Shows
Social Media DecodedSocial Media Manager vs Strategist: Which One Do You Actually Need?In this episode of Social Media Decoded, Michelle Thames breaks down the real difference between a social media manager and a social media strategist — and why confusing the two can cost businesses time, money, and momentum. Michelle explains how strategy and execution serve different purposes, the most common hiring mistakes business owners make, and how choosing the right support at the right time can dramatically change results.
This episode is essential listening for entrepreneurs, founders, and brands deciding how to invest in their marketing and visibility in 2026.
Topics Covered
The difference between social media ma...
2026-01-2709 minSocial Media DecodedHow We Took a Dead Account and Grew It by 18K Views in 30 DaysIn this episode, Michelle Thames shares a behind-the-scenes case study on how her team revived a “dead” Instagram account and grew it by 18,000 views in 30 days using a strategic visibility system. Learn the exact content pillars, audience insights, and engagement rhythms that turned the account around — without relying on trends, hacks, or burnout. Perfect for creators, coaches, and entrepreneurs ready to scale their visibility in 2026.
Key Topics Covered:
Why most “dead accounts” aren’t dead — they lack strategy
The 3 content pillars that grew the account
How audience insight drives visibility and engagement
The daily engagement rhythm that changed e...
2025-12-0806 minSocial Media DecodedMastering the Marketing Game: How Being a Jane of All Trades Can Help Your Brand ThriveIn this episode, Michelle Thames shares her journey as a "Jane of all trades" in marketing and why being multi-passionate is her superpower. Drawing from her experience working with a major beauty brand and running her own successful marketing agency, Michelle reveals how mastering multiple marketing lanes can help businesses grow, thrive, and increase revenue.
If you’re an entrepreneur feeling overwhelmed by social media, email marketing, or PR, this episode is packed with actionable insights on simplifying your strategy and scaling your business. Whether you’re just starting out or looking to elevate your brand, Michelle’s rela...
2024-11-2511 min
The Idea PeopleNavigating Digital Branding Success with Michelle ThamesToday, brands are challenged to stand out in the crowded digital landscape. Join Michelle Thames, trailblazing marketing strategist and host of "Social Media Decoded," as she shares her journey and strategies for organic digital marketing with our host Rick Garcia. Gain exclusive insights into transforming startups into well-known brands, the significance of data analytics, and the balance between creative intuition and hard data. Michelle's narrative serves as a testament to the power of resilience, creativity, and innovation in the realm of digital marketing. Don't miss out on this enlightening episode of "The Idea People."
For more on Michelle Thames and h...
2024-06-1820 min
Lofti TV: The Podcast#16: Mastering Intention Setting | Michelle Thames, Thames Media Solutions CEO & Social Media StrategistMichelle Thames (@michellelthames) is a top-rated social media expert and influencer, strategist, speaker, podcast host, and serial entrepreneur who makes every move intentionally. From working with one of the fastest-growing beauty brands to creating and implementing social media strategies that garnered sales in the millions, she is also the founder of Thames Media Solutions LLC, a full-service social media agency, and the content creator behind @Naturalista86 and happilyevernatural.com, a platform that inspires women to be confident, courageous, and unique in every way. In our conversation we get clear on the power of setting boundaries...
2023-10-1827 min
Under the Influence Podcast94. From Blogger to Marketing Strategist: Building a Successful Agency with Michelle ThamesMichelle Thames is an award-winning blogger turned online business and marketing strategist. She has helped catapult companies like the multi-million dollar beauty brand MIELLE Organics from startups to becoming household names by leveraging organic social media and digital marketing strategies. Michelle teaches creative entrepreneurs how to make their businesses more visible, attract more clients, and monetize using organic marketing and social media. In this episode, Whitney and Michelle discuss Michelle's journey from natural hair blogger to agency owner and marketing strategist. They also chat about the importance of community and the evolution of social media.
2023-03-2934 minSocial Media DecodedGroup Coaching Information SessionIf you need help growing your social media, Michelle Thames' Social Success Group Coaching Accelerator program is for you. Learn how to grow your business through social media, generate more leads, and earn more money. Get the strategy you need to make your business visible on social media and take it to the next level. Listen to learn more about the Social Success Group Coaching Accelerator program. More info on the program: https://thamesmediasolutions.teachable.com/p/6-week-social-media-accelerator-coaching-programJoin the waitlist: https://bit.ly/Aug2022waitlist Support the Show. Ho...
2022-07-1510 minSocial Media DecodedTips to create your Instagram Content StrategyWe have all been there a time or two...the looming overhead of creating a content strategy! Should I change what I do?What is too much?Is there such thing as too little?It can be HELLA OVERWHELMING! You know I've got your back though — in today's episode I'm going to give you some tips to help you create your Instagram content strategy quickly and stress-free!———⭐️ Click HERE to subscribe and get access to new podcast episodes every week💌 J...
2022-04-0106 minSocial Media DecodedHow to Monetize Your Brand and Stay True to You with Jenell B StewartFrom special education classroom teacher to self-made entrepreneur Jenell B Stewart has helped hundreds of women build thriving brands through her Digital Content Creation School that she founded in 2018.Here she teaches women of color how to turn their dreams into reality by way of her 1:1 coaching, online courses, and her signature Content Confident content marketing membership program. Jenell was named the BlogHer Voices of the Year Honoree in 2021, and she's been featured in People, Essence, Huffposts just to name a few. As an influencer, Jenell has worked with various MNCs.In this e...
2022-01-3127 minSocial Media DecodedHow to Create a Month-Long Content Plan in 30 mins with Allie MartinAllie Hembree Martin is a visibility expert and owner of Fame and Fortune. She works with female entrepreneurs to elevate their brand and gain credibility and cash through proactive public relations and strategic social media. Have a listen while we chat creating a months worth of content plan in 30 minutes---Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to...
2022-01-1019 minSocial Media DecodedPreparing Your Social Media for Black FridayWith the holidays right around the corner, I want to share some survival tips to surviving Black Friday on Social Media! 5 tips to survive Black Friday on social mediaprep your social pagesthink about your offersbrainstorm how you will achieve your goalsplan EARLYThink about what your ideal customer wants———————————Black Friday Masterclass Replay https://thamesmediasolutions.teachable.com/p/how-to-prep-your-social-media-to-profit-this-holiday-seasonSupport the Show. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
2021-11-0107 min
Speak Your Way To Cash112: How Michelle Got Paid To Speak After Attending Speak Your Way To Cash Live 2020In this episode Ashley speaks to Michelle Thames. Michelle is a Social Media Strategist who specializes in helping creators, influencers, and small biz owners build strategies to market their brands on social media. Founder of Thames Media Solutions LLC. In this episode Thames covers:•Tips for social media management.•How The Speak Your Way To Cash 2020 Live Event helped her to develop her speaking career.•The KEY element that she learned in the 2020 Live Event that helped her to secure her 5 figure speaking engagements.•A first-hand review of the experience of attending a complete...
2021-07-1922 min