Shows
Artificial BreakdownS01E11 Innovation in Education | Dr. Mohammad KeyhaniAs our Inventures 2025 series continues, Pete and Carrie sit down with Dr. Mohammad Keyhani, Associate Professor of Entrepreneurship and Innovation at the Haskayne School of Business. We dive into the fascinating (tumultuous) intersection of education, entrepreneurship and innovation, and what the future of business leaders looks like in a world increasingly shaped by AI technologies.Dr. Keyhani drops some knowledge on how education is adapting to prepare the next wave of innovators, and what it takes to thrive in today’s ever-evolving landscape. Whether you're an educator, entrepreneur or just interested in (terrified of) how innovation is re...2025-07-2941 min
Sobeys & Safeway Liquor Beer of the WeekSobeys Liquor Beer of the Week: ZGM BrewingIt's Friday, which means it's the fan favourite Sobeys & Safeway Liquor Beer of The Week! This week’s drink of the week was provided by Peter Bishop, from ZGM Brewing! He joined the fellas to showcase this week’s drink of the week, which is the Stickler Mixer Variety Pack. You can purchase an 8-pack for $23.99, saving $6.00 when you buy one!2025-07-2910 min
Artificial Breakdown10. Finding Venture Capital | Jenny McLean + Darren EngelsWelcome to Artificial Breakdown's first episode from our incredible weekend at Inventures 2025! Pete and Carrie sit down with Jenny McLean and Darren Engels from Tailwind Ventures, based right here in Calgary. Learn about how AI is changing what venture capitalists are looking for, and also how it's changing how they're doing their job. Here's a hint: Jenny and Darren's vast expertise isn't easily replaced. Keep an eye out for a whopping 5 more episodes from guests at this year's Inventures conference. *Note: Audio quality may be lower than normal due to the nature of live recording....2025-07-1631 min
Build UpTransforming Homes with Outdoor LivingIn this conversation, Steve Greggs discusses the growing trend of outdoor living spaces in home design, emphasizing the importance of treating outdoor areas as extensions of the home and a significant way to increase ROI. He shares insights on creating cohesive designs that integrate indoor and outdoor spaces, the benefits of planning outdoor features during the initial home build, and the challenges faced in landscape design. The discussion also touches on regional differences in outdoor preferences, the impact of COVID-19 on buyer expectations, and the potential for increased home value through thoughtful landscaping.2025-06-2640 minBuild UpDesigning for What’s Next: Trends Shaping Homes and CommunitiesIn this conversation, Alison Girard, Director of Marketing and Placemaking for Brookfield Residential, discusses evolving trends in home design, affordability, and community living. She emphasizes the importance of thoughtful design that accommodates changing consumer lifestyles, the growing demand for outdoor spaces, and the role of townhomes and accessory dwelling units (ADUs) in addressing housing shortages. The discussion also highlights the significance of master planned communities and the need for builders to stay informed about market trends and consumer preferences.Key takeawaysPlacemaking is about creating meaningful community spaces.Affordability is a pressing issue in the housing...2025-06-1058 min
Artificial Breakdown9. From Art to AI | Owen BrierleyOwen Brierley, Doctor of Computational Media Design and Course Leader for Creative Industries at the University of Kingston, joins Carrie “Artists in tech are my Roman Empire” Robinson and Pete “There are storylines in games?” Bishop to artfully discuss the conversation about how artists are using AI and what that means for everything from how ChatGPT talks to you to how NPCs could evolve in your next favourite game. Put down your copy of Macbeth and join us for a chat about one artist’s evolution into tech and why Owen is calling from the UK. Guests...2025-06-0647 min
Artificial Breakdown8. The Future of Fashion | Courtney KosCarrie “are skinny jeans back in yet?” Robinson and Pete “my capsule wardrobe is for space travel” Bishop are joined by the future-forward Courtney Kos, co-founder of Prévoir.ai, creating data-driven fashion collections—and reducing waste as she goes. Courtney takes us behind the scenes of how she’s sewing AI into the world of fashion, reducing textile waste and forecasting trends in an industry that's all about staying one step ahead.Slip on your most stylish thinking cap (or just your comfiest hoodie) and join us for a conversation that's part tech talk, part style talk and 100...2025-05-1438 min
SpotlightArtificial Breakdown and the AI RevolutionIn this special Spotlight crossover episode, we shine a light on Artificial Breakdown, the new podcast from ZGM Modern Marketing Partners that dives deep into the evolving world of AI.Join hosts Peter Bishop and Carrie Robinson as they explore how artificial intelligence is reshaping industries of all kinds. In this episode, we focus in on creative industries—from marketing and advertising to content creation and beyond.We unpack the opportunities, challenges, and ethical questions AI presents for creative professionals and discuss how agencies and brands alike can adapt to stay ahead of the curve....2025-04-0131 min
Artificial Breakdown7. Music Industry Ethics | James O’BrienAI is coming for the music industry—because what it needs right now is more controversy over who owns what. Carrie and Pete sit down with James O’Brien, Co-CEO of Sound Ethics to talk about AI’s role in music: can AI and artists coexist, or are we about to see the world’s weirdest battle of the bands? Tune in for some hot takes, ethical debates and what musicians can do to move forward in the era of AI on today’s episode of Artificial Breakdown.https://www.soundethics.org/ Guests: James O’Bri...2025-03-3149 min
Artificial Breakdown6. Learning Through Play | Mike + SamiIs there room for frivolity in the world of AI literacy? We freaking hope so. Carrie and Pete chat with Mike Jacobson and Sami Kriegstein Jacobson from itwritesitself.ai (and about 100 other awesome projects) to talk about the role that play has when learning new tools. Share a few laughs and a few insights on today’s episode of Artificial Breakdown.Music: Music from Uppbeat:Title: Make It HappenArtist: All Good FolksLicense code: 6BVFZAHAWVMGPFRESend us a text2025-02-2445 min
Artificial Breakdown5. AI Agents | Karl YehAI agents are making waves in the business world—but what’s really behind the screen? Today, Carrie and Pete sit down with Karl Yeh, Chief AI Officer and Co-founder of 0260.AI, to talk about AI agents and what businesses should (and shouldn’t) expect from the buzz. Tune in and let’s break it down!Guest: Karl YehHosts: Carrie Robinson, Pete BishopProducer: Pete BishopMusic: Music from Uppbeat:Title: Make It HappenArtist: All Good FolksLicense...2025-02-0338 min
Artificial Breakdown4. AI Design + Illustration | Nicola PringleToday Carrie and Pete talk to their talented co-worker, Nicola Pringle, Associate Creative Director at ZGM Modern Marketing Partners. They chat about the making of the Artificial Breakdown logo, where in the creative process AI can help designers and some casual doomsday predictions. Music:Music from Uppbeat:Title: Make It HappenArtist: All Good FolksLicense code: 6BVFZAHAWVMGPFREhttps://uppbeat.io/t/all-good-folks/make-it-happenSend us a text2025-01-1738 min
Rozmowa z Gorzowa - Radio GorzówPaweł Nowacki, dyrektor ZGMZ Pawłem Nowackim, dyrektorem Zakładu Gospodarki Mieszkaniowej rozmawiała Elżbieta Kobelak:2025-01-1416 min
Artificial Breakdown3. The Carbon Cost of AI | Dave NagyCarrie and Pete bring Dave Nagy into the "studio" with only one of them knowing what to expect. Dave is a serial entrepreneur Founder at eCommerce Canada and they chat with him about the tucked-under-the-rug environmental downsides of the AI revolution, building your brain* into a chatbot and how one good boozy brunch can unearth a multitude of discoveries. *Note: not an actual brain.Music:Music from Uppbeat:Title: Make It HappenArtist: All Good FolksLicense code: 6BVFZAHAWVMGPFREhttps://uppbeat.io/t/all-good-folks/make-it-happenSend us...2024-12-1347 min
Artificial Breakdown2. AI Literacy + Ethics | Stephanie EndersToday Carrie and Pete talk to Stephanie Enders, Chief Delivery officer at Amii (Alberta Machine Intelligence Institute). Listen in as they chat about AI literacy, why ethics matter and what the heck is up with Alberta’s AI adoption rates.Links: Upper Bound 2025: https://www.upperbound.ai/ Stephanie’s Upper Bound 2024 Talk: https://youtu.be/AtkskoAvyw0?si=DvoDf0O2Fo9kiAys Amii: https://www.amii.ca Music: Music from Uppbeat:Title: Make It HappenArtist: All Good FolksLicense code: 6BVFZAHAWVMGPFREhttp...2024-11-2646 min
Artificial Breakdown1. AI Adoption at Work | Carrie + PeteWelcome to Artificial Breakdown! Join Pete “I’m going to date myself here” Bishop and Carrie “I’ll fix my audio for the next recording session” Robinson as they start their AI podcast for curious people. On episode one, your (mostly) capable hosts chat with each other about AI anxieties and adoption at work.SummaryIn this conversation, Pete and Carrie discuss the formation of an AI Taskforce within their marketing agency, exploring the challenges and excitement of integrating AI into their work culture. They delve into team building, inclusivity, overcoming anxiety related to AI, and t...2024-10-1728 min
The Explore84 Podcast with Mark KondratRacing, Writing, and Redefining Limits with Carrie RobinsonMeet Carrie Robinson - recent triathlete, musician, and Copywriter & AI Specialist at ZGM Modern Marketing Partners.Carrie’s journey into triathlons began with a 60k bike ride at Gran Fondo, an experience that ignited her passion for race training. Embracing the physical and mental benefits of this challenge, she decided to dive into the world of triathlons and challenge her belief that this wasn’t something she could do.Beyond her athletic pursuits, Carrie is also a talented writer and musician, performing with her band, Uncle Susan. As a versatile creative, Carrie explores various artistic aven...2024-08-0655 minBuild UpZGM x Firehouse: Teaming up to transform homebuilder marketing in Dallas, TX with Steven Smith and Tripp Westbrook | Build Up Summer SpecialWe have some exciting news that just couldn't wait, so we're bringing you a special episode out of season. We're incredibly excited to introduce our partnership with Firehouse Agency, a full service marketing agency located in Dallas, Texas, to our listeners.In this special summer episode, we invited Steven Smith, CEO, and Tripp Westbrook, President & CCO, of Firehouse to chat about what they specialize in, how ZGM and Firehouse align on our visions for shaking up homebuilder marketing, homebuilding trends they're seeing in Texas, and more. Sign...2024-06-1227 minBuild UpOur top season three takeaways + favourite brand experiences with Jordan, Salina and Shelby | Build Up Episode #30It's the final episode of Season 3! 🎉 Thanks for sticking around with us for another season.In this episode, Jordan, Salina, and Shelby recapped their top takeaways from this season, shared their favourite personal brand experiences, and what homebuilders can take away from those memorable moments.What should we discuss next season? DM us on Instagram or comment on LinkedIn with topic ideas and guest suggestions for Season 4. You can even let us know what your top takeaway from this season was, who your favourite brand is...2024-04-1732 min
The Explore84 Podcast with Mark KondratRedefining Success: Life After Entrepreneurship with Jeff ArchibaldMeet Jeff Archibald - retired entrepreneur and cofounder of Paper Leaf, a leading web & mobile app firm located in Edmonton, Alberta. After being acquired by ZGM, Jeff decided to take a step back from his digital agency and discover his identity outside of being an entrepreneur. In 2023, Jeff moved to a small ski town in British Columbia, and spends his time mountain biking, trail running, alpine and backcountry skiing.Join us for a conversation about the importance of growth and balance, how to navigate big life changes with resilience, and what it means to be s...2024-04-161h 12Build UpHow to avoid the Sea of Same with your brand; a creative chat with Ryan Kenny and Scott Steele | Build Up Episode #29For episode 9, we invited two longtime Storytelling ZGMers, Ryan Kenny, Copy Director, and Scott Steele, Director of Visual Execution, to the podcast. (Fun fact: both Scott and Ryan helped create the Build Up brand in 2021!)In this long overdue episode, we discussed what brand means from a creative point of view, how to help your homebuilder brand stand out from the Sea of Same, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for...2024-04-0342 minBuild UpEmpowering employees to live your brand with Amy Owen | Build Up Episode #28Can you believe we're nearing the end of season 3? For episode 8, we invited Amy Owen, Vice President of Human Resources at Highland Homes, to the podcast. In this episode, we discussed what brand means to Highland Homes, how being an employee-owned company impacts your brand, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes2024-02-2136 min
超好听草原歌曲500首｜一起感受美好草原的辽阔哈BE- ZGM草原美2024-02-1403 minBuild UpBuilding your homebuilder brand through content marketing with Derek Hovinga | Build Up Episode #27Welcome back, listeners! For our seventh episode, we invited Derek Hovinga, Full Funnel Content Strategist and Founder of The Inbound Lab, to the podcast. In this episode, we discussed how to implement a full funnel content marketing approach for your brand. We chatted with Derek about how inbound & content marketing has changed since 2015, how to use content marketing to tell your brand story, how content marketing can help you become an authority in the homebuilder space, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your...2024-02-0736 minBuild UpUsing your advertising strategy to enhance your brand presence with Sara Kerr | Build Up Episode #26Can you believe we're officially over the halfway mark for Season Three? For our sixth episode, we invited Sara Kerr, ZGM's Associate Media Director, back to the podcast to discuss how to develop an effective paid media strategy for your brand. Sara shared how brand advertising is different from product advertising, the strongest channels to tell your brand story, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes2024-01-2432 minBuild UpEnhancing your brand with customer experience with Shane Wenzel and Liz Lipton | Build Up Episode #25For our fifth episode of Season Three, we invited Shane Wenzel, CEO & President, and Liz Lipton, Customer Experience Manager, from Shane Homes to discuss brand experience. Shane and Liz shared why Shane Homes invests heavily in the customer experience, their favourite examples of "wow" moments, brand experiences that have stood out to them, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes2024-01-1046 minBuild UpSupercharge your social media with brand with Rebecca Walkemeyer and Katie Samycia | Build Up Episode #24For our third episode of Season Three, we invited Rebecca Walkemeyer, Markeing Manager, and Katie Samycia, Digital Marketing Coordinator, from Cantiro, to discuss branded social strategies. In this episode, Rebecca and Katie share how they approach creating a social strategy around Cantiro's brand purpose, why they include their sales team on social media, how to determine what platforms your brand should be on, and more.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the...2023-12-1333 minBuild UpHow homebuilders can benefit from brand collaboration with Lina Nguyen | Build Up Episode #23For our third episode of Season Three, we invited Lina Nguyen, Enterprise Marketing Manager at Rohit, to discuss the power of brand collaboration. Lina walked us through Rohit's recent collaboration with award-winning interior designer Louis Duncan-He and passed on advice for other homebuilders looking to do brand collaborations.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes2023-12-0629 minBuild UpHow to level up your marketing using AI with Tim Sloan from Paper Leaf | Build Up Episode #22For our second episode of Season Three, we invited Tim Sloan, VP of Development and Management from our sister company Paper Leaf, to discuss what artificial intelligence is, what programs exist today, and how AI relates to brand and homebuilders.Now the question is....did AI write this? 👀Editor's Note: We apologize for the construction noise in the background! Pretty on brand for a homebuilder podcast though, right?Want to get the show notes and other homebuilder learning resources delivered straight to your inb...2023-11-1546 min
In The Business Of SomethingIn The Business Of: Art DirectionWelcome back for another season of In The Business of Something! The podcast that demystifies the world of advertising and highlights the amazing people in the industry. We're excited to kick off the season with Nicola Pringle, an award-winning, locally revered Art Director from ZGM Modern Marketing Partners. Over the course of her career, Nicola has shaped countless brands and marketing campaigns through her incredible artistry and powerful ideas. In this episode, Nicola chats with Adam Rozenheart and Brooke Langmaid, from the ACE board, about her journey getting into the world of advertising - including al...2023-11-0933 minBuild UpBrand 101 with Dan King the Brand King | Build Up Episode #21In our Season Three premiere (🎉) we invited Dan King, President and Partner of ZGM Modern Marketing Partners on the show to discuss brand and brand platforms. In this episode, learn what a brand is (and isn't), how brand plays a role in your organization, and why all homebuilders should invest in their brands.Want to get the show notes and other homebuilder learning resources delivered straight to your inbox? Sign up for the show notes: https://blog.zgm.ca/en/build-up-show-notes2023-11-0240 min