Shows
eiLearn - Helping Your Business GrowStrategic Marketing Review (SMR) Podcast - Episode 1In this episode of the Two Hats Café Podcast, Naghmeh Reilly Senior Sales and Marketing Specialist in Enterprise Ireland talks to Siobhan Maughan Founder of Integrated Thinking and Niall McEvoy. This roundtable discussion focuses on the sales and marketing challenges facing Irish technology businesses – whether established or start-up. In particular it focuses on the importance of a strategic approach to sales and marketing and how Enterprise Ireland’s Strategic Marketing Review (SMR) can help clients achieve a more market lead approach.
2022-07-2732 mineiLearn - Helping Your Business GrowSMR Client PodcastThis podcast is the second part of the Strategic Marketing Review (SMR) podcast with Niall McEvoy and Siobhan Maughan. In this episode of the Two Hats Café Podcast, we hear from three Enterprise Ireland clients who have participated in the SMR engagement and how this has helped them in growing their sales.
2022-07-1514 min
eiLearn - Helping Your Business GrowMentor Network PodcastIn this episode of the Two Hats Café Podcast, Amanda Kirk manager of the Enterprise Ireland Mentor Network team talks to three of our Mentors Fiona Flynn, Ruth Larkin and Miriam Simon. This roundtable discussion focuses on top tips to support the client journey with wise words from this female panel on diversity and inclusion, mentoring across all stages of growth and resilience through challenges faced by clients.
2022-07-0646 mineiLearn - Helping Your Business GrowThe Future of Work Ep02 - The Supports for ClientsThe nature of how we work with and engage our teams has shifted considerably. Some companies continue to work remotely while others are working within a hybrid capacity. Where employees continue to work face-to-face, health and safety and social distancing have become primary considerations. This new landscape of work brings opportunities and obligations for you as an employer. As we move into a post-Covid era, you may be considering how best to address some of the medium-term HR and management challenges now facing your business.
This two episode podcast is based on a recent recording of an...
2021-07-3035 mineiLearn - Helping Your Business GrowThe Future of Work Ep01 - The Experts InsightsThe nature of how we work with and engage our teams has shifted considerably. Some companies continue to work remotely while others are working within a hybrid capacity. Where employees continue to work face-to-face, health and safety and social distancing have become primary considerations. This new landscape of work brings opportunities and obligations for you as an employer. As we move into a post-Covid era, you may be considering how best to address some of the medium-term HR and management challenges now facing your business.
This two episode podcast is based on a recent recording of an...
2021-07-3035 mineiLearn - Helping Your Business GrowEqual Employment Opportunities with Adam Harris & Jack KavanaghIn this episode Pauline Brennan of Enterprise Ireland talks to Adam Harris, CEO of As I Am, and Jack Kavanagh about equal employment opportunities in Ireland, and what your company can do to help create and foster this approach leading into the future.
2021-03-2622 min
eiLearn - Helping Your Business GrowHelping your Business Grow - Market Intelligence Overview (Ep01)Welcome to the eiLearn podcast series “helping your business grow”. In this episode, we are going to examine market intelligene or ‘square one’ market intel.
In 1993, well before the onset of the web, the BBC Horizon Series aired an episode called “Suggers, Muggers and Data Fruggers” examining the value of information obtained by market research, opinion polls and consumer surveys on which commercial decisions increasingly depend. More so now than then, the value of information is key to business and its operation. Whether you are a start-up company seeking to bring an offering to launch or an established...
2021-03-2625 mineiLearn - Helping Your Business GrowHelping your Business Grow - Market Intelligence (Ep02) - How to do Market ResearchWelcome to the eiLearn podcast series “helping your business grow”. In this episode, we are going to examine market intelligene or ‘square one’ market intel.
In 1993, well before the onset of the web, the BBC Horizon Series aired an episode called “Suggers, Muggers and Data Fruggers” examining the value of information obtained by market research, opinion polls and consumer surveys on which commercial decisions increasingly depend. More so now than then, the value of information is key to business and its operation. Whether you are a start-up company seeking to bring an offering to launch or an established...
2021-03-2626 mineiLearn - Helping Your Business GrowHelping your Business Grow - Personas & How to use themThis week we talk to Jessica Baker, Market Advisor in our digitech sector in our Texas office and Naghmeh Reilly, Senior Sales & Marketing Specialist, Sales & Marketing Unit based in Dublin. Naghmeh and Jessica take us through personas, and discuss how your business can utilise them to help their business grow.
2021-02-0127 min
eiLearn - Helping Your Business GrowAttracting & Retaining Talent Part 1 - Irish Distillers Pernod Ricard Graduate ProgrammeSinead D'arcy Manager of Irish Distillers Pernod Ricard Graduate Programme tells Martin Farrelly, HR Practitioner of Symbio Business Solutions the history and growth of the Irish Distillers Graduate Programme.
2019-11-2917 min