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The Animalz Content Marketing PodcastThe Animalz Content Marketing PodcastAditya Vempaty (MoEngage) on Borrowed Authority: Partnerships That Multiply ReachEnterprise content only works when people see it. In this episode, Aditya Vempaty, VP of Marketing at MoEngage, shows you how to build content that spreads and brings in revenue.He starts every project with customer calls. Their words turn into clear messages and sharp ideas. His team builds content “with distribution in mind,” leverages customer research as a non-negotiable input, and uses “borrowed authority” from partners and customers to widen reach. They delete dead posts, keep the few that pull traffic, and rebuild tight topic clusters that tie straight to revenue.2025-06-2449 minThe Exit Five CMO Podcast (Hosted by Dave Gerhardt)The Exit Five CMO Podcast (Hosted by Dave Gerhardt)The B2B Event Playbook: Building Revenue-Driving Events in 2025#227: Events | In this episode, Dave hosts a live Exit Five session with Zuddl and panelists Stephanie Christensen (Event Marketing Leader) and Kristina DeBrito (Director of Strategic Events at Iterable) to break down how B2B marketers should be thinking about events in 2025. From small VIP dinners to large customer conferences, events are making a big comeback—but without a solid strategy, they can be a massive waste of budget.Dave, Stephanie, and Kristina cover:The key metrics to track to prove event ROI in 2025How to get executive and stakeholder buy-in for your event strategyWhat’s work...2025-03-1356 minEvents: demystified PodcastEvents: demystified Podcast164: Exploring AI Innovations in Event Technology - Live from IMEX America '24 with Anca Platon TrifanIn this episode of the Events Demystified Podcast, recorded live at the IMEX America trade show, host Anca Trifan dives into interviews with various tech companies about their AI innovations and integrations in event technologies. Youtube Video: https://youtu.be/YOPgNl2lJ2w?si=VsZJQlG5fgFHFJq1 The episode highlights the distinction between essential AI features and those that are more superficial. It also explores the importance of wellness with activations focused on mental and physical fitness at the event. Various companies share insights on how AI and machine learning...2024-10-2533 minDemand Generation Club PodcastDemand Generation Club PodcastKetan Pandit - ZuddlIn this episode of the Demand Generation Club Podcast, Franco Caporale interviews Ketan Pandit, head of marketing at Zuddl, discussing the evolving B2B marketing landscape and the pivotal role of events in lead generation. Ketan shares his journey to his current role, highlighting the dynamic nature of B2B marketing. He recommends a tech stack including G2, SEMrush, Google Analytics, HubSpot, Salesforce, and Zuddl for demand generation. They delve into pandemic-driven changes in event dynamics and offer advice on crafting effective event strategies.2024-03-0620 minThe Chill Hour with Deepak PareekThe Chill Hour with Deepak PareekMasterclass on AI, ChatGPT, & UX Design by Ansh Mehra | The Chill Hour Ep. 33On episode 33 of The Chill Hour, we have Ansh Mehra, a UX designer and a product marketer at Zuddl. He also does YouTube and Instagram where he teaches UX Design. In this episode, we explore the concepts of UI/UX design, delve into the UX of Instagram, examine Instagram's strategies to retain users, discuss the role of ChatGPT, and its potential impact on jobs, and receive valuable advice from Ansh to brands regarding UX design. So sit back, relax, and enjoy this super informative yet chill conversation between Deepak and Ansh. Timestamp: 00:00 Episode Intro 01:54 YouTube over Instagram 02:29 9-5 job...2023-12-221h 08Backstage with ZuddlBackstage with ZuddlAshley Mauras and Jason Widup discuss the evolution of B2B events with Nick BennettEpisode highlights: How are events pivoting to an attendee-centric approach? Time: The new currency in event planning and execution The hidden ROI of events: Beyond numbers and into relationships 2023-10-2716 minFuturense - Talent FirstFuturense - Talent FirstUnlocking Your Future: Ansh Mehra on AI's Job Revolution, UI/UX Career, & YouTube vs. Instagram - Ep:31 Welcome to another exciting episode of Talent First! In this episode, we have the privilege of hosting Ansh Mehra, a visionary AI enthusiast, and innovator who currently serves as an AI consultant and product marketer at Zuddl. In this podcast, you'll learn about: The AI Revolution: Ansh discusses the transformative power of AI and how it's reshaping industries and job markets. Is AI a job killer or a creator of new opportunities? Find out. Specialists vs. Generalists Conundrum: Ansh's Take on Thriving in the Startup Ecosystem. Discover Why He Swears by the Startup Adventure! YouTube vs. Instagram: Ansh delves...2023-10-1041 minBackstage with ZuddlBackstage with ZuddlDuda’s Anton on influencer marketing in the B2B world Influencer Marketing’s place in a B2B marketing context Building an influencer marketing program for B2B companies Measuring ROI from an influencer marketing program 2023-09-0615 minBackstage with ZuddlBackstage with ZuddlSysdig’s Sharyn on the evolution of event marketing and event techEpisode highlights: How event technology has transformed event marketing Tactical tips for event marketers starting off Live vs on-Demand 2023-08-3015 minBackstage with ZuddlBackstage with ZuddlPaddle’s Kimberly on mastering your event budgetEpisode Highlights How to think about building the best event your budget can buy Levers that will help you stretch each dollar further What to spend on, and what not to spend on! 2023-08-2220 minBackstage with ZuddlBackstage with ZuddlCloudsmith’s Hillary on running successful virtual conferencesEpisode Highlights: Coming up with event content that resonates with your audience How to perfect your conference by looking at event analytics Actionable tips to engage a specialize attendee set 2023-08-0218 minBackstage with ZuddlBackstage with ZuddlSprinto’s Aarthisri on running webinars that workKey Takeaways: The evolution of webinars Defining success metrics for B2B webinars Common webinar promotion mistakes Delivering a branded experience from the first touchpoint 2023-07-1324 minPragyaanPragyaanMastering AI, Overcoming Anxiety, and Finding Your Purpose: A Powerful Conversation with Ansh MehraJoin us on the third episode of Pragyaan as our host, Pragya, engages in a conversation with Ansh Mehra, an esteemed AI consultant and product marketer. Together, they delve into the profound impact of AI on job landscapes, discuss the essential skills required for success in an AI-driven future, and navigate the intricate process of making informed career decisions. Ansh Mehra, a leading authority in artificial intelligence, design, and technology, currently serves as an AI consultant and product marketer at Zuddl. In this podcast, Pragya and Ansh delve into...2023-06-301h 02Backstage with ZuddlBackstage with ZuddlPartnership Leaders’ Asher on the role of events in communitiesIn this episode, we sit down with Asher Mathew, CEO & co-founder of Partnership Leaders, to discuss the important role that events play in building and strengthening communities. We explore the various ways in which events can bring people together, create meaningful connections, and foster a sense of belonging among community members.2023-03-2410 minBackstage with ZuddlBackstage with ZuddlExplori’s Alex Temple on designing feedback loops for B2B eventsTune in to discover actionable tips to design feedback loops for your B2B events and webinars in this super-insightful chat between Alex Temple (Senior Corporate Relations Manager, Explori) and Ketan Pandit (Head of Marketing, Zuddl) Key takeaways: Essential points your after-event survey should cover Event metrics you should track Does event feedback have a shelf life? 2023-03-0128 minBackstage with ZuddlBackstage with ZuddlVanta's Kelsey Taylor on mapping events to your marketing funnelAs events have evolved from simple gatherings to complex, agenda-driven programs, B2B marketers are looking for ways to optimize event spends and increase ROI. But with so many options available, it can be difficult to know which format is right for your event. In this episode, we're excited to have Kelsey Taylor, Senior Event Marketer at Vanta, and Ketan Pandit, Head of Marketing at Zuddl, joining us to discuss how to map events to your marketing funnel. 2023-01-2440 minBackstage with ZuddlBackstage with ZuddlThe Future of B2B Events in 2023In this episode, Bharath Varma, CEO & Co-founder, Zuddl, and Ketan Pandit, Head of Marketing, Zuddl discuss findings from our industry report on event trends in 2022 and 2023. This is a must-listen for B2B event marketers!2023-01-1146 minDostcastDostcastHow To Use AI To Make Money w/ Ansh Mehra | Dostcast 168Subscribe to Vinamre's Newsletter, The Dark Arts- https://www.getrevue.co/profile/vinamrekasanaa?via=twitter-profile  Ansh Mehra is a UX designer and storyteller at Zuddl. He also does YouTube and Instagram where he teaches UX Design for free.  In this podcast,  ▸ Vinamre and Ansh talk about life-changing AI tools - ChatGPT, Midjourney, Stable Diffusion  ▸ How AI will make humans immortal?   You can follow Ansh on: YouTube: https://youtube.com/@AnshMehraUX  Instagram: https://instagram.com/anshmehra.work?igshid=MDM4ZDc5MmU=  Timestamps: 0:00 Intro 0:31 Why ChatGPT...2023-01-031h 22Backstage with ZuddlBackstage with ZuddlInterprefy’s Oddmund Braaten and Richard Schiller on multilingual eventsIn this episode, we hear Bharath Varma (CEO and Co-founder, Zuddl), in conversation with Oddmund Braaten (CEO, Interprefy) and Richard Schiller, (Senior Product Manager, Interprefy). They cover everything from the importance of multilingual events to engagement and current tech stacks that efficiently run a smooth event!2022-10-2641 minCost to Company by The KenCost to Company by The KenThe Prisoner's Dilemma of Unlimited LeavesMyntra announced unlimited wellness leave. So did Meesho. So did Gojek. Netflix brought its global unlimited leave policy to India. Makemytrip announced uncapped leaves. As did Inmobi.  A number of smaller startups like Nova Benefits, Pega Systems, Zuddl, have all announced unlimited leaves. Even The Ken has an unlimited leave policy.And you would think that in the middle of the Great Resignation, startups that are giving unlimited leave would see the number of leaves taken go up. You would think that in an economy of people starved of rest, employees would take all the opportunities they’re...2022-10-0411 minCost to CompanyCost to CompanyThe Prisoner's Dilemma of Unlimited LeavesMyntra announced unlimited wellness leave. So did Meesho. So did Gojek. Netflix brought its global unlimited leave policy to India. Makemytrip announced uncapped leaves. As did Inmobi.  A number of smaller startups like Nova Benefits, Pega Systems, Zuddl, have all announced unlimited leaves. Even The Ken has an unlimited leave policy.And you would think that in the middle of the Great Resignation, startups that are giving unlimited leave would see the number of leaves taken go up. You would think that in an economy of people starved of rest, employees would take all the opportunities t...2022-10-0435 minBackstage with ZuddlBackstage with ZuddlTaggbox’s Neeraj and Zuddl's Bharath on tracking user engagement in hybrid eventsWhat’s the best way to gauge the success of your hybrid event? How do you know if your attendees were engaged across sessions? The answer lies in the data. Listen to this podcast to find out exactly what you need to analyze in order to measure engagement in your upcoming hybrid event.2022-09-0218 minBackstage with ZuddlBackstage with ZuddlRobocorp’s Dave Dabbah shares key learnings and insights from his marketing journeyDave Dabbah is a seasoned marketer who believes in the power of carefully crafted storytelling: delivering the right message to customers at the right time, and connecting those messages to a company's business mission is crucial in developing highly successful brands. In this conversation, he talks about his passion for marketing and shares thought-provoking insights into the field.2022-08-1816 minBackstage with ZuddlBackstage with ZuddlJared from RevGenius on the role of communities in a remote business worldIn a world where most of us are working out of our homes, it may seem difficult to imagine an environment where we can get together with industry peers, share learnings and seek or give advice. Jared Robin, co-founder of RevGenius, tells us how communities are being leveraged to meet these business needs and much more.2022-07-1528 minBackstage with ZuddlBackstage with ZuddlZuddl’s Madhav talks all things employee engagement and cultureWith the pivot to remote working here to stay, there’s one question on every company leader’s mind: how do I effectively engage with my employees? Zuddl's Strategic Advisor and General Manager (EMEA), Madhav Vamsi, shares his seasoned perspective in this episode.2022-06-1641 minBackstage with ZuddlBackstage with ZuddlMKT1’s Emily Kramer and Zuddl’s Ketan Pandit on scaling marketing teams using the fuel & engine conceptCreating a marketing function can seem like a daunting task, but the key to success lies in your approach. If you’re currently looking to build or scale your marketing function, this episode is a must-listen. Two industry experts, Emily Kramer (Co-founder, MKT1) and Ketan Pandit (Head of Marketing, Zuddl) discuss how creating an efficient marketing function only needs the right combination of a fuel and engine.2022-05-2634 minBackstage with ZuddlBackstage with ZuddlOur Theatre Collective’s Vivek Vijayakumaran on how the show went onFor a performance art such as live theatre, a pandemic is the worst thing that can happen. But instead of closing the curtains on his theatre space, Vivek kept it alive by continuing to create through uncertainty. Listen to this podcast to find out how!2022-05-1231 minBackstage with ZuddlBackstage with ZuddlDecoding wellness with Arvind Krishnan from The Fuller LifeWellbeing has become an important aspect of our lives. But how did it get here? And how have remote work and post-pandemic developments shaped the way we define wellness today? Arvind Krishnan, CEO & founder of The Fuller Life gives us the answers.2022-04-2839 minBackstage with ZuddlBackstage with ZuddlETP’s BJ Singh and Zuddl’s Vedha Sayyaparaju on the success mantra for events in 2022Earlier this year, Zuddl hosted a fireside chat on ‘Virtual and Hybrid Events - Success Mantra for 2022?’. The conversation between BJ Singh - President, ETP and Vedha Sayyaparaju, CTO & Co-founder, Zuddl gave us some eye-opening insights into how the event world is evolving. In this episode, we’ve handpicked the highlights from this conversation so you can listen, learn and apply these pointers into your event plan in 2022.2022-04-1329 minBackstage with ZuddlBackstage with ZuddlNavi’s Ashwin S Prasad on the role of the virtual realm in recruitmentAshwin S Prasad, who leads talent acquisition for Operations (non-technical) at Navi, shares his journey of finding talent through the pandemic and offers a window into virtual hiring.2022-03-2524 minUnderstanding VCUnderstanding VCUVC: Swapna Gupta from Qualcomm Ventures India on the fund's consistent success in India, their QWEIN initiative to overcome gender disparities, and changing trends in the Indian startup ecosystemIn this episode, you will learn:Swapna's journey towards becoming a VC, and how her culture, upbringing, and work experience influenced the processHow is Qualcomm any different from other corporate VCs in the industry? How does their portfolio thesis set them apart?Qualcomm's fulfilling journey with MapMyIndia, culminating in its stellar IPO performanceHow should founders practice prudence while utilizing capital, and intangible resources? An illustration of ShadowfaxWhy is Qualcomm particularly interested in logistics and supply chain startups? How can better infrastructure fully tap this sector's potential in India?What is Qualcomm Women Entrepreneurs India Network? How does it...2022-02-0732 minUnderstanding VCUnderstanding VCUVC: Swapna Gupta from Qualcomm Ventures India on the fund's consistent success in India, their QWEIN initiative to overcome gender disparities, and the changing trends in the Indian startup marketIn this episode, you will learn:Swapna's journey towards becoming a VC, and how her culture, upbringing, and work experience influenced the process.Why "you can't take your next trip without Qualcomm."How is Qualcomm any different from other corporate VCs in the industry? How does their portfolio thesis set them apart?Qualcomm's fulfilling journey with MapMyIndia, culminating in its stellar IPO performance.How should founders practice prudence while utilizing capital, and intangible resources? An illustration of Shadowfax.Why is Qualcomm particularly interested in logistics and supply chain startups? How can better infrastructure fully tap this sector's potential...2022-01-2433 minThe Road AheadThe Road AheadWhy Do Virtual Platforms Matter?-Episode 48Why do virtual platforms matter? Les Goldberg talks with Zuddl Founder Vedha Sayyaparaju and President of ETP North America BJ Singh to hear their thoughts.2021-08-0622 min