Shows
ADventure TimeADventure Time: Jon Tilley from ZonguruIn this episode, Martin and Brad chat with Jon Tilley, the CEO of Zonguru, about his experience in scaling products on Amazon. They discuss the integration of Tilstar with Zonguru and John's previous ventures in launching Amazon brands. The conversation also touches on the use of AI in advertising campaigns and the future of ads, including customization and personalized engagements. The conversation explores the evolution of ads and the role of AI in advertising. It discusses the distinction between needs and wants in consumer behavior and how ads can appeal to both. The conversation also delves into t...
2024-12-0259 min
INspired INsider Podcast[Top Ecommerce & SaaS Series] Scaling the Heights of Amazon Selling With Jonathan Tilley of ZonGuruJonathan Tilley is the CEO of ZonGuru, a comprehensive software toolset designed to help e-commerce brands and agencies scale their products on Amazon. With a background in digital advertising and firsthand experience as an Amazon seller, Jon spent over 15 years in the industry before stepping into the entrepreneurship world with ZonGuru in 2017. Under his leadership, the company has seen significant growth in product offerings and in serving a global marketplace, including the US, Europe, Australia, and India. In this episode… Have you ever wondered what it takes to make a brand flourish on Amazon? With th...
2024-07-3048 min
Make Each Click Count Hosted By Andy SplichalRevolutionizing Amazon Selling With Game - Changing Tools From ZonGuru with Jon TilleyPodcast Episode 202 of the Make Each Click Count Podcast features Jon Tilley, the CEO and Co-Founder of ZonGuru. ZonGuru is a pioneering software company that empowers Amazon brands and agencies with the tools they need to grow and succeed.Jon brings a wealth of knowledge and a unique perspective on the Amazon ecosystem, and we'll be exploring some of his valuable insights and strategies that can benefit both established and new Amazon sellers. From listing optimization and niche finding to leveraging AI and sourcing products, this episode is packed with actionable information. Whether you're just...
2024-05-3123 min
Automated Seller PodcastASP #45 Data Insights And Automation for Amazon Agencies feat. Jon Tilley from ZonGuruIn this episode, I am having an interview with Jon Tilley, Co-Founder at ZonGuru - The most innovative software to grow brands and agencies on Amazon — built by sellers, for sellers.
2024-04-2242 min
eComm Chats Happy HourHow to Crush it on Amazon with ZonGuru CEO Jon TilleyAmazon is the king of the walled garden in eCommerce. Learn how brands can use the insights and automations of ZonGuru to outperform the competition and grow sustainably.
Episode Summary: The Intersection of PPC and Organic Growth on Amazon with Jon Tilly
Welcome back, weekenders! In this episode, we had the pleasure of chatting with Jon Tilly, the CEO of Zonguru, a company that provides a suite of tools for Amazon sellers to optimize their listings and grow their businesses. We dove deep into the world of e-commerce, particularly focusing on Amazon's marketplace and how...
2024-02-0941 min
AdVentureS1 E2: From Entrepreneurial FOMO to eCommerce Success: Jon Tilley's Journey with ZonGuruJon Tilley, founder and CEO of ZonGuru shares his entrepreneurial journey, highlighting the persistent feeling of "entrepreneurial FOMO" that led him to start his own business. The turning point came when he discovered the potential of scaling a product-based business on Amazon, leading to the creation of ZonGuru in 2016.➡️ Follow AdVenture:🚀 Join the AdVenture Discord community: https://discord.gg/UcAAbPGH🚀 Subscribe to Newsletter: https://www.bidx.io/lp/adventure-newsletter-signupLearn more about BidX: ► ► ► Visit our Website: https://www.bidx.io/en/► ► ► Subscribe to this channel: https://bidx.it/subscribe► ► ► Get BidX 14 days for FREE tod...
2024-02-0224 min
Startup HustleAI Tools for Amazon AgenciesJoin Andrew Morgans and Jon Tilley, the Co-Founder and CEO of ZonGuru, as they explore the world of AI tools for Amazon agencies. In this insightful conversation, Jon and Andrew draw from their unique journeys, originating in South Africa and culminating in a passion for e-commerce and the Amazon marketplace. Together, they explore the transformative power of AI tools in enhancing the success of Amazon agencies and independent sellers alike, illuminating how these technologies fuel growth and optimize offerings.
Find Startup Hustle Everywhere:
https://gigb.co/l/YEh5
This ep...
2023-10-0359 min
Online Seller UK - Podcasts for Amazon SellersGetting Page 1 Ranking Listing with ZonGuru | Episode 126 #OnlineSellerUK Podcast with Jon Tilley | ZonGuruIn the episode, Jon Tilley from ZonGuru introduces its game-changing tool for online sellers: a listing optimisation tool within ZonGuru. This innovative tool is integrated with Chat GPT and helps optimise product listings achieving higher rankings in product copy on Amazon.
ZonGuru generates effective keywords, crafting compelling titles, features, and descriptions, all without keyword stuffing. Moreover, it works seamlessly with different languages, allowing sellers to expand their reach globally.
Furthermore, listing directly to Amazon, ZonGuru, streamlines the process and saves a significant amount of time. It's important to note th...
2023-07-0118 min
The Ad ProjectChatGPT and Listing Optimization on AmazonThis week’s episode of The Ad Project is all about AI (specifically ChatGPT) and why it’s changing the game of selling on Amazon. Joe and Jon Tilley of ZonGuru explore how AI is changing the way we approach tasks in the workplace and why it’s catching so many people’s attention - even though it has been around for years. More specifically, Joe and Jon discuss optimized Amazon product listings powered by ChatGPT and how utilizing this technology can increase click-through rates. Jon also shares his insights on the various other fields...
2023-05-0328 min
The Seller Process PodcastHow to Leverage ChatGPT for Amazon SEODo you have products listed in Amazon? How do you keep up to date with optimizing your listing and ranking? What is ChatGPT? How is it used for SEO operations? Join us in this episode of The Seller Process Podcast, as we discuss with Jon Tilley, the founder of Zonguru.com how to leverage ChatGPT for optimizing and improving your product listings and ranking. Here's a breakdown of what to expect in this episode:• Introduction and ChatGPT • How do we optimize our listing?• Looking for the right keywords.• Using AI for SEO...
2023-04-1933 min
eCommerce PodcastWhat Is Amazon Doing And What Do Amazon Sellers Need To KnowAmazon is always changing and evolving their platform, so it can be hard to keep up with what's going on. But don't worry because we have you covered!Jon Tilley from ZonGuru joins Matt Edmundson in this episode to talk all about what Amazon is doing and what Amazon sellers need to know.ABOUT JONJon Tilley is a successful entrepreneur & Amazon thought leader. After 15 years working as an account director & strategist for some of the top global digital agencies, Jon started his Amazon journey in 2014 launching multiple successful private label brands, and s...
2023-03-2347 min
The Brand Builder Show55. Jon Tilley: Using ChatGPT To Write Amazon Listings In MinutesThe opportunities for eCommerce brand owners to leverage AI tools to reduce workload and increase efficiency continue to develop rapidly.
One of the fastest movers in the Amazon tools space is ZonGuru who have recently shipped a ChatGPT integration to their keyword research and listing optimization tool.
In this episode, we’re joined by founder Jon Tilley who gives us a demo of the tool and shows how it can optimize your Amazon listing 30% better than your top competitors.
We also talked about the future of AI and what it holds for us in...
2023-02-2345 min
The Ecommerce Lab By Ecomcy[EP #88] [ENG] - How Agencies Are Using Zonguru To Scale Brands With Jonathan TilleyIn today's Episode, Jonathan Tilley, CEO of Zonguru, will discuss the current challenges that Amazon agencies face and how Zonguru can help them overcome those challenges and scale their brands further. We also tap into AI and how Zonguru is bringing that to their software to help you write product listings.Zonguru is a powerful tool that helps Amazon sellers and agencies optimize their listings, automate their PPC campaigns, and gain valuable insights into their performance. With Zonguru, Amazon agencies can streamline their processes, increase efficiency, and grow their businesses. Whether you're just starting out on Amazon...
2023-01-2331 min
The Amazon Strategist ShowEp. 2: Keyword and Listing Optimization SimplifiedA lot of the advice that is thrown around in Amazon forums these days is the same; if you’re not selling well, optimize your listings. ‘Optimize’ has now become an irritating buzzword that gets thrown around all too much. That said, the principle isn’t wrong. Making strategic improvements to your listings is massive for conversions. But which improvements are actually going to move the needle?Today’s guest is Jon Tilley, CEO of ZonGuru and motor vehicle enthusiast. He’s going to talk us through:Essential data points when assessing keyword performanceStrategies for crafting a listing ti...
2022-08-1852 min
The Brand Builder Show037 - How The Halo Effect Can Help Grow Your Amazon Sales w/ ZonGuru’s Jon TilleyWelcome back to another episode of the Brand Builder Show!
This week we’re joined by Jon Tilley the co-founder of popular Amazon tool ZonGuru.
In this episode we discussed:
How to choose the right keywords and initiate the “Halo Effect” for your Amazon products
How to launch products in competitive niches
What your first 12 months should look like to succeed when launching on Amazon.
Thank you to Jon and the team for offering a FREE listing analysis report, just head here to grab yours: https://zonguru.link/brandbuilder2107
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2022-07-2642 min
The Brand Builder Show037 - How The Halo Effect Can Help Grow Your Amazon Sales w/ ZonGuru’s Jon Tilley
Welcome back to another episode of the Brand Builder Show!
This week we’re joined by Jon Tilley the co-founder of popular Amazon tool ZonGuru.
In this episode we discussed:
How to choose the right keywords and initiate the “Halo Effect” for your Amazon products
How to launch products in competitive niches
What your first 12 months should look like to succeed when launching on Amazon.
Thank you to Jon and the team for offering a FREE listing analysis report, just head here to grab yours: https://zonguru.link/brandbuilder2107
Follow ZonGuru’s Rate Yo...
2022-07-2642 min
Playbook For AmazonAmazon Product Selection & International Expansion of Zonguruhttps://youtu.be/cNXP8N1dV3Q
Trying to figure out how to do product research?
When it comes to analyzing ecommerce markets, there’s one thing that matters the most.
It’s a product/market fit.
Don’t get too caught up on specific products, it’s the product research niche that you need to key in on for your winning product.
You don’t want to spend money and time on a product that no one or very few people want. That is why keyword research is a good ide...
2022-07-1826 min
Playbook For AmazonAmazon Product Selection & International Expansion of Zonguruhttps://youtu.be/cNXP8N1dV3Q
Trying to figure out how to do product research?
When it comes to analyzing ecommerce markets, there’s one thing that matters the most.
It’s a product/market fit.
Don’t get too caught up on specific products, it’s the product research niche that you need to key in on for your winning product.
You don’t want to spend money and time on a product that no one or very few people want. That is why keyword research is a good ide...
2022-07-1826 minBlog – TurnKey Product ManagementAmazon Product Selection & International Expansion of Zonguru
Trying to figure out how to do product research?When it comes to analyzing ecommerce markets, there’s one thing that matters the most.It’s a product/market fit.Don’t get too caught up on specific products, it’s the product research niche that you need to key in on for your winning product.You don’t want to spend money and time on a product that no one or very few people want. That is why keyword research is a good idea.Demand alone isn’t enough. You...
2022-07-1826 minWhat’s New On Amazon – TurnKey Product ManagementAmazon Product Selection & International Expansion of Zonguru
Trying to figure out how to do product research?When it comes to analyzing ecommerce markets, there’s one thing that matters the most.It’s a product/market fit.Don’t get too caught up on specific products, it’s the product research niche that you need to key in on for your winning product.You don’t want to spend money and time on a product that no one or very few people want. That is why keyword research is a good idea.Demand alone isn’t enough. You...
2022-07-1826 min
Marcas de Éxito en Amazon con Awildo VásquezGestión de Inventario en Amazon - Consejos Para Crear un Sistema óptimo¿Qué es la gestión de inventario?
La gestión de inventario es el proceso de seguimiento y almacenamiento de productos para satisfacer la demanda de los clientes de forma rápida y eficiente.
¿Por qué es importante la gestión de inventario?
El stock de productos disponible es un activo comercial. Pero el inventario también puede dañar su negocio si no se administra correctamente. A medida que su negocio crece, puede encontrarse con problemas como: Inventario excesivo Bajos niveles de existencias Stock varado o muerto Deterioro Altos costos de almacenamiento
8 consej...
2022-06-2420 min
The Ecommerce Lab By Ecomcy[EP #36] [ENG] - How to do listing optimization using Zonguru with Veronica PoniatowskiOur guest today is Veronica Poniatowski, who will give us a quick overview of how Amazon product listings can be fully optimized using Zonguru. Veronica Poniatowski is Zonguru's Head Of Business Development.With this video, Veronica shows you how to use some of their most popular tools, including Keywords On Fire and Listing Optimizer. Using these tools, you can do a reverse ASIN search, and get many other data points such as potential search volume, revenue, and how these compare with your competitors' listings. Furthermore, you can find out how many products you have to sell to...
2022-06-0835 min
The Biz Bros PodcastValidating opportunity Niches on Amazon: The latest, important questions you need answered with Data with Jon TilleyToday the Biz Bros chat with Jon who dives into the topic of validating opportunity niches on amazon!
Jon Tilley is a successful entrepreneur & Amazon thought leader. After 15 years working as an account director & strategist for some of the top global digital agencies, Jon started his Amazon journey in 2014 launching multiple successful private label brands, and soon after launching ZonGuru, an all-in-one software toolset for Amazon Private Label Sellers. Zonguru continues to launch tools ahead of the market, and use data driven techniques to help its customers create and run successful Private Label businesses on Amazon.
2022-05-0527 min
The Ecommerce Lab By Ecomcy[SS #16] [ESP] - Sesión Semanal Preguntas y Respuestas - Amazon FBAUnete cada semana los jueves a las 5 PM GMT UK a esta sesión donde voy a estar respondiendo preguntas acerca de vender en Amazon y cubrir algunos temas en torno a nuevas estrategias y noticias en el campo.=========================================FOLLOW US 👇========================================= 🌀 Vincenzo - LinkedIn: https://www.linkedin.com/in/vincenzo-toscano/ 🌀 Ecomcy - Instagram: https://www.instagram.com/ecomcy/ 🌀 Ecomcy - Facebook: https://www.facebook.com/Ecomcy/ 🌀 Ecomcy - LinkedIn: https://www.linkedin.com/company/69735748/admin/ ...
2022-03-3121 min
Highway to Sell: Amazon PPC Insights27. Industry Insights - Jon Tilley from ZonGuruOn this week's episode we welcome Jon Tilley CEO of ZonGuru and a previous Amazon seller. Jon began his entrepreneurial journey in 2014 when he launched multiple private label brands on Amazon, which were all successful. He then went on to co-found ZonGuru, an Amazon FBA tool suite to help sellers achieve the same success.
In this episode we discuss:
Journey of Zonguru
Discussion of ZonGuru and the suite of tools that are available to sellers
How these tools have developed over time to suite sellers suits
Discussion of best practices for a seller. Product...
2022-03-1047 min
Two Amazon Sellers and a Microphone#179 - Amazon Seller Journey: Creating Multiple Brands and Winning with Kimberly Lock and Kimberlee French from ZonGuruKimberly Lock: Kimberly is ZonGuru's in-house Product Research Expert. After joining Reliable Education as a student in 2019, Kimberly has since launched two successful products on Amazon with a third on the way. Kimberly emphasizes branding to create products that compete against big brands.
Kimberlee French: Kimberlee is a multi-brand Amazon seller across the US and Australian marketplaces, and is ZonGuru's Head of Customer Success. Kimberlee has several products that are regular features on Amazon's Best Selling list. When creating long-term, sustainable brands, Kimberlee focuses on data.
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2022-02-1057 min
Amazon Seller InsightsThe Changing Landscape of Amazon Advertising— Brent ZahradnikAmazon sellers have realized the impact that brand marketing can have on sales and are quickly adapting their business strategy to suit. So, what should you consider during the transition?
This week, we host Brent Zahradnik—a Google and Amazon Ad expert and the founder of AMZ Pathfinder—to talk about the changing landscape of Amazon advertising and its future.
We discuss why sponsored ads will remain the foundation of Amazon advertising and the importance of understanding the nuances of ad strategies before outsourcing advertising work.
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2022-01-1439 minAmazon Seller InsightsStrategies to Expand Your Business Off-Amazon—Steve ChouDid you know that a massive 60-70% of Amazon shoppers search for brands off-Amazon before buying? The best sellers increase their brand footprint outside of Amazon to take advantage of this.
In this year’s first podcast, we sit down with Steve Chou—who runs a 7-figure e-commerce store, a hit marketing podcast, and an online platform for training young entrepreneurs—to talk about off-Amazon strategies for improving and expanding Amazon businesses.
Tune in as we discuss how essential it is to leverage Google Ads, Google Shopping, and Facebook Ads to bolster a brand started on Ama...
2022-01-0635 minAmazon Seller InsightsSecrets of Brand Valuation, Acquisition, and Expansion—Adrian JohnstonA brand that boasts a differentiated product line fetches better valuation by aggregators.
Hit the play button as our guest for this week, Adrian Johnston, talks about profit calculation, determination of multiples, and other key ways to assess the value of your business and brand.
Adrian is an ex-equity trader, corporate strategy consultant, and a co-founder of Una Brands—a VC-funded startup that buys and scales e-commerce businesses in the Asia Pacific region. Join us as he delves into the growth levers needed to scale a brand after acquisition.
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2021-12-3124 minAmazon Seller InsightsLeverage 3PL Expertise to Win Amazon Race— Taylor SmitsRelying on one single fulfilment method is never a good idea—many experts use both FBA and FBM through a reliable 3PL to efficiently manage stock and make sure to never run out.
Tune in as Taylor Smits— a 7-figure Amazon seller and co-founder of an omni-channel e-commerce logistics company MyFbaPrep— talks about how to streamline your Amazon storage and fulfilment operations.
Taylor also wants sellers to consider alternate ports, non-partnered carriers, and Amazon freight to slash the total lead time of their shipments.
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2021-12-2545 min
The Brand Podcast105 - Tools to Grow your Amazon Business with Jon Tilley of ZonGuruJonathan Tilley is CEO and Founder of ZonGuru. We discuss why he created ZonGuru, product launching, international markets and overcoming obstacles.
This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com.
Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand.
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2021-12-2343 minAmazon Seller InsightsStay on Top of Your Amazon Reimbursement Game—Eytan WienerPoor inventory management can result in significant revenue losses. With just some small tweaks, and the right data, you can make a significant impact on your bottom line.
Tune in as we chat with Eytan Wiener—owner of several multimillion-dollar Amazon businesses and head of GETIDA, a cloud-based auditing and inventory reconciliation service—about using intuitive data analytics to conquer inventory management.
Follow along as Eytan walks us through how he built a 30-million Amazon business from the ground up, and why upcoming sellers should enter Amazon with a clear vision and well-thought-out business plan.
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2021-12-2340 minAmazon Seller InsightsConquering International Markets with Your E-Commerce Venture— Rael LowenthalThere are two ways to expand your Amazon business: add more products to your seller portfolio or enter new international markets. The latter option can be quite daunting with all the importation compliances sellers need to fulfill.
This week, we sit down with Rael Lowenthal— the director of business development at Zee— to discuss how e-commerce sellers can expand their business to international markets without hitting a major roadblock.
Join us as Rael talks about how their IOR firm addresses the pain points of scaling an e-commerce business to international markets. He meticulously explains how Zee...
2021-12-1315 minAmazon Seller InsightsBrand Development and PPC Management Disclosure-- Dustin Kane and Kris GramlichA successful brand is either super-premium or super-niched. There is nothing in between.
This is what Amazon sellers Dustin Kane and Kris Gramlich of Sellozo— our guests of this week’s podcast— believe.
Tune in as we discuss the art of brand development and PPC marketing in the context of their successful Amazon journey. Dustin and Kris share their thoughts on the importance of identifying as an e-commerce venturer rather than an Amazon seller and why you need to focus on promotions outside of Amazon to build a strong brand.
These ace sellers-turned-PPC manage...
2021-12-1049 minAmazon Seller InsightsNavigate Your Way to a Multimillion Dollar Business—Donald HenigStart stupid—This is Donald Henig’s key ingredient for aspiring Amazon sellers after growing multiple multi-million businesses over the years.
Listen to Donald’s inspiring stories and advice about how he has navigated his entrepreneurial career since the 70s, ending with co-founding AccrueMe out of the desire to help young entrepreneurs grow.
Tune in as we discuss why you don’t need to be a know-it-all to start a business, how overthinking and fixating on perfection are the barricades to success, and why setting small targets will help ensure you reach those bigger milestones.
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2021-11-2641 minTwo Amazon Sellers and a Microphone#164 - How Sellers Should Approach 2022 with Product Research and Scaling with Jon Tilley from ZonGuruIt's almost 2022! Join us as we chat with Jon Tilley, CEO of ZonGuru, about strategies for product research and scaling your brands in the new year.
Make sure to subscribe to the podcast so that you are notified of new episodes!
🔥Sellozo has an Amazing set of tools to help you automate your Amazon advertising.
💥To get a free 14-day trial, book a demo with Dustin or Kris by going here 👉 https://sellozo.com/start-free-trial/
Find out everything you can about Amazon PPC Advertising at the Sellozo Blog ➜ https://sellozo.com/blog/
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2021-11-2352 minAmazon Seller InsightsHow to Maximize Return on Cost of Goods—Bill CarlinThere’s more to maximize returns on COG other than controlling manufacturing/sourcing costs.
Case in point: Better shipping management.
This week, we sit down with Bill Carlin— the Chief Marketing Officer of Shipmate Fulfillment— to discuss how you can maximize your COG returns by focusing on what and how you’re spending on your overall shipping.
With his years of operating on multiple e-commerce platforms, Bill sheds light on how sellers need to look at shipping in the grand scheme of their e-commerce strategy.
We learn how going wrong with seemingl...
2021-11-1821 minAmazon Seller InsightsWhat You Need to Get Right to Scale to 6-Figures in 2022 - Jeffrey LieberAre you looking to grow your business to 6-figures in 2022? Then you'll want to know exactly where to focus your efforts and the biggest mistake to avoid.
This week, we chat with Jeffrey Lieber of Turnkey Product Management. After launching and selling multiple FBA brands, Jeffrey shares his insight on what you need to get right to scale to a 6 figure brand, including finding the right niche, building an audience, and mastering your Amazon advertising (PPC). Find out why sellers' biggest mistake is ignoring Brand Registry, the most impactful thing you can do to drive sales, and...
2021-11-1236 minAmazon Seller InsightsThe Fundamentals of Creating an Omni-Channel Presence - Blue TuskrHaving an omnipresent marketing strategy is not just the best way to maximize your sales and conversion rates; it allows you to create more personalized messaging and reach customers more instantly, wherever they are. But that doesn’t necessarily mean that you should be everywhere. And how can you get the best out of each channel?
This week, we chat to Blue Tuskr, a marketing agency that helps eCommerce sellers to create an omni-channel marketing approach that ensures your brand voice and style is cohesive across all marketing efforts. We learn how to choose the right marketplace fo...
2021-11-0426 minAmazon Seller InsightsCreative Strategies to Drive Traffic and Maximize Your Sales Potential on Amazon - Mike BeggAlmost 50% of US consumers start their shopping journey on Amazon, a recent survey by ad and market research firm Survata highlights. To ensure shoppers are guided to your listing, you must optimize your resources on and off the platform.
This week, we chat with Mike Begg from AMZ Advisers about setting up your sales funnel to drive traffic to your listing and increase conversions. After helping Amazon brands grow to 6&7 figures, Mike shares how to leverage your Amazon storefront and branded website to become the ultimate promotional strategy.
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2021-10-2923 minAmazon Seller InsightsTop 6 Levers to Improve Your Products ROI on Amazon - Jae JunAre you struggling to increase your ROI, and in turn, your profit, on Amazon?
This week, we chat with Jae Jun from Gorilla ROI about six powerful variables that directly impact your bottom line. Jae reveals how to respond to your session and conversion rates, the one amazingly simple strategy that most sellers overlook to improve profit margin, and how he built his multimillion-dollar Amazon bus
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2021-10-2237 minAmazon Seller InsightsInsider Tips to Maximize Your Q4 Sales on Amazon - Liran HirschkornTypically, a massive 20-30% of annual retail sales occur in the eagerly anticipated fourth quarter (Q4) on Amazon. So, how can you reach your sales potential during this festive period?
This week, we chat with Liran Hirschkorn from Incrementum Digital about the forces that make your product a success in Q4. After managing over 100+ clients’ advertising accounts, Liran shares his best strategies for inventory management, pricing to maximize profits, and paid advertising.
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2021-10-1426 minAmazon Seller InsightsInsider Secrets to get the best price when selling your Amazon Business - Jake BarnettIn the past two years, a new generation of heavily-invested firms has formed with the goal of buying Amazon businesses. In some cases, these buyers have hundreds of millions of dollars in the bank. So how can you ensure you don’t sell your Amazon business for less than its worth at exit point?
In this episode, we venture into a mysterious, fascinating and fruitful corner of eCommerce. Our guest, Jake Barnett from Fortunet, a leading investment bank specialising in the sale of medium and large e-commerce businesses, shares his thoughts on the best time to sell, wh...
2021-10-0924 minAmazon Seller InsightsWinning the Amazon Buy Box with Automated Repricing Strategies - Ian KaneshiroWith 82% of sales going through the Amazon Buy Box, competition for a share of this valuable real estate is rife. So how can you win and master the Buy Box?
This week we chat with Ian Kaneshiro of Seller Snap about repricing strategies to help win the Amazon Buy Box. Find out why repricing is essential to the health of your business, what impacts the Buy Box algorithm, and the holy grail of repricing- velocity pricing.
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2021-09-3019 minAmazon Seller InsightsThe Power of Imagery to Showcase Your Product - Kyle Nelson & Eli Libby (Results Imagery)The tremendous eCommerce growth in recent times has resulted in more consumers shopping with their eyes. Yet, many sellers are still figuring out what exactly shoppers are looking for.
This week, we meet with Kyle Nelson & Eli Libby of Results Imagery (and The Biz Bros podcast) to discuss showcasing your product through photography and video. Learn about the importance of aligning your branding through imagery, the possible creative approaches to your video channel, and balancing emotional and educational conversions.
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2021-09-2323 minAmazon Seller InsightsStructuring your business for the Amazon Acquisition market - Robert BellAmazon has become a prime marketplace for aggregators looking to buy third party private label businesses. As a result, the average value of a third-party business on Amazon ballooned by around 80% between 2019 to 2020, leaping from $298,558 to $538,742.
This week we speak with Robert Bell of Elevate Brands about how to prepare your business for a sale from the very start. We discuss how to structure your business from the ground, the fundamentals you need to know, and how to get your GOAT on (growth, operations, accounting, and trenches).
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2021-09-1636 minAmazon Seller InsightsHow to Get Featured in Amazon’s Prime Organic Placement - James FalconerThe Amazon editorial section in organic search on Amazon is a prime place to have your product. The problem is getting access to the publishers that can put you there.
This week, we speak to James Falconer of Seller Rocket to unpack the best strategies for effectively getting into the Amazon editorial section. We discuss how to secure these placements, what resources are available to do this, and what are the current opportunities
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2021-09-0924 min
SellernomicsHow to use Data to Scale Your Amazon Business | Jon TilleyJon Tilley of ZonGuru talks about How to use Data to Scale Your Business. Jon Tilley of ZonGuru will also talk about How to use data to scale your Amazon business and product research, keyword strategies, listing optimization, and more.
Jon Tilley - CEO of ZonGuru - https://www.zonguru.com/get/demo
Jon Tilley is a successful entrepreneur & Amazon thought leader. He spent 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business.
About GETIDA - https://b...
2021-08-3139 min
THE ECOMMERCE EDGE Podcast with Jason GreenwoodE93: Talking Amazon eCommerce Analytics & Optimisation w/ Jonathan Tilley, ZonGuru - At the Coalface Podcast - 26 August 2021Jonathan is the co-founder & CEO of ZonGuru
ZonGuru is a SaaS based Amazon retailer sourcing, BI, insights and optimisation platform: https://www.zonguru.com
Jason and Jonathan discuss how omni-channel and Amazon native retailers need to use increasingly sophisticated tools to win on Amazon.
ZonGuru brings together a suite of tools that allows retailers to find Amazon product niches, source products, optimise listings, manage customer communications and run detailed ongoing analytics across seller activities on Amazon.
As an expert in Amazon seller & business performance optimisation, Jonathan provides valuable tips to anyone aspiring to sell on or sell BETTER on Amazon.
2021-08-2650 min
Amazon Seller InsightsHow to Prepare Your Amazon Business for New Markets - Omar MarginCustomer buying preferences vary internationally. Understanding your audience will help you prepare your business to increase sales, attract more customers, and improve conversion rates in new markets.
This week, we speak with Omar Margin, Co-Founder of Margin Business, about the importance of creating unique listing content for local Amazon marketplaces, like France, Italy and Germany. Omar walks us through one big brand in Germany and how they could do better to get moving.
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2021-08-1719 minAmazon Seller InsightsEver wonder what it takes to build a 7-figure business? - Gary HuangWe speak to Gary Huang, creator of the 7 Figure Seller Summit, to learn about a unique 5-day online event focused on how to build and scale your Amazon business. Listen to Gary break down his 7 tips for taking your business to seven figures, including the one trait he believes separates winners from losers, what numbers to focus on, and what big trend sellers are hopping on right now to improve product rankings.
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2021-08-1036 minAmazon Seller Insights8-Figure Market Domination: The Manta Sleep StoryEvery entrepreneur dreams of dominating a niche online. But what does the journey to eCommerce domination look like? What lessons can we learn from someone that made it to the top?
This week we speak to Mark Zhang, creator and CEO of Manta Sleep, an 8-figure company that grew to dominate its niche beyond Amazon. Mark talks about strategy evolution, the importance of staying the course and not quitting, and how different platforms played a role in the success of Manta Sleep.
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2021-07-2731 minAmazon Seller InsightsSolutions to the Top 5 Biggest Problems for FBA Sellers - Steven PopeWhat is the best advice we can give you for running a sustainable Amazon FBA business?
We speak to Steven Pope, founder of My Amazon Guy and Amazon thought leader, to discuss ZonGuru users' top five most asked questions. Pope shares what you need to be successful, what red flags to look out for before starting, and why PPC, SEO, Merchandising, and Design are the four pillars for a sustainable Amazon account.
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2021-07-1353 minAmazon Seller InsightsHow to Maximize your PPC Campaign Without Over-Burning your Budget - Vitalii KhyzhniakWant to increase your conversion rate using Amazon PPC Campaigns and only pay the amount you need to?
We speak to Amazon PPC expert Vitalli of Profit Whales, an Amazon PPC agency for seven to nine figure sellers about how to get the most out of your campaigns without over-burning your budget. Learn about the importance of negative keywords to increase conversion rates, why focusing on longer tail keywords could help you at the start, and what exactly to look at to break even.
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2021-07-0227 minAmazon Seller InsightsThe Latest Tips and Strategies for Managing Your FBA Inventory - Chelsea CohenWant to know how to stay in stock? Will Amazon penalize you if you run out of stock? And how do you remove inventory from FBA?
Chelsea Cohen, Co-founder of SoStocked, an inventory management company, shares her best tips for managing stock on Amazon. We learn about stock refill notifications, why Amazon might push down a ranking based on inventory location, and why to include your inventory strategy in your marketing plan.
What You’ll Learn
04:00 Reserve stock, managing lead time and ranking by a country’s region.
10:40 Amazon’s Inventory Performance Index a...
2021-06-1720 minAmazon Seller InsightsThe Quickest Way to Solve Your Seller Central Issues - John CavendishSeller Central enables FBA sellers to list and sell products on Amazon. It is the gateway to controlling everything from pricing and reports to advertising and inventory. But what happens when something goes wrong?
We speak to John Cavendish of Seller Candy, a full-service Amazon agency, about getting issues with Seller Central solved quickly. John shares the four steps to take to speed up the process, why it is important to understand how to utilize a flat-file. Plus, a bonus insight on how to navigate Amazon Shipping during Brexit.
What You’ll Learn
6:05: Ho...
2021-06-0818 minAmazon Seller InsightsHow to Grow a 7-figure Global eCommerce Product Brand - Cara SayerMore people are taking advantage of emerging Amazon markets and launching products with rational optimism. But what exactly does it take to become a leading eCommerce brand?
Cara Sayer, founder of global, multi-award winning brand SnoozeShade shares how she started, envisioned and grew her brand on Amazon. We talk about concept development, turning mistakes into lessons, the importance of investing in a brand over a product, and much more.
What You’ll Learn
06:50: Dealing with insecurities about product selection, mistakes and procrastination.
12:30: Choosing Amazon, copycats, and building a brand that customers tr...
2021-06-0136 minAmazon Seller InsightsHow to Avoid an Amazon Suspension - Yael CabillyDo you fear getting suspended by Amazon? Some Amazon FBA sellers think they’re doing everything perfectly right and get their accounts suspended anyway. So how can you avoid it?
This week, we speak to Yael Cabilly, the Founder and leading attorney of Intellectual Property & eCommerce Law, about how to avoid an Amazon suspension. We learn all about Trademarks, Copyrights, and Patents; How do you trademark & what’s the cost? What should you do before spending money on a patent? What can you do to ensure Amazon supports you if someone steals your intellectual property?
What...
2021-05-1833 minAmazon Seller InsightsText marketing to drive external traffic to your Amazon listing - Arri BagahMobile and email marketing are soaring in popularity with companies globally. Data is showing that 80% of consumers give up their phone numbers to subscribe to text marketing. So how can you use it to drive traffic and sales to your Amazon listing?
This week we chat with Arri Bagah, CEO of Conversmart, about the potential for text messaging to grow your Amazon business. Find out the best way to collect phone numbers, nurture leads, and, more importantly, avoid users unsubscribing in droves.
What You'll Learn
02:50: How to reach a customer directly on their...
2021-05-0525 min
Elevate with MarginBusiness - The Digital Entrepreneur ShowThe Secret To WINNING IN LIFE AND IN BUSINESS - Jonathan Tilley Co-Founder and CEO of ZonGuru.comJon Tilley is a successful entrepreneur & Amazon thought leader. He spent 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business. Jon started his Amazon journey in 2014, launching multiple successful private label brands, and soon after co founding ZonGuru with Adam Hudson of Reliable Education. Their main goal with ZonGuru was not only to solve issues they had come across as sellers themselves, but to have the tools available all in one place. ZonGuru continues to launch tools ahead of the market, and use...
2021-04-2234 min
The Australian SellerTAS 108 – Jon Tilley, CEO Zonguru, now supporting Amazon’s Australian Marketplace
This week’s guest is none other than CEO Jon Tilley from Zonguru an Amazon Seller Tool which helps with Product Research, keyword research and lots more. More importantly it’s the first tool to add Amazon Australia to its list of supported marketplaces.
Since Jon and I recorded this last week, Helium 10 has also launched in Australia, however, at this stage x-Ray doesn’t work.
Anyway, today Jon and I discuss how Zonguru came about, its Australian heritage, Covid, Amazon Australia and much more!
Now:
I’m excited to announce that I’m...
2021-04-2239 min
Crossover CommerceHow to find great products using data⎜Zonguru⎜EP. 22Ryan Cramer of PingPong Payments talks with Jon Tilley, CEO of Zonguru about how to find great products to sell on Amazon using data. Ryan also talks with Jon Tilley about which how to maximize an Amazon listing for launch on Amazon's marketplaces. Tips on how to manage your Amazon business and eCommerce trends for 2021 to keep an eye on.-----About Jon Tilley:Jon Tilley is a successful entrepreneur & Amazon thought leader. After 15 years working as an account director & strategist for some of the top global digital agencies, Jon started his Amazon...
2021-04-0857 minAmazon Seller InsightsTax implications for U.S. Amazon Sellers looking to expand to the EU - Christian NogueraStay at home orders have created massive shifts in e-commerce globally and caused a wave of U.S. Amazon sellers to chase success in Amazon E.U. But with a new climate comes new tax regulations. What should every seller consider before expanding?
In this episode, we speak to Christian Noguera, CEO of Hello Tax, about what it’s like for U.S. sellers expanding to Amazon E.U. We learn what steps to take to ensure you are E.U. compliant, why you don’t need to file for every marketplace you sell in, and, importantly, how...
2021-04-0624 minAmazon Seller InsightsHow to Expand your Amazon FBA Business to New Markets - Carina McLeodWith the lockdown fueled global e-commerce boom, more Amazon FBA sellers are riding the wave into new markets. What are the golden rules to follow when entering a new market? Which areas should we look to?
Carina McLeod, Founder of eCommerce Nurse, shares her insights on why more Amazon sellers are expanding to Europe and the challenges they face. You’ll learn why Spain and Italy are the next up-and-coming markets, how to customize your brand, and what will have the biggest impact on sales.
What You’ll Learn:
03:00 Why Amazon is p...
2021-03-2325 minAmazon Seller InsightsIncreasing Click-Rate With Product Photography - Kakajamit SinghKakajamit Singh is the founder and CEO of AMZ One Step, a firm specializing in improving your click/conversion rate with fully optimized product photography that stands out from the competition.
What You’ll Learn:
01:00 - The services AMZ One Step provides
02:25 - How to leverage product photography to improve sales
04:10 - Standing out from competing listings
08:30 - Optimizing product photos for maximum effect
10:50 - Finding your target audience
16:50 - Optimizing and split testing your Amazon listing
18:15 - Kakajamit top pr...
2021-02-2324 min
The Unofficial TikTok Shop Podcast with Jordan WestEp 156 - Your Amazon Toolbox with John Tilley, CEO of ZonguruSend us a textJohn Tilley has built a software toolkit that will help you shorten the learning curve and get to profitability sooner on Amazon. Zonguru has tools for niche research, competitor keyword hacking, listing optimization as well as some incredible tools that you never knew you needed. Today’s discussion is jam packed with powerful ways to succeed. Enjoy!KEY TAKEAWAYS FROM THE EPISODEValidate your niche, check keyword competitiveness, and find product differentiation BEFORE selling on Amazon.Selling on Amazon costs 30% of the sa...
2021-02-0438 minAmazon Seller InsightsScaling Operations And Maintaining Company Culture - Matt EdmundsonMatt Edmundson advises eCommerce businesses on ways to amplify their brand recognition by identifying places they can speak directly to their ideal customer. He also manages numerous beauty and wellness product brands as the Managing Director of The Jersey Group.
What You’ll Learn:
02:10 - How Matt got started in eCommerce.
05:45 - What it took to launch his first brand.
08:20 - Evolving into a recognized name.
14:20 - Distribution and warehouse management.
17:50 - Driving traffic.
20:40 - Encouraging engagement.
29:50 - Generating word of mouth.
33:50 - Hiring employees that fit your company culture.
Once yo...
2021-02-0246 minAmazon Seller InsightsIncreasing Your Reach With New Sales Platforms - Jordan WestJordan West is the CEO and founder of Mindful Marketing, a digital agency that helps FBA sellers increase CTR and expand customer reach through optimized ad campaigns and strategic expansions into new sales platforms.
Timecode:
01:00 - Jordan’s selling history.
07:30 - The value of trial and error.
09:35 - What Jordan does at Mindful Marketing.
12:05 - How to begin selling on Shopify.
14:50 - Common pitfalls to avoid when expanding.
19:50 - Directing traffic to your Shopify.
23:55 - Optimizing your page for the best CTR.
29:05 - Cultivating a customer email list.
31:55 - Recommended Shopify plug-ins.
34:25 - Mo...
2021-01-2647 minAmazon Seller InsightsSaving Money With Innovative Payment Systems - Ning YeIn a market where profits are already razor-thin, exchange rates and hidden sales fees can make or break any business. Ping Pong Payments makes your FBA life easier by providing an innovative payment system that streamlines your transactions and eliminates any surprise costs. Tune in now for an in-depth discussion with Ning Ye, Ping Pong’s Head of Business Development, on how you can save a ton of money while operating a globe-spanning brand!
What You’ll Learn:
02:40 - Ning Ye’s background.
06:35 - How Ping Pong can help new sellers.
11:00 - The benefi...
2021-01-2035 minAmazon Seller InsightsSelling Your Brand for a Huge Return - Ken KubecIs it time to sell your business? If you want the biggest return possible, Ken Kubec’s your man. As the VP of Thrasio, Ken oversees the acquisition of successful Amazon brands. He knows all the angles and is here to tell you how to transform your business into a brand that investors will pay top dollar for. Join them now to start your journey towards a big payday!
Time code:
01:00 - An intro to Ken.03:55 - Overall picture of what Thrasio does.
12:00 - The top 5 things Thrasio looks for in a product.
16:00...
2021-01-1346 minAmazon Seller InsightsSetting Yourself Up For A Big Payday - Jon ElderWhen Jon Elder got into FBA, he had $5,000. Now, he’s a 7-figure seller with multiple brands to his name. It’s safe to say he’s mastered the Private Label long-game. Join him and Jon as they chat about how to set up your FBA business for a huge return, insider details on the brokerage process, how to attract deep-pocketed investors to your brand, and more!
What You’ll Learn:
00:00 - Why you need to think in terms of selling your FBA business.
02:40 - How Elder got into Amazon selling...
2021-01-0542 min
Ecommerce Exits Podcast | Inside look at Building, Buying, Selling and Scaling Ecommerce Businesses5 Questions to Validate a Niche Product with Jon Tilley, Co-founder and CEO ZonGuruZon Guru, The Best Kept Secret to Selling on Amazon and Jon Tilley, co-founder and CEO, tells you how it all started. Whether that's 5 ways to validate your product to the 2 unavoidable sides to analyzing Amazon data, he covers it on today's episode.~WHAT YOU’LL LEARN~ 5 Questions to Validate a Niche ProductThe #1 Reason Why Amazon FBA is Similar to Developing Software for AmazonThe 2 Unavoidable Sides to Analyzing Amazon DataNew opportunities in EU/AU AmazonThe story behind the software and education hybrid of ZonGuru and how it started.~KEY POINTS~ The...
2021-01-0534 min
Ecomm Leaders with Aaron Cordovez#022 Jon Tilley Optimizing Listings for Top Keywords, Most Sales Plus Product Sourcing Tips Zonguru FounderJon Tilley from ZonGuru runs one of the top Keyword and Listing Optimizing tools out in the Amazon space. He claims the AVERAGE ZonGuru user has grown 7x+ (You may need to ask them for some evidence at support@zonguru.com - seems too high in my opinion). However, we've used the tool and we have had the best year ever. We talk about Product Sourcing, differentiation, advertising and more. Jon's a true entrepreneur and emphasizes HAVING FUN. Too many people forget this very key piece. If you're not having fun, you're probably doing it wrong.
2020-12-191h 07Amazon Seller InsightsRanking up Organically With PPC - Aaron CordovezIt’s time to face the truth: if you want to get to page 1 and stay there, you need to think beyond traditional marketing strategies; giveaways and rebates don’t cut it anymore. That’s why we got Aaron Cordovez, 7-figure entrepreneur and creator of the PPC automation platform Seller Samurai, here in the hot seat! Listen now to learn how to run PPC campaigns that drive sales and save money, how to price your product for the most conversions possible, and more!
What You’ll Learn:
00:00 - Why ads are important for rank...
2020-12-1527 minAmazon Seller InsightsMaking Your Customers Care - Amy WeesProduct differentiation is one part art, one part science. Amy Wees knows both in and out. Since 2007, she’s successfully founded three separate brands thanks to her obsessive market research and innovative R&D strategies.
She recently sat down to talk about effective product differentiation techniques, where to find inspiration, and how to use customer input to guide your research. Join her now!
What You’ll Learn:
00:00 - Listen to Wees’ unique, inspiring story.
09:00 - Wees’ roadmap for developing Amazon products that sell.
15:20 - How to keep you...
2020-12-0958 minAmazon Seller InsightsJumping Through the Trademark Hoops - Anita MarIs it time for you to get the trademark ball rolling? In this episode, we’re talking with Anita Mar, founder of Trademark Angel, to discuss why protecting your products with a trademark is so important. Listen now to hear Anita and Jon untangle the intricate trademarking process, the differences between US and international trademarks, and a few Amazon programs you may not have heard of that can help protect your intellectual property!
What You’ll Learn:
0:00 - An intro to Anita and the services Trademark Angel offers.
2:25 - The key...
2020-12-0123 minAmazon Seller InsightsWhy Expanding Into Shopify Matters - David ZaleskiAny serious seller will tell you: Amazon shouldn’t be your only source of income. If you want to make real money, you need to expand to other channels. David Zaleski knows all about this. He’s been building and selling brands on Shopify since he was 14! Join him and Jon as they discuss why you need to think about Shopify, the intricacies of their unique paid media model, how Zaleski’s “micro-influencer” marketing strategy builds buzz without breaking your ad budget, and more!
Once you’re done, give Amazon Seller Insights a like and subscribe so you never mi...
2020-11-2455 minAmazon Seller InsightsFind and Test your Ideal Customer Avatar - John LiIn order to sell like the pros, you need to know who your target audience is before writing a single word of copy. How old are they? What’s their ideal price range? Do they gravitate towards flashy packaging? John Li knows how to answer those questions, fast. His software platform, PickFu, makes gathering the audience data you need to succeed a cinch. Listen now to learn how you can quickly find your ideal demographic!
After giving it a listen, like and subscribe to Amazon Seller Insights for all the juicy tips you need to...
2020-11-1720 minAmazon Seller InsightsScaling Your Traffic for a Big Payday - Chloe ThomasHow do you bring in the traffic you need to build your brand into an asset you can sell for a huge profit? Chloe Thomas, the host of the eCommerce Master Plan podcast, is here to answer that! Since 2003, she’s helped FBA businesses generate new customers with innovative, cost-effective marketing plans. Tune in and learn how you can craft ad campaigns that save money, increase conversions, and expand your brand!
Once you’re done, like and subscribe to Amazon Seller Insights so you’re always one step ahead of the competition! → https://spoti.fi/3fzI0...
2020-11-1059 minAmazon Seller InsightsWarming Up Your Outside Traffic | Ian SmithScaling up your FBA business for a huge payday means one thing: generating leads. If you want a beefy contact list investors with deep pockets will pay top-dollar for, you need outside traffic. Ian Smith from Evolve Media, a firm specializing in helping FBA businesses generate warm traffic outside of Amazon, is here to help.
Their conversation covers effective Facebook marketing strategies, turning cold traffic into warm traffic, and how to build up massive, profitable customer email lists. Click play now, and like/subscribe to Amazon Seller Insights to never miss a new episode! → htt...
2020-11-0427 minAmazon Seller InsightsMastering PPC Campaigns | Michael Eriksson FacchinKnowing how to structure, manage, and optimize PPC campaigns is your key to Amazon success. Luckily, Michael Eriksson Facchin’s here to help launch your listing to page 1! As the founder of AdBadger, Facchin’s helped FBA businesses of all sizes get the most bang out of their advertising buck with expertly crafted campaigns filled with conversion-grabbing keywords.
Join him and Jon as they discuss the basic structure of a winning PPC campaign, the best way to spend your ad budget, and more! Once you’re done, like and subscribe so you never miss out on expert advice...
2020-10-2745 minAmazon Seller InsightsOptimizing Your Way to the Top | Emma Schermer TamirCrafting a perfectly optimized Amazon listing is one part art and one part science. Emma Schermer Tamir has both sides down pat! As the CEO of Marketingbyemma.com, she helps independent Amazon FBA businesses write advertising copy that connects and converts. Join her and Jon as they breakdown live Amazon listings to show you why developing a deep understanding of your ideal customer is the key to big-time sales!
Are you looking for more in-depth discussions with 7-figure sellers, industry thought leaders, and successful entrepreneurs? Link and subscribe to Amazon Seller Insights now! → https://spoti.fi/3fNZDU3
2020-10-2156 minAmazon Seller InsightsMastering Product Manufacturing | Zack LeonardDo you want to sell innovative products that establish you as a trustworthy brand? Then you need to listen to what Zack Leonard, founder of Gembah, has to say. He and his elite team of engineers guide Amazon sellers through the complex world of research/manufacturing to ensure they end up with perfectly designed items that sell. Click play now to hear how he validates ideas, produces them in the most cost-effective way possible, and more!
Once you’re done, like, and subscribe to Amazon Seller Insights to give your business the edge it needs to dominate! → http...
2020-10-1342 minAmazon Seller InsightsAcing Your Product Launch | Regina PeterburgskyIf anyone knows how to launch a product, it’s Regina Peterburgsky. She’s one of the first sellers to dominate the Australian marketplace with innovative strategies that fully leverage Amazon’s A10 algorithm. Want to know her secret to success? Click play now to listen along as she and ZonGuru CEO Jon Tilley discuss her proven methods for getting a new product to page 1 and keeping it there!
Also, like and subscribe to the podcast so you never miss an episode! → https://spoti.fi/3fzI0r5
Timecode:
00:00 - Who is Regina...
2020-10-0724 minAmazon Seller InsightsPreparing Your Business For A Big Exit | Nate GinsburgAmazon Seller Insights, Episode #011: Are you thinking it’s time to get into the FBA game, and want to make sure you set yourself up for a big payday? Then say hello to Nate Ginsburg! As the founder of SellerPlex, a firm specializing in helping eCommerce businesses prepare for their grand exit and a grander paycheck!
Click play now to listen to Jon and Nate’s chat about how COVID-19 has changed the marketplace, why this is a great time to jump into the FBA game, and what it takes to succeed in a continually evolving marketplace!
2020-09-3053 minAmazon Seller InsightsBuilding an eCommerce Brand | Ezra FirestoneAmazon Seller Insights, Episode #010: What, exactly, do you need to focus on to succeed in e-commerce? That’s exactly what ZonGuru CEO Jon Tilley and e-commerce thought leader Ezra Firestone sat down (virtually) to chat about in the latest edition of Amazon Seller Insights!
We will cover why this is the PERFECT time to get into Amazon selling and why the goal of every e-commerce business should be to build a brand they can sell.
Ezra Firestone is a multi-million dollar seller with over 15 years of e-commerce experience, including building up and eventually selling his own...
2020-09-2344 minAmazon Seller InsightsTaking Your Product to Global Marketplaces | Jana KrekicAmazon Seller Insights, Episode #009: In this episode of Amazon Seller Insights, Jon speaks to Jana Krekic, founder of YLT Translations. She has had over four years of experience helping various 7-figure Amazon sellers connect with global marketplaces. Jana was also a business development manager in one of the biggest Danish online eCommerce platforms for eight years, where she had gained a lot of experience with online businesses. She doesn’t only lead the team of 42 people, but also wholly understands E-commerce and Amazon sellers. “At YLT-Translations, we put considerable time and effort into recruiting a team who were top of their...
2020-09-1145 minAmazon Seller InsightsPrepping Your PPC Campaigns for the Q4 Rush | Howard LeeAmazon Seller Insights, Episode #008: If there’s one thing that Amazon’s made abundantly clear, it’s this: PPC isn’t going anywhere. It’s hard to keep up with all the new bells and whistles Amazon adds to PPC all the time, including features such as auto-targeting, product targeting, placement multipliers, and more. That’s why we invited Coral8 founder and PPC expert, Howard Lee, back onto the show to discuss what changes you should take notice of, and how to best prepare your marketing strategy to meet the Q4 rush! Listen along as they discuss the ins and outs of...
2020-08-231h 01Amazon Seller InsightseCommerce Trends With Marketplace Valet | Will and Laura LandAmazon Seller Insights, Episode #016: Putting up page 1 numbers in today’s eCommerce marketplace is a lot tougher than it used to be. There are millions of listings out there, all competing for conversions. And with big brands with even bigger advertising budgets buying their way to the top of page 1, it might seem it’s impossible to start from scratch. Will and Laura Land are here to tell you why it’s not as tough as it looks, as long as you know the right angles! They’ve grown from selling cell phone accessories out of their house in 2002 to makin...
2020-08-2158 min
The PPC Den: Amazon PPC Advertising MasteryAMZPPC #91: Ad Badger & ZonGuru: Boost Your SEO with High-Value KeywordsWe usually stay in our wheelhouse of Amazon PPC, but we’re branching out into the world of organic traffic for this episode. Mike recently sat down with Jon from ZonGuru, and we are stoked to share this conversion about the intricacies of Amazon SEO and how you can start optimizing your account for organic rankings.
Mike and Jon dive into all things Amazon SEO and how sellers can start ranking for keywords organically.
We’ll see you in the Badger Den!
Episode Highlights:
1:10 Intro
7:00 The nuts and bolts of Amazon SEO
2020-08-1951 minAmazon Seller InsightsCrafting Viral Videos That Grab Conversions | Jonathan ReyesAmazon Seller Insights, Episode #016: Grabbing a potential customer’s attention is a lot harder now than it was back in the good ol’ days. Thanks to social media, we’re constantly bombarded with a non-stop avalanche of information. If you want sales, you gotta hook a customer in seconds. It just so happens, we know a guy who can help out. Jonathan Reyes, the founder of EcomVids, a firm specializing in helping 7- and 8-figure sellers craft viral videos that get conversions with over 1 billion views to its name, recently sat down for a chat. Tune in for an in-dep...
2020-08-181h 04
The Ecwid E-commerce ShowLeveraging the Power of AmazonSince this is the Ecwid E-commerce show, if you're listening to this podcast right now you probably either have your own Ecwid store or about to start one. On this show we're always covering ways to improve your store, drive traffic, advertise and other various ways to get more sales. We usually talk to people who are websites first and then go to marketplaces to expand their reach. At Ecwid we obviously believe in having your own e-commerce store. We also believe there is an opportunity in taking advantage of the scale of Amazon.
2020-08-141h 00Amazon Seller InsightsAdvanced Product Research Techniques | Brandon YoungAmazon Seller Insights, Episode #005: Is your product research hitting a slump? You’re not alone. With so much competition nowadays, it’s hard to find a product niche that gets the conversions you deserve. That’s why Jon sat down to talk with Brandon Young, founder of Seller Systems. As an 8 figure seller with 9 private labels to his name, it’s safe to say Brandon knows a thing or two about finding products that get results. Join them as they discuss proven product research techniques and demonstrate their process using live Amazon listings!
Ready to dominate the FBA game...
2020-08-1357 minAmazon Seller InsightsAmazon PPC: How to Successfully Launch & Optimize your Campaign | Howard LeeAmazon Seller Insights, Episode #004: Looking to expand your FBA brand with an effective advertising strategy that grabs eyeballs and pulls in conversions? Then you’re in luck, because Jon recently sat down with 7-figure seller Howard Lee, PPC expert and Principal at Amazon marketing agency Coral8, for an in-depth breakdown of all things PPC! Tune in for a discussion on the strengths and weaknesses of different types of PPC campaigns, how to make Amazon’s A10 algorithm work for you, customer Q&A’s, analyses of actual successful PPC campaigns, and more!
Howard Lee:
When it com...
2020-08-061h 17
Awesomers.comAmazon Seller Software: ZONGURU Awesomers.com PodcastShow Notes and Details: https://awesomers.com/191
Learn about ZONGURU and how it can help your Amazon business.
Some of the unique features of ZONGURU include finding niche products, a special connection to Alibaba and many more.
If you haven't checked out ZONGURU be sure you goto: https://empowery.com/contact and get your special offer for ZONGURU and help the Empowery co-op WHILE you save money as well.
https://awesomers.com/191
Don't forget to subscribe and leave a 5-star review.
https://awesomers.com/podcast - for full show directory.
2020-07-2442 min
eCommerce Nurse PodcastUsing software to grow and scale your Amazon businessIn this episode we talk about the importance of using software to scale and grow your Amazon business.We have a special guest Jon Tilley, CEO of ZonGuru a software company that helps sellers free up time and grow their Amazon business through powerful data insights and automation. Jon has spent 15 years in digital advertising and in 2016 made the decision to set up his own business, when ZonGuru was born.EXCLUSIVE OFFER:Click here https://www.zonguru.com/get/niche-finderContact eCommerce Nurse: Subscribe to our YouTube
2020-06-2642 minAmazon Seller InsightsTurning your Amazon Product into a Lead Magnet that Converts | Raj JanaAmazon Seller Insights, Episode #003: Grab a warm cup of coffee and a notepad as the Seller Insights crew talks with Raj Jana, branding expert who is also a very successful Amazon seller. Jon will pick Raj’s brain to get you the absolute best practices for branding and marketing the products that get you the most conversions!
About the Host:
After 15 years as an account director and strategist for some of the top global digital brands, Jon Tilley decided he wanted more. That’s why in 2014 he launched multiple successful private label bran...
2020-03-061h 09Amazon Seller InsightsEfficient Product Management for International Markets | Anthony Bui-TranAmazon Seller Insights, Episode #002: This week, Jon and the Seller Insights crew chat with Anthony Bui Train, an expert million-dollar Amazon seller at the age of 24. Anthony’s unprecedented success comes from his unique insight and hacks surrounding efficient Product Management for International Markets and Amazon’s FBA service. Tune in to hear his advice to young entrepreneurs and more!
About the Host:
After 15 years as an account director and strategist for some of the top global digital brands, Jon Tilley decided he wanted more. That’s why in 2014 he launched multiple succes...
2020-02-2521 minAmazon Seller InsightsProduct Selection Tips from a 7-Figure Amazon Seller | Eric DahlAmazon Seller Insights, Episode #001: Hi there! Welcome to Episode 1! The Seller Insights crew is thrilled to have seven-figure seller and entrepreneur Eric Dahl on our first episode to find out what it takes to CRUSH it on Amazon. Join host Jon Tilley as he chats with Eric about the best selling strategies and product selection insights that led them to become leading figures in the independent e-commerce seller industry.
About the Host:
After 15 years as an account director and strategist for some of the top global digital brands, Jon Tilley decided he...
2020-02-1209 min
Actualize Freedom | Amazon FBA with Danny Carlson | Private Label Ecommerce Selling on AmazonReal Amazon Data for Research & Optimization with Jon Tilley1:36 - How has Amazon evolved over the last 5 years?4:23 - Has Amazon become too competitive to even try anymore?5:59 - How Jon uses data to get an edge on the competition9:50 - Strategies for bringing unique products onto the Amazon marketplace12:49 - Tips for identifying profitable niche markets17:10 - Data points many sellers neglect, but shouldn’t25:01 - Real data points available through the API26:07 - Using data to optimize Amazon listings28:58 - Keyword placement methods34:11 - The rest of the listing39:15 - Metrics to monitor to boost your Amazon sales42:17 - Where to find Jon onlineLinks/re...
2019-11-2646 min