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Hidden Driveway ShowHidden Driveway Showkyseth Interview | Hidden Driveway Show Ep. 41In the forty-first episode of the Hidden Driveway Show, I had the honor of interview kyseth, a rapper from Norway! He's a member of the collective Fiji Island, and is most well known for his super animated delivery and funny lyrics! This is a really funny interview too I was giggling the whole time I was editing so I hope you enjoy it too! KYSETH'S SOCIALS https://x.com/1fuckkyseth https://www.instagram.com/1kyseth/ https://soundcloud.com/warlorddd HIDDEN DRIVEWAY SOCIALS https://twitter.com/hiddendriveway_ https://www.instagram.com/hiddendriveway_/ Listen to Hidden Driveway on Spotify: https://open...2024-12-141h 32Hidden Driveway ShowHidden Driveway ShowZyber Interview | Hidden Driveway Show Ep. 24In the twenty-fourth episode of the Hidden Driveway Show, I had the honor of interviewing Zyber, a rapper from Iceland that's very proud of being from his country. His music is very fun and off the walls, and this interview is no different. Hope you enjoy! ARTIST'S SOCIALS https://x.com/Zyber47 https://www.instagram.com/zyberr47/https://soundcloud.com/zyber47 HIDDEN DRIVEWAY SOCIALS https://twitter.com/hiddendriveway_ https://www.instagram.com/hiddendriveway_/ https://open.spotify.com/playlist/07YUuoKvKv9J97PEyCDPTp?si=f0dbc4ded45a4586 https://soundcloud.com/aamufr/sets/hidden-driveway AAMU'S SOCIALS https://twitter.com/aamufr https...2024-08-171h 00Accountability in the Digital AgeAccountability in the Digital AgeA dialogue with Esther George, Founder Zyber Global CentreEsther George is an Independent Cybercrime and Cybersecurity Specialist and Former Senior Prosecutor for the Crown (UK). In the I4ADA Dialogue she discusses her view on Cyber Crime. Also see: https://zyberglobal.com. And for more information on the Zyber Global Community, please visit https://www.facebook.com/groups/zyberglobalcommunity2023-02-1135 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow to respond to reviews?Responding to reviews is your opportunity to shine in front of current and future customers. 4.3 is stated as the optimal rating for customer reviews, so how can merchants manage negative reviews? Listen to this episode as David shares some nuggets of gold around responding to reviews: The do’s and don’ts for responding to reviews. Turning negative reviews into opportunities. The real benefits for merchants who respond to every review. For more information on Okendo https://bit.ly/3BT2k5H For more information abou...2022-10-1807 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceEnhance CX with wishlists.Let’s chat about how wishlists can enhance shoppers’ online experiences! A wishlist is an eCommerce function, allowing customers to create personalised collections of products they want to buy and save for later. In this episode David shares: How can brands use this data beyond the wishlist function? What should you expect when adding a wishlist to your eCommerce store? His favourite wishlist apps. For more information about Wishlist Plus: https://bit.ly/3Befich For more information about Zyber Digital Visit our website -  h...2022-10-1107 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceAvoid feeling overwhelmed with data analysis.Data analysis is crucial for eCommerce merchants, but it can be overwhelming at times! We’ve moved from limited data available, to multiple platforms, making it time-consuming and tricky to know what to focus on. In this episode, David shares insight on: How to get started with efficient data analysis? Recommended technology to bring information into one platform. What data is important to look at? For more information on Glew https://www.glew.io/ For more information about Zyber Digital Visit our website...2022-10-0406 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceGrow your CRO with A/B testing.In this week’s episode of A Shot of Caffeine, we discuss the powerful A/B feature of Klaviyo which eliminates the guesswork from each campaign. A/B testing is an experiment, showing users different variations at random. But how can eCommerce merchants really leverage this tool? Listen to this episode to discover: How can eCommerce brands use A/B testing to drive growth? What to consider when implementing A/B testing? Do’s and don’ts for A/B testing. The full stack of benefits, from reduced risk, increased conversions and more. For...2022-09-2707 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceGetting started with subscriptions.Are you looking to get started with subscriptions? By 2025 subscriptions are estimated to be a $500billion market. 60% of subscriptions have been in place for more than one year. Listen to this episode of practical tips as we discuss: What kind of merchants are best suited to offering subscriptions? What are the true benefits for merchants? Tactics to make subscriptions more attractive to customers. Episode of Talk’n Shopify: Understanding the power of subscriptions with Recharge https://spotifyanchor-web.app.link/e/5BhZRJDBIsb For more information about Recharge, the leading su...2022-09-2008 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceGoogle Shopping.Get higher conversions and more real estate with Google Shopping. Google Shopping allows users to search for products across eCommerce websites and compare prices between different merchants. In addition, Google Shopping ads convert 30% higher than text based ads. In this episode we discuss the importance of being listed as a merchant: How can it make your customers’ experiences better? What is the true benefit for merchants? How can merchants manage Google Shopping? Tactics for getting ahead. Google Shopping: https://shopping.google.com/?nord=1 For more information about Zy...2022-09-1306 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe importance of a welcome flow.What makes your brand tick? How can you portray this message to your customers? In this short episode we chat about the importance of a crafted welcome flow when it comes to your online store. This is a critical moment in the customer lifecycle, and one of the most opened email flows. A welcome flow is an eCommerce brand's chance to greet their customers and convey their brand, like a retail store would when customers enter their store. Listen to this short episode of practical tips as David discusses: Strategy for approaching your welcome flow. What...2022-09-0609 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceBuilding points-free loyalty.Are you looking to engage your customers without a points system? In this short episode of A Shot of Caffeine, we discuss strategies that brands can use to build points-free loyalty, create memorable experiences and retain customers. Listen to this episode as we explore: Insight into points-free loyalty strategies. How can you drive loyalty and rapport with customers without a points system Advice for brands define and segment their VIP customers. For more information about Zyber Digital Visit our website -  https://www.zyber.co.nz Follow us o...2022-08-3009 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceWhy should you use a quiz?Let’s discuss how you can leverage a quiz across your eCommerce store. Quizzes enable merchants to enhance customer experiences on-site. Additionally, they also help brands build customer relationships by understanding their customers’ zero-party data. Listen to this episode of A Shot of Caffeine as we discuss: How can quizzes benefit both customers and merchants? Who should be using a quiz? How can quizzes drive conversions? Find a quiz app for you: Octane AI: https://bit.ly/3zPR1s9 Revenue Hunt: https://revenuehunt.com/ 2022-08-2409 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceUsing attributes in reviews.Personalisation is super powerful across your customer reviews. In this episode we discuss how brands can use zero-party data and attributes to enhance their reviews and UGC. 91% of consumers are more likely to shop with brands that provide product recommendations that are personal to them.* Listen to this short episode of practical tips as David discusses: What are attributes, and how can brands leverage these? How can attributes drive personalisation and customer experience? What are the true benefits for merchants using attributes? Find a reviews app for you: Okendo 2022-08-2207 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceOmnichannel customer service.Providing customer care is crucial for eCommerce merchants striving for growth. However, this doesn’t have to come at the expense of time and costs to your business. Hear from our Growth Strategist about how an omnichannel communication strategy can enhance your eCommerce business. Listen to this episode of A Shot of Caffeine as David shares: What does it mean to use omnichannel communication in your customer service strategy? What are the benefits for merchants using an omnichannel solution? How to implement a unified customer service strategy. For more information about Gorgias, a...2022-08-1708 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceAbandoned cart flow.We’re back with a Shot of Caffeine to share practical tips about the most important flow you can set up in Klaviyo: the abandoned cart flow. Abandoned shopping carts account for US $18 billion in lost revenue annually. The global average: 69.75 % of carts will never make it through the check out process.* Listen to this short episode of practical tips as David discusses: How can you use the abandoned cart flow to drive revenue? Why is it one of the highest converting flows in Klaviyo? What to include in your abandoned cart flow? Split-testing and optimisation of...2022-08-1507 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceReviews: what, why, how?In this succinct episode of practical tips, we discuss the importance of integrating reviews into your eCommerce store. 99% of customers read reviews before making a purchase, and if you have reviews on your site, users feel 71% more comfortable purchasing a product.* Listen to this short episode of practical tips as David discusses: How you can leverage reviews to increase conversions. The role of reviews in a buyer’s journey. How to generate a lot of customer reviews. Powerful reviews apps for every merchant. Find a reviews app for you: Okendo...2022-08-1007 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceDealing with unengaged subscribers.In our first episode of a Shot of Caffeine, David shares practical tips on how to ensure you have a highly engaged customer base in Klaviyo. Unengaged subscribers cost merchants time and money. Listen to this short episode of practical tips as David discusses: The benefits of removing unengaged subscribers. A 3-step strategy to identifying unengaged subscribers. Tactics to suppress customers. For more information about Klaviyo, the data-driven platform for email and SMS marketing: https://bit.ly/3vKTSRU For more information about Zyber Digital 2022-08-0809 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceGrow a brand with lifecycle marketing - Part 2It’s our Season 4 finale! How do you prepare for SMS marketing? How does it compliment email marketing? How do you engage with the right customers at the right time? In this two part episode, Waldo and David are joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis. Klaviyo is a unified customer platform that enables brands to turn customer transactions into long-term relationships at scale. Alex and his wife started Kulani Kinis as a passion project. 8 years later they reported $21m of revenue in one fi...2022-07-1924 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceGrow a brand with lifecycle marketing - Part 1Unleash growth and get a 90x ROI with Klaviyo’s email marketing. In this two part episode, Waldo and David were joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis. Marketers need to get smart about how they interact with their customers and use their data to create enhanced experiences. Klaviyo is a unified customer platform that enables this, empowering brands to turn customer transactions into long-term relationships at scale. Alex and his wife started Kulani Kinis as a passion project, and 8 years later they reported $21m...2022-07-1238 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceShopify Editions: connect to consumer (Summer ‘22)Take your Shopify store to the next level with 100+ new product updates! Shopify has launched Shopify Editions: connect to consumer (Summer ‘22) which includes exciting features as the platform grows from strength to strength. With B2B on Shopify, Shopify Audiences, Functions, Hydrogen and more, the latest update gives merchants a competitive edge and provides better user experiences for them and their customers with more personalisation, customisation and streamlined integrations. Listen to this episode as Leo and Waldo discuss the key game changers from this update. For more information about Shopify Ed...2022-07-0535 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow can brands incorporate NFTs?NFTs and eCommerce - are they the future of selling online? It has been 18 months since we first mentioned NFTs on our podcast. It has been interesting seeing this topic evolve and all the action around it. $44.2 billion of cryptocurrency sent to smart contracts associated with NFT marketplaces, up from just $106 million in 2020, according to a report by Chainalysis. By 2026, 25% of people will spend at least one hour a day in the metaverse for work, shopping, education, social, and entertainment, according to Gartner Inc. As brands, it’s our job to follow people’s interests and create expe...2022-06-2830 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIncrease automation and grow with a unified helpdeskWith the increase of inflation around the world, combined with a staff shortage, many businesses are looking to tighten their belt when it comes to utilising their tech stack. Gorgias is a powerful tool, with a lot of functionality, so this week we discuss how merchants can use it to improve their customers’ experience while automating workload and reducing business overheads. Gorgias is a unified help desk, enabling merchants to manage all of their customer communications in one place, including email, live chat, social channels, and reviews. We were joined by Joel Tregoning, Partnership Manager at Gorgias, wh...2022-06-2133 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceDo you have the right integrations in place?Are your eCommerce store and retail POS running synchronised? Are your business processes costing you time and money? How do you find the ideal tech stack to reach you business goals? We were joined by Jeffrey Atizado, CEO at SMB Consultants. Zyber has a long-standing relationship with SMB Consultants, the original cloud integrator. SMB Consultants have been a platform agnostic business offering advice and implementing better processes for retail, wholesale and manufacturing businesses for over 10 years by working in between merchants and bookkeepers. If your bookkeeper is managing different systems and stock through your eCommerce...2022-06-1449 minThe G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 317: Legacy of ZyberJoin Cecil and Zyber while they chat about Legacy of Kain meet’s stardew valley. Not really. They do talk about some old games and what they have been playing for a while. It’s fun stuff.2022-06-0852 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceUnderstanding the power of subscriptions with RechargeMerchants are faced with the ongoing challenges of both how to acquire customers, and secondly, how to retain them. Powering over 15,000 brands, Recharge offers subscription services for eCommerce merchants to help them turn one-time transactions into customer relationships. We loved chatting to our Recharge Partnership Manager, Callie Calimlim who has a wealth of knowledge in sales and eCommerce, about how subscriptions help merchants succeed online and therefore, can change their whole business model. Listen to this episode to see how subscriptions can increase LTV and AOV, boost customer loyalty and provide brands with customer and...2022-06-0732 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceUnpicking Shopify Scripts & FlowsDo you keep hearing the buzz words Shopify ‘Flow’ and ‘Scripts’ and want to know more? In this episode our Shopify experts Leo and Waldo answer it all: What they are? Who are they for? How can you leverage these to enhance your eCommerce store? Listen to this episode to see how these features can improve your business from customer experience, risk management, discounts and more! For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings: https...2022-05-3116 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceScaling eCommerce with Shopify Plus - Fish City HamiltonGrowing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to building a brand through their eCommerce and marketing strategy. This week we were lucky to be joined in-person in our studio by the Fish City Hamilton team. Marketing & eCommerce Manager Josh Tweedie, and General Manager Max Christensen share their brand journey from how Fish City Hamilton has evolved from an established family business in 1992 to a growing company with three eCommerce brands. In this episode, Max and Josh share insight...2022-05-2446 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceShopify v Shopify PlusLooking to upgrade to Shopify Plus? Or are you deciding whether to cross-migrate to Shopify or Shopify Plus? This episode is for you! One of Shopify Plus’ biggest competitors is Shopify itself, and in this episode Leo and Waldo compare the key differences between the two. Considering Markets, Scripts, Launchpads, Flows and more, this quick-fire episode highlights what to consider when choosing the right platform for your store.  From your eCommerce goals to annual revenue, listen in to see how these platforms stack up. Thanks to our sponsors, ReC...2022-05-1720 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommercePrevent chargebacks, increase revenue with SpotriskEvery merchant hates a chargeback. Fraud rates across Shopify stores are increasing by 20% YOY. So why is fraud protection often an afterthought when it comes to managing your eCommerce store? John Gregoriadis and Jordan Lewis, founders of Spotrisk, a new NZ-based fraud protection platform here to help give you peace of mind for your Shopify store join us this week. With a background in the technology and retail scenes, Jordan and John saw issues with in-store shoplifting and knew it was still going to pose a risk for online merchants. Nearly 21% of Shopify stores pose...2022-05-1036 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceeCommerce Growth StrategyLong term strategy = long term growth. Where do you want to be tomorrow? Already on Shopify but looking to scale your omnichannel strategy? This episode is for you. Meet David Visser, Key Account Manager for the Growth Strategy team here at Zyber. This episode focuses on thought leadership; what do merchants need to include long after their eCommerce website is live, and when should you consider creating a long-term agency partnership? From reviews, segmentation, and developing email marketing, David shares insider tips for merchants who are looking to take it up a notch. ...2022-05-0350 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceSocial media strategy - Acing Instagram & TikTokLet’s talk Instagram marketing strategies. With 500+ million active users per day and forecasts that there will be 1.1 billion users in 2022, it’s a missed opportunity if you’re not acing the Gram. More larger brands are aggressively taking that space, so how can you pivot your strategy to stand out in front of your target audience? This week we were joined by Viv and Tash, the founders of Instagram specialist company, Ace the Gram. Ace the Gram started 7 years ago, so they’ve been in the industry for years. In this episode, Tash and Viv shar...2022-04-2646 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceShoppable videos to increase conversions, with VideoWiseYour videos should be shoppable, and you are losing sales if your videos are only for watching. With so many shoppers leaving a web-page to do their own research, why has it taken so long for videos to become added onto websites and product pages? We were lucky to be joined by another international guest, Claudiu Cioba, CEO and founder of VideoWise who is on a mission to solve this problem. A number of brands are already using videos as part of their marketing strategies. However, these videos are for watching, whereas for eCommerce your videos need...2022-04-1940 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceAdapting to the death of third-party cookiesIt’s been nearly a year since Apple’s iOS 14 update came out, resulting in the death of the third-party cookie. Every marketer freaked out at the thought of having to do their own work. The era was known as the cookie-geddon and the cookie-less apocalypse. Why? Because it’s forcing brands to re-think their whole marketing strategies. Acquisition costs are rising and we're having to consider customer relationships vs clicks. Listen to this episode as we unpick zero-party data, using personalisation to drive conversions, and tools to integrate across the customer journey. Say go...2022-04-1238 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceWebsite reviews, no holding backHow would you like your Shopify store reviewed by our Shopify experts? We wanted to get the Shopify NZ community involved, so that's exactly what we did on this week’s episode. Leo and Waldo review some merchant websites at face value, and they don't hold back! Attention to detail, and a constant strive for improvement are in our nature, so our eCommerce experts provide feedback to enhance the user experience on these websites. From subscriptions, to upsell/cross-sell, gamification, and abandoned cart flows, check out this episode for some recommendations you can ad...2022-04-051h 01Talk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceOptimise your conversion rate with OmniconvertHow does a 30% increase in your conversion rate sound? This week we were lucky to be joined all the way from Europe by Valentin Radu, CEO and Founder of Omniconvert to discuss how to optimise your conversion rate through customer insight. Valentin founded Omniconvert based on his own marketing experiences, trying to understand why the conversion line in his Google Analytics was stagnant. Listen to this episode to understand the importance of understanding NPS, LTV and where you sit in the market in order to scale your CRO. ...2022-03-2948 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow do you grow a business?Are you looking to scale your business? This episode is for you! With an entrepreneurial mindset and a history of successful business growth, Leo and Waldo share their nuggets of gold from both an eCommerce and management perspective. From a positive culture, to data-driven forecasting, this episode focuses on what it takes to create growth from within. Listen to this episode to discover: Who do you need on your team? What is required to be a great leader? How can you leverage technology to take your business to the next level? 2022-03-2247 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceOur Resident Shopify Guest, Julian BartramHow can Shopify Markets create growth? What to prepare for a migration to Online Store 2.0? Why should you consider Shopify Flow? We're excited to have Julian Bartram, Shopify's Senior Community Manager for NZ and APAC back on Talk'n Shopify this week to discuss the latest Shopify features, and how you can use these to create success. It’s his third time on the show, and we love chatting to Julian because he’s also been using Shopify as a merchant himself since 2012, so we couldn’t pick a more knowledgeable guest. Listen to this e...2022-03-1547 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceMeeting consumer demands in 2022Welcome to Season 4 of Talk’n Shopify! We’ve given our studio a refurb and are so excited to be back recording together in-person. This week we look at the big picture: what do consumers actually want to see this year? From ethical shopping to educational content, we focus on key retail trends for 2022. We've got a massive season headed your way, so make sure you're subscribed on your favourite podcast platform, to make sure you don't miss out on an episode. New episodes are available every Wednesday with partners, merchants and...2022-03-0836 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceSeason Finale - The Whole Gang's HereWell, it's the end of another season and we got the Talk'n Shop gang together for a fun wrap up episode. It's been a big season for Talk'n Shop, and lot's has been happening at Zyber HQ. Catch up with Emily, Waldo & Leo over a glass of whiskey. Cheers!! For more information about Zyber Digital Visit our website -  https://www.zyber.co.nz Follow us on Facebook - https://www.facebook.com/zyberwebdesign/ Join our exclusive Facebook insider groups Shopify...2022-02-2131 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceRecap: Season 3 HighlightsAre NFT's the future of selling online? What do you need to know about selling your Shopify Business with FE International? How to create an eCommerce strategy beyond 2021? These are the big-picture questions we answer in our season 3 highlights episode with the very best from our own Leonardo Garcia-Curtis, David Yu and Thomas Smale. It's an exciting time for the eCommerce industry but it's important for merchants to keep moving forward and prioritise your ecommerce strategy, a cookie cutter approach will no longer cut the mustard. Leo, CEO at Zyber runs through how to master your strategy...2022-01-181h 01Talk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceRecap: Season 2 HighlightsWhat do an influencer, a solo rower and an entrepreneur all have in common? Yes, they all have incredible personal stories, but they joined us to chat the eCommerce lingo on season 2! Simone Anderson, Shaun Quincey and Iyia Liu create an inspiring season 2 highlights episode where we cover navigating influencer marketing, building resilience and rapid brand growth. Influencer marketing is the most popular and effective trend, with the biggest ROI. This trend will keep growing in 2022 with 21% of marketers planning to leverage it for the first time, so we got Simone Anderson, one of the biggest names i...2022-01-1152 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceRecap: Season 1 HighlightsWelcome to 2022! We’ve combined the best of season 1 into a banger episode focused on money-making Shopify apps, voice search optimisation, automation and more! Often referred to as ‘The Shopify Guy’, Julian Bartram is the New Zealand Shopify Community Manager as well as running his own successful eCommerce store Body FX - he’s basically fluent! You can hear straight from the horse's mouth as Julian shares his top Shopify apps and which ones are making him the most money. The numbers don’t lie with VSO - the number of people using voice assistants on a daily...2022-01-0459 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceWelcome to Talk'n Shopify with ZyberThe eCommerce strategy podcast for businesses serious about growing their brands. Looking to grow your brand online? You've come to the right spot! Brought to you by Zyber, New Zealand's leading eCommerce experts and Shopify Plus Partner, we are always looking for ways to share our knowledge with you, that's why we started our very own podcast! Our CEO Leonardo Garcia-Curtis and Digital Strategist Waldo van Niekerk will be here every week to share their insider tips with the help of some amazing industry...2021-12-2100 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerce50th episode with Kurt ‘Tech Nasty’ ElsterWhy are tiered discounts preferred? Is web 3.0 just a buzz word? Why is selling in 2022 going to be even harder? Wow, can you believe we have reached our 50th episode of Talk’n Shopify with Zyber?! To celebrate this milestone, we couldn’t think of a better person to hype our audience up than The Unofficial Shopify Podcast founder and host, Kurt ‘Tech Nasty’ Elster. It was an absolute hoot having Kurt on this episode and he even brought his own sound effects. Based in Illinois, Kurt is also an entrepreneur, CEO, co-founder of Shopify agency E...2021-12-1458 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceBuilding a community through UGC with YotpoHow would you like 10,000 reviews in a year and a 200+ increase in purchase rates with Yotpo? We were lucky to be joined by Rad Mitic, Head of Partnerships, APAC at Yotpo to unpick the secret of building a community with user generated content (UGC). Yotpo is the world’s leading emarketing platform for ecommerce merchants to accelerate growth with a full suite of solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing. Watch or listen to this episode to see how you can increase your customer community by removing the friction fo...2021-12-0753 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow to grow a DTC brand with Two Islands - Part 2Are DTC brands now becoming their own media agencies? Is TikTok marketing underpriced? Where are DTC brands going with headless commerce? Part 2 is here! This week we carry on with our discussion about growing a brand with Tina Trenkner-Meade, eCommerce Lead at Two Islands who has years of experience in the eCommerce world. Two Islands is a New Zealand health, wellness and beauty brand with strong DTC channels and a presence in retail outlets. If you haven’t listened to Part 1 yet, make sure you do to find out more about Tina’s journey to an e...2021-11-3033 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow to grow a DTC brand with Two Islands - Part 1You need to understand your customers before you can outrun the competition. This episode was so great, we had to create two parts! In this two part episode, Leo and Waldo were joined by Tina Trenkner-Meade, eCommerce Lead at Two Islands who has years of experience in the eCommerce world, with experience in both the agency and client space. Two Islands is a New Zealand health, wellness and beauty brand with strong DTC channels and a presence in retail outlets. Watch or listen to Part 1 to find out more about Tina’s journey to an eC...2021-11-2338 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceBuy Now Pay Later with Gary Rohloff from LaybuyDo you want to increase your AOV while also making shopping more flexible for your customers? You’re missing out if you haven’t already adopted a Buy Now Pay Later (BNPL) platform! We were lucky to have Gary Rohloff, Co-founder and Managing Director at Laybuy join Leo and Waldo on Talk’n Shopify this week. Gary shared his incredible journey about how Laybuy transitioned from a family dinner-table discussion to being listed on the ASX and having 12,500+ merchants in 3 countries just 4 years later. Listen to this episode to see how a BNPL tool increases sales...2021-11-1636 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceAI Powered Personalisation with FrankieHow does a 120x return sound to you by installing this app? Things are getting pretty exciting on Talk’n Shopify this week as Leo and Waldo are joined by Tom Murphy and Bunty Agrawal, founders of Kiwi owned company Frankie to chat about AI powered personalisation. At a brick and mortar store one of the best things you can do to improve customer experience is greet customers by name when they walk in the door. What about if you could replicate this level of personalisation online as well? Frankie is an app for merchants th...2021-11-0945 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceRaising capital for growth with James SampsonIs high growth a blessing or a curse? How do you know which capital growth strategy is right for you? What’s it like in a real-life Shark Tank situation? These are questions answered in this week’s episode with James Sampson, founder and CEO at FileInvite. FileInvite recently raised an additional $2.3M, bringing their total to $4.5M so we couldn’t think of a better person to discuss raising capital for growth with. James shares with us a range of methods for raising capital, his personal experience of raising equity funding, and offers advice for ho...2021-11-0242 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceLockdown, Halloween and Shopify News, Oh my!Halloween will never die, it’s pivoting to the Nightmare Before Christmas. COVID sucks. As a retailer in lockdown, innovation = opportunity. In this week’s bumper episode, Leo and Waldo sat down with Julian Bartram, Senior Community Manager at Shopify and owner of retail store Body FX to chat about the power of omnichannel, personalisation for the festive season and all things Shopify. There has been a lot of exciting movement in the eCommerce world. We talk about the recent launch of Shopify OS 2.0, POS integration and the upcoming Shopify Markets. As a merchant, there’s no o...2021-10-2657 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommercePersonalisation = Increase Conversion with Octane AIHow do you stand out in front of your customers online? Personalise, personalise, personalise! This week, Leo and Waldo were joined all the way from Ohio by Martina Cronin, Senior Agency Partner at Octane AI to discuss all things personalisation when it comes to your online store. Built for integration with Shopify, Shopify Plus and Klaviyo, Octane AI is a trusted tool to support brands by building customer relationships with quizzes and pop-ups, recommending products and increasing revenue. It’s another lockdown episode for our team and we’re seeing merchants generate a lot...2021-10-1939 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe ONLY help desk you need for Shopify - GorgiasIn this week's episode, we invited Jasper Koolen, Strategic Partner Manager APAC from Gorgias to join us.  We've been working with the team at Gorgias for well over a year now and we've watched them grow enormously and couldn't be prouder to have them as a sponsor for the podcast!    Jasper shared what's been happening at Gorgias HQ for the last year, what's in the works and shared some teasers that we cannot wait to see in the next few months.    We use Gorgias as our own customer service ticketing system at Zyber and e...2021-09-2135 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceEverything you need to know about selling a Shopify Business with Thomas SmaleWhat you need to know about selling your Shopify Business with FE International. This week's guest joins us all the way from San Francisco, and we couldn't be more excited about it. This week, Thomas Smale, Founder of FE International sat down with Leo and Waldo to talk about all things selling and acquiring online businesses. Thomas founded FE International in 2010, and began the business straight out of uni buying and selling domains. Smale is an authoritative source on e-commerce, and in fact, established the very category of M&A advisory for online businesses. 2021-09-1451 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceNFT's and eCommerce - David Yu from VeVeAre NFT's the future of selling online? Digital collectables, virtual vaults and augmented reality - the future is here. Despite completely blowing up in the last 6-12 months, NFT's aren't actually a new thing. They've been around for years and David Yu founder of Veve has been around since the very beginning. Emily & Waldo met David at an event earlier this year and got talking about NFT's and the future of NFT's in the eCommerce space, it was such an interesting discussion we knew we had to invite David on the podcast for a whole...2021-09-0737 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Lockdown Edition - eCommerce NewsWell, this week, Emily, Waldo & Leo were stuck at home in lockdown and had to improvise to get an episode out for our listeners. We caught up on a Friday afternoon over Zoom and with some fresh bevvys to share the latest news and headlines in eCommerce.  Join us for this episode as we discuss; iOS 15 and how it will affect you Shopify & Tik Tok, a match made in heaven Apple Glasses Online Store 2.0 and what is now available to merchants on Shopify New player in the e-commerce game - Square. Mention t...2021-08-3138 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Future of Parcels in NZ with NZ PostThis week we had such a great discussion with Chris Wong, General Manager Business Marketing at NZ Post. Chris joined us in our shiny new studio to break down some of the trends that have emerged out of the last 18 months in NZ when it comes to e-commerce and delivery. Some of the main insights shared were around the main demographics moving online in NZ and some trends towards industries that are seeing the biggest amount of growth year on year. Chris also gave us a little sneak peek into some of the new services...2021-08-2445 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Road to Silicon Valley with Danny IngWe are so excited to share this episode with you. This week we had the Founder of Cin7 Danny  Ing join us in the studio. We had a lot of gritty questions to get in to this episode, but it was one of those times where the story just takes us on a completely different journey and we absolutely loved it! Danny took us from humble beginnings of figuring out what he was good at out of University, to his journey to Silicon Valley and now running one of the most successful inventory management systems right out o...2021-08-1758 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThinking about Cross Migration? This Episode is for You!We're back and this time we're recording on a Friday so the Friday feeling is here. Leo & Emily sit down to talk about all things Cross Migration for eCommerce Businesses.  Whether you're feeling stuck on your current platform, aren't able to grow, have spent far too much money trying to get your site up to speed or you are falling behind your competition - this episode is for you. If you've ever considered making the move to another eCommerce platform this is the episode for you. We break down;2021-08-1043 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceShopify Unite RecapOur first 'official' episode of Season 3!  Waldo, Leo & Emily are mic'd up and raring to go in the brand new podcast studio at Zyber HQ.    This week we break down all the announcements from the latest Shopify Unite and what it means for us as an agency and how it can help merchants get ahead.     Shopify Unite - https://unite.shopify.com/ Custom Neon Sign: https://www.neonsigns.co.nz/ For more information about Zyber Digital Visit our website -  https://www.zyb...2021-08-0332 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceFuture Proofing Your Business Beyond 2021 with LeoHi Talk'n Shop team!  We are BACK for Season 3.  We've made some biiig changes and this season is going to be our best one yet!    This week Leo kicks us off for the season with an intro that had our Producer Emily questioning everything, and then he took us on a journey on mastering your e-commerce strategy beyond 2021.    We've got a massive season headed your way, so make sure you're subscribed on your favourite podcast platform, to make sure you don't miss out on an episode!    New episodes are availabl...2021-07-2733 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHubspot CRM for eCommerce BusinessesWe often work with large brands looking for an integrated CRM system that will work with Shopify. We already use Hubspot and know its power for business when it comes to automation and reporting. We invited Tom Watson to join us for an episode to break down why a robust CRM is crucial to success for large businesses and how Shopify merchants can make the most out of Hubspot. Thanks to Tom for joining us.  You can find more about HubSpot here; Want to connect Shopify and Hubspot? Click here2021-07-1325 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Future of SMS Marketing in APAC - KlaviyoIt's the email marketing tool that we think has been mentioned almost every single episode of this podcast! We actually can't believe it took us so long to get them on. We love them, you love them and the entire eComm industry loves them - Klaviyo! We're so excited to have Jonathan Palmer - Product Marketing Manager at Klaviyo join us to spill all of the tea when it comes to SMS marketing and just exactly when we'll get access to it all the way down here in NZ. Find out more...2021-07-0631 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow to Quickly Scale Businesses on Shopify with Iyia LiuThe ultimate Boss Babe, Entrepreneur, Mum to beautiful SUmmer and eCommerce Queen. Iyia Liu has founded 7 businesses all in her 27 years. Perhaps most known for her eye for brilliant brand growth and rapidly growing businesses on Shopify, Iyia has had an extremely successful career. She is the Founder of Tidal Hair, Good 4 Me, Luxe Fitness, Celebration Box, Explosive Social and Girls in Business. After founding, growing and selling businesses, Iyia continues to launch and build brand empires all from Auckland NZ. She also runs her own Social Media agency, and a girls only networking organisation...2021-06-2937 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceeCommerce & Cryptocurrency. Where is it headed?This week we catch up and try to wrap our heads around cryptocurrency and NFTs and try our best to explain it to you!   Whilst we might not completely understand everything about cryptocurrency we can absolutely see how it is changing things in eCommerce.    We break down; What is Cryptocurrency? What is Blockchain? What information is stored in Cryptocurrency?  How to use Crypto on your eCommerce platform  What transaction fees are involved?  What is an NFT?  How does this work with Tax? Links mentioned in this episode https://www.bin...2021-06-2237 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Top 21 SEO Tips in 2021Want a highly successful SEO strategy? Here are 21 top tips to make your eCommerce site highly optimised for Google Search. Well, we are now halfway through 2021, but there’s never a bad time to review your SEO strategy and performance. In this week’s episode, Waldo and Leo sit down to go through Moz’s list of 21 top tips for high performance SEO in 2021. They break down each tip and how they suggest you implement it into your strategy. The team at Zyber know how important SEO is to a business and making sure y...2021-06-1528 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceOur MUST HAVE Apps for Shopify - Talk'n ShopifyEpisode 12 of our eCommerce podcast! Within the Shopify ecosystem, we are so lucky to have access to a multitude of powerful apps that help drive our eCommerce forward. From marketing automation, inventory management, upsell tools, front end design and personalised communication there’s an app for almost everything. Whilst this is amazing for merchants, knowing which app is right for you can be tricky, that’s why Leo & Waldo have sat down to reveal their current top apps available in the Shopify App Store. Whilst we have a long list of our faves, this week we s...2021-06-0834 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Full Download on iOS 14 with Alex McCannWell, it's been a few weeks after the iOS14 update has rolled out and most businesses and marketers should be aware of it by now, but we thought we'd get an expert in to give us the full rundown on everything you need to know. Alex Mcann from Reload media is an absolute gun at digital marketing, he kinda knows it all when it comes to PPC and Facebook advertising. So it was no surprise to us that only a few weeks after the launch of the update, Alex was all over it and joined us for an episode...2021-06-0128 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceStaying resilient in business - Shaun Quincey Shaun Quincey, a Journey Across the Tasman and Staying Resilient Through Rapid Growth. He's known to Kiwis as the man who rowed solo all the way across the Tasman from the East Coast of Australia to the West Coast of NZ in 54 days. There's no doubt that undertaking such a huge challenge would take a lot of mental strength and resilience. Shaun is also a FinTech Founder and CEO and at GM Buy Now Pay Later Latitude Financial Services. So, who better to come on the podcast and talk to Waldo & Leo about how to s...2021-05-2549 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Undeniable Value of Ongoing Support for your Business.You wouldn’t buy a Ferrari to only let it sit in the garage gathering dust would you? We think not. You’d wash it weekly, service it, drive it like a machine and make the most out of every mile. That’s how we approach eCommerce. You’ve just spent a significant amount of money building your brand new site on Shopify, so why would you stop improving it the day it goes live? You should keep it updated, explore every app and tool there is on offer, you’ve got to make the most out of the Shopify en...2021-05-1834 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Basics you should know about iOS14 & Core Web VitalsIt's the topic that is on everyone's lips in the industry right now - what is the future of digital advertising going to look like as a result of the iOS14 update? And to make matters more interesting, Google is changing the way they rank sites for performance with their new Core Web Vitals.  Leo and Waldo recorded this episode a few weeks before all of these updates went live - and are here to give their overview of both of these changes and how they predict the eCommerce industry will react.  Listen to this ep...2021-05-1132 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceBeing on the wrong eCommerce platform is costing you big $$$ - Greg Burrows, PlaytechYour eCommerce business is nothing without a successful website, right? So taking the time to invest in a powerful platform that allows you to scale is crucial. For Greg Burrows, Marketing Manager at Playtech NZ’s largest online retailer of computer and gaming goods, the journey to finding success with an eCommerce platform has been a long one.    Greg joined us today to talk us through the good, the bad and the very ugly when it comes to moving from Woocommerce, to Magento and finally to Shopify Plus.   If you’re a marketing manager wanting to know what a g...2021-05-0447 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommercePersonalisation is King in eCommerce - Bonjoro - Talk'n Shopify with ZyberBonjoro the video tool driving sales, repeat customers and loyalty for Shopify merchants. Are you ready to grow your business with video? Bonjoro gives you all the tools you need to master personal video and build powerful, lasting connections with your customers. Bonjoro has been on our radar for a few months, but it wasn't until Simone Anderson joined us for an episode of the podcast and told us how much she and her customers loved it, we knew we had to investigate further. Very quickly we knew we had to...2021-04-2734 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Power of Social Proof - Okendo - Talk'n Shopify with ZyberTalk'n Shopify Season 2 Episode 5, Scott Goodman from Okendo. The reviews are in, you need social proof for your eCommerce store. This week’s episode of Talk’n Shop we had Scott Goodman from Okendo join us. Scott is the Market Lead for APAC at Okendo, the leading review platform for fast-growing Shopify merchants. Trusted by 3000+ brands, an official Google Review Partner and rated 5-stars on the Shopify App store, Okendo is an absolute go-to recommendation for clients building a Shopify store. With competition soaring in 2020 within the eCommerce realm, it is getting more and more diff...2021-04-2033 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceHow to avoid getting caught with indirect tax bills when selling overseas - Talk'n Shopify with ZyberSelling to a global market successfully is a goal for many eCommerce merchants, and with the help of intelligent eCommerce platforms like Shopify Plus, having multiple stores is easier than ever. Whether you ship directly from your home location or keep stock in a 3PL location in another country, there is hidden indirect tax that could rack up costs without you even realising. Tax is not always the most interesting or simple topic to understand, but as a merchant ensuring correct tax, compliance is a pretty big deal. Morgan Hardy from iTax joined us for...2021-04-1345 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceJulian Bartram, The Shopify Guy - Talk'n Shopify with ZyberSeason 2 Episode 3! We know you're going to love this episode.  We had such great feedback from our first episode with New Zealand's Shopify Community Manager - Julian, that we had to get him back for another episode. We also have such a great chat with Julian about all things eCommerce, from both the merchant perspective and from the view of Shopify itself.  Always such a fun time when Julian is around.  In this episode Shopify News & Updates A review of Holiday 2020 What you should do when there are Shopify errors Why the Sho...2021-04-0645 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceNavigating Influencer Marketing with Simone Anderson - Talk'n Shopify with ZyberShe’s one of the biggest names in Social Media in Newzealand and Australia, building an audience 300,000 strong in just 6 years. Simone Anderson has grown a community online through sharing her raw and honest journey. She is a Number 1 Selling author, a business owner, a mother to be and an all-round wonderful human. We get asked from our clients how they should navigate the realm of influencer marketing and exactly how they should go about finding and engaging with a content creator to promote their products and services. That’s why we sat down with Simo...2021-03-3042 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerce5 Emerging Trends in eCommerce for 2021Welcome back to Season 2 of Talk'n Shopify! Whilst we might not be exactly out of the woods when it comes to the pandemic, a lot changed in eCommerce in 2020. Shopify has their fingers on the pulse when it comes to knowing what’s up within eCommerce and have released a comprehensive report that predicts the future of commerce. Leo and Waldo break down each of the top 5 trends emerging for 2021, and how merchants should be preparing for the year ahead.  eCommerce boom fuels record online competition. New consumer behaviours shape the future of retail Ful...2021-03-2346 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceMaking Moves in the Market - Talk'n Shopify With ZyberThe Market has been making some serious waves in New Zealand since it launched in August 2019. In just one year, The Market has grown to offer over 3 million products from over 3,000 brands. TheMarket is a lifestyle-focused online shopping experience, featuring a huge curated range of new products from the most desirable international, local, and niche brands. Listen to this episode to find out; What is the process for merchants who want to sell their products on The Market? What % commission does The Market take from each sale? What benefits does a merchant get from having their...2021-03-0228 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceWhat is Headless Commerce? Shogun - Talk'n Shopify with ZyberWhilst not an entirely new idea, headless commerce is only just making waves in New Zealand. That's why we asked Nick Raushenbush the Co-Founder and COO of Shogun to join us for an episode of Talk'n Shopify.  Implementing headless commerce into your eCommerce store has many benefits including; Simplifying the process to design, build and edit the front end theme of a website. Increasing load speed and page responsiveness Shogun is at the forefront of bringing headless eCommerce technology to the e-commerce ecosystem. Shogun empowers brands to create unique eCommerce experiences by making it easy t...2021-02-2333 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIncrease your profit with Automation - Talk'n Shopify With ZyberIn this weeks Talk’n Shopify episode, Waldo (Senior Digital Strategist) and Leo (General Manager) are back to discuss the automation tools available to Shopify merchants and which ones are at the top of their must-have list. Whether you need to automate drop-shipping notifications, abandoned cart retrieval emails, change your product pricing to meet market demand, or reply to customer requests - there’s probably an app available to automate it. Thankfully Shopify has a plethora of tools and apps that can be installed or integrated into your store easily to make your life a whole lot easi...2021-02-1624 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Good, The Bad & The Ugly of HR with MyHR - Talk'n Shopify with Zyber2020 has been a huge year of growth for the digital and eCommerce industries. Which inevitably means teams have grown and rapid hires have taken place in a lot of businesses.  Jason Ennor from MyHR joined us in the studio this week for a chat about HR and how things have changed in 2020. Listen or watch this week's episode to learn What a Working From Home policy for your team means for your business, what are your responsibilities as an employer? Top 3 things to consider when undergoing rapid growth. How to correctly conduct a contract t...2021-02-0946 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Future of Subscriptions in eCommerce. - Talk'n Shopify with ZyberWhy you should consider a subscription service for your business. “By 2023, 75% of businesses that sell DTC are expected to offer subscriptions” 5 years ago – a toilet paper subscription service seemed absurd. Now, not so much.  In the new age of consumer demand, you can find almost any product or service offered in a subscription model, from toothbrushes to tennis balls, almost any item can be offered to the consumer on a subscription model. “You have a 60-70% chance of selling to an existing customer, versus a 5-20% chance of selling to a new prospect.” As consumer demand for...2021-02-0240 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceFaster, Simpler Shipping with Starshipit - Talk'n Shopify with ZyberStarshipit is the leading provider of integrated and automated fulfilment solutions for online businesses of every age and stage.  Integrating with a large range of couriers and eCommerce platforms, Starshipit streamlines every step of your fulfilment process, reduces handling time, minimises human error, and improves customer experience.   Listen to this episode to find out;  What makes Starshipit a market leader and why it has earnt 5 stars in the Shopify app store.   Common challenges for ecommerce merchants when it comes to shipping and how to fix them.  How Starshipit can help you get co...2021-01-2643 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceVoice Search Optimisation (VSO) - Talk'n Shopify With ZyberWhat is VSO ( Voice Search Optimisation)? VSO or Voice Search Optimisation is the optimisation of digital content to directly respond to voice searches made by those using smart devices. The numbers don’t lie - the number of people using voice assistants on a daily basis are growing at an unbelievable rate and as a business owner, or marketer now is the time to make sure your brand is the number one search result. This episode of Talk’n Shopify we discuss how voice search has progressed in the last 5 years, where it is h...2021-01-1947 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommercePaid Advertising Trends for 2021 - Talk'n Shopify with Zyber How Important Is Paid Advertising for your eCommerce Store? This week we had two powerhouse guests from Reload Media join us. Emily Forrest (Head of Business Development) and Amy Scott (Digital Strategy Director) sat down (virtually) with us to talk about what is important when it comes to nailing a digital marketing strategy and meeting your customer where they are at every stage of the buyer’s journey. This episode is a goodie and as Waldo says at the end “I could talk about this all day with you guys’. Main topics covered this we...2020-12-1541 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceeCommerce for APAC, The Year That Was... - Talk'n Shopify with Zyber This week we were joined by True Blue Aussie - Rhys Furner, Head of Partnerships & Sales Development at Shopify Plus APAC Region. Rhys Joined us from the Sunshine Coast of QLD to talk about the year that was and the future ahead for Shopify Plus in the APAC Region. We loved recording this episode and look forward to catching up with Rhys again soon! The topics that we covered in this episode include; BFCM - Rhys shared some phenomenal stats out of the 2020 BFCM week. Growth of Shopify in APAC, why were Australia a...2020-12-0832 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceThe Shopify Guy, Julian Bartram - Talk'n Shopify with ZyberThis week we were joined in studio by one of our favourite people. Julian Bartram is our local go-to man for all things Shopify. Often referred to as ‘The Shopify Guy’, Julian is the New Zealand Shopify Community Manager. He is also a Shopify Merchant, running his own successful eCommerce store Body FX with his wife Yolanda. Julian is a Shopify native and has been connecting with other NZ merchants helping them succeed and grow. We knew having Julian on our podcast was a must, and we ended up with our longest episode to date as Julian was...2020-12-011h 06Talk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceWhy Everyone is Raving About Gorgias - Talk'n Shopify With ZyberThe Zyber team are always looking for the best apps to work with in order to optimise the merchant experience and in turn drive sales and revenue. That's why, when we discovered Gorgias we knew it was an absolute must-have solution for anyone with an eCommerce store. Over the last few weeks we've been in touch with Jackie Yap having her showcase Gorgias to our team and clients, and she's already one of our favourite people - that's why we had to have her on the podcast. Gorgias is a leading eCommerce helpdesk where businesses can manage a...2020-11-2422 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIncreasing Average Order Value - Talk'n Shopify With ZyberLeo and Waldo catch up again this week and have broken down the key tools every eCommerce, Shopify and Shopify Plus merchant needs to be using in order to increase average order value for both existing and new customers. For more information about Zyber Digital Visit our website -  https://www.zyber.co.nz Follow us on Facebook - https://www.facebook.com/zyberwebdesign/ Join our exclusive Facebook insider groups Shopify NZ - https://www.facebook.com/groups/shopifynz/ Shopify VIP - https://www.f...2020-11-1746 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceeCommerce Success with BedsRus - Talk'n Shopify With ZyberIn this episode of Talk’n Shopify with Zyber - We had the pleasure of sitting down with the Samantha Clarke - Marketing manager for BedsRus New Zealand.  Samantha Clarke has led the Marketing team at BedsRus for just over two tears and in that time has achieved great things.   For Sam, getting into the eCommerce sphere early was game-changing for BedsRus and the Beds industry.  Thanks to Zyber and Shopify Plus, BedsRus have been on a journey to success.  Sam shares some of her industry insights and why it was so important to introduce eCommerce to the bus...2020-11-1038 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIs Black Friday Dead? - Talk'n Shopify With ZyberWhilst Black Friday is traditionally a US holiday, it undoubtedly influences eCommerce merchants and online shoppers on a global scale. 2020 has been an unusual year, to say the least, but the question remains as to whether this year's events will have an impact on the consumer shopping behaviours during the holiday season. Will demand increase, or will the impacts of Covid 19 reduce the number of shoppers this holiday season? How should merchants prepare and what steps should they already be taking to gear up for the coming months? In this week’s episode, Waldo (Senior Digital Strategist) an...2020-11-0342 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIntro to Shopify Plus with Chris Spence - Talk'n Shopify With ZyberWelcome to our first official episode of Talk'n Shop with Zyber! We were so lucky to have special guest Chris Spence from Shopify Plus join us this week to share insights about Shopify Plus and why it is the premium eCommerce platform. Zyber are proud to be NZ's leading Shopify Plus Partner. We hope you enjoy this episode and don't forget to subscribe to stay up to date tohave a new episode downloaded every Wednesday.  For more information about Shopify Plus -  https://www.shopify.co.nz/free-trial?ref=zyber-limited...2020-10-2742 minTalk\'n Shopify with Zyber - eCommerceTalk'n Shopify with Zyber - eCommerceIntroduction - Talk'n Shopify with ZyberWelcome to our brand new podcast!  Talk'n Shopify with Zyber is a podcast that provides insights, tips and tools for all eCommerce businesses, marketing managers and owners. With special industry insiders and some top-performing eCommerce merchants, we hope that this podcast will help you and your business succeed online. For more information about Zyber Digital  Visit our website - www.zyber.co.nz  Follow us on Facebook - https://www.facebook.com/zyberwebdesign/ Join our exclusive Facebook insider groups  https://www.facebook.com/groups/shopifynz/  https...2020-10-2708 minThe G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 239: The Zyber and Damok ShowDamok and Zyber hold down the fort while Blue is traveling and Cecil is working. The two of them bullshit for a while about all sorts of things. It's a good time by all. Thanks Zyber.2020-10-0659 minThe G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 226: Zyber Solo CupOne host left on his one, Zyber takes the show Solo as Cecil Xavier and BlueShark are a bit tied up. Zyber gives away a plot and spoils other things. Then like magic Damok appears to give a grinding tech talk. These boys need some supervision… “Christ I need an adult!” -ShadowFox2020-06-1755 minThe G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 196: Zybers HoldingWhat the hell is Cecil doing? Certainly not hosting the show. Zyber’s doing that. First it was Blue. Then he got so whipped he had to stay out of this one. It’s tiring. Then Zyber said, “I’ve got this.” He did. He did have it. Join Zyber, Damok, Koh, Vintage and Cecil while they talk over Kotaku being bought out, Nvidia vs AMD vs Intel, Fallout 76, and … Well, not much more. They spent a lot of time on graphics cards this round.2019-11-121h 19The G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 124: Sad, over Microsoft?!G.N.A. Podcast, Join Zyber, Shadow, Dee from Microbrew Gamerz and Cecil while they talk about Destiny Forsaken, Microsoft pulling their VR plans, Sales tax coming to online purchases and more. Zyber gets pretty beligerant, and it turns out Shadow is a hipster. Cecil may or may not of threatened a public officials life accidently. Really, he meant to threaten Dee's life, but it came out way wrong. That may have been edited out. Zyber calls out Blue on some pokebattles. Blue didn't respond, well, becuase he wasn't there.Get at us by emailing gnapodcast@gnainyourdna.one or gnapodcast...2018-06-271h 48The G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 97: Zyber Broke the Show!G.N.A. Podcast, Join Cecil, Zyberblood, Dee from MicroBrewGamerz, Shadowfox, and Shinzu as we talk about old times and old movies. That is until Zyber BROKE THE FUCKING SHOW! Yes. He broke it. I've spent the last week putting the show back together. Get at us by emailing gnapodcast@gnainyourdna.one or gnapodcast@gnainyourdna.one. @gnapodcast for the twits. Please rate, review, and subscribe on iTunes and we'll give you a shoutout! While your at it though, shout us out to your friends. Hit us up at our website www.gnapodcast.com. Spread the word.2017-12-051h 26The G.N.A. PodcastThe G.N.A. PodcastG.N.A. Podcast Episode 95: In Zyber We TrustG.N.A. Podcast, Join Cecil, Zyberblood of zyber games, Damok, and Shadowfox while we play a game show brewed up my Zyberblood. It totally isn't a rip off. It might be a rip off. It's totally a rip off. Get at us by emailing gnapodcast@gnainyourdna.one or gnapodcast@gnainyourdna.one. @gnapodcast for the twits. Please rate, review, and subscribe on iTunes and we'll give you a shoutout! While your at it though, shout us out to your friends. Hit us up at our website www.gnapodcast.com. Spread the word.2017-11-1449 min