Shows
Tabletop Business Masterminds with Zack Applewhite3 Mistakes TTRPG and Tabletop Game Creators Make in their Content MarketingJoin the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: discord.gg/RxyATDftwMYou can also connect me on the following platforms:Applewhite Publishing Kickstarter - https://www.kickstarter.com/profile/applewhitegames/createdBetta Games Kickstarter - https://www.kickstarter.com/profile/bettagames/createdTabletop Business Masterminds TikTok - https://www.tiktok.com/@tabletopbusiness Zack Applewhite DnD TikTok - https://www.tiktok.com/@zackapplewhiteFacebook: https://www.facebook.com/profile.php?id=61574113427736Instagram: https://www.instagram.com/tabletopbusinessmasterminds/ BlueSky: ApplewhiteGames.bsky.socialTwitter: @ApplewhiteGamesSpeaker: Zack Applewhite#tiktokmarketing #tiktokalgorithm #tiktokoptimization #podcastmarketing #ttrpgpodcast #ttrpgtiktok #ratemymarketing #marketingevaluation #marketingconsultation #dndtiktok #TabletopBusinessMasterminds...
2025-06-2401 minTabletop Business Masterminds with Zack ApplewhiteStrategy Session with Alex Pravdin | Tabletop Business MastermindsHad a great time talking with Alex about his amazing projects, opportunities, how to balance them, and sharing marketing tips. I also go into a few minor rants about the state of the TTRPG market, Hasbro, WOTC, and how one might go about competing with them in a serious fashion
You can follow and learn more about Alex and his projects here: https://linktr.ee/RealTableTopics
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6Qp...
2024-08-191h 22Tabletop Business Masterminds with Zack ApplewhiteMicro-Kickstarter 101 - Origins Game Fair 2024 Seminar | Tabletop Business MastermindsThank you to everyone who joined me at Origins Game Fair for my Micro-Kickstarter 101 seminar! I had an amazing time chatting and answering your questions.
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform of your choosing:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
YouTube: https://www.youtube.com/@TableTopBusinessMasterMinds
TikTok @zackapplewhite: https://www.tiktok.com/@zackapplewhite
Faceb...
2024-06-231h 07Tabletop Business Masterminds with Zack ApplewhiteContent Marketing 101 - Origins Game Fair 2024 Seminar | Tabletop Business MastermindsThank you to everyone who joined me at #OriginsGameFair for my Content Marketing 101 seminar! I had an amazing time chatting and answering your questions.
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform of your choosing:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
YouTube: https://www.youtube.com/@TableTopBusinessMasterMinds
TikTok @zackapplewhite: https://www.tiktok.com/@zackapplewhite
2024-06-2358 minTabletop Business Masterminds with Zack ApplewhiteStrategy Session with Aida from RollSpark RPG | Tabletop Business Masterminds PodcastHad a great time following up with Aida on their Micro-Kickstarter success journey hearing all about their latest project. In this one-on-one we covered a few of ins and outs of the Micro-Kickstarter strategy, promotion, and fulfillment but I am quickly pulled into an exciting conversation (mostly me rambling) about community and breaking down an exciting new project into something you can build toward with smart marketing and strategy.
You can follow and learn more about Aida here:
Discord: IntrepidTraveler03
Instagram:
https://instagram.com/roll.spark?igshid=YTQwZjQ0NmI0OA==
Patreon: https://www.pa...
2024-03-251h 25Tabletop Business Masterminds with Zack ApplewhiteTabletop Journeys Micro-Kickstarter Strategy Session Part #2 | Tabletop Business MastermindsHad a great time following up Lewanika, Josh, & Glen from 'Tabletop Journeys'. We had a very full discussion on transitioning from big projects to small projects, pricing strategies, product strategies, crowdfunding experiments, future plans and more!
You can explore and enjoy the many TTRPG projects of the 'Tabletop Journeys' crew by following the links below:
Kickstarter: https://www.kickstarter.com/profile/ttjourneys/created
Crowdfundr: https://crowdfundr.com/profiles/tabletop-journeys-llc
Podcast: https://open.spotify.com/show/2f5ufSmvTWrZONSjMxt4Iq
Website: https://ttjourneys.com/
X: https://www.twitter.com/ttjourneys
Facebook: https://www.facebook.com/ttjourne...
2024-03-011h 09Tabletop Business Masterminds with Zack ApplewhiteTabletop Journeys One-On-One Micro-Kickstarter Strategy Session | Tabletop Business MastermindsHad an amazing time talking with Lewanika, Josh, & Glen from the Tabletop Journeys podcast about their experiences launching their Micro-Kickstarter and pivoting to something bigger. Lots of great discussion about process, budget setting, advertising, and more.
My only regret from this episode is that I could have talked with them another 4 hours and will definitely have to have them back on once they've fulfilled their Kickstarter.
Enjoy this one-on-one strategy session with the minds of Tabletop Journeys whom you can follow and learn more about here:
Kickstarter:
https://www.kickstarter.com/projects/ttjourneys/th...
2024-01-101h 30Tabletop Business Masterminds with Zack ApplewhiteD&D / TTRPG Marketing for 2024 Webinar | Tabletop Business MastermindsJoin the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work on the platform of your choosing:
✨ YouTube: https://www.youtube.com/@TableTopBusinessMasterMinds
✨ TikTok @zackappleawhite: https://www.tiktok.com/@zackapplewhite
✨ Facebook Page: https://www.facebook.com/ApplewhiteGames
✨ Facebook Group: https://www.facebook.com/groups/dndunlimited
✨ Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
✨ Website: https://applewhitegames.com/
Host: Zack Applewhite
2023-12-091h 06Tabletop Business Masterminds with Zack ApplewhiteAidan from RollSpark RPG One-On-One Strategy Session | Tabletop Business MastermindsHad a great time chatting with Aiden about the ins and outs of his Kickstarter, Facebook advertising strategies, Patreon, Building toward his larger goals as a writer, and more!
Enjoy this one-on-one strategy session with Aiden whom you can follow and learn more about here:
Kickstarter:
https://www.kickstarter.com/projects/rollsparkrpg/the-mourning-mansion-a-horror-one-shot-or-adventure-for-5e
Instagram:
https://instagram.com/roll.spark?igshid=YTQwZjQ0NmI0OA==
Patreon: https://www.patreon.com/rollsparkrpg
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg...
2023-09-281h 29Tabletop Business Masterminds with Zack ApplewhiteMichael Wu (DM Micycle) One-On-One Strategy Session | Tabletop Business MastermindsHad a great time talking with Michael about his successful Micro-Kickstarter, his plans for the future, pros and cons of social media, and ideas for how to nurture and grow his audience moving forward.
Enjoy this one-on-one strategy session with Michael Wu (DM Micycle) whom you can follow and learn more about here:
Kickstarter: https://kickstarter.com/profile/dmmicycle
Twitter: https://twitter.com/DMmicycle
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6...
2023-08-2459 min
Down Trails of VictoryS3 E2--Greg DavisChampionship Fridays and Championship Saturdays...Greg Davis, legendary Port Neches-Groves High School graduate, talks about his storied football career, including: his years as a student at Woodlawn Junior High and PN-G;quarterbacking the Indians on their 1968 District Championship run;his return to PN-G as offensive coordinator, where the Indians won a State title in 1975, made a Semifinal appearance in 1976, and another Final appearance in 1977;his career in collegiate coaching;his seven years at Texas A&M as an assistant working under Emory Bellard, T...
2023-07-211h 43Tabletop Business Masterminds with Zack ApplewhiteThomas of Birdie Maps One-On-One Strategy Session | Tabletop Business MastermindsIt was an absolute pleasure to chat with Thomas about audience growth, social media hacks for TikTok and Facebook Reels, Kickstarter, advertising, and more!
Enjoy this one-on-one strategy session with Thomas of Birdie Maps whom you can follow and learn more about here:
Instagram: https://www.instagram.com/birdiemaps/?hl=en
Reddit: https://www.reddit.com/user/BirdieMaps/
Patreon: https://www.patreon.com/BirdieMaps
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord...
2023-07-121h 06Tabletop Business Masterminds with Zack ApplewhiteContent Marketing 101 Presentation - Origins Game Fair 2023 | Tabletop Business MastermindsThis is the audio from a presentation on Content Marketing I delivered at the 2023 Origins Game Fair in Columbus Ohio.
Watch the full video here: https://youtu.be/XcAMh1fLt8w
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform of your choosing:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
Website: https://applewhitegames.com/
2023-06-2357 min
PageStarter14. Small, Stress free, and Fun! The Power of a Micro Kickstarter Launch with Zack ApplewhiteWhat's a micro Kickstarter campaign, and how can it help MORE authors enter the crowdfunding space? Listen to Zack Applewhite's approach to successful serial Kickstarter launches and the strategy behind them all.
Professionally, Zack Applewhite is employed as a Search Engine Optimization & Digital Marketing Strategist. On the side, Zack has a great deal of passion for stories and the people who craft them and is always eager to offer tricks, strategies, and advice to help his community.
Zack Is working on a book to map out further how creators can u...
2023-06-1646 minTabletop Business Masterminds with Zack ApplewhiteSnowy's Maps One-On-One Strategy Session | Tabletop Business MastermindsIt was an absolute pleasure to chat with Snowy about all things community building, Kickstarter, burn out, and marketing.
(also enjoy occasional special guest, Grayson the cat lol)
Enjoy this one-on-one strategy session with Snowy whom you can follow and learn more about here:
Twitter: https://twitter.com/snowystar122
Reddit: https://www.reddit.com/user/Snowystar122
Patreon: https://www.patreon.com/snowysmaps
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform...
2023-05-1553 minTabletop Business Masterminds with Zack ApplewhiteTony from Xero Sum Games One-on-One Strategy Session | Tabletop Business MastermindsEnjoy this one-on-one strategy session with Tony from Xero Sum Games whom you can learn more about here:
Website: https://www.distemperverse.com/
Instagram: https://www.instagram.com/xerosumstudio/
Twitter: https://twitter.com/XeroSumGames
Facebook: https://www.facebook.com/DistemperVerse
YouTube: https://www.youtube.com/channel/UCnWXCQxaJ-xDDkvpEKAU6tw?sub_confirmation=1
Linktree: https://linktr.ee/xerosum
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at...
2023-04-191h 02Tabletop Business Masterminds with Zack ApplewhiteKei Crips from Sword & Thorn One-on-One Strategy Session | Tabletop Business MastermindsEnjoy this one-on-one strategy session with Kei Crips from Sword & Thorn whom you can learn more about here:
Website: https://swordandthorn.com/
Instagram: https://www.instagram.com/sword_thorn/
Twitter: https://twitter.com/sword_thorn
LinkedIn: https://www.linkedin.com/in/kei-c-0b3865212/
TikTok: https://www.tiktok.com/@sword_thorn
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/ZHVQS3b5
You can also connect with and see more of my work at the site/platform of your...
2023-04-091h 03Tabletop Business Masterminds with Zack ApplewhiteFighter Guy Studios One-on-One Strategy Session | Tabletop Business MastermindsEnjoy this one-on-one strategy session with Ryan from Fighter Guy Studios whom you can learn more about here:
Website: https://www.fighterguystudios.com/
Twitter: https://twitter.com/fightguystudio
Itch.io: https://fighterguystudios.itch.io/
Join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform of your choosing:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
Website: https://applewhitegames.com/
TikTok @zackapplewhite...
2023-04-021h 06Tabletop Business Masterminds with Zack ApplewhiteWebinar: D&D / TTRPG Marketing for 2023 | Tabletop Business MastermindsThis is the audio from a webinar I gave in November of 2022 to help creators in the D&D / TTRPG community.
You can join the Tabletop Business Masterminds Discord to stay up to date on the latest trends and tactics: https://discord.gg/j6QpyBDub6
You can also connect with and see more of my work at the site/platform of your choosing:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
Website: https://applewhitegames.com/
TikTok @zackapplewhite: https://www.tiktok.com/@zackapplewhite
Facebook Page: https://www.facebook.com...
2023-03-3159 min
Tabletop Business Masterminds with Zack ApplewhiteMicro-Kickstarter 101 Webinar | Tabletop Business MastermindsThank you to everyone for coming to the webinar. I look forward to seeing your projects come to life.
Connect with me online:
Kickstarter: https://www.kickstarter.com/profile/applewhitegames/created
Website: https://applewhitegames.com/
TikTok @zackapplewhite: https://www.tiktok.com/@zackapplewhite
Twitter @ApplewhisteGames: https://twitter.com/ApplewhiteGames
Facebook Page: https://www.facebook.com/ApplewhiteGames
Facebook Group: https://www.facebook.com/groups/dndunlimited
2023-03-1958 min
Thinking Critically: A D&D DiscussionBrandingPart 3 in our Marketing for TTRPG Creators Series
Webinar sign up: https://docs.google.com/forms/d/e/1FAIpQLScjBv3TgGVtqTdIfU3az6Izhw-p0_QlIf_Z5fW2iYBIWEw7zw/viewform
Zack from Applewhite Games returns to the show to discuss the value of 'the person behind the logo' and how everything you do affects your reputation.
03:08 - How Branding Differs from Marketing
10:42 - The Silver Bullet of Good Branding
18:53 - You the Brand Versus You the Person
32:10 - Fear of Failure
38:48 - The Logo Game
46:48 - Etymology
Find Zack on:
Twitter: https://twitter.com...
2022-10-281h 03
Beholder to No OneMarketing for Small Creators in the TTRPG Space w/ Zack ApplewhiteMarketting is one of the hardest things to do when it comes to being a creator. Sometimes we just don't know where to start. Today I'm joined by Zack Applewhite as we discuss some of the things he's learned and that I've experimented with throughout our experiences as small time creators in the TTRPG space. Perhaps you have some tips you'll want to share in the comments too!
Zack Applewhite
Twitter | Kalynn's Twitter | Facebook | TikTok | Kickstarter
Table Party Podcast
Help support the show with Patreon or...
2022-08-291h 17
Thinking Critically: A D&D DiscussionKickstarterOnce again I'm joined by professional marketer and crowdfund-whisperer Zack Applewhite, of Applewhite Games, who shares his expertise in producing successful Kickstarters.
01:34 - Reframing Crowdfunding
12:29 - How To Get Started
20:22 - Pricing & Collaboration
32:55 - Promoting an Idea
39:26 - Spend Money to Make Money, and Other Contrived Platitudes
51:37 - Goals and how to Stretch Them
59:32 - Quickfire Tips!
Find Zack on:
Twitter: https://twitter.com/ApplewhiteGames
Facebook: https://www.facebook.com/groups/dndunlimited
YouTube: https://www.youtube.com/channel/UC7r-XEWm-W-8AFML-LAaT_A/
TikTok: https://www.tiktok.com/@zackapplewhite
Guilds of Eraegarth: https://www.kickstarter.com/projects...
2022-02-251h 07Thinking Critically: A D&D DiscussionMarketingThis episode I am joined by professional marketer Zack Applewhite, of Applewhite Games, who takes us on a whistle-stop masterclass of content marketing tips, advice, and real-world examples to help us better promote the amazing work we do! Starting with his suggestion of a "content chop shop" where you disassemble the content you create to vastly increase quality output.
Aside from the academic and business tactics, one thing we discuss at length is comfort. Perhaps unintuitively, it's more beneficial to stick with just the mediums you're comfortable with, to avoid saturation and a loss of quality; persisting...
2021-07-231h 05