Shows
Startups and Downs Podcast#16 Brook VullinovichWith a background in sales and marketing, Brooke’s love of customer service and her enthusiastic personality allowed her to quickly skyrocket through the digital marketing world to become one of Australia’s most influential Instagram speakers and trainers. Working with brands like Dermalogica, Mazda and City of Perth, Brooke’s training can show you how to grow your online presence and use it as an effective business medium.With the launch of her Social Club Membership in 2018, Brooke now shares her fun and interactive Instagram lessons online every week with businesses all over the world, she’s also a...2019-12-2400 minStartups and Downs Podcast#15: Spell & The Gypsy Collective - Mel Carrero#notsponsored bits we mentioned:The online assessment Mel mentioned that helped her understand her unique talents Gallup Strengths Finder SEE MORE MEL on Instagram at @melcarrero_HEAR MORE MEL on Spell’s very own podcast ‘Ideas Girl’ on Apple podcasts or wherever you get your podcasts from…FIND OUT MORE about the Byron Bay, brand - Spell & The Gypsy Collective on their website. Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !2019-12-1700 minStartups and Downs Podcast#14 - AllGoodCopy - Glenn FisherGlenn Fisher was born in Grimsby in 1981. After a number of years working in the local council, he left to become a copywriter and founded AllGoodCopy.com, an award-winning online resource for copywriters and marketers. For over a decade he worked with The Agora, a multi-million pound international financial publisher and in 2018, having helped launch and grow Agora Financial in the UK, he left to write copy on a freelance basis, focus on coaching aspiring copywriters and become a public speaker and author. His first book, The Art of the Click, is an Amazon bestseller and was shortlisted for...2019-12-1000 minStartups and Downs Podcast#13 Crucible Tattoo Co. - ZeroA huge thank-you to Zero and Crucible Tattoo Co for sharing their unique insights and for taking the time to help create this special episode.SAY HI TO CRUCIBLE TATTOO: https://www.crucibletattooco.com.au/Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you!SAY HI! EMAIL : hello@readcitywriting.com.auREADCITY INSTAGRAM: https://www.instagram.com/readcity/READCITY WEBSITE: www.readcitywriting.com.au 2019-12-0300 minStartups and Downs Podcast#12: Good Pair Days - Banjo Harris PlaneBanjo is a wine professional, with a background in fine dining restaurants, international wine imports and sales.After growing up on the floor of his parent’s restaurants, Banjo’s future was never in doubt. After working in London and Sydney, he moved to Melbourne to assume the GM role at internationally-acclaimed restaurant Attica, whilst at the same time starting a fine wine import business.He then went on to open his own wine bar and then subsequently an Italian restaurant.He has since sold these businesses and focusses his time growing Australia’s most...2019-11-2600 minStartups and Downs Podcast#10: Becoming FearlessSo you have listened to the episode and now you want more...
#notsponsored bits we mentioned:
RESOURCES
Pscychology Today article
Basics of Fear article
Tony Robbins - How to use fear
HBR Article - How fear helps and hurts entrepreneurs
Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you ! SAY HI ! EMAIL : hello@readcitywriting.com.au
READCITY INSTAGRAM: https://www.instagram.com/readcity/
READCITY WEBSITE: www.readcitywriting.com.au2019-07-3100 minStartups and Downs Podcast#9: Creative Blocks BustedSo you have listened to the episode and now you want more...
TOP 5 TIPS to BUST CREATIVE BLOCKS!!
Fill Up Your Library - Every time you take a book out, you must replace it with conversations, people, songs, movies, tastes
Don’t beat a dead horse - it can be tough, but if it’s not flowing you’re better off going out for lunch
Move to a different place - even having people close by can bring new advice
Get in your flow zone - what passes the time f...2019-07-1600 minStartups and Downs Podcast#8: Creative Marketing StrategiesSo you have listened to the episode and now you want more...
#notsponsored bits we mentioned:
RESOURCES
Link to pin giveaway - Veganuary
Manflower Co Gift Packs with personalised cards -
Thankly - hand written cards and gift packs
EXAMPLES
Who gives a crap - toilet paper
Boost Juice Vegemite Smoothie
Koala - Twinkle unboxing
TONE OF VOICE SUPERSTARS
Frank Body
Go-To Skincare
Readcity Writing - All your Tone of Voice Needs
FREE COURSE
Kochie Bricks and Clicks free course
2019-07-0500 minStartups and Downs Podcast#6: Create a Great Culture That Drives PerformanceSo you have listened to the episode and now you want more...
OUR 3 KEY TIPS for cultivating great culture:
1: Increase employee engagement
2: communication is key
3: build emotional intelligence
#notsponsored bits we mentioned:
Dubsado
HBR article - 6 components of culture
Gary Vaynerchuck on culture
Emotional Intelligence test
*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !
SAY HI ! EMAIL : hello@readcitywriting.com.au
READCITY INSTAGRAM: https://www.instagram.com/readcity/
...2019-06-0400 minStartups and Downs Podcast#5: Surprise and Delight Ideas for Creative Customer ExperienceWant to know more about creative customer experiences you can incorporate into your business today?
TOP TIPS for surprising and delighting your customers and clients:
*Personalisation: *The perfect fit for the person!
*Context: *How does it make sense for your brand? Extend your brand story.
Timing: When a customer is at a critical pain point.
#notsponsored bits we mentioned:
80 : 20 Rule aka Pareto Principle
Flower and Bean - Monique's new vintage homewares Etsy store
The scented hotel Grace was staying at Veriu Central Sydney
* Personalisation trend in fashion business
Huxtaburger Junior Burger Masterclass
Hagclubs...2019-05-2100 minStartups and Downs Podcast#4: Service-Swapping, Co-Opping and Collaboration TechniquesSo you have listened to the episode and now you want more...
**OUR TOP TIPS for leveraging what you have for what you want and need on a zero dollar budget! **
TIP 1: Service-Swapping
TIP 2: Collaboration
TIP 3: Co-Opping
#notsponsored bits we mentioned:
PODCASTS:
Lady Brains
Founder of Plann swapped marketing to get their app developed
Stop, Collaborate & Listen Podcast by Collabosaurus
Jessica Ruhfus, (Collabosaurus) talks to our Danielle Read (Readcity Writing - check out the blog
COOL CATS:
Lisa Messenger (aka. Aussie Boss Lady...2019-05-1300 minStartups and Downs Podcast#3: Working From HomeSo you have listened to the episode and now you want more...
OUR TOP INSIGHTS for working from home productively and happily:
INSIGHT 1: Pretend you’re not at home/don’t stay at home - set up your home to simulate a workplace.
INSIGHT 2: Set boundaries - resist the urge to do washing and general household or watch Dr. Phil all day.
INSIGHT 3: Create Routines - walk out the door, set limits, take lunch breaks + stay connected.
INSIGHT 4: Stay Connected - find ways to collaborate or connect with others virt...2019-05-0800 minStartups and Downs Podcast#2: Mastering Work Life BalanceSo you have listened to the episode and now you want more...
OUR HOT TIPS for getting a bit more balance in your life.
Boundaries
Leave work on time
Setting hours
Rewiring parental influence
Tools for time management
Investing time instead of spending it
#notsponsored bits we mentioned:
STATS & FACTS:
AIHW Research - Work Life Balance in Australia)
HBR article on workaholics vs working long hours
Shibuya Meltdown Instagram
TIME MANAGEMENT TOOLS & other things we like... still #unsponsored hint hint
Toggl2019-04-2900 minStartups and Downs Podcast#1: Bedtime habits to be your best and increase productivitySleep deprivation is the worst - when you feel like poop your work suffers. We know that tired leaders make crappy decisions and affect others around them negatively too. The evidence is clear that more rest means you will feel your better, perform better and bring out the best in those around you. So how can we change our ways and get some of these juicy benefits of more rest?
We will go through some actionable tips and rituals that have worked for us and share our bedtime habits that definitely don’t work. Join us for th...2019-04-2400 minStartups and Downs Podcast#0: Intro : Meet your friends at Startups + DownsThe three of us will be bringing you fun (and fact) filled eps for creative business owners everywhere. We'll tackle the big issues (like what Tim Ferris does in the bath 🛀 ) right through to tips (like systems we've used in our own workplaces ✔️ ).
SAY HI ! EMAIL : hello@readcitywriting.com.au
READCITY INSTAGRAM: https://www.instagram.com/readcity/
READCITY WEBSITE: www.readcitywriting.com.au2019-04-2300 min