Shows
The Growth Show with Whitney BatesonEp. 93 - How to Build a Flexible Career as a Dietitian with Rosanne RustIn this episode of The Growth Show, Whitney sits down with Rosanne Rust, a registered dietitian, nutritionist, and award-winning writer with a dynamic, multifaceted career. Rosanne shares how saying yes to unexpected opportunities, from clinical work to media, writing, and video, shaped a career far beyond the traditional dietetics path.We talk about the value of real-world experience, why communication skills are essential for modern dietitians, and how embracing flexibility can open doors you didn’t even know existed. Rosanne also talks about freelancing, navigating today’s media landscape, and staying grounded amid social media misinformation.
2025-12-2248 minThe Growth Show with Whitney BatesonEp. 92 - [REPLAY] Coaching Call: Strategic Goal Setting for 2026In this episode of The Growth Show, host Whitney Bateson shares a replay of an insightful coaching call all about setting and prioritizing goals for 2026. The discussion centers on two major themes: growing your income and expanding your reach. Whitney also offers strategic advice for creating an effective, client-attracting website and introduces The Wellness Pro Website System, designed specifically for health and wellness professionals.TakeawaysMost of the 2026 goals practitioners have fallen into two big buckets: growing income and growing reach, and your plan needs to directly support one or both.Looking...
2025-12-151h 17The Growth Show with Whitney BatesonEp. 91 - 3 Reasons Your Last Website FailedThe one thing most practitioners overlook when planning for a new year?Your website and your marketing strategy can only work if you build them with intention.In this conversation, you’ll hear the biggest pitfalls that quietly hold websites back. Things like unclear messaging, design that confuses, and copy that doesn’t speak to what clients actually care about. You’ll walk away knowing what really makes a website work and why having a plan changes everything.Whitney also shares an invitation to her free coaching call on planning your year with s...
2025-12-0830 minThe Growth Show with Whitney BatesonEp. 90 - Plan, Goals, and Action for the Year Ahead (Part 2 of 2)Once you’ve brainstormed all your ideas and mapped out what you want next year to look like, the next challenge is turning that plan into action you can actually follow through on.In today’s episode, Whitney helps you move from “this all sounds great on paper” to “I know what to do next” by walking you through assessing impact, estimating difficulty, choosing realistic Q1 projects, and breaking them down into doable steps. You’ll also hear practical advice for staying out of overwhelm, managing your energy, and working through imposter syndrome when it pops up....
2025-12-0436 minThe Growth Show with Whitney BatesonEp. 89 - Plan, Goals, and Action for the Year Ahead (Part 1 of 2)If you’ve been wanting to slow down, reflect, and get a real plan in place for the year ahead, this episode will help you figure out where to start.In today’s episode, Whitney walks you through how to reflect on this past year, identify what matters most for the year ahead, and turn those ideas into clear, doable projects you can actually follow through on. This is Part 1 of a special two-part planning series, and both episodes are releasing this week, so you can build momentum right away. If you prefer visuals, this episode incl...
2025-12-0133 minThe Growth Show with Whitney BatesonEp. 88 - Financial Confidence for Dietitians and Women Business Owners with Stacey Dunn-Emke, MS, RDNIn this unique episode of the Growth Show, host Whitney Bateson flips the script and becomes the interviewee. With her guest interviewer, Stacey Dunn-Emke, an accomplished dietitian and founder of NutritionJobs, Whitney delves into the topic of money management. The episode explores not just how to generate income, but more importantly, how to handle and grow it effectively. Whitney shares her personal journey with money, from her middle-class upbringing to becoming a digital nomad and entrepreneur. The conversation covers various aspects of financial wellness, including budgeting, building wealth through investments, understanding taxes for digital nomads, and addressing money-related shame...
2025-11-2450 minThe Growth Show with Whitney BatesonEp. 87 - 3 Simple Marketing Strategies That Work for DietitiansIn this episode, Whitney aims to uncomplicate the overwhelming topic of marketing for dietitians. She introduces the concept of the 'three prongs' of marketing: Email, Search, and Promotion. Whitney explains how understanding and implementing these strategies can help dietitians market their businesses more effectively without burning out. She talks about the importance of building an email list, optimizing content for search engines, and engaging in promotional activities that align with one's strengths. Whitney also offers advice on putting these strategies to work in your business so you can grow your audience, visibility, and client base. Takeaways
2025-11-1724 minThe Growth Show with Whitney BatesonEp. 86 - Doing The inner Work (So Your Strategy Actually Works) with Christine Thomson, RDN, LDNIf you’re ‘doing everything right’ and still stuck, the missing piece isn’t strategy… it’s inner work”We love a good plan - launch calendars, funnels, courses, credentials. But if you’re skipping the inner work, you’ll keep checking boxes without seeing the results you want. In this energizing conversation, coach Christine Thomson explains why so many dietitians (and therapists/coaches) feel misaligned or stalled even when they’re “doing everything right.” We talk through the beliefs that quietly sabotage pricing, visibility, and consistency; how to stop taking clients’ results personally; and the mindset shifts that make y...
2025-11-1039 minThe Growth Show with Whitney BatesonEp. 85 - What Our Recent Launch Taught Me (And What’s Changing)What if everything you thought you knew about launching needed to be rewritten? After completing her latest launch of The Wellness Pro Website System, Whitney discovered that even with years of experience, every launch teaches you something new, and sometimes those lessons are the hardest ones.Whitney discusses the real challenges and strategies behind launching a digital product, including why email marketing remains her most powerful tool, the emotional rollercoaster every entrepreneur experiences during launch week, and the critical lessons she's taking into her next launch.She also shares her...
2025-11-0354 minThe Growth Show with Whitney BatesonEp. 84 - Unlocking High Ticket Clients on LinkedIn with Charlotte Ellis MaldariTired of feeling invisible on LinkedIn or like you have to post daily just to stay relevant? You’re going to love this one.In this episode, Charlotte Ellis Maldari, founder of Kaffeen, shares a refreshingly simple (and wildly effective) approach to landing high-ticket clients without cold DMs, endless posting, or paid ads.Charlotte breaks down how to use Sales Navigator to find and personally invite your dream clients at scale, how to build authority fast with low-cost, time-efficient systems, and how LinkedIn newsletters can become a hidden goldmine for nurturing leads. We al...
2025-10-2746 minThe Growth Show with Whitney BatesonEp. 83 - Why Business Growth Feels Hard (and How to Fix It) with Kendra PerryFeeling like growth is harder than ever? You’re not imagining it. In this episode, online business strategist Kendra Perry breaks down what’s shifted in 2025 - market saturation, a more sophisticated buyer, and the trust recession - and shows the simple micro-shifts that still move the needle. We dig into choosing a profitable niche (human + problem + outcome), turning what you teach into a compelling offer (your proprietary method), and using Kendra’s Content Thermostat (cold/warm/hot) to create clients, not just content. We also talk AI (as time-giver, not coach-replacer), market research you should actual...
2025-10-2053 min
Do The Brave Thing™ Online Business Podcast with Kate DosterFrom Blah to Booked- 3 Website Tweaks That Instantly Improve Conversions with Whitney BatesonDoes your website actually work for your business—or is it just a glorified digital brochure? In this candid convo, where I sit down with Whitney Bateson, web strategist for health pros, to talk about what really makes a website convert (spoiler: it’s not the pretty design).If you're wondering whether AI is making websites obsolete, how to fix a stale homepage, or what your site must have to turn browsers into buyers, this episode is your website wake-up call.[00:01:44] Why Whitney ditched custom web design and built a productized website system for health & wellness pros...
2025-10-1051 minThe Growth Show with Whitney BatesonREPLAY: The 3 Website Fixes to Get More People Saying "Yes!" to Working With YouEnroll in The Wellness Pro Website System | Doors are OPEN! (Hurry — offer ends October 15th at 11:59 PM ET!)If your website looks fine but isn’t filling your calendar, this replay of our free training is your turning point. Whitney breaks down the 3 simple shifts that build trust fast, guide visitors to take action, and nurture the “not-ready-yet” crowd so they become clients. Hosted on Acast. See acast.com/privacy for more information.
2025-10-081h 36The Growth Show with Whitney BatesonEp. 79 - How The Wellness Pro Website System Helped This Dietitian Clarify Her Business & Launch Her Website in 8 WeeksReady to attract more clients without waiting until you’ve got it all figured out?Don’t miss Whitney’s free training: Have More Clients Saying “Yes!” to Working With You. You’ll learn the three website shifts that help health & wellness professionals get clarity and start booking clients.Save your spot here: whitneybateson.com/yesSo many health professionals believe they need to define their niche and services before building a website. But what if the website process is actually what gives you that clarity?In this episode...
2025-09-2938 minThe Growth Show with Whitney BatesonEp. 78 - How to Pause Your Health & Wellness Business and Come Back Stronger with Emily BownSometimes life requires us to step back from our businesses — whether it’s motherhood, a big move, or simply needing space to reset. But what happens when you’re ready to return? In this episode, Whitney sits down with former WPWS client and dietitian Emily Bown to talk about what it really looks like to pause your business and come back stronger.Emily shares her story of building a thriving private practice, taking time off for her second baby and a cross-country move, and how that break gave her clarity to pivot into work th...
2025-09-2249 minThe Growth Show with Whitney BatesonEp. 77 - How to Launch Your Website in 8 Weeks with The Wellness Pro Website SystemImagine having your website — plus your sales and marketing system — live and ready in just 8 weeks.That’s exactly what happens inside The Wellness Pro Website System. In this episode, Whitney walks you through the entire process step by step so you can see how it all comes together.More than a website, this program gives you the foundation of your marketing and sales system. You’ll walk away with not only a professional site, but also the tools and confidence to keep growing it so your website continues working for you long after launch day....
2025-09-1530 minThe Growth Show with Whitney BatesonEp. 76 - Selling Health Services in 2025: What's Changed and How to AdaptDoes selling your services feel harder than it used to?It’s not just you; the way people buy health, wellness, and nutrition services is shifting.In this episode, Whitney breaks down the key changes happening online (hello, AI overload 👀), why trust feels harder to earn, and how clients are craving real connection more than ever. Most importantly, she’ll show you what to do about it so your marketing feels aligned and more clients say yes.Whitney also shares details about her brand-new free training designed to help you turn your website into th...
2025-09-0830 minThe Growth Show with Whitney BatesonEp. 75 - How to Write Emails That Sell (Without Being Pushy) with Kate DosterStruggling to send emails without feeling salesy?In this episode, Whitney sits down with Kate Doster, a seven-figure course creator and host of the Do The Brave Thing Online Business podcast, to talk about making email marketing feel natural, fun, and effective.Kate shares how to move past the awkwardness of “selling,” why she sees it as an energy exchange, and why being specific in your emails matters so much. You’ll also hear practical tips for writing emails that actually get read, how to stay consistent without burning out, and why free bundles can be a pow...
2025-09-0152 minThe Growth Show with Whitney BatesonEp. 74 - Hesitating to Start or Redo Your Website? This Could Be Why.Keep putting off your website?Whether it’s your first site or a much-needed refresh, it’s easy to stall. In this episode, Whitney shares how her season of starting over (new country, new chapter, new business clarity) parallels the process of finally taking action on your website. Whitney digs into the common roadblocks—waiting for the “perfect” time, overthinking every detail, and struggling with visibility—and why clarity and authenticity matter more than perfection.You’ll also hear about her upcoming workshop designed to help you simplify your offers, step into visibility, and finally create...
2025-08-2550 minThe Growth Show with Whitney BatesonEp. 73 - How to Use Email Marketing to Keep Your Clients Coming Back with Yvette Quantz, RDN, LDNThink email marketing is only for finding new clients?Think again. In this episode of The Growth Show, host Whitney Bateson sits down with nutrition expert and entrepreneur Yvette Quantz to reveal how email can be one of the most powerful tools for keeping the clients you already have.Instead of treating your email list like a megaphone for sales, Yvette shares how to use it as a conversation—to nurture relationships, build trust, and keep clients engaged long after their first purchase. From customized newsletters and patient education tools to practical, no-fluff ti...
2025-08-1842 min
The Growth Show with Whitney BatesonEp. 72 – How Private Practice Owners Can Take Control of Their Business Finances (Even in Uncertain Times) with Brandy MabraPSA for practice owners: If the thought of stepping into your CEO role still feels a little out of reach… stay tuned. We’ve got an event coming up that’s made for you. (Details dropping soon. Make sure you’re on the list!)Feeling anxious about your business finances? In this episode, Whitney sits down with Brandy Mabra, CEO of Savvy Clover Coaching and Consulting, to break down how to take control of your numbers, plan for economic shifts, and lead your business with clarity and confidence. If you’re unsure how new legislation affects your practic...
2025-08-1148 minThe Growth Show with Whitney BatesonEp. 71 - Overcoming Website Challenges: Live Coaching ReplayIn this special replay episode of The Growth Show, you’ll get a front-row seat to our very first open coaching and Q&A call! Whitney answers real questions from business owners navigating website challenges—from clarifying your niche to improving conversions, ranking on Google, and understanding your traffic. This unscripted, behind-the-scenes session is packed with practical advice and actionable takeaways.Curious what it's like inside the program? The Wellness Pro Website System includes weekly Q&A and strategy sessions, as well as tech support calls - just like the one you're hearing in this episode. Door...
2025-08-041h 01The Growth Show with Whitney BatesonEp. 70 - Mid-Year Business Check-In: What’s Working, What’s Not, and What’s NextWhat happens when your business goals meet real-life visibility challenges? In this solo episode, Whitney shares a mid-year reflection. She's breaking down what’s working and what's shifting. She talks ad wins, email strategy pivots, and what she’s learning about visibility from behind the scenes of a fast-growing program (WPWS). Plus, a peek into life abroad and what’s coming next for the second half of the year.Grab the Service Mapping Workbook here: https://whitneybateson.kit.com/mapJoin The Wellness Pro Website System waitlist here: https://whitneybateson.com/waitlist/...
2025-07-2831 minThe Growth Show with Whitney BatesonEp. 69 - Overcoming Overwhelm & Self-Defeating ThoughtsCome get support on a FREE coaching call. Happening 7/23 at noon ET. Register here.Feeling overwhelmed by all the hats you're wearing in your business? In this solo episode, Whitney gets real about a tough week filled with pressure, setbacks, and self-doubt — and the mindset shifts and self-care practices that helped her move through it.In this episode:Dealing with Overwhelm and Self-Defeating ThoughtsCurrent Challenges and WorkloadManaging Emotions and Seeking SupportStrategies to Overcome OverwhelmMindset Shifts and Taking Re...
2025-07-2123 minThe Growth Show with Whitney BatesonEp. 68 - How to Increase Conversion and Get More clients from Your Website with Josh HallIn this episode of the Growth Show, Whitney Bateson interviews Josh Hall, a web design business coach and founder of the Web Designer Pro community. They discuss key elements that make websites functional and effective for conversion, emphasizing simplicity, clear calls to action, and personalizing your website to build trust. Josh shares his journey from cabinet maker to web design business owner and provides actionable tips for improving website conversions. Whitney also announces a live coaching and Q&A session on July 23, 2025, at 12 PM ET to help listeners with their own website questions. Sign up here: whitneybateson.com/coach
2025-07-141h 04The Growth Show with Whitney BatesonEp. 67 - Embrace Your Quiet Strengths: Marketing Tips for Introverts with Melitta CampbellIn this episode of the Growth Show, host Whitney Bateson sits down with Melitta Campbell, also known as 'The Value Whisperer,' to discuss how introverted entrepreneurs can market confidently without feeling inauthentic. Melitta, a bestselling author and TEDx speaker, shares her unique approach to business growth and marketing, focusing on understanding your value and connecting with clients genuinely. She shares her personal journey from being shy and introverted to becoming an award-winning business coach and speaker. They chat about practical strategies for networking, building relationships, and leveraging your introverted strengths to attract dream clients. This episode is packed...
2025-07-0742 min
More than a Few Words1156 Too Many Steps, Not Enough Sales | Whitney BatesonHave you ever had that one brilliant idea—the one you were sure would be a game-changer—only to watch it sputter out despite all your careful planning? Oh, friend, you’re not alone.
I sat down with Whitney Bateson, a passionate entrepreneur who helps wellness professionals build their online credibility. But this time, we weren’t talking about wins, we were unpacking a launch that landed with a thud. Whitney shared the story of her well-intentioned (and very elaborate) launch strategy that missed the mark. And just like that favorite casserole recipe that looked amazing on Pinterest...
2025-07-0610 minThe Growth Show with Whitney BatesonEp. 66 - How This Dietitian Uses Her Website to Grow Her Practice with Amy Margulies, RD, LDN, CDCES, NBC-HWSIn this episode of The Growth Show, Whitney Bateson welcomes Amy Margulies, an alum of the Wellness Pro website system and a plant-based dietitian with a unique approach to wellness. Amy shares her journey into private practice, the importance of having an effective website, and how it has helped streamline her client acquisition process. She emphasizes the value of authenticity and humor in her practice, discussing the challenges and rewards of transitioning to a fully functional, client-converting site. Amy also provides insights into balancing self-pay and insurance-based services and the significance of keeping a website fresh and up-to-date. Whitney...
2025-06-3040 minThe Growth Show with Whitney BatesonEp. 65 - Career Pivots and Speaker Coaching with Jessica Setnick MS, RD, CEDS-CIn this episode of The Growth Show, host Whitney Bateson welcomes Jessica Setnick to discuss her unique career journey from a hospital dietitian to a professional speaker and business coach. Jessica shares her strategies for building confidence in speaking, effectively selling speaking services, and overcoming common challenges like hecklers. Listeners will also gain insights into how to structure a speaker page on a website, the importance of negotiating, and creative ways to handle budgets when pitching speaking engagements. Whether you're an aspiring speaker or looking for tips to advance your current speaking career, this episode is packed with valuable...
2025-06-2352 minThe Growth Show with Whitney BatesonEp. 64 - Investing in Your Business (4 Questions to Ask)FREE TRAINING: June 17th at 10 AM ET or June 18th at 12 PM ET – pick your date! In this episode of the Growth Show, host Whitney Bateson talks about the crucial topic of investing in your business. Drawing from her own experiences, she offers insightful examples of both successful and unsuccessful investments. Whitney outlines a set of four key questions to help you evaluate any potential investment, whether it’s a program, tool, service, or course. She also introduces her upcoming free training, aimed at helping you turn your website into a client-generating system. This episode is packed...
2025-06-0929 minThe Growth Show with Whitney BatesonEp. 63 - How a Strategic Website Helped Vanessa Imus Build a Scalable Weight Loss ProgramDiscover the Client Generating Website Formula for Wellness Entrepreneurs - Sign up for this FREE training. Want to be the first to know when doors are open to The Wellness Pro Website System? Join the waitlist here.In this episode, Whitney chats with Vanessa Imus - a registered dietitian, founder of Integrated Nutrition for Weight Loss, and busy mom of three — about the real-life strategies that helped her build a sustainable weight loss program and a thriving online business. Vanessa, an alum of The Wellness Pro Website System, shares how she transitioned from one-on-one counseling to scalable gr...
2025-06-0245 minThe Growth Show with Whitney BatesonEp. 62 - Why We Overhauled The Wellness Pro Website SystemIn this solo episode of the Growth Show, host Whitney Bateson dives into the updates and improvements to the Wellness Pro Website System (WPWS). She highlights the program's key features, such as pre-designed web pages, branding templates, and comprehensive copywriting support. Whitney also discusses the enhancements made to streamline the user experience, including the overhauled branding section, improved website customization videos, and faster site setup. The episode sheds light on the lifetime access to program materials and the available live support options. Tune in to learn how WPWS can help you create a professional and effective website in just...
2025-05-2627 minThe Growth Show with Whitney BatesonEp. 61 - Growing a Private Practice with Systems and Support with Beth Ciuffini MBA, RDNIn this episode of The Growth Show, host Whitney Bateson chats with Beth Ciuffini, a registered dietitian nutritionist with a dynamic practice on California’s Central Coast. Beth shares how she transitioned from clinical nutrition to running her private practice, offering services from MNT to group classes and corporate consulting. She opens up about the lessons she learned from COVID pivots, streamlining systems, hiring her first assistant, and how her website became a key player in attracting clients. This episode is packed with practical advice for wellness professionals ready to grow with intention and agility....
2025-05-1940 minThe Growth Show with Whitney BatesonEp. 60 - Pinterest Marketing Strategy with Nadalie BardoIn this episode of The Growth Show, host Whitney Bateson introduces Pinterest expert Nadalie Bardo, who shares her journey of gaining 1 million views on Pinterest in her first month and growing her email list to 24,000 subscribers organically. With eight years of experience, Nadalie breaks down why Pinterest is a vital tool for marketers, debunking the myth that it’s just another social media platform. The episode dives into Pinterest’s functionality as a visual search engine, its importance for various business types, and detailed steps for getting started with Pinterest marketing. Nadalie emphasizes the value of consistency and commitment to i...
2025-05-1248 minThe Growth Show with Whitney BatesonEp. 59 - How Healthie is Helping Providers Prevent Burnout and Reclaim Their Time with Stefanie Mendez MS, RD, CDNJoin host Whitney Bateson on the Growth Show as she chats with Stefanie Mendez, a registered dietitian and health tech marketing leader, about tackling burnout in healthcare. Stefanie shares insights from her journey from clinical practice to health tech and explains how leveraging practice management tools and technology, like Healthie's EHR, can streamline operations, automate administrative tasks, and ultimately improve patient care and provider wellbeing. Learn about the signs of burnout, the impact on providers and business owners, and discover practical tips and technological solutions to enhance your practice and patient outcomes.Connect with...
2025-05-051h 16The Growth Show with Whitney BatesonEp. 57 - Money Confidence and Smart Marketing with Dr. Annie Cole, Ed. D.In this episode, Whitney sits down with Dr. Annie Cole, money coach, financial educator, and all-around powerhouse. Annie opens up about her journey from burnout as a social worker to becoming a thriving entrepreneur, helping women take control of their finances and grow their businesses.They chat about everything from building financial confidence and understanding profit margins to smart, low-cost marketing strategies that work. Annie shares her go-to tools for generating leads, tracking results, and repurposing content like a pro—plus the emotional side of money we don’t talk about enough.If you’ve been wa...
2025-04-2138 minThe Growth Show with Whitney BatesonEp. 56 - Simplifying Local SEO for Health & Wellness Pros with Courtney Vickery, MS, RD, LDIn this episode, host Whitney Bateson sits down with local SEO and web design expert Courtney Vickery to unpack how local SEO strategies can elevate your visibility, whether you run a brick-and-mortar wellness practice or a virtual health business. Courtney shares her unique journey from political science to becoming a dietitian and, ultimately, to becoming a web designer and SEO strategist for wellness professionals. You'll learn the key differences between general SEO and local SEO, how to optimize your Google Business Profile, and the most common mistakes small business owners make with local search. This episode is packed with...
2025-04-1441 minThe Growth Show with Whitney BatesonEp. 55 - How to Write, Market, and Publish Your Book on Amazon with Liz JalkiewiczIn this episode of The Growth Show, host Whitney Bateson chats with Liz Jalkiewicz—a registered dietitian, writer, and book coach who has guided over 90 students through her program, Click to Publish. Liz shares her journey into self-publishing on Amazon and provides a comprehensive guide for dietitians, healthcare professionals, and aspiring authors. From understanding Amazon KDP to creating low and lower-content books and implementing smart marketing strategies, Liz offers actionable advice for anyone looking to break into the world of self-publishing. Connect with Liz:LinkedIn: https://www.linkedin.com/in/lizjalkiewicz/...
2025-04-0746 minThe Growth Show with Whitney BatesonEp. 54 - Radical Accountability for a Thriving Health & Wellness Business with Dave RosenbergIn this episode of The Growth Show, host Whitney Bateson is joined by Dave Rosenberg, a seasoned leader, speaker, author, and podcast host. Dave shares his insights into radical accountability, emphasizing its importance in both large and small businesses. With over 30 years of leadership experience beginning in the Navy, Dave discusses how to build accountable teams, implement effective processes, and foster a culture of learning. The conversation also covers how solopreneurs can apply these principles to improve their business operations and relationships. Dave also introduces his unique Command Expedition leadership training program, which combines historical lessons from iconic battlefields...
2025-03-3153 minThe Growth Show with Whitney BatesonEp. 53 - How to Build and Grow a Thriving Membership Business with Krista Kolodziejzyk RD, MPH, MBAIn this episode of The Growth Show, host Whitney Bateson sits down with Krista Kolodziejzyk, founder of The Dietitian Success Center (DSC), to explore what it takes to launch, grow, and sustain a thriving membership site. Krista—who brings both an MBA and MPH to her role as a registered dietitian and entrepreneur—shares her journey of building DSC into a go-to resource hub for dietitians.You'll hear how she created a scalable platform packed with valuable tools like client handouts, evidence summaries, reference guides, and video courses, all designed to support dietitians in clinical practice. Kris...
2025-03-2444 minThe Growth Show with Whitney BatesonEp. 52 - Website Audits & Must-Know Tips for Nutrition EntrepreneursIn this value-packed episode of The Growth Show, host Whitney Bateson shares key takeaways from the Nutrition Entrepreneur Virtual Summit and dives into live website audits for three nutrition professionals. A well-structured website isn't just a digital business card—it’s a powerful tool for attracting clients, boosting credibility, and driving conversions. Whitney breaks down essential website strategies to help nutrition entrepreneurs enhance user experience, SEO, and lead generation. Tune in as she uncovers common website mistakes, provides real-time improvements, and shares practical tips you can implement today to turn your website into a client-attracting machine!
2025-03-1742 minThe Growth Show with Whitney BatesonEp. 51 - Maximize Your Sales with a High-Converting Freebie Funnel with Hailey RoweIn this episode of The Growth Show, host Whitney Bateson sits down with marketing and sales coach Hailey Rowe to explore strategies for increasing sales while minimizing social media overwhelm. Haley introduces her FAST Framework—Followers, Action, Sales, Time Management, and Transformation—along with her Freebie Funnel Formula, a powerful system for automating lead generation and boosting conversions.Tune in as they discuss how to create irresistible freebies, avoid common funnel mistakes, and implement a step-by-step approach to building a successful email funnel. Hailey also shares her insights on mindset and strategic planning, helping business owners turn thei...
2025-03-1041 minThe Growth Show with Whitney BatesonEp. 50 - Scalable Business Systems & Automation for Growth with Devin LeeIn this episode of The Growth Show, host Whitney Bateson sits down with Devin Lee, a self-proclaimed efficiency nerd, systems magician, and business mentor. Devin specializes in helping entrepreneurs streamline their operations with customized, effective business systems.If you've ever felt overwhelmed by your day-to-day tasks or struggled to scale your business sustainably, this episode is packed with actionable insights. Devin walks us through how to design and implement systems that reduce stress, improve efficiency, and set you up for long-term success. From automation strategies to optimizing the client journey, this conversation is a must-listen for anyone...
2025-03-0347 minThe Growth Show with Whitney BatesonEp. 49 Potpourri: Life and Travel Updates, Quick Advice if Business is Tough Right NowIn this candid episode of The Growth Show, host Whitney Bateson shares updates on her travels and life abroad, from her time in Medellín, Colombia, to her current stay in Buenos Aires. She reflects on the ups and downs of expat life, why she chose not to buy property in Colombia, and what’s next on her journey—including upcoming travels to Brazil and the U.S. Beyond travel, Whitney dives into key business strategies for uncertain times, highlighting the power of personal connections and consistent follow-ups in building relationships and driving success. Tune in for a mix of pe...
2025-02-2412 minThe Growth Show with Whitney BatesonEp. 48 - How to Legally Protect Your Health and Wellness Business with Kristin SantamariaIn this episode of The Growth Show, host Whitney welcomes Kristin Santamaria, co-founder of Dotted Lines Co., to discuss the intricate world of legal protection for businesses, especially for health and wellness entrepreneurs. Kristin, drawing from over a decade of legal experience, shares her journey into this niche, common legal mistakes entrepreneurs make, and the essential legal protections every business should have. From forming an LLC to securing intellectual property and getting the right contracts in place, Kristin provides valuable insights and practical tips to help entrepreneurs feel confident and legally protected in their ventures. This episode is packed...
2025-02-1742 min
Acquire- Lead Generation, Digital Marketing for EntrepreneursEP 74: 5 Website Upgrades That Will Drive Conversions with Whitney BatesonWhat’s the biggest mistake you see entrepreneurs making with their websites that’s killing their chances of attracting leads?If your website isn’t working as hard as you are, it’s time for a serious upgrade! In this episode, I’m sitting down with Whitney Bateson—a former dietitian turned website strategist—to break down how to create a site that doesn’t just look good, but actually works to attract and convert your ideal clients.Whitney’s journey from nutrition coaching to digital strategy is packed with insights on how to map out your services...
2025-02-1141 minThe Growth Show with Whitney BatesonEp. 47 - Elevating a Nutrition Consulting Business with Kirsten Deuman MPH, RDIn this episode of The Growth Show, host Whitney Bateson introduces Kirsten Deuman, a registered dietitian nutritionist and founder of RD Nutrition Policy and Research LLC. Kirsten shares her journey of starting her consulting business, which specializes in advancing research policies and programs promoting food and nutrition security and health equity. She discusses the importance of translating complex nutrition research into actionable insights for key audiences, her standout projects, building a supportive professional network, and the role of a strong website in growing her business. Listener takeaways include tips for starting a consulting business, the role of mentorship, and...
2025-02-1045 minThe Growth Show with Whitney BatesonEp. 46 - 5 Signs It's Time to Rebrand or Redo Your Website to Attract Clients🎉 Don’t miss out! Join us for an exclusive free masterclass on February 4th & 5th, where Whitney will guide you through building a client-attracting website that drives business growth. Register now to start creating the foundation for your wellness business success!In this episode, Whitney explores the key indicators that signal it's time to overhaul your website to better attract and convert clients. She addresses common thoughts and concerns that may prevent you from updating your site and explains why an effective website is more than just an online placeholder. Whitney uncovers the five major signs that...
2025-01-2722 minThe Growth Show with Whitney BatesonEp 45 - The Role of a Great Website in Building a Wellness Business: Insights from Angela Behanna MS, RD, LDNIn this episode of The Growth Show, Whitney Bateson speaks with Angela Behanna, a registered dietitian with over 15 years of experience. Angela shares her journey from working full-time in clinical nutrition and wellness coaching to starting her virtual practice in 2020. She discusses how Whitney's Wellness Pro Website System significantly helped her establish a client-generating website. Angela also offers insights on using her website effectively to attract and manage clients and the importance of flexibility and autonomy in her business. The episode wraps up with details on Angela's upcoming course on nutrition for dancers and valuable takeaways for aspiring business...
2025-01-2043 minThe Growth Show with Whitney BatesonEp 44 - Blogging and SEO: Growing Your Private Practice with Heather Smith RDN, CSR, LD, CLTIn this episode of The Growth Show, host Whitney chats with Heather Smith, a kidney nutrition specialist and graduate of the Wellness Pro Website System program. Heather shares her inspiring journey from part-time private practice to becoming a full-time business owner. She dives into how strategic blogging and effective SEO transformed her business, attracting clients and boosting her practice's growth. Whitney also highlights the Wellness Pro Website System program, which empowers wellness professionals with affordable, impactful websites tailored to their needs.If you're curious about how to leverage your website, content, and SEO strategies to grow your...
2025-01-1347 minThe Growth Show with Whitney BatesonEp 43 - Simplifying SEO to Attract Your Ideal Clients with Lorraine BallIn this episode of The Growth Show, Whitney Bateson sits down with Lorraine Ball, a marketing strategist and SEO expert, to uncover the secrets of content-based SEO and its role in driving business growth. They explore the vital importance of a well-designed website in any marketing strategy, clear up common SEO myths, and dive into practical ways to create engaging high-performing content. This episode also offers insights into tools and strategies for simplifying content creation, optimizing for social media, and staying connected with your audience. Plus, Whitney introduces The Wellness Pro Website System, her program designed to help health...
2025-01-0646 minThe Growth Show with Whitney BatesonEp 42 - Behind the Scenes of 2024: My Lessons, Insights, and What’s Next for 2025In the final episode of the year, Whitney celebrates the growth show's journey since launching in March. She shares personal reflections on how the podcast has boosted her confidence, especially in speaking, and previews her ambition to incorporate video in 2025. Whitney discusses the year's business experiments, notably a successful end-of-year sale after a challenging Q3 launch. She emphasizes the importance of experimenting methodically and listening to gut feelings, particularly in team management. Whitney recounts significant milestones, including a business rebrand, hiring new team members, and reworking website templates. Looking ahead, she highlights goals like increasing team capacity, investing in...
2024-12-3045 minThe Growth Show with Whitney BatesonEp 41 - How to Attract Nutrition Clients Without a Big Social Media Following with Stephanie LongIn this episode of The Growth Show, Whitney welcomes Stephanie Long, a business coach for nutritionists, to discuss strategies for getting nutrition clients without a large social media following. Stephanie shares insights from her experience, including the importance of niching, leveraging podcasts, and other alternative ways to attract clients beyond social media. They also debunk some common myths and talk about the value of building genuine connections and finding the right marketing strategies that feel authentic. Whether you're just starting or looking to grow your business, Stephanie provides practical advice to help you succeed....
2024-12-2347 minThe Growth Show with Whitney BatesonEp 40 - Profitable Productivity with Donna DubeIn this episode of the Growth Show, host Whitney welcomes Donna Dube, a certified director of operations, business growth strategist, and host of the CEO Amplify podcast. Whitney and Donna discuss powerful and practical strategies to shift from working in the day-to-day grind of your business to embracing your role as a confident CEO. They dive into common challenges business owners face, such as getting bogged down by daily operations, and how to overcome them by focusing on growth tasks, effective delegation, and leveraging CEO power hours. Donna shares insights on how to set up strategic systems, align tasks...
2024-12-1648 minThe Growth Show with Whitney BatesonEp 39 - Aligning Your Business with Your Core Values with Laura JeanIn this episode of The Growth Show, host Whitney welcomes Laura Jean, a passionate dietitian from Australia, to discuss the importance of aligning personal and business values. Laura, known for her trauma-informed, social justice, and human-centered approach, emphasizes integrating personal values into professional practices to prevent burnout and make conscious business decisions. The conversation explores practical ways to identify and implement core values, use them as decision-making tools, and reflect on them regularly. Whitney also highlights the Thriving Business Holiday Bundle event, which offers free resources, including Laura’s Marketing Without Manipulation workshop. Tune in to learn how to cr...
2024-12-0951 minThe Growth Show with Whitney BatesonEp 38 - Starting and Growing a Consulting Business with Milton StokesIn this episode of the Growth Show, host Whitney welcomes Milton Stokes, the Senior Director of Food and Nutrition at the International Food Information Council. They chat about Milton's extensive career in consulting, focusing on topics such as science communication and consumer perceptions of health and nutrition. Milton shares his journey from working in the restaurant industry to becoming a dietitian and consultant, offering insights on finding clients, building a portfolio, and leveraging online presence. They also discuss the importance of taking risks and saying yes to opportunities, providing practical advice for aspiring consultants. The episode concludes with an...
2024-12-0246 min
Ideal PracticeWhitney Bateson | Use Your Website to Attract Dream Clients 24/7 | IP 131Oops!Can’t believe I haven’t already covered this oh-so-important topic already on this podcast.Gonna fix that today. 🤨Today we’re talking websites - and there is a LOT here for you.I’m speaking with Whitney Bateson on how to turn your website into a 24/7 marketing system.Whitney began as a dietician, but noticed how often other practitioners struggled to figure out marketing and tech on their own. Turns out, she has a gift for that, so today she runs a company he...
2024-11-261h 19The Growth Show with Whitney BatesonReplay: Wellness Website System Open House (Sale Ends Tuesday!)Ready for an in-depth look at the Wellness Pro Website System? Whitney shows you everything you need to know, from branding and website customization to email marketing and traffic strategies. She also covers templates, technical support, WordPress benefits, enrollment options, and migration tips for existing sites. The session wraps up with a Q&A, where Whitney answers questions about maintenance costs, timelines, and more. Head to YouTube to watch the video version and discover how the Wellness Pro Website System can elevate your online presence!QUICK -- doors to The Wellness Pro Website System closes on 11/26...
2024-11-2558 minThe Growth Show with Whitney BatesonWebsite Success for 2025, Part 3: My Simple Framework for Creating Your Client-Attracting WebsiteIn the finale of the 'Website Success for 2025' series, Whitney takes you through her nine-step framework for creating a website that not only looks great but also effectively brings in clients and automates your business processes. She highlights the importance of clear niche identification, strategic page structure, compelling copywriting, and automation tools. Whitney also discusses her upcoming Wellness Pro Website System and a special pre-Black Friday offer, $500 off with code BFSALE2024. Join Whitney's live open house on November 21st at noon Eastern.Don't forget to visit the series page to grab your free downloadable guide...
2024-11-1830 minThe Growth Show with Whitney BatesonWebsite Success for 2025, Part 2: The Surprising Truth About DIY Websites: What No One Tells You Before You StartIn this episode of the Growth Show Podcast, host Whitney chats about the challenges and misconceptions surrounding DIY websites using platforms like Squarespace, Wix, and WordPress. She emphasizes the importance of not just beautiful design but strategic functionality that converts visitors into clients. Whitney highlights that many DIY and even professionally designed websites fail due to a lack of clear client-focused strategies, strong copy, and conversion-focused pages. She also shares insights on the hidden costs and frustrations associated with DIY website building. Finally, she introduces the Wellness Pro Website System, a comprehensive solution for building strategic, flexible, and easy-to-update...
2024-11-1119 minThe Growth Show with Whitney BatesonWebsite Success for 2025, Part 1: Why ‘Just Having a Website’ Isn’t Enough: The 3 Key Pieces Your Site is MissingJoin host Whitney Bateson as she kicks off the first episode of a three-part podcast series on 'Website Success for 2025.' This series is designed to help you transform your website into a powerful, client-attracting tool as you prepare for the upcoming new year. Reflecting on key achievements from 2024, Whitney talks about aligning your website with your business goals, crafting client-focused copy using the Problem-Agitate-Solution (PAS) framework, and building a functional sales system with automated steps, such as online scheduling and lead magnets. Throughout this episode, you’ll hear success stories, practical tips, and actionable examples to turn your we...
2024-11-0423 minThe Growth Show with Whitney BatesonEp 33 - Reimagining Productivity: The Four-Day Work Week with Joe SanokTune in to The Growth Show as Whitney sits down with Joe Sanok to explore the evolving workweek. Drawing inspiration from Joe's book, Thursday is the New Friday, this episode dives into the shift toward a four-day—and even a three-day—work week, offering strategies for better work-life balance. Discover the history and cultural shifts that support shorter work periods and learn how to align your career with personal goals. Whitney and Joe discuss redefining productivity metrics, strategic time management, and the power of breaks and purposeful routines. You’ll also hear about practical exercises like the 'plus one minus...
2024-10-2835 minThe Growth Show with Whitney BatesonEp 32 - How to Automate Lead Generation for Faster Growth with Jennie WrightIn this episode, join Whitney as she welcomes Jennie Wright, a lead generation expert, to share her tips on automated lead generation and email list building. You'll discover Jennie's innovative 'list injection method' for adding thousands of leads ahead of a launch, ensuring consistent business growth. Learn to reduce unsubscribe rates, maintain engaging email tones, and choose the right email marketing platforms. The episode also covers the importance of creating dynamic lead magnets, hosting successful events like webinars and summits, and leveraging collaborations, bundles, and podcast guesting to drive engagement. Whether you're a seasoned marketer or new to these...
2024-10-2150 minThe Growth Show with Whitney BatesonEp 30 - Easy Ways to Grow Your Email List (Get Your First Subscribers!)In this episode, Whitney explores effective strategies for growing an email list, especially for those starting from zero. The discussion builds on previous talks about launching a course and emphasizes the importance of having an audience before launching a product. The episode offers unique ideas for promoting lead magnets to attract more subscribers. Key tactics include prominently featuring lead magnets on websites, engaging in online communities by providing valuable insights, participating in podcasts, collaborating on freebie swaps with peers, and engaging in bundles. Whitney emphasizes the role of email lists in maintaining audience control over relying solely on social...
2024-10-0730 minThe Growth Show with Whitney BatesonEp 29 - How to Launch Your First CourseWhitney breaks down the crucial steps to launching a successful online course in this solo episode. She stresses the importance of audience validation and pre-selling, explaining why understanding your audience’s needs should always come before creating your course. Whitney also highlights common mistakes wellness entrepreneurs often make—like spending too much time perfecting a course without validating the idea or neglecting effective marketing efforts.Listeners will walk away with practical strategies for building and engaging an audience, pre-selling a course, setting up waitlists, and using beta customer feedback to fine-tune the course content and marketing approach. Whit...
2024-09-3039 minThe Growth Show with Whitney BatesonEp 28 - AI-Powered Conversion Copywriting with Expert Tips from Linda MeloneIn this episode of the Growth Show, host Whitney interviews Linda Melone, a seasoned conversion copywriter. They explore the fundamentals of conversion copywriting, emphasizing the importance of creating revenue-driving content. The discussion highlights the role of AI tools, like ChatGPT, in brainstorming, refining, and enhancing copy. Linda elaborates on her transition from a personal trainer to a copywriting expert, offering practical tips on using AI responsibly, conducting customer interviews, and website content. This episode outlines actionable advice for business owners looking to improve their copywriting skills and leverage AI for better results.Connect with...
2024-09-2346 minThe Growth Show with Whitney BatesonEp 27 - The Unwritten Rules You Should Break to Succeed in Your Wellness BusinessIn this episode, we explore the idea of breaking conventional rules in the business world, especially in the health and wellness field. Whitney shares personal stories about starting a business while traveling and discusses six key rules that, when broken, can lead to more freedom, success, and happiness. From challenging the need to be available 24/7 and rejecting the 'client is always right' mantra, to embracing location independence and selective client onboarding, this episode provides insights and practical advice on making unorthodox decisions that benefit both you and your clients. The content ties into an upcoming virtual summit, the Rule...
2024-09-1629 minThe Growth Show with Whitney BatesonEp 26 - My Favorite WordPress Themes + Plugins for a Fast, Functional WebsiteIn this solo episode, Whitney provides an in-depth look into the technical aspects of creating a WordPress website. Whitney explains the importance of themes and plugins, providing best practices for selecting and managing them. She offers insights into her favorite tools such as Divi, WordFence, SiteGround Security, and Yoast SEO, explaining their roles in improving website performance, security, and SEO. Whitney also highlights the additional support and services offered through her Wellness Pro Website System, assuring listeners they can rely on her and her team for comprehensive website management.Join the Wellness Pro Website System waitlist...
2024-09-0934 minThe Growth Show with Whitney BatesonEp 25 - Mastering Money Mindset: Empowering Dietitians to Command Their Worth with Holly Larson, MS, RDNIn this episode of The Growth Show, host Whitney interviews Holly Larson, a registered dietitian and the founder of the Dietitian Money Conference. The conversation revolves around empowering dietitians and nutrition professionals to advocate for better salaries and compensation. Holly shares her journey, the importance of negotiating, and how the Dietitian Money Conference aims to educate and empower attendees. The episode emphasizes transparency, collaboration, and the need for ongoing learning in money management and negotiation skills. Key topics include the history of dietitians' compensation, the importance of advocating for fair rates, and the diverse lineup of sessions at the...
2024-09-0231 minThe Growth Show with Whitney BatesonEp 24 - Building a Passive Income Stream Through Blogging with Katie Dodd, MS, RDN, CSG, LD, FANDIn this episode of The Growth Show, Katie Dodd, a dietitian and successful entrepreneur, shares her journey into the world of blogging and how she turned it into a lucrative passive income stream. Katie breaks down the key steps to starting and growing a blog, from finding your niche to mastering SEO and creating multiple income streams. She also highlights common challenges bloggers face and how to overcome them. Whether you’re new to blogging or looking to monetize your existing blog, Katie’s insights offer valuable guidance to help you succeed. Don't miss her tips and the details of h...
2024-08-2651 minThe Growth Show with Whitney BatesonEp 23 - Mastering Multi-Niche Success: Building a Website and Business with Courtney O'Neill, MPH, RD, CDE In this episode of the Growth Show, Whitney Bateson talks with Courtney O'Neill, a registered dietitian and former student of the Wellness Pro Website System. They explore building a niche business and website, attracting clients without social media, and overcoming 'comparisonitis.' Courtney shares her journey from rural chronic disease management to her own business in diabetes care, prenatal nutrition, and food security. She discusses using online directories for client acquisition and balancing professional and personal life with three young children. Whitney emphasizes mindset, continuous evaluation, and realistic goals. Tune in for an inspiring discussion on entrepreneurship, balance, and...
2024-08-1248 minThe Growth Show with Whitney BatesonEp 22 - Getting Clients from Your Website (without Social Media!) - Interview with Haley Schroth, RDNIn this special episode, Whitney Bateson interviews Haley Shroth, a past student of The Wellness Pro Website System. Haley shares her inspiring journey as a trauma-informed functional medicine dietitian and holistic mental wellness coach. Learn how her website has become the cornerstone of her business, helping her grow and market her services without relying on social media. Discover Haley’s strategies for updating her website, attracting clients, and her approach to collaboration. This episode also offers insights into the importance of emotional and mental readiness in entrepreneurship and the value of having a supportive community. Don’t miss valuable tips...
2024-08-0545 minThe Growth Show with Whitney BatesonEp 21 - I Know I Need a Website... How Do I Get Started?In this episode, we dive into the essential steps for building a successful website. We'll cover why having a website is crucial in today's digital world and walk you through what you need to do before you start. We talk about identifying your ideal customer, defining your services, and picking the right platform, with a focus on WordPress. Plus, we introduce our upcoming class, 'The Client Generating Website Formula,' and share how you can sign up. Whether you're new to this or looking to improve your current strategies, this episode is packed with valuable tips and advice for...
2024-07-2916 minThe Growth Show with Whitney Bateson20 - Can't Pick Your Niche? Here's How to Do It RightIn this episode of the Growth Show, Whitney discusses the crucial topic of niching for business success. Whitney acknowledges the challenge many business owners face when choosing a niche, especially if they have multiple interests. The episode covers defining a niche before creating a website and the benefits of targeted marketing, standing out in a crowded market, and enhancing customer engagement. Whitney also offers practical steps to pick a niche, including self-reflection, market research, and testing different ideas. She discusses handling multiple niches and provides examples from various sectors, such as health and wellness. This episode is a must-listen...
2024-07-2227 minThe Growth Show with Whitney Bateson19 - Setting Up a Professional Branded Email Address for Your BusinessIn this episode, Whitney breaks down the essential steps for setting up a professional email using your domain name, a vital component for credibility and email marketing. She explains why free email services like Gmail and Yahoo are not suitable for business, and the importance of a domain-based email for compliance with platforms like MailChimp and ConvertKit. Whitney also walks you through the process of purchasing a domain and setting up Google Workspace, emphasizing the long-term benefits of using reputable platforms. Listen in to learn how to streamline your business operations, maintain security, and set the right foundation for...
2024-07-1515 minThe Growth Show with Whitney Bateson18 - Do's and Don'ts for Picking Fonts for Your WebsiteIn this episode of The Growth Show, host Whitney dives into the crucial topic of selecting the right fonts for your website. Whitney explains why the font choices on your site are different from those for your overall brand and provides practical advice on how to ensure your fonts are on-brand, legible, and consistent. She covers common mistakes such as using too many fonts, inconsistency, and illegibility, and offers guidelines for choosing serif, sans-serif, and script fonts. Additionally, Whitney discusses the importance of having a style guide and testing your fonts across different devices and browsers to maintain a...
2024-07-0824 minThe Growth Show with Whitney Bateson17 - Should You Have a Waitlist for New Services and Courses?In this episode, Whitney dives into why having a waitlist for your new services or courses is essential. She explains the benefits of gauging interest, building buzz, and nurturing potential customers before launching. Whitney shares her personal experience and strategies on effectively setting up and using a waitlist to boost your confidence and ensure a successful launch. Learn about the importance of marketing and selling, how to keep your audience engaged, and practical steps to create and manage a waitlist. Tune in to get inspired and take actionable steps toward your next launch.In...
2024-07-0128 minThe Growth Show with Whitney Bateson16 - Travel Stories: My Experience with Remote Year (12 Countries in 1 Year)In this episode of The Growth Show, Whitney shares her transformative experience with Remote Year, a program designed for remote workers to travel the world. Over the course of a year, Whitney visited 12 countries while developing her business and forming lifelong friendships. She discusses the pros and cons of the program, offers tips for preparing for such a journey, and reflects on the personal growth she experienced. Whitney also gives practical advice for those considering a similar adventure and how to make the most of your experience.In this episode:What is Remote...
2024-06-2431 minThe Growth Show with Whitney Bateson15 - Have Better Discovery Calls: Stop Making These Mistakes!In this episode of the Growth Show, Whitney delves into the art of conducting impactful discovery calls. Drawing from her personal experiences both as a service provider and a customer, she highlights crucial mistakes to avoid. She offers practical advice on optimizing your intake forms, preparing a script or outline, and ensuring the call stays on track. You'll learn about the importance of making clients feel heard and confident in your services, ultimately leading to successful conversion. This episode is packed with actionable tips to help you refine your discovery calls and boost your sales process.
2024-06-1724 minThe Growth Show with Whitney Bateson14 - Get More Leads from Live Events by Doing These 4 ThingsIn this episode, Whitney offers valuable advice for making the most out of live events such as health fairs, conferences, and farmers' markets. The focus is on ensuring a high return on investment by converting booth visitors into leads and eventually customers. Whitney shares her strategies for offering actionable value related to your work, capturing emails efficiently, and following up promptly. Additionally, she shares her methods for networking with referral partners and provides practical tips for making the most of both large and small events.In this episode:The Importance of Live EventsMaximizing...
2024-06-1023 minThe Growth Show with Whitney Bateson13 - Hiring Help in Your Business: Behind-The-Scenes of My Hiring ProcessIn this episode, Whitney shares a comprehensive guide on the often-daunting task of hiring and managing team members. She shares personal experiences from her entrepreneurial journey, emphasizing the importance of having a structured hiring process. Key points covered include writing a detailed job description, applications, screening, video pre-screens, interviews, and onboarding. Whitney also touches on common issues like affordability and scarcity mindset, while providing actionable steps and tools for a repeatable and effective hiring process. The episode is brimming with practical advice to equip you with the confidence to hire effective help for your businesses.
2024-06-0343 minThe Growth Show with Whitney Bateson12 - Multiple Revenue Streams from Your Website: How to Do It Correctly + Make More MoneyIn this episode, Whitney delves into the importance and strategies of generating multiple revenue streams through your website. She provides an overview of her discussion with dietitian and side-hustle expert Katie Dodd, focusing on methods to effectively sell various revenue streams—both passive and active. She explains the difference between these streams and offers practical tips on how to implement them, ranging from one-to-one services to digital products, group programs, affiliate marketing, and more. Whitney also emphasizes the need for a flexible website that can adapt as your business evolves, ensuring you can balance your time and efforts effectively fo...
2024-05-2737 minThe Growth Show with Whitney Bateson11 - 5+ Years of Full-Time Travel: How (and Why) I Do ItIn this podcast episode, Whitney shares their personal journey from battling depression and struggling with mental health issues in the past to adopting a full-time travel lifestyle. Following the announcement of the final enrollment window for the Wellness Pro Website System launch in 2024, the she delves into her experiences of traveling the world without a fixed base, discussing the initial fears and adjustments to a life of constant movement. She shares her insights into the practicalities of living as digital nomads, such as dealing with visas, accommodation, healthcare, and finances, while emphasizing the joy and enrichment gained from experiencing...
2024-05-2042 minThe Growth Show with Whitney BatesonMASTERCLASS: The Client-Generating Website Formula for Wellness EntrepreneursFor a limited time, listen to the replay of Whitney's latest masterclass!The Client-Generating Website Formula for Wellness Entrepreneurs:The Ultimate Framework To Easily Create And Launch A Website That Brings In New Clients And Income Month After Month, On AutopilotPrefer to watch the video version? Access the video replay here.Inside this masterclass, you'll learn:Whitney's exact blueprint for setting up your website as an automated SALES SYSTEM that attracts and converts new visitors into paying customers, every single dayThe 2 secret keys to transforming casual...
2024-05-091h 22The Growth Show with Whitney Bateson10 - Doors to The Wellness Pro Website System Open Next Week! Hear from Our Past StudentsIn this bonus episode, Whitney shares exciting news about the opening of the Wellness Pro Website System, designed specifically for health and wellness professionals looking to enhance their online presence and attract more clients. Through testimonials from past students, listeners can learn how the program offers a comprehensive approach to creating websites that not only look great but also function as effective sales systems. The program covers branding, sales strategy, email marketing, copywriting, and technical setup, all while providing ongoing support and coaching to help you succeed.In this episode:Introducing the Wellness...
2024-05-0227 minThe Growth Show with Whitney Bateson9 - DIY or Hire a Designer for Your Website - What's Best for You?In this episode of the Growth Show, Whitney dives into the critical decision of whether to DIY or hire a professional designer for your website (or even opt for a unique middle-ground option). With a background in custom website design, Whitney shares insights from her experiences and from observing entrepreneurs who have traversed the DIY route. She delves into the considerations, pros, and cons of each option, highlighting the importance of understanding your ideal customer, brand clarity, and the effectiveness of your website’s copy and layout. You'll learn how to make informed decisions about developing a website that no...
2024-04-2925 minThe Growth Show with Whitney Bateson8 - My Proven Process for Creating Websites that Get You ClientsIn this episode, Whitney dives into her journey from starting her own business in early 2018 focusing on custom websites for nutrition businesses to developing a more impactful approach by offering customizable website templates. She emphasizes the importance of effective website creation that goes beyond aesthetics to include a goal-oriented strategy, strong branding, captivating copy, and a seamless sales process, aimed at converting visitors into clients. Whitney also shares about her Wellness Pro Website System and the upcoming masterclass 'The Client Generating Website Formula', where she'll share her blueprint for setting up websites as automated sales systems, utilizing real-world examples...
2024-04-2231 minThe Growth Show with Whitney Bateson7 - Creating a Booming Child Nutrition Consulting Business - Interview with Tarrah Westercamp, MS, RDN, SNSIn this episode of The Growth Show, host Whitney welcomes Tarrah Westercamp as her first guest to discuss Tara's journey in growing her business within the school nutrition space. Tarrah, a registered dietitian with over a decade of experience in child nutrition, shares her transformative experience with the Wellness Pro Website System. Initially facing challenges in defining her business direction and gaining visibility, Tara shares how the program helped her gain clarity on her business model, fine-tune her services towards food allergy management, and ultimately attract more high-value clients and opportunities to scale her business.Connect...
2024-04-1552 minThe Growth Show with Whitney Bateson6 - Do You Really Need a Website? 5 Reasons Why the Answer is YES!While many entrepreneurs question the necessity and timing of creating a website, a detailed site serves as a multi-functional tool, acting as an around-the-clock salesperson, and enabling business growth beyond your social media presence. Whitney shares why a website is not just an option but a foundational element for establishing credibility, particularly in the health industry, and for supporting various income streams effectively. You'll also learn about the Wellness Pro Website System, our program designed to help wellness professionals create and manage their own WordPress sites, covering everything from technical setup to content strategy, ultimately underlining that a well-crafted...
2024-04-0832 minThe Growth Show with Whitney Bateson5 - My Favorite Software That Saves Me Time and Makes Me MoneyIn this episode, Whitney shares her top software tools that save time and increase profitability for business owners. She discusses how to decide if a software investment is worthwhile, including evaluating its time-saving potential and ability to generate sales. Along the way, you'll learn how to consider your unique business needs and how to use Whitney's handy decision-making process to determine if you should add new software into your operations.In this episode:Evaluating Software: Time and Money SaversSoftware Recommendations: Schedulers and CRMsAccounting and Forecasting Tools for Financial ClarityAutomating Tasks with Zapier and...
2024-04-0127 minThe Growth Show with Whitney Bateson4 - 3 Steps for a Better Lead MagnetIn this episode of the podcast, you'll be guided through the process of creating or improving a lead magnet to effectively grow their business email list. Whitney emphasizes the significance of email lists for business growth and discusses the differences between an ineffective newsletter opt-in and a valuable lead magnet. She outlines a three-step process for developing a compelling lead magnet: selecting an engaging topic related to your business, creating actionable content, and adding finishing touches for a polished presentation. This episode will help you create lead magnets that not only attract but also retain and nurture more potential...
2024-03-2515 minThe Growth Show with Whitney Bateson3 - Why You Should Focus on Building an Email List (and How to Start)In this episode, Whitney discusses the significance of building and nurturing an email list as a key marketing strategy for business growth. She explains how an email list serves as a pool of potential leads interested in your offerings and outlines how it can improve consistency and scalability in your business. You'll learn about the importance of engaging with your email list through valuable content and strategic calls to action, along with what platforms Whitney recommends using for email marketing and attracting subscribers for long-term success.In this episode:Understanding Your Email List...
2024-03-1818 minThe Growth Show with Whitney Bateson2 - DIYing Your Brand? Here's How to Pick the Right Color PaletteIn this episode, Whitney discusses the importance of selecting the right color palette for DIY branding. She emphasizes how crucial brand appearance is for looking professional and trustworthy to customers and discusses not only the necessity of choosing a cohesive set of colors, but also common mistakes people make when choosing a palette. The episode provides a detailed guide on finding inspiration for your color palette, using tools like Pinterest and Coolors.co, and implementing these colors across various brand materials. Throughout, Whitney offers practical advice for ensuring your brand's visual identity resonates with its personality and stands the...
2024-03-1818 minThe Growth Show with Whitney Bateson1 - How to Pick a Website Platform (and the One I Recommend)In the first episode of The Growth Show, Whitney tackles a common question regarding website platforms, emphasizing the importance of having a strategic website for business growth. She explains that websites are crucial for automating processes, attracting traffic, and engaging potential clients, even in an era dominated by social media. Whitney discusses various website platforms such as Squarespace, Wix, WordPress (both .org and .com), ShowIt, and Weebly, highlighting their functionalities, limitations, and impact on factors like SEO and customization. Plus, you’ll learn which website platform is her favorite due to its flexibility, ownership benefits, and scalability
2024-03-1825 minThe Growth Show with Whitney Bateson[Trailer] How Do You Want to Grow? Let's Go!Welcome to The Growth Show! Your host, Whitney Bateson, a former dietitian turned online business consultant, shares her journey from working in school nutrition to helping health and wellness professionals grow their businesses online. With over five years of experience, Whitney provides insights into leveraging design, marketing, and technology to attract more clients and income as a Wellness Pro. She discusses the importance of meaningful growth, her personal experience with full-time traveling while running her business, and how these decisions have contributed to her success. Each week, Whitney will offer practical advice, strategies, and support to encourage listeners to pursue...
2024-03-0602 min
Efficient DietitianEP. 25: Effective Website Design and Marketing with Whitney BatesonIn this episode, we dive into the important role of website design and branding in building a successful nutrition business. Courtney and Whitney share their experiences and insights on the impact of a well-crafted website, effective copywriting, and email marketing in attracting clients and driving sales. Join us as we explore the intersection of design, marketing, and nutrition entrepreneurship!
FREE Masterclass: How to get more clients with your Google Business Profile:
Hosted by Courtney on Thursday, November 16th at 1:00 PM EST - Discover how to leverage the untapped potential of your GBP listing, b...
2023-11-091h 06
Make More Money as a Dietitian | Private Practice, Business Confidence, Career Flexibility, Financial FreedomBeing a Digital Nomad with Whitney BatesonToday on the Do All of the Things Podcast, Christine and Whitney dive into many thought-provoking topics including overcoming limiting beliefs, hiring the right team, achieving financial independence, and living life to the fullest. In this episode, Whitney talked about freeing herself from the 9-5 grind,traveling the world while growing her business and reaching an impressive net worth milestone of over $1 million. Whether you want to travel more or just get out of your own way, you're going to find so much inspiration here. WHAT YOU'LL LEARN IN THIS EPISODE How...
2023-08-1754 min
Conversations with Anne Elizabeth#266 - Whitney BatesonConversation 266: The Story, Journey and Passion of Whitney Bateson
Today’s conversation is with Whitney Bateson, a registered dietitian who studied pre-med, took an intro to nutrition class and it changed her trajectory. After becoming a dietitian, she found an interest in nutrition and food policy and started working in school nutrition. During her time there, she dabbled in a lot of different areas of the contract company she worked for which led her to developing her skills in marketing, design and digital development. The rest is history and she now owns Whitney Bateson Digital Strategy where she...
2022-08-1647 min
Make More Money as a Dietitian | Private Practice, Business Confidence, Career Flexibility, Financial FreedomWhitney Bateson: Digital StrategistToday on the Make More Money as a Dietitian Podcast, Christine interviews Whitney Bateson, RD of Whitney Bateson Digital Strategy. Whitney has an inspiring story to share about how she transitioned from traditional RD work into owning a web design/development agency that supports dietitian brands across the globe! Having a website is one thing. Building a web presence that strategically attracts clients to your business is another. And that's exactly what Whitney and her team do for her clients. WHAT YOU'LL LEARN IN THIS EPISODE Whitney's origin story of transitioning from trad...
2021-12-0954 min
Self-MasteredDevelop a Marketing Plan in One Afternoon with Whitney Bateson, MPH, RDWhitney Bateson, MPH RD has spent nearly a decade in the child nutrition industry, developing menus, training, and marketing programs for districts across the country during her time in contract foodservice management. Seeing a need for more focused marketing services for the nutrition industry, two years ago Whitney founded Whitney Bateson Digital Strategy to deliver marketing services specifically for nutrition professionals and the school nutrition industry. Her agency specializes in web design, marketing consulting, and graphic design. Whitney has a passion for teaching others how to more effectively talk about and promote the great work nutrition professionals do everyday...
2020-07-1649 min