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The Commission Corner - Learnings from CFOs, Sales leaders and RevOpsThe Commission Corner - Learnings from CFOs, Sales leaders and RevOpsđŸ‡©đŸ‡Ș #6 - Wie RevOps den Go-to-Market retten kann - Insights von Janis Zech (CEO Weflow)The Commission Corner – Folge mit Janis Zech (Weflow)In dieser Folge ist Janis Zech zu Gast – Serial Entrepreneur und GrĂŒnder von Weflow, der Plattform fĂŒr Revenue Intelligence, Deal Insights & Forecast Analytics. (BTW - 50% gĂŒnstiger als Gong)Wir sprechen ĂŒber: → Warum Weflow nur mit Salesforce arbeitet und was das mit API-Tiefe zu tun hat → FĂŒr wen das Produkt gemacht ist – von Midmarket bis Enterprise, von Tech bis Healthcare → Wie man an RevOps verkauft – und warum dort Automatisierung mit Kontrolle zĂ€hlt → Die RealitĂ€t im Buying Process – Personas, Com...2025-07-0635 minRevOps LabRevOps Lab#82 The 5A Framework for Strategic RevOps – with Joe Ort, RevOps InflectionJoe Ort, Founder of RevOps Inflection and 15-year RevOps veteran, joins the show to share his 5A Framework—a repeatable, strategic approach for diagnosing, prioritizing, and scaling RevOps impact. From fractional leadership to enterprise projects, Joe walks through how the framework applies in real-world settings and how operators can use it to build clarity, credibility, and momentum.We cover: ‱ The 5A Framework: Audit, Analyze, Align, Architect, Accelerate ‱ How to apply the model in new roles, acquisitions, or big initiatives ‱ The importance of stakeholder buy-in and prioritization ‱ What most RevOps teams skip...2025-06-0937 minFunky Flywheels Show – Your Ultimate Podcast for Scaling B2B StartupsFunky Flywheels Show – Your Ultimate Podcast for Scaling B2B StartupsHow Weflow Built a Multi-Million Pipeline Machine with Just 2 People - EP 105 🇬🇧 | Janis ZechIn this episode, I speak with Janis Zech – serial entrepreneur and founder of Weflow – about how they built a successful founder-led GTM pipeline machine with just two people on their marketing team.What you'll learn:How Janis pivoted from a product-led growth strategy to a sales-led approach after discovering their AEs loved the product but couldn't pay for itThe journey of building a comprehensive inbound engine with just two people that now generates nearly all of Weflow's pipelineWhy SEO wasn't working for them despite generating 25,000+ monthly clic...2025-06-0835 minRevOps LabRevOps Lab#81 Why Executives Don’t Trust the Data – with Rhys Williams, Founder & Managing Partner at DomestiqueRhys Williams, Founder of RevOps agency Domestique, joins the show to talk about one of the most frustrating (and familiar) realities in GTM: executives don’t trust the data. But the real issue? It’s almost never about the dashboard. In this episode, Rhys walks through a practical, systems-level approach to rebuilding trust in data—from strategic alignment to process design and cross-functional buy-in.We cover:Why “I don’t trust the data” rarely means bad reportingThe foundational role of GTM strategy and lifecycle stagesHow to align MQL definitions across Marke...2025-06-0234 minRevOps LabRevOps Lab#80 The RevOps Pendulum: Insights from 180+ RevOps pros - with Haris Odobasic, Co-Founder at Revenue WizardsHaris Odobasic, Co-Founder of Revenue Visions and longtime RevOps leader, returns to the podcast to share the story behind his new book, The RevOps Pendulum. From writing habits and research methods to frameworks and philosophical reflections, this conversation explores both the making of the book and the strategic foundation RevOps leaders need today.We cover:The metaphor behind the "RevOps Pendulum" and why alignment drives momentumHaris’ writing process: from morning rituals to 20 months of editsSurprising insights from original research with 180+ RevOps professionalsWhy private equity firms are dr...2025-05-2643 minRevOps LabRevOps Lab#76 ReUpload: How RevOps & Finance can drive SaaS metrics - with Ben Murray, Founder at The SaaS CFOThis is a reupload of the episode – perfect for anyone who missed it or wants to listen again.Ben Murray, widely known as The SaaS CFO, joins the RevOps Lab Podcast to share his expertise on SaaS finance metrics, forecasting, and how revenue operations and finance can collaborate effectively. Drawing from his extensive experience as a CFO in SaaS companies, Ben dives deep into the importance of understanding key SaaS metrics and the relationship between RevOps and financial planning.We cover:- Understanding the key SaaS financial metrics: bookings, revenue, and MRR...2025-04-1444 minRevOps LabRevOps Lab#73 A 4-Step Framework for Stronger RevOps – with Hans Lees, Director of RevOps at DroneDeployHans Lees, Director of Revenue Operations at DroneDeploy, joins the podcast to share his RevOps Discovery Framework — a powerful approach to uncovering root problems, aligning stakeholders, and driving measurable impact. Whether you're tackling process bottlenecks or trying to rally teams around shared metrics, Hans explains how slowing down with a structured discovery process can actually help you move faster and make smarter decisions in RevOps.We cover:Why discovery isn’t just for sales — and how RevOps can adopt the mindsetHans’s 4-step RevOps Discovery Framework: Strategy, Metric, Stakeholders, Pain Typ...2025-03-2448 minRevOps LabRevOps Lab#72 Enterprise RevOps Playbook: Fixing Revenue Leaks at Scale - with Lorena Morales, Director of Global Digital Marketing Revenue Operations at JLLLorena Morales, Global Director of Revenue Operations at JLL, joins the podcast to discuss what it takes to build and scale RevOps at one of the world’s largest real estate companies. With over 100,000 employees across 80+ markets, JLL operates at a scale that challenges traditional RevOps playbooks. Lorena shares her experience structuring a RevOps team from scratch, tackling revenue leakage, and driving operational change in a complex, non-SaaS environment.We cover:How RevOps operates in a 100,000-person companyWhy she started in marketing ops instead of sales ops...2025-03-1733 minRevOps LabRevOps Lab#71 Salesforce Activity Capture MasterclassFor the first time on the podcast, Janis and Philipp take the mic without a guest to do a deep dive into a topic they deal with daily: Activity Capture in Salesforce.If you’ve ever struggled with tracking sales activities, mapping emails to opportunities, or dealing with unreliable data in your CRM, this episode is a must-listen. Janis and Philipp break down the pitfalls of common activity capture methods, how to avoid data black holes, and how to build a setup that provides real revenue insights.We cover:The different ways teams ca...2025-03-1033 minRevOps LabRevOps Lab#70 Pipeline Management mistakes that cost you revenue - with Jeff Ignacio, Head of GTM Operations at Keystone AIJeff Ignacio, RevOps expert and creator of Revenue Operations Impact, returns to the podcast to deep-dive into advanced pipeline management. With years of experience optimizing sales processes at high-growth startups, Jeff breaks down the mechanics of pipeline health, forecasting accuracy, and the operating cadences that separate top-performing revenue teams from the rest.If you’ve ever wondered why the classic 3x pipeline coverage rule is flawed or how to refine your pipeline reviews for better forecasting, this episode is packed with tactical insights you won’t want to miss.We c...2025-03-0326 minRevOps LabRevOps Lab#69 Driving growth by leveraging “Revenue Moments” - with Tiffany Gonzales, Head of Growth & Revenue Operations at MicrosoftTiffany Gonzalez, a seasoned RevOps leader with experience at AWS, Coupang, and other high-growth companies, joins the podcast to discuss how businesses can identify and leverage revenue moments that matter. These key moments act as leading indicators of retention and long-term growth, helping organizations align their go-to-market strategy, sales process, and customer success efforts to maximize revenue impact.We cover: What revenue moments that matter are and why they are critical to retention How to identify and validate these moments using qualitative and quantitative methods Real-world examples of...2025-02-2441 minRevOps LabRevOps Lab#68 Turning GTM data into insights - with Dan Schonfeld, VP, RevOps at GliaDanny Schonfeld, VP of Revenue Operations at GLIA, joins the podcast to break down how RevOps leaders can turn raw data into strategic narratives that drive executive decision-making. From QBRs to long-term planning, Danny shares his insights on making analytics actionable, building a strong data-driven culture, and ensuring that RevOps is seen as a strategic function rather than just a reporting team.We cover:Why data storytelling is the key to making analytics actionableHow RevOps teams can balance operational and strategic analyticsBest practices for preparing and...2025-02-1743 minRevOps LabRevOps Lab#67 Increasing RevOps productivity with automations - with Nik Garza, Director of Revenue Operations at KleerNik Garza, Director of Revenue Operations at Kleer, joins the podcast to share how he’s leveraging automation and AI to maximize the impact of a lean RevOps team. Coming off the back of a major CRM merger, Nik is now focused on scaling efficiency, reducing manual tasks, and freeing up time for strategic initiatives. If you’re in RevOps and constantly battling with time-consuming admin work, this episode is packed with actionable ideas to automate your workflow.We cover:Lessons learned from merging two CRMs post-acquisitionHow to scale impa...2025-02-1031 minRevOps LabRevOps Lab#66 The State of RevOps in 2025 - with Haris Odobasic, Co-Founder at Revenue WizardsRevOps in 2025 Report: https://revenuewizards.com/reports/revops-in-2025 Haris Odobasic, the Co-Founder of the Revenue Wizards, returns to the podcast to discuss the findings from his global RevOps survey, which gathered insights from over 180 professionals across 28 countries. From the perception of RevOps as an operational vs. strategic function to the biggest challenges in data quality and technology adoption, Haris shares the key takeaways that every RevOps leader should know.We cover:The surprising disconnect between RevOps ambition and realityWhy 67% of RevOps professionals spend less than 10 hours per...2025-02-0343 minRevOps LabRevOps Lab#65 Leveraging AI in RevOps - with Olga Traskova, VP, RevOps at BirdeyeOlga, VP of Revenue Operations at Birdeye, joins the podcast to discuss how AI is transforming the way RevOps teams work. From enhancing data quality to maximizing sales efficiency, Olga shares her perspective on integrating AI into everyday workflows, the challenges of balancing innovation with caution, and how to drive meaningful outcomes for RevOps teams.We cover:- Why AI is here to stay and how RevOps can leverage it effectively- Practical use cases for AI in sales processes, data management, and meeting preparation- Balancing automation with human oversight to maintain data quality- How AI can help maximize sales...2025-01-2740 minRevOps LabRevOps Lab#64 A RevOps Guide to SaaS Pricing - with Dr. Sebastian Voigt, Partner & Co-Lead Pricing and Sales at hySebastian Voigt, a seasoned pricing expert and Co-Lead Pricing and Sales at a leading consultancy, joins us to explore the intricate art and science of pricing for SaaS companies. From his early days learning the psychology of pricing in his mother’s flower shop to leading pricing strategies for global enterprises, Sebastian shares his wealth of knowledge and practical insights. This episode is packed with strategies and tactics to help RevOps professionals unlock growth and profitability through smarter pricing.We cover: How to design an effective SaaS pricing strategy The ps...2025-01-2043 minRevOps LabRevOps Lab#63 Operationalizing Strategy: Turning Plans into Action - with Tom van LangenTom van Langen, Vice President of Revenue Operations, returns to the podcast for a deep dive into how RevOps teams can turn strategic plans into actionable outcomes. With the challenges of annual planning fresh in everyone's mind, Tom shares practical frameworks and key principles for ensuring that months of hard work translate into measurable results. Whether you're a RevOps leader or an operator looking to sharpen your execution, this episode is packed with actionable insights.We cover: Why strategy must be your day job in RevOps The five pillars of...2025-01-1344 minRevOps LabRevOps Lab#62 Customer success excellence at Hubspot - with Daphne Costa Lopez (ReUpload)To wrap up the year, we're taking a short break and re-sharing some of our favorite episodes. New content will be back in early January. Enjoy the holidays and see you in the new year!Daphne Costa Lopez, Director of Customer Success at HubSpot, shares her extensive experience in customer success, discussing the evolution of customer success metrics, the importance of onboarding, and strategies for driving customer growth.We cover: Transitioning from churn and happiness metrics to revenue retention The significance of customer outcomes as leading indicators The impact...2025-01-0650 minRevOps LabRevOps Lab#61 Creating a modern revenue factory - with Jacco van der Kooij, Founder of Winning by Design (ReUpload)To wrap up the year, we're taking a short break and re-sharing some of our favorite episodes. New content will be back in early January. Enjoy the holidays and see you in the new year!Jacco is the founder of Winning By Design and best-selling author of Revenue Architecture. In this episode, he shares his deep knowledge of revenue models with us.We cover: - Six essential models to create recurring revenue- How to establish a common data language in your org- Basic rules for different stages of scaling Jacco’s book can be found here:https://sh...2024-12-3043 minRevOps LabRevOps Lab#60 Reflections and Gratitude – A Year in the RevOpsLabWe reflect on an incredible year of the RevOps Lab Podcast, sharing our gratitude and key highlights from over 50 episodes, community events, and impactful conversations.We cover:- A look back at our favorite moments and learnings from this year- Highlights from guests like Jaco on Revenue Architecture and Sean & Laura on The RevOps Manual- The success of our meetups in Munich, London, and Berlin, plus the RevOps AF Conference in San Diego- What’s coming next: plans for 2025 and why you should stay tunedRevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzerPhilipp on...2024-12-2305 minRevOps LabRevOps Lab#59 How Agicap scaled to €50M ARR while driving efficiency - with MickaĂ«l Jordan, CRO at AgicapIn this episode: MickaĂ«l Jordan, CRO at Agicap, shares the incredible journey of scaling Agicap from €300,000 ARR to over €50 million while navigating the transition from "growth at all costs" to sustainable, efficient revenue growth. MickaĂ«l reveals the challenges of hyper-scaling during the 2021 funding boom, the hard pivot to efficiency in 2022, and the strategic decisions that enabled Agicap to thrive in uncertain markets. We cover: The dramatic shift from aggressive growth to revenue efficiency Strategies to improve CAC payback and cash efficiency How Agicap doubled their basket size and improved upsell...2024-12-1647 minRevOps LabRevOps Lab#58 Reporting: Best Practices & Storytelling - with Camela Thompson, Head of Marketing at RevOps Co-opCamela Thompson, Head of Marketing at RevOps Co-op and an experienced RevOps leader, joins the podcast to share her unique perspective on reporting best practices and how to use storytelling to drive better decision-making. Drawing from her 15 years in marketing, sales, and customer success operations, Camela emphasizes the importance of collaboration, context, and curiosity in navigating modern RevOps challenges. We cover: How to structure reports that resonate with executives and boards The role of data storytelling in influencing strategic decisions Key lessons for avoiding common pitfalls in boardroom reporting ...2024-12-0933 minRevOps LabRevOps Lab#57 How to get Annual Planning right - with Shantanu Shekhar, Head of RevOps at PersonioShantanu Shekhar, Director of Revenue Operations at Personio and former RevOps leader at LinkedIn and Gong, shares insights into how RevOps and finance teams can partner effectively to drive strategic decision-making. From designing KPI trees to fostering alignment across teams, Shantanu dives into the methodologies and frameworks that help RevOps professionals take a seat at the leadership table. We cover: - The importance of the partnership between RevOps and finance - Using KPI trees to align teams and set clear goals - How to integrate financial metrics with operational realities - Effective planning strategies to break silos between revenue...2024-12-0238 minRevOps LabRevOps Lab#56 5 ways to be more strategic in RevOps - with Toni Hohlbein, CEO & Co-Founder at GrowblocksToni Holbein, founder of Growblocks, joins the podcast to discuss the critical role of revenue operations in modern go-to-market strategies. With years of experience as a CRO and RevOps leader, Toni shares his insights on how RevOps professionals can position themselves as strategic partners in their organizations. From leveraging AI-driven solutions to creating high-impact QBRs, Toni dives deep into actionable strategies that help RevOps teams drive meaningful impact. We cover: Why RevOps needs a strategic seat at the table Leveraging AI to reduce go-to-market costs and boost efficiency ...2024-11-2537 minRevOps LabRevOps Lab#55 How to Build a Scalable Tool Stack - with Gabe Rothman, VP of Operations at RescaleGabe Rothman, Vice President of Operations at Rescale, returns to the podcast to share his approach to building a scalable tool stack for enterprise-level organizations. From foundational CRM systems to advanced business intelligence tools, Gabe discusses the importance of aligning tools with business needs, the trade-offs between building and buying, and strategies to avoid common pitfalls like tool sprawl. We cover: The essential components of a scalable tool stack Prioritizing tools based on company maturity and goals Navigating the build vs. buy decision-making process Managing tool...2024-11-1846 minRevOps LabRevOps Lab#54 Creating a highly effective sales & forecasting process - with Robert Gimbel, GTM Advisor & Ex-CRO at CamundaRobert scaled Camunda’s GTM motion for over a decade. In this episode of The RevOps Lab, he’ll share his learnings and best practices with you: Camunda’s sales process Pipeline generation at Camunda Running a highly accurate forecast process Robert’s key sales metrics  You can find more information about Robert here: ⁠⁠https://www.linkedin.com/in/robert-gimbel-gtm/⁠ RevOps Letter: ⁠⁠https://www.getweflow.com/revopsletter⁠⁠  Janis on LinkedIn: ⁠⁠https://www.linkedin.com/in/philippstelzer/⁠  ⁠ Philipp on LinkedIn: ⁠⁠https://www.linkedin.com/in/janiszech/⁠  ⁠ 2024-11-1135 minRevOps LabRevOps Lab#53 Growing and Leading a High-Performing RevOps Team - with Eric Welsh, Global Director of Revenue Operations at DeputyEric Portugal-Welsh, Director of Revenue Operations at Deputy, shares his insights on growing a successful RevOps team. Having scaled his team from 3 to 7 people over the last 14 months, Eric dives into the nuances of organizational design, the importance of hiring the right talent, and the key elements of leading a high-performing team. He also offers practical advice on how to effectively onboard new team members and foster a collaborative culture. We cover: Scaling a RevOps team from 3 to 7 members Organizational design and the importance of customer, marketing, and sales ops alignment ...2024-11-0437 minRevOps LabRevOps Lab#52 Reinventing Outbound with AI and Signals - with Justin Norris, Sr. Director of Marketing Ops at 360LearningJustin Norris, Senior Director of Marketing Ops at 360 Learning and host of the RevOps FM podcast, joins us to dive into outbound strategies and the evolving role of AI in sales. Justin shares his approach to outbound, focusing on experimentation, signals, and leveraging technology to make outbound motions more effective. He also discusses the importance of flexibility in trying new outbound approaches and creating a system where teams can experiment and learn what works best. We cover: The shift from traditional outbound methods to AI-driven strategies How signals play a critical role in...2024-10-2841 minRevOps LabRevOps Lab#51 Boosting your Team’s Sales Productivity - with Alex Freeman, Global Head of Sales Operations at YouGovAlex Freeman, Head of Sales Operations and Enablement at YouGov, discusses his approach to making sales teams more effective by removing unnecessary admin tasks and focusing on what really matters, helping sellers close more deals. Alex shares insights from his experience managing RevOps in a fast-growing, publicly listed company, highlighting the importance of aligning internal processes with seller needs and creating a more collaborative environment between sales and operations. We cover: Redefining RevOps to prioritize seller success Strategies for reducing admin tasks and streamlining CRM workflows The role of data and...2024-10-2144 minRevOps LabRevOps Lab#50 How RevOps & Finance can drive SaaS metrics - with Ben Murray, Founder at The SaaS CFOBen Murray, widely known as The SaaS CFO, joins the RevOps Lab Podcast to share his expertise on SaaS finance metrics, forecasting, and how revenue operations and finance can collaborate effectively. Drawing from his extensive experience as a CFO in SaaS companies, Ben dives deep into the importance of understanding key SaaS metrics and the relationship between RevOps and financial planning. We cover: Understanding the key SaaS financial metrics: bookings, revenue, and MRR The role of RevOps in forecasting and planning The relationship between bookings and revenue recognition Best...2024-10-1441 minRevOps LabRevOps Lab#49 Why you need a RevOps Charter (& how to set it up) - with Steve Silver, Ex VP Research & RevOps leader at ForresterSteve Silver, ex-Vice President and Research Director at Forrester, joins us to discuss the critical elements of creating a RevOps charter. With decades of experience in sales operations and RevOps research, Steve provides actionable insights into how to structure, design, and activate a RevOps charter that aligns with the broader business goals. He shares his approach to creating a unified revenue operations strategy that breaks down silos between marketing, sales, and customer success. We cover: - The importance of a RevOps charter and how to develop one - Structuring RevOps...2024-10-0736 minsaas.unboundsaas.unboundWhen does launching SaaS companies get easier? with Janis Zech @Weflowsaas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #7, Anna Nadeina talks with Janis, Co-founder & CEO of Weflow, an advanced pipeline management & forecasting tool. Janis - https://www.linkedin.com/in/janiszech/ Weflow - https://www.getweflow.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group ...2024-09-3054 minRevOps LabRevOps Lab#48 How Rubrik scaled RevOps to IPO - with Samarth Mital, Senior Director - Global Sales Strategy, Planning, Analytics, & Ops at RubrikSamarth Mital, Director of Global Sales Strategy, GTM, Planning, Analytics & Ops at Rubrik, shares his insights on the company's journey to IPO. From scaling revenue to $919 million in ARR to expanding the RevOps team from 5 to 40 people, Samarth discusses the strategic moves Rubrik made to secure its position as a leader in the cybersecurity space. He emphasizes the importance of building a strong team, maintaining operational rigor, and aligning cross-functional departments to achieve sustainable growth. We cover: ‱ Scaling Rubrik from $70M to $919M ARR and achieving 120% NRR ‱ The critical role of R...2024-09-3041 minRevOps LabRevOps Lab#47 The GTM Operations Framework - with Crissy Saunders, CEO at CS2Crissy Saunders, CEO and Co-Founder of CS2, shares insights from her decade of experience in go-to-market operations for fast-growing B2B tech companies. Crissy discusses the evolution of CS2’s service offerings, the importance of building scalable frameworks, and how to align marketing, sales, and operations to deliver impactful results. We cover: -The evolution from marketing operations to go-to-market operations -Building scalable go-to-market frameworks -Aligning marketing, sales, and operations teams -The role of data in improving sales and marketing effectiveness -How to create a re...2024-09-2347 minRevOps LabRevOps Lab#46 From B2C to B2B: How to switch GTM motions - with Jordan Shaheen, Head of Revenue Strategy at CandidJordan Shaheen, Revenue Strategy Lead at Candid, shares his experiences on leading a significant shift from a B2C to a B2B go-to-market strategy. Jordan explains how his team managed this transition, the challenges they faced, and the importance of building a strong, versatile team capable of adapting to rapid changes in the business landscape.   We cover: Transitioning from a B2C to a B2B sales model Building a versatile team of generalists Overcoming challenges in sales and marketing alignment The importance of leadership and transparency in major transitions   Jo...2024-09-1645 minRevOps LabRevOps Lab#45 Building the largest RevOps community in the World - with Matthew Volm, CEO & Co-Founder at RevOps Co-opMatt Volm, CEO and Co-Founder of RevOps Co-op, joins the podcast to discuss the incredible growth of the global RevOps community. Matt shares insights into how the community supports RevOps professionals, the challenges they face, and how RevOps Co-op fosters learning and connection among its members.   We cover: The mission and vision behind RevOps Co-op Scaling a global community for RevOps professionals The role of RevOps in modern organizations Key trends and challenges in the RevOps field Strategies for learning and growth within the RevOps community   Matt Volm on LinkedIn: https://ww...2024-09-1035 minRevOps LabRevOps Lab#44 Measuring and Improving Sales Productivity - with Laura Fu, Head of Revenue Operations & Strategy at DevRevLaura Fu, Head of Revenue Operations at DevRev, discusses her journey from the field to the back office, the intricacies of sales productivity, and the importance of leadership in driving team performance. Laura shares her insights on how to effectively manage and improve sales teams, emphasizing the role of rigorous processes and continuous learning.   We cover: Transitioning from sales to RevOps Defining and measuring sales productivity Strategies for moving reps through performance buckets The critical role of leadership in sales success Importance of research and preparation in sales meetings Laura F...2024-09-0337 minRevOps LabRevOps Lab#43 The Revenue Operations Model - with Laura Adint and Sean Lane, Authors & RevOps LeadersLaura Adint and Sean Lane, both seasoned RevOps leaders, discuss their experiences in revenue operations, the evolution of RevOps as a strategic function, and how their new book, The Revenue Operations Manual, captures the essence of operational excellence. They explore the importance of RevOps as a strategic partner within organizations and share insights on creating value through effective communication and alignment We cover: ‱ The strategic role of RevOps beyond support functions ‱ The evolution of customer success metrics ‱ How to prepare and run effective board meetings ‱ Insights from their new book, Th...2024-08-2743 minRevOps LabRevOps Lab#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan, Executive VP of RevOps Strategy at Insight PartnersIn this episode: Jeremy Donovan, Executive Vice President of Revenue Operations Strategy at Insight Partners, joins us to discuss the intricacies of territory planning. With a wealth of experience in revenue strategy and operations, Jeremy shares his analytical approach to creating effective territory plans that drive sales performance and efficiency. We cover: The importance of territory planning in sales success Key frameworks and methodologies for effective territory planning Balancing account assignments for maximum impact The role of dynamic factors like intent data and triggers Strategies for managing...2024-08-2043 minRevOps LabRevOps Lab#41 From High to Low Velocity Sales - Alexandra Schimpf, Director of Sales & Revenue Operations at CausalyAlexandra Schimpf, Director of Sales and Revenue Operations at Causaly, discusses her career transition from WP Engine to Causaly, the challenges and strategies in sales and revenue operations, and the importance of cross-functional collaboration in achieving business success.   We cover: ●        Transitioning from WP Engine to Causaly ●        Differences in sales operations between high-volume, low-ACV, and low-volume, high-ACV environments ●        Building and maintaining effective sales processes ●        The role of cross-functional teams in driving deal success   You can find more information about Alexandra here: https://www.linkedin.com/in/alexandra-schimpf...2024-08-1339 minRevOps LabRevOps Lab#40 Strategic Board Meeting Preparation with Tom van Langen Tom van Langen, Vice President of Revenue Operations at Ontinue, shares his insights on preparing, running, and following up on board meetings from a RevOps perspective. Drawing from his extensive experience in various operations leadership roles across B2B SaaS companies, Tom provides practical advice on how to make board meetings impactful and strategically valuable. We cover: ·         The role of RevOps in board meetings ·         Key metrics for board reporting ·         Preparing and presenting effective board reports ·         The importance of strong commentary and storytelling in board meetings ·         Building cross-funct...2024-08-0637 minThe Revenue LabThe Revenue Lab#13 Customer success excellence at Hubspot w/ Daphne Costa Lopez Daphne Costa Lopez, Director of Customer Success at HubSpot, shares her extensive experience in customer success, discussing the evolution of customer success metrics, the importance of onboarding, and strategies for driving customer growth. We cover: Transitioning from churn and happiness metrics to revenue retention The significance of customer outcomes as leading indicators The impact of effective onboarding on customer retention Strategies for driving customer expansion and growth You can find more information about Daphne here: ⁠https://www.linkedin.com/in/daphnecostalopes/⁠  RevOps Letter: ⁠https...2024-07-2551 minRevOps LabRevOps Lab#39 Customer success excellence at Hubspot - with Daphne Costa LopezDaphne Costa Lopez, Director of Customer Success at HubSpot, shares her extensive experience in customer success, discussing the evolution of customer success metrics, the importance of onboarding, and strategies for driving customer growth. We cover: Transitioning from churn and happiness metrics to revenue retention The significance of customer outcomes as leading indicators The impact of effective onboarding on customer retention Strategies for driving customer expansion and growth You can find more information about Daphne here: https://www.linkedin.com/in/daphnecostalopes/  RevOps Letter: https://www.g...2024-07-2348 minRevOps LabRevOps Lab#38 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobsTo make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! In this episode, Paul shows us how he runs a 25-people RevOps team at HeyJobs - and how it’s quite similar to product management. To Paul, product management is a lot about understanding customer problems (that is, internal users) and their behavior. What you’ll learn in this episode: How HeyJobs structures its RevOps org What effective RevOps planning & roadmapping looks like How to run RevOps with...2024-07-1638 minRevOps LabRevOps Lab#37 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, SastrifyTo make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! Stefan Mersch shares his journey of building out RevOps from scratch at Sastrify. From tooling, processes, to key learnings, Stefan shares many valuable nuggets on how to build a RevOps organization in a high-growth SaaS company.What you’ll learn in this episode: How Stefan built the RevOps team at Sastrify How to choose and implement new tools AI in your sales tech stack You can find more information about St...2024-07-0938 minRevOps LabRevOps Lab#36 Customer Success Ops - Marcus Bening, RevOps at Bening ConsultingTo make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy! In today's episode, you’ll learn everything you need to know about Customer Success Ops.  You’ll get insights in the measurability, the roadmap and the work with customers - including helpful tips about who is a good customer and who is not. What you’ll learn in this episode: How to measure brand awareness in RevOps How to succeed at Customer Success Ops/Work wi...2024-07-0241 minThe Revenue LabThe Revenue Lab#12 How Salesforce scaled GTM during its hyper-growth phase - Joachim Schreiner, CRO, Parloa & ex-SalesforceJoachim, Chief Revenue Officer at Parloa, shares his experiences from leading Salesforce in the German-speaking region to his current role at Parloa. He delves into lessons learned at Salesforce, the importance of customer focus, and strategies for driving hyper-growth in the tech industry. We cover: Transitioning from Salesforce to Parloa Key lessons learned at Salesforce The importance of customer focus and trust Strategies for effective hiring and team building Driving pipeline and managing channel partnerships You can find more about Joachim right here:https://www...2024-06-2731 minRevOps LabRevOps Lab#35 Comp planning for high-performing revenue teams - Ryan Milligan, VP of Sales & Revenue Operations, QuotaPath Ryan Milligan, VP of Sales and Revenue Operations at Quotapath, shares his unique career journey and provides deep insights into compensation plan designs that help high-performing revenue teams hit their strategic goals. We cover: The strategic role of RevOps in modern businesses How to set up an effective compensation plan Communicating and reviewing comp plans You can find more information about Ryan here: https://www.linkedin.com/in/ryanemilligan/ RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in...2024-06-2534 minThe Revenue LabThe Revenue Lab#11 How to avoid GTM bloat - Christian Reichert, CRO at ShiftmoveChristian Reichert, CRO at Shiftmove, shares insights from his journey at Salesforce, ProductsUp, and Vimcar. We discuss how to run a customer-centric GTM motion and ways to avoid GTM bloat. We cover: Why Go-to-market teams are bloated How to run a customer-centric GTM motion Why sales forecasting is broken for most revenue teams Asking the right questions in the forecast meeting You can find more information about Christian here: https://www.linkedin.com/in/reichertchristian/  RevOps Letter: https://www.getweflow.com/revopsletter 2024-06-2046 minRevOps LabRevOps Lab#34 Managing RevOps after raising €100M in Series C - Alfonso Comino, VP Revenue Operations at FINNAlfonso Comino, VP of Revenue Operations at Finn, shares his journey from the hotel industry to technology and delves into the complexities of managing different go-to-market motions at Finn. We cover: The importance of flexibility in revenue operations Managing B2C, B2B, and B2B2E go-to-market motions Building internal tools for operational efficiency You can find more information about Alfonso here: https://www.linkedin.com/in/alfonsocomino/  RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzerPhilipp on L...2024-06-1841 minThe Revenue LabThe Revenue Lab#10 Creating a modern revenue factory - Jacco van der Kooij, Founder of Winning by Design Jacco is the founder of Winning By Design and best-selling author of Revenue Architecture. In this episode, he shares his deep knowledge of revenue models with us. We cover:  Six essential models to create recurring revenue How to establish a common data language in your org Basic rules for different stages of scaling  Jacco’s book can be found here: ⁠https://shop.winningbydesign.com/products/revenue-architecture-text-book⁠  ⁠https://winningbydesign.com/resources/research/has-saas-lost-go-to-market-fit/⁠  You can find more information about Jacco here:  ⁠https://ww...2024-06-1339 minRevOps LabRevOps Lab#33 Comp planning for consumption-based billing models, with VP of Ops at Rescale, Gabe Rothman Today’s episode with Gabe Rothman dives into the complexities of compensation planning for high-touch sales models. Gabe is the Vice President of Operations at Rescale and brings extensive experience in managing consumption-based billing and driving seller behavior through effective compensation structures. We cover: How to commit customers in consumption-based pricing models Drive seller behavior through compensation plans Comp planning: Tools & strategies to reduce complexity  You can find more information about Gabe here: https://www.linkedin.com/in/gprothman/  RevOps Letter: ⁠https://www.getwef...2024-06-1144 minThe Revenue LabThe Revenue Lab#09 How to forecast with high accuracy - Jeff Ignacio, Head of GTM Operations & Growth at Regrow AgToday’s episode with Jeff Ignacio is all about forecasting.  Jeff wrote three articles encompassing 17 questions about forecasting — and we walk you through all the key learnings. We cover:  What an effective forecasting process looks like Pitfalls of different forecast types How to measure pipeline hygiene Jeff’s articles can be found here: 1. ⁠https://revengine.substack.com/p/lets-run-it-back-with-forecasting⁠  2. ⁠https://revengine.substack.com/p/lets-run-it-back-with-forecasting-5da⁠  3.⁠https://revengine.substack.com/p/lets-run-it-back-with-forecasting-076?utm_source=publication-search⁠  You can find more information about Jeff h...2024-06-0634 minRevOps LabRevOps Lab#32 Creating a modern revenue factory - Jacco van der Kooij, Founder of Winning by DesignJacco is the founder of Winning By Design and best-selling author of Revenue Architecture. In this episode, he shares his deep knowledge of revenue models with us. We cover:  Six essential models to create recurring revenue How to establish a common data language in your org Basic rules for different stages of scaling  Jacco’s book can be found here: https://shop.winningbydesign.com/products/revenue-architecture-text-book  https://winningbydesign.com/resources/research/has-saas-lost-go-to-market-fit/  You can find more information about Jacco here:  https://www.lin...2024-06-0439 minThe Revenue LabThe Revenue Lab#08 Lessons from scaling revenue at SoSafe, Staffbase & Optimizely - Frank Piotraschke, CRO at SoSafeFrank Piotraschke is a true GTM veteran. In this episode, he shares how he scaled various revenue teams and how he solved the biggest challenges along the way. What you’ll learn in this episode: How to scale revenue to 400+ people Pipeline generation at SoSafe How to measure pipeline health You can find more information about Frank here: ⁠ https://www.linkedin.com/in/frankpiotraschke/  RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠  Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/  ⁠ Philipp on LinkedIn: ⁠h...2024-05-3039 minRevOps LabRevOps Lab#31 How to forecast with high accuracy - Jeff Ignacio, Head of GTM Operations & Growth at Regrow Ag Today’s episode with Jeff Ignacio is all about forecasting.  Jeff wrote three articles encompassing 17 questions about forecasting — and we walk you through all the key learnings. We cover:  What an effective forecasting process looks like Pitfalls of different forecast types How to measure pipeline hygiene Jeff’s articles can be found here: 1. https://revengine.substack.com/p/lets-run-it-back-with-forecasting  2. https://revengine.substack.com/p/lets-run-it-back-with-forecasting-5da  3.https://revengine.substack.com/p/lets-run-it-back-with-forecasting-076?utm_source=publication-search  You can find more in...2024-05-2834 minThe Revenue LabThe Revenue Lab#07 Growing from $0.5M to $5M in ARR with less trial & error - Björn SchĂ€fer, Founder & GTM Advisor at Rowing8Björn gives valuable insights into growing SaaS companies to their first 5M, while shedding light on how to find Product Market Fit, and what Björn calls ‘Product Segment Fit’.  What you’ll learn in this episode: Why is Björn focused on the phase 0.5-5M? How to find Product Market Fit How to know you’re ready for expansion & find Product Segment Fit You can find more information about Björn here: ⁠ https://www.linkedin.com/in/bjoernwschaefer/  RevOps Letter: ⁠https://www.getweflow.com/revo...2024-05-2337 minRevOps LabRevOps Lab#30 Scaling RevOps at Just Eat Takeaway.com, Richard de Veer, Director of RevOps - Corporate Solutions at JET In today’s episode, Richard de Veer shares his view on managing (RevOps) complexity while giving insights into his role at Just Eat Takeaway.com What you’ll learn in this episode: How JETs manages GTM & RevOps complexity JET’s GTM motion, org structure, and CRM setup Managing internationalization You can find more information about Richard here: https://www.linkedin.com/in/richarddeveer/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.lin...2024-05-2132 minThe Revenue LabThe Revenue Lab#06 Expansion strategy from $10M to $50M in revenue - Mark Holenstein, COO & GTM Leader at AkeneoMark has an incredible wealth of experience in scaling companies such as Akeneo, Signavio and Hybris. In this episode, Mark shares his key learnings from his career journey: What are the stages of scaling from $10M to $50M? Expansion strategies: internationalization vs. new segments How to reduce risks while scaling You can find more information about Mark here: ⁠ https://www.linkedin.com/in/markholenstein/  RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠  Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/  ⁠ Philipp on LinkedIn: ⁠https://www.linkedin.com/in/janiszec...2024-05-1640 minRevOps LabRevOps Lab#29 Quick update & announcement from the RevOps LabIn case you wondered where my podcast partner Janis went, I made this short solo episode to give you a quick insight into some news. What’s this episode about: What project is Janis working on? Why should you take a look at his new work? What will change in the RevOps Lab? You can find the new project here: The Revenue LabRevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in...2024-05-1402 minThe Revenue LabThe Revenue Lab#05 Running a highly effective sales & forecasting process - Robert Gimbel, GTM Advisor & ex-CRO at CamundaRobert scaled Camunda’s GTM motion for over a decade. In this episode of The Revenue Lab, he’ll share his learnings and best practices with you: Camunda’s sales process Pipeline generation at Camunda Running a highly accurate forecast process Robert’s key sales metrics  You can find more information about Robert here: ⁠https://www.linkedin.com/in/robert-gimbel-gtm/ RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠  Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/  ⁠ Philipp on LinkedIn: ⁠https://www.linkedin.com/in/janisze...2024-05-0935 minRevOps LabRevOps Lab#28 Creating an effective Marketing attribution model - with Daniel Foulkes, Senior Marketing Strategy & Operations Manager at CoachHubIn today’s episode you’re getting deep into Marketing attribution models. A never-ending story, that we continue with our guest, Daniel Foulkes from CoachHub. What you’ll learn in this episode: Marketing attribution model at CoachHub Getting started with a marketing attribution model Tech stack & CRM set up for attribution models You can find more information about Daniel here: https://www.linkedin.com/in/danielfoulkes/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https...2024-05-0743 minThe Revenue LabThe Revenue Lab#04 Learnings from growing a $100M+ B2B Enterprise GTM team - Ben Beivers, CRO at RemergeBen Beivers has scaled Remerge's GTM motion to >$100M in revenue. In this episode of The Revenue Lab, we discuss his learnings along the way: Remerge's GTM motion & Pipeline gen The ideal seller profile Ramping & retaining top talent Compensation RevOps & Internationalization You can find more information about Ben here: https://www.linkedin.com/in/benjaminbeivers/ RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in/janiszech/ Weflow: https://www.getweflow.com/ ...2024-05-0240 minRevOps LabRevOps Lab#27 How RevOps should work with leadership and the C-suite - Stacie Sussman, CRO at RevUp AdvisoryRevOps often wants to become more strategic but has a hard time doing so. Stacie Stussman joins us on this week's episode to discuss how revenue operators should work with leadership and the C-suite to become more relevant on a strategic level. We cover: The partnership model between ops and the revenue team How RevOps can push strategic projects How to RevOps can prove its worth You can find more information about Stacie here: https://www.linkedin.com/in/staciesussman/ RevOps Letter: ⁠ht...2024-04-3037 minThe Revenue LabThe Revenue Lab#03 Common GTM mistakes scaling from 0 to $10M in ARR - Seth DeHart, B2B SaaS Sales Advisor & InvestorSeth DeHart has advised 85 B2B SaaS with building and optimizing their sales engines after he led revenue teams at Revinate and Framer. In this episode of The Revenue Lab, Seth shares the most common GTM mistakes he saw while scaling from 0 to $10M in ARR: Common GTM scaling mistakes When & how to make the first sales hires (Mis-)judging product-market fit You can find more information about Seth here: https://www.linkedin.com/in/sethdehart/ RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com...2024-04-2334 minRevOps LabRevOps Lab#26 RevOps’ role in quota and OTE planning - Jeremy Lamande, Fractional RevOps Leader & LI Top Sales Operations VoiceToday’s episode is fully focused on a topic that we haven’t touched much yet: compensation and quota setting. What you’ll learn in this episode: Fundamentals of OTE, total comp and quota RevOps’ role in quota and OTE planning The ideal process to define OTE and quota You can find more information about Jeremy here: https://www.linkedin.com/in/jeremy-lamande/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in/ja...2024-04-2341 minThe Revenue LabThe Revenue Lab#02 Building and scaling a top-performing revenue team - Kyle Parrish, GM & VP Revenue at MixmaxIn this episode, Janis Zech interviews Kyle Parrish, the VP and GM at Mixmax, about his career journey and his approach to annual planning, discovery, and building top-performing sales teams. What you’ll learn in this episode: Why Kyle would get rid of annual planning in Start-Ups & Scale-Ups How to set up a solid board & hire top-performers Kyle’s approach to discovery, multi-threading, quantification & comp.  You can find more information about Kyle here: https://www.linkedin.com/in/kyle-parrish/  RevOps Letter: https://www.getweflow.com/revops...2024-04-1837 minRevOps LabRevOps Lab#25 How Sales Enablement impacts Revenue Operations - Stephanie Middaugh, Head of Global GTM Enablement at Pinecone In today’s episode we dive deeper on the relationship between sales enablement and revenue operations. What you’ll learn in this episode: How to enable your GTM team Most common mistakes in GTM onboarding  Key enablement KPIs How to bridge GTM enablement and RevOps You can find more information about Stephanie here: https://www.linkedin.com/in/sjmiddaugh/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in...2024-04-1642 minThe Revenue LabThe Revenue Lab#01 Learning faster than the Enterprise sales cycle - Tibor Stefan, CRO at ZeotapIn today’s episode Tibor tells you how to build scalable revenue engines that learn faster than the Enterprise sales cycle. What you’ll learn in this episode: How does Zeotap define the ideal seller profile? What are early indicators to see if somebody was a good hire or not? How can you make sure that the people know the ICP and follow it? You can find more information about Tibor here: https://www.linkedin.com/in/tiborstefanger/  RevOps Letter: https://www.getweflow.com/revopsletter Janis...2024-04-1239 minThe Revenue LabThe Revenue LabFrom 1 to 100 Million: Join The Revenue LabThe Revenue Lab Podcast, hosted by Janis Zech, CEO of Weflow, is dedicated to the art and science of scaling SaaS companies from $1 million to $100 million in revenue. Janis Zech, a multi-time founder and investor in B2B companies, shares weekly insights from revenue leaders of fast-growing B2B companies and explores how they scale their revenue motions. The podcast aims to help overcome the challenges of finding the right market access and successfully scaling from 1 to 100 million in revenue.2024-04-1001 minRevOps LabRevOps Lab#24 Keeping RevOps lean - Anastasiia Binns, Head of RevOps, SembleIn today’s episode Anastasiia shows you how to keep your RevOps team lean. What you’ll learn in this episode: What is LeanOps? What are the benefits & risks of this framework? What a lean RevOps tech stack & org look like You can find more information about Anastasiia here: https://www.linkedin.com/in/anastasiia-vasiutina/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in/janiszech/ Weflow: https://www.getweflow.com/  ...2024-04-0938 minRevOps LabRevOps Lab#23 7 CRM mistakes you should avoid, Philipp Stelzer, Co-founder at Weflow After seeing hundreds of CRM set-ups from our customers, we collected 7 common CRM mistakes. In the first solo episode, Philipp (Co-founder at Weflow and co-host of RevOps Lab) walks you through and shows you how to avoid them. RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in/janiszech/ Weflow: https://www.getweflow.com/  Marker: (00:00:00) Intro (00:02:43) External CRM developers (00:05:42) Over-customization (00:07:31) Too many custom fields (00:09:07) Bad data governance (00:11:25) Not tracking t...2024-04-0222 minRevOps LabRevOps Lab#22 How RevOps works in Enterprise, Ian Matthews, VP GTM Strategy, Planning & Incentives at Teradata In today’s episode we look at how RevOps is done in Enterprises. With insights from Teradata, we discuss frameworks for RevOps and the requirements for organizing a huge GTM org. What you’ll learn in this episode: How RevOps is done at Teradata How RevOps works in Enterprise Forecasting with complex sales motions You can find more information about Ian here: https://www.linkedin.com/in/ianmatthews/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/phili...2024-03-2645 minRevOps LabRevOps Lab#21 Creating an effective forecasting process - Ping Del Giudice, VP of RevOps at EV Connect Today’s episode is fully focused on one of our favorite topics: forecasting! It’s always worth talking about, because it’s much more than the number that comes out at the end - it’s an entire process. What you’ll learn in this episode: How to run a forecasting cadence When to start a forecasting process RevOps’ role in the forecasting process  You can find more information about Ping here: https://www.linkedin.com/in/pingdelgiudice/  RevOps Letter: https://www.getweflow.com/revopslett...2024-03-1923 minRevOps LabRevOps Lab#20 Running RevOps in a product-led growth company, Udi Cohen, Director of Revenue Operations, LushaWe’re talking to Udi Cohen about running RevOps with PLG. He will show us some insights into Lusha and his work in the last years. What you’ll learn in this episode: Lusha’s PLG approach and the implications for RevOps How to get the right CRM set-up to support PLG Sales forecasting with a product-led approach You can find more information about Udi here: https://www.linkedin.com/in/udi-cohen-79831052/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in...2024-03-1231 minRevOps LabRevOps Lab#19 Financial metrics that drive customer success ops - Haden Cosman, Senior RevOps Manager, SoSafe In this episode, we dive into the financial metrics of CS Ops, how they impact decision-making, and what levers you can pull in CS to positively impact those metrics while optimizing NRR. What you’ll learn in this episode: What are the main financial metrics for RevOps? Specific examples of how those financial KPIs actually drive behavior Who defines metrics and goals in large organizations?  You can find more information about Haden here: https://www.linkedin.com/in/haden-c-93271160/  RevOps Letter: https://www.getw...2024-03-0532 minRevOps LabRevOps Lab#18 Why revenue teams get CRMs all wrong - Doug Davidoff, CEO & Founder of Lift EnablementToday, I'm talking to Doug Davidoff, the CEO & Founder of Lift Enablement. Doug shares his view on sales and marketing, the role of the CRM, and why CRM adoption isn't cutting it. What you’ll learn in this episode: How to implement CRM correctly & effectively What pitfalls you have to take into account How to use a CRM as effectively and sensibly as possible You can find more information about Doug here: https://www.linkedin.com/in/doug-davidoff-76396b1...2024-02-2732 minRevOps LabRevOps Lab#17 Running RevOps like a product team - Paul Kallenberger, Head of Revenue Operations, HeyJobs In this episode, Paul shows us how he runs a 25-people RevOps team at HeyJobs - and how it’s quite similar to product management. To Paul, product management is a lot about understanding customer problems (that is, internal users) and their behavior. What you’ll learn in this episode: How HeyJobs structures its RevOps org What effective RevOps planning & roadmapping looks like How to run RevOps with a product mindset You can find more information about Paul here: https://www.linkedin.com/in/dr-paul-kallenberger-882a651...2024-02-2037 minRevOps LabRevOps Lab#16 Driving growth with customer success - Eddie Reynolds, Strategic RevOps Consulting for B2B SaaSWe are talking with Eddie about the importance of customer success - from implementing processes to create onboarding, to expansion, and renewal. What you’ll learn in this episode: How to manage and forecast the customer success pipeline What is the current state of RevOps? Where are opportunities for companies? You can find more information about Eddie here: https://www.linkedin.com/in/edwardreynolds/  RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.lin...2024-02-1336 minRevOps LabRevOps Lab#15 Building a RevOps org in a high-growth SaaS company - Stefan Mersch, Head of Revenue Operations & Strategy, Sastrify Stefan Mersch shares his journey of building out RevOps from scratch at Sastrify. From tooling, processes, to key learnings, Stefan shares many valuable nuggets on how to build a RevOps organization in a high-growth SaaS company.What you’ll learn in this episode: How Stefan built the RevOps team at Sastrify How to choose and implement new tools AI in your sales tech stack You can find more information about Stefan here:https://www.linkedin.com/in/stefan-mersch/RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzer/Phil...2024-02-0638 minRevOps LabRevOps Lab#14 Tracking the entire GTM funnel end-to-end - Charlie Saunders, Chief Revenue & Operations Officer @ CS2We are talking to Charlie Saunders on how to track funnel metrics across the entire marketing and sales funnel. What you’ll learn in this episode: How a CRM can help you with tracking and if it is the only source of truth Which pitholes are to avoid How the reporting is done with different custom objects You can find more information about Charlie here: https://www.linkedin.com/in/charliesaunders/   RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/p...2024-01-3036 minRevOps LabRevOps Lab#13 Unlock strategic alignment with a pipeline council - Mallory Lee, NylasHave you ever heard of a pipeline council? No? Then this will be the episode you need to hear! Mallory Lee will teach you everything you need to know and will show you a lot of tips and tricks to implement a functional pipeline council.  What you’ll learn in this episode: Why does a pipeline council make sense and who should participate? What will the first meetings in a pipeline council look like? What should you do to make it a success and how will you measure this success? Y...2024-01-2333 minRevOps LabRevOps Lab#12 How to enter and grow a career in RevOps - Noah Charak, Checkpoint GTM This episode is for everyone who wants to enter or grow a career in RevOps:  You’ll learn everything about how to get into it as a graduate or someone who is looking to make a lateral career change. What skills do you need to be successful and what types of companies can help speed up your career trajectory? Last but not least, we dive into best practices on finding the ideal candidate as well as how to make sure that the person you hired is set up for success. What els...2024-01-1631 minRevOps LabRevOps Lab#11 Customer Success Ops - Marcus Bening, RevOps at Bening ConsultingIn today's episode, you’ll learn everything you need to know about Customer Success Ops.  You’ll get insights in the measurability, the roadmap and the work with customers - including helpful tips about who is a good customer and who is not. What you’ll learn in this episode: How to measure brand awareness in RevOps How to succeed at Customer Success Ops/Work with customers How did the ideal customer profile change over the last months (ToFu & MoFu) You can find more information about Marcus here:2024-01-0940 minRevOps LabRevOps Lab#10 Tools you need to grow your company - Chris Mackinnon, RevOps & Strategy at Zeotap In today's episode, we're taking you on a journey to create the RevOps tech stack.  From spreadsheets, CRM, to data warehouse, Chris shares many best practices and which pitfalls to avoid. What you’ll learn in this episode: Which tools make sense for your RevOps tech stack - and which don’t If it is recommended to use a marketing tool including CRM How you grow your company with the best possible tech stack You can find more information about Chris here: https://www.l...2024-01-0246 minRevOps LabRevOps Lab#9 Special Episode: RevOps Salary Report We have a teaser for you today: You’ll get exclusive insights into the RevOps Salary Report! On our Youtube Channel you can find a longer video where we talk about all of the slides in detail. What it’s about: Revenue Data from RevOps Professionals How to slice and dice all the data and present it to your manager What your benefits are if you get the Report Find it on Youtube: https://www.youtube.com/@getweflow  RevOps Letter: https://www.g...2023-12-1910 minRevOps LabRevOps Lab#8 Scaling RevOps from 0 to 25 people at Contentful - Adrien Del Bonta, Contentful We talked to Adrien Del Bonta about lessons learned founding and scaling the RevOp organization at Contentful. She told us about topics like entering a new role, documentation, simplification, and developing influence as a RevOps team. What were her best learnings throughout the years? What you’ll learn in this episode: Why documentation is everything What makes communication so important How you scale a Business to 700 people successfully and how to implement RevOps You can find more information about Adrien here: https://www.li...2023-12-1231 minRevOps LabRevOps Lab#7 Why RevOps should report to the CEO, Haris Odobasic, Revenue WizardsThis episode is all about RevOps reporting structures and compensation. Haris Odobasic shares learnings and tips from his work at Tesla, Oracle, Datamaran, Greenomy and Revenue Wizards that will help you organize your RevOps reporting and comp in the best possible way. What you’ll learn in this episode: Who RevOps should report to - and who not  Why structuring RevOps compensation can be difficult How RevOps in the US compares to RevOps in Europe You can find more information about Haris here: https://www.linkedin.com/in...2023-12-0530 minBeyond Revenue – Narratives of Revenue Leaders [mit Michael JĂ€ger]Beyond Revenue – Narratives of Revenue Leaders [mit Michael JĂ€ger]Modernes Revenue Leadership ist sehr detailverliebt, gut strukturiert und extrem datengetrieben: Janis Zech, CRO WeflowđŸ‡©đŸ‡Ș: Janis Zech, Chief Revenue Officer bei Weflow, und ich haben uns zusammengesetzt um spannende Einblicke in die Welt des Revenue Leaderships zu geben. Janis lĂ€sst dabei tief in die faszinierende Welt des modernen Revenue Leaderships blicken und rĂ€umt mit gĂ€ngigen MissverstĂ€ndnissen rund um diesen wichtigen Bereich auf. Er gibt Einblicke in die KomplexitĂ€t, die Struktur und die datengesteuerte Natur von Revenue Leadership und unterstreicht die Bedeutung eines systematischen Ansatzes. Janis ist davon ĂŒberzeugt, dass die Revenue Architektur weit ĂŒber den Vertrieb hinausgeht. Viele "Aha" Momente wĂŒnsche ich euch mit diesem aufschlussreichen GesprĂ€ch mit einem der e...2023-11-3024 minRevOps LabRevOps Lab#6 Why RevOps needs to focus more on the buyer journey - Charlie Cowan, Revenue Acceleration ExpertWe talk with Charlie also known as RevOps Charlie about RevOps as a strategic function getting an end-to-end view on the buyer journey. And we'll dive into how RevOps organization change in context of the size of the company. As a bonus: Charlie shares how to write a book. What you’ll learn in this episode: How can you simplify buyer experience? How do RevOps change in the different stages of a business? Charlie’s opinion in founders being into RevOps You can find more information about Charlie here: ht...2023-11-2837 minRevOps LabRevOps Lab#5 The Intent-Based Revenue Operations Framework | Darren Fay, Founder RevOps Roundtable & Peak RevOpsListen and learn! In today’s episode, Darren Fay presents ‘Intent-Based Revenue Operations,’ a simple framework to set effective goals, measure progress, and communicate value to key stakeholders. What you’ll learn in this episode: What's your mission as a RevOps team How to setup & measure the right goals  How to demonstrate value to key stakeholders You can find more information about Darren Fay here: https://www.linkedin.com/in/darren-fay/   RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www...2023-11-2135 minRevOps LabRevOps Lab#4 How RevOps can create alignment in your revenue org | Natalie Furness, Founder and CRO of RevOps AutomatedA deep dive with Natalie Furness on everything you need to build a functional RevOps org for aligning marketing, sales, and success to strengthen the Go-To-Market motion. What you’ll learn in this episode: How to achieve alignment between sales, marketing, and customer success Why alignment is so hard to achieve How to build a RevOps org that has an impact across the company What traits are most useful as a RevOps generalist You can find more information about Natalie Furness here: https://www.linkedin.co...2023-11-1432 minRevOps LabRevOps Lab#3 Demonstrate value by enabling revenue growth – Nicholas Gollop, VR, RevOps at CloudCall Nicholas Gollop talks about building a RevOps function from scratch, how to create value for the organization, and why both strategic and tactical work is needed to succeed. What you’ll learn in this episode: How to build a RevOps function from scratch How to demonstrate & measure value of RevOps Why you need strategic as much as tactical RevOps to be successful You can find more information about Nicholas Gollop here: https://www.linkedin.com/in/nicholasgollop/  Marker: (00:00:00) Introduction/How would you...2023-11-0733 minRevOps LabRevOps Lab#2 Drive sales productivity with simplification & automation - Guy Clark, Director of RevOps at Cornerstone OnDemandGuy Clark talks about the importance of simple dashboards with relevant metrics for RevOps success. He stresses the importance of understanding the needs of the team and getting the data and processes right to identify issues. He recommends gathering all available data without overloading the team and developing processes to help them. Clark also cautions against having too frequent inspections and reporting, as this can impact team productivity. It is important to have trust and understanding of the team's tasks and goals in order to be successful. What you’ll learn in this ep...2023-11-0329 minRevOps LabRevOps Lab#1 Building, growing, and managing RevOps at unicorn Forto with Alexander P. MĂŒllerAlexander MĂŒller talks about his experience as the founder of Revenue Enablement and his role as the VP of RevOps at unicorn Forto. What you’ll learn in this episode: How to build a RevOps team from scratch How to scale a RevOps organization using unicorn Forto as an example How to set up, manage, and prioritize a RevOps roadmap How to do annual planning well Plus many best practices about revenue operations. You can find more information about AlexÂŽs work right here: 2023-11-0136 minRevOps LabRevOps LabRevOps Lab TrailerWelcome to the RevOps Lab - a podcast exploring the art & science of RevOps. Every week, Philipp & Janis host RevOps professionals to discuss best practices and lessons learnt building scalable revenue engines.  This show is for everyone interested in processes, tooling, enablement, and strategies to supercharge your GTM play. To find more episodes and resources on scaling your revenue engine, visit getweflow.com/revops2023-11-0102 minUnicorn Bakery - Wie Startup GrĂŒnder erfolgreiche Firmen aufbauenUnicorn Bakery - Wie Startup GrĂŒnder erfolgreiche Firmen aufbauenIst Geld Motivation genug, um Startups zu grĂŒnden? | Schlafstörungen & Ängste im Alltag | Recruting der ersten Mitarbeiter | Was kommt nach dem Product-Market-Fit? | Wie identifiziere ich den perfekten Kandidaten fĂŒr eine Rolle? – Janis Zech, WeflowSpare 150€ auf dein Eight Sleep Pod Cover mit dem Code UNICORN: https://drp.li/HxZ2CJanis Zech hat als Serial Founder bereits mehrere Exits aus seinen erfolgreich aufgebauten Unternehmen hinter sich. Mit Weflow konsolidiert Janis einige Tools im Vertriebsprozess. Das Tool fĂŒr Revenue-Operations hilft User:innen dabei, die Nutzung und Effizienz von Salesforce zu optimieren. Vor kurzem hat Weflow die aktuelle Seed-Runde mit 3,2 Mio. Dollar abgeschlossen. Mit Fabian spricht der Unternehmer ĂŒber den hohen Preis der Erfolge seiner Laufbahn, Erfahrungen mit Investoren und ĂŒber die Auswahl der perfekten Team member.Was du le...2023-09-1559 minARRtist on AIR - Meaningful conversations with Software & AI leadersARRtist on AIR - Meaningful conversations with Software & AI leaders122: Product Led Sales - Die GoToMarket Motion von WeflowMit Janis Zech, Founder & CEO bei Weflow Die Auswahl der richtigen KanĂ€le im GoToMarket und darauf basierende Folgeentscheidungen stehen im Mittelpunkt der spannenden Diskussion von Janis Zech und Julius Göllner. Erfahrt was es mit Product-Led-Sales bei Weflow auf sich hat und erhaltet u.a. Antworten auf die folgenden Fragestellungen: Was versteht man eigentlich unter Go-To-Market? Welche großen Motions lassen sich klassifizieren? Product-Led-Sales - Eine definitorische Einordnung Wie strukturiere ich meine Organisation mit Fokus auf Produkt und Sales? Buyer Persona vs. User Persona - wie schaffe ich es beide adĂ€quat anzusprechen Endless free Value - wofĂŒ...2023-08-0854 minMarketing From Zero To One | Der Podcast ĂŒber Startups (#Marketing_021)Marketing From Zero To One | Der Podcast ĂŒber Startups (#Marketing_021)S07/E07 mit Janis Zech (Weflow) | Vertrieb Content Marketing Salesforce Fyber Tech Start-upsMit Janis Zech (Weflow) Staffel #7 Folge #7 | #Marketing_021 Der Podcast ĂŒber Marketing, Vertrieb, Entrepreneurship und Startups *** https://getweflow.com *** Janis Zech, MitgrĂŒnder von WeFlow, spricht im "Marketing From Zero To One" Podcast ĂŒber die GrĂŒndung und Entwicklung seines Startups, das Vertriebsteams, die Salesforce nutzen, hilft, ihre Pipeline-Updates und Aufgaben effizienter zu gestalten. Ebenso teilt er seine Erfahrungen mit Fyber, einem frĂŒheren Startup, das erfolgreich verkauft wurde, und erklĂ€rt, wie er zu WeFlow kam. Janis betont die Bedeutung von Kundenfeedback, agilem Produktmanagement und effektiven Vertriebsstrategien. Er beschreibt die Herausforderungen bei der Produktentwicklung, der Preisfindung und der Kundenakquise. Zudem reflek...2022-08-1656 mindeutsche-startups.de-Podcastdeutsche-startups.de-PodcastInterview #40 - Janis Zech (weflow)In unserem Interview-Podcast ist diesmal SeriengrĂŒnder Janis Zech zu Gast. Derzeit ist der Berliner, der schon Fyber grĂŒndete, mit weflow unterwegs. Das Startup entwickelt eine Software fĂŒr Vertriebsteams, die Salesforce nutzen. “Das Produkt spart Vertriebsteams Zeit beim Updaten der Salesforce Pipeline, ermöglicht die Strukturierung des Vertriebsprozesses und hilft bei der Priorisierung der Aufgaben um mehr Deals zu gewinnen”, teilt das Unternehmen mit. Cherry Ventures und mehrere Business Angels investierten bereits 2,7 Millionen US-Dollar in das Unternehmen. Im GesprĂ€ch mit Alexander HĂŒsing, Chefredakteur von deutsche-startups.de, spricht Zech unter anderem ĂŒber Hypothesen, Schreckmomente und Pivots. Unser Sponsor Die...2022-03-2832 min