Shows
Biz Bytes with Techno BirdEpisode 12 - Do these things before launching your new websiteToday's episode discusses the necessary steps and checks to be done before publishing a new website.Strapped for time? Here's a summary:Content: It is important to ensure that the website's content is clear, concise, and error-free. Getting feedback from someone outside the business can help identify any issues.SEO Optimisation: Implementing a keyword strategy and optimising content for search engines is crucial. It is recommended to have a keyword strategy in place before launching the website.Image Optimisation: Optimising images and media files...2024-08-2520 min
Biz Bytes with Techno BirdEpisode 10 - Blogging and SEOToday's episode is all about blogging and SEO including blogging/SEO myths and misconceptions, and I talk about the main reasons why blogging can be great for your SEO. Blogging may have its challenges, but when done right, it can provide undeniable SEO benefits. By debunking myths and focusing on creating valuable content, businesses can leverage their blogs to reach new audiences and grow their businesses. Resources are available online to help with content brainstorming, overcoming writer's block, and developing a content calendar. I also talk about a brand...2024-04-2319 min
Seriously in Business: Brand + Design, Marketing and Business155: Navigating SEO: Boosting Website Traffic and Google Rankings with Karlie Plowman from Techno BirdLet's dive into the world of SEO with special guest Karlie Plowman, an expert in website design and search engine optimization. Karlie shares her journey from office administration to building her successful business, The Techno Bird, and offers invaluable insights into the ever-evolving realm of SEO. Whether you're a business owner looking to improve your website's visibility or simply curious about the impact of SEO, this episode is packed with knowledge and practical advice.Key Takeaways:- The power of effective SEO: Karlie's success story of transforming a struggling business's online presence demonstrates the significant...2024-03-1140 minBiz Bytes with Techno BirdEp6 - Your Google rankings could significantly drop in the next month thanks to a core Google algorithm updateIn today's episode, I'm discussing and breaking down the latest announcement from Google regarding it's newest 'core algorithm update, and why you could see a drop in your Google rankings as a result. Google released this statement about the update:"This is designed to improve the quality of Search by showing less content that feels like it was made to attract clicks and more content that people find useful. We also shared that we have new spam policies to better handle the practices that can negatively impact Google's search re...2024-03-0616 min
Your Bookkeeping MattersWTF is SEO: All Your Questions Answered - with Karlie PlowmanIf you’re like many business owners who hear the acronym ‘SEO’ thrown around but you’d like to know more about what it is and why it’s so important, SEO specialist Karlie Plowman joins me today to answer your burning questions.Having just celebrated her 10th anniversary in business, Karlie Plowman is a small business website designer, SEO specialist and business mentor who knows her stuff. Karlie is particularly passionate about helping mothers and female led businesses by breaking down SEO into simple terms so they can grow and reach their business goals. 2023-04-1126 min
The Fearless Designer PodcastHow to Kick Start Your SEO with Karlie PlowmanI am SO excited to introduce my latest guest... *insert drumroll* Karlie Plowman aka THE Techno Bird to the podcast!Karlie is a web designer and SEO specialist (and an absolute legend!). Karlie designs and builds custom designed websites that tells YOUR story, captivates your ideal client/customer, and leaves a memorable, lasting impression that has them coming back again, and again, and again. She is also hugely passionate and skilled in getting your website found on Google and attracting the 'right' kind if humans to your website. This ep is a candid an...2022-07-2847 min
Lifestyle Business SchoolSEO Basics for Small Business with Karlie Plowman, TechnobirdIn this episode, we are diving into the basics of SEO for small businesses with special guest Karlie Plowman from Technobird.If you're a small business that's guilty of sticking your head in the sand when it comes to all things SEO and putting it in the too hard basket, I feel ya. I used to be there myself.It was, quite frankly, all a little bit overwhelming and so I stuck to posting on social and, when it came to digital marketing, leaving it at that.Now?It's a different...2018-07-1644 min