Shows
Elevate and AccelerateA New ChapterIn this heartfelt episode of Elevate and Accelerate, our host, Zack Viscomi, says ‘farewell’—but not goodbye. As he embarks on a new chapter in his journey, Zack reflects on his time with the podcast, the incredible conversations, and the mission that has always driven him: helping business owners elevate themselves and accelerate their success.While this chapter may be closing, the story continues. Tune in as Zack shares what’s next for him, his unwavering passion for growth, and why true elevation never stops.The book doesn’t end just because the chapter does.Chapt...
2025-02-2503 minElevate and AccelerateHow to Attract Business, Not Chase itIn this powerful episode of Elevate and Accelerate, Zack Viscomi shares his proven strategies on how to stop chasing business and start attracting it. He dives deep into the importance of leaning into your authentic story as a way to magnetize clients and business opportunities. By embracing who you truly are and communicating that effectively, you can create strong connections and trust with your audience. If you're ready to step away from hustle culture and build a business that naturally draws in the right opportunities, this episode is for you!Tune in to discover:How authenticity...
2025-02-1113 minElevate and AccelerateEmbracing Your Story Will Make You A Better LeaderIn this episode of Elevate and Accelerate, host Zack Viscomi dives deep into the power of personal storytelling and how embracing your own narrative can transform your leadership abilities. As a leader in your business, understanding and owning your unique story can help you connect more authentically with your team, build trust, and inspire those around you. Zack shares actionable insights on how to leverage your journey—both the triumphs and the challenges—to create a more impactful and empathetic leadership style. If you're looking to accelerate your growth as a leader and elevate your business, this epis...
2025-01-2812 minElevate and AccelerateE&A Rewind: Using Social Media to Build Your AuthorityIn this episode of Elevate and Accelerate, we're rewinding to one of our most popular conversations from the past! Join us for a dive deep into the world of social media and its incredible power to help you establish and boost your authority in your niche or industry. Whether you're a budding entrepreneur, a seasoned professional, or just someone looking to increase their online presence, this episode is a must-listen.Joined by Ryan Ruff, Senior Content Producer at Celebrity Branding® Agency, we share practical insights, strategies, and success stories that will inspire and empower you t...
2025-01-1438 minElevate and AccelerateYour Gift To Your AudienceIn this episode of Elevate and Accelerate, host Zack Viscomi dives deep into the transformative power of authentic content creation. Whether you're an entrepreneur, thought leader, or business owner, Zack reveals how to craft a content strategy that resonates with your audience, builds trust, and sets you apart in your unique marketplace.Zack explores how you can begin establishing authority without coming across as pushy, creating content that aligns with your values and audience needs, and building long-term trust by consistently delivering value.Zack shares actionable insights, real-world examples, and tips to help you stand...
2024-12-3122 minElevate and AccelerateConnecting With Your Community: Elevating Your Brand & Creating ImpactIn this episode of Elevate and Accelerate, we dive into the power of community-driven connections and their ability to elevate your brand while driving meaningful impact. Join Zack as he explores how businesses, leaders, and entrepreneurs can authentically engage with their audiences to build trust, inspire loyalty, and create a ripple effect of positive change.Zack shares actionable strategies for fostering genuine relationships, leveraging community insights, and aligning brand values with real-world impact. Whether you're just starting out or looking to deepen your community connections, this conversation will equip you with the tools to amplify your influence...
2024-12-1716 minElevate and AccelerateBreathing into Greatness with Alexia ClondaIn this episode of Elevate and Accelerate, we sit down with the incredible Alexia Clonda, a Breathing and Mindset Coach whose life story is as inspiring as her professional achievements. With over 35 years of global experience in the Squash Industry, Alexia has built a remarkable career as a player, coach, and mentor.As a former World No. 5 and an Australian and British Junior Champion, Alexia shares her journey from dominating the squash courts to overcoming life-threatening asthma and other health challenges. Her ability to channel adversity into strength has shaped her passion for helping others unlock their...
2024-12-0349 minElevate and AccelerateThe StoryMindset Archetypes: Becoming The Author of Your StoryIn this episode of Elevate and Accelerate, host Zack Viscomi dives deep into the transformative power of storytelling—starting with your own. Through the lens of the StoryMindset Archetypes, Zack unpacks the roles we unconsciously adopt in our personal narratives and how we can shift from being passive participants to empowered authors of our lives.Discover how recognizing your archetype can unlock new perspectives, fuel personal growth, and help you rewrite the script of your future. Zack shares actionable insights, thought-provoking examples, and practical steps to align your story with the vision of who you want to be...
2024-11-1929 minElevate and AccelerateInvesting In Our Future: A Non-Traditional Approach to Early-Childhood Education"There is no better setting for a child to be themselves and open to learning than in an outdoor environment." This is the message of Little Forest Explorers and their Founder, Laura Engel, as they take early childhood education back to its roots...literally. On the latest episode of Elevate & Accelerate, we sat down with Laura to dive into the cutting-edge neuroscience behind their methodologies to create a continuous learning environment around a child to thrive. Laura shares how the children in their program are benefitting from this unique approach, and how her organization isn't a preschool...
2024-11-0544 minElevate and AccelerateThe Power of Everyday Grace: Parenting Teens with Depression (Feat. Kristina Nation)In this episode of Elevate and Accelerate, host Zack Viscomi talks with Kristina Nation, founder of Everyday Grace Adult Family Home and a certified parenting coach. Kristina has just released her new book, The Power of Everyday Grace: Parenting Teens with Depression, and shares her personal and professional insights on how to support teens struggling with mental health challenges.Kristina shares her journey and expertise, offering practical advice for parents navigating the challenges of raising teens with depression. She discusses the importance of empathy, open communication, and "everyday grace" in building strong, supportive family relationships....
2024-10-2247 minElevate and AccelerateImposters Never Have The Syndrome: Start Living Out Your Dreams with Alex 'Nemo' HanseIn this inspiring episode of Elevate and Accelerate, Zack Viscomi welcomes entrepreneur and motivational speaker Alex 'Nemo' Hanse to discuss "Imposters Never Have The Syndrome: Start Living Out Your Dreams." Nemo breaks down the concept of imposter syndrome and shares his personal journey of overcoming self-doubt to pursue his passions. Together, Zack and Nemo explore why the people who feel like imposters are often the ones who shouldn't, and how embracing your uniqueness is key to unlocking your full potential.Whether you're struggling with confidence or feeling stuck in the pursuit of your goals, this episode will...
2024-10-0844 minElevate and AccelerateThe Leadership Crisis (Feat. Joe Kiedinger)In this episode of Elevate and Accelerate, Zack welcomes on the President and Founder of Dignify, Joe Kiedinger. Dignify is a leadership consultancy specifically designed to help leaders like you who are seeking a system for building relationships, developing their employees and improving communication.Joe's unique experience led him from cruise ship director, to where he is today as one of the preeminent leadership coaches seeking to bring dignity to the world.Learn how you can end employee turnover, elevate employee engagement, and accelerate positive company culture...This and more on today's episode...
2024-09-2444 minElevate and AccelerateThe 2 Pillars of a Magnetic Personal BrandIn this episode of Elevate and Accelerate, Zack shines a light on the 2 Pillars of Personal Branding. Learn how to attract your ideal clients in today's episode of Elevate and Accelerate.Chapters:0:00 - Intro into1:20 - Duplication Dilemma4:20 - Relating To Your Audience/Prospects7:30 - Micro-Decisions and Opening Doors11:30 - Sharing Your Full Story13:30 - Example Testimonial16:30 - Engaging with Your Story20:10 - Combing Experience and Expertise22:20 - Actionable Steps For Today24:30 - Closing Remarks....
2024-09-1025 minElevate and AccelerateQuantum Questions: How To Create Abundance in Your Life with Victoria RaderIn this episode of Elevate and Accelerate, Zack is joined by Victoria Rader. Founder of YU2SHINE, Victoria's biggest passions is educating others on the topic of L.O.V.E (Life, Originating, Vibrant, Emotion) and how it has allowed her to prosper in both her personal life and as a business owner. Never allowing her upbringing in Soviet controlled Ukraine to determine her path and limits, Victoria or just simply "Vica" explains her outlook on life in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro into Victoria Rader
2024-08-2750 minElevate and AccelerateThe Most Powerful Person In The WorldIn this episode of Elevate and Accelerate, Zack discusses how story is the most powerful tool that you have. Whether in business, politics, personal relationships, or life in general, it is woven throughout all of it. Learn how to recognize and harness story at every level.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro2:00 - The Entrepreneur Mindset3:20 - It's Not What You Make, It's Who You Are7:00 - Story Is Subjective, Neither Good Nor Bad10:30...
2024-08-1316 minElevate and AccelerateTurning Purpose into Performance with Kenny LangeIn this episode of Elevate and Accelerate, Zack is joined by the engaging Kenny Lange. From a young entrepreneur selling lunches and Pokemon cards to scaling his own company and driving growth for others, Kenny has always been driven by a passion for leadership and organizational excellence.After successfully selling his business and helping another agencies thrive globally during challenging times, he has gained invaluable experience in transforming challenges into opportunities for growth.Kenny's commitment now is to help leaders like you achieve clarity and peak performance.Join Zack as he chats with...
2024-07-3039 minElevate and AccelerateMy CoreStory: The Why Behind My Passion For Story and BusinessIn this special episode of Elevate and Accelerate, Zack reflects on his life and the key moments that guided him to pursue his passion for Story and Business. We take an intimate look at the WHY behind Zack's purpose in order to shine a light on the importance of us all examining the stories we tell our selves, and what they say about our ambitions and goals. What does independence truly mean?This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro1:20...
2024-07-1631 minElevate and AccelerateStep Into It: A Conversation with Renowned Dr. Judy Morgan on Helping Our Pets Thrive and Our Businesses TooIn this episode of Elevate and Accelerate, Zack is joined by world renowned holistic veterinarian, pet health advocate, best selling author and host of the "Naturally Healthy Pets Podcast", Dr. Judy Morgan.Zack and Dr. Judy go under the surface on how caring about the small furry things in our life can teach us about entrepreneurship, individuality, and innovation.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:30 - Dr. Judy's Early Life on the Farm.4:00 - A Budding Veterinarian.
2024-07-0244 minElevate and AccelerateSee, Believe, Do with Christie HenslerIn this episode of Elevate and Accelerate, Zack is joined by the best selling author behind Life Hacks for Hard Times: 27 Proven and Practical Tools To Get Unstuck and Win at Life, Christie Hensler. Zack breaks down and analyzes some of Christie's favorites from her book to help you get unstuck and win! This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:10 - See, Believe, and Do.4:00 - Christie's Background with Mental Health.14:35 - Starting Over with New...
2024-06-1843 minElevate and AccelerateStory - The Key to Great PRIn this episode of Elevate and Accelerate, Zack closes out the Business Trifecta with the third of three elements...Public Relations. Join us today for a look at how understanding validation, reputation, and community can dramatically improve your business. Telling your authentic story is important, but without and understanding of these three arenas you'll have trouble scaling to that next level of success.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:00 - What is PR?3:10 - PR vs. Marketing
2024-06-0431 minElevate and AccelerateStory in MarketingIn this episode of Elevate and Accelerate, Zack revisits last episodes topic the Business Trifecta but specifically focuses the second of three elements...Marketing. Join us today for a look at one of the most talked about, and least understood elements in business and entrepreneurship. Telling your authentic story is important, but without and understanding of these three arenas you'll have trouble scaling to that next level of success.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:00 - Leads.3:30...
2024-05-2129 minElevate and AccelerateThe Three Accelerators For Media SuccessIn this episode of Elevate and Accelerate, Zack revisits last episodes topic the Business Trifecta but specifically focuses on one of it's key elements...media. Join us today for a look at one of Zack's most in demand workshops on business and entrepreneurship. Telling your authentic story is important, but without and understanding of these three arenas you'll have trouble scaling to that next level of success.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:40 - Media.4:05 - The...
2024-05-0725 minElevate and AccelerateFrom Hidden To Pursued - How To Build Your Authority Through MediaIn this episode of Elevate and Accelerate, Zack breaks down his most in demand workshop. At the intersection of great businesses is what Zack calls, the Business Trifecta. Telling your authentic story isn't important, but without and understanding of these three arenas you'll have trouble scaling to that next level of success.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.2:40 - The Business Trifecta.4:25 - Converting Better, Stage to Stage.6:20 - Being Promoted vs. Celebrated.8:10...
2024-04-2316 minElevate and Accelerate4 Major Plot Lines For BusinessIn this episode of Elevate and Accelerate, Zack breaks down one of his most popular workshops.If you'd like to run your business in a way that helps others live the life they want, while living the life you want, we must first talk about authenticity.Telling your authentic story isn't just a personal thing, your business can and should be authentic to you and your values. This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro.1:50 - Authenticity.3:05...
2024-04-0919 minElevate and AccelerateJoyful Impact - The Revelation of Personal BrandingIn this episode of Elevate and Accelerate, Zack shines a light on the revelation of personal branding. Why does it work, and why is it necessary for modern entrepreneurs?Today, Zack explains why sharing the authentic story behind you and your business can help grow your passions.In this content first world, customers and clients want to see the genuine article, the real deal. If you aren't putting your authentic self out there, the modern client won't give a second look. But if you are...you'll have a loyal customer for life.
2024-03-2621 minElevate and AccelerateBuild Authenticity and Trust - The Power Behind Sharing Your StoryIn this episode of Elevate and Accelerate, Zack challenges you to consider a brand is a story, and a great brand is a story that your customers share for you.You want leads to grow your business, but thousands of poor matches don't convert to thousands of great clients.Today, Zack explains why sharing the authentic story behind you and your business can help grow your passions.In this content first world, customers and clients want to see the genuine article, the real deal. If you aren't putting your authentic self out there...
2024-03-1223 minElevate and AccelerateMedia Vs. Marketing - Why a Media Company Should Run Your SocialsIn this episode of Elevate and Accelerate, we are joined by the Ryan Ruff, Senior Content Producer at Celebrity Branding Agency, the leading agency in authoritative content creation and strategy. Ryan and Zack dive into the common thinking behind most social media strategies today, and how it is drastically missing the mark, hindering your potential growth.This and more in today's episode of Elevate and Accelerate with Zack Viscomi.Chapters:0:00 - Intro to Ryan Ruff.1:50 - Media vs. Marketing.6:00 - Leads, Leads, Let's Try Something Else.
2024-02-2738 minElevate and AccelerateTurning Creative Passions Into Profitable Businesses with Tresa ChambersIn this episode of Elevate and Accelerate, we are joined by the Tenth Muse herself, Tresa Chambers. Tresa is a former journalist with Time Magazine, a writer, an editor, a marketer, and a project manager with over 25 years of experience. Tresa combined her talents and experience in helping creatives formulate clear visions for their businesses and founded Tenth Muse Enterprises. She now helps artists, creatives, and entrepreneurs connect their talent with the business savvy and tools to make their passions profitable.Today, Zack dives deep with Tresa to help you do the same....
2024-02-1337 minElevate and AccelerateYou Don't Need Leads To Grow Your BusinessIn this episode of Elevate and Accelerate, we challenge you to consider whether you are really after leads. Our host Zack Viscomi proposes that you are not. In fact, you see leads as the solution and the goal, whereas Zack sees leads as the band-aid.You want leads to grow your business, but thousands of poor matches don't convert to thousands of great clients.Today, Zack explains why a Media company, versus a marketing company, should be running your social media. In this content first world, customers and clients want to see the...
2024-01-3024 minElevate and AccelerateThe Heart of Business with Life Coach Brandon ArcherIn this episode of Elevate and Accelerate, we talk business. No, don't take out your spreadsheets and calculators. No not the fountain pen either. We are going deeper.Brandon Archer is a life coach, mentor, and teacher with over 20-years-experience. A few years ago, life gave Brandon a beautiful opportunity to grow and find help on his journey, he had a heart attack. Archer's extensive experience leading and coaching staff, athletes and other coaches has given him a foundation of deep curiosity. In this episode, Archer surprises Zack with his contradictory ideas on b...
2024-01-1744 minElevate and AccelerateStorytelling In Negotiation with Carol Barkes C.P.MIn this episode of Elevate and Accelerate, examine the how the power of storytelling can shape your powers of negotiation.Carol Barkes is an innovative conflict resolution expert in the ground-breaking science of neuro mediation. With over a decade of experience advising top achieving clients, corporations and entities such as Amazon, the USAF, HP, and the UN. Her process includes coaching and educating individuals and business executives, HR departments, court systems and anyone stuck at an impasse. Simply put, she zeroes in on a pain point, facilitating the transformation of difficult situations with ease for clients who...
2024-01-0233 minElevate and AccelerateWisdom in Wealth with Private Wealth Advisor Homer SmithIn this episode of Elevate and Accelerate, we examine financial wellness habits and techniques of the ultra wealthy. A Private Wealth Advisor with over 18 years of industry experience, Homer has dedicated his practice to working with business owners and families of wealth with complex financial planning needs. His mission is to simplify the lives of his clients by quieting the noise that surrounds them both personally and in their business and allow them to focus on what matters most – their purpose and goals.Homer has the unique ability of taking complex strategies and presenting them in...
2023-12-1931 minElevate and AccelerateAuthor Your Future with Dr. Crystal NelsonIn this episode of Elevate and Accelerate, we unroll the blueprint to a balanced and holistically healthy life with Dr. Crystal Nelson. Dr. Crystal Nelson is a highly esteemed Board-certified Psychiatrist, Published Author, National Speaker, and the Founder of Blueprint Psychiatry - a mental health and wellness center offering a full range of psychiatric services in Newnan, GA. With over 17 years of psychiatric experience, Dr. Nelson received The 2023 Atlanta Top Doc Award in Psychiatry from her peers in healthcare. She has worked in various settings, including inpatient and outpatient psychiatric facilities. She is passionate about educating her...
2023-12-0546 minElevate and AccelerateThe Story Mindset: The QuestIn this episode of "Elevate and Accelerate," we delve deeper into "The Story Mindset." Continuing our exploration of the elements that constitute a compelling narrative, we examine why it is imperative for business owners, entrepreneurs, and growth-minded individuals to craft their own story. Without taking control of our narrative, someone or something else may shape it for us.Today, we dissect the common factors underlying every hero's journey and together, we'll explore Joseph Campbell's "The Hero With A Thousand Faces" to glean insights into how we can forge our unique hero journey. The question arises: Why is...
2023-11-2127 minElevate and AccelerateThe Story MindsetIn this episode of Elevate and Accelerate we take a journey back to 40,000 BCE. Inside a cave in ancient France, our distant relatives tell each other stories to make sense of their seemingly chaotic existence. Shrouded in darkness, they begin to make light. Today, we will examine how central story is to the human existence. The central point...everyone is either telling a story about who they are, or they are being told. Zack will walk us through the very beginnings of story, to the biological and psychological elements that make story a necessity for human flourish...
2023-11-0724 minElevate and AccelerateChase Your Purpose and Profits Will Follow with Dr. Melissa - The Purpose ProfitessIn this episode of Elevate and Accelerate, we take a journey to the cross roads of purpose and profit. Not in the sense of monetary value per say. More so an examination of how aiming at a worthy purpose puts you on track for wins across the spectrum of life.Today, we are joined by Dr. Melissa Alexander, Ed.D., MAC (or more widely known as "The Purpose Profitess" by her clients and friends) is a counselor/therapist turned Success coach. As the CEO of a thriving behavioral health agency serving individuals with a wide variety of...
2023-10-2439 minElevate and AccelerateUsing Social Media to Build Your AuthorityIn this episode of Elevate and Accelerate, we dive deep into the world of social media and its incredible power to help you establish and boost your authority in your niche or industry. Whether you're a budding entrepreneur, a seasoned professional, or just someone looking to increase their online presence, this episode is a must-listen.Joined by Ryan Ruff, Senior Content Producer at Celebrity Branding® Agency, we share practical insights, strategies, and success stories that will inspire and empower you to leverage social media platforms effectively. Discover the secrets behind creating a strong personal brand and how t...
2023-10-1037 minElevate and AccelerateSocial Media Without CompromiseWelcome to the latest episode of Elevate and Accelerate! In this episode, Zack welcomes Ryan Ruff, Senior Content Producer at Celebrity Branding® Agency, for a dive deep into the world of social media strategy, shedding light on a revolutionary approach that lets business owners thrive without making any compromises for results.In today's digital age, the pressure to succeed on social media can sometimes lead to decisions that compromise a company's values or authenticity. Zack and Ryan are here to show you that there's a better way—a way to harness the power of social media without sac...
2023-09-2544 minElevate and AccelerateHow to Craft Your Story!It's time to define "your why!"Oftentimes we tell ourselves that our life's story isn't worth sharing, or that we couldn't imagine what someone would gain from listening to our story. This couldn't be further from the truth! On the latest episode of Elevate and Accelerate, Zack is here to tell you that your story most certainly matters! Listen as he explores how you can craft your core story, as well as how it can be leveraged to assist your personal and professional life. This episode is packed with some key considerations for...
2023-09-1122 minElevate and AccelerateTaking the Leap with Dr. HeidiOn the latest episode of Elevate and Accelerate, we're joined by Dr. Heidi Gregory-Mina, esteemed business psychologist, professor, and author, to discuss the integration of academic research into real-world application. Her services are designed to help individuals and organizations improve their performance and achieve their goals through a better understanding of the science of human behavior.Buckle up because we have a lot to cover and a great conversation in store for you! Enjoy!Timecodes:0:06 - Cold Open0:35 - Who is Dr. Heidi? 2:02 - Dr. Heidi's transformative...
2023-08-2942 minElevate and AccelerateYour Story and Your TeamOn the latest episode of Elevate and Accelerate, we welcome Rob Greer, Chief Operating Officer of Rove Pest Control, who has a unique expertise in developing effective teams to enhance a business. Rob shares his experiences from growing different businesses, as well as the importance of leveraging your unique story to enhance your relationships with your team. This episode is packed with helpful considerations for developing your company's culture! Timecodes:0:30 - Introduction and overview on Rob Greer's background3:03 - Growing up in Idaho5:40 - Understanding the different...
2023-08-1454 minElevate and AccelerateLeveraging Content to Grow Your BrandStaying in front of your prospects and current clients with engaging content is a vital part of your success in today's day and age. On the latest episode of Elevate and Accelerate, we welcome Ryan Ruff, the Executive Producer and Head of Content Production at the Celebrity Branding Agency, to discuss the importance of content creation for business owners. As a former NBC Television News Anchor and Emmy® Award-Winning Documentary Producer, Ryan is no stranger to the power of a good story and influential content. We sat down to discuss his interesting background and how h...
2023-07-3148 minElevate and AccelerateThe Truth Will Set You Free From the IRSWelcome back to a brand new installment of Elevate and Acclerate! On today's episode, we're joined by Carlos Samaniego, Founder & President of Tax Debt Consultants LLC, who shares his fascinating story of dealing with debt. Carlos had gone years without paying his taxes and ultimately faced the consequences, navigating complex conversations and solutions with the IRS. Now, he's taking those experiences and helping others navigate those difficult times and face the IRS head on. Timecodes:0:02 - Welcome to the show!0:58 - Who is Carlos Samaniego? 2:18 - Carlos...
2023-07-1732 minElevate and AccelerateHow to Build a Celebrity Brand - Part 3: Public RelationsWe're back with an all-new episode of Elevate and Accelerate! In this episode we going to show you the simple formula for how you can build your own CelebrityExpert Brand. We call it The Business Trifecta–Media, Marketing, and PR. When these three elements of your business are working optimally, you will grow your business faster.The Business Trifecta are three levers of your business that all need to be working together. Like three cylinders in a three-cylinder car, if one of those is not firing well you have a really hard time getting anywhere. Th...
2023-07-0338 minElevate and AccelerateHow to Build a Celebrity Brand - Part 2: MarketingOn the latest episode of Elevate and Accelerate, we're picking right up where we left off when it comes to building a Celebrity Brand. This time, we're diving into the pivotal role that marketing plays within your Celebrity Brand and connecting with your intended audience. Joining us on this episode is the Chief Marketing Officer of the Celebrity Branding Agency, Guy Colangelo, who brings a high-level of marketing expertise to the table. At the Celebrity Branding Agency, Guy is working closely with clients to leverage their brands in countless ways! We'll unpack some of the...
2023-06-1948 minElevate and AccelerateHow to Build a Celebrity Brand - Part 1: MediaOver the next few episodes of Elevate and Accelerate, we're exploring the foundation of creating a Celebrity Brand. It all begins with The Business Trifecta–Media, Marketing, and PR. On this episode in particular, we're going to be focusing on Media. It's vitally important to remember that Media acts as a medium for sharing your story and getting your brand exposure. We'll dive into the various forms of Media and how they can work together to create a foundation for your Celebrity Brand!Timecodes:0:06 - Welcome to the show!0:50...
2023-05-1730 min
Bring On Success with Winning Service ProfessionalsLearn How Celebrity Branding Can Set Your Service Apart From Your Competition - Guest, Zack ViscomiZack Viscomi from The Celebrity Branding® Agency, a multi-media, Marketing, PR, and Branding Agency that is dedicated to Celebrity Branding® entrepreneurs and professionals as experts in their fields of business marketing, joins Jim Klauck on this episode of Bring On Success.
In this episode you will learn how positioning yourself as an expert in your field sets you apart from your competitors. In today's world, your prospects and customers have many choices of providers. They are also educating themselves more and more online by listening to podcasts and watching videos.
To learn more about how to...
2023-05-1039 minElevate and AccelerateThe Importance of a Celebrity BrandWhat is a Celebrity Brand? It’s probably not what you are thinking, and it is foundational to helping you grow your business faster.Everything we do is based on the fundamental principle and is our complete business philosophy and that is simply: People Buy People.Your prospect and customer would rather make their buying decisions based on you as a person instead of dealing with a company that has no face or personality. This isn’t new, but it is FOUNDATIONAL.Timecodes:0:06 - Introduction and overview on the topic of the...
2023-04-2422 minElevate and AccelerateCore ValuesElvis Presley once said "Values are like fingerprints. Nobody's are the same, but you leave them all over everything you do." and that couldn't be more true! On the latest episode of Elevate and Accelerate, we're focusing on the most important part of who you are as a person and how you can communicate your story. Let's get started!Timecodes:0:42 - Recapping last episode and how your core story relates to your business1:25 - Moments in your life have had profound impacts on how you develop your values
2023-03-0830 minElevate and AccelerateBrand is StoryWhat is story? How does it influence us as humans? How does my story factor into my business? These are all vitally important questions we're diving into in the latest episode of Elevate and Accelerate! Zack breaks down the core elements that exist within a good story and why we tend to connect with some stories over others. Additionally, he showcases how you can begin crafting your story and leveraging this story to attract more clients for your business. Buckle up! We have a lot to cover!Timecodes:0:30 - Every great...
2023-02-2041 minElevate and AcceleratePrice, Value, BrandWelcome to Elevate and Accelerate! Hosted by Zack Viscomi, President of the Celebrity Branding Agency, we'll explore a wide array of topics concerning entrepreneurs and their businesses. At CBA, Zack and his team help entrepreneurs and professionals become the recognized celebrity experts in their field in order to grow their businesses faster.On our very first episode, Zack dives into one of the most difficult questions facing entrepreneurs in today's day and age: What do I charge for my services? Timecodes:0:06 - Welcome to Elevate and Accelerate!1:26 - What...
2023-02-0641 min
The Leadership Void PodcastEp 142: Marine Corps, transition, and Celebrity Branding with Zack Viscomi.In this final 2022 episode, we speak with Zack Viscomi (President of Celebrity Branding Agency) about his time in the Marine Corps and his transition into the branding world. Zack shares his experience in the Marine Corps and how he transitioned into the world of branding. He speaks about his specific activities to make sure he is the best leader he can be and also shares some AHA moments from his time in service. He explains his best advice to young leaders and his strategy methods in dealing with change and challenges.
To get a h...
2022-12-2825 min