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The Tech Leaders Podcast
AI Summit Special: The Return of Matt Armstrong-Barnes, Group AI Practice Director at Servita
Join us this week on The Tech Leaders Podcast, where Gareth Davies sits down with Matt Armstrong-Barnes, Group AI Practice Director at Servita, and former AI CTO at Hewlett-Packard Enterprises. Matt talks about his new role at Servita, the lessons he learned at HPE, and how effective AI Asset Management can help you keep control of your data. On this episode, Matt and Gareth discuss effective AI implementation and adoption, the existing AI skills gap, and the new roles and careers that will emerge, and what we don’t understand about how AI works. Ti...
2025-06-13
54 min
Peppermint iT - Sip n Solve
How Brendan Lee Turned His Vision into BeDigital, a Leading Marketing Agency
Welcome to The Peppermint I.T Sip n Solve Podcast! ☕💻 In this insightful episode, we sit down with Brendan Lee, founder of BeDigital Marketing Agency, as he shares his journey of building a digital powerhouse from scratch. Brendan dives into the early days of his entrepreneurial path what inspired him to start BeDigital, the pivotal moments that shaped the company, and how he's managed to keep the business not only alive but thriving in an ever-changing digital world.With honesty and experience, Brendan talks about the power of staying adaptable, constantly learning, and u...
2025-04-22
43 min
The Tech Leaders Podcast
AI Series 2.0 #4: A Masterclass in AI: Dr. Djamila Amimer, AI thought leader and Founder @ Mind Senses Global
*Brought to you by bedigital*This week’s guest joins us for the penultimate instalment of TTLP’s AI Series to give a masterclass in how businesses can get the most out of AI. Dr Djamila Amimer, esteemed AI thought leader and founder of Mind Senses Global, joins Gareth and Kerensa and offers incredible insight into her path to becoming an AI expert.Joining the Oil and Gas industry at the start of her career with a passion to drive change in environmental resource, Djamila’s tech journey is marked by a desire to optimise both t...
2024-11-27
1h 02
The Tech Leaders Podcast
AI Series 2.0 #2: Jair Ribeiro, Analytics and Insights Lead at Volvo: Driving Change with AI
*Brought to you by bedigital*We’re back with the second episode of TTLP’s AI Series 2.0, where Gareth and Kerensa are joined by an AI leader driving change at one of the world’s largest automotive manufacturers, Jair Ribeiro, Analytics and Insights Lead at Volvo.Swedish automotive brand Volvo, approaching its 100-year anniversary, is one of the most iconic automotive brands globally and is at the forefront of AI and generative AI innovation. Growing up in Brazil, Jair moved to Europe, where he worked with major industry players like Hewlett-Packard, IBM, and now, Vo...
2024-10-30
1h 02
The Tech Leaders Podcast
AI Series 2.0 #1: Maggie Philbin, Founder and Director of TeenTech: Educating ‘Tomorrow’s World’ of STEM entrepreneurs
*Brought to you by bedigital*It’s finally here! We’re back and ready to delve deeper into the world of GenAI.Over one year on from our original AI Special Series, Gareth is joined once again by the brilliant Professor Kerensa Jennings to explore in greater detail how artificial intelligence is changing the world as we know it.There’s no better way to begin this series than with a guest who has played a crucial role in bringing new technology to the British public for over 40 years, Maggie Philbin OBE.From...
2024-10-16
1h 07
The Tech Leaders Podcast
#83, The evolution of SaaS: MD of The Business Software Centre (TBSC), Phil Hames
On this week’s episode, we delve into a topic that’s a bit closer to home for us at TTLP and bedigital: IT software and licensing. Combining bedigital’s expert software services and our TTLP mission statement to uncover the stories of the biggest names in tech, this week’s guest is a leader in the software management space. Phil Hames, MD at The Business Software Centre (TBSC), joins Gareth to discuss his entrepreneurial journey and how he’s riding the wave of the Software-as-a-Service evolution. Phil and his team at TBSC utilise their expertise to help custom...
2023-11-08
44 min
The Tech Leaders Podcast
#47 - Ego Obi, Head of Operations for Google in Sub-Saharan Africa.
Ego Obi is Head of Operations for Sub-Saharan Africa at Google. An inspiration to many, Ego is an experienced tech leader and mentor, who has done some incredible work which has improved the lives of millions. Originally pursuing a career in accountancy, Ego felt drawn to technology and systems, resulting in a career pivot, culminating in her being approached by Google to lead an amazing venture to provide world-class education and internet access to millions of people, across many emerging nations, globally. Furthermore, Ego is a career coach and philanthropist wi...
2022-05-04
37 min
The Tech Leaders Podcast
#46 - Trenton Moss - Author and Leadership Coach - Modern Workplace Special
Trenton is a renowned business leader and qualified leadership coach with experience training digital teams for nearly twenty years. His best-selling book Human Powered is a concise guide for cultivating a high-performance culture within digital teams through developing emotional intelligence and people skills. Trenton speaks to Gareth about his personal business journey, including his 15 years at Webcredible from embryo to exit. He also talks candidly about the process of writing an Amazon bestselling book, how remote working sometimes creates workplace conflict; and his three crucial tips for successful remote meetings. Effective lead...
2022-04-07
42 min
The Tech Leaders Podcast
#45 - Steve O 'Hear - VP of Strategy at Zapp
Steve O’Hear has been providing commentary during one of the most exciting periods of tech innovation in the UK. A highly respected, prominent journalist for ZDNet and Tech Crunch, Steve covered the rise of Monzo, Wise and Starling Bank as well as other FinTech and general tech advances throughout the period dubbed Web 2.0 But Journalism wasn’t all Steve planned to achieve in his career. He tried his hand at entrepreneurship with Beepl, and talks candidly about this experience and what lessons he learned that made him a better writer and leader. Steve is curren...
2022-03-10
36 min
The Tech Leaders Podcast
#44 - Women in Tech Special #4: Flavilla Fongang, Founder of 'Black Women in Tech'
The final instalment of the Women in Tech Series is upon us. And what a series it has been!This week, branding expert, marketing entrepreneur, ‘Black Women in Tech’ founder and all-around super-woman Flavilla Fongang, joins Kerensa and Gareth for a memorable chat!This value-filled conversation covers everything from the moment she landed in the UK, unable to speak a word of English, and then going on to complete two degrees and a MA in International studies; through to her advice on building a personal brand, overcoming adversity through confidence and perseverance. We also t...
2022-02-22
40 min
The Tech Leaders Podcast
#43 - Women in Tech Special #3: Marta Krupinska. Head of Google for Startups UK
Marta Krupinska is a Tech entrepreneur, diversity advocate, and current Head of Google for Startups UK, alongside a Chair role at Youth Business International.Recognised by Forbes in 30Under30 in 2016, by Evening Standard as amongst London's Most Influential People 2017 and 2018 and by Forbes as top 60 Female Tech Executives globally, 2018. As a female founder herself, having founded 3 startups- most notably of a global FinTech money transfer company Azimo which raised $90M+ in funding from top VC firms and serves millions of customers, globally. Marta is helping to level the playing field for founders in the...
2022-02-15
37 min
The Tech Leaders Podcast
#42 - Women in Tech Special #2: Alice Bentinck, Co-founder Entrepreneur First
On this episode of the Tech Leaders Podcast - Women in Tech series, we are joined by the inspirational Alice Bentinck; co-founder of Entrepreneur First and Code First Girls - where she’s worked tirelessly to give others opportunities that they otherwise wouldn’t have had to become entrepreneurs, as well as encouraging more women into the tech sector.Alice opens up to discuss how she got to where she is today, what mistakes she made along the way, how she grew her business and what advice she’d give to others as well as why she thinks...
2022-02-08
33 min
The Tech Leaders Podcast
#41 - Women in Tech Special #1: Naomi Timperley
On the first of our ‘Women in Tech’ Series Professor Kerensa Jennings and Gareth Davies are joined by an inspirational woman who’s been consistently listed as one of the 50 most influential women in Tech, Naomi Timperley. Naomi talks to us about setting up and scaling Baby Loves Disco, an immensely popular children's disco service, and getting approached to pitch on the Dragons Den. Despite turning down an offer, Naomi still struck up a great relationship with Deborah Meadon and learned a huge amount from the experience. Naomi has also inspired and mentored hundreds of young entrepreneurs and also...
2022-02-01
38 min
BeDigital Podcast
4 ore alla settimana - Tim Ferriss
in questo episodio ti racconto il libro: 4 ore alla settimana di Tim Ferris, un libro che ho riletto quest'anno per avere nuovi spunti e nuove idee. Tim Ferris parla di Neo Ricchi, le persone che hanno abbandonato un lavoro 9-18 per vivere dovunque senza orari nè luoghi fissi. Questo libro ti racconta alcuni consigli, trucchi e ti da idee su come poterti orientare in questo nuovo mondo globalizzato. Ascolta cosa penso di questo libro e fammi sapere cosa ne pensi tu.
2022-01-28
05 min
BeDigital Podcast
Business plan - Alfio Lopez - la mia recensione
Oggi parlo di questo libro che ho letto: Business plan di Alfio Lopez. Spinto da tante recensioni positive ho letto questo libro che però non mi ha soddisfatto: ascolta la mia recensione per capire cosa non mi è piaciuto e fammi sapere se sei d'accordo con me.
2021-12-23
02 min
BeDigital Podcast
Dalla parte giusta dei mercati - The investment boss - recensione libro
Ti racconto la mia recensione del libro: "dalla parte giusta dei mercati" Noi e loro è un libro che parla di finanza personale. L'ideale di questo libro è quello di fornirti tutti gli strumenti necessari per costruire un portafoglio da investitore e raggiungere la tua libertà finanziaria. Si parla di asset finanziari, ETF, valutazioni delle aziende, con un occhio anche alla Defi e alle crypto anche se in minima parte. Al termine del libro troverai il QR code per entrare nel suo canale Telegram.
2021-12-17
03 min
The Tech Leaders Podcast
#40 - Louisa Murray – COO, UK and Europe at Railsbank
Railsbank is the world’s leading Embedded Finance Experience platform. Today we’re joined by their COO of UK and Europe, Louisa Murray. Louisa joined Railsbank as one of its first employees in 2017, and built the sales function from scratch, growing the sales and customer success teams. Prior to this she worked as a trader, headhunter and ran her own recruitment business. In this conversation, we explore consumer-driven products, legacy technology, making the tech industry more accessible to women, the power of role models – and a very important conversation she once had in an elevator...
2021-12-15
56 min
The Tech Leaders Podcast
#39 - Mark Evans – CTO at Hodge Bank
Today’s guest, Mark Evans, has had an impressive IT career to date. He has overseen digital transformation projects from a range of organisations and institutions, including the government’s DVLA, and has completed his MBA. He joined Hodge Bank as the Chief Technology Officer in 2016, which at the time had very little digital presence. As it’s clear in this interview, Mark loves a challenge. Tune in to find out more about how the bank serves its customers (and staff) digitally. We also discuss the Government Digital Service, the London wage threat, allocating your re...
2021-11-24
47 min
The Tech Leaders Podcast
#38 - Steve Hatch – VP for Meta (formerly Facebook) in Northern Europe
The vice president for Meta's (formerly Facebook) northern Europe division Steve Hatch joins the show to explore all things neurodiversity and what’s in store for the social media platform. Steve is a media agency veteran and joined Facebook in 2013. Prior to that, Hatch became CEO of MEC in 2011, having been there since its formation as Mediaedge:cia following the merger of The Media Edge and CIA in 1998. He also held several planning and strategy roles at Young & Rubicam Group, PHD and DDB throughout the 1990s.I had a great conversation with Steve to learn more about hi...
2021-11-03
52 min
The Tech Leaders Podcast
#37 - Greg Jackson – CEO at Octopus Energy
Octopus Energy is on a mission to make a big green dent in the universe by building a truly sustainable energy system globally – by making power greener, smarter, and more affordable for everyone. I had a great time catching up with Greg Jackson, CEO and Founder of Octopus Energy, to find out more about how they’ve been democratising green energy. In this discussion we explore Greg’s values-based leadership style, the impact of economic theory versus reality, his mission to clean up the energy sector, and the future of the smart grid.
2021-10-21
48 min
The Tech Leaders Podcast
#36 - Jack Wearne – CEO at Ve Global
Jack Wearne’s financial career started more or less during the 2008 crash. Fortunately, it opened many doors for him, which we uncover in this episode. He is currently the CEO at Ve Global, the ecommerce specialist that enables brands to recreate their in-store experience – online – through a Digital Assistant. Prior to that, he spent 14 years as a city bank trader, which I couldn't wait to find out more about. Tune in to our discussion as we explore the profound impact Jack’s MBA has had on his career and life, operating from a startup mindset, over...
2021-10-07
50 min
BeDigital Podcast
Simon Sinek: partire dal perchè - la recensione del libro
Ti racconto la recensione del libro di Simon Sinek: partire dal perchè. Il libro ti racconta di quanto è importante non tanto cosa fai, ma PERCHÈ lo fai. Ti dice perchè alcune aziende sono più forti, profittevoli e hanno una community di appassionati alle loro spalle? I leader che sono spinti da un ideale profondo, che vogliono comunicarlo, saranno più in grado di creare delle aziende profittevoli, replicando i successi anche nel tempo. Nel libro parla di Steve Jobs, Martin Luther...
2021-09-30
02 min
BeDigital Podcast
Google Ads per Ecommerce - diretta con Strategic Profits Italia
In questa diretta con Strategic Profits Italia, parlo di E-commerce e come uno strumento come Google Ads può aiutare molto nella vendita di prodotti di un e-commerce. Se ascolti il video troverai che do anche piccoli consigli per migliorare le proprie campagne e cenni di conversion rate optimization.
2021-09-28
45 min
The Tech Leaders Podcast
#35 - Gerard Grech – CEO, Tech Nation (London Tech Week Special)
After every crisis there’s an entrepreneurial boom – and the pandemic has been no exception. Today I explore how the tech space is massively evolving across the UK, with Gerard Grech, CEO at Tech Nation. His passion for mobile and media is shown through his impressive career, where he has worked for brands such as Blackberry World, Nokia, and Orange.We’re recording at the Excel Centre from this year’s London Tech Week, so I’m excited to catch up with Gerard and hear more about his latest insights. In this episode we discuss un...
2021-09-24
52 min
BeDigital Podcast
Il monaco che vendette la sua ferrari - R. Sharma - la mia recensione
Oggi parlo di questo libro, il monaco che vendette la sua ferrari, un libro motivazionale e spirituale. L'ho letto in un periodo difficile e mi ha aiutato a trovare ispirazione su come comportarmi nella vita, di quanto sia importante il mindset e quanto i pensieri positivi possano aiutare la visione ottimistica della vita per migliorare sempre di più. Fammi sapere che ne pensi nei commenti.
2021-09-17
01 min
The Tech Leaders Podcast
#34 - Richard Rosenberg – CTO, Financial Times
As a mobile-first world, things are changing fast – and according to today’s guest, the future lies in data, privacy and trust. Richard Rosenberg was appointed CTO at the Financial Times at the start of 2021. He leads the FT’s technology strategy across the development and operations teams, and oversees the delivery of cross-platform customer experiences. Richard previously worked in a number of positions within the Expedia Group, and spent time at Sky, where his team produced award-winning and innovative products including the revolutionary Sky News for iPad application. I can’t...
2021-09-09
52 min
The Tech Leaders Podcast
#33 - Jonathan Lister Parsons – CTO, PensionBee
PensionBee is on a mission to create a future of financial freedom through their technology platform. Pensions can be overwhelming and confusing, so I’m excited to bring on PensionBee’s co-founder and CTO, Jonathan Lister Parsons, to unpack how their disruptive technology has enabled hundreds of thousands of people to be "pension confident" through their technology platform. Join our discussion as we explore the impact of being a technology disruptor, the social impact of investing, blended learning, trusting your inner voice – and what we can learn from Japanese culture.
2021-08-19
1h 02
BeDigital Podcast
Storie di local marketing - La mia recensione
Oggi ti racconto questo libro che ho letto: Storie di local Marketing di Cinzia De Falco. Questo libro parla di un argomento poco raccontato: come posizionarsi su Google Maps per una attività locale. Ascolta la recensione del libro e senti cosa mi è piaciuto di questo libro.
2021-07-29
02 min
The Tech Leaders Podcast
#32 - Neil Bellamy – Head of Technology, Media, Telecoms & Services at NatWest Group
Neil Bellamy is responsible for NatWest’s strategy, proposition and risk appetite for the whole sector vertical. He is currently the Head of Technology, Media, Telecoms & Services, and has an impressive 26 year career in banking to date. As a leader, Neil is truly customer focused and enjoys advising tech start-ups at Natwest Accelerators and as a Mentor with Imperial Ventures.Tune into this conversation as Neil reflects over the impact of being a purpose-led organisation. We also explore effective graduate schemes, B Corps, the future of digital currencies, NatWest’s environmental goals – and being raided...
2021-07-28
55 min
BeDigital Podcast
Intervista Radio Live Social
Una mia intervista per Live Social, il programma di Radio Roma Capitale. Parlo ovviamente di Digital Marketing, del mondo e-commerce, di come funzionerà il mondo dopo la pandemia. Do anche piccoli consigli agli imprenditori che vogliono migliorare le proprie conoscenze nel Digital Marketing.
2021-07-13
08 min
The Tech Leaders Podcast
#31 - Charles Ewen – CIO at the Met Office
Recognised as one of the global leaders in weather and climate science, the Met Office is powered by advanced models and a high performance supercomputer. I was very excited to catch up with Charles Ewen, the CIO at the Met Office, to learn more about how the organisation operates on such world leading technology.Charles is accountable for all aspects of technology within the Met Office and manages a dedicated engineering team of over 350 people. With a fascinating career trajectory delivering big transformation programs in the private sector, Charles made the jump (and pay...
2021-07-06
1h 04
The Tech Leaders Podcast
#30 - Blair Halliday – Head of UK at Gemini (Crypto Special)
Today’s guest joined the digital assets firm Gemini in 2020, when they expanded to the UK. As the Head of UK, and former Chief Compliance Officer for Europe, I’m excited to hear what Blair has learnt from the expansion, and how the digital assets market has changed over the past year. Gemini builds crypto products for both individuals and institutions to help buy, sell and store cryptocurrency. It was founded in 2014, by brothers Cameron and Tyler Winklevoss, to build a bridge to the future of money.Tune in to this conversation as we expl...
2021-06-07
1h 07
BeDigital Podcast
Manipolazione Mentale - Federico Mazzola - la mia recensione del libro
Oggi ti parlo di questo libro: Manipolazione Mentale di Federico Mazzola. Un libro molto basico su PNL, linguaggio del corpo, gesti e manipolazione mentale. È un libro di 250 pagine, che scorre velocemente, spiegando concetti basici ma molto semplici. Non di difficile lettura, è un libro che può andare bene per chi non conosce la materia e poi vorrà approfondire con testi più specifici. Se ti è piaciuta la mia recensione, fammelo sapere nei commenti.
2021-06-03
01 min
BeDigital Podcast
Agenzia Def e Strategie per agenzie - La mia recensione
Ho letto questi 2 libri di Stefano Ferranti: Agenzia Def e Strategie per Agenzie. Questi due libri sono pensati per i titolari di agenzie di grafica pubblicitaria, di marketing, di pubblicità. Sono libri molto pratici che mi hanno acceso qualche lampadina. Ascolta adesso la mia recensione e dimmi cosa ne pensi.
2021-05-20
02 min
The Tech Leaders Podcast
#29 - Didem Un Ates – GM, of Data & AI at Microsoft and Women-in-Tech Advocate
Having worked in three countries, Didem has more than 20 years experience in the global technology industry, spanning Enterprise Software and SaaS, Big Data and AI, Managed Services and Cloud business models. Under her current role as General Manager, Data & AI Acceleration at EMEA Microsoft, she’s responsible for the Data & AI customer success strategy, readiness, and execution.Didem’s energy is infectious. I was so excited to speak with her to learn more about her mission to empower more female leaders in technology, and what she’s doing to help combat domestic violence through techno...
2021-05-19
54 min
BeDigital Podcast
La fabbrica dei clienti - la recensione del libro di Fabrizio Barbarossa
Ecco la mia recensione del libro: La Fabbrica dei Clienti: L'Evoluzione del Digital Marketing di Fabrizio Barbarossa. Questo libro è stato scritto da un docente universitario e racconta tramite vari capitoli come poter lavorare nel digital marketing con i propri clienti. Ascolta la mia recensione per vedere come la penso su questo libro e quali sono le cose che mi sono piaciute e quali invece meno.
2021-04-29
02 min
The Tech Leaders Podcast
#28 - Robert Wigley – Author, former-CEO of Merrill Lynch, and Chairman of UK Finance
80% of under 8s have their own tablets – there’s no doubt that the impact of technology on the next generation will be huge. The Chairman of UK Finance and author of ‘Born Digital’ joins the show to distil his research on why we need to alter our relationship with technology.Robert Wigley backs young entrepreneurs in cutting edge technology businesses and Chairs UK Finance. He spent 25 years as a banker, rising to be EMEA Chairman of Merrill Lynch and a member of the board of the Bank of England during the 2008 financial crisis.
2021-04-27
51 min
BeDigital Podcast
Il business del 21 secolo (Robert Kiyosaki) - la mia recensione
Ho finito di leggere il business del 21 secolo, il libro di Robert Kiyosaki. È il mio terzo libro di questo autore e dopo "Padre ricco, Padre povero" e "I Quadranti del Cash Flow" ho voluto leggere anche questo altro libro. Il libro con un titolo molto interessante, è stato scritto nel 2012 e per Kiyosaki il business del nuovo secolo è il network marketing. Ascolta la mia recensione per sentire cosa ne penso nel dettaglio.
2021-04-15
03 min
The Tech Leaders Podcast
#27 - James Herbert – Founding Partner, The Panopoly
As a self-confessed former frustrated civil servant, James Herbert set himself on a mission to help scale the public sector’s digital transformation. It’s a big feat, but he launched Foundry4 to do just that. They provide teams of experts to solve complex problems for large organisations through end to end solutions across insights, strategy and delivery.James has worked with Cabinet Office teams designing the G-Cloud procurement framework, the foundations of the Digital Marketplace and the world’s first government Cloud-First technology strategy. In this discussion we explore digital identity, working for both p...
2021-04-13
1h 01
BeDigital Podcast
Il metodo Warren Buffett - la mia recensione
Ecco la mia recensione del libro: Il metodo Warren Buffett. Questo libro racconta l'attitudine, il coraggio e la tecnica di uno degli uomini più ricchi del mondo. Ti racconto la mia recensione di questo libro che ti permetterà di acquisire il mindset da imprenditore. La tecnica di Buffett si contrappone alle tecniche moderne di investimento, andando appunto contro le attuali basi della finanza moderna, per esempio a lui non piace diversificare il rischio ma concentra in poche società tutte le sue azioni. Si parla della pazienza da investitore e anche dell'int...
2021-04-08
10 min
BeDigital Podcast
Chiedimi quello che vuoi (sul digital marketing)
In questa diretta ho risposto alle domande più frequenti sul digital marketing. Ho risposto anche a tante domande su qualsiasi ambito, dalla SEO, a Google Ads e Facebook fino a parlare di criptovalute. Ascolta questo podcast perchè ci sono tanti spunti interessanti, mi hanno fatto tante domande e tutti abbiamo imparato qualcosa di nuovo.
2021-04-03
40 min
The Tech Leaders Podcast
#26 - Dave Chaplin – Founder and CEO, ContractorCalculator and IR35 Shield
As an ex-contractor himself, Dave Chaplin wrote and published the first ever interactive online IR35 tax calculator. IR35 refers to the UK's anti-avoidance tax legislation designed to tax 'disguised' employment at a rate similar to employment. And as it sounds, it can get messy. I’m super excited to catch up with Dave again to hear more about how IR35 may affect you this year. Dave is the Founder and CEO of ContractorCalculator and CEO of IR35 Shield. He assists with IR35 tax tribunals, and regularly attends those he’s not involved with to incre...
2021-03-26
39 min
BeDigital Podcast
Recensione del libro - I quadranti del Cashflow di Robert Kiyosaki
Oggi ti faccio la recensione del libro I quadranti del cashflow" di Robert Kiyosaki, un libro che consiglio solo dopo aver letto il libro "Padre ricco, padre povero" sempre di Kiyosaki, dove lui già in quel libro comincia a parlare di libertà finanziaria e di come fuggire dalla ruota del criceto. I quadranti del cashflow è un libro che non ti insegna a diventare ricco, bene precisarlo, ma ti aiuta a capire la tua situazione finanziaria e in quale quadrante ti trovi, per poterti poi spostare in un altro quadrante, se volessi. Tramite questi 4 quadrantri, Dipendente, Autonomo, Titolare d'impresa e Invest...
2021-03-25
07 min
BeDigital Podcast
Recensione del libro - Steve Allen - PNL - Tecniche proibite di persuasione
Ho finito di leggere questo libro di Steve Allen che si chiama PNL - tecniche proibite di persuasione. Io sono da sempre uno studioso di PNL e sono molto curioso del comportamento umano, la utilizzo sempre quando voglio chiudere un contratto o per capire cosa pensa l'interlocutore di me. Ti racconto le mie impressioni di questo libro
2021-03-19
03 min
BeDigital Podcast
Non mi freghi - Joe Navarro - Recensione del libro
Ho letto questo libro di Joe Navarro, dal titolo Non mi freghi. Questo libro a metà fra un racconto e un libro di saggistica di PNL racconta la storia di Joe Navarro, ex agente dell'FBI, che ha interrogato criminali e potenziali sospettati, riuscendo a scoprire se dicevano la verità. Come ci è riuscito? Osservava attentamente il sospettato: guardava la sua postura, le gambe, le mani, il viso. Conoscere questi gesti e saperli interpretare fa tutta la differenza e ci farà capire chi abbiamo di fronte. Racconto in questo video le mie impressioni su questo libro.
2021-03-11
02 min
BeDigital Podcast
Intervista con Massimo Giacchino sui microdati
in questa diretta su Facebook ho intervistato Massimo Giacchino, l'autore del libro: "Metodo Design Marketing: Analizzare i micro-dati per testare e scalare strategie di mercato" e sono usciti spunti interessanti e idee utili per migliorare le proprie campagne di advertising. Ascolta questa intervista e fammi sapere che ne pensi
2021-03-10
1h 03
The Tech Leaders Podcast
#25 - Huw Thomas– Cofounder, Counterfactual Ventures
Today’s guest is a serial entrepreneur focused on sustainability in the food and energy sectors. Huw Thomas is the Cofounder, President and COO at Counterfactual Ventures, a venture studio focused on filling gaps in the alt-protein industry to accelerate the 'protein transition'.With a background in computer engineering and renewable energy, it’s been a fascinating journey for Huw. He was the COO of cultivated meat startup New Age Meats, co-founder of renewable energy consultancy SCENE, and CEO of sports nutrition startup Fuelit. Tune in to learn more about...
2021-03-04
51 min
BeDigital Podcast
Recensione del libro: le 4 discipline dell'execution
Questo libro "Le 4 discipline dell’Execution” di McChesney Covey e Huling, è uno dei libri che non mi è piaciuto subito, ma che ho apprezzato dopo aver letto le prime 40 pagine. Parla di fatica del cambiamento, di uscire dal vortice quotidiano, dove non basta solo voler fare le cose, ma bisogna anche saperle attuare, con una strategia pratica, di "execution". Questo libro ci consegna 4 discipline fondamentali per ottimizzare i propri processi aziendali, strategici e comportamentali.
2021-03-04
05 min
BeDigital Podcast
Recensione del libro Gaetano Romeo - Seo per Ecommerce
Seo per Ecommerce - Gaetano Romeo | la mia recensione del libro. Oggi parlo della recensione del libro di Gaetano Romeo che si chiama SEO per Ecommerce. Un libro pratico, concreto, che offre molti spunti per chi deve fare SEO per il proprio shop o anche per quello dei clienti. Un libro di 180 pagine dove Gaetano ha condensato le sue esperienze, e con un indice del libro ben costruito ci parla di: content marketing, link building, seo internazionale, e tante altre cose che sono molto utili a chi deve migliorare le proprie performance SEO sull'e-commerce. U...
2021-02-25
01 min
BeDigital Podcast
Da dipendente a imprenditore con Angelo Laudati - Podcast di BusinessLab
In questo podcast organizzato da BusinessLab ho raccontato la storia da dipendente a imprenditore, e ha condiviso tantissimi consigli utili ai giovani imprenditori.
2021-02-22
17 min
BeDigital Podcast
Recensione del libro di Gaetano Romeo - L'algoritmo di Linkedin
L'algoritmo di linkedin di Gaetano Romeo - recensione del libro che ho letto Oggi parlo di questo libro che ho letto su Linkedin, un libro di Gaetano Romeo, un Seo Specialist e Startup mentor. Questo libro si sofferma su Linkedin, che è sicuramente il social network più utile a livello professionale. Ho letto anche altri libri su Linkedin ma questo mi è piaciuto perchè è concreto (meno di 200 pagine) e va dritto al punto. Altra cosa piacevole sono stati i test, le analisi, i fogli excel, i calcoli che Gaetano fa per analizzare quello che di...
2021-02-18
02 min
BeDigital Podcast
Recensione del libro Design Marketing di Massimo Giacchino
Quanto sono importanti i dati nel mondo del marketing? Moltissimo. Grazie a questo libro potrai capire, tramite l'analisi dei micro datii, perchè le persone comprano un prodotto rispetto a un altro, quali sono le loro motivazioni che li portano ad acquistare quel prodotto rispetto ad un altro. Questo libro, ideato da Massimo Giacchino attraverso i microdati, è possibile suddividere le persone in piccoli micro cluster, andando a creare delle buyer personas molto specifiche. Grazie ai software da lui suggeriti, molti dei quali gratuiti, avrai la possibilità di costruire una strategia di internet marketing basata su dati...
2021-02-11
02 min
The Tech Leaders Podcast
#24 - Yamini Rangan – CEO, HubSpot
Embracing your uniqueness and authentic voice has been the driving force behind today’s guest success as a leader. Yamini Rangan is the Chief Customer Officer at HubSpot and is working on some ambitious goals for the leading CRM provider. Driven by the motto “helping is the new selling”, I loved learning more about Yamini’s insights into sales and marketing.Coming from an engineering background, Yamini has learnt how sales goes hand-in-hand with technology. With over 24 years experience across sales, marketing, operations, and strategy, she has also worked at Workday and Dropbox. In 2019, Yamini w...
2021-02-09
46 min
BeDigital Podcast
Diretta SEO per E-Commerce con Gaetano Romeo
Diretta SEO dove parliamo di SEO per E-commerce, dando anche dei piccoli consigli su come strutturare al meglio un e-commerce anche perchè, in questa crisi post corona virus sarà sempre più importante avere un negozio per poter vendere ovunque. Parliamo di amp, https, contenuti duplicati, canonical, contenuto tecnico ma non estremo.
2021-02-05
34 min
BeDigital Podcast
Recensione Libro I Segreti Della Mente Milionaria
Recensione Libro I Segreti Della Mente Milionaria Questo libro mi è piaciuto molto. Racconta e trasmette dei principi che cambiano il proprio mindset ed il proprio modo di essere. I concetti che ricordano molto il libro Padre Ricco Padre Povero di Robert Kiyosaki vanno avanti in questo libro, in modo molto preciso e sintetico. L'autore Harv Eker affronta il tema di diventare ricco, diventare milionari, in maniera semplice e senza mai dare nessuna idea stupida. In questo libro non vi viene consigliato di investire in un prodotto rispetto ad un altro, ma vi ra...
2021-02-04
05 min
BeDigital Podcast
Recensione libro FactFulness
Recensione libro FactFulness Come leggere i dati in maniera diversa. In questo libro ti parlo di FactFulness, un libro molto particolare. Questo libro analizza il mondo con grafici e statistiche molto diverse dal solito e che aprono la mente. Questo libro ti aiuta ad avere una idea migliore e più completa di quali sono i dati importanti che devi guardare per leggere le statistiche che il mondo ci propone. Questo libro è utile per conoscere il mondo andando oltre i classici stereotipi e le classiche estremizzazioni dei media.
2021-01-28
02 min
The Tech Leaders Podcast
#23 - Peter McCormack, Podcaster and Journalist - Bitcoin Special
Bitcoin has been in the news recently, the price has hit an all-time high but opinion remains divided. Enthusiasts call it the perfect modern money system yet critics dismiss it as a bubble that resembles a Ponzi scheme. My guest today is the host of the world's #1 bitcoin podcast, "What Bitcoin Did". He isn't a software engineer or monetary economist, he is just a regular guy from Bedford who isn't afraid to ask basic fundamental questions as to why this technology is potentially going to change everybody's lives. For this reason, his content is very accessible to the average...
2021-01-21
1h 05
BeDigital Podcast
Recensione del libro: How to be a LinkedIn Hero:
Oggi parlo di How to be a LinkedIn Hero: Da sconosciuto a 2 Milioni di views e 250.000 € di vendite con LinkedIn e come puoi farlo anche tu di Roberto Verde. Questo libro ti insegna a migliorare la tua presenza su Linkedin e ti racconta come Roberto ha fatto lui stesso 250 mila euro di vendite utilizzando strategie che racconta nel libro. La presenza su Linkedin, come ulteriore social network è per le aziende e per i professionisti, sempre più vitale.
2021-01-21
02 min
BeDigital Podcast
Recensione del libro: The miracle morning di Hal Elrod
Recensione del libro The miracle morning di Hal Elrod. Il libro per intero si chiama "The miracle morning. Trasforma la tua vita un mattino alla volta prima delle 8:00." Il miracle morning raccontato in questo libro, è l'unione e la ripetizione di una serie di abitudini per migliorare la tua vita già da quando ti svegli la mattina.
2021-01-14
01 min
BeDigital Podcast
Recensione del libro Il vicolo cieco di Seth Godin.
Recensione del libro Il vicolo cieco di Seth Godin. Ecco la mia video recensione del libro Il vicolo cieco: Il piccolo libro che vi insegna a comprendere se insistere o rinunciare di Seth Godin. Questo libro, molto piccolo (circa 100 pagine) spiega che non sempre sia giusto continuare una idea se non porta frutti e quindi aiuta a capire quando mollare l'impresa sbagliata.
2021-01-07
00 min
The Tech Leaders Podcast
#22 - Sina Yamani - CEO, Yoello
Sina left university prematurely to pursue entrepreneurial endeavours. “.. in the right place at the right time”. His company Yoello has achieved incredible growth in 2020. The app-less mobile ordering and payment solution is now used by thousands of high street restaurant and hospitality businesses, including Burger King, Subway, and The Grand, York, allowing them to serve their customers securely, efficiently and rapidly. In this Tech Leaders’ Podcast, Gareth talks to Sina about the path to meteoric success, from his arrival in the UK aged 8 knowing little more than two words of English, his early entrepreneurial projects through to being the owner and...
2021-01-06
1h 04
BeDigital Podcast
Recensione del libro Hooked: creare prodotti e servizi per catturare i clienti di Nir Eyal
In questa video recensione ti parlo di Hooked, il libro che ti insegna come creare dei prodotti e servizi per catturare i tuoi clienti e farli entrare in un circolo positivo per te. In questo libro scoprirai le sue 4 fasi e potrai sfruttare queste tecniche a tuo vantaggio per rendere "dipendenti" i tuoi potenziali clienti o i clienti già attivi che hai.
2020-12-24
01 min
BeDigital Podcast
Recensione libro: Tutto Esaurito di Daniel Priestley.
Recensione libro: Tutto Esaurito di Daniel Priestley. In questa video recensione parlo del libro "tutto esaurito" di Daniel Priestley. Un libro interessante per persone che hanno una azienda, una startup o che hanno a che fare con il pubblico. In questo libro ti viene spiegato come sia possibile avere la fila davanti al tuo negozio (offline e online).
2020-12-17
01 min
The Tech Leaders Podcast
#21 - Prof. Kerensa Jennings - Group Director of Digital Impact, BT Group
The pandemic has forced thousands of Brits to overcome their fear of technology, to embrace this digital world and develop skills to stay connected, both on a personal and professional level. Gareth talks to Kerensa Jennings, BT Group Director of Digital Impact. They discuss her amazing career, working with the likes of legendary broadcasters like David Frost and David Attenborough through to the amazing work she is currently involved with at BT. Kerensa’s career path has been far from linear, holding various roles in the production of television news and documentary programmes, including writing “the Slug’ for the Big Br...
2020-12-16
1h 00
BeDigital Podcast
Recensione del libro Da zero alla luna di Gian Luca Comandini.
Recensione del libro Da zero alla luna di Gian Luca Comandini. Oggi parlo in questa mia video recensione del libro di Gian Luca Comandini, Da Zero alla luna, edito da Dario Flaccovio. In questo libro Gian Luca Comandini fa una panoramica sulla blockchain, sui bitcoin e su tutte le altre criptovalute che esistono oggi sul mercato. Tratta anche aspetti legali, finanziari e tecnici, entrando molto in profondità su tutto.
2020-12-10
01 min
BeDigital Podcast
Recensione del libro Scrivere per Facebook di Marco Lutzu e Mattia Paganelli
Recensione del libro Scrivere per Facebook di Marco Lutzu e Mattia Paganelli. Qui parlo del libro di Marco Lutzu e Mattia Paganelli dal titolo Scrivere per Facebook. Un libro che ti aiuta a capire come vendere meglio tramite il copywriting in generale con un focus molto forte su Facebook Ads e sulla parte copy/immagini decisamente importanti in questo mondo pieno di persone che scrollano forsennatamente la home di Facebook.
2020-12-06
01 min
BeDigital Podcast
Recensione Libro - Padre ricco padre povero
ecco la mia recensione per il libro Padre ricco Padre povero di Robert Kiyosaki. Un libro molto famoso nell'ambiente del business. Questo libro ti insegna l'intelligenza finanziaria attraverso una narrazione interessante. Un libro che parla di ricchezza in maniera diversa dal solito. Con questo libro si può capire quanto è importante insegnare ai propri figli ma anche a parenti e amici una visione per diventare "ricchi" e non dipendere sempre dal denaro.
2020-12-04
01 min
BeDigital Podcast
I libri che ti consiglio come regalo di Natale.
I libri che ti consiglio come regalo di Natale. In questo video ti raccomando i migliori libri (secondo me) da regalare a Natale. Li ho divisi in 3 categorie: motivazionali, imprenditoria e business, autobiografie. Secondo me regalare un libro a natale è sempre una buona idea, è un regalo non costoso, che apre la mente e che ci puoi fare sempre una bella figura.
2020-12-03
02 min
BeDigital Podcast
recensione del libro - il minimalismo del business
ecco la mia recensione del libro Il minimalismo del business di Paul Jarvis. Questo libro ti aiuta a capire che non sempre conviene espandersi a dismisura ma a volte rimanere piccoli, a misura d'uomo aiuta. Lavorare in maniera mininale può portare i suoi frutti senza per forza dover complicare le cose.
2020-12-02
01 min
BeDigital Podcast
Recensione del libro su Elon Musk: Tesla, SpaceX e la sfida per un futuro fantastico
in questo episodio parlo della recensione del libro su Elon Musk, un libro che racconta la sua vita, le sue esperienze con Paypal, Tesla e SpaceX. Ci sono vari passaggi che ci fanno conoscere questo imprenditore con tante sfaccettature diverse: la sua famiglia, la sua vita privata e le tante aziende che ha costruito nella sua vita. Elon Musk imprenditore da molti considerato un genio, da altri sopravvalutato.
2020-11-30
01 min
BeDigital Podcast
Recensione del libro sulla Nike - L'arte della vittoria - Phil Knight
Recensione del libro sulla Nike - L'arte della vittoria - Phil Knight Nella recensione del libro di oggi parliamo del libro che ho letto, l'arte della vittoria di Phil Knight, dove racconta anno per anno, tutte le vicessitudini che hanno portato la sua azienda, prima chiamata Blue Ribbon e poi successivamente Nike, a diventare quella azienda multimiliardaria e famosissima che oggi conosciamo.
2020-11-29
01 min
The Tech Leaders Podcast
#20 - Rob Norris - CTO, Welsh Water
Gareth interviews CTO of Welsh Water, Rob Norris. Following a piece of impromptu advice from a school friend, Rob embarked on a career in IT, working on some huge projects for diverse and corporate organisations across the UK, culminating in his current position as Chief Technology Officer within a critical national infrastructure organisation. Rob speaks candidly about his humble beginnings, his experience of working in a start-up, the evolution of cyber threats and the importance of challenging conventional wisdom. https://www.bedigitaluk.com/
2020-11-24
55 min
The Tech Leaders Podcast
#19 - Paul Clarke - CTO, Ocado Group
Gareth interviews Paul Clark, CTO of Ocado Group – the company transforming online groceries through a suite of technology, including robotics, AI & ML. Having joined in 2006, Paul talks candidly about the journey from being a start-up UK grocer, to becoming a global technology provider. They discuss AI, Quantum Computing, Digital Twins and other forward-looking endeavours for Ocado and the wider tech industry. Paul also gives us his views on the current situation and the lessons learned from the pandemic. A fascinating deep dive into one of the most innovative tech companies in the UK, by one of the key figures beh...
2020-11-03
54 min
The Tech Leaders Podcast
#18 - Mark Rice - CIO, thebigword
Gareth interviews Mark Rice who is CIO at global language services provider, thebigword. With almost two decades experience leading commercial and technology departments for national and multi-national companies, Mark's career spans industries including manufacturing, logistics consultancy and most recently language services, where he was promoted to CIo after 11 months! Mark is a product-led leader and talks us through this, along with his experience of implementing efficiency, managing conflict, screening prospective hires and engaging remote teams. We also cover the objectives of thebigword, who are on a mission to make the world a smaller place by breaking down language barriers...
2020-10-14
1h 27
The Tech Leaders Podcast
#17 - Peter Dowds - CEO and Co-Founder, Elder HQ
Gareth interviews Peter Dowds, founder of Elder HQ, an alternative to residential care homes and one of the fastest growing companies in the UK, aiming is to reshape how society looks after their elderly. Following a stint with a global law firm and couple of business ventures, Peter got involved in the later-life care sector, having seen an opportunity based the high demand for care options, driven by a rapidly ageing population. They discuss Peter's experiences of growing a company and disrupting a well-established industry, the pandemic and his outlook for the future. https://www.bedigitaluk.com/
2020-09-24
53 min
The Tech Leaders Podcast
#16 - Ryan Prince - VC Investor and Chairman, Realstar Group
Gareth interviews Ryan Prince - co-founder and vice-chairman of Realstar Group, who runs a large portfolio of commercial properties across the UK, he founded concept developer, UNCLE, who mix co-working space with, amenity-rich living space, catering to millennial and Gen Z professionals in major UK cities. He also co-founded early-stage venture capital firm, iGabriel at the age of just 21. They unpack this, his experience of investing in early-stage businesses, and Ryan's predictions for the work-space sector in light of the proclivity towards remote-working following the lockdown.https://www.bedigitaluk.com/
2020-09-10
50 min
The Tech Leaders Podcast
#15 - Vishal Chatrath - CEO, Prowler.io
Gareth interviews Vishal Chatrath, a serial entrepreneur with an inspirational story. They discuss his entrepreneurial endeavours and what it takes to grow, autonomous effective teams in the current climate. His current venture, Prowler.io are a research-led AI/machine learning start-up who build autonomous agents for games and decision-support simulations. They focusing on behavioural learning and simulation in virtual environments and use inverse reinforcement learning and deep reinforcement learning for capturing behaviour for abstracted decision making. Quite notably they are currently working on solutions to future-proof supply chains from disruptions like pandemics. https://www.bedigitaluk.com/
2020-08-25
56 min
The Tech Leaders Podcast
#14 - Luke Hakes - Partner, Octopus Ventures
Gareth Interviews Luke Hakes who's one of the partners at Octopus Ventures, one of the biggest VC funds in Europe. Luke did a PhD in computational genetics and unexpectedly went on to join Octopus in the early stages, in what could be described as opportune circumstances. He has since had a fantastic career in venture capital, overseeing multiple success stories with some of the UK's most innovative tech companies. He currently runs a hugely successful health-tech portfolio, at the forefront of the fight against the pandemic. We break down his criteria for investing and talk about the importance of...
2020-08-06
48 min
The Tech Leaders Podcast
#13 - Carwyn Jones MS, Former First Minister for Wales and Tech Advisor
Gareth interviews Carwyn Jones MS, a Welsh Labour politician who served as First Minister of Wales, and Leader of the Welsh Labour party from 2009 to 2018. An advocate of technology and progress, Carwyn was instrumental in upgrading the connectivity and network infrastructure of Wales, and has recently been advising technology businesses on strategy and governance. We also cover the current challenges for businesses in these unprecedented times, his big decision to leave politics next year, and his upcoming book release which is now available to pre-order on Amazon. https://www.bedigitaluk.com/
2020-07-22
47 min
The Tech Leaders Podcast
#12 - Will Sprunt - CIO, Deliveroo
Gareth interviews the CIO of Deliveroo Will Sprunt. Following graduating from Cambridge University, Will had an early taste of starting a business and then embarked on a career in data analytics, culminating in being promoted to his current role within popular food delivery service, Deliveroo. We cover lots of ground, including the importance of being bilingual (that includes being able to code) for creativity, his crash-course in entrepreneurialism and we unpack his impressive career trajectory. https://www.bedigitaluk.com/
2020-07-08
49 min
The Tech Leaders Podcast
#11 - Bruce Daisley - ex-VP of Twitter EMEA, best selling author
Bruce Daisley grew up on a council estate in Birmingham. Twenty years on, having worked in radio and magazines, he’s held leadership roles game-changing technology firms like YouTube, Google and most recently was Vice President for Twitter EMEA. His 2019 book on improving work culture, “The Joy of Work”, was a Sunday Times number one business bestseller and also went on to be named The Financial Times - Book of the Month. Bruce also hosts a chart-topping podcast, “Eat Sleep, Work, Repeat" and often places as the top-rated speaker at conferences in the US and the UK. Bruce is a though...
2020-06-24
57 min
The Tech Leaders Podcast
#10 - Kevin Goldsmith - CTO of ONFIDO (ex Spotify, Adobe)
Gareth Interviews Kevin Goldsmith, CTO of London based, identity verification provider Onfido. An engineer by trade, Kevin cut his teeth at Microsoft in the 1990's, and was a member of the Windows Media, Windows CE, and Microsoft Research teams at a time when they were scaling into the global behemoth they are today. He was also the Director of Engineering at Adobe Systems for nine years through a similar growth trajectory and also the VP of Engineering, at Spotify where he led, both product development and streaming delivery during a crucial time. We cover the above along with his...
2020-06-10
53 min
The Tech Leaders Podcast
#9 - Ed Dixon - CEO of Bayezian - Talent Special
Gareth interviews Ed Dixon, CEO of Bayezian, a talent incubator who aim to bridge the gap between education and industry by providing vocational coaching and placements services within Data Analytics and Data Science. We discussed setting up a business in 2020, Gareth interviews Ed Dixon, CEO of Bayezian, a talent incubator who aim to bridge the gap between education and industry by providing vocational coaching and placement services within Data Analytics and Data Science. We discussed setting up a business in 2020, acquiring Talent in the current climate, and adapting to change. https://www.bedigitaluk.com/
2020-05-28
45 min
BeDigital Podcast
intervista con i ragazzi del corso be digital academy
intervista ad alcuni studenti del corso di formazione sul digital marketing. Ascoltiamo cosa fanno oggi, le loro esperienze e perchè è stato importante formarsi nel digital marketing tramite il corso di formazione Be Digital Academy.
2020-05-27
35 min
BeDigital Podcast
Intervista con i ragazzi di Starting Finance: come si costruisce una community di successo
Intervisto oggi i ragazzi di Starting Finance, una delle migliori community in ambito Finance. Ascolta la loro intervista e come hanno fatto a creare la loro community.
2020-05-27
35 min
BeDigital Podcast
Webinar con Marcello Marchese - L'era dell'attenzione
Webinar con Marcello Marchese sul copywriting dal titolo l'era dell'attenzione. Marcello Marchese, grande esperto di copy, ci parla di alcune tecniche per migliorare i nostri annunci e rendere le nostrre comunicazioni più interessanti.
2020-05-14
50 min
The Tech Leaders Podcast
#8 - Gareth Lewis - Co-Founder and CEO of Delio Wealth
Gareth interviews Gareth Lewis the CEO of Delio. Gareth set up Delio 5 years ago at the age of 25 and now oversee's a trans-Atlantic operation, providing a white-label software platform to organisations like investment banks, wealth managers, and family offices. They have exciting growth plans and a very bright future. We talk about growth, culture and maintaining productivity and culture through this lockdown period.https://www.bedigitaluk.com/
2020-05-06
48 min
BeDigital Podcast
Intervista con gli studenti del corso Be Digital Academy
Parlo con gli studenti passati del corso Be Digital Academy, il corso di formazione sul digital marketing curato da Angelo Laudati. Le loro esperienze, i consigli che possono offrire ai prossimi studenti.
2020-05-05
37 min
BeDigital Podcast
Google Ads come usarlo per la tua attività?
In questo episodio abbiamo parlato di Google Ads, cosa è, perchè è importante usarlo, quali sono piccoli consigli per poter migliorare le proprie campagne. Abbiamo anche parlato di siti web, landing page e dell'importanza di fare una pubblicità mirata ai potenziali clienti per massimizzare l'investimento pubblicitario.
2020-04-30
27 min
BeDigital Podcast
Webinar su TikTok con i ragazzi di TikTok Advanced Italia
In questo webinar parliamo di TikTok, il social network del momento. Gli argomenti principali sono: ✅TikTok Advertising ✅Differenze con le altre piattaforme ✅Tipi di Campagne esistenti oggi ✅Hashtag Challenge ✅Caso Chupa Chups ✅Branded Effects ✅Caso studio Honor ✅Q&A finale
2020-04-21
47 min
BeDigital Podcast
I social media ai tempi della pandemia globale - intervista a Chiara Landi
Intervisto Chiara Landi, esperta di social e di comunicazione. Ci racconta cosa e come comunicare sui social al tempo del corona virus.
2020-04-17
31 min
The Tech Leaders Podcast
#7 - Henri Moissinac - Investor, Visionary and Founder of iBazar, and Dott
Gareth interviews Henri Moissinac a computer science PhD from Paris who set up a highly successful e-commerce platform called iBazar in the late 90s which firstly was in competition with then got acquired by eBay in 2001. Henri then went on to work for the likes of Mark Zuckerberg at Facebook and Travis Kalanick at Uber, leading mobile strategy. Notably, Henri was instrumental in taking Facebook from 1 million to 1 billion mobile users during his tenure. His latest venture is DOTT, an exciting endeavor with a mission to make inner cities free of cars and pollution by way of their dockless, s...
2020-04-16
48 min