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Froomle
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Value From AI- Expert Talks
How much should you trust technology?
In today's episode of Value from AI, we chat with Cecilia Campbell, CMO at United Robots, to discuss various topics that combine personalization and news technology. For more info, visit us at https://www.froomle.ai/ Follow us on social media @Froomle and listen to our podcast on Spotify. ---- Learn more about United Robots: https://www.unitedrobots.ai/
2023-04-04
31 min
Value From AI- Expert Talks
How to combat misconceptions of personalization
This week on Value from AI, we're talking about personalization with Jodie Hopperton, Lead and Product Initiative at INMA. Personalization has become a key element of successful marketing, and it's an important tool for any business. We'll discuss why personalization matters, how to implement it, and what to look out for when personalizing content. We’ll also hear from experts on the topic who can offer their tips and advice on how to make the most of personalization. Tune in to learn more about how you can leverage personalization to make your business stand out!
2023-02-09
38 min
Value From AI- Expert Talks
How to detect fake news in your newsroom
In this new episode of our podcast Value from AI, host Lien Michiels, Ph.D. student and Data Scientist at Froomle, speaks with Özlem Özgöbek. Özlem is an Associate Professor at NTNU (Norwegian University of Science and Technology), in the Department of Computer Science.
2023-01-18
56 min
Value From AI- Expert Talks
How Styria unleashes the power of personalization through content creation
Our latest podcast guest is here to provide insights on how Styria Media Group is tackling these questions. Niksa is the Chief Digital Strategist at Styria Media Group AG and together with Thomas Steisel, they explore the challenges in the news industry and how they will impact the digital channels of the future.
2023-01-18
28 min
Recsperts - Recommender Systems Experts
#9: RecPack and Modularized Personalization by Froomle with Lien Michiels and Robin Verachtert
In episode number nine of Recsperts we talk with the creators of RecPack which is a new Python package for recommender systems. We discuss how Froomle provides modularized personalization for customers in the news and e-commerce sectors. I talk to Lien Michiels and Robin Verachtert who are both industrial PhD students at the University of Antwerp and who work for Froomle. We also hear about their research on filter bubbles as well as model drift along with their RecSys 2022 contributions.In this episode we introduce RecPack as a new recommender package that is easy to use and...
2022-09-15
1h 27
Value From AI- Expert Talks
How To Personalize Your Shopify Webshop With Woolman
In this episode, we had a conversation with Nihad Memić, Managing Director Benelux at Woolman. Our CEO Koen Verstrepen and Nihad deep dive into personalization and Shopify, digging into other topics like: > User experience versus conversion. What’s more important: Customer Acquisition Cost or their Life Time Value? > How personalized websites feel for the consumer > Trusting AI: What part of the data is relevant right now. > How Netflix had a moment of failure with personalization
2022-04-26
44 min
Decoding Commerce
#13 Deep Dive with Froomle | Artificial Intelligence in e-commerce
Have you noticed that your Netflix account is personalized in every little detail to give you the greatest user satisfaction? Is it magic? It’s a two-word innovation - artificial intelligence (AI).In today’s episode of Boost your eCommerce Business, we will reveal some of the secrets of the AI recommendation systems. Our guest is Amelia Labovitch. She is the Lead of Digital Sales in Froomle. Founded in 2016, the company provides custom AI-driven user experiences using recommendation systems. In simple words, Froomle makes c...
2022-01-25
52 min
Value From AI- Expert Talks
How TorStar redefines personalization
In this episode, TorStar’s Sr. Digital Product Leader, Mohan Gulati explains the news consumption evolution after the pandemic and how to organize a project like personalization. “Go where your readers are. Do a social media approach, making TikToks regularly, consistently, and fun. This will create brand awareness.” - said Mohan, Watch the full video on our website ➡️ froomle.ai Follow us on LinkedIn, Facebook, Twitter and Instagram ➡️ @froomle
2021-06-22
33 min
Value From AI- Expert Talks
How Zalando personalizes its customer experience
Zeno Gantner is the guest of this episode. As the Principal Applied Scientist at Zalando, he shares fascinating insights about how to implement personalization and Zalando’s recommender systems, always present across their platforms. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
2021-05-26
52 min
Value From AI- Expert Talks
How Schibsted personalizes news and wins against the filter bubble
In this episode, Ludwig Krokstedt, Head of Media Insights at Schibsted, shares how they personalize news and face the filter bubble. Schibsted is the world-class media house of Scandinavia, reaching over fifteen million readers every day. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
2021-05-26
51 min
Value From AI- Expert Talks
How Ring Publishing uses automation & personalization
In this episode, Jerzy Gulczyński shares how they implement automation in their distribution processes, maintaining the editors' role. On the other hand, they go deep into the pandemic topic and how it affected the news industry, changing consumer behaviors. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
2021-05-26
47 min
Value From AI- Expert Talks
How Amedia approaches digitization
Pål Nedregotten is the Executive & Vice President of Amedia. We had the pleasure to share this interview where we talked about longevity in the news industry and how to sustain it along all these years. Visit us ➡️ www.froomle.ai Follow us on social media ➡️ @froomle
2021-05-26
46 min
Value From AI- Expert Talks
Is personalization the key to winning the war for attention in news?
This time on Value From AI, Koen talks to Anne Schuth from DPG Media, about what it takes to win the war for attention in news.
2019-10-10
00 min
Value From AI- Expert Talks
How Veepee built a leading flash-sales business
This time on Value From AI, Koen talks to Stefan Venken from Veepee about what it takes to build a leading flash-sales business
2019-10-07
00 min
Value From AI- Expert Talks
How Mediahuis makes the difference by increasing relevance
This time on Value From AI, Koen talks to Pieter De Smet from Mediahuis about what it means to personalize digital and offline news
2019-03-22
00 min
Value From AI- Expert Talks
How to increase your conversion with anonymous visitors?
2019-02-28
00 min
Value From AI- Expert Talks
How to Increase your conversion
How you can increase conversion with AI? In this video, we will look into how AI can help increase your conversion, through machine learning and user behavior.
2019-02-21
00 min
Value From AI- Expert Talks
How Do you learn from Data with Kris Peeters from Data Minded? Part 2
This Interview with Kris Peeters From Data Minded is divided in 2 parts. Watch the first part here: https://www.youtube.com/watch?v=tboqW...
2019-02-15
00 min
Value From AI- Expert Talks
How do you successfully implement a roadmap for data-based personalization.
Maarten Devillé will explain in this episode how he successfully implemented a roadmap for data-based personalization for Medialaan - De Persgroep.
2019-02-12
00 min
Value From AI- Expert Talks
How Do you learn from Data with Kris Peeters from Data Minded? Part 1
This Interview with Kris Peeters From Data Minded is divided in 2 parts. ► Subscribe to our Channel Here http://bit.ly/thevaluefromai
2019-02-12
00 min