Shows
Digital Communicators Podcast#49, Cutting through the noise in cybersecurity PR with Dan Raywood, Senior Editor at SC Media UKFrom AI and data breaches to business resilience, there's a lot of noise in the cybersecurity news cycle. Every cybersecurity provider wants to be heard, and every threat feels critical. That's a challenge for any B2B cybersecurity vendor looking for exposure. What do journalists actually want to hear from you?
On the latest episode of the Digital Communicators Podcast, prolific UK cybersecurity journalist and former analyst Dan Raywood shares his insights with Babel PR based on his two decades of experience in covering the beat.Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more...
2025-03-0638 min
Digital Communicators Podcast#48, How to hijack the news as a B2B tech vendor with Suzie Evershed, Corporate Communications, SecureworksYou're a tech vendor. A story just broke that you could provide valuable insight on. But how do you hijack the news? Tune into the conversation between Jennifer Mowat, CEO at Babel PR, and Susie Evershed, Corporate Communications EMEA at Secureworks, as they dig into questions like:
- What do journalists want to hear?
- What would add value to the conversation?
- Is it always about being the first to the punch?
- What do you if your comment doesn't get picked up?Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head...
2024-11-2631 min
Digital Communicators Podcast#47, Nadine Hawkins, Editor Capacity MediaIn this episode, Babel's Senior Director, Paul Campbell, sits down with Nadine Hawkins, Editor at Capacity Media, to discuss Capacity Europe, the leading telecoms event in London focused on "Keeping the World Connected." They explore key themes and trends shaping the event, highlight the industry's top players in attendance, and offer insights on how to effectively engage with the media around this major gathering. Tune in for an inside look at what’s happening at one of the most important telecoms events of the year.
Digital Communicators is a podcast from Babel, a leading technology PR ag...
2024-09-2514 minDigital Communicators Podcast#46, Philip Benton, Principal Fintech Analyst, OmdiaAccording to Babel’s B2B Tech Comms Barometer, the single most influential channel for B2B tech buyers is analyst industry reports, with 58 per cent of IT decision-makers relying on them for influencing and making purchasing decisions. In this episode Babel director Simon Coughlin speaks with Philip Benton, Principal Fintech Analyst at Omdia. Philip talks about some of the hot topics he is focusing on, including open banking and digital identity, as well as what fintechs need to offer when speaking with analysts.
Digital Communicators is a podcast from Babel, a leading technology PR agency. Fo...
2024-07-3019 minDigital Communicators Podcast#45, James Pearce, editor, TechInformedDeclan speaks with TechInformed editor James Pearce, who provides insight into launching a new publication during the pandemic and current content trends.
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2024-06-1325 minDigital Communicators Podcast#44, Raf de Kimpe, CEO Fintech Week LondonFintech Week London is where traditional financial institutions come together with new fintechs in one of the world’s leading financial districts. From high-street banks to challengers, technology giants to disruptors, this five-day event is a great opportunity to understand the global themes of fintech. Ahead of the 2024 event (10-14 June), Babel director Simon Coughlin speaks with Fintech Week London CEO Raf de Kimpe about his career, how he has helped evolve the event, and what attendees can expect in 2024.
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to w...
2024-06-0718 minDigital Communicators Podcast#43, Vivien Boche, corporate influencer and B2B TikTok advocateVivien Boche is a regular keynote speaker and evangelist for platform technology and women in tech, and appointed before the age of 30 as a senior director at the SAP Center of Excellence. Aside from her day job, Vivien has gained an impressive social media following thanks to her unique approach to promoting SAP technology on TikTok.
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2024-05-2320 minDigital Communicators Podcast#42, David Linthicum, internationally recognised cloud computing & AI pioneerDavid Linthicum is an internationally recognised cloud computing & AI expert and thought leader. He has authored and co-authored 17 books on computing, the latest of which is An Insider’s Guide to Cloud Computing. David’s industry experience includes tenures as CTO and CEO of several successful software companies, and upper-level management positions in Fortune 100 companies. Until recently he was chief cloud strategy officer at Deloitte, and in February he joined The Cube as an enterprise technology analyst. In his busy schedule, he keynotes leading technology conferences on topics including cloud computing, enterprise application integration, and enterprise architecture.
Digi...
2024-05-1424 minDigital Communicators Podcast#41, Miya Knights, retail technology expertIn this episode Babel director Simon Coughlin speaks with Miya Knights. Miya has more than 25 years' experience as a retail technology analyst, editor, author and consultant. She is the owner and publisher of Retail Technology magazine and has co-authored two best-selling books about Amazon and Omnichannel Retail. Miya serves as a consultant and advisor to a number of technology companies, judges a number of industry awards, and is also a member of the Retail Influencer Network, Customer Strategy Network and the KPMG Retail Think Tank. She talks about the hottest trends in retail tech and reflects on the 2024 Retail...
2024-05-0320 minDigital Communicators Podcast#40, Hannah Duncan, fintech journalistIn this episode Babel director Simon Coughlin speaks with Hannah Duncan, a former banker who now writes about fintech and investment. She talks about the benefits and challenges of being a freelance journalist, the types of stories that inspire her, and why she loves attending industry events.
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2024-03-1818 minDigital Communicators Podcast#39, Winning the battle for B2B brand awareness budgetEffective marketing and PR works primarily by reaching the 95% of customers who are not yet in-market, increasing the odds your brand gets remembered when those customers do decide to buy. The challenge faced by B2B marketeers when allocating budget to their brand awareness goals, is convincing the budget holder that they will see a return on their investment. Babel director Simon Coughlin discusses the issue with Chrissy Tansey from Babel client Doit, Jon Lombardo, who until recently was the Global Head of Research at Linkedin’s B2B Institute, and Babel campaign director Holly Abbott, who outlines some of...
2024-03-0626 minDigital Communicators Podcast#38, Teresa Cottam, chief analyst at Omnisperience, speaks with Babel senior campaign director, Jen KelhamJen speaks with Teresa Cottam, a distinguished industry analyst and expert in the digital economy. In addition to being renowned for helping companies create compelling experiences that transform their businesses, increasing value and building engagement, Teresa is a judge of the GSMA Global Mobile Awards and for the World Communication Awards, and a contributing analyst to the TM Forum. For the last - nearly seven years - Teresa has been the Chief Analyst at Omnisperience, the company she founded after nine years at the helm of Telesperience, and analyst roles at Analysys Mason, Informa and Ovum (both of which...
2024-02-0728 minDigital Communicators Podcast#37, Dr Sarah-Jayne Gratton, award-winning technology evangelist, speaks with Babel director Simon CoughlinAs part of our B2B tech trends 2024 series, Simon speaks with Dr Sarah-Jayne Gratton. Sarah-Jayne is an award-winning technology evangelist, specialising in emerging technologies and covering trends in AI, machine learning, and digital transformation. Her clients have included the global tech giants Ericsson, Siemens, IBM, Vodafone and Intel. Sarah-Jayne is also host of the Tech Uncorked Podcast and she is the Editor-in-Chief of Agritech Future Magazine.
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2024-02-0515 minDigital Communicators Podcast#36, Shelly Kramer, MD and principal analyst - theCUBE Research, speaks with Babel director Simon CoughlinAs part of our B2B tech trends 2024 series, Simon speaks with Shelly Kramer. Shelly is the managing director and principal analyst at theCUBE Research, the analyst arm of popular enterprise technology media platforms theCUBE and SiliconANGLE. During her career Shelly has worked with some of the world’s largest tech brands to help them embrace disruption and to successfully navigate the process of digital transformation. She regularly advises and collaborates with senior leaders at major technology companies, covering a wide range of products and services, including Cloud, Artificial Intelligence, ESG, 5G, Enterprise Apps, and Automation. Shelly has been re...
2024-01-2516 minDigital Communicators Podcast#35, Christina Trampota, tech industry leader and B2B influencer, speaks with Babel director Simon CoughlinAs part of our B2B tech trends 2024 series, Simon speaks with Christina Trampota. Christina is a technology industry leader with a passion for commerce and connectivity. She has more than 20 years of experience working with early-stage startups and large enterprises, including Meta, Visa, and Motorola, to name a few, helping brands enhance their product development and marketing efforts. She has been recognised by various channels and events as a Top B2B Influencer and Whos Who in Fintech, and when she is not building and scaling companies and communities, she enjoys teaching and mentoring tomorrow’s leaders. Topics un...
2024-01-0218 minDigital Communicators Podcast#34, Kamales Lardi, digital and business transformation leader, speaks with Babel director Simon Coughlin Kamales Lardi has more than 23 years of cross industry experience. She formed her own consulting business in 2012 and has helped many multinational companies harness the power of emerging tech including AI, augmented reality, automation and blockchain. Kamales has been widely recognised as an industry thought leader and is also a Teaching Fellow at Durham University Business School. In this podcast she gives her views on the B2B tech trends for 2024, outlines why tech firms must continue to focus on workforce diversity, and reveals what it takes to be a technology thought leader.
Digital Communicators is a...
2023-12-0423 minDigital Communicators Podcast#33, Eric Siegel, machine learning expert, speaks with Babel Director Simon CoughlinAs part of our 'B2B tech trends 2024' series, Babel director Simon Coughlin speaks with San-Francisco based Eric Siegel, a leading consultant and former Columbia University professor who helps companies deploy machine learning. Eric is the founder of the long-running Machine Learning Week conference series, the executive editor of The Machine Learning Times, and a frequent keynote speaker. He wrote the bestselling "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," which has been used in courses at hundreds of universities.
Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more...
2023-11-2316 minDigital Communicators Podcast#32, Cyril Coste, Chief Digital Officer & digital transformation influencer, speaks with Babel Director Simon CoughlinBabel director Simon Coughlin speaks with digital transformation influencer Cyril Coste. Cyril is an experienced digital transformation expert having worked with some big global tech brands including IBM and AWS to enhance their product development, digital innovation and customer experience. Among his accolades, he has been named in Onalytica’s Global Top 100 Digital Transformation Influencers list since 2017. As well as giving his top tips for tech trends in 2024, Cyril provides an insight into life as a technology influencer.Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-11-1723 minDigital Communicators Podcast#31, Rob Chambers (Managing Director, Total Telecom), Kerry Merritt (Head of Content, Total Telecom), and Declan Bradshaw (Associate Director, Babel PR)Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-08-2213 minDigital Communicators Podcast#30, Eugina Jordan, CMO of Telecom Infra Project (TIP) on improving diversity in the Telecoms industryDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-07-2730 minDigital Communicators Podcast#29, Lisa Bader, CMO of Enveil, and Ed Cooper, associate director at BabelDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-07-1818 min
Digital Communicators Podcast#28, Joel Goodson (senior content manager at Babel) and Marcus Hedenberg (senior campaign manager at Babel)Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-06-2122 minDigital Communicators Podcast#27, Andrew Bruce Smith, Chair of CIPR's AI in PR group and digital comms consultantAndrew Bruce Smith joins our director Simon Coughlin to discuss the role of AI on PR.Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-06-1334 min
Digital Communicators Podcast#26, Konstantin Vinogradov, General Partner at Runa CapitalDigital Communicators Podcast featuring Konstantin VinogradovDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-06-0918 minDigital Communicators Podcast#25 Derek Weeks, Author, CMO, and co-founder of the world's largest DevOps community, on how companies can harness community-led marketingDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-04-2626 minDigital Communicators Podcast#24 - The EU Artificial Intelligence Act - the implications for the tech sector with Jane Finlayson-Brown of Allen & Overy and Matt Kusner of University College LondonThe European Union is set to create the world's first broad standards for regulating or banning certain uses of artificial intelligence (AI).The AI Act will establish a framework for assessing the relative risk of different kinds of AI systems. This podcast is a recording of a Babel webinar discussing the potential impact of the Act on consumers, businesses and technology vendors.
Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-03-1650 minDigital Communicators Podcast#23 - National Apprenticeship Week with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'HarrowTo mark National Apprenticeship Week 2023, Babel Director Simon Coughlin spoke with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'Harrow about the value of apprenticeships within the PR industry."Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-02-0911 minDigital Communicators Podcast#22 - Robin Smith, research specialist at CensuswideA discussion with Robin Smith, research specialist at CensuswideDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-02-0912 minDigital Communicators Podcast#21 - The Babel Cybersecurity 2023 webinar. A discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security CentreA discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security CentreDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-01-061h 00Digital Communicators Podcast#20 - John Leonard, Research Director, ComputingJohn Leonard, Research Director, ComputingDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2023-01-0515 minDigital Communicators Podcast#19 - Armando Samayoa, Télécoms Sans FrontièresArmando Samayoa, Télécoms Sans FrontièresDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-10-1317 minDigital Communicators Podcast#18 - Cristina Criddle, technology reporter, Financial TimesCristina Criddle, technology reporter, Financial TimesDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-09-2014 minDigital Communicators Podcast#17 - Jessica Haworth, journalist, The Daily SwigDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-09-0112 minDigital Communicators Podcast#16 - Beatrice Askaner, CMO, LeapworkBeatrice Askaner, CMO at client Leapwork, joins Babel director Simon to discuss the challenges of global expansion, the benefits of investing in a good PR partner and more.Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-07-2515 minDigital Communicators Podcast#15 - Martyn Landi, Technology Correspondent, PA MediaBabel director Simon Coughlin is joined by PA technology correspondent Martyn Landi, who shares everything from a typical day in his life to why PRs should never pitch via DMs.Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-07-1214 minDigital Communicators Podcast#14 - Starting in the PR industryDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-05-2712 minDigital Communicators Podcast#13 - Shelli Zargary, the Marketing Content and Strategy Manager at GenCell - Earth DayTo mark Earth Day, our Director Paul Campbell spoke with Shelli Zargary, the Marketing Content and Strategy Manager at GenCell. Earth Day is a global environmental holiday, which occurs every year on 22 April and is celebrated by an estimated 1 billion people, per EarthDay.org – from schoolkids to heads of state. The day is meant to serve both as a reminder of the threats to our planet and a chance to appreciate everything the Earth offers. As a company with the primary objective of delivering ‘green power anywhere’, Shelli offers her views on how businesses can help reduce carbon emissions and specif...
2022-04-2217 minDigital Communicators Podcast#12 - Christine Hall, TechCrunch reporter focusing on start-upsStartups & Venture Capital with Christine Hall from TechcrunchDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-03-1615 minDigital Communicators Podcast#11 - A focus on International Women's DayA focus on International Woman's DayDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-03-0820 minDigital Communicators Podcast#10 - Eleanor Dallaway, Editorial Director, InfoSecurity MagazineDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2022-01-1819 minDigital Communicators Podcast#9 - Kate O'Flaherty, freelance journalist, cybersecurityDigital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2021-12-2118 minDigital Communicators Podcast#8 - Scott Bicheno, Editor, Telecoms.comThis month we are talking to Scott Bicheno. Scott is editor of Telecoms.com and also hosts the title's weekly podcast along with Light Reading's Iain Morris. Scott talks to Babel's Declan Bradshaw about his entry into journalism, the stories that interest him and how companies can get on his radar (without winding him up).Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2021-11-1535 minDigital Communicators Podcast#7 - Cecile Bussy, Freelance journalist (Sifted, Financial Times Group)This month’s podcast is a conversation between Babel’s Simon Coughlin and freelance journalist, Cecile Bussy, who has most recently been working with Sifted, part of the Financial Times Group. Sifted covers startups and the technology scene.. As well as talking about her background, Cecile discusses what it takes get coverage in titles like Sifted.
Digital Communicators is a podcast from Babel, a leading technology PR
agency. For more information head to www.babelpr.com
2021-09-1016 minDigital Communicators Podcast#6 - Chloe Rigby, Editor, Internet RetailingChloe's articles for Internet Retailing Chloe's TwitterMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-08-0524 minDigital Communicators Podcast#5 - Joe O'Halloran, Networking Editor, Computer WeeklyMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-07-1621 minDigital Communicators Podcast#4 - Geoff Ho, Business Editor, Daily Express & Sunday ExpressMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-06-0226 minDigital Communicators Podcast#3 - Cybersecurity discussion with Orange Cyberdefense's Stuart ReedMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-04-3018 minDigital Communicators Podcast#2 - Virtual media roundtablesDiscussed whitepaper on the impact of Covid on cybersecurity: https://babelpr.com/covid-19%3A-the-impact-on-cybersecurityMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-03-2633 minDigital Communicators Podcast#1 - How has media relations changed since the pandemicMusic:Ahjay Stelino - Break Away Ketsa - Good Vibe
Digital Communicators is a podcast from Babel, a leading technology PR agency. For more information head to www.babelpr.com
2021-02-1829 min