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William Harrisa
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Up Arrow Podcast | The Neuroscientist’s Guide To Scale DTC: How Daniel Brady Turns Brain Science Into eCommerce Revenue
Daniel Brady is the Co-CEO of Orita, a software company that improves email deliverability. As a neuroscientist turned data scientist, he has helped leading e-commerce brands organize their data sets. Daniel has also worked with CEOs, CTOs, and other leaders to build eCommerce companies. In this episode… Email marketing promises big returns, but many brands unknowingly sabotage their success. They blast generic campaigns, over-segment based on recency, and trigger inbox fatigue that leads to declining engagement, retention, and revenue. How can e-commerce brands rebuild trust, retain overlooked buyers, and turn emails from a cost center in...
2025-07-22
1h 13
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Up Arrow Podcast | How To Get Famous Without Ads: The PR Playbook for CPG Brands With Matt Kovacs
Matt Kovacs is the President and Lead Strategist at Blaze PR, a boutique PR agency that works with lifestyle brands. With over two decades of experience in PR and marketing, he has led campaigns for major brands like ESPN, Honest Tea, and Marriott Hotels. Matt specializes in helping brands leverage PR to attract investments, shape category dynamics, and build reputations that convert. In this episode… For consumer brands aiming to scale, public relations often feels like an uncertain investment. While performance marketing offers measurable ROI, PR can seem intangible, focusing more on image than impact. How...
2025-07-15
1h 19
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Up Arrow Podcast | Brand Storytelling That Actually Works With Emmy-Winning Producer Dani Dufresne
Dani Dufresne is an Emmy Award-winning executive producer and the Founder of The Auxiliary Co, which provides executive production, consulting, and creative project management for top agencies and brands. With over two decades of experience spanning broadcast, digital, experiential, and branded content, she has led high-impact campaigns for major brands, including Nike, Apple, Google, and Sephora. Dani also serves as an agency leadership consultant, helping creative agencies navigate growth, sales, and operations. In this episode… Many brands struggle to create content that truly connects, let alone converts. In a fragmented digital landscape dominated by short-term thi...
2025-07-08
1h 20
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Up Arrow Podcast | Retail Revival: Why the Best Brands Are Going Offline Again With Carly Chenault
Carly Chenault is the Founder of MARKET EDIT, a strategic advisory and media firm that shares retail strategy and cultural insights through its publication, Retail Roundtable. With over 15 years of experience in retail and luxury brand strategy, she covers fashion and retail trends to empower emerging founders. Carly is also an Advisor at Need It For Tonight, a same-day fashion delivery platform. In this episode… Many retail brands believe they’re delivering a compelling customer experience until sales dip and consumers lose interest. Why do so many businesses miss the signs that their customer relationships are s...
2025-07-01
1h 31
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Up Arrow Podcast | Burned Out, Stuck, and Overthinking? Here’s How To Get Unstuck and Grow Again With Robert Gilbreath
Robert Gilbreath is a fractional executive specializing in CEO, CMO, and COO roles for SaaS and e-commerce companies. He provides consulting services in areas including go-to-market strategies, SEO, product development, and C-suite coaching. Robert is also an Executive at Rivur, a technology startup for managing construction projects online. Previously, he served as the Vice President and General Manager of ShipStation, where he led teams of over 175 employees and managed substantial marketing budgets. In this episode… Running a business requires constant decision-making, but over time, even high-performing leaders can find themselves mentally drained. The barrage of cho...
2025-06-24
1h 23
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Up Arrow Podcast | HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis
Panagiota Hatzis is the VP of Human Resources at HexClad Cookware, a hybrid cookware company. With over 15 years of experience in HR, she has led people and teams through hyper-growth, global expansion, and major cultural transformation. Panagiota is also an Executive Coach at MentorPass and Leaderology. Before HexClad Cookware, she was the Vice President of Human Resources at Common Thread Collective, where she helped scale the company from 20 to 80 employees across 10 states. In this episode… Scaling a company from $10 million to $100 million requires more than just great products or marketing; it demands an intentional and st...
2025-06-17
1h 24
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Up Arrow Podcast | Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel
Sam Nebel is the Co-founder and Chief Commercial Officer of Goodwipes, an eco-friendly personal care brand known for its flushable and biodegradable wipes. He launched the brand with his college friend to create a stigma-free alternative to traditional bathroom products. Sam is also a board member of the Responsible Flushing Alliance and was a Regional Manager and a founding team member at Party Degree, where he catalyzed the growth of one of its branches to over seven figures in annual event and nightclub sales. In this episode… Some consumer products entrepreneurs stall when trying to sca...
2025-06-10
1h 05
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Up Arrow Podcast | Interviewing Grok — Scaling, Superintelligence, and the Soul of AI
William Harris is the Founder and CEO of Elumynt, an e-commerce growth agency focused on profit through hyper-scaling. Elumynt has been featured in Inc. Magazine as an Inc. 5000 Winner and Best Workplace Winner. William has helped acquire 13 companies, including one that sold to GoDaddy. He’s also published over 200 articles on the topic of e-commerce in Entrepreneur, Fast Company, Shopify, and more. In this episode… Scaling an e-commerce brand from $10 to $100 million requires forward-thinking strategies and adaptability. Many companies rely too heavily on what worked during earlier growth stages, underinvest in systems, and fail to evol...
2025-06-03
43 min
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Up Arrow Podcast | Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate
Caitlin Choate is the Global Head of Marketing at Boatsetter, a peer-to-peer boat rental platform. With nearly 15 years of experience building disruptive brands, she has led marketing efforts at companies like TOMS, Google’s Nest, Airbnb, and Yumi. Caitlin’s work has been recognized by Cannes Lions and the Webby Awards for innovation and storytelling. In this episode… Marketing isn’t just transactional; it requires building emotional resonance with customers through memorable experiences with a brand. It’s easy to sell a product, but how do you sell a lifestyle, a sense of identity, or even a comm...
2025-05-27
1h 25
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Up Arrow Podcast | You’re Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf
Jesse Allouf is the Chief Marketing Officer at Tire Agent, an online tire and wheel retailer. He previously served as the Senior Vice President of Marketing, leading the brand through a growth curve by focusing on first-click signals and fintech data. With over 15 years of experience in marketing and e-commerce, Jesse has held leadership roles at companies like Knot Standard, YOOX NET-A-PORTER GROUP, and Alpargatas S.A. In this episode… Which customer signals drive growth? Many e-commerce companies focus on lagging growth indicators, like conversions or revenue, when they should optimize for intentions rather than ou...
2025-05-13
1h 08
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Up Arrow Podcast | Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford
Jeff Oxford is the Founder and SEO Director of 180 Marketing, an e-commerce SEO provider. With over seven years of experience in e-commerce SEO, he has led over 200 SEO campaigns for brands like MasterCard and Belkin. Jeff frequently speaks at industry conferences and created LinkHunter, a tool designed to streamline link outreach efforts. In this episode… As SEO becomes more complex, competitive, and intertwined with AI-driven search, e-commerce brands struggle to adapt. With constant algorithm updates, disappearing clicks, and the rise of AI search integrations, how can brands break through the noise and rank effectively without was...
2025-05-06
1h 20
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Up Arrow Podcast | Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert
Christian Limon is the former Chief Growth Officer at Wish, which was the top spending advertiser on Google and Facebook. He was also the Chief Growth Officer at Tubi and Gemini. Throughout his career, Christian has achieved five exits and $28 billion in IPO and M&A proceeds. He has launched 20 apps and led 33 more apps on growth and monetization. Eric Seufert is the General Partner at Heracles Capital, a pre-seed venture capital fund focused on the mobile technology ecosystem. After beginning his career at Skype, he held a marketing leadership role at Rovio, where he launched Angry...
2025-04-29
1h 10
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Up Arrow Podcast | The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver
Jenica Oliver is the Founder and Fractional CMO at Blueprint Marketing Group, a certified women- and minority-owned marketing consultancy helping CPG brands scale through omnichannel expansion. With over 20 years of marketing experience, she has held leadership roles at companies like Yum! Brands, Mission Foods, and Borden Dairy Company. As an advocate for small- and minority-owned businesses, Jenica serves on several boards, including the Women’s Business Council and the Minority Supplier Development Council’s Minority Business Enterprise Input Committee (MBEIC). In this episode… Building a high-performing marketing team can be the silent killer — or the secret we...
2025-04-22
1h 21
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Up Arrow Podcast | Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion’s Future With CEO, Brieane Olson
Brieane Olson is the CEO of PacSun, where she has worked for 17 years. With over two decades of experience in the retail industry, she spearheaded PacSun’s collaborations with cultural figures like Kanye West and Kendall and Kylie Jenner. Brieane is also a board member at Women in Retail Leadership, Shoptalk, and Design Thinking for UC schools. In this episode… Fashion brands face the ongoing challenge of remaining relevant in youth culture. With shifting values, rapid trend cycles, and a demand for authenticity, many businesses struggle to connect with Gen Z and Gen Alpha in mean...
2025-04-15
1h 13
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Up Arrow Podcast | Your Mind Is Hindering Your Growth: How To Unlock It With Optimism & Bravery With Melanie Marshall
Melanie Marshall is a speaker, coach, and filmmaker who guides individuals through their personal journeys. As an internationally acclaimed journalist, she spent over 20 years with BBC News, reporting from high-risk regions like Ukraine, Afghanistan, and China. Recognized for crafting human-centric narratives, Melanie’s work has received various awards and was nominated for multiple Emmys. In this episode… When the stakes are high and uncertainty is everywhere, how can you make clear decisions without getting paralyzed by fear? Whether you’re navigating a supply chain crisis or a major acquisition, the mental weight can feel overwhelming — like you’r...
2025-04-08
1h 24
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Up Arrow Podcast | Actionable AI for Marketers – The Human in the Loop With Britney Muller
Britney Muller is an AI consultant and keynote speaker advising tech companies on AI strategies, machine learning, and workflow automation. With over 10 years of experience in generative AI, she has developed over a dozen in-house AI applications. Britney was the former Marketing Manager at Hugging Face, where she launched the largest open-source, multilingual model. In this episode… AI is changing the game for marketers, but many don’t leverage it to its fullest potential for their businesses. Rather than producing AI-driven content at a faster rate, companies should focus on building a strong brand presence and le...
2025-04-01
1h 14
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Up Arrow Podcast | Your UGC Sucks: How Hero Content Scaled This Brand From $3M to $2B With Jacques Spitzer
Jacques Spitzer is the CEO of Raindrop, a four-time Emmy® award-winning creative agency. Under his leadership, Raindrop has produced high-impact ads that have generated over a billion views and more than $1 billion in campaign sales for brands like Dr. Squatch, Manscaped, and Native. Jacques was named one of California’s most visionary CEOs by the Los Angeles Times. He also co-produced the award-winning documentary Wampler’s Ascent and is an investor in multiple consumer brands. Jacques is the author of People Love Turkey Sandwiches, a collection of marketing parables designed to inspire innovation. In this episode… Many...
2025-03-25
1h 15
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Up Arrow Podcast | Why Most Founders Fail at Content (And How To Fix It) With Nathan Chan
Nathan Chan is the Founder and CEO of Foundr, a global media and education company connecting millions with influential entrepreneurs. Under his leadership, Foundr has featured interviews with prominent figures such as Richard Branson, Arianna Huffington, and Tim Ferriss. Nathan bootstrapped Foundr from the ground up, providing insights on content marketing, brand building, and business growth for entrepreneurs worldwide. In this episode… Creating a business that stands out in the market is a goal for many entrepreneurs, but few understand the challenges of reaching this point. What does it take to transition from a side hust...
2025-03-18
1h 16
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Up Arrow Podcast | Content Wars: Product Pages vs. Resources — Which One Wins in SEO With Kristan Bauer
Kristan Bauer is an Advisor and the Founder of Conifr Media, an SEO consulting agency, which she sold to SEO Collective in 2024 to elevate their success. With over 15 years of experience in search marketing, she has developed SEO strategies for numerous Fortune 500 companies and prominent brands, including Google, National Geographic, and Express. Before Conifr Media, Kristan served as the Director of SEO at Zillow Group, where she managed a channel with over one billion annual visitors, and the Head of SEO at Amazon Web Services. Kristan provides independent consulting, advising, and coaching across various business and marketing disciplines.
2025-03-11
1h 17
Nina Schwarz
download [ePub] Act of Oblivion by Robert Harris
download [ePub]Act of Oblivion by Robert Harris Download Book Here ==> https://karunggonisan.blogspot.com/60141403-act-of-obliviondownload [ePub]Act of Oblivion by Robert HarrisRead OnlineAct of Oblivion by Robert Harris is a great book to read and that's why I recommend reading or downloading ebook Act of Oblivion for free in any format with visit the link button below.Read Book Here ==> https://karunggonisan.blogspot.com/60141403-act-of-oblivion**Download Book Here ==> https://karunggonisan.blogspot.com/60141403-act-of-oblivionBook Synopsis : From...
2023-09-19
00 min
iwaktengiri
READ [epub] Act of Oblivion by Robert Harris
DOWNLOAD [pdf] Act of Oblivion by Robert Harris Download Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivion[EPUB] [read] Act of Oblivion by Robert HarrisRead Online Act of Oblivion by Robert Harris is a great book to read and that's why I recommend reading or downloading ebook Act of Oblivion for free in any format with visit the link button below.Read Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivion**Download Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivionBook Synopsis...
2023-09-08
00 min
usro si dalban
READ [epub] Act of Oblivion by Robert Harris
DOWNLOAD [pdf] Act of Oblivion by Robert Harris**Download Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivion[EPUB] [read] Act of Oblivion by Robert HarrisRead Online Act of Oblivion by Robert Harris is a great book to read and that's why I recommend reading or downloading ebook Act of Oblivion for free in any format with visit the link button below.**Read Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivion**Download Book Here ==> https://wartakinclunganeras.blogspot.com/60141403-act-of-oblivionBook Synopsis : From...
2023-09-08
00 min
Historia dla Dorosłych
33 - Philadelphia Austen
Philadelphia urodziła się 15 maja 1730 roku. Rok później, w 1731, urodził się jej brat George. Jej brat miał później ósemkę dzieci, a wśród nich także pisarkę Jane Austen. Tak więc Philadelphia była ciotką Jane. Ich rodzicami byli chirurg William Austen oraz Rebecca, która była wdową. Jej pierwszy mąż też miał na imię William, a miała z nim syna także Williama. Jej pierwszy mąż William Walter zmarł w 1726. Rok później wyszła za mąż za Williama Austena. Urodziła im się czwórka dzieci. Niestety pierwsze i ostatnie dziecko zmarło w dzieciństwie. Pozostali więc tylko P...
2022-12-10
18 min