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Joanne Tombrakos
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Marketing, Mindfulness and Martinis
An Honest Look At What It Means To Be a Caregiver When Your Husband Has Parkinson's with Lois Kelly: Episode #104
While this week’s guest is a fellow marketer and author, this episode falls more under the mindfulness headline than marketing.Joanne sits down with Lois Kelly, an early digital adapter with a background in marketing. Lois founded one of the first Digital Agencies, co-founded the Rebels at Work movement, and has worked with Fortune 100 companies as a corporate organizational and communications strategist. But that is not where the focus of their conversation is. Instead, it goes to her new book, Slow Loss, A Memoir of Marriage Undone By Disease.Lois has written a...
2024-09-12
42 min
Marketing, Mindfulness and Martinis
When It Comes To Marketing Trends Everything Is A Remix According To Geoff Colon: Episode #103
Joanne’s guest today is Geoff Colon, Creative and Marketing Strategist, a LinkedIn top Creative Strategy Voice, Author, and co-founder and Chief Strategy Officer for Feelr Media.The theme of their conversation revolves around the idea that the biggest trends in marketing today are a remix of what has happened before. Topics include:* a shift back to smaller, creative agencies focusing on expertise and efficiency that support a larger in-house team.* the “organic content movement” as a response to AI-generated content* why Geoff believes the activation is the content and se...
2024-09-05
56 min
Marketing, Mindfulness and Martinis
How Technology is Transforming Human Capital Management with Anna Tavis: Episode #102
Joanne is in conversation today with Anna Tavis, an internationally recognized HR Tech Influencer, the co-author of The Digital Coaching Revolution, and the Department Chair of Human Capital Management Department at NYUSPS.They cover a lot including:* the evolution from human resources to human capital* what digital coaching means in a world of AI* the role of data collection, privacy, and trust* how these tools impact the future of learning* how and why humans are still important to the processOne of the many interesting...
2024-08-29
50 min
Marketing, Mindfulness and Martinis
What Thought Leadership Really Means According To Bill Sherman: Episode #101
Thought Leadership is one of those terms that gets thrown around a lot - often with no clear definition. Today’s guest not only clarifies what that means, he also explains what he calls the four elements of a thought leadership practice. Bill Sherman is the COO of Thought Leadership Leverage where he works with business leaders and CEOs to translate thought leadership into growth strategies that produce tangible business resultsWhat is particularly interesting in this conversation are the parallels to core marketing principles and the importance of making a good argument for a good pitch....
2024-08-15
48 min
Marketing, Mindfulness and Martinis
How This Podcast Came To Be - Celebrating Episode #100
Four years ago in September 2020 Marketing, Mindfulness, and Martinis dropped its very first episode. What started as a passion project created in the heart of the pandemic, your host, Joanne Tombrakos never thought this would make it to Episode #100. She just knew this was something that she had wanted to do for a long time, and if not then, when.In celebration of this amazing feat (most podcasts don’t make it past three or four episodes), Joanne invited two of the NYUSPS graduate students who helped her create and launch this to be her ve...
2024-08-01
49 min
Marketing, Mindfulness and Martinis
Ryan Davis On Why Your Influence Matters, Winning Votes for Democrats Through Everyday Actions
While technically this is not a political podcast - there is no disputing that marketing and politics go hand in hand. No candidate is going to win in today’s media environment without a solid marketing strategy and understanding of who influences whom. While Joanne’s own political views are no secret to anyone who knows her, listens to this podcast or follows her on social media, she has steered away from diving deep here.But not today.As someone who is terrified at the possibility of a second Trump term, Joanne is also not one...
2024-07-25
53 min
Marketing, Mindfulness and Martinis
Bill Lee, SVP at Modern Space on Retail Marketing, Sales and Leadership: Episode #98
Joanne is in conversation today with Bill Lee, Senior VP of North American Sales for Modern Space, a global retail experience & fixture agency. An industry veteran in product marketing, buying & retail operations Bill has directly managed the commercial launches of countless products, technologies and has held positions in sales and retail marketing at brands that include Sony, Toys R Us, Nickelodeon, and Samsung Electronics.Today he shares his inspirational story, his perspective on retail marketing, interfacing with clients, the importance of preparation, what he looks for in new hires and why feedback is a gift...
2024-07-18
49 min
Marketing, Mindfulness and Martinis
Janet Hanson on Her Mostly Bullish Career at Goldman Sachs: Episode #97
I first met Janet Hanson in 2009 when I joined 85Broads, a women’s networking group she founded that now operates as Elevate Network.I knew back then that Janet Hanson had a storied career on Wall Street starting with being accepted into Goldman Sach’s training program at a time when very few women were accepted. But in all honesty, I did not know the half of it until I read Janet’s new book: Broad Street, My Mostly Bullish Career at Goldman Sachs.At a time when women’s rights are at risk and we are c...
2024-05-16
51 min
Marketing, Mindfulness and Martinis
Marley Rosario on Using GenAI to Help Mission-Driven Organizations: Episode #96
When Ryan Davis, Cofounder and COO of People First who has been on this podcast twice, Episode #3 and #57 reached out and said he had someone he thought would be good for this podcast, Joanne did not hesitate. Ryan rarely steers her wrong. Lucky for her and her listeners because that gave her the opportunity to have this conversation with Marley Rosario, Founding Partner and CEO of MJ Ventures. Marley discusses:✅how MJ Ventures helps mission driven organizations to talk to their data ✅how GenAI differs from AI✅ how companies like his can cr...
2024-05-09
48 min
Marketing, Mindfulness and Martinis
Kara Alaimo on Why Social Media is Toxic for Women and Girls and What We Can Do About It: Episode #95
This week Joanne sits down with Kara Alaimo to discuss Kara’s important new book, Over The Influence, Why Social Media is Toxic for Women and Girls - and How We Can Take it Back. There is a lot to unpack in this timely and informative conversation including:* why social media is toxic for women and girls at any age* misinformation and disinformation and how it is often crafted to prey on women’s vulnerabilities* the manosphere and how it has created a space for sexism and misogyny to thrive online
2024-05-02
50 min
Marketing, Mindfulness and Martinis
Junmian Sun on the Shorty Awards and Digital Storytelling: Episode #94
This week Joanne sits down with Junmian Sun, Managing Director of the Shorty Awards, an international competition that has been honoring innovative work in digital and social media by brands, agencies, nonprofits, and creators since 2008 when it first launched on Twitter, the social network now known as X. Beyond The Shorty Awards, The Shorty Impact Awards, and The Elevate Creatives Fund their conversation meanders to the impact of GenAI on storytelling, unbreaking the internet, and bringing the social side back to social media plus more than one other thought-provoking idea! This is an episode that...
2024-04-25
41 min
Marketing, Mindfulness and Martinis
How Melissa Gonzalez Is Reimagining The Retail Experience in 2024: Episode#93
From the day e-commerce became a thing, the death of brick and mortar was predicted. Joanne wasn’t convinced then and she’s not convinced now. Neither is her guest today. Melissa Gonzalez is an award-winning strategist and brand storyteller, the author of The Pop Up Paradigm: How Brands Build Human Connection in a Digital Age, and the principal and founder of MG2 Design, a global architecture, design, strategy, and branding firm. Melissa has produced more than 150 brand experiences across the country for both DTC start-ups and established brands including Tempo, Nordstrom, and Burrow. As...
2024-03-07
40 min
Marketing, Mindfulness and Martinis
Writing To Get Noticed with Estelle Erasmus: Episode #92
Joanne’s guest today is award-winning journalist and writing coach, Estelle Erasmus who has written for over 150 publications, including The New York Times and The Washington Post and has been editor-in-chief of five national consumer publications. Among other accomplishments Estelle is the author of the recently published, Writing to Get Noticed, Find Your Voice, Become a Better Storyteller, Get Published which was just awarded a 2023 Zibby Award for Best Book for a Writer.If you are wondering what any of this has to do with marketing and business, it will soon become clear. While their areas of ex...
2024-02-15
47 min
Marketing, Mindfulness and Martinis
Linda Descano on Truthtelling in Storytelling and other Red Sky Predictions for 2024: Episode #91
Not every prediction list is worth a conversation but when Joanne read the Red Sky Predictions for 2024 she knew this one was! So she reached out to Linda Descano, Executive Vice President from Havas Red to invite her back on the podcast to discuss what Havas Red calls 8 Predictions for Communicators on the Cutting Edge.While Joanne and Linda don’t cover all eight (you can read the full report for that) they do cover, Truthtelling in Storytelling (#2), GenerativeIRL (#3), The Raging 20s (#5) and the MiniInfluencer(#7).They also step back into 2023 for a bit to talk ab...
2024-02-09
38 min
Marketing, Mindfulness and Martinis
Ann Crandall, COO of Climb4Climate On Starting A Non-Profit: Episode #90
Joanne is in conversation today with Ann Crandall, Chief Operating Officer for Climb4Climate, a non-profit that raises money to support climate change organizations through stadium events. Among other things they discuss what it’s like to be a part of both a start-up and a non-profit after a career in the private sector that included senior management positions at New York RoadRunners and the Big East Conference Basketball. They also talk about the power of working hard, managing chaos and the importance of staying curious.Tune in for an inspiring and informative episode!...
2024-02-01
32 min
Marketing, Mindfulness and Martinis
End of One Year, Hibernation and 2024
After a brief break from the show, Joanne is back to catch up with an end-of-2023 recap, hibernation and news on her new book, Crafting Your Pitch, A Storytelling Framework.Marketing, Mindfulness, and Martinis - an unfiltered look at what’s changing and what’s not - in business and life - is hosted by Joanne Tombrakos. Each week Joanne offers a mixture of diverse and real-life conversations with industry leaders navigating the changes in their business and their lives in these challenging and uncertain times with occasional rants from her on timely topics that she ju...
2024-01-25
11 min
Marketing, Mindfulness and Martinis
Melissa Tavss, Founder of Tipsy Scoop on the Business of Liquor-Infused Ice-Cream: Episode #88
This week’s conversation is with Melissa Tavss, Founder of Tipsy Scoop , Liquor Infused Ice-Cream, AND one of Joanne’s former and very successful NYU Grad students. Melissa has been quoted in various publications such as Forbes, CNBC, and Food & Wine and has appeared on TV shows such as Fox Business and NBC New York. She […]The post Melissa Tavss, Founder of Tipsy Scoop on the Business of Liquor-Infused Ice-Cream: Episode #88 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
2023-10-26
39 min
Marketing, Mindfulness and Martinis
Networking Wisdom and Best Practices with Kelly Hoey: Episode #87
This week Joanne is in conversation with networking expert, coach, and author of Build Your Dream Network: Forging Powerful Relationships in a Hyper-Connected World – J. Kelly Hoey. Kelly's career has evolved from law to management to entrepreneurship. She has appeared on CNBC's Power Pitch, contributed to publications including The New York Times, Inc., Fast […]The post Networking Wisdom and Best Practices with Kelly Hoey: Episode #87 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-10-19
47 min
Marketing, Mindfulness and Martinis
Marketing and Branding for Women Leaders with Joya Dass: Episode #86
Joanne’s guest today is Joya Dass, founder of The Women's Leadership Lab, a leadership development platform for executive women. In an engaging and thought-provoking discussion on how woman leaders market and brand themselves Joya shares her own personal journey that took her to where she is today, why she incorporates adventure and public speaking into […]The post Marketing and Branding for Women Leaders with Joya Dass: Episode #86 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-10-05
37 min
Marketing, Mindfulness and Martinis
Elizabeth Talerman on Branding, Kitchen Table Ethos and the Power of Optimism and Generosity: Episode #85
The bio of Joanne’s guest today, Elizabeth Talerman, reads, “Where others see limits, Elizabeth sees possibilities.” Today’s episode makes it clear that statement embodies who she is. Elizabeth Talerman is a graduate-level teacher, four-time entrepreneur, corporate board member, and MacArthur Foundation grantee. She is the founding partner and CEO of The Nucleus Group and works […]The post Elizabeth Talerman on Branding, Kitchen Table Ethos and the Power of Optimism and Generosity: Episode #85 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus e...
2023-09-28
45 min
Marketing, Mindfulness and Martinis
Web3, NFTs, Blockchain, and Generative AI: The Opportunities for Brands According to Marc Beckman: Episode #84
Joanne’s guest today is Marc Beckman, Founding Partner and CEO of DMA United, the author of The Comprehensive Guide to NFTs. Digital Artwork and Blockchain Technology and a Senior Fellow at NYU's Emerging Technologies Collaborative. In this informative and engaging conversation, Marc presents a very convincing argument for how new technologies including Web3, Blockchain, the […]The post Web3, NFTs, Blockchain, and Generative AI: The Opportunities for Brands According to Marc Beckman: Episode #84 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonu...
2023-09-21
44 min
Marketing, Mindfulness and Martinis
Why Cultivating Wonder Changes Everything with Monica C. Parker: Episode #83
This week Joanne is in conversation with Monica C. Parker, a world-renowned speaker, writer, and authority on the future of work. The founder of Hatch, a global human analytics and change consultancy, she is the author of the Wall Street Journal Bestseller, The Power of Wonder, The Extraordinary Emotion That Will Change The Way You […]The post Why Cultivating Wonder Changes Everything with Monica C. Parker: Episode #83 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-09-14
29 min
Marketing, Mindfulness and Martinis
My Summer Travels, Writing and a Tribute to a Friend: Episode #82
Joanne is back from her extended summer break with a fresh new episode! After an update on her summer travels and her upcoming book, Crafting Your Pitch: A Storytelling Framework, Joanne offers a tribute to her friend and NYU colleague, Michael Diamond who passed away over the summer with a replay of the episode they recorded […]The post My Summer Travels, Writing and a Tribute to a Friend: Episode #82 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.su...
2023-09-07
51 min
Marketing, Mindfulness and Martinis
Building Your Personal Brand – A Bonus Replay with Vince Rocco: Episode #81
The tables turn in this replay of an episode that first aired in February on Talking New York Real Estate with Vince Rocco during which Joanne was a guest, not the host! The topic was building your personal brand and what that means for real estate professionals. With input from Vince’s curated panel of the […]The post Building Your Personal Brand – A Bonus Replay with Vince Rocco: Episode #81 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substa
2023-05-25
59 min
Marketing, Mindfulness and Martinis
What’s Unique About Brand Storytelling In The Home Industry With Ericka Saurit: Episode #80
This week Joanne is in conversation with Ericka Saurit, the Founder and Creative Director for Saurit Creative, a strategic brand marketing agency specializing in the interior design and home furnishings industry. Among other things, they touch on: ... The importance of storytelling to get your ideas heard ... What’s unique to brand storytelling for the […]The post What’s Unique About Brand Storytelling In The Home Industry With Ericka Saurit: Episode #80 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joanne...
2023-05-18
49 min
Marketing, Mindfulness and Martinis
The State of Social Media with Nadina Guglielmetti: Episode #79
Joanne’s guest this week is Nadina Guglielmetti, Vice President and General Manager of Marketing for The Vitamin Shoppe. A digital pioneer and early adopter, Nadina and Joanne discuss the current state of social media. With so much changing so fast they can’t cover everything in under an hour, but they do cover a lot from […]The post The State of Social Media with Nadina Guglielmetti: Episode #79 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-05-11
43 min
Marketing, Mindfulness and Martinis
How Jack Rahaim Teaches Entrepreneurship to The Incarcerated: Episode #78
This week Joanne is in conversation with Jack Rahaim to discuss his new venture, OutsideHustle.org, an education platform that teaches entrepreneurship. As you will learn in this episode, Jack, a strategy facilitator, and Consultant whose practice has been focused in the healthcare, technology, financial services, and not-for-profit sectors has taken the entrepreneurship courses he was […]The post How Jack Rahaim Teaches Entrepreneurship to The Incarcerated: Episode #78 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-05-04
40 min
Marketing, Mindfulness and Martinis
Part 2: The Pluses and Minuses of ChatGPT with Tim Reis: Episode #77
ChatGPT continues to dominate the conversation so Joanne invited Tim Reis, CEO of Act3 and NYU Adjunct Professor back to continue the discussion on the pluses and minuses of this new technology that they started in Episode #76. This time they delve into the limitations of what ChatGPT can do, the ethical concerns including the […]The post Part 2: The Pluses and Minuses of ChatGPT with Tim Reis: Episode #77 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-04-27
48 min
Marketing, Mindfulness and Martinis
Breaking Down ChatGPT – The Pluses and Minuses with Tim Reis: Episode #76
This week Joanne sits down to discuss ChatGPT with Tim Reis, the CEO of Act3 a media, sales, and private equity consultancy. In this insightful and lively conversation, Tim offers his take on the promises and potential perils of the technology that everyone is talking about. About Tim Reis: Tim Reis has worked in digital, broadcast, […]The post Breaking Down ChatGPT – The Pluses and Minuses with Tim Reis: Episode #76 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.subs...
2023-02-16
46 min
Marketing, Mindfulness and Martinis
How Basketball Can Save The World with David Hollander: Episode #75
This week David Hollander, author of How Basketball Can Save The World: 13 Guiding Principles for Reimagining What’s Possible joins Joanne to discuss the intriguing premise of his new book. David argues that the 13 principles of basketball outlined by the man who created the sport, James Naismith, offer more than lessons on how to […]The post How Basketball Can Save The World with David Hollander: Episode #75 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-02-01
47 min
Marketing, Mindfulness and Martinis
How Empathetic Leadership Helps Remote Teams with Melissa Romo: Episode #74
This week Joanne sits down with Melissa Romo, Vice President, Global Marketing and Author to discuss her new book, Your Resource Is Human, How Empathetic Leadership Can Help Remote Teams Rise Above. In this lively and timely conversation, Melissa shares: ... the truths about remote working ... why hybrid work environments are the future ... […]The post How Empathetic Leadership Helps Remote Teams with Melissa Romo: Episode #74 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-01-26
41 min
Marketing, Mindfulness and Martinis
What To Do If (And When) You Get Fired: Episode #73
In her first podcast of 2023, Joanne offers her advice on what to do if – and when – you get fired. She draws on her own personal experience to share seven tips on how to get to the other side in a better place than where you started. Whether or not you are one […]The post What To Do If (And When) You Get Fired: Episode #73 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2023-01-19
15 min
Marketing, Mindfulness and Martinis
Leaving Twitter, Where I’ve been and Other Loose Ends Before Closing Out 2022: Episode #72
In her last episode of 2022, Joanne talks about leaving Twitter, where she’s been, and wraps up some other loose ends before closing out the year. Happy Holidays! My open letter to Twitter Is social media the tobacco of the 21st Century? How Brand Social Values Are impacting Marketing: Episode #71 The 2022 […]The post Leaving Twitter, Where I’ve been and Other Loose Ends Before Closing Out 2022: Episode #72 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-12-22
12 min
Marketing, Mindfulness and Martinis
How Brand Social Values Are Impacting Marketing With Michael Diamond: Episode #71
In this episode Joanne is in conversation with Michael Diamond, a marketing and communications thought leader, former CMO of Time Warner Cable, NYUSPS Clinical Assistant Professor, and co-author along with Milos Bujisic and Jennifer Scott of the recently published 2022 Corporate Social Value Index. They discuss the 2022 Corporate Social Value Index, purpose-driven marketing, how it’s […]The post How Brand Social Values Are Impacting Marketing With Michael Diamond: Episode #71 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-11-03
45 min
Marketing, Mindfulness and Martinis
Why Thom Kennon Thinks Insights Are The Answer: Episode #70
Joanne’s guest is Thom Kennon, a self-described "shameful marketing shill” who he says has spent way too much time on Madison Avenue and inside holding company agency networks. He’s worked for such notables including Wunderman, Y and R, Agency Pure, and his own consultancy, Free Radicals. He calls himself a practitioner adjunct teaching Marketing at […]The post Why Thom Kennon Thinks Insights Are The Answer: Episode #70 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-09-29
44 min
Marketing, Mindfulness and Martinis
Being Your Best Vs. Being The Best: Episode #68
Joanne is back and kicking off year three of the podcast with a reflection and excerpt from her forthcoming book, Creating Your Pitch, A Guide to Writing A Presentation That Engages And Sells. In addition to an update on what she did this summer, Joanne explores the difference between focusing on being your best and being […]The post Being Your Best Vs. Being The Best: Episode #68 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-09-15
09 min
Marketing, Mindfulness and Martinis
How CHKP Is Transforming Non-Dairy Products with CMO Sharon Nevins: Episode #67
This week Joanne is in conversation with Sharon Nevins, Chief Marketing Officer for CHKP, plant-based dairy products made from chickpeas. They discuss Sharon’s marketing journey that led her to her current role, plant-based and purpose-driven products that are good for people and the planet, what it’s like to market a start-up, and of course the magic […]The post How CHKP Is Transforming Non-Dairy Products with CMO Sharon Nevins: Episode #67 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
2022-07-28
39 min
Marketing, Mindfulness and Martinis
The Power of Mirror Meditation with Psychologist Tara Well: Episode #66
This week Joanne speaks with Tara Well, Associate Professor of Psychology at Barnard College to talk about her new book, Mirror Meditation: The Power of Neuroscience and Self-Reflection to Overcome Self-Criticism, Gain Confidence and See Yourself with Compassion. Tara explains how Mirror Meditation works and how it can help us literally and figuratively see ourselves more […]The post The Power of Mirror Meditation with Psychologist Tara Well: Episode #66 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.co
2022-07-07
40 min
Marketing, Mindfulness and Martinis
What I'm Doing To Be More Productive This Summer And Why: Episode #65
This week Joanne goes solo and talks about what she is doing this summer to increase her personal productivity and what to expect from the podcast in the next couple of months. She shares a few of her favorite tools that she uses to get done the stuff that needs to be done AND the […]The post What I'm Doing To Be More Productive This Summer And Why: Episode #65 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.su...
2022-06-23
14 min
Marketing, Mindfulness and Martinis
What It Means To Be A “Boss Lady” According To Authors Courtney Davis And Leslie Hernandez: Episode #64
The co-authors of B Is For Boss Lady, Courtney Davis and Leslie Hernandez join Joanne on the podcast today. Leslie, a Senior Product Marketing Manager for Unity Technologies, and Courtney, a Marketing Consultant and CEO for Sunnyside Creative met when they were both working at Scholastic Publishing in New York. While sharing an office they discovered a […]The post What It Means To Be A “Boss Lady” According To Authors Courtney Davis And Leslie Hernandez: Episode #64 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get ac...
2022-06-02
29 min
Marketing, Mindfulness and Martinis
Bahriye Goren-Gulek on Mindfulness And Other Leadership Skills You Might Not Have Considered Before: Episode #62
This week Joanne is in conversation with Bahriye Goren-Gulek, a brand strategy expert who has worked across the globe on both the client and agency side with organizations including Unilever, Kantar, Wallace Church, and The Art of Branding USA. Bahriye is the author of Be: Become Your True Self and Inspire Those Around You and […]The post Bahriye Goren-Gulek on Mindfulness And Other Leadership Skills You Might Not Have Considered Before: Episode #62 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus ep...
2022-04-28
36 min
Marketing, Mindfulness and Martinis
What It Means To Be A Conscious Marketer According To Jim Joseph: Episode #61
This week Joanne is in conversation with Jim Joseph, a global marketing leader, Chief Customer Solutions Officer at IPG Health, the author of several books including his most recent, The Conscious Marketer, an educator and as he would say – most importantly a Dad. They discuss what a conscious marketer means in 2022 and why […]The post What It Means To Be A Conscious Marketer According To Jim Joseph: Episode #61 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-04-21
42 min
Marketing, Mindfulness and Martinis
I Don’t Want To Live In A Metaverse. Here’s Why: Episode #60
In today’s episode, Joanne riffs about her journey as an early digital adapter and why the metaverse might just be where she draws the line. You can read the full transcript of this episode here. Marketing, Mindfulness, and Martinis – an unfiltered look at what's changing and what's not – in business and in […]The post I Don’t Want To Live In A Metaverse. Here’s Why: Episode #60 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-04-14
09 min
Marketing, Mindfulness and Martinis
Lesley Jane Seymour on Reinvention at Any Age: Episode #59
This week Joanne is in conversation with the always inspirational Lesley Jane Seymour. A media entrepreneur, brand reinventor, keynote speaker, and micro-influencer working at the intersection of reinvention and dreams, Lesley is also the Founder and CEO of CoveyClub. Lesley talks about her own reinvention after leaving the world of traditional publishing when More Magazine closed its […]The post Lesley Jane Seymour on Reinvention at Any Age: Episode #59 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.co
2022-04-07
49 min
Marketing, Mindfulness and Martinis
Jacqueline Strayer, Founder and Convenor, 2022 Global Brand Convergence: Episode #58
This week Joanne is in conversation with Jacqueline Strayer, a communications and marketing expert, educator, and cultural enthusiast to discuss her newest endeavor as Founder and Convener of the Global Brand Convergence 2022 which launches on April 21. More about Jacqueline Strayer here. Follow Jacqueline Strayer on LinkedIn here. Register to attend the Global Brand […]The post Jacqueline Strayer, Founder and Convenor, 2022 Global Brand Convergence: Episode #58 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-03-31
35 min
Marketing, Mindfulness and Martinis
Ryan Davis, Chief Digital Officer, People First, on Disinformation, Influencer Marketing and the State of Social Media: Episode #57
Joanne welcomes back Ryan Davis, Chief Digital Officer and Founding Partner at People First, formerly Main Street One, a pioneer in relational marketing for brands. They discuss the state of influencer marketing in 2022, how People First uses social media to advance positive narratives in advocacy and politics as well as in the corporate arena […]The post Ryan Davis, Chief Digital Officer, People First, on Disinformation, Influencer Marketing and the State of Social Media: Episode #57 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to...
2022-03-17
36 min
Marketing, Mindfulness and Martinis
What Are You Willing To Stand For? Episode #56
What are you willing to stand for? It’s a tough question to answer, but as Joanne discusses in this week’s solo episode, one worth asking of ourselves, not just when it comes to our personal brands and our careers, but to us as humans. Note: this episode was inspired by the actions of President Volodymyr Zelensky […]The post What Are You Willing To Stand For? Episode #56 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-03-03
12 min
Marketing, Mindfulness and Martinis
Agapi Stassinopoulos on the Power of Prayer to Guide, Inspire, and Uplift You: Episode #55
This week’s episode is devoted entirely to the mindfulness aspect of the podcast and who better to have as a guest to discuss that than Agapi Stassinopoulos, best-selling author and inspirational speaker. Agapi shares her wisdom, her humor and her insight as she and Joanne discuss her newest book, Speaking with Spirit, 52 Prayers to […]The post Agapi Stassinopoulos on the Power of Prayer to Guide, Inspire, and Uplift You: Episode #55 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visi...
2022-02-10
43 min
Marketing, Mindfulness and Martinis
Andres Rincon, Senior VP, Sales for Canela Media On The Changing Multi-Cultural Marketplace: Episode #54
This week Joanne is in conversation with Andres Rincon, the Senior Vice President of Sales for the East Coast, Mexico, and the LATAM expansion markets for Canela Media. They discuss the current state of the multi-cultural marketplace, how that's changing and what it's like to launch a cutting-edge, free-to-stream digital media platform AND start a […]The post Andres Rincon, Senior VP, Sales for Canela Media On The Changing Multi-Cultural Marketplace: Episode #54 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, vi...
2022-02-03
42 min
Marketing, Mindfulness and Martinis
Marc Somnolet, Global Marketing Leader talks Marketing and all things French: Episode #52
This week Joanne sits down with Marc Somnolet, a global business and marketing leader with over three decades of experience in consumer products, leading brand and business strategy for companies that include L’Oreal, Reckitt, and Colgate Palmolive. He is currently the President of the French-American Chamber of Commerce, an independent business advisor for start-ups, and an […]The post Marc Somnolet, Global Marketing Leader talks Marketing and all things French: Episode #52 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visi...
2022-01-20
54 min
Marketing, Mindfulness and Martinis
Tariq Khan, CEO, Global Diversity Marketing on Leadership in Changing Times: Episode #51
Joanne’s guest this week is Tariq Khan, CEO, Global Diversity Marketing, NYU Adjunct Professor, and the Author of a brand new book, Leadership in Changing Times. They discuss leadership bankruptcy, how leaders must become more adaptive in these changing times, the myths of leadership, and what makes a good leader in today’s world. Follow Tariq […]The post Tariq Khan, CEO, Global Diversity Marketing on Leadership in Changing Times: Episode #51 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
2022-01-13
38 min
Marketing, Mindfulness and Martinis
On The Subject Of Time: Episode #50
Joanne kicks off 2022 with a look at time – how much of it we really have and some tips on how we can create more and get everything we have to and want to do accomplished in this brand new year! It Takes An Egg Timer: a guide to creating the time for your […]The post On The Subject Of Time: Episode #50 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2022-01-06
16 min
Marketing, Mindfulness and Martinis
My One Prediction For 2022: Episode #49
In her final episode of 2022, Joanne dives into what she thinks about the rash of predictions flooding articles, blogs, and podcasts as we end the year and how she struggled to get to this topic. James Ede at BeHeard Armchair Expert with Dax Shepherd Instagram 2022 Predictive Trends Report And Just Like That […]The post My One Prediction For 2022: Episode #49 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-12-22
11 min
Marketing, Mindfulness and Martinis
Why Paying Attention Is A Secret Weapon For Success: Episode #48
Joanne goes solo this week with her thoughts on the Attention Economy and why paying attention – to something other than your mobile phone – is a secret weapon for success! Pretend It’s A City Red Notice Liz Kaplow: Episode #35 John Cappella: Episode #33 Dr. Christian Busch: Episode #21 Bed Bath and Beyond closing […]The post Why Paying Attention Is A Secret Weapon For Success: Episode #48 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-11-18
14 min
Marketing, Mindfulness and Martinis
Gina Garrubbo, President and CEO of National Public Media On What’s Changed And What’s Not In The Media Business: Episode #47
This week Joanne talks to Gina Garrubbo, the President and CEO of National Public Media. Gina shares her stellar career journey starting as a sales assistant, the changes she’s seen in the media landscape from traditional media to digital, what it’s like to represent legacy brands like PBS and NPR, why educating and informing is […]The post Gina Garrubbo, President and CEO of National Public Media On What’s Changed And What’s Not In The Media Business: Episode #47 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with...
2021-11-11
30 min
Marketing, Mindfulness and Martinis
How The Organic Project Is Changing The Rules Of What It Takes To Build A Business With Purpose: Episode #46
This week Joanne’s guests are Denielle Finkelstein and Thyme Sullivan, the founding partners of The Organic Project – which is in the business of crafting period products that are 100% organic cotton, plant-based and eco-friendly – “Better for You, Better for the Planet, Better for Others “ – but as you will learn in this […]The post How The Organic Project Is Changing The Rules Of What It Takes To Build A Business With Purpose: Episode #46 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visi...
2021-10-21
53 min
Marketing, Mindfulness and Martinis
Marc Champagne On Why You Are One Question Away From A Different Life: Episode #45
This week’s guest is Marc Champagne, a Mental Fitness Strategist, Speaker, and Trainer, a podcaster and Host of Behind the Human, and now an Author of a brand new book, Personal Socrates, a modern-day approach to The Socratic Method. In this inspiring, timely, and universally relevant discussion, Joanne and Marc talk about questions – are […]The post Marc Champagne On Why You Are One Question Away From A Different Life: Episode #45 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
2021-10-14
36 min
Marketing, Mindfulness and Martinis
When Cancer Struck These Three Sisters Decided To Fight Back – Like Girls: Episode #44
This week Joanne sits down with the Founders of We Fight Like Girls, a 501C pending non-profit dedicated to supporting young women with cancer. In this inspiring conversation, you will learn how three sisters, Mikaela Rix, Marguerite Rix, and Morgayne Rix figured out a way to create something good when one of the three young […]The post When Cancer Struck These Three Sisters Decided To Fight Back – Like Girls: Episode #44 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joan...
2021-10-07
58 min
Marketing, Mindfulness and Martinis
Gloria Feldt On Why Intentioning Is The Secret Sauce For Women Leaders: Episode #43
Joanne welcomes back to the podcast, Gloria Feldt, best-selling Author, Co-Founder, and President of Take the Lead and acclaimed expert on women, power, and leadership to discuss her brand new book, Intentioning: Sex, Power, Pandemics And How Women Will Take The Lead For (Everyone’s) Good. In this inspiring discussion, they discuss Gloria’s Leadership Intentioning Tools that […]The post Gloria Feldt On Why Intentioning Is The Secret Sauce For Women Leaders: Episode #43 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus...
2021-09-30
49 min
Marketing, Mindfulness and Martinis
Changing Food and Changing Life with Social Entrepreneur, Diane Hatz: Episode #42
Joanne welcomes Diane Hatz, the Founder and Executive Director of the non-profit Change Food, CEO of the Whole Healthy Group, and self-proclaimed porch sitter to the podcast! In this lively and engaging conversation, Diane shares her career path from her first job in the record business at Island Records and living in New York City […]The post Changing Food and Changing Life with Social Entrepreneur, Diane Hatz: Episode #42 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.co
2021-09-24
35 min
Marketing, Mindfulness and Martinis
And so, Season #2 Begins: Episode #41
We are back with the second season of Marketing, Mindfulness, and Martinis!! Joanne opens up with a special mindfulness edition in which she takes a look at a few of the first steps she’s taken since August and the perspective each one helped her to gain as she forced herself to push past her apprehension. […]The post And so, Season #2 Begins: Episode #41 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-09-17
11 min
Marketing, Mindfulness and Martinis
Reflections On A Year Of Podcasting: Episode #40
This week Joanne goes solo as she celebrates 40 episodes of the podcast and reflects on her first year of podcasting. Procrastination, commitment, grief, and what it takes to make stuff grow are the topics she manages to squeeze into this brief episode before taking the rest of the month off. The show will be […]The post Reflections On A Year Of Podcasting: Episode #40 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-08-06
09 min
Marketing, Mindfulness and Martinis
Vince Rocco on the State of Real Estate in New York – Episode #39
This week Joanne welcomes back Vince Rocco, Senior Real Estate Advisor, Licensed Real Estate Broker for Brown Harris Stevens, host of Good Morning New York Real Estate, and certified Real Estate Instructor for the NY Real Estate Institute. Vince was Joanne’s very first guest on the podcast on September 3, 2020. At that time that there […]The post Vince Rocco on the State of Real Estate in New York – Episode #39 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substa
2021-07-29
36 min
Marketing, Mindfulness and Martinis
Cecile Hofer on Leadership, Empathy and the State of the Workplace: Episode #38
Joanne’s guest this week is Cecile Hofer, the Co-Managing Partner of Amrop, Hofer Tan, a global executive search and leadership consulting firm based in Singapore. Cecile offers her global perspective on leadership, empathy as a job qualification, and the state of the job market as we move into a post-pandemic world. They also chat about […]The post Cecile Hofer on Leadership, Empathy and the State of the Workplace: Episode #38 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joan...
2021-07-16
34 min
Marketing, Mindfulness and Martinis
The Business of Writing and Publishing with Entrepreneur Jane Friedman: Episode #37
This week Joanne sits down with Publishing Consultant, Entrepreneur, Author of The Business of Writing, and the Founder and Editor of The Hot Sheet, Jane Friedman. They talk about the business of writing, why marketing and building a brand is essential for writers who are serious about writing to earn money, and how a decision to […]The post The Business of Writing and Publishing with Entrepreneur Jane Friedman: Episode #37 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.su...
2021-07-09
38 min
Marketing, Mindfulness and Martinis
Just Because It’s On The Internet Does Not Make It True – Episode #36
Joanne goes solo in a rant on how the Internet, social sharing algorithms, and cable news distort our ability to distinguish fact from opinion and offers some tips on what we can do about it. Marketing, Mindfulness, and Martinis – an unfiltered look at what's changing and what's not – in business and in […]The post Just Because It’s On The Internet Does Not Make It True – Episode #36 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-07-02
13 min
Marketing, Mindfulness and Martinis
How Liz Kaplow, Founder and CEO of Kaplow Has Been Changing Conversations Since Day 1: Episode #35
Liz Kaplow founded Kaplow Communications at a time when a woman launching her own shop was still pretty rare. Thirty years later, with Liz leading the way, Kaplow continues to change the conversation in PR and Communications. Listen in as Joanne chats with this visionary entrepreneur, past President of NYWICI, mentor to many women, and […]The post How Liz Kaplow, Founder and CEO of Kaplow Has Been Changing Conversations Since Day 1: Episode #35 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus ep...
2021-06-18
46 min
Marketing, Mindfulness and Martinis
How A Serendipitous Encounter Was The Seed Of A Career At Diageo With Eileen Hanna Yague: Episode #34
There is nothing quite like seeing the success of a former student and having her as a guest on the podcast! In this week’s episode, Joanne does just that as she sits down with Eileen Hanna Yague, a global expert in brand management, cultural storytelling, and integrated communications and the Head of Standard Scotch and Lifestyle […]The post How A Serendipitous Encounter Was The Seed Of A Career At Diageo With Eileen Hanna Yague: Episode #34 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get...
2021-06-11
36 min
Marketing, Mindfulness and Martinis
How the Porsche Experience Continues to Evolve as the Brand Electrifies with VP John Cappella: Episode #33
This week Joanne’s guest is John Cappella the Vice President for Porsche North America where he oversees operations for privately owned Porsche dealers in Area East. They chat about all things Porsche including the history of this iconic brand, how experience defines what Porsche is and how the brand continues to evolve as they commit to […]The post How the Porsche Experience Continues to Evolve as the Brand Electrifies with VP John Cappella: Episode #33 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get acce...
2021-06-04
35 min
Marketing, Mindfulness and Martinis
This One Is For The Class Of 2021: Episode #32
Joanne goes solo this week with an episode dedicated to the Class of 2021 – what she would say had she been asked to give a commencement speech – which for the record – she was not! Based on an earlier blog post on the same topic, this audio version has been updated to fit […]The post This One Is For The Class Of 2021: Episode #32 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-05-15
14 min
Marketing, Mindfulness and Martinis
Dr. Lilian Ajayi Ore on Data Privacy, Adjunct Faculty in Higher Ed and Giving Back: Episode #31
This week Joanne chats with Dr. Lilian Ajayi Ore. Dr. Ajayi Ore is the Chief Learning Officer and Managing Partner at Lilian Ore Consulting, the Founder of the Global Connections for Women Foundation (GC4W), and a Professor at NYU. Joanne and Lilian discuss what the end of third party cookies will mean for data collection in marketing, […]The post Dr. Lilian Ajayi Ore on Data Privacy, Adjunct Faculty in Higher Ed and Giving Back: Episode #31 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or ge...
2021-05-07
40 min
Marketing, Mindfulness and Martinis
David Meerman Scott On What’s Changing And What’s Not In Marketing: Episode #30
In celebration of Episode #30, David Meerman Scott joins Joanne on the podcast. A globally recognized marketing strategist, entrepreneur, investor, and advisor to emerging companies, and the bestselling author of 12 books, including Fanocracy and The New Rules of Marketing & PR, David shares his views on how best to market in a world where you […]The post David Meerman Scott On What’s Changing And What’s Not In Marketing: Episode #30 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substa
2021-04-30
41 min
Marketing, Mindfulness and Martinis
What I Learned From 12 Years On Twitter: Episode #29
We’re taking a break this week from having a guest on the podcast with a special solo episode with Joanne in which she reflects on what she’s learned from spending twelve years on Twitter, what she has – and doesn’t have – to show for it, and whether she should stay or go. Marketing, […]The post What I Learned From 12 Years On Twitter: Episode #29 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-04-23
12 min
Marketing, Mindfulness and Martinis
How Balancing Hustle With Flow Is Key To Success with Theo Prodromitis: Episode #28
This week Joanne sits down with the CEO and Founder of Spa Destinations, Author of The Balance Between Hustle and Flow, and fellow Greek, Theo Prodromitis. Theo shares how her entrepreneurial spirit and willingness to learn helped her to build her business as an Amazon seller – that and learning how to know when to […]The post How Balancing Hustle With Flow Is Key To Success with Theo Prodromitis: Episode #28 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.subs...
2021-04-16
41 min
Marketing, Mindfulness and Martinis
How VaynerSpeakers is Disrupting the Speaking Industry with CEO, Zach Nadler: Episode #27
This week Joanne welcomes Zach Nadler, CEO of VaynerSpeakers to the podcast. Zach shares how he went from NYU to Creative Artists Agency to partnering with Gary Vaynerchuk to shake up the speaking industry by creating a new and disruptive approach to representing innovative speakers. Joanne and Zach talk about the future of events – […]The post How VaynerSpeakers is Disrupting the Speaking Industry with CEO, Zach Nadler: Episode #27 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-04-09
45 min
Marketing, Mindfulness and Martinis
How PR Has Digitally Transformed with Kathryn Soman: Episode #26
This week’s guest is Kathryn Soman, a corporate and marketing communication expert and Director of Corporate Communications at Metro Health Plus. Joanne and Kathryn talk about how PR has become a digitally-focused initiative and the advantages that brings to the business of getting your message out. Kathryn shares timely examples of how her organization was […]The post How PR Has Digitally Transformed with Kathryn Soman: Episode #26 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-04-02
34 min
Marketing, Mindfulness and Martinis
Why Gloria Feldt Believes We Should Carpe the Chaos: Episode #25
This week Joanne talks with Gloria Feldt, the co-founder and President of Take The Lead Women. A nationally acclaimed expert on women, power, and authentic leadership, former president and CEO of Planned Parenthood, and the author of No Excuses: 9 Ways Women Can Change How We Think About Power Gloria has been recognized by Vanity Fair, Glamour […]The post Why Gloria Feldt Believes We Should Carpe the Chaos: Episode #25 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.co
2021-03-26
45 min
Marketing, Mindfulness and Martinis
Creating Innovation in a Virtual World with Dr.Maria Blekher: Episode #24
Dr. Maria Blekher, the founding Director of the YU Innovation Lab at Yeshiva University joins Joanne on the podcast today. They talk about how the YU Lab is connecting start-ups based in New York City and Israel, what she sees as the real growth areas in the tech sector, how the pandemic has accelerated this […]The post Creating Innovation in a Virtual World with Dr.Maria Blekher: Episode #24 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.co
2021-03-19
33 min
Marketing, Mindfulness and Martinis
The Consumer Trends To Look For in 2021 with Geoffrey Colon: Episode #23
This week Joanne sits down with Geoffrey Colon, Head of the Brand Studio at Microsoft Advertising to talk about the 2021 Consumer Trends Report Microsoft published in partnership with Suzy. If that sounds a bit too dry for you, it’s not! Joanne and Geoff wander a bit and manage to fit in the future of […]The post The Consumer Trends To Look For in 2021 with Geoffrey Colon: Episode #23 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-03-12
53 min
Marketing, Mindfulness and Martinis
How to Build Your Own Dream Network – Even in a Pandemic with Kelly Hoey: Episode #22
Joanne’s guest this week is Networking Expert and Author of Build Your Own Dream Network, Kelly Hoey. Joanne and Kelly discuss the importance of networking to build your career, how to network – even when you don’t want to, and why networking is part of … yes…marketing yourself! This episode is lively and full […]The post How to Build Your Own Dream Network – Even in a Pandemic with Kelly Hoey: Episode #22 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visi...
2021-03-05
37 min
Marketing, Mindfulness and Martinis
How Serendipity Can Be Cultivated To Create Luck and Innovation with Dr. Christian Busch Episode #21
Dr. Christian Busch, the director of the Global Economy program at NYU’s Center for Global Affairs, a Visiting Fellow at the London School of Economics (LSE), co-founder of Leaders on Purpose and the Sandbox Network, as well as the author of The Serendipity Mindset, The Art and Science of Creating Good Luck is this week’s guest. […]The post How Serendipity Can Be Cultivated To Create Luck and Innovation with Dr. Christian Busch Episode #21 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access...
2021-02-26
43 min
Marketing, Mindfulness and Martinis
What Everyone Should Know Before Sending That LinkedIn Invite to a Stranger: Episode #20
In honor of making it to Episode #20, Joanne goes solo with a bit of a rant on what everyone should know before sending a LinkedIn invite to a stranger. Using real-life examples of what’s crowding her inbox these days, Joanne offers her insights on what not to do and what happens when someone does […]The post What Everyone Should Know Before Sending That LinkedIn Invite to a Stranger: Episode #20 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joan...
2021-02-19
18 min
Marketing, Mindfulness and Martinis
How The Basic Rules Of Marketing Are Helping Libraries Reimagine Their Role In Communities with David Vinjamuri, Episode #19
David Vinjamuri is a nationally recognized Branding Expert, Library Advocate, the founder of Thirdway Brand Trainers, and the author of Accidental Branding, How Ordinary People Build Extraordinary Brands. He is also an Associate Professor of Marketing at NYUSPS. In this week’s episode, David talks about his serendipitous journey to using his marketing and merchandising skills […]The post How The Basic Rules Of Marketing Are Helping Libraries Reimagine Their Role In Communities with David Vinjamuri, Episode #19 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get...
2021-02-12
42 min
Marketing, Mindfulness and Martinis
If You Thought Clean Meant Natural In Skincare, Mike Indursky, Founder of Hear Me Raw Will Tell You Why It Doesn’t #18
If you thought clean meant natural skincare, this week’s episode with Mike Indursky, the Founder of Hear Me Raw will enlighten you to the difference. This beauty and wellness industry veteran explains how he is seeking to change the industry from the products to the packaging. Mike also talks about what it’s like to go […]The post If You Thought Clean Meant Natural In Skincare, Mike Indursky, Founder of Hear Me Raw Will Tell You Why It Doesn’t #18 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this wit...
2021-02-05
39 min
Marketing, Mindfulness and Martinis
What You Need To Know About Climate Change And Climate Justice With Dr. Carolyn Kissane #17
Dr. Carolyn Kissane, Academic Director for the Center of Global Affairs at NYUSPS and a non-resident fellow at the Payne Institute on Foreign Relations breaks down what we need to know about climate change, climate justice, and how the Biden Administration can get the United States back on track. Joanne and Carolyn also discuss why […]The post What You Need To Know About Climate Change And Climate Justice With Dr. Carolyn Kissane #17 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus ep...
2021-01-29
49 min
Marketing, Mindfulness and Martinis
Wisdom from a Conversation Architect, Linda Descano – Episode #16
This week Joanne welcomes Linda Descano, Merged Media Strategist, Conversation Architect, and EVP for Red Havas. Linda offers her wisdom and perspective on marketing in a pandemic, how we adapt, what’s changing, what’s next, and what it means to be a conversation architect. She also shares her thoughts on the state of social media, building […]The post Wisdom from a Conversation Architect, Linda Descano – Episode #16 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-01-22
38 min
Marketing, Mindfulness and Martinis
How to Find the Perfect Apology with Author Susan Shapiro: Episode #15
This week Joanne welcomes best-selling author Susan Shapiro to the podcast. She’s written for the NY Times, WSJ, Washington Post, L.A. Times, Elle, Oprah, New York Magazine, and Wired. Her credits also include thirteen books her family hates, among them Five Men Who Broke My Heart, The Byline Bible, and her just-released memoir, The Forgiveness Tour: How […]The post How to Find the Perfect Apology with Author Susan Shapiro: Episode #15 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus epis...
2021-01-15
36 min
Marketing, Mindfulness and Martinis
It Still Takes An Egg Timer – Managing Time In 2021 – Episode #14
The first episode of 2021 is about time – what we do with it – how we manage it – and an analog tool Joanne uses that helps her get stuff done. It Takes An Egg Timer, a guide to creating the time for your life is available on Amazon. Marketing, Mindfulness, and Martinis - an […]The post It Still Takes An Egg Timer – Managing Time In 2021 – Episode #14 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2021-01-08
14 min
Marketing, Mindfulness and Martinis
Why Q the Stylist Thinks Your Wardrobe Is A Tool For Life – Episode #12
This week Joanne talks with Katie Quinn, Wardrobe Stylist also known as Q the Stylist. They discuss what your personal style means, the inner work it requires to make your wardrobe work for you (even in a pandemic), color theory, virtual styling, the pluses and minuses of using AI and Augmented Reality to get the […]The post Why Q the Stylist Thinks Your Wardrobe Is A Tool For Life – Episode #12 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joan...
2020-12-11
32 min
Marketing, Mindfulness and Martinis
Episode #11 with Nadina Guglielmetti, VP Marketing, The Vitamin Shoppe
This week’s guest is Nadina Guglielmetti, a true Digital Marketing veteran and Vice President, General Manager, Marketing at The Vitamin Shoppe. Joanne and Nadina talk retail in the pandemic, why marketers need to educate, what it means to be a data geek, mixing old school marketing tactics with new ones, what the legalization of marijuana means […]The post Episode #11 with Nadina Guglielmetti, VP Marketing, The Vitamin Shoppe appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-12-04
34 min
Marketing, Mindfulness and Martinis
Finding Gratitude In The Year From Hell – Episode #10
Joanne celebrates reaching ten episodes of the podcast with a solo dedicated to finding gratitude in 2020, also known as the year from hell. She talks about gratitude rituals, being grateful for what is, even when what is may not be what you want it to be, and how starting with the small stuff helps her […]The post Finding Gratitude In The Year From Hell – Episode #10 appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-11-25
10 min
Marketing, Mindfulness and Martinis
Episode #9 Ranjana Choudhry, VP of Advertising and Social Media, Wakefern Foods
This week Joanne chats with Ranjana Choudhry, a global marketing and communications leader and currently the Vice President of Advertising and Social Media for Wakefern Foods. A fellow NYU Professor, Joanne and Ranjana discuss marketing silos, social media, philosophies of advertising and what it’s like to start a new job in a pandemic!The post Episode #9 Ranjana Choudhry, VP of Advertising and Social Media, Wakefern Foods appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-11-20
35 min
Marketing, Mindfulness and Martinis
Episode #8 The Lesson We Can All Take From Joe Biden’s Win
In her first solo episode on the podcast, Joanne Tombrakos reflects on a lesson we can all learn from Joe Biden's Presidential win. The post Episode #8 The Lesson We Can All Take From Joe Biden’s Win appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-11-13
14 min
Marketing, Mindfulness and Martinis
Episode #7 with Aulston Taylor, Chief Development Officer for St. Augustine HS
This week Joanne talks with Aulston Taylor, the Chief Development Officer for St. Augustine High School in New Orleans, a board member for the Preservation Resource Center and the New Orleans African American Museum, and most importantly……one of Joanne’s former NYU graduate students! They talk about what it’s like to leave a corporate job at […]The post Episode #7 with Aulston Taylor, Chief Development Officer for St. Augustine HS appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joan...
2020-10-30
40 min
Marketing, Mindfulness and Martinis
Episode #6 Yes…and… with Rebecca Stuard
This week’s guest is the Co-Founder and Creative Director for Improvolution, New York City’s only character-based improv school, an Adjunct Professor at Pace, a Background Player on SNL and Joanne’s former bartender – Rebecca Stuard. Joanne and Rebecca discuss why Improv is more than a way to create comedy sketches, how learning Yes…And… can change […]The post Episode #6 Yes…and… with Rebecca Stuard appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-10-16
46 min
Marketing, Mindfulness and Martinis
Todd Cherches on Visual Leadership
This week’s episode features NYU colleague and the CEO of BigBlueGumball, Todd Cherches. Todd is the author of VisuaLeadership, Leveraging The Power of Visual Thinking in Leadership and in Life. In this lively conversation, Joanne and Todd talk about what it means to get people to really see your message, redefining what a leader is […]The post Episode #5 Todd Cherches on Visual Leadership appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-10-09
37 min
Marketing, Mindfulness and Martinis
Episode #4 Agapi Stassinopoulos On Thriving In A Pandemic
Joanne welcomes inspirational speaker, workshop facilitator at Thrive Global and best-selling author of Unbinding the Heart and Wake Up to the Joy of You, Agapi Stassinopoulos to the podcast. They discuss the importance of breathing, meditation and Greek culture, how the mission of Thrive Global is more important than ever in these challenging times and […]The post Episode #4 Agapi Stassinopoulos On Thriving In A Pandemic appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-09-25
36 min
Marketing, Mindfulness and Martinis
Ryan Davis On What You Need To Know About Misinformation, Disinformation And Bots
This week Joanne welcomes Ryan Davis, creative executive, thought leader, Chief Digital Officer and Founding Partner of Main Street One whose goal is “repairing harmful narratives and cultivating positive ones through machine learning and automation.” Joanne and Ryan talk misinformation, disinformation, bots, and sock puppets, how this is harming our social discourse, what Main Street […]The post Episode #3 Ryan Davis On What You Need To Know About Misinformation, Disinformation And Bots appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
2020-09-11
30 min
Marketing, Mindfulness and Martinis
Episode #2 Vince Rocco on Real Estate in New York
This week’s episode features Vince Rocco, a licensed real estate broker for Halstead in New York City, the host of the popular Good Morning New York Real Estate Radio Show on Voice America, and a member of the faculty at the New York Real Estate Institute. Joanne and Vince discuss how the pandemic has disrupted […]The post Episode #2 Vince Rocco on Real Estate in New York appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-09-03
37 min
Marketing, Mindfulness and Martinis
Welcome to Marketing, Mindfulness and Martinis - Episode #1
Hello … I’m Joanne Tombrakos and I want to introduce you to my brand new podcast, Marketing, Mindfulness, and Martinis – unfiltered real-life conversations or as I like to say …opinions shaken not stirred with people who are navigating the disruption in their businesses and their lives as we make our way to the next […]The post Episode #1 Welcome to Marketing, Mindfulness and Martinis! appeared first on joanne tombrakos. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit joannetombrakos.substack.com
2020-08-22
02 min