads 13:00
The...
2021-11-1035 min
Contractor Evolution27. Stop Lighting Money On Fire With Your Digital Marketing - Marc LevesqueIf you'd like to apply for Breakthrough Academy click here: https://trybta.com/PCEP27 Link for Webrunner’s landing page layout: https://trybta.com/PCDLEP27 If you are are growing, but working like a dog to make it all happen, take our 10 day, Evolved Contractor Challenge to free yourself - http://www.btacademy.com/evolvedcontractorchallenge If you’ve ever wasted money on marketing this episode of Contractor Evolution is for you. The fact of the matter is that there are a ton of marketing agencies out there that are more than happ...
2021-10-2856 min
Contractor Marketing PodcastEP #50: How to Increase Your Ticket Size by 30% [Hearth Demo] ft. Sarah KrepsIn this latest episode of Tools of the Trade, we're sitting down with Sarah Kreps to learn more about the tool dedicated to protecting contractors' profits. Hearth is the ultimate finance platform, enabling speedy home improvement and repair financing. Whether it's text, email, or the Hearth app - contractors can now showcase flexible payment options and organize leads from the palm of their hand. With their fast and secure lending offers, this Webrunner partner has single-handedly revolutionized the financing space (pardon the pun).No hidden fees or gimmicks. More business wins and satisfied homeowners. ...
2021-10-1233 min
Contractor Marketing PodcastEP #49: How to Save 8 Hours Every Week ft. Rachel Roberts from JobNimbusAre you running your business, or is your business running you? Rachel Rowan-Roberts, Senior Marketing Manager at JobNimbus, is stopping by to talk all things project and time management. And by the end of this Tools of the Trade episode, you'll discover how you can save 8 hours. Every. Single. Week.What makes JobNimbus a home remodelers dream? Thanks to its user-friendly automated platform and powerful integrations, JobNimbus helps contracting professionals become more effective, organized, professional, and profitable.Watch the full episode to learn more and take back your day! ---------------------------
2021-08-3128 min
Contractor Marketing PodcastEP #48: Contractor Videos Designed to Convert w/ Ryan Landis from Just Share Media72% of homeowners would rather learn about a product or service by way of video.This makes investing in video marketing a no-brainer. With accessible services like Just Share Media, there really isn’t room for any excuse not to be using video in your marketing strategy.Just Share Media was created to allow roofing companies of all sizes the ability to obtain movie-quality roofing videos without breaking the bank. In this episode of TOT, the founder of Just Share Media, Ryan Landis, is sharing everything you need to know about capturing the perfect vid...
2021-08-1727 min
Contractor Marketing PodcastEP #47: How to Win at Reputation Marketing ft. Shawn Hill from NiceJobHey contractors, do you know how to win at reputation marketing? If you don't, well, you're in the right place!Did you know that 90% of consumers use the internet to find a local business?Your next question should be how you plan on making sure those consumers, or in this case homeowners, notice you instead of your competitors. The answer can be found in an emerging marketing strategy known as reputation marketing.A mix of brand marketing and reputation management, reputation marketing is all about transforming delighted customers into raving fans. This fandom...
2021-07-0530 min
Contractor Marketing PodcastEP #46: 4 Reasons Why Marketing Metrics Can Be Misleading for Contractors ft. Ben LevesqueThe numbers never lie, right? Well, not necessarily. In this latest installment of Marketing Minutes, Ben explains why not all marketing metrics are created equal - and how they could be wreaking havoc on your contracting business. We're sharing 4 reasons why some of the most common marketing metrics aren't always what they're cracked up to be. Listen Now!0:00 - Intro0:14 - 4 Reasons Why Marketing Metrics Can Be Misleading for Contractors 0:37 - Local Market Targeting1:23 - Competition 2:01 - Traffic Quality2:47 - Conversion Rates 3:36 - Recap
2021-06-1505 min
The Start Build Grow ShowEP 151. How to Increase Your Roofing Leads by 300% - Marc Levesque, WebrunnerMarc Levesque with Webrunner Media Group joins us to discuss how to increase roofing lead volume by 300% with paid ads and content creation.
2021-05-191h 13
Contractor Marketing PodcastEP #45: Scaling Your Contracting Business Through Recruitment ft. Danny KerrAfter this episode of Contractor Success Academy, you'll never underestimate the power of recruitment again. We spoke with Danny Kerr from Breakthrough Academy - a company dedicated to helping entrepreneurs in the trades grow their profitability. He believes the secret to unlocking your business's true potential starts with attracting the right team members. An established leader who has overseen the recruitment and retention strategies for 150 franchises, Danny is sharing everything he knows about leveraging recruitment as a tool to drive success and increase revenues. Tune in to the full episode for Danny's step b...
2021-05-1143 min
The Roofer ShowA Simple Plan For Getting More Quality Leads with Brian JavelinMy friend, Brian Javelin from My Online Toolbox, joins me today and we’re going to be getting into “Marketing 101” for roofing contractors. We’ll drill down into how to get the best leads of all: the qualified leads. You’ll hear about how to bring qualified visitors to your website and learn how to convert them to prospects. This really is a simple plan for getting more quality leads and you’re not going to want to miss this! What you’ll hear in this episode: Brian’s philosophy is a unique blend of basic marketing princi...
2021-04-301h 09
Contractor Marketing PodcastEP #44: How to Sell for Success in New Age Communications ft. Dave YohoWe had the pleasure of hosting legendary sales and consulting expert, Dave Yoho. Since founding his first company at the age of 28, Mr. Yoho has established himself as one of the most saught after consultants known for his proven sales methodologies and techniques. Join us as Mr. Yoho debunks some of the most common selling myths and shares his tips on how to be an effective communicator. Watch our full lesson and discover how you can completely transform your sales process! 0:00 - Intro 1:07 - Meet Dave Yoho 3:20 - Understanding New Age...
2021-04-0632 min
BuiltByHow the iOS 14 Update is Going to Affect Your Marketingft. Ben Levesque, Marketing Director @ Webrunner
2021-03-0429 min
Contractor Marketing PodcastEP #43: Marketing Minutes - How to Track Your Marketing ROI and Make Smarter Business DecisionsOn this episode of marketing minutes, we have Kevin, our Co-Founder, to teach us How to Track Your Marketing ROI and Make Smarter Business Decisions.In this lesson, Kevin uncovers the 3 steps you need to do to properly track your marketing efforts so that you know where you should be investing your money!Listen to the lesson to learn more and head to our YouTube channel to get an exclusive look into one of our marketing dashboards!0:00 - Intro0:12 - How to track Your Marketing Roi & Make Smarter Business Decisions0:41...
2020-12-1510 minThe Roofer ShowMy Top 10 Takeaways From 199 Expert Interviews with Dave Sullivan, Part TwoWelcome to part two of my Top 10 takeaways on how you can run a more profitable roofing business. This Top 10 list has been culled from all of my previous interviews with experts, my own 30 years of experience, my years of coaching other contractors and listening to the mistakes they have made, and by watching my competitors make mistakes. You can listen to the first part right here in Podcast 200! Thank you for hanging in there with me and helping to make this podcast a success, and I hope, as you listen, that you’ll...
2020-12-1149 min
Contractor Marketing PodcastEP #42: The No Brainer Closing Tool: Bucket List Destinations That Increase Your Profit w/ Caleb NelsonCaleb Nelson from Destination Motivation joined us on the Academy to share with us his unique No Brainer Closing Tool: Bucket List Destinations That Increase Your Profit.Learn how you can increase your closing rate by at least 15% without having to cut back on your average ticket price all while providing the most exceptional customer experience.Sound too good to be true?Listen to the full lesson to find out how you can take advantage of this program today!Learn more about Destination Motivation:https://www.increaseoursales.com/
2020-12-0838 min
Contractor Marketing PodcastEP #41: The Best Close in the World Is a Masterful Presentation ft. Dominic Caminata from Grosso UniversityDominic Caminata from Grosso University joined us on the Academy to teach you exactly why The Best Close in the World Is a Masterful Presentation.Because a masterful sales presentation is so much more than just winging-it, the process of closing has become an intricate balance of strategy, tact, and confidence. Listen to his lesson to learn about his step-by-step closing process!Register for Closers Camp 2021:info.grossouniversity.com/closers-camp-2021For a Free Demo and Trial of Grosso University, contact:mburke@grossouniversity.com o...
2020-11-2442 min
Contractor Marketing PodcastEP #40: The Power 5 Formula for Generating More Contractor Leads With Facebook Ads ft. Ben LevesqueOur very own Ben Levesque is back for the second episode of Marketing Minutes & walks us through "The Power 5 Formula" to generate more contractor leads with Facebook ads.Use these 5 assets to take your Facebook ads to the next level!Listen today to find out how!
2020-11-1905 minThe Roofer ShowHow To Make 2021 Your Best Year Ever with Marc LevesqueToday I’m replaying a course that I did for The Contractor Success Academy. The Contractor Success Academy is hosted by Webrunner Media’s Mark Levesque and is a series of around two dozen FREE online courses. In this episode, I cover my 1-Page Business Plan. It’s a FREE download, so be sure to get it! You’ll learn about how to plan, design, and implement a solid business plan. This is especially important going into 2021 because there’s going to be a lot of opportunities available, but in order to capitalize on it, you’ll need to be re...
2020-11-1337 min
Contractor Marketing PodcastEP #39: Breaking the Barriers of Mental Illness Stigma ft. Jason Finucan from StigmaZeroJason Finucan from StigmaZero joined us to shed some light on how to break the barriers of mental illness stigma, an important topic that has been pushed to the side for years.In this lesson, Jason shares his personal story of having had both a physical illness and mental illness and how that impacted his life over the last decade.This lesson is for everyone. We all can eradicate mental illness stigma, especially in the trades.How can you help? It all starts with having a conversation.
2020-11-1234 min
Contractor Marketing PodcastEP#38: The Contractors Guide to Digital Networking ft. Heidi Ellsworth from Roofers Coffee ShopThe power of digital networking is unparalleled. Just within your computer screen is an entire world of people, just like you, looking to make new industry connections. Taking advantage of the digital world and networking as a contractor can provide you with a sea of like-minded people who can help you advance both your personal and professional goals. So the question becomes, where and how do we start networking? Heidi Ellsworth from Roofers Coffee Shop joined us on the Contractor Success Academy to chat about all things networking and give contractors a guide to...
2020-11-0229 min
Contractor Marketing PodcastEP#37: How to Build a Resilient Business ft. Danny KerrDanny Kerr from Breakthrough Academy joined us on the Contractor Success Academy to share with us how to create a resilient business that can stand the test of time despite an ever-changing marketplace.Danny goes into depth about the 6 pillars that can transform the adaptability and strength of your contracting business. He gives us an overview of how planning and financial budgeting, organizational structure, intentional recruiting, training systems, sales and marketing, and goal setting can set your business up for many years of success!Download your FREE guide for How To Build a Resilient Business:
2020-10-2848 min
Contractor Marketing PodcastEP#36: 3 Proven Ways to Recruit Quality Employees ft. Vicki SuiterDiscover the 3 Proven Ways to Recruit Quality Employees and overcome one of the biggest challenges in the trades: hiring. The right employees can either make or break your business. How and where do you find good people to work for you? Vicki Suiter from Suiter Business Builders joined us on the Contractor Success Academy for the second time to talk all things hiring. In this lesson, she gives us 3 proven strategies to find quality employees that will actually save you money in the long run!0:00 - Intro1:00 - Meet Vicki Sui...
2020-10-2121 min
Contractor Marketing PodcastEP #35: The Best 6 Ways to Exploit Your Company's Most Valuable Asset [MarketSharp Demo] w/ Tim MuschNext to your company’s people, the single most valuable asset your business has is your company’s DATA! In today’s digital world, the information your business has available can have a tremendous impact on your success and profits! Unfortunately, this ‘asset’ is totally underleveraged by most home improvement companies.Tim Musch from MarketSharp will identify all these missed opportunities just waiting for you to leverage in your business in this episode of Tools of the Trade on the Contractor Success Academy!
2020-10-1444 min
Contractor Marketing PodcastEP #34: Innovative Sales Presentations That Get Results [Ingage Software Demo] w/ Charley GoldbergCharley Goldberg joined us on the Contractor Success Academy to showcase Ingage and tell us the story behind the softwareIngage is the industry leader in interactive content creation through its unique combination of software and storytelling. From its first foray into digital storytelling in 2008, when it was the first company to take children’s books and adapt them to the iPhone, Ingage has more than a decade of dynamic digital content creation experience.Ingage is a leader in developing the industry’s best tools for sales enablement, interactive sales presentations, and customer engagement.
2020-10-0122 min
Contractor Marketing PodcastEP #33: Marketing Minutes - 5 Facebook Ad Mistakes Contractors Should Avoid w/ Ben LevesqueOur very own Ben Levesque joins us for our first episode of Marketing Minutes on The Contractor Success Academy!This ongoing video series is going to dig deep into all things 'digital marketing for contractors' so that you have all the tools, tips, and knowledge needed to grow your business faster!To kick things off, Ben walks us through the 5 most common mistakes contractors make when setting up their Facebook ads. If you want to avoid these mistakes and start generating more leads for your contracting business, watch the lesson below to find out how!
2020-09-1807 minThe Roofer ShowA Simple Plan For Getting More Quality Leads with Brian JavelineMy friend, Brian Javeline from MyOnlineToolbox, joins me today and we’re going to be getting into “Marketing 101” for roofing contractors. We’ll drill down into how to get the best leads of all: the qualified leads. You’ll hear about how to bring qualified visitors to your website and learn how to convert them to prospects. This really is a simple plan for getting more quality leads and you’re not going to want to miss this! What you’ll hear in this episode: Brian’s philosophy is a unique blend of basic marketing principles that are leverag...
2020-09-181h 08
Contractor Marketing PodcastEP #32: Contractor Sales 101: Creating Predictable Revenue Through Sales Culture w/ Ryan GrothRyan Groth chatted with us about contractor sales in this interieiw-style episode of the Contractor Sucess Academy. Ryan talks about the importance of sales culture, and how leaders can actually predict revenue with a solid sales plan. He tells us about the shortfalls most contracting companies have in their sales culture, how to identify those shortfalls, and finishes off the episode with some sales tips that you can start to apply to your business. This episode is jam-packed with useful sales tips!
2020-09-0429 min
Contractor Marketing PodcastEP #31: Avoid the Back and Forth: How to Use Automation to Help You Close More Deals ft. Josh CarterJosh Carter drops by the Contractor Success Academy to showcase the importance of automating all your sales conversations to exponentially improve your closing rate. The digital era has completely changed the sales process. Prospective buyers require a sales process that works for them in real-time. That's why tools that facilitate speed-to-lead are now in demand more than ever before, and Josh knows this all too well. He's here to show us the power of automation and how Hatch, the home improvement software that promotes easy automated communication from pre-sale to post-sale, can help you close more deals and generate...
2020-07-0125 min
Contractor Marketing PodcastEP #30: The Success Blueprint: The Key to Generating Quality Referral Business ft. Brian KaskavalciyanIn today's lesson, Brian Kaskavalciyan makes a comeback to share his unique "Referral Success Blueprint" which has helped hundreds of home improvement pros maximize their profits. With all the time, money, and effort involved in making a single sale, every business should be looking for ways to optimize their sales process and grow their bottom line. Regardless of how long you’ve been in sales, you know that closing a sale through cold calling is tough. Brian is here to demonstrate how you can easily get 5-star reviews, shorten your sales cycle, and ultimately get hot, ready-to-buy referral leads fo...
2020-06-3032 min
Contractor Marketing PodcastEP #29: How to Get More Reviews and Build Brand Ambassadors Through Automation ft. Pawan JaggiPawan Jaggi stops by the Contractor Success Academy to showcase how automation is fundamental to help you deliver a better, smoother customer experience.Potential consumers are always looking for online recommendations. Having more reviews than your competition creates an immediate signal of credibility and trust to those searching for your services online. That's what led Pawan to develop PulseM, a tool that focuses on transforming your customers into immediate brand ambassadors through outstanding customer experience.
2020-06-2935 min
Contractor Marketing PodcastEP #28: Becoming a Wealthy Contractor ft. Brian KaskavalciyanBrian Kaskavalciyan stops by the Contractor Success Academy to share a lesson on the 7 "secrets" high-achieving individuals follow to reach their goals. You can have the greatest business tactics and strategies set in place, but success will always be elusive until you have the right mentality. Brian has decades of first-hand experience on how shifting your mindset is fundamental in attracting success and maintaining control of your life while growing your business. Each of these 7 guidelines are easy to understand, adopt and measure, and together they lay out the framework to make you a wealthier contractor.
2020-06-2843 min
Contractor Marketing PodcastEP #27: Going Paperless - Digitize Your Sales Process To Save Time and Increase Your Profits ft. Steven StencilIn this two-part "Tools of the Trade" lesson, Steve Stencil drops by to show us the importance of "going digital" with your home improvement sales process. Over the last 10 years, Steve has dedicated all of his time perfecting Leap, the first-ever end-to-end point of sale application digitizing every stage of the in-home sales process including estimating, financing, contracting and real-time communication. He's here today to give us a quick walkthrough of how Leap came to life, how it works, and how to implement it to grow a more efficient contracting business. This is the first of a two-part lesson...
2020-06-2735 min
Contractor Marketing PodcastEP #26: The 1-Page Business Plan for Growing a Successful Roofing Company ft. Dave SullivanDave Sullivan drops by the Contractor Success Academy to share the formula he has developed to help contractors accelerate the growth of their roofing business. The main reasons most contractors don’t have a strategy in place is that they believe it’s costly, time-consuming, or complicated. Dave is here to bust that myth and show us how his 1-Page Business Plan has allowed contractors to build profitable roofing businesses with over $150 million in sales!
2020-06-2630 min
Contractor Marketing PodcastEP #25: 5 Strategies To Grow Your Business During A Crisis ft. Randy StanburyRandy Stanbury joins us in this lesson of the Contractor Success Academy to share his formula for scaling your business even during difficult times. It is by finding the right people at the right moment, setting day-to-day practices and having a proactive mindset, that Randy has been able to help entrepreneurs face adversity and help them grow the business of their dreams.
2020-06-2530 min
Contractor Marketing PodcastEP #24: Close More Contracting Jobs: What To Do Before, During, and After Your First Meeting ft. Mike ClaudioMike Claudio stops by the Contractor Success Academy to share a lesson on what he's learned from the enterprise sales world in corporate America and how he's applied it to drive over $10M in home improvement sales in less than six years. Nothing happens till a sale is made and Mike's here to help us better understand what to do before, during, and after a meeting in order to close more sales. Enjoy the lesson!
2020-06-2450 min
Contractor Marketing PodcastEP #23: How to Add 20% More Revenue to Your Contracting Business Without Paying for New Leads ft. Alan Michael McKennaIn this academy lesson, Alan McKenna talks about lead addiction and how you may have more revenue hiding in plain sight. You'll learn how to turn "dead leads" into cash, identify why sales aren't closing, shorten your sales cycle, save cancellations, and a whole lot more that may just add a few zeros to your bottom line this year.
2020-06-2333 min
Contractor Marketing PodcastEP #22: Conversations That Get You Results ft. Vicki SuiterIn this academy lesson, Vicki Suiter teaches us how to have conversations that actually get results. As business owners, we hate repeating ourselves and we definitely don't like micromanaging people. Vicki shows us how to get our teams to take ownership and deliver results that allow for serious growth.
2020-06-2247 min
Contractor Marketing PodcastEP #21: How to Use Technology in Your Construction Business to Boost Profits ft. Brian KaplanIn this academy lesson, we have the pleasure of speaking with Brian Kaplan about bringing digital technology to the trades in order to grow profits, save time, and get back to enjoying your role as a business owner. It's 2020...times have changed, and you need to make technology a focus in your business!
2020-06-2142 min
Contractor Marketing PodcastEP #20: Winners and Losers at Work - Building the Right Culture Starts With Leadership ft. Dominic RubinoIn this academy lesson, Dominic Rubino tells us how to identify and remedy what he calls 'cancers' in our contracting business. He shares practical tips that you can implement today in order to develop a strong, thriving company culture.
2020-06-2032 min
Contractor Marketing PodcastEP #19: How to Effectively Leverage Instagram for Your Contracting Business ft. Thimothy RomanIn this academy lesson, Timothy Roman explains how he leveraged Instagram to build a 7-figure kitchen and bath remodeling business in just 18 short months. He gets into the weeds and shares the strategies and tactics you can use to see success as well.
2020-06-1951 min
Contractor Marketing PodcastEP #18: How Standard Operating Procedures Can Help You Get Your Life Back ft. Al LeviIn this academy lesson, Al Levi shares how standard operating procedures changed his business for the better and how it'll do the same for you. He's built the manuals and helped countless businesses implement his program with success. Watch this lesson and get your time back!
2020-06-1836 min
Contractor Marketing PodcastEP #17: How to Create Content That Gets You Links, That Get You Traffic ft. Tim BrownIn this academy lesson, Tim Brown from Hook Agency shares how you can create content for the purpose of generating links which can result in more traffic to your website. Why would you need more traffic? Because more traffic means more leads and sales, that's why!
2020-06-1748 min
Contractor Marketing PodcastEP #16: Jobsite Marketing: The Fundamentals of Lead Generation ft. Tony HotyIn this academy lesson, Tony Hoty shares why hunting for new leads isn't the solution to all your problems. He teaches his simple but proven Four "R" Framework for turning existing jobsites into one of your sources for generating new business. Aside from running his own remodeling company, Tony travels extensively, speaking at events and consulting for some of the top remodeling names in the US.
2020-06-1643 min
Contractor Marketing PodcastEP #15: Discover The Secrets of a Phenomenal Contracting Business ft Howard PartridgeIn this academy lesson, we are joined by the exclusive small business coach for Ziglar Inc. Howard Partridge, who went from zero to being the owner of several multi-million dollar enterprises. Howard is here to teach you how systems and leadership are the keys to growing a successful contracting business.
2020-06-1531 min
Contractor Marketing PodcastEP #14: How to Effectively Recruit Entry-Level Staff for Your Home Service Business ft. Kyle PowersIn this academy lesson, we welcome Kyle Powers, a coach from Tony Hoty Training & Consulting, who will teach you how to systematize and supercharge your recruiting process and improve the efficiency of your team.
2020-06-1443 min
Contractor Marketing PodcastEP #13: The 5 Incremental Sales to an Optimized Lead Conversion Process ft. Tim MuschIn this academy lesson, Tim Musch from MarketSharp shares his unique approach to sales and how there really are 5 different stages you need to tackle differently in order to seal the deal. He also talks about the technology contractors have available to them and how it can help streamline the entire sales process.
2020-06-1341 min
Contractor Marketing PodcastEP #12: The Exact Marketing Strategy This Contractor Coach Wants In Your Playbook ft. Les O'HaraIn this academy lesson, Les O'Hara from Build12 teaches his simple, proven contractor marketing strategy that any home service business can implement to see longlasting results.
2020-06-1249 min
Contractor Marketing PodcastEP #11: 7 Powerful KPIs That Lead to a More Profitable Contracting Business ft. Frank BourqueIn this academy lesson, Frank Bourque (a landscape & hardscape business consultant) teaches you the only 7 KPIs you need to be tracking on a monthly basis in order to see a significant increase in team performance and profits.
2020-06-1142 min
Contractor Marketing PodcastEP #10: 5 Effective SEO Tactics to get More Traffic to Your Contractor Website ft. Logan ShinholserIn this academy lesson, Logan Shinholser from Full Sail Marketing teaches contractors how to get more targeted traffic to their website with 5 simple SEO tweaks that can be done quickly and easily!
2020-06-1053 min
Contractor Marketing PodcastEP #09: How to Reach Your Ideal Remodeling Clients on Facebook ft. Danielle RussellIn this academy lesson, Danielle Russell from Builder Funnel teaches you how to use well-crafted buyer personas to get your message in front of potential leads using Facebook!
2020-06-0933 min
Contractor Marketing PodcastEP #08: The Secret to Creating Contractor Job Proposals That Sell ft. Ryan ShantzIn this academy lesson, Ryan Shantz from SumoQuote teaches you how to differentiate yourself from the competition and win more work with contractor job proposals designed to close the deal!
2020-06-0837 min
Contractor Marketing PodcastEP #07: The 5 KPIs You Need to Master Your Contracting Business's Finances ft. Randal DeHartIn this academy lesson, Randal DeHart (a construction accounting specialist) shares the simple '5 for 5 at 5' financial strategy that all home service business owners can use to stay on top of their numbers and increase their profits!
2020-06-0754 min
Contractor Marketing PodcastEP #06: How to Find Out a Homeowner's Remodeling Budget Every Single Time ft. Derek JohnsonIn this academy lesson, Derek Johnson from the contractor sales academy shares a simple script you can follow to find out what a prospect's budget is right away and save yourself from dealing with tire-kickers!
2020-06-0639 min
Contractor Marketing PodcastEP #05: How to Master The Initial Phone Call with a New Remodelling Prospect ft. Kyle HuntIn this academy lesson, Kyle Hunt from Remodel Your Marketing teaches contractors what to do before, during, and after the initial call with a new lead to make a great first impression and maximize your chances of closing the deal.
2020-06-0539 min
Contractor Marketing PodcastEP #04: How to Put an Extra $150K in Your Pockets This Year as a Contractor ft. Tom ReberIn this academy lesson, Tom Reber teaches you how to build your confidence, own the crap that's in your head and establish the right mindset that can put an extra $150K in your pockets this year. If you want the key to growing your contracting business, start here!
2020-06-0438 min
Contractor Marketing PodcastEP #03: Contractor Marketing 101: A Simple Plan for Getting More Quality Leads ft. Brian JavelineIn this academy lesson, Brian Javeline joins us to teach you a simple marketing plan to help contractors get more quality leads. Learn when to start planning your marketing, the critical aspect of every successful strategy, how to measure results, and more!
2020-06-0356 min
Contractor Marketing PodcastEP #02: How to Get More Referrals for Your Contracting Business ft. Tommy MelloIn this academy lesson, we welcome Tommy Mello from A1 Garage Doors. He's the writer of the Home Service Millionaire and host of the Home Service Expert podcast. Tommy joins shares his secrets to turning your customer base into your strongest source of referral business.
2020-06-0242 min
Contractor Marketing PodcastEP #01: How to Increase Contractor Leads With Historical Blog Optimization ft. Spencer PowellIn this academy lesson, you'll learn how to leverage your existing content to increase your incoming leads. If you do any kind of blogging or content creation for your contractor website, then you need to watch this academy lesson by Builder Funnel's Spencer Powell on how to get 2-3X more leads with a few clever content tweaks!
2020-06-0135 min
Building Freedom PodcastSuccessful Marketing Strategies for ContractorsIn this episode, Randy talks with Mark Levesque. Mark is head of sales and client development at Webrunner Media. At Webrunner, they believe there’s a better way for home improvement contractors to market their services online. A less chaotic, more reliable way to generate quality leads that allow for sustained growth over the long term. They’re obsessively passionate about it, and it led them to develop a marketing system made exclusively for contractors so that they can spend less time worrying about leads and more time booking jobs and delivering great work.In this episode you...
2020-03-2349 min
The Wealthy ContractorMarc Levesque - Ep. 83 - How Internet Marketing Is Similar to Traditional MarketingFor more FREE Wealthy Contractor resources go to www.TheWealthyContractor.comOn this week’s podcast, I’m doing something a little different. Instead of talking with a home improvement contractor, I’m talking with Marc Levesque, co-founder of Webrunner Media. His company does just one thing – it helps contractors generate leads.Marc began selling a technology that helped agencies manage media buys across multiple platforms such as Facebook, Google and LinkedIn. He eventually started his own company and was able to build a niche in the home improvement industry.Lead generation is such an...
2019-12-1642 min
Roofing Podcast: Hook Better LeadsGetting The Most out of PPC (Marc Levesque, Webrunner Media)✓Making sense of PPC & how to avoid common pitfalls
✓ Making sense of budgets and what to expect in terms of results
✓ Pros & cons of doing it yourself vs. outsourcing
Facebook PPC
✓ How to capitalize on PPC leads
✓ Lighting fast responses (speed)
✓ Outgoing demeanor (friendly, helpful)
✓ Mastering the follow-up (frequency, communication channels)
✓ Buying Leads vs. Generating Your Own
✓ Lead aggregators
✓ The fastest way to increase revenues (hint: it isn't more leads)
✓ How the most successful companies are dominating your market
✓ Referrals are unbeatable
2019-12-0727 min
Next Level – Contractor PodcastGetting The Most out of PPC (Marc Levesque, Webrunner Media)✓Making sense of PPC & how to avoid common pitfalls
✓ Making sense of budgets and what to expect in terms of results
✓ Pros & cons of doing it yourself vs. outsourcing
Facebook PPC
✓ How to capitalize on PPC leads
✓ Lighting fast responses (speed)
✓ Outgoing demeanor (friendly, helpful)
✓ Mastering the follow-up (frequency, communication channels)
✓ Buying Leads vs. Generating Your Own
✓ Lead aggregators
✓ The fastest way to increase revenues (hint: it isn't more leads)
✓ How the most successful companies are dominating your market
✓ Referrals are unbeatable
2019-12-0727 min
Contractor Growth Network#76: Introducing "The Blueprint"What's going on in the marketing world right now? It's best to stay self-educated and that's exactly what Logan and Alex do. They are here to share some tips with you about how to step your marketing game up. In bigger news, the guys are launching an online program, The Blueprint, that will teach you how to market your business online. The marketing world can be crazy and unpredictable, especially when you are competing with 15 other contractors over the same project with a prospect with whom you don't even have a relationship. That's exactly why they are offering you t...
2019-10-0746 minThe Roofer ShowQuick Course: How To Get more Qualified Leads Using PPC (Part 4) In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course se...
2019-09-1814 minThe Roofer ShowQuick Course: How To Get more Qualified Leads Using PPC (Part 3) In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course se...
2019-09-1116 minThe Roofer ShowQuick Course: Get More Quality Leads Using PPC (Part 1)In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course series: Making sense out of PPC and how...
2019-08-2824 minThe Roofer ShowQuick Tip: Sell Me This PenSell Me This Pen If you saw the movie The Wolf of Wall Street you’ll remember the final scene where Leo, just out of jail and banned from selling stocks, is teaching a group of eager salesmen looking for the “silver bullet” of selling. Leo asks a nervous victim in the front row that classic sales manager question, “Sell Me This Pen”. The movie ends before we get the answer. Today, I show you the right way to answer this question and how it applies to home services sales. The 4 Takeaways 1. Establish the need and problem by asking questions. Then LISTEN. 2...
2019-07-2310 minThe Roofer ShowQuick Tip: These Are The Numbers You Have To Know To Increase Your SalesIf you are going to grow a profitable contracting business you’re going to need to know some basic sales numbers. I’m not talking about advanced math or accounting. We’re are going to build on what we learned from last week’s Quick Tip. So if you didn’t listen to lasts week’s tip about what you can learn from watching Shark Tank you’ll want to go check that out. In today’s Quick Tip I’ll show you: How many times you need the phone to ring, How many presentations you need to make, How many jobs you need to sell t...
2019-07-1615 minThe Roofer ShowQuick Tip: Where Are You Taking Your 2 Week Summer Vacation?Too many contractors I work with tell me “Are you crazy? I can’t take a 2 week vacation. My business can’t run without me.” They’re chained to their business! That’s because they haven’t set up the simple processes and put the right people in place to grow a business that doesn’t rely on 1 or 2 key people. If that’s you, you're never going to grow your business and have a responsible, accountable team. In today’s Quick Tip I’ll show you the steps you can take so next summer you can say, “Honey, we’re all going to Hawaii this s...
2019-07-0214 minThe Roofer ShowEverything You Need To Know About PPC To Keep A Full Pipeline with Marc LevesqueIf you want a consistent flow of qualified leads you need to listen to my interview with Marc Levesque and learn how a professional PPC campaign can get your company’s name in front of new prospects ready to buy your services. Once you have their attention Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Dave met Marc at the Contractor Success Summit in May. The Summit will be held again in 2019, so watch for it. Webrunner is a contractor-focused mark...
2019-05-3153 minThe Roofer ShowHow To Get A Consistent Flow Of Qualified Leads with Marc LevesqueIf you want a consistent flow of qualified leads, you need to listen to my interview with Marc Levesque in Part 3 of our series, “Have Your Best Year Ever.” In our, you will conversation, learn how a professional PPC campaign can get your company’s name in front of new prospects who are ready to buy your services. Once you have their attention, Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Marc’s elevator pitch as co-founder of Webrunner Media, a contract...
2019-03-221h 02
Builder Funnel RadioEpisode 35: Get Traffic to Your Contractor Website Using Paid Advertising with Marc LevesqueIn this week's episode, Spencer hosts Marc Levesque of Webrunner Media. Marc is a paid advertising expert and co-founder of Webrunner Media, a paid advertising agency that works with contractors and home improvement businesses.
Topics covered: common paid ad mistakes that rookies make, building a landing page that converts, and the difference between paid ads and content marketing.
2019-01-2349 minThe Roofer Show82: Everything You Need To Know About PPC To Keep A Full Pipeline with Marc LevesqueIf you want a consistent flow of qualified leads you need to listen to my interview with Marc Levesque and learn how a professional PPC campaign can get your company’s name in front of new prospects ready to buy your services. Once you have their attention, Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Dave met Marc at the Contractor Success Summit in May. The Summit will be held again in 2019, so watch for it. Webrunner is a contractor-focused mark...
2018-10-2653 min
The Contractor Fight with Tom ReberTCF164: Marketing Isn't an Expense, It's an Investment:Mark LevesqueMarketing isn’t an expense. It’s an investment. Marketing through paid advertising on platforms like Google AdWords and Facebook is a great way to bring in leads but if you don’t know where to start that’s where Mark Levesque comes in. Mark is a founder at Webrunner Media, a company dedicated to helping home improvement companies generate leads through paid advertising online. Mark is also hosting the upcoming Contractor Success Summit which Tom is a part of. This summit is full of great topics such as implementing processes, growing your business on social media, how to 1...
2018-05-0750 min
The Java PosseJava Posse #148 - Silicon Valley Code Camp Special
Java Posse Episode 148 - Special from the Silicon Valley Code Camp
Fully formatted shownotes can always be found at http://javaposse.com
Thanks to the Silicon Valley Code Camp guys - Peter Kellner for organizing the whole thing, and Mike Van Riper for inviting us
Mac OS 10.5 Leopard ships, but without Java 6
http://weblogs.java.net/blog/robogeek/archive/
2007/06/java_on_os_x_it.html
http://www.damnhandy.com/2007/06/13/
java-on-mac-os-x-leopard-to-be-
64-bit-resolution-independent/
http://www.cafeaulait.org/#October_25_2007_33323
http://www.cio.com/article/149200/
Leopard_and_Java_What_s_Up_with_That_
Mozilla getting into the RIA game with Prism
http://labs.mozilla...
2007-10-291h 14