Shows
Website Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow to Recognize When Your Website Has Hidden Potential (Law Firm Case Study) [Ep 089]Let's explore how to create a website that truly reflects who you are and aligns with your business goals. Using a real-life law firm website transformation as an example, I break down actionable steps to ensure your site feels authentic, cohesive, and approachable—just like you. YOU WILL LEARN: How to identify when your website no longer reflects who you are or represents your business. Why authentic photography and personalized messaging are essential for an impactful online presence. Practical steps to audit your current site for hidden assets, like unused brand colors, fonts, or photos...
2025-08-2018 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWebsite Design is Like Interior Design (But For Your Business Soul) [Ep 088]Most business owners don’t realize how much their website reflects who they are. Just like an inviting home tells a story about the people who live there, your website should feel like a true extension of your business personality. In this episode, we explore how website design, like interior design, brings your business "soul" to life and why creating a consistent, warm, and welcoming online space matters.YOU WILL LEARN: Why your website should match the personality of your in-person interactions. The parallels between website design and interior design, from the homep...
2025-08-1320 min
The Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions098: Can ChatGPT-5 Really Help You Build a Better Website?In this episode, Jules White explores the release of ChatGPT‑5 and Google’s AI Mode in the UK, offering practical, grounded advice on how to use AI tools to support (but not replace) your website-building process.Jules shares why this week’s AI developments are exciting, what’s changed with the new ChatGPT model, and how small businesses can use it to streamline tasks like wireframing, content planning, and SEO - all while keeping control of their privacy, platforms, and messaging.She breaks down the pros and pitfalls of letting AI assist with your web...
2025-08-0821 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions097: Are Your Website Images Hurting Your SEO? What to Fix FirstIn this episode, Jules White shares how to optimise your website images for better search visibility, faster load times, and stronger performance across Google and AI-powered tools like ChatGPT.After helping a client the recovery process from a major SEO drop following a platform migration, Jules dives into a common question from that session: How do I optimise my images so they help rather than harm my website?This episode covers everything from file names and alt text to load speed, AI search results, and practical examples of what actually works.
2025-08-0126 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners"Mediating" Your Website's User Experience for Better Conversions (Website Audit) [Ep 085]In this website audit episode, I chat with Joie and Mark from Comeiro Mediation. We walk through their current site together, uncovering simple navigation fixes and call-to-action strategies that will guide more visitors to their contact page. You'll hear real-time feedback on everything from hero section messaging to strategic button placement that transforms browsers into paying clients. YOU WILL LEARN:How simplifying navigation improves your website’s usability. Why concise messaging on your homepage matters. Tips for using calls to action effectively to guide website visitors. The importance of maintaining consistent information across Google...
2025-07-2321 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions095: Three Simple Checks to Future-Proof Your Website for SearchIn this episode, Jules White shares three practical questions you can ask your web developer, VA, or yourself to check whether your website is truly ready for AI search - or if it's missing the basic building blocks. Jules explains why many websites, even newly built ones, often lack SEO foundations like clear page targeting, proper structure, and internal linking - and how this affects both traditional and AI-driven search. Drawing from real client experiences, she highlights the risks of assuming your website is “SEO-ready” without evidence, especially during a redesign or migration.Wheth...
2025-07-1820 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWebsite Lessons from a Romance Author That Work for Any Small Business [Ep 084]Learn how I helped transform romance author Jamie P. Bradley's website from a placeholder that lacked personality to a site she's proud to share. If your website feels like it doesn't truly represent your brand or connect with your audience, this episode is for you.YOU WILL LEARN:Why the homepage hero section is the most important part of your websiteHow to guide visitors through a clear and simple customer journeyThe power of using your personality and brand identity in every part of your designWhy every page on your website needs a clear call...
2025-07-1620 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersThe 5-Minute Summer Website Challenge That Sets You Up for Fall Success [Ep 083]In this episode, we cover a quick five-day website challenge that takes just five minutes a day to sharpen up your website, helping you prepare for a successful fall season. These small tweaks can make a big difference in your website’s performance.YOU WILL LEARN: How to refresh your homepage with the “three-second test” for clarity and engagement. Why every page on your website needs a clear call to action. The power of updating testimonials and incorporating real client feedback.How to test and update your contact form and contact page for accuracy and funct...
2025-07-0912 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions091: Small Changes, Big Results: Website Audit Lessons from the Beauty & Skincare AwardsIn this episode, Jules White is joined for a website SEO audit by Kelly Rose from the Beauty and Skincare Awards, sharing practical tips and quick wins that any beauty or wellness business can use to boost website visibility and drive more entries and event sales - without feeling overwhelmed.Jules and Kelly discuss what it takes for an awards website to stand out, attract the right traffic, and convert more visitors into award applicants and event attendees. From making the benefits of entering crystal clear, to the importance of analytics, navigation, and building authority...
2025-06-2737 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersI Know My Website Needs An Overhaul —Your Step-By-Step Action Plan [Ep 080]Let's discuss the "overwhelming" task of redesigning a website, especially for busy business owners. I'll provide a step-by-step guide to make the process more manageable, from recognizing the signs that a website needs an update to planning the timeline and content collection.YOU WILL LEARN:Signs that your website may need an overhaul, like outdated design and poor mobile experienceHow to prepare for a website redesign, including competitor research and setting goalThe typical timeline for a website redesign and what to expect during the process- Tips for collecting content and choosing the right web designer or...
2025-06-1820 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWhich Website Builder Wins For Small Business — Wix or WordPress? [Ep 079]In this episode, we continue our website platform comparison series by diving into the Wix platform with Alethea from Inspired Website Design. Alethea shares her journey from WordPress to Wix, what makes Wix unique, and clears up some common misconceptions. If you're deciding between Wix, WordPress, or Squarespace, this conversation will give you valuable insights!YOU WILL LEARN:What makes Wix a user-friendly option for small and medium businesses. How Wix handles mobile responsiveness and customization. The features Wix offers for SEO and why it’s comparable to other platforms. Why choosing the ri...
2025-06-1124 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions088: The Photo Fix That Can Instantly Improve Your Website’s First ImpressionIn this episode, Jules White is joined by brand photographer Adele Williams from Super Funky Penguin, for a deep dive into how to use photography strategically on your website – and why it’s far more than just a ‘nice to have’.Adele shares her journey from engineering to photography, and why visuals are one of the most powerful tools you have to stop the scroll, build trust, and connect with your audience. Together, Jules and Adele explore how to choose the right images, prepare for a brand shoot, and avoid common mistakes that can hurt your web...
2025-06-0632 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners10 Website FAQs That Help Small Businesses Convert More Clients [Ep 077]Let's tackle the most frequently asked questions I get when it comes to website design. I'll share practical steps to help small business owners optimize their online presence and guide you through key website decisions that often cause confusion.YOU WILL LEARN:If you should list your prices on your website and why transparency matters.How often you need to update your website and what to prioritize.The pros and cons of having a blog for your service-based business.Whether to use website forms or direct contact information for better conversions.How to manage your own...
2025-05-2823 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions086: SEO + Usability Fixes from a Productivity Coach’s Website MakeoverIn this episode, Jules White dives into a live website and SEO audit with productivity and lifestyle coach Natalie Ford — revealing the simple fixes and overlooked opportunities that could transform her website.If your website is more of a “digital brochure” than a working part of your business, you’ll want to listen in. Jules shares bite-sized advice on getting started with SEO, setting up the right analytics tools, and how to align your website messaging with what your audience is actually searching for.Whether you’re a coach, service provider, or creative business owner, this episo...
2025-05-2340 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersYour Website is a Content Goldmine You're Not Using [Ep 076]Let's explore how to turn your website into a resource for generating content that can be repurposed for social media, email sequences, and more. Learn how to make your website work harder for you without having to create new content from scratch.YOU WILL LEARN:How to transform your homepage hero section into social media bios and posts.Ways to use service page descriptions for social media and blog posts.How to turn elements from your about page into engaging social media posts and email series.Methods to leverage testimonials and case studies for...
2025-05-2122 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersCreate a Website Experience Clients Love [Ep 075]In this episode, we explore the steps to create a seamless client journey on your website, from the first visit all the way to onboarding. The goal is to eliminate friction points that could lead potential clients away, turning your website into a 24/7 team member that guides them smoothly through the process.YOU WILL LEARN:How to make a strong first impression on your homepage.The importance of clear calls to action and minimizing clicks for potential clients.Tips on designing effective inquiry forms and setting response expectations.The benefits of using schedulers and "thank you"...
2025-05-1418 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions083: 5 Ways to Make Your Website Match Your BrandIn this episode, Jules White explores how aligned your website really is with your real-world business — and why that alignment matters more than you think.Jules walks you through how to spot when your site is out of sync with the brand experience you’ve worked hard to build — and what you can do to bring it back into alignment. From tone of voice to user experience and content clarity, she shares actionable ways to ensure your website genuinely reflects who you are and the value you offer.Key Takeaways:Visu...
2025-05-0917 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners5 Website Gaps That Are Silently Killing Your Sales [Ep 074]In this episode, we explore why website visitors disappear without taking action and how you can fix this. Learn how to turn website visits into real sales by addressing key gaps.YOU WILL LEARN:Why a high number of visitors doesn’t matter if they aren't buying or contacting you.How traditional contact forms can push potential clients away.The importance of answering questions clearly on your site, including pricing.Why it's essential to guide visitors through your site with a clear client journey.How a poor mobile experience can cost you sales and what to do...
2025-05-0717 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Structure Your Website When You Offer Multiple Services (Website Audit) [Ep 073]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit with Jill Stoddard, a speaker, author, podcaster, psychologist, and coach we focus on optimizing her personal brand's website to streamline the user experience, ensuring visitors easily understand how she can help them through her various services and resources. YOU WILL LEARN:How to create a clear and effective website navigation menu.The importance of a strong headline and subheadline on your homepage.Strategies for integrating multiple services on a personal brand website.Tips for improving user experience and...
2025-05-0526 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersStop Wasting Time on These 7 Website "Must-Haves" That Nobody Actually Uses [Ep 071]Learn why some popular elements might not be helping your business and offers simpler, more effective alternatives.YOU WILL LEARN:Why sliders and carousels can be distracting and what to use instead.How complex navigation menus can overwhelm visitors and simpler solutions.The impact of using stock photos or too many blog categories.Why long contact forms might be scaring away potential clients.The role of social media icons on your website and their strategic placement.How to create an irresistible freebie with purpose, not just for the sake of it.👉 For full show not...
2025-04-2318 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWebsite Navigation Words That Make Sense And Make Money (Website Audit) [Ep 070]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit we discuss strategies for making websites more effective in attracting clients and serving their needs.YOU WILL LEARN:How to simplify website navigation for easy user access.Techniques for creating a clear and compelling landing page message.Ways to strategically use calls-to-action to increase engagement.Tips for integrating keywords and improving SEO on your site.The importance of Google Business profiles and how to optimize them.👉 For full show notes and resources mentioned in today's episo...
2025-04-2125 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions079: How to Optimise Your Website for Local SEOIn this episode, Jules White shares practical local SEO tips tailored for ecommerce businesses who want more local customers to discover—and buy from—their online shops.Whether you offer local delivery, pop-up stalls, or click-and-collect, this episode walks through how to improve your visibility in local search results, even without a physical shopfront. Jules explains how local SEO works, why it’s easier (and often more powerful) than broader national SEO, and how to take advantage of features like Google Business Profiles, website content, and location-specific backlinks.Key Takeaways:How...
2025-04-1119 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions078: Is Your Website Silently Holding You Back?In this episode, Jules White explores the subtle yet powerful ways your website could be blocking your sales without you even realising. Whether you’re a local business or selling online, your website should be a powerful sales tool—not a static brochure.Jules shares how small tweaks to your site’s messaging, structure, and speed can dramatically improve your conversions and ease the pressure on social media. She also talks about how your website can help solve business problems like admin and customer service, so you can spend more time doing the work you love.K...
2025-04-0422 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWhy Your Website Should Lead Your Marketing Plan [Ep 067]Let's chat about the importance of your website as the heart of your marketing strategy. Learn why having a strong website is more important than just focusing on social media marketing. And how to turn your website into a powerful tool that works for you day and night.YOU WILL LEARN:Why your website should be the center of your marketing effortsHow to make your website a content hub for long-lasting impactThe benefits of creating long-form content on your websiteTips for breaking down content into smaller pieces for social media and other channels👉 For ful...
2025-04-0213 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersThree Website Changes That Make Customers Say Yes (Website Audit) [Ep 066]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionLet's chat with Allison of Cove Fine Jewelry to discuss optimizing her website to better capture traffic and conversions. We'll explore strategies to make the site more user-friendly and enhance online visibility.YOU WILL LEARN:How to refine website landing pages for clarity and impact.The importance of using keywords in product titles for better search visibility.Why simplifying navigation and focusing on key pages can improve user experience.Tips for improving email capture through popups and footer placements.Insights on us...
2025-03-3140 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWhy Saving Money on Website Design Could Cost You More [Ep 065]This episode talks about the true value of strategic website design for small business owners. It highlights why a good-looking site isn't enough and how a well-thought-out strategy is key to turning visitors into customers.YOU WILL LEARN:Why cutting corners on website design can cost you more in the long run.The difference between a basic website and a strategic website design.How understanding your business goals is the first step in designing a successful website.The steps involved in a strategic website design processThe importance of clear messaging and pathways for site visitors.How...
2025-03-2616 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions075: The First Steps to a Website That Actually WorksIn this episode, Jules White shares how to get started when you're feeling stuck with your website and unsure where to focus your efforts.Jules explores Phase One of her Website Success Framework – The Loved Not Leveraged Website – helping you shift from feeling overwhelmed to taking meaningful action that boosts traffic and sales.She explains how to build strong foundations by clarifying your message, aligning your content around key topics, and focusing on quick wins that can help your website work harder for your business. Whether you're embarrassed by your current site or simp...
2025-03-2124 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners(Podcasthon ❤️) Website Tips for Nonprofits with Connor's Kindness Project [Ep 064]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionOn this special episode, we joined the third annual podcast-a-thon and highlighted an inspiring organization, Connor's Kindness Project. Sharon from the project shared her journey of spreading kindness through innovative initiatives and how you can get involved. We also took a closer look at the project’s website to offer practical tips on making it more effective.YOU WILL LEARN:How Connor's Kindness Project started and what it aims to doThe impact of Connor's initiatives in the communityWays families and...
2025-03-1923 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions073: Choosing the Right Website Platform: Why I Love FEA CreateIn this episode of The Website Success Show, Jules White tackles the ever-popular question: Which website platform should you choose?She shares why she moved from WordPress to FEA Create, why she now recommends it for many business owners, and how it can simplify website management and marketing.From website building and email marketing to automation and CRM tools, FEA Create brings everything together in one place—eliminating the need for multiple platforms. Jules also breaks down key considerations, who FEA Create is best fo...
2025-03-1432 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Make Website Visitors Get It Right Away. (Website Audit) [Ep062]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this website audit session we discuss ways to simplify Melissa's website to better attract and serve her target audience. With a focus on helping women with health concerns, Melissa explores how to make her offerings clear and streamlined.YOU WILL LEARN:The importance of clear messaging on a website.How to simplify navigation and services to improve user experience.Tips for creating a streamlined customer journey that leads to a consultation call.The benefits of focusing on core services, like co...
2025-03-1019 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions072: Simple Website Fixes for More Sales with Amy from Elemental Health - Website Conversion Rate AUDIT EPISODEIn this episode, Jules White conducts a website conversion rate audit for Amy from Elemental Health. Together, they identify simple yet effective improvements to enhance website clarity, engage visitors, and ultimately drive more conversions.Jules walks Amy through key website optimisations, including the importance of clear messaging in the hero section, using human imagery to build trust, and ensuring the homepage effectively communicates the benefits of her services. They also discuss how to refine the website copy to be more accessible while maintaining credibility and how to strategically position testimonials for maximum impact.K...
2025-03-1026 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions071: From Frustration to Freedom - Making Your Website Work for YouIn this episode, Jules shares insights from a recent website transformation project, exploring the critical decision between WordPress and FEA Create and why the right platform choice is essential for business success.Jules discusses the importance of website control, the risks of losing valuable traffic during a migration, and how keyword analysis can inform site structure. She also highlights the significance of understanding search intent and ensuring a website is not just visually appealing but also user-friendly and conversion-focused.Key Takeaways:Choosing the Right Website Platform: Learn why WordPress was...
2025-03-0717 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions069: 3 Simple Ways to Use AI to Instantly Improve Your WebsiteYour website should be working for you 24/7—bringing in leads and sales, not just sitting there as a digital brochure. But if your website isn’t converting visitors into customers, AI can help—when used strategically.In this episode, Jules White shares three practical ways AI can help you improve your website, from refining your copy to enhancing user experience. You’ll learn how to make small yet powerful tweaks that can have a big impact on conversions.Key Takeaways:✅ AI’s Limitations & Strengths – Understand what AI can and can’t do when it com...
2025-03-0129 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersGetting Clear On Your Website’s Customer Journey And Offers To Turn Visitors Into Clients [Ep 060]Learn why pretty design isn't enough — success comes from mapping clear customer journeys and offers. Learn how to transform your website from a brochure into a conversion machine.YOU WILL LEARN:How to define your website's primary goalCreating strategic pathways for every entry pointMapping effective customer journeysCrafting clear, compelling offersBuilding trust through strategic contentConverting visitors through intentional pathwaysMeasuring website success👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notesReady to create your money making website? Book your complimentary call and let’s chat about how I c...
2025-02-2617 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersYour Website Is An Employee That Works For You Around The Clock [Ep 059]Learn why your website should be your hardest-working team member and how to transform it from a basic digital business card into a 24/7 revenue-generating powerhouse.YOU WILL LEARN: How a strategic website works while you sleep Ways to automate client communication Methods to pre-qualify leads automatically Systems for booking consultations hands-free Strategies for building trust without direct interaction Steps to free up your time through website optimization Techniques for continuous lead generation👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notesReady to create your money maki...
2025-02-1910 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions068: What to Do When Your Website Feels Like a 'Hot Mess' with Entrepreneur Brittany Long AUDIT EPISODEIf your website feels more like a frustration than an asset, you're not alone! In this episode, Jules White helps Brittany Long, founder of Impact Driven AI, uncover why her website isn’t working for her business—and what she can do to fix it.Despite having a strong online presence elsewhere, Brittany’s website isn’t helping her attract or convert new clients. Together, Jules and Brittany dive into an SEO audit, breaking down the key areas holding her site back and the simple, practical steps to improve it.Key...
2025-02-1730 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHelp Website Visitors Find What They Need To Say Yes (Website Audit) [Ep 058]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionIn this Website Audit Episode, Isabel shares her unique goal of using her website to educate potential clients about the services her business offers. We explore ways to refine her online presence to reduce repetitive questions and prepare clients before they reach out.YOU WILL LEARN:How to improve website layout for better clarity and user engagement.The importance of using clear, concise meta descriptions and page titles for search optimization.Strategies for simplifying website content to help visitors make informed de...
2025-02-1726 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions067: How to Improve Your Website (Even with Limited Time)In this episode, Jules answers a common question from business owners: "I have limited time and energy—what should I focus on to improve my website?"Jules shares practical, bite-sized steps to make impactful website improvements when time is short. From setting up essential tracking tools to optimising key pages, this episode provides a clear action plan to help you make smarter website decisions without the overwhelm.Key Takeaways:✅ Start with Google Search Console: If you haven't set it up yet, this is your first step...
2025-02-1412 min
Websites Made Simple: How to have a successful website design businessAre you thinking of quitting your website design business?Why Now Isn't the Time to Quit Your Website Design BusinessRunning a website design business can be super challenging, especially during tough market conditions. Time to talk about how we can overcome imposter syndrome and fill knowledge gaps, particularly in the wake of recent global changes. Welcome to another episode of Websites Made Simple. I'm your host, Holly Christie. Scroll for the link to my SEO course as mentioned in the episodeAs a passionate advocate for small businesses, I wanted to offer some practical advice on identifying ideal clients...
2025-02-1025 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners8 Unexpected Benefits of Working With A Website Designer [Ep 055]Have you ever caught yourself apologizing for your website? Or not wanting to send people to it? Let's talk about how working with a website designer can completely transforms not just your online presence, but your entire business mindset and the way clients interact with you.In this episode, I'm breaking down eight unexpected ways that working with a website designer changes your business game — and trust me, most of these aren't what you'd expect.YOU WILL LEARN:How a professional website boosts your business confidence and authorityWhy strategic design attracts higher-paying clients naturallyHow to...
2025-01-2914 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHook Website Visitors From The First Look (Website Audit) [Ep 054]✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-sessionLet's do a real website audit with Bernadette Mack, who helps nonprofits succeed. We explore how to improve a website's look, feel, and functionality to attract the right clients and make the most of online presence.YOU WILL LEARN:Why having a clear and concise homepage is important for guiding visitors.How to organize the top navigation for easy access to key sections.The benefits of integrating a contact form for easier communication.Tips for growing an email list through strategic we...
2025-01-2736 minWebsites Made Simple: How to have a successful website design businessNail the website design workflow and land new business!In this episode of Websites Made Simple, "Nail the website design workflow and land new business" I'm talking you through the critical importance of streamlined processes for website development and effective client communication. Discover practical strategies to structure your workdays, set clear boundaries, and manage client expectations to avoid common pitfalls like 'ghosting'. We’ll discuss why having robust guidelines for your clients, including collecting essential content upfront, is crucial for success.Whether you’re a website designer just starting or a seasoned pro, this episode is packed with actionable tips to refine your...
2025-01-2719 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions061: Why Your Website is the Heart of Your Marketing StrategyIn this episode, Jules dives into why your website is the cornerstone of your marketing strategy and why it should be prioritised over social media. Many businesses neglect their websites due to tech overwhelm or misconceptions about marketing, but Jules breaks down why focusing on your online "storefront" is essential for building authority and creating a lasting digital presence.Key Takeaways:The Power of Ownership: Your website is one of the few things in your business that you truly own—no algorithm can take it away.Optimisation Essentials: Learn why yo...
2025-01-2415 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersYour Website Design Project Doesn’t Have to Take Forever — Launch in Four Weeks! [Ep 053]Let's chat about how to transform website design projects from overwhelming ordeals into streamlined, 4-week experiences. This episode breaks down how to avoid common pitfalls like endless timelines and unclear expectations, while sharing a proven process for creating strategic websites that actually launch on time. YOU WILL LEARN:The most common reasons website projects get stuck in the "design vortex" and how to prevent delaysA clear breakdown of what happens in each week of a well-structured website project, from strategy to launchHow to ensure you maintain control of your website through proper account ownership and trainingThe e...
2025-01-2212 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions059: 3 Website Lessons I Wish I'd Known in My Salon DaysIn this episode, Jules reflects on her time managing a salon website as a beauty and holistic therapist. She shares the lessons she wishes she had known, offering valuable insights for salon owners and small businesses looking to make their websites work harder for them.Key Takeaways:Harnessing Website Potential: Learn how to use your website to attract more customers, showcase your services, and even assist in recruiting team members.Making the Most of Google Business Profile: Discover how to optimise your profile with unique content and visuals to connect...
2025-01-1713 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions057: Why Your Website Should Be the Foundation of Your Content PlanIn this episode, Jules dives into content planning, explaining why your website should be the foundation of your marketing strategy. With the start of a new year, many people are focusing on content creation, but often this revolves around social media. Jules highlights the importance of prioritising your own domain as the hub of your content efforts and offers actionable tips for tying your website into your overall content plan.Key Takeaways:Your Website as a Content Hub: Discover why your website should be the cornerstone of your content planning...
2025-01-1017 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Use Your Website Data To Get More Clients [Ep 051]This is part 2 of a 3 part Website Conversion Series. I'm breaking down how to actually understand what's happening on your website and turn those insights into real improvements. Stop making random changes and start making data-driven decisions that boost your conversions.YOU WILL LEARN:How to calculate your real conversion rate (and what's actually "good")Which metrics matter for your specific business goalsHow to spot patterns in your Google Analytics dataWhat high exit rates really mean (and how to fix them)Simple changes that can immediately improve engagementHow to use heat maps to understand user behaviorA...
2025-01-0829 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners3 Essential Tools To Boost Your Website Conversions [Ep 050]This is part 1 of a 3 part Website Conversion Series. I'm sharing the three essential (and free!) tools you need to understand what's really happening on your website. Stop guessing why visitors aren't converting and start making data-driven decisions to boost your results.YOU WILL LEARN:The 3 free tools that reveal exactly how visitors use your websiteHow to set realistic conversion rate expectations for your industryWhat numbers actually matter for your businessHow to choose your primary conversion goalQuick setup tips for Google Analytics, Search Console, and HotjarCommon patterns that affect your conversion rate👉 For...
2025-01-0213 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersBoost Your Small Business Website — 13 Essential Updates for More Leads and Sales in 2025 [Ep 048]Discover how to optimize your website for 2025 with actionable updates. Learn about emerging design trends and get a practical checklist for reviewing and refreshing your web presence to attract and retain more clients.YOU WILL LEARN:Key website statistics, including that users form opinions in 0.05 seconds and 47% won't wait longer than 2 seconds for loading13 essential website updates to implement, including testimonial refreshes, broken link checks, and privacy policy reviewsThe importance of pricing transparency and simplified contact forms5 emerging design trends for 2025: Minimalistic, user-focused designDark mode aestheticsInteractive elementsVideo integration (increases average time on page by 6x)Texture a...
2024-12-1825 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersA Proven Roadmap To A Revenue Generating Website In Just One Week [Ep 047]Feeling stuck with your website? You launched it with big dreams of attracting clients, growing your business, and boosting your income, but somewhere along the way, things just haven’t clicked. Your site isn’t converting, and those ideal clients? They’re not knocking on your door. I get it—it’s frustrating, and it’s easy to lose confidence in your site. But don’t give up yet!In today’s episode, I’m sharing all the details about my Website Audit service, designed specifically to help small business owners like YOU turn their websites into clie...
2024-12-1109 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersYou Don’t Need to Scrap Your Website! Do These 4 Things Instead [Ep 046]On this episode of the pod, we dive into four easy but powerful changes you can make to your current website to help it perform better without a complete redesign. From clarifying your site’s main goal to optimizing your contact page, these tips will ensure your website works hard for your business.YOU WILL LEARN:How to identify and emphasize your website's main goal.The importance of simplifying your site's navigation for better user experience.Why every page on your site should lead visitors toward your main goal.How to optimize your contact page fo...
2024-12-0412 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners3 Signs You Might Need A Website Audit [Ep 045]You know that your website is the first impression your potential clients have of you.But how do you know if it's making the right impression? That's where website audits come in. Let's chat about three reasons why your website might need a website audit. By the end of the episode, you'll understand how a website audit can really uncover those hidden issues. A website audit can improve your site's performance and it can ultimately drive more business attracting more ideal clients and making you more money.YOU WILL LEARN: How to identify declining we...
2024-11-2712 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions041: 3 Quick Changes for Boosting Website Traffic and ConversionsIn this episode, Jules White shares three easy-to-implement changes to boost website traffic and improve conversion rates, offering listeners actionable tips for quick wins.Key Takeaways:Set Up Google Search Console: Discover how setting up Google Search Console and submitting your sitemap can improve how Google understands and indexes your website. Reviewing search terms also helps you ensure alignment with relevant queries for better visibility. Optimise Your Google Business Profile: Discover how a well-optimised Google Business Profile can impact local SEO. Jules explains how to make your business s...
2024-11-0115 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersRank Higher in Google Search By Syncing Your Website With Google Business Profile [Ep 041]Learn the secrets to boosting your website's visibility and credibility through one powerful (and free!) tool — your Google Business Profile.YOU WILL LEARN:How to fully optimize your Google Business Profile for maximum impactThe crucial steps to sync your website and GBP for seamless integrationTips to leverage all the features within your Google Business ProfileStrategies to weave your GBP into your overall marketing effortsYour dream clients are out there searching — it's time to ensure they find you through that coveted map pack real estate and glowing reviews.👉 For full show notes and resourc...
2024-10-3014 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions039: The BIGGEST Website & SEO Mistakes I See (And How to Avoid Them)In this episode, Jules White dives into common website mistakes that could be hindering your online success and offers practical solutions to overcome them.Jules explains why splitting your content across subdomains can negatively impact your SEO and provides a simple alternative: using subdirectories. She also highlights the importance of a clear website structure, mobile-friendliness, fast loading times, and a strong call to action.Key Takeaways:The Problem with Subdomains: Learn why subdomains can dilute your SEO efforts and confuse visitors.Website Structure: Discover how a well-organised website...
2024-10-2530 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions035: The Pathway To Website SuccessIn this episode, Jules takes you through her Pathway to Website Success, breaking down the essential phases every business owner should follow to create a website that drives traffic and sales. Drawing on a recent conversation with a local business owner, Jules explains how focusing on the bigger picture can help you not only improve your website but also streamline your business processes for greater efficiency and profitability.Key Takeaways:Laying the Groundwork: Discover the critical pre-work stages, including having a proven offer, understanding your customers, and setting up a simple but functional website.
2024-10-1135 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions031: How to Use Google Search Console to improve SEO for more website trafficIn this episode, Jules White delves into the importance of Google Search Console, a crucial yet often overlooked tool for website success. She explains how it can provide valuable insights into your site’s performance on Google, helping you drive more traffic and optimise for SEO. Jules also breaks down the difference between Google Search Console and Google Analytics, offering practical advice on how to use these tools together.Key Takeaways:Understanding Google Search Console: Learn how this tool helps Google see and index your website, and why it...
2024-09-2726 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions030: 3 Quick Tips To Increase Website ConversionsIn this episode, Jules White shares three essential tips for improving your website's conversion rates by enhancing key areas such as the hero section, call-to-action (CTA) buttons, and simplifying user actions.Jules explains why the hero section—what visitors see before they scroll—is prime real estate for grabbing attention. She outlines how you can make it more compelling by focusing on clear messaging, impactful visuals, and trust-building elements near the call-to-action buttons.Key Takeaways:Optimising the Hero Section: Learn why it's crucial to communicate what you do, how you'll improve visitors' live...
2024-09-2308 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions029: Solving Business Problems With A Website & SEO Strategy: Is Your Website Pulling Its Weight?In this episode, Jules dives into how focusing on your website and SEO strategy can have a significant, positive impact across different areas of your business. She explains how improving website traffic, enhancing user experience, and creating structured plans not only help with online visibility but also contribute to solving key business challenges. Key Takeaways:Improving Online Visibility: Discover how a structured website strategy can boost your brand’s online presence and authority.Focusing on High-Impact Pages: Learn which pages you should prioritise for the biggest impact—like your homepage, abou...
2024-09-2022 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions025: Why Simple Link Building Is Important For More Website TrafficIn this episode, Jules breaks down why link building is important for websites and its critical role in SEO. She explains how both internal and external links contribute to your website’s domain authority, increasing its trustworthiness and ranking potential on search engines like Google.Key Takeaways:Why Link Building Matters? Learn the importance of making the most of every opportunity for building website links, whether or not you create a whole strategy around link building.What is Domain Authority? Learn how your website’s domain authority is determined and why...
2024-09-0621 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersPrepare Your Website for Fall with These 7 Essential Updates [Ep 033]Learn 7 essential updates to help you prepare your website for a successful fall season. We'll chat about the importance of reviewing your summer website performance, updating your content for fall, and performing a visual refresh to create a cohesive brand experience. YOU WILL LEARN:How to assess your website's summer performance and identify areas for improvementStrategies for streamlining your website navigation and creating a seamless user experienceTips for crafting compelling calls-to-action that drive conversionsWays to update your website content and visuals for the fall seasonThe importance of ensuring seamless website functionality behind the scenesHow to set u...
2024-09-0418 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions024: The Goal Of Our Website Is To Make SalesIn this episode, Jules White discusses the importance of remembering the job of your website is to drive sales and grow your business. Reflecting on a week spent organising and strategising, Jules explores why dedicating time to your website's content and optimisation is crucial for achieving better results.Key Takeaways:The Importance of Website Focus: Jules emphasises the value of investing time in your website, highlighting how quality content like blogs and podcasts can more effectively nurture potential clients compared to social media posts.Strategic Content Mindset: Jules explains why...
2024-09-0208 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Know If You’re Ready For A New Website (REPLAY!) [Ep 030]How to know when your website is due for a refresh. Drawing from my experience designing sites for over 100 small businesses, I'm sharing the top signs that indicate it's time for an update.YOU WILL LEARN:Six key indicators that your website may need a revampHow to assess if your site is effectively driving sales and conversionsThe importance of consistent branding across all platformThe impact of custom design on your business growth and client attractionQuick and easy tips for keeping your content fresh and engagingTune in to ensure your website is working as...
2024-08-1420 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners3 Best Practices for High Converting Website Design (REPLAY) [Ep. 029]We're diving into a super important topic for any business owner with an online presence — how to turn more of your website visitors into paying clients.YOU WILL LEARN:Three powerful strategies to boost your website's conversion rateHow to effectively track and understand your website's analyticsThe impact of clean, simple design on visitor engagement and conversionsPractical tips for implementing high-converting web design principlesThis episode is packed with actionable advice for small business owners looking to get more out of their website traffic. Tune in to unlock the secrets of high-converting web design!
2024-08-0716 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions016: Boost Your Conversions - The Top 3 Website Mistakes and How to Fix ThemBoost Your Conversions: The Top 3 Website Mistakes and How to Fix ThemIn this episode of The Website Success Show, Jules White, website and SEO consultant, dives into the top three mistakes businesses make on their websites that hinder their conversion rates. She illustrates how a lack of clarity, poor user experience, and unclear calls to action can leave potential customers feeling confused and unengaged.Key Takeaways:Clarity is King: Ensure visitors instantly understand what you do, the benefits of your product or service, and how to get...
2024-08-0610 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions015: Do You Actually Need A Website?In this episode of The Website Success Show, host Jules White tackles the common question: "Do I actually need a website?" She explores the importance of a website for modern online businesses and how it can serve as the central hub for your marketing, sales, and customer service efforts.Jules highlights the benefits of owning your content and building a website that showcases your expertise and builds trust with your audience. She emphasizes the long-term, sustainable nature of SEO and how it can generate a steady stream of clients for your business.Key Takeaways:
2024-08-0510 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions014: The Beginner's Guide to Optimising Your Website for AI-Powered Search (GEO)The Website Success Show - AI-Powered Search is Here: Are You Ready?In this episode, Jules White dives into the rapidly evolving world of AI search and how it's reshaping the SEO landscape. Learn about the key differences between traditional SEO and Generative Engine Optimisation (GEO), and why it's more important than ever to have a solid foundation for both.Key Takeaways:The Rise of AI Search: Understand the growing popularity of AI search engines like Perplexity & ChatGPT and how they're changing the way we find information online.
2024-08-0129 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersFind Out The Secret Behind Your Website's Eye-Catching Design [Ep 028]Have you ever wondered where website designers get their inspiration and how they craft those beautiful online homes? I share my design process and the 3 key elements that all play a role in creating the designs I design. YOU WILL LEARN:The critical role of branding in website designHow to prioritize copy and its importance to the designThe impact of imagery in creating a visual narrativeThe importance of strategic thinking in website designHow to maintain consistency throughout your website👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod...
2024-07-3118 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners7 Ways Your Website Can Make (Or Save) You Money! [Ep 026]Let's explore 7 powerful strategies to transform your website into a revenue-generating and cost-saving tool for your business. Discover how to maximize your online presence and boost your bottom line through smart website integrations and features.YOU WILL LEARN:How to streamline your booking process with appointment schedulersThe benefits of implementing online payment systemsTechniques for leveraging your website in employee recruitmentStrategies for effective email marketing through your siteWays to reduce customer service costs using your websiteMethods for generating passive income through your online presenceTips for optimizing your website to increase sales and conversions👉 For full sho...
2024-07-1717 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersAll Marketing Paths Lead To Your Website With Kristi Mitchell [Ep 025]Let's chat about strategic marketing with expert Kristi Mitchell. Learn why having an overarching strategy is essential for marketing success and how your website plays a central role in each stage of the marketing funnel. Discover Kristi's 4-step framework and how to leverage your website effectively at each stage.YOU WILL LEARN:The 4 stages of Kristi's marketing funnel framework: Attract, Convert, Nurture, and CloseHow to optimize your website for search to attract qualified trafficTechniques for creating compelling lead magnets to convert visitors into leadsStrategies for using your blog and email marketing in the nurturing processThe strategic...
2024-07-1022 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions010: Website Migration Mistakes That Can Sabotage Your SEOIn this episode of The Website Success Show, host Jules White discusses the critical topic of website migration and its potential impact on your SEO efforts. Learn how even seemingly minor changes like switching website builders, changing domain names, or overhauling your website's content can have significant consequences for your search engine rankings and overall online visibility.Jules shares real-life examples of clients who faced challenges and setbacks due to website migration mistakes, emphasizing the importance of having a well-thought-out plan to preserve your SEO "juice" and maintain your hard-earned online presence.Discover the common...
2024-07-0512 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions007: 7 Simple Steps to Boost Your Website Traffic with SEOIn this episode of The Website Success Show, host Jules White shares seven places to focus your attention to improve your website's organic visibility and attract more visitors.Jules emphasizes the importance of understanding why your website matters and how increased traffic can translate to more sales and email signups. She guides you through the process of identifying your target audience, aligning your content with their search intent, and conducting keyword research to discover untapped opportunities.Key Takeaways:Think about why organic visibility matters: Understand the impact increased website traffic...
2024-06-2834 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersAre You Making These 11 Common Website Mistakes? [Ep 023]When it comes to your small biz website, there's a lot more under the hood than just the visible design and content. In this episode, I'm going to peek under the hood and look at 11 technical pitfalls and mistakes businesses make with the back-end of their websites. You'll learn how to prevent these 11 mistakes and what to do instead. Tune in to find out. 👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes🎙️EPISODE MENTIONS AND LINKSWP EngineICD SoftNamecheapUpdraft...
2024-06-2621 minThe Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions006: Landing Page Vs Website: Which Do You Need and Why?Websites vs. Landing Pages: Unraveling the Confusion & Boosting Your SEOAre you unsure about the difference between web pages, websites, and landing pages? Or do you wonder if having a website is even necessary for businesses today?In this episode, Jules White, Website and SEO Consultant clears up the confusion surrounding these terms and explains why understanding the distinction is crucial for your SEO strategy. Learn how having a well-structured website with essential pages like a homepage, about page, and contact page can boost your credibility and improve your website's visibility in search...
2024-06-2114 min
The Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions004: Don't Let Your Website Visitors Bounce: Optimise Your Hero Section & Make More Sales!Hero Sections: The Key to Keeping Visitors on Your WebsiteIn this episode, we're diving deep into the world of hero sections – the topmost visible area of your website that holds immense power over your visitor's first impression. Learn why this section is crucial for grabbing attention, conveying your value proposition, and guiding users to take action.Key takeaways:Prioritize benefits over features: Highlight how your product or service will improve the lives of your target audience.Keep it simple and clear: Avoid jargon and make sure your me...
2024-06-1711 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWhy Social Media is an Extension of Your Website with Taylor Kloss Pittsinger [Ep 021]I chat with Taylor Kloss Pittsinger, owner of Creative TK Marketing, to discuss the important relationship between your website and social media presence. Taylor shares why your social feeds should be an extension and reflection of your website's branding. She offers practical tips to ensure your online presence is cohesive, from optimizing your Instagram bio to selecting visuals that align with your brand aesthetic. And you'll learn a simple one-minute trick to elevate your social media feed. Whether you're launching a new website or rethinking your social strategy, this conversation will inspire you to intentionally c...
2024-06-1223 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersGet Your Website Summer-Ready with These Essential Tips [Ep 020]Your website should be an automated lead generation machine, allowing you to truly unplug and enjoy your summer without constant worry. YOU WILL LEARN:The top tips for getting your website "beach ready" so it keeps working hard behind the scenes while you take a break. 👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notesReady to create your money making website? Book your complimentary call and let’s chat about how I can best support you.🎙️ RELATED EPISODESWhy I Don't Use T...
2024-06-0518 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersIs Your Website Stuck in the Past? Uncover If It's Worth Saving or Starting Fresh [Ep 019]Ever find yourself feeling embarrassed to share your website with others? Or maybe your Instagram presence looks drastically different from your outdated website? In this episode, I'm diving into the telltale signs that it's time for a website revamp.YOU WILL LEARNThe 3 key components to evaluate to help you decide if your site needs a full makeover or just a little touch-up.👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes🎙️EPISODE MENTIONS AND LINKSWebsite AuditLet's work togetherR...
2024-05-2912 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow to Nurture Website Visitors Through Email Marketing With Bev Feldman [Ep 018]Join me and email expert Bev Feldman of Your Personal Tech Fairy as she reveals clever ways to turn website visitors into email subscribers. YOU'LL LEARN:An amazing hack to see exactly where people are signing up on your website - whether it's from your homepage, blog posts, or even the footer.Tips on using personalization to keep subscribers engaged, avoiding common tagging mistakes, and positioning your emails so they provide value (not just a newsletter!).Whether you're new to email marketing or a seasoned pro, this conversation will give you fresh ideas to c...
2024-05-2235 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersDiscover Your Website Personality Type To Attract Higher Paying Clients [Ep 011]We dive into the fascinating world of website personalities. Discover the four distinct types and learn how to align your website’s personality with your ideal clients' preferences to attract more business. This fun and practical discussion will not only help you understand the strategic importance of your website's vibe but also guide you in tailoring it to attract higher-paying clients.YOU WILL LEARN:The four different website personality types.Strategies to channel your website’s personality to resonate with your ideal clients.Practical tips for adjusting your website’s design and content to enhance...
2024-04-0322 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersNew Offer? Do This On Your Website To Make More Money [Ep 009]I explore the challenge of effectively presenting a new offer on your website. If you've ever struggled with how to display your unique products or services in a way that captures your ideal clients' attention, this episode is for you. I'll share essential tips and strategies to showcase your offerings prominently, ensuring they not only attract attention but also drive conversions. YOU WILL LEARN:Best practices for presenting new offers on your website.Techniques to capture and hold the attention of your ideal clients.Strategies to transform visitor interest into tangible sales.Tips for optimizing your w...
2024-03-2014 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Spring Clean Your Website So You Get More Clients [Ep 008]I share the essentials of website spring cleaning, providing you with all the tips you need to rejuvenate your website. As we usher in a new season, it's the perfect time to declutter, refresh, and optimize your online space to attract modern clients and boost your business. I'll guide you through a thorough cleanup process and even share a handy checklist to make the task effortless. YOU WILL LEARN:Strategies to declutter and refresh your website for the new season.Tips for maintaining an on-brand and visually appealing online presence.How to optimize your website to a...
2024-03-0621 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersFall Back in Love with Your Website: BTS of a Client Website Design Project [Ep 006]I take you behind the scenes of a recent client website redesign project. Discover the top strategies I used to transform the site into a more attractive and profitable online presence.YOU WILL LEARN:Key approaches to make your website more appealing and client-friendly.Strategies to boost your website's profitability and effectiveness.Practical tips to enhance the aesthetic and functional aspects of your site.Insights into the redesign process to help you fall back in love with your online presence.Techniques to ensure your website accurately reflects your brand and attracts the right audience.
2024-02-1415 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business Owners3 Best Practices for High Converting Website Design [Ep 004]We're diving into a super important topic for any business owner with an online presence — how to turn more of your website visitors into paying clients.YOU WILL LEARN:Three powerful strategies to boost your website's conversion rateHow to effectively track and understand your website's analyticsThe impact of clean, simple design on visitor engagement and conversionsPractical tips for implementing high-converting web design principlesThis episode is packed with actionable advice for small business owners looking to get more out of their website traffic. Tune in to unlock the secrets of high-converting web design!...
2024-01-2416 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersHow To Know If You’re Ready For A New Website [Ep 003]How to know when your website is due for a refresh. Drawing from my experience designing sites for over 100 small businesses, I'm sharing the top signs that indicate it's time for an update.YOU WILL LEARN:Six key indicators that your website may need a revampHow to assess if your site is effectively driving sales and conversionsThe importance of consistent branding across all platformThe impact of custom design on your business growth and client attractionQuick and easy tips for keeping your content fresh and engagingTune in to ensure your website is working as hard...
2024-01-1020 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersEverything You Need To Know About The Back-End Systems To Power Your Website [Ep 002]What if your website could attract clients around the clock, even while you sleep? Well it can with the right back-end systems! Find out the easily integrated tools you can use to effortlessly convert site visitors into leads. YOU WILL LEARN:Why CRMs and email platforms are criticalHow to turn website goals into money-making realitiesKey systems that do the work FOR youGet ready to put your website on auto-pilot to drive results 24/7! 👉 For full show notes and resources mentioned in today's episode, head to jennyb-designs.com/pod-notes
2024-01-0119 minWebsite Design Made Simple: Website Tips, Optimization and Conversion tips plus Web Design for Small Business OwnersWhat is a High-Converting Website? [Ep 001]In this first episode, we chat about the core elements of a high-converting website. Learn the essential components that transform a basic site into a powerful tool for business growth, setting the stage for future conversations.YOU WILL LEARN:Clean design principles that enhance user experienceCrafting compelling messaging that resonates with your target audienceEssential elements of an effective website layoutBalancing aesthetics with functionality for optimal performanceStrategies for DIY website owners and also those working with a designerTurning your website into a 24/7 lead generation and sales tool👉 For full show notes and resources mentioned in today's epi...
2023-12-1111 min