Shows
Entrepreneur ConundrumBuilding Brands with Soul: A Conversation with Siew Ting FooEpisode NotesGuest: Siew Ting Foo, author of Building Brands with Soul25+ years as a global marketing leader (HP, Unilever, Diageo, etc.)What “brands with soul” means and how it creates emotional impactCoaching the next generation of “Leaders with Soul”Consulting, board directorship, and thought leadershipEmbracing AI and empowering teams through “AI Fridays”Overcoming imposter syndrome and experimenting with purpose6 traits of soul-led leadership: authenticity, empathy, disruption, etc.Book, podcast, and ways to connect: soulforprofit.org 🎧 Listen now: https://entrepreneurconundrum.com/SiewTingFooKey Questions(01:14) How did you get to where you are today?(02...2025-07-2118 min