podcast
details
.com
Print
Share
Look for any podcast host, guest or anyone
Search
Showing episodes and shows of
Webrunner Media
Shows
Manager Memo podcast
Raise the Roof: Data-Driven Insights for Contractors
A fascinating Business / Fun chat with Michael Regina of Webrunner Media. Business - Michael, a Digital Marketing expert from Montreal, Canada, shares his ideas on ways to create data-driven insights that optimize business outcomes. Fun – Mike begs us to “Read the Freaking Comics RTFC.” Along the way we discuss – the “gut feeling” approach to marketing (5:50), “Speed to Leads” (11:10), Read the Freaking Comics (22:25), D.C. or Marvel? (25:30), and Tony Stark in bankruptcy (26:50). Contact Regina @ Webrunnermedia. Use the code for discounts off your MagicMind Mental Performance Shot. Reclaim your brain. https://magicmind...
2024-10-27
36 min
PaintED Podcast
4 Tactics To Boost Your Lead-to-Sale Ratio: Contractor Evolution
Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/contractor-evolution PCA Overdrive is free for members. Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial! Become a member: https://www.pcapainted.org/membership-resources/ To learn more about Breakthrough Academy, click here: https://trybta.com/pca-ce To learn more about Breakthrough Academy, click here: https://trybta.com/pca-ce To learn more about Kevin and Webrunner, click here: https://webrunnermedia.com/ If you’re getting fewer leads than ever, you’re not alone. A shifting economy is chan...
2024-08-05
1h 25
Contractor Evolution
167. 4 Tactics To Boost Your Lead-to-Sale Ratio - Kevin Donnelly
To learn more about Breakthrough Academy, click here: https://trybta.com/PC167 If you’re getting fewer leads than ever, you’re not alone. A shifting economy is changing the sales and marketing game for contractors. Gone are the days of accepting a 25% ratio as par for the course. Frankly, you can’t afford it. According to today’s guest, Kevin Donnelly from Webrunner, it's time to become obsessive about sales efficiency. Kevin walks us through four ways to increase your lead-to-sale ratio—basically, how...
2024-07-03
1h 25
Hammer & Grind : Built For Contractors
EP103: High Value Marketing Strategies With Marc Levesque
Today’s guest is Marc Levesque of Webrunner Media Group. Marc offers his insight into why contractors fall short in scaling their business. He also shares ideas on how you can grow your business through better marketing strategies. In this episode, we talk about:The lack of planning and strategizing that holds contractors backFiguring out the type of prospects to target for your businessThe things that high profit companies do in relation to marketing and operationsWhen you should outsource marketing and when you should do it yourselfSending traffic deliberately to landing pag...
2023-02-27
53 min
Contractors Toolbox
Successfully Market Your Home Improvement Contracting Company | Marc Levesque
Marc Levesque, owner and CEO of Webrunner, talks about best practices in successfully marketing a home improvement contracting business. He addresses the importance of narrowing your focus and not trying to be all things to all people, points out the common marketing mistakes made by home improvement contractors, discusses in-house vs. outsourced marketing services and provides excellent tips for managing a marketing agency relationship through active engagement. This is a great episode for those who are looking to maximize lead flow for scaling their contracting businesses.
2022-11-08
40 min
Contractor Marketing Podcast
EP #52: The Roofer's Guide to Stop Leaving Money on The Table [Summa Media Demo] ft. Nick Peret
Have you ever thought about the cost of having a poor online presence? Chaotic CRM? An outdated follow-up process? In our latest episode of Tools of the Trade, Nick Peret from Summa Media will be teaching us how contractors on the front lines are transforming their business through Summa's innovative marketing solutions. He'll be taking us step by step through their winning process for implementing technology to position contractors, and their team, for success.Listen to the full episode to discover the power of digital doorknocking.0:00 - Intro1:24 - Nick Peret & Summa M...
2022-02-08
34 min
Contractor Marketing Podcast
EP #51: How to Win Profitable Leads by Leveraging Happy Customers [Get The Referral DEMO] ft. Jamey Vumback
How would you like more control over referral marketing costs while growing your business at the same time? In this episode of Tools of the Trade, Jamey Vumback will be sharing how to win profitable leads by leveraging happy customers. Their revolutionary software solution, Get The Referral, is helping contractors everywhere streamline their referral marketing efforts. We'll do a deep dive into the GTR app, and discover how one simple platform can help users leverage happy customers and capture profitable inbound leads, beyond closing! Listen to the the full episode to learn more about getting st...
2022-01-11
34 min
The Change Order
Marc Levesque on generating leads and converting with great customer experiences
We are joined by Marc Levesque, CEO and co-founder of Webrunner, which helps contractors improve their lead flow to enhance their sales and win more. As a full-service agency, they know what gets leads through the door and converted into customers. We discuss why you need to invest in marketing your business, focusing on customer experience, how to quickly analyze marketing performance, and more. To learn more about Webrunner Media visit their site webrunnermedia.com Intro 0:00 The benefits of investing in your marketing 8:22 How to generate consistent leads 13:00 The...
2021-11-10
35 min
Contractor Evolution
27. Stop Lighting Money On Fire With Your Digital Marketing - Marc Levesque
If you'd like to apply for Breakthrough Academy click here: https://trybta.com/PCEP27 Link for Webrunner’s landing page layout: https://trybta.com/PCDLEP27 If you are are growing, but working like a dog to make it all happen, take our 10 day, Evolved Contractor Challenge to free yourself - http://www.btacademy.com/evolvedcontractorchallenge If you’ve ever wasted money on marketing this episode of Contractor Evolution is for you. The fact of the matter is that there are a ton of marketing agencies out there that are more than happ...
2021-10-28
56 min
Contractor Marketing Podcast
EP #50: How to Increase Your Ticket Size by 30% [Hearth Demo] ft. Sarah Kreps
In this latest episode of Tools of the Trade, we're sitting down with Sarah Kreps to learn more about the tool dedicated to protecting contractors' profits. Hearth is the ultimate finance platform, enabling speedy home improvement and repair financing. Whether it's text, email, or the Hearth app - contractors can now showcase flexible payment options and organize leads from the palm of their hand. With their fast and secure lending offers, this Webrunner partner has single-handedly revolutionized the financing space (pardon the pun).No hidden fees or gimmicks. More business wins and satisfied homeowners. ...
2021-10-12
33 min
Contractor Marketing Podcast
EP #49: How to Save 8 Hours Every Week ft. Rachel Roberts from JobNimbus
Are you running your business, or is your business running you? Rachel Rowan-Roberts, Senior Marketing Manager at JobNimbus, is stopping by to talk all things project and time management. And by the end of this Tools of the Trade episode, you'll discover how you can save 8 hours. Every. Single. Week.What makes JobNimbus a home remodelers dream? Thanks to its user-friendly automated platform and powerful integrations, JobNimbus helps contracting professionals become more effective, organized, professional, and profitable.Watch the full episode to learn more and take back your day! ---------------------------
2021-08-31
28 min
Contractor Marketing Podcast
EP #48: Contractor Videos Designed to Convert w/ Ryan Landis from Just Share Media
72% of homeowners would rather learn about a product or service by way of video.This makes investing in video marketing a no-brainer. With accessible services like Just Share Media, there really isn’t room for any excuse not to be using video in your marketing strategy.Just Share Media was created to allow roofing companies of all sizes the ability to obtain movie-quality roofing videos without breaking the bank. In this episode of TOT, the founder of Just Share Media, Ryan Landis, is sharing everything you need to know about capturing the perfect vid...
2021-08-17
27 min
Contractor Marketing Podcast
EP #47: How to Win at Reputation Marketing ft. Shawn Hill from NiceJob
Hey contractors, do you know how to win at reputation marketing? If you don't, well, you're in the right place!Did you know that 90% of consumers use the internet to find a local business?Your next question should be how you plan on making sure those consumers, or in this case homeowners, notice you instead of your competitors. The answer can be found in an emerging marketing strategy known as reputation marketing.A mix of brand marketing and reputation management, reputation marketing is all about transforming delighted customers into raving fans. This fandom...
2021-07-05
30 min
Contractor Marketing Podcast
EP #46: 4 Reasons Why Marketing Metrics Can Be Misleading for Contractors ft. Ben Levesque
The numbers never lie, right? Well, not necessarily. In this latest installment of Marketing Minutes, Ben explains why not all marketing metrics are created equal - and how they could be wreaking havoc on your contracting business. We're sharing 4 reasons why some of the most common marketing metrics aren't always what they're cracked up to be. Listen Now!0:00 - Intro0:14 - 4 Reasons Why Marketing Metrics Can Be Misleading for Contractors 0:37 - Local Market Targeting1:23 - Competition 2:01 - Traffic Quality2:47 - Conversion Rates 3:36 - Recap
2021-06-15
05 min
The Start Build Grow Show
EP 151. How to Increase Your Roofing Leads by 300% - Marc Levesque, Webrunner
Marc Levesque with Webrunner Media Group joins us to discuss how to increase roofing lead volume by 300% with paid ads and content creation.
2021-05-19
1h 13
Contractor Marketing Podcast
EP #45: Scaling Your Contracting Business Through Recruitment ft. Danny Kerr
After this episode of Contractor Success Academy, you'll never underestimate the power of recruitment again. We spoke with Danny Kerr from Breakthrough Academy - a company dedicated to helping entrepreneurs in the trades grow their profitability. He believes the secret to unlocking your business's true potential starts with attracting the right team members. An established leader who has overseen the recruitment and retention strategies for 150 franchises, Danny is sharing everything he knows about leveraging recruitment as a tool to drive success and increase revenues. Tune in to the full episode for Danny's step b...
2021-05-11
43 min
The Roofer Show
A Simple Plan For Getting More Quality Leads with Brian Javelin
My friend, Brian Javelin from My Online Toolbox, joins me today and we’re going to be getting into “Marketing 101” for roofing contractors. We’ll drill down into how to get the best leads of all: the qualified leads. You’ll hear about how to bring qualified visitors to your website and learn how to convert them to prospects. This really is a simple plan for getting more quality leads and you’re not going to want to miss this! What you’ll hear in this episode: Brian’s philosophy is a unique blend of basic marketing princi...
2021-04-30
1h 09
Contractor Marketing Podcast
EP #44: How to Sell for Success in New Age Communications ft. Dave Yoho
We had the pleasure of hosting legendary sales and consulting expert, Dave Yoho. Since founding his first company at the age of 28, Mr. Yoho has established himself as one of the most saught after consultants known for his proven sales methodologies and techniques. Join us as Mr. Yoho debunks some of the most common selling myths and shares his tips on how to be an effective communicator. Watch our full lesson and discover how you can completely transform your sales process! 0:00 - Intro 1:07 - Meet Dave Yoho 3:20 - Understanding New Age...
2021-04-06
32 min
BuiltBy
How the iOS 14 Update is Going to Affect Your Marketing
ft. Ben Levesque, Marketing Director @ Webrunner
2021-03-04
29 min
Contractor Marketing Podcast
EP #43: Marketing Minutes - How to Track Your Marketing ROI and Make Smarter Business Decisions
On this episode of marketing minutes, we have Kevin, our Co-Founder, to teach us How to Track Your Marketing ROI and Make Smarter Business Decisions.In this lesson, Kevin uncovers the 3 steps you need to do to properly track your marketing efforts so that you know where you should be investing your money!Listen to the lesson to learn more and head to our YouTube channel to get an exclusive look into one of our marketing dashboards!0:00 - Intro0:12 - How to track Your Marketing Roi & Make Smarter Business Decisions0:41...
2020-12-15
10 min
The Roofer Show
My Top 10 Takeaways From 199 Expert Interviews with Dave Sullivan, Part Two
Welcome to part two of my Top 10 takeaways on how you can run a more profitable roofing business. This Top 10 list has been culled from all of my previous interviews with experts, my own 30 years of experience, my years of coaching other contractors and listening to the mistakes they have made, and by watching my competitors make mistakes. You can listen to the first part right here in Podcast 200! Thank you for hanging in there with me and helping to make this podcast a success, and I hope, as you listen, that you’ll...
2020-12-11
49 min
Contractor Marketing Podcast
EP #42: The No Brainer Closing Tool: Bucket List Destinations That Increase Your Profit w/ Caleb Nelson
Caleb Nelson from Destination Motivation joined us on the Academy to share with us his unique No Brainer Closing Tool: Bucket List Destinations That Increase Your Profit.Learn how you can increase your closing rate by at least 15% without having to cut back on your average ticket price all while providing the most exceptional customer experience.Sound too good to be true?Listen to the full lesson to find out how you can take advantage of this program today!Learn more about Destination Motivation:https://www.increaseoursales.com/
2020-12-08
38 min
Contractor Marketing Podcast
EP #41: The Best Close in the World Is a Masterful Presentation ft. Dominic Caminata from Grosso University
Dominic Caminata from Grosso University joined us on the Academy to teach you exactly why The Best Close in the World Is a Masterful Presentation.Because a masterful sales presentation is so much more than just winging-it, the process of closing has become an intricate balance of strategy, tact, and confidence. Listen to his lesson to learn about his step-by-step closing process!Register for Closers Camp 2021:info.grossouniversity.com/closers-camp-2021For a Free Demo and Trial of Grosso University, contact:mburke@grossouniversity.com o...
2020-11-24
42 min
Contractor Marketing Podcast
EP #40: The Power 5 Formula for Generating More Contractor Leads With Facebook Ads ft. Ben Levesque
Our very own Ben Levesque is back for the second episode of Marketing Minutes & walks us through "The Power 5 Formula" to generate more contractor leads with Facebook ads.Use these 5 assets to take your Facebook ads to the next level!Listen today to find out how!
2020-11-19
05 min
The Roofer Show
How To Make 2021 Your Best Year Ever with Marc Levesque
Today I’m replaying a course that I did for The Contractor Success Academy. The Contractor Success Academy is hosted by Webrunner Media’s Mark Levesque and is a series of around two dozen FREE online courses. In this episode, I cover my 1-Page Business Plan. It’s a FREE download, so be sure to get it! You’ll learn about how to plan, design, and implement a solid business plan. This is especially important going into 2021 because there’s going to be a lot of opportunities available, but in order to capitalize on it, you’ll need to be re...
2020-11-13
37 min
Contractor Marketing Podcast
EP #39: Breaking the Barriers of Mental Illness Stigma ft. Jason Finucan from StigmaZero
Jason Finucan from StigmaZero joined us to shed some light on how to break the barriers of mental illness stigma, an important topic that has been pushed to the side for years.In this lesson, Jason shares his personal story of having had both a physical illness and mental illness and how that impacted his life over the last decade.This lesson is for everyone. We all can eradicate mental illness stigma, especially in the trades.How can you help? It all starts with having a conversation.
2020-11-12
34 min
Contractor Marketing Podcast
EP#38: The Contractors Guide to Digital Networking ft. Heidi Ellsworth from Roofers Coffee Shop
The power of digital networking is unparalleled. Just within your computer screen is an entire world of people, just like you, looking to make new industry connections. Taking advantage of the digital world and networking as a contractor can provide you with a sea of like-minded people who can help you advance both your personal and professional goals. So the question becomes, where and how do we start networking? Heidi Ellsworth from Roofers Coffee Shop joined us on the Contractor Success Academy to chat about all things networking and give contractors a guide to...
2020-11-02
29 min
Contractor Marketing Podcast
EP#37: How to Build a Resilient Business ft. Danny Kerr
Danny Kerr from Breakthrough Academy joined us on the Contractor Success Academy to share with us how to create a resilient business that can stand the test of time despite an ever-changing marketplace.Danny goes into depth about the 6 pillars that can transform the adaptability and strength of your contracting business. He gives us an overview of how planning and financial budgeting, organizational structure, intentional recruiting, training systems, sales and marketing, and goal setting can set your business up for many years of success!Download your FREE guide for How To Build a Resilient Business:
2020-10-28
48 min
Contractor Marketing Podcast
EP#36: 3 Proven Ways to Recruit Quality Employees ft. Vicki Suiter
Discover the 3 Proven Ways to Recruit Quality Employees and overcome one of the biggest challenges in the trades: hiring. The right employees can either make or break your business. How and where do you find good people to work for you? Vicki Suiter from Suiter Business Builders joined us on the Contractor Success Academy for the second time to talk all things hiring. In this lesson, she gives us 3 proven strategies to find quality employees that will actually save you money in the long run!0:00 - Intro1:00 - Meet Vicki Sui...
2020-10-21
21 min
Contractor Marketing Podcast
EP #35: The Best 6 Ways to Exploit Your Company's Most Valuable Asset [MarketSharp Demo] w/ Tim Musch
Next to your company’s people, the single most valuable asset your business has is your company’s DATA! In today’s digital world, the information your business has available can have a tremendous impact on your success and profits! Unfortunately, this ‘asset’ is totally underleveraged by most home improvement companies.Tim Musch from MarketSharp will identify all these missed opportunities just waiting for you to leverage in your business in this episode of Tools of the Trade on the Contractor Success Academy!
2020-10-14
44 min
Contractor Marketing Podcast
EP #34: Innovative Sales Presentations That Get Results [Ingage Software Demo] w/ Charley Goldberg
Charley Goldberg joined us on the Contractor Success Academy to showcase Ingage and tell us the story behind the softwareIngage is the industry leader in interactive content creation through its unique combination of software and storytelling. From its first foray into digital storytelling in 2008, when it was the first company to take children’s books and adapt them to the iPhone, Ingage has more than a decade of dynamic digital content creation experience.Ingage is a leader in developing the industry’s best tools for sales enablement, interactive sales presentations, and customer engagement.
2020-10-01
22 min
Contractor Marketing Podcast
EP #33: Marketing Minutes - 5 Facebook Ad Mistakes Contractors Should Avoid w/ Ben Levesque
Our very own Ben Levesque joins us for our first episode of Marketing Minutes on The Contractor Success Academy!This ongoing video series is going to dig deep into all things 'digital marketing for contractors' so that you have all the tools, tips, and knowledge needed to grow your business faster!To kick things off, Ben walks us through the 5 most common mistakes contractors make when setting up their Facebook ads. If you want to avoid these mistakes and start generating more leads for your contracting business, watch the lesson below to find out how!
2020-09-18
07 min
The Roofer Show
A Simple Plan For Getting More Quality Leads with Brian Javeline
My friend, Brian Javeline from MyOnlineToolbox, joins me today and we’re going to be getting into “Marketing 101” for roofing contractors. We’ll drill down into how to get the best leads of all: the qualified leads. You’ll hear about how to bring qualified visitors to your website and learn how to convert them to prospects. This really is a simple plan for getting more quality leads and you’re not going to want to miss this! What you’ll hear in this episode: Brian’s philosophy is a unique blend of basic marketing principles that are leverag...
2020-09-18
1h 08
Contractor Marketing Podcast
EP #32: Contractor Sales 101: Creating Predictable Revenue Through Sales Culture w/ Ryan Groth
Ryan Groth chatted with us about contractor sales in this interieiw-style episode of the Contractor Sucess Academy. Ryan talks about the importance of sales culture, and how leaders can actually predict revenue with a solid sales plan. He tells us about the shortfalls most contracting companies have in their sales culture, how to identify those shortfalls, and finishes off the episode with some sales tips that you can start to apply to your business. This episode is jam-packed with useful sales tips!
2020-09-04
29 min
Contractor Marketing Podcast
EP #31: Avoid the Back and Forth: How to Use Automation to Help You Close More Deals ft. Josh Carter
Josh Carter drops by the Contractor Success Academy to showcase the importance of automating all your sales conversations to exponentially improve your closing rate. The digital era has completely changed the sales process. Prospective buyers require a sales process that works for them in real-time. That's why tools that facilitate speed-to-lead are now in demand more than ever before, and Josh knows this all too well. He's here to show us the power of automation and how Hatch, the home improvement software that promotes easy automated communication from pre-sale to post-sale, can help you close more deals and generate...
2020-07-01
25 min
Contractor Marketing Podcast
EP #30: The Success Blueprint: The Key to Generating Quality Referral Business ft. Brian Kaskavalciyan
In today's lesson, Brian Kaskavalciyan makes a comeback to share his unique "Referral Success Blueprint" which has helped hundreds of home improvement pros maximize their profits. With all the time, money, and effort involved in making a single sale, every business should be looking for ways to optimize their sales process and grow their bottom line. Regardless of how long you’ve been in sales, you know that closing a sale through cold calling is tough. Brian is here to demonstrate how you can easily get 5-star reviews, shorten your sales cycle, and ultimately get hot, ready-to-buy referral leads fo...
2020-06-30
32 min
Contractor Marketing Podcast
EP #29: How to Get More Reviews and Build Brand Ambassadors Through Automation ft. Pawan Jaggi
Pawan Jaggi stops by the Contractor Success Academy to showcase how automation is fundamental to help you deliver a better, smoother customer experience.Potential consumers are always looking for online recommendations. Having more reviews than your competition creates an immediate signal of credibility and trust to those searching for your services online. That's what led Pawan to develop PulseM, a tool that focuses on transforming your customers into immediate brand ambassadors through outstanding customer experience.
2020-06-29
35 min
Contractor Marketing Podcast
EP #28: Becoming a Wealthy Contractor ft. Brian Kaskavalciyan
Brian Kaskavalciyan stops by the Contractor Success Academy to share a lesson on the 7 "secrets" high-achieving individuals follow to reach their goals. You can have the greatest business tactics and strategies set in place, but success will always be elusive until you have the right mentality. Brian has decades of first-hand experience on how shifting your mindset is fundamental in attracting success and maintaining control of your life while growing your business. Each of these 7 guidelines are easy to understand, adopt and measure, and together they lay out the framework to make you a wealthier contractor.
2020-06-28
43 min
Contractor Marketing Podcast
EP #27: Going Paperless - Digitize Your Sales Process To Save Time and Increase Your Profits ft. Steven Stencil
In this two-part "Tools of the Trade" lesson, Steve Stencil drops by to show us the importance of "going digital" with your home improvement sales process. Over the last 10 years, Steve has dedicated all of his time perfecting Leap, the first-ever end-to-end point of sale application digitizing every stage of the in-home sales process including estimating, financing, contracting and real-time communication. He's here today to give us a quick walkthrough of how Leap came to life, how it works, and how to implement it to grow a more efficient contracting business. This is the first of a two-part lesson...
2020-06-27
35 min
Contractor Marketing Podcast
EP #26: The 1-Page Business Plan for Growing a Successful Roofing Company ft. Dave Sullivan
Dave Sullivan drops by the Contractor Success Academy to share the formula he has developed to help contractors accelerate the growth of their roofing business. The main reasons most contractors don’t have a strategy in place is that they believe it’s costly, time-consuming, or complicated. Dave is here to bust that myth and show us how his 1-Page Business Plan has allowed contractors to build profitable roofing businesses with over $150 million in sales!
2020-06-26
30 min
Contractor Marketing Podcast
EP #25: 5 Strategies To Grow Your Business During A Crisis ft. Randy Stanbury
Randy Stanbury joins us in this lesson of the Contractor Success Academy to share his formula for scaling your business even during difficult times. It is by finding the right people at the right moment, setting day-to-day practices and having a proactive mindset, that Randy has been able to help entrepreneurs face adversity and help them grow the business of their dreams.
2020-06-25
30 min
Contractor Marketing Podcast
EP #24: Close More Contracting Jobs: What To Do Before, During, and After Your First Meeting ft. Mike Claudio
Mike Claudio stops by the Contractor Success Academy to share a lesson on what he's learned from the enterprise sales world in corporate America and how he's applied it to drive over $10M in home improvement sales in less than six years. Nothing happens till a sale is made and Mike's here to help us better understand what to do before, during, and after a meeting in order to close more sales. Enjoy the lesson!
2020-06-24
50 min
Contractor Marketing Podcast
EP #23: How to Add 20% More Revenue to Your Contracting Business Without Paying for New Leads ft. Alan Michael McKenna
In this academy lesson, Alan McKenna talks about lead addiction and how you may have more revenue hiding in plain sight. You'll learn how to turn "dead leads" into cash, identify why sales aren't closing, shorten your sales cycle, save cancellations, and a whole lot more that may just add a few zeros to your bottom line this year.
2020-06-23
33 min
Contractor Marketing Podcast
EP #22: Conversations That Get You Results ft. Vicki Suiter
In this academy lesson, Vicki Suiter teaches us how to have conversations that actually get results. As business owners, we hate repeating ourselves and we definitely don't like micromanaging people. Vicki shows us how to get our teams to take ownership and deliver results that allow for serious growth.
2020-06-22
47 min
Contractor Marketing Podcast
EP #21: How to Use Technology in Your Construction Business to Boost Profits ft. Brian Kaplan
In this academy lesson, we have the pleasure of speaking with Brian Kaplan about bringing digital technology to the trades in order to grow profits, save time, and get back to enjoying your role as a business owner. It's 2020...times have changed, and you need to make technology a focus in your business!
2020-06-21
42 min
Contractor Marketing Podcast
EP #20: Winners and Losers at Work - Building the Right Culture Starts With Leadership ft. Dominic Rubino
In this academy lesson, Dominic Rubino tells us how to identify and remedy what he calls 'cancers' in our contracting business. He shares practical tips that you can implement today in order to develop a strong, thriving company culture.
2020-06-20
32 min
Contractor Marketing Podcast
EP #19: How to Effectively Leverage Instagram for Your Contracting Business ft. Thimothy Roman
In this academy lesson, Timothy Roman explains how he leveraged Instagram to build a 7-figure kitchen and bath remodeling business in just 18 short months. He gets into the weeds and shares the strategies and tactics you can use to see success as well.
2020-06-19
51 min
Contractor Marketing Podcast
EP #18: How Standard Operating Procedures Can Help You Get Your Life Back ft. Al Levi
In this academy lesson, Al Levi shares how standard operating procedures changed his business for the better and how it'll do the same for you. He's built the manuals and helped countless businesses implement his program with success. Watch this lesson and get your time back!
2020-06-18
36 min
Contractor Marketing Podcast
EP #17: How to Create Content That Gets You Links, That Get You Traffic ft. Tim Brown
In this academy lesson, Tim Brown from Hook Agency shares how you can create content for the purpose of generating links which can result in more traffic to your website. Why would you need more traffic? Because more traffic means more leads and sales, that's why!
2020-06-17
48 min
Contractor Marketing Podcast
EP #16: Jobsite Marketing: The Fundamentals of Lead Generation ft. Tony Hoty
In this academy lesson, Tony Hoty shares why hunting for new leads isn't the solution to all your problems. He teaches his simple but proven Four "R" Framework for turning existing jobsites into one of your sources for generating new business. Aside from running his own remodeling company, Tony travels extensively, speaking at events and consulting for some of the top remodeling names in the US.
2020-06-16
43 min
Contractor Marketing Podcast
EP #15: Discover The Secrets of a Phenomenal Contracting Business ft Howard Partridge
In this academy lesson, we are joined by the exclusive small business coach for Ziglar Inc. Howard Partridge, who went from zero to being the owner of several multi-million dollar enterprises. Howard is here to teach you how systems and leadership are the keys to growing a successful contracting business.
2020-06-15
31 min
Contractor Marketing Podcast
EP #14: How to Effectively Recruit Entry-Level Staff for Your Home Service Business ft. Kyle Powers
In this academy lesson, we welcome Kyle Powers, a coach from Tony Hoty Training & Consulting, who will teach you how to systematize and supercharge your recruiting process and improve the efficiency of your team.
2020-06-14
43 min
Contractor Marketing Podcast
EP #13: The 5 Incremental Sales to an Optimized Lead Conversion Process ft. Tim Musch
In this academy lesson, Tim Musch from MarketSharp shares his unique approach to sales and how there really are 5 different stages you need to tackle differently in order to seal the deal. He also talks about the technology contractors have available to them and how it can help streamline the entire sales process.
2020-06-13
41 min
Contractor Marketing Podcast
EP #12: The Exact Marketing Strategy This Contractor Coach Wants In Your Playbook ft. Les O'Hara
In this academy lesson, Les O'Hara from Build12 teaches his simple, proven contractor marketing strategy that any home service business can implement to see longlasting results.
2020-06-12
49 min
Contractor Marketing Podcast
EP #11: 7 Powerful KPIs That Lead to a More Profitable Contracting Business ft. Frank Bourque
In this academy lesson, Frank Bourque (a landscape & hardscape business consultant) teaches you the only 7 KPIs you need to be tracking on a monthly basis in order to see a significant increase in team performance and profits.
2020-06-11
42 min
Contractor Marketing Podcast
EP #10: 5 Effective SEO Tactics to get More Traffic to Your Contractor Website ft. Logan Shinholser
In this academy lesson, Logan Shinholser from Full Sail Marketing teaches contractors how to get more targeted traffic to their website with 5 simple SEO tweaks that can be done quickly and easily!
2020-06-10
53 min
Contractor Marketing Podcast
EP #09: How to Reach Your Ideal Remodeling Clients on Facebook ft. Danielle Russell
In this academy lesson, Danielle Russell from Builder Funnel teaches you how to use well-crafted buyer personas to get your message in front of potential leads using Facebook!
2020-06-09
33 min
Contractor Marketing Podcast
EP #08: The Secret to Creating Contractor Job Proposals That Sell ft. Ryan Shantz
In this academy lesson, Ryan Shantz from SumoQuote teaches you how to differentiate yourself from the competition and win more work with contractor job proposals designed to close the deal!
2020-06-08
37 min
Contractor Marketing Podcast
EP #07: The 5 KPIs You Need to Master Your Contracting Business's Finances ft. Randal DeHart
In this academy lesson, Randal DeHart (a construction accounting specialist) shares the simple '5 for 5 at 5' financial strategy that all home service business owners can use to stay on top of their numbers and increase their profits!
2020-06-07
54 min
Contractor Marketing Podcast
EP #06: How to Find Out a Homeowner's Remodeling Budget Every Single Time ft. Derek Johnson
In this academy lesson, Derek Johnson from the contractor sales academy shares a simple script you can follow to find out what a prospect's budget is right away and save yourself from dealing with tire-kickers!
2020-06-06
39 min
Contractor Marketing Podcast
EP #05: How to Master The Initial Phone Call with a New Remodelling Prospect ft. Kyle Hunt
In this academy lesson, Kyle Hunt from Remodel Your Marketing teaches contractors what to do before, during, and after the initial call with a new lead to make a great first impression and maximize your chances of closing the deal.
2020-06-05
39 min
Contractor Marketing Podcast
EP #04: How to Put an Extra $150K in Your Pockets This Year as a Contractor ft. Tom Reber
In this academy lesson, Tom Reber teaches you how to build your confidence, own the crap that's in your head and establish the right mindset that can put an extra $150K in your pockets this year. If you want the key to growing your contracting business, start here!
2020-06-04
38 min
Contractor Marketing Podcast
EP #03: Contractor Marketing 101: A Simple Plan for Getting More Quality Leads ft. Brian Javeline
In this academy lesson, Brian Javeline joins us to teach you a simple marketing plan to help contractors get more quality leads. Learn when to start planning your marketing, the critical aspect of every successful strategy, how to measure results, and more!
2020-06-03
56 min
Contractor Marketing Podcast
EP #02: How to Get More Referrals for Your Contracting Business ft. Tommy Mello
In this academy lesson, we welcome Tommy Mello from A1 Garage Doors. He's the writer of the Home Service Millionaire and host of the Home Service Expert podcast. Tommy joins shares his secrets to turning your customer base into your strongest source of referral business.
2020-06-02
42 min
Contractor Marketing Podcast
EP #01: How to Increase Contractor Leads With Historical Blog Optimization ft. Spencer Powell
In this academy lesson, you'll learn how to leverage your existing content to increase your incoming leads. If you do any kind of blogging or content creation for your contractor website, then you need to watch this academy lesson by Builder Funnel's Spencer Powell on how to get 2-3X more leads with a few clever content tweaks!
2020-06-01
35 min
Building Freedom Podcast
Successful Marketing Strategies for Contractors
In this episode, Randy talks with Mark Levesque. Mark is head of sales and client development at Webrunner Media. At Webrunner, they believe there’s a better way for home improvement contractors to market their services online. A less chaotic, more reliable way to generate quality leads that allow for sustained growth over the long term. They’re obsessively passionate about it, and it led them to develop a marketing system made exclusively for contractors so that they can spend less time worrying about leads and more time booking jobs and delivering great work.In this episode you...
2020-03-23
49 min
The Wealthy Contractor
Marc Levesque - Ep. 83 - How Internet Marketing Is Similar to Traditional Marketing
For more FREE Wealthy Contractor resources go to www.TheWealthyContractor.comOn this week’s podcast, I’m doing something a little different. Instead of talking with a home improvement contractor, I’m talking with Marc Levesque, co-founder of Webrunner Media. His company does just one thing – it helps contractors generate leads.Marc began selling a technology that helped agencies manage media buys across multiple platforms such as Facebook, Google and LinkedIn. He eventually started his own company and was able to build a niche in the home improvement industry.Lead generation is such an...
2019-12-16
42 min
Roofing Podcast: Hook Better Leads
Getting The Most out of PPC (Marc Levesque, Webrunner Media)
✓Making sense of PPC & how to avoid common pitfalls ✓ Making sense of budgets and what to expect in terms of results ✓ Pros & cons of doing it yourself vs. outsourcing Facebook PPC ✓ How to capitalize on PPC leads ✓ Lighting fast responses (speed) ✓ Outgoing demeanor (friendly, helpful) ✓ Mastering the follow-up (frequency, communication channels) ✓ Buying Leads vs. Generating Your Own ✓ Lead aggregators ✓ The fastest way to increase revenues (hint: it isn't more leads) ✓ How the most successful companies are dominating your market ✓ Referrals are unbeatable
2019-12-07
27 min
Next Level – Contractor Podcast
Getting The Most out of PPC (Marc Levesque, Webrunner Media)
✓Making sense of PPC & how to avoid common pitfalls ✓ Making sense of budgets and what to expect in terms of results ✓ Pros & cons of doing it yourself vs. outsourcing Facebook PPC ✓ How to capitalize on PPC leads ✓ Lighting fast responses (speed) ✓ Outgoing demeanor (friendly, helpful) ✓ Mastering the follow-up (frequency, communication channels) ✓ Buying Leads vs. Generating Your Own ✓ Lead aggregators ✓ The fastest way to increase revenues (hint: it isn't more leads) ✓ How the most successful companies are dominating your market ✓ Referrals are unbeatable
2019-12-07
27 min
Contractor Growth Network
#76: Introducing "The Blueprint"
What’s going on in the marketing world right now? It’s best to stay self-educated and that’s exactly what Logan and Alex do. They are here to share some tips with you about how to step your marketing game up. In bigger news, the guys are launching an online program, The Blueprint, that will teach you how to market your business online. The marketing world can be crazy and unpredictable, especially when you are competing with 15 other contractors over the same project with a prospect with whom you don’t even have a relationship. That’s exactly why they ar...
2019-10-07
46 min
Contractor Growth Network
#76: Introducing "The Blueprint"
What’s going on in the marketing world right now? It’s best to stay self-educated and that’s exactly what Logan and Alex do. They are here to share some tips with you about how to step your marketing game up. In bigger news, the guys are launching an online program, The Blueprint, that will teach you how to market your business online. The marketing world can be crazy and unpredictable, especially when you are competing with 15 other contractors over the same project with a prospect with whom you don’t even have a relationship. That’s exactly why they ar...
2019-10-07
46 min
The Roofer Show
Quick Course: How To Get more Qualified Leads Using PPC (Part 4)
In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course se...
2019-09-18
14 min
The Roofer Show
Quick Course: How To Get more Qualified Leads Using PPC (Part 3)
In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course se...
2019-09-11
16 min
The Roofer Show
Quick Course: Get More Quality Leads Using PPC (Part 1)
In our new 4 Part Quick Course Series you will learn everything you need to know to control a consistent flow of quality leads for your roofing business. This series is designed to give you a step-by-step process to get results from PPC. Who’s this course for: Those contractors that have done it themselves but didn’t get the results they were hoping for. Those contractors that hired someone and didn’t get the results they were promised. Those contractors that have been just watching from the sidelines. What you’ll learn from this course series: Making sense out of PPC and how...
2019-08-28
24 min
The Roofer Show
Quick Tip: Sell Me This Pen
Sell Me This Pen If you saw the movie The Wolf of Wall Street you’ll remember the final scene where Leo, just out of jail and banned from selling stocks, is teaching a group of eager salesmen looking for the “silver bullet” of selling. Leo asks a nervous victim in the front row that classic sales manager question, “Sell Me This Pen”. The movie ends before we get the answer. Today, I show you the right way to answer this question and how it applies to home services sales. The 4 Takeaways 1. Establish the need and problem by asking questions. Then LISTEN. 2...
2019-07-23
10 min
The Roofer Show
Quick Tip: These Are The Numbers You Have To Know To Increase Your Sales
If you are going to grow a profitable contracting business you’re going to need to know some basic sales numbers. I’m not talking about advanced math or accounting. We’re are going to build on what we learned from last week’s Quick Tip. So if you didn’t listen to lasts week’s tip about what you can learn from watching Shark Tank you’ll want to go check that out. In today’s Quick Tip I’ll show you: How many times you need the phone to ring, How many presentations you need to make, How many jobs you need to sell t...
2019-07-16
15 min
The Roofer Show
Quick Tip: Where Are You Taking Your 2 Week Summer Vacation?
Too many contractors I work with tell me “Are you crazy? I can’t take a 2 week vacation. My business can’t run without me.” They’re chained to their business! That’s because they haven’t set up the simple processes and put the right people in place to grow a business that doesn’t rely on 1 or 2 key people. If that’s you, you're never going to grow your business and have a responsible, accountable team. In today’s Quick Tip I’ll show you the steps you can take so next summer you can say, “Honey, we’re all going to Hawaii this s...
2019-07-02
14 min
The Roofer Show
Everything You Need To Know About PPC To Keep A Full Pipeline with Marc Levesque
If you want a consistent flow of qualified leads you need to listen to my interview with Marc Levesque and learn how a professional PPC campaign can get your company’s name in front of new prospects ready to buy your services. Once you have their attention Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Dave met Marc at the Contractor Success Summit in May. The Summit will be held again in 2019, so watch for it. Webrunner is a contractor-focused mark...
2019-05-31
53 min
The Roofer Show
How To Get A Consistent Flow Of Qualified Leads with Marc Levesque
If you want a consistent flow of qualified leads, you need to listen to my interview with Marc Levesque in Part 3 of our series, “Have Your Best Year Ever.” In our, you will conversation, learn how a professional PPC campaign can get your company’s name in front of new prospects who are ready to buy your services. Once you have their attention, Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Marc’s elevator pitch as co-founder of Webrunner Media, a contract...
2019-03-22
1h 02
Builder Funnel Radio
Episode 35: Get Traffic to Your Contractor Website Using Paid Advertising with Marc Levesque
In this week's episode, Spencer hosts Marc Levesque of Webrunner Media. Marc is a paid advertising expert and co-founder of Webrunner Media, a paid advertising agency that works with contractors and home improvement businesses. Topics covered: common paid ad mistakes that rookies make, building a landing page that converts, and the difference between paid ads and content marketing.
2019-01-23
49 min
The Roofer Show
82: Everything You Need To Know About PPC To Keep A Full Pipeline with Marc Levesque
If you want a consistent flow of qualified leads you need to listen to my interview with Marc Levesque and learn how a professional PPC campaign can get your company’s name in front of new prospects ready to buy your services. Once you have their attention, Marc gives you the secrets to converting those clicks into qualified leads using the right landing pages. What you’ll hear in this episode: Dave met Marc at the Contractor Success Summit in May. The Summit will be held again in 2019, so watch for it. Webrunner is a contractor-focused mark...
2018-10-26
53 min
The Contractor Fight with Tom Reber
TCF164: Marketing Isn't an Expense, It's an Investment:Mark Levesque
Marketing isn’t an expense. It’s an investment. Marketing through paid advertising on platforms like Google AdWords and Facebook is a great way to bring in leads but if you don’t know where to start that’s where Mark Levesque comes in. Mark is a founder at Webrunner Media, a company dedicated to helping home improvement companies generate leads through paid advertising online. Mark is also hosting the upcoming Contractor Success Summit which Tom is a part of. This summit is full of great topics such as implementing processes, growing your business on social media, how to 1...
2018-05-07
50 min
The Java Posse
Java Posse #148 - Silicon Valley Code Camp Special
Java Posse Episode 148 - Special from the Silicon Valley Code Camp Fully formatted shownotes can always be found at http://javaposse.com Thanks to the Silicon Valley Code Camp guys - Peter Kellner for organizing the whole thing, and Mike Van Riper for inviting us Mac OS 10.5 Leopard ships, but without Java 6 http://weblogs.java.net/blog/robogeek/archive/ 2007/06/java_on_os_x_it.html http://www.damnhandy.com/2007/06/13/ java-on-mac-os-x-leopard-to-be- 64-bit-resolution-independent/ http://www.cafeaulait.org/#October_25_2007_33323 http://www.cio.com/article/149200/ Leopard_and_Java_What_s_Up_with_That_ Mozilla getting into the RIA game with Prism http://labs.mozilla...
2007-10-29
1h 14