Shows
Noob SchoolExperience Speaks: Lessons from Capers EasterbyCapers Easterby has spent his career building teams, businesses, and relationships that actually last — the kind that aren’t driven by hype, but by doing the right things the right way, over time. He’s one of those people who naturally blends sales sense with leadership instincts, and that combination has made him successful across every chapter of his career. More than that, he’s a longtime friend who understands what Noob School is all about — learning the business of sales from people who’ve lived it. This episode is packed with perspective from someone who’s seen both sides of growt...
2025-11-0746 minNoob SchoolJack Sterling on Data, Veterans, and Building Purpose After Service | #NoobSchoolPodcastMy son Jack Sterling returns to Noob School for his fourth appearance — officially becoming the most frequent guest on the show. This one dives deep into what Jack’s been up to lately — from his growing business, Cloud Hound, to his work with Upstate Warrior Solution helping veterans transition into entrepreneurship. We start off trading thoughts on our favorite podcasts and how shows like Lions Led by Donkeys and My First Million have influenced the way Jack thinks about leadership, learning, and risk-taking. Jack shares how fantasy football and analytics sparked his fascination with data — eventually leading him to pursue a...
2025-10-2555 minNoob SchoolFrom West Point to Private Equity with Jake Bennett of Well Street PartnersIn this episode of Noob School, we sit down with Jake Bennett (via Zoom), cofounder and Principal of Well Street Partners. You can find him on LinkedIn here: linkedin.com/in/jake-bennett314 Jake is a Virginia native whose journey spans systems engineering at West Point, five years of active duty in the U.S. Army (with assignments in Colorado, Oklahoma, and Afghanistan), and an MBA from Michigan Ross. After his service, he joined McKinsey’s Chicago office—leading operational transformations for lower/middle-market industrial firms and executing procurement strategies across industries. Today, Jake and his cofoun...
2025-10-1853 minNoob SchoolFrom Harvard Hoops to Injury Law: Lamar Flatt’s PathWhen I sat down with Lamar Flatt — former Harvard basketball player, USC law graduate, and now partner at Best & Flatt, P.A. — I knew we’d cover a lot of ground. Lamar’s story takes him from the court to the courtroom, starting his law career in Savannah, GA, before returning to South Carolina, and he’s built a reputation as both a sharp attorney and a lifelong learner. In our conversation, we talk about why curiosity matters, the importance of always seeking knowledge, and a perspective we discuss called “ant theory.” Imagine a closet that, to a colony of ant...
2025-10-031h 06Noob SchoolMichael Pace Returns: Sales, AI, and Why Being a Noob Is a SuperpowerMichael Pace is back on Noob School for the third time, and every conversation with him feels like catching up with an old friend. We swap stories from our careers, dig into the pros and cons of comp plans, and talk about how AI tools are changing the way we work in sales and entrepreneurship. One of my favorite parts of this conversation is how Michael frames “being a noob” — not as a weakness, but as a real strength when you’re willing to try new things, stretch yourself, and build confidence in new areas of business and life. Michael’...
2025-09-2757 minNoob SchoolScott Millwood Back on Noob School: Founderville and the Future of StartupsIn this episode of Noob School, I catch up with Scott Millwood, a familiar voice in the Greenville startup scene and co-founder of Founderville, a venture capital fund based right here in Greenville, SC. Scott shares his journey after Datastream, diving into some of the ventures he’s led and the successes he’s achieved along the way.We spend time discussing his current focus at Founderville. The fund is dedicated to supporting B2B SaaS startups, helping promising companies scale and thrive in today’s competitive market. Scott gives insight into his role with the fund, the ki...
2025-09-2050 minNoob SchoolFrom Counterintelligence to Conversions — Bill Rice on Smarter Lead GenI’m thrilled to welcome Bill Rice to Noob School for Episode 151 — joining us over Zoom to talk about how counterintelligence thinking, data-driven marketing, and AI are reshaping lead generation and business exits.Bill’s one of those rare people who’s walked serious, structured careers in two very different worlds. He started his professional life as a U.S. Air Force officer running counterespionage and information-warfare activities — an experience that sharpened his analytical approach to patterns, risk, and human behavior. From there he moved into entrepreneurship and marketing, founding Kaleidico and later Bill Rice Strategy Group to help co...
2025-09-1240 minNoob SchoolWhat Great Leaders Do Differently with David Shaner #BusinessTips #SalesLeadership #NoobSchoolIn Episode 150 of Noob School, I sit down with David Shaner of Greenville, SC—Principal of CONNECT Consulting LLC and longtime advisor to leaders who want to strengthen culture and performance.Our conversation touches on a wide range of leadership lessons, from the small signals that can shape company culture, to how leaders build trust across an organization, to why transparency—financial and otherwise—can be a powerful motivator. David shares insights from his decades of experience helping organizations improve performance by getting employees to think and act like owners, while I offer stories from my own journe...
2025-09-0550 minNoob SchoolMedia, Sales & Higher Ed A Career Mosaic with Diana Herrmann DavisDive deep with us in Noob School Episode 149, featuring Diana Herrmann Davis, Assistant Director of Employer Recruitment and Center Operations at The Citadel. Diana walks us through her multifaceted career—from her polished beginnings at NASCAR, where she shaped media communications and archival storytelling, to dynamic roles in higher education career services at institutions like the University of Pittsburgh and Robert Morris University. She then pivoted into sales as a Sales Associate at Hylo, before evolving into a leadership role at The Citadel—where she's now also spearheading recruitment operations, coordinating career services, and teaching as an adjunct professor. Alon...
2025-08-2248 minNoob SchoolMedia, Sales & Higher-Ed: A Career Mosaic with Diana Herrmann DavisDive deep with us in Noob School Episode 149, featuring Diana Herrmann Davis, Assistant Director of Employer Recruitment and Center Operations at The Citadel. Diana walks us through her multifaceted career—from her polished beginnings at NASCAR, where she shaped media communications and archival storytelling, to dynamic roles in higher education career services at institutions like the University of Pittsburgh and Robert Morris University.She then pivoted into sales as a Sales Associate at Hylo, before evolving into a leadership role at The Citadel—where she's now also spearheading recruitment operations, coordinating career services, and teaching as an adju...
2025-08-1548 minNoob SchoolGlobal Ambition, Sales Mindset: Monica Seitz’s Path to Sales SuccessOn this episode of Noob School, I sit down with Monica Seitz—a sharp young professional who’s already packing a lot of experience and perspective into the early stages of her sales career. Monica grew up on a farm in Kentucky, where she spent her early years showing horses and getting her first hands-on experience with sales at horse auctions. That kind of upbringing tends to shape a person—teaching responsibility, communication, and the art of the deal long before any formal training. Monica took those early lessons with her to Furman University, where she studied Sales a...
2025-05-0238 minNoob SchoolBuying Smarter: Tools, Strategy, and Stories with Marty OsbornMarty Osborn is back on the show, and we’re digging into some serious business strategy in this episode. If you’ve ever thought about buying a business—or selling one—this conversation is packed with value. We talk through what makes a company an attractive acquisition, how to evaluate opportunities, and what the process really looks like when you’re trying to find the right fit. Whether you’re a first-time buyer or just curious about what goes on behind the scenes, Marty brings tons of clarity and real-world perspective to the table. We also get into how to prepare y...
2025-05-0241 minNoob SchoolJack Sterling on Business, Growth, and the SEAL-to-Entrepreneur ShiftJack Sterling is back, and this time, we’re getting straight into business—what works, what doesn’t, and what entrepreneurs need to know. We kick things off with an important discussion about the Rupert Huse Veterans Center and how they’re helping veterans successfully transition into new careers.Then, we dig into the nuts and bolts of entrepreneurship. Jack shares insights on the biggest differences between structured environments (like the military) and the unpredictable world of running a business—drawing from his own experience transitioning from a Navy SEAL to an entrepreneur. We cover smart ways to fund a...
2025-04-0436 minNoob SchoolBuilding Brands and Businesses: A Conversation with Marion CrawfordIn this episode of the Noob School podcast, I had the pleasure of sitting down with Marion Crawford, the dynamic founder and CEO of Crawford, a full-service marketing and brand strategy firm based in Greenville, South Carolina. Marion's journey from her early education to leading a successful agency is both inspiring and insightful.Marion began her career in journalism, working on the Nightly News Desk at NBC in New York. She later served as a news writer and reporter for CBS and ABC affiliates in Spartanburg, SC, and Asheville, NC, respectively. This foundation in storytelling and communication...
2025-03-1457 minNoob SchoolDiscipline, Purpose, and Sales: Troy Pusateri’s StoryWhat does it take to go from an All-American athlete to a Navy SEAL, then transition into a successful sales career in the tech industry? In this episode of Noob School, I sit down with Troy Pusateri, whose journey is a masterclass in discipline, purpose, and perseverance.Growing up around Baltimore, Troy excelled in swimming, becoming an All-American at Clemson University. But instead of taking the conventional route after graduation, he chose to serve his country, joining the Navy and eventually becoming a Navy SEAL. His time in the SEAL teams, including protection detail work in Afghanistan...
2025-03-0753 minNoob SchoolBullish on Business: Chuck Crumpton Shares His JourneyGet ready for an inspiring conversation on Noob School as I sit down with Chuck Crumpton—an entrepreneur who truly knows the ups and downs of business. Chuck shares how his determination helped him score a pivotal deal with Johnson & Johnson, even when the odds were stacked against him. We dive into his experiences founding Medpoint, selling successful companies, and now leading Bull Street Mergers. Along the way, Chuck offers practical advice for entrepreneurs—from boosting business value to nailing a successful sale. You’ll leave with real insights and plenty of inspiration from a seasoned dealmaker. Get you...
2025-02-141h 02Noob SchoolScaling Success: Leadership, Sales, and Growth with Scott ThomasIn this episode of Noob School, I sit down with Scott Thomas, a man who has built an impressive career at the intersection of leadership, strategy, and growth. From leading high-stakes missions as a Captain in the U.S. Air Force to serving as Group CEO at Constellation Software, Scott has spent decades perfecting the art of building and scaling businesses. Now, as a as an advisor and guide to CEOs, he helps executives and entrepreneurs set a clear vision, align the right people, and implement repeatable systems to achieve transformative success (@Next Level Growth). Scott shares incredible insights...
2025-02-0836 minNoob SchoolAvionics to Entrepreneurship: How John McDonald Built a Thriving Business & a Dream HomeIn this episode of Noob School, I sit down with John McDonald—Navy veteran, entrepreneur, and the mastermind behind Fabtech Solutions. John’s story is one of discipline, adaptability, and a relentless drive to build something bigger than himself.We kick things off with a deep dive into John's journey—from his college days to his time in the Navy, where he specialized in avionics. His military experience shaped his work ethic and problem-solving skills, which later became the foundation for his success in business.John and I swap stories about the ups and downs of ent...
2025-02-0148 minNoob SchoolThe Playbook Behind Golf Trek’s Success with Parker SmithIn this episode of Noob School, we’re joined by Parker Smith, president of Golf Trek, a premier provider of Myrtle Beach golf vacations and packages. Since taking the helm in 2006, Parker has played a key role in shaping the company’s growth and establishing its reputation for exceptional service in the competitive golf tourism market.Parker talks about his journey into the family business and the sales strategies that have been crucial in expanding Golf Trek’s reach. From building long-term customer relationships to understanding the value of personalized service, Parker shares how his approach to sales...
2025-01-1748 minNoob SchoolNo Fluff, Just Sales: Walker McKay on Closing Deals and Boosting MarginsIn this episode of Noob School, I’m joined by an incredibly insightful guest, Walker McKay, a sales coach and expert who’s helping businesses transform their sales strategies and close deals faster and more profitably. Walker is the founder of No BS Sales School Podcast and a seasoned sales consultant based in Greenville, South Carolina. He’s worked with a wide range of industries—everything from financial services and commercial real estate to medical equipment and law. His approach? Cut through the fluff, get to what really works, and start closing deals that matter.We dive deep int...
2025-01-1057 minNoob SchoolMarty Osborn Turns the Tables: A Behind-the-Scenes Look at My Sales JourneyIn this special episode of Noob School, the tables are turned. Instead of hosting, I’m in the hot seat, with Marty Osborn leading the conversation. We take a deep dive into my journey through the sales world, from my early days as a rookie to where I am now. Marty and I talk about the people, the challenges, and the key moments that have shaped my career over the years. Throughout the episode, we discuss some of the memorable experiences I’ve had, both the successes and the lessons learned from the missteps along the way. We also talk...
2025-01-0329 minNoob SchoolDavid Peeples on Building a Legacy: Sales, Culture, and PerseveranceIn this episode of Noob School, we sit down with David Peeples, a seasoned entrepreneur who has spent over two decades building a successful business in the airport security and access control industry. David shares his journey from the early days of his career, where he honed his skills and learned the importance of customer relationships, to founding his own company and growing it into a leader in the field. David takes us through some of the key milestones in his career, including landing major clients like the Pentagon and the Port Authority of New York and New Jersey...
2025-01-0348 minNoob SchoolTech Meets Healthcare: The Story Behind Sentinel Spark with Gray Howle & Charles KellettIn this episode of Noob School, we sit down with Gray Howle and Charles Kellett, two dynamic young entrepreneurs who co-founded Sentinel Spark, a groundbreaking company focused on transforming the way clinical trials connect with participants. Fresh out of college from The Citadel, Gray and Charles have already made a significant impact in the healthcare space with their innovative solutions for streamlining clinical trial participant management. Sentinel Spark leverages automation and cutting-edge technology to solve some of the most pressing challenges faced by clinical trial companies today. By offering 24/7 automated pre-screening, seamless scheduling via text, and comprehensive appointment reminders...
2024-12-0629 minNoob SchoolThe Pivot to Vintage: Lessons from Brandon Chapin’s Entrepreneurial JourneyThis week on Noob School, we're joined by Brandon Chapin, an entrepreneur with a passion for building businesses that stand the test of time. Based in Greenville, SC, Brandon has cultivated a career centered around fitness and retail, founding two successful ventures: CrossFit Reaction, the first CrossFit gym in downtown Greenville, and GVL BZR, a thriving vintage clothing store that’s become a local favorite. Brandon's entrepreneurial journey spans over a decade, starting with his hands-on approach to running CrossFit Reaction—where he oversaw daily operations, fitness programming, and helped build a loyal community of athletes. After a successful run...
2024-12-0640 minNoob SchoolLeading with Purpose: Marty Osborn on Finding Significance in LeadershipIn this episode of Noob School, we’re thrilled to welcome back Marty Osborn, author of Finding Significance: 5 Keys to Becoming the Leader People are Happy to See - available on Amazon now! After a 20-year corporate career marred by toxic leadership, Marty decided to take a bold step: leave the security of his job to build his own company and redefine leadership on his terms. Marty’s journey is one of both personal and professional transformation. In this episode, he shares powerful insights from his new book, blending his own leadership journey with practical advice for anyone looking to l...
2024-11-2549 minNoob SchoolThe Power of Purpose: Wendy Thacker on Philanthropy, Career Tips, and Local ImpactIn this episode of Noob School, we sit down with Wendy Thacker, Vice President of Philanthropy and Community Engagement at ScanSource, a global leader in the distribution of technology solutions. Wendy shares her inspiring journey, from her early years growing up in Greenville, South Carolina, to the impactful work she’s doing today with ScanSource.Wendy opens up about the value of community and the power of staying rooted in your local area. She talks about how knowing your community—its culture, its people, and its opportunities—can give you a unique advantage in business. Wendy’s story is...
2024-11-0844 minNoob SchoolChanging the Game: Sales Wisdom from Greg BennettJoin us in this episode of Noob School as we dive deep into the extraordinary career of Greg Bennett, a trailblazer in integrated advertising and branded entertainment. With over three decades of experience, Greg has founded and led some of the most innovative agencies in the industry, including the Luna Bacardi Group, O! Brand Entertainment & Marketing, and Iconoclast Brand Marketing & Entertainment. He has worked with Fortune 500 companies, revolutionizing marketing strategies and transforming the branded entertainment landscape. In this episode, Greg shares his invaluable insights on what it takes to succeed in sales and marketing today. He discusses his journey...
2024-11-061h 11Noob SchoolFrom Tennis Courts to Building Dreams: Drew Parker’s Journey in Real Estate DevelopmentOn this episode of Noob School, we're joined by Drew Parker, owner of The Parker Group, a leading real estate development company based in Greenville. Drew shares his journey from working as a tennis pro at Greenville Country Club to making a name for himself in real estate development. He reflects on his time playing tennis at Furman University under Coach Scarpa, where he learned valuable lessons about dedication and teamwork.Drew emphasizes that success is a gradual process and encourages listeners to find a field they’re passionate about and work diligently towards their goals. We di...
2024-10-2543 minNoob SchoolFounderville and Beyond: Shay Houser’s Vision for Entrepreneurial GrowthToday on Noob School, we're joined by Shay Houser, a remarkable entrepreneur whose journey is a testament to resilience and innovation. We delve into Shay's early days, exploring how his passion and drive propelled him into the business world. He shares candid insights about a devastating loss that could have derailed his career, but instead became a catalyst for growth and renewal. Shay’s tenure at YouTurn Health is a significant highlight, where his dedication transformed the company and made a lasting impact on countless lives affected by addiction and substance use disorder. He discusses the profound lessons learned du...
2024-10-1854 minNoob SchoolEntertainment, Entrepreneurship, and Empowerment: J Dew’s StoryToday on Noob School, we’re joined by Jeremiah Dew, better known as J Dew, a key figure in Greenville, South Carolina’s live entertainment scene. J Dew takes us through his dynamic career as Director of Entertainment Production and Emcee, sharing insights from his work in Greenville and his recruitment by Clemson for similar roles. We dive into his thoughts on Greenville’s upcoming Trueline venue, and he gives us a look behind the curtain of his powerful one-man show, One Voice, which chronicles Black History. J Dew also reflects on how sales has become an integral part of his...
2024-10-1257 minNoob SchoolMax Stewart: Leading Greenville’s Economic Growth with GADCIn this episode of Noob School, we sit down with Max Stewart, the newly appointed CEO of the Greenville Area Development Corporation (GADC), to explore his journey from central Florida to the thriving business landscape of Greenville, South Carolina. Max discusses his transition to leading GADC, a key organization in promoting economic development and attracting businesses to the area. He dives into the importance of understanding and integrating with the local culture and why Greenville is a prime location for major corporations like Michelin and BMW. Tune in for insights on economic growth, leadership, and what makes the Upstate region...
2024-10-0835 minNoob SchoolReal Estate Mastery & Making a Difference: Melissa Morrell's Path to Success and Community ImpactIn this episode, top real estate agent Melissa Morrell shares her journey into real estate, how her upbringing shaped her path, and the strategies that have propelled her to success with C. Dan Joyner in Greenville, SC. She also highlights her upcoming event, Bourbon for Boobs, a social fundraiser supporting Bon Secours’ Pearlie Harris Center for Breast Health. With about 50 tickets left, this is a chance to join a great cause while enjoying an unforgettable event!
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets on all my social channels, bu...
2024-10-0446 minNoob SchoolSales Talk with Marty Osborn: Lead Gen Evolution, Team Management and More!Welcome back to Noob School! Join Marty Osborn and I as we dive into the evolving landscape of lead generation tactics, and the importance of aligning your career with your personal interests. We discuss some insightful recruitment tips and tie in the themes from Marty's upcoming book, which he hopes to release in late 2024, exploring how great leaders can succeed without being abrasive. Tune in for all of that and much more.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets on all my social channels, but if you want...
2024-08-0231 minNoob SchoolInsights from a Startup Growth Leader: Matt DunbarToday on Noob School, we’re joined by Matt Dunbar, Co-Founder and Managing Director of VentureSouth. With a distinguished career in venture capital, Matt has been instrumental in driving growth for countless startups. In this episode, he shares his journey, the lessons he's learned, and his unique perspective on how venture capital and sales are intertwined. Discover the strategies and insights that have made Matt a key player in the industry, and gain valuable knowledge from his experiences and expertise.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets on al...
2024-07-2636 minNoob SchoolBuilding Bridges: Russell Stall’s Impact on GreenvilleIn this episode of the Noob School Podcast, we sit down with Russell Stall, a dedicated city council member from Greenville, South Carolina. Russell delves into his journey of civic engagement and his significant role in bringing TEDx to Greenville. Over the past 11 years, he has spearheaded over 80 TEDx events, creating a dynamic platform for innovation and idea-sharing in the community. Join us to hear his insights on leadership, community development, and the transformative impact of fostering a culture of ideas.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets...
2024-07-1954 minNoob SchoolDr. Rebecca Heiss Turns the Tables at Noob SchoolIn this special episode of the Noob School podcast, the tables are turned as usual host John Sterling takes the hot seat as the guest. Dr. Rebecca Heiss, a renowned professional speaker, steps in as the host to delve into John's fascinating career and upbringing. Join us as we explore the journey that led John to master the art of sales, uncovering the pivotal moments and insights that shaped his success. This episode promises an in-depth look at the man behind the mic and his extraordinary path in the world of sales.
Get your sales in rhythm with The Sterling...
2024-07-1239 minNoob SchoolLeading Local: Mark Johnston on Revolutionizing Community JournalismToday on Noob School, we’re joined by Mark Johnston - president, CEO and co-founder of Community Journals. Mark Johnston's journey in the media industry began in 1982, leading him through significant roles at the Kansas City Star, Suburban Journals of Greater St. Louis, and The Greenville News. In 1999, driven by a vision to meet the needs of local readers and advertisers, Mark co-founded the Greenville Journal, which has since become a prominent community weekly newspaper with a circulation of 35,000. Known for his entrepreneurial spirit and dedication to high-quality journalism, Mark has been instrumental in shaping Community Journals into a trusted so...
2024-06-211h 10Noob SchoolRebuilding Lives: Cary Sanders and the Mission of JUMPSTART SCToday on Noob School, we’re joined by Cary Sanders - CEO of JUMPSTART SC. In this episode, Cary explores the transformative work of JUMPSTART SC, a program dedicated to discipling current and former prisoners and assisting with their re-entry into society. Cary discusses the challenges faced by individuals re-entering the community, the comprehensive support provided by JUMPSTART SC, and the power of mentorship and faith in changing lives. Join us for an insightful conversation on the intersection of social impact, entrepreneurship, and the journey of second chances.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I...
2024-06-1427 minNoob SchoolUnlocking Sales Success: Expert Lead Generation Tips with David PenceToday on Noob School, we're joined once again by David Pence. In this episode, David shares valuable insights and strategies to help you increase lead generation. Whether you're new to the field or looking to refine your approach, David's advice will guide you through effective techniques to attract and convert leads, ultimately boosting your sales performance. Tune in for practical tips and actionable steps to enhance your B2B lead generation efforts.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets on all my social channels, but if you want...
2024-06-0743 minNoob SchoolYac.com: Revolutionizing Remote Communication with COO Jordan WalkerDive into the story behind Yac.com's revolutionary asynchronous audio messaging platform and their latest venture, UseBacktrack.com. Gain exclusive insights into how Yac.com and UseBacktrack.com are transforming team collaboration and streamlining remote work processes. Whether you're a seasoned entrepreneur or just starting your journey, this episode is packed with valuable insights into the future of communication technology.Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with m...
2024-05-0333 minNoob SchoolThom Young: Building Success through Networking & Problem-SolvingIn this episode of the Noob School podcast, we sit down with Thom Young, president of FARCapital LLC, to explore his remarkable journey in the world of finance. From his early career and educational background to mastering the art of sales, Thom shares invaluable lessons learned along the way. Discover the power of networking and how cultivating strong relationships has been instrumental in Thom's success. Learn why prioritizing client needs and solving their problems is key to building trust and long-term partnerships. Whether you're a seasoned professional or just starting out, Thom's insights will inspire and empower you to take...
2024-04-2655 minNoob SchoolThe Extensive Career of the "Swamp Fox": John WarnerToday on Noob School, we’re joined by an old friend - John Warner. John takes a look back his extensive career, hitting on some of the key points that ensure success, such as the importance of hiring the right people for the job, all the while lending his experience to any sales Noobs out there who are looking to take theirs to the next level. John also has a new book soon to be released, hopefully by the end of this month - February 2024. Tune in for a lesson in best practices, and you’ll leave with a better unde...
2024-02-0244 minNoob SchoolEpisode 99: Sales Talk with John Sterling - A Noob School Talk Show SpecialToday on Noob School things are a bit different than normal: introducing Sales Talk with John Sterling, with sidekick Marty Osborn and special guest Mike Thacker. To open, John and Marty discuss the book Reframe Your Brain by Scott Adams, a powerful piece of literature designed to change your outlook on setbacks, reframing how you see them for the better. Then, we welcome Mike Thacker to the show, diving into his career story and discussing the parallels between reframing your brain, and achieving a successful, enjoyable life. #NoobSchool #SalesTalk
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2023-11-0644 minNoob SchoolEpisode 96: The Wild Ride with Dan SterlingOn today's episode of Noob School, we're joined by none other than John's own brother: Dan Sterling, an excellent businessman with an esteemed career in the telecom industry. They discuss Dan's career, from how he got started to where he is now, giving excellent sales advice and insight along the way. Be sure to listen through, as you wouldn't want to miss a piece of information - whether you're a sales noob or an industry pro.
Check out what the Noob School website has to offer: SchoolForNoobs.com
I'm going to be sharing my secrets on all my social channels...
2023-11-0633 minNoob SchoolEpisode 86: Closing the Skill Gap with Tina ZwolinskiOn this episode of Noob School, John sits down with Tina Zwolinski, creator of Skillionaire Games and skillsgapp, an app designed to give the next generation a head start on finding career paths that align with their passions. Tune in to learn more about a powerful tool that can help many industries across the country.
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
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2023-11-0633 minNoob SchoolEpisode 85: The Voice of Elon - Taylor DurhamOn this episode of Noob School, John sits down with Taylor Durham: the voice of Elon College's sports division, from football to basketball to baseball. They discuss the journey leading up to his career in broadcasting, and give some insight to the inner workings of the field. From there, Taylor delves into his sales career, giving great advice along the way. Little wins can turn into huge ones!
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
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2023-11-0638 minNoob SchoolEpisode 84: The 5 Pillars of a Successful Life with John McDonaldToday on Noob School, we're joined by John McDonald, founder and CEO of Fabtech Solutions, discussing his approach to leading an ever-growing business, great tips for maintaining a healthy career, and 5 things that John rates on a scale of 1 to 10 that will ensure you lead a happy, healthy and successful life.
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
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2023-11-0638 minNoob SchoolEpisode 81: The Power of Artificial Intelligence with David Hyde-VolpeToday on Noob School, John is joined by David Hyde-Volpe, Principal Security Engineer and CTO at The Vizius Group. David speaks on the power of AI all across the board, from logistics to cybersecurity, and discusses with John how he and his team implement it to help businesses in many different manners. Tune in for interesting insight on a new age of technology, and much more.
Check out what Noob School has to offer here: https://www.schoolfornoobs.com/
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips...
2023-06-2349 minNoob SchoolEpisode 80: Coaching Your Career with Lids LidlowOn today's episode of Noob School, John is joined by Lids Lidlow, Orangetheory fitness coach and sales noob that is on track to success. She and John discuss the importance of entering a career that you are passionate about, give an overview of what Orangetheory is all about, and look back on some advice that John has given her about progressing in her career.
Check out what Noob School has to offer here: https://www.schoolfornoobs.com/
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with...
2023-06-2115 minNoob SchoolEpisode 77: Promoting the Southeast with John GoodJohn Good of NAI Global joins John on today's episode of Noob School, looking back through their sales careers and giving excellent advice along the way. Join them, take in their stories, and to hear a little about what makes Greenville South Carolina such a special place.
Check out what Noob School has to offer here: https://www.schoolfornoobs.com/
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
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2023-06-1451 minNoob SchoolEpisode 75: Catching Up with Bobby DhillonToday on Noob School, John catches up with Bobby Dhillon of MDK Hospitality. Topics include how Bobby got his foot in the door to the world of sales, the challenges of finding what you're passionate about sales-wise, how John impacted Bobby's career, and much more.
Check out what Noob School has to offer here: https://www.schoolfornoobs.com/
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
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2023-06-0934 minNoob SchoolEpisode 62: The Power of Kindness with Nilly BarrOn this episode of Noob School, John sits down with professional councilor Nilly Barr to talk about the benefits of therapy, not only applying to everyday life, but to your sales career as well. Nilly gives some great advice, from communication, to not letting your "head trash" get in your way, and things even lead to a live therapy session with John.
If you'd like to find out more about Nilly and her services, click the link here: https://www.associatesatparkavenue.net/n-illy-bar-rms-lpc-parenting-coach
I'm going to be sharing my secrets on all my social channels, but if you want them...
2023-04-2435 minNoob SchoolEpisode 59: INHALE-EXHALE: Growing A Small Breath Work Business With Sales Noob Perrin WhiteBREATHE IN, BREATHE OUTBreathing is one of the basics of living. If we have some trouble with our health, one of the best treatments is going back to the basics, breathing. Now how does someone with no business background grow her small business? Just like breathing, go to the basics, make an offer people can’t refuse, and start small in your area. These are the things Perrin White has done to grow her small business, and you will learn more about her basic yet successful strategies in this latest episode of Noob School.
2022-12-0524 minNoob SchoolEpisode 58: TEACH ME MASTER: Learning Sales The Right Way With The Right Mentor With Dustin CaudellTRAVELLING DOWN MEMORY LANEDustin Caudell was once a noob under John’s tutelage, now a Principal at Fidens Advisors, he walks with John down memory lane and shares his story about starting in sales and growing into a successful sales leader. Dustin discusses the importance of having a great mentor and how it will shape you as a successful sales person. Learn more about Dustin in this latest episode of Noob School. WISDOM FOR THE NOOBSJOHN: The secret to making big money“If you want to get big m...
2022-11-2830 minNoob SchoolEpisode 56: A Masterclass In Securing A Sales Job with Greg GardnerIn this episode of the Noob School podcast, John Sterling is joined by his old friend and colleague, currently the Director of Partner Sales at Appian Corporation, Greg Gardner. The duo talk about their good ol’ days at DataStreams, and what Greg has been up to since he left the company. What follows is a veritable masterclass on choosing what sales job you want to do, and several tips on how to get that job too. HIGHLIGHTSMaking it easier for organizations to build unique apps fast with AppianWinners look at the chaos and crea...
2022-11-181h 02Noob SchoolEpisode 55: FAVOR FORTUNES THE BOLD: Exciting Opportunities In Cryptocurrency with Todd and Brooks Taylor from Trident DigitalIn this episode of the Noob School podcast, John Sterling talks to Todd and Brooks Taylor from Trident Digital about the exciting opportunities available in the cryptocurrency space. As people with very strong finance backgrounds, Todd and Brooks come with significant experience, and provide value to investors through their ability to identify, diligence, and access superior investment opportunities. Make sure to tune in until the end to learn how you can apply for a job with Trident Digital. HIGHLIGHTSDon't stay in one job your whole lifeIn some ways, joining big companies can be ri...
2022-11-0933 minNoob SchoolEpisode 54: Creating a Better Workforce with Scott MillwoodIn this episode of the Noob School podcast, technology entrepreneur John Harrison gives hiring managers tips for choosing the right people, and for job applicants, things to do to nail their job interviews. Scott also talks about his new company, Next Founders’ Fund, which provides support for entrepreneurs looking to fund their vision. HIGHLIGHTSBring data to show your accomplishments and track record Be prepared and know who you're talking to You want to have just the right amount of flair Be comfortable with talking to older peoplePrioritize process over personalityUse everything that you can to...
2022-11-0740 minNoob SchoolEpisode 53: All You Need To Know To Ace That Job Interview with John HarrisonIn this episode of the Noob School podcast, John Sterling talks to fellow The Citadel Alumnus, John Harrision. John and John talk about how you can ace any job interview, coming from a manager’s perspective. Their advice includes doing the easy stuff well, being well-prepared, and maximizing your personal network to get the interview. And no matter what you do, never ever be late. HIGHLIGHTSBe vulnerable, be yourself in job interviewsMost managers don't get interview training It always helps to be prepared for an interviewThe most successful people are the ones who deliv...
2022-11-0434 minNoob SchoolEpisode 52: Should I Get My MBA? with Jack SterlingIn this episode of the Noob School podcast, John Sterling’s son, Jack Sterling comes back to discuss why or why not getting a Master in Business Administration is the right track for you. Jack, who himself got his MBA after getting out of the Navy talks about the benefits of securing the degree, and also talks about when it might not be worth it. HIGHLIGHTSWhen an MBA might be worth it It's best to start a small business while studying The two businesses that Jack started during his MBA yearsWhen an MBA might NO...
2022-11-0208 minNoob SchoolEpisode 51: A New Sales Initiative: Upskilling Military Veterans For a Career In Cybersecurity Software Sales with Jack SterlingIn this episode of the Noob School podcast, John Sterling and his son and business partner Jack Sterling talk about their new initiative. Through the SkillBridge program, they will provide training and support to outgoing military personnel to help them secure a career in cybersecurity software sales. John and Jack, themselves former servicemen, talk about their goals for the program, and share the benefits of working for yourself instead of being someone else’s employee. HIGHLIGHTSHelping military veterans get a career in cybersecurity sales Jack and John's goals for the program The beauty of work...
2022-10-3107 minNoob SchoolEpisode 50: Top 6 Sales Picks with John SterlingIn this episode of the Noob School podcast, John Sterling talks about six things that you can do to ensure a successful sales career. From taking care of your health to always writing things down, John’s advice is sound, practical, and deceptively simple. Ultimately, they focus on the things that you can do now so that you can see results fast. Take these six tips to heart, and sooner than later, you’ll be reaping the fruits of your own labor. HIGHLIGHTSYou need to get healthy to succeed in sales Stop chasing the elu...
2022-10-2813 minNoob SchoolEpisode 49: Breaking Into SalesIn this episode of the Noob School podcast, John’s brother Jack Sterling comes back to talk about his journey from the Navy Seals to sales. Jack recounts the discomfort that he experienced during his first attempts at selling, the mentors who helped him along the way, and the skills he acquired to find success in the field. Now an entrepreneur, Jack recognizes the necessity of knowing how to sell in starting a business, even if you’ll be hiring sellers down the road. HIGHLIGHTS'Uncomfortable' transition from the Navy Seals to sales All founder...
2022-10-2407 minNoob SchoolEpisode 48: Think Of Your Future SelfIt can be tempting to give in to instant gratification from time to time. Experience the world’s pleasures, live in the moment. But at some point, you will need to put your foot down and think long-term. In this episode of the Noob School podcast, our host John Sterling talks about thinking ahead and ensuring that the decisions you make today will benefit you 5 to 10 years from now, whether it be in your personal development or your investment portfolio. HIGHLIGHTSAlways consider your future self Evaluate yourself and your choices every 5 to 10 years Take a...
2022-10-1015 minNoob SchoolEpisode 47: Can’t Just Be Lucky, You Also Need To Be Ready with Jim SobeckSome people are just lucky and privileged enough to receive the opportunities that they are able to take advantage of, whether it be through education, social status, or just knowing the right people. But the truth is, you still have to work for it, or else that luck and privilege means nothing. In this episode of the Noob School podcast, our host John Sterling talks to New South Construction Supply’s CEO, Jim Sobeck. Jim shares how he got his start with his father’s roofing company at 12, and how all that hard work paid off not just...
2022-10-0344 minNoob SchoolEpisode 46: Selling To Save Lives with Bill HaunIn this episode of the Noob School podcast, our host John Sterling talks to Bill Haun, a Channel Partner Manager for ZOLL Medical Corporation. Bill, who has been selling the company’s defibrillators, trauma kits, and more for almost 30 years now talks about finding something to be passionate about in what you do, and how a life threatening and career-ending sports injury led him to medical sales. HIGHLIGHTSWhat it's like to sell for the same company for 27 years We need to have more defibrillators around How a football injury led to a career in med...
2022-09-2627 minNoob SchoolEpisode 45: The Most Adaptable Man in Business with Adam FinebergJust like in nature, the business world favors those that can adapt quickly to ever-changing conditions. In this episode of the Noob School, our host John Sterling talks to Adam Fineberg, the founder of Rock My Resume, Jackson Square Company, and Grow BPO. All in all, Adam has lived in eight different countries, adjusting his management skills and sales chops to different cultures. When cancer forced him to slow down, Adam returned to the US to settle down and founded his own business, only to be forced to adapt once again by the COVID-19 pandemic. Ada...
2022-09-2327 minNoob SchoolEpisode 44: Rapid-Fire Questions with John SterlingIn this episode of the Noob School podcast, John answers a few rapid-fire questions from some avid listeners. Tune in for John’s tips on selling during uncertain times, how to be the top one seller in your organization, and how small businesses with little to no budget for sales and marketing can increase their revenue and reach more customers. HIGHLIGHTSHow to use the same sales methodologies with different types of clientsDon't confuse your role with your identity Always make the best out of any situationJust make more calls Tips for businesses that want t...
2022-09-1915 minNoob SchoolEpisode 43: 8 Surefire Ways To Be More InterestingThe old adage is true: birds of the same feather do flock together. If you want to be around more interesting people, then you will want to be more interesting yourself. In this episode of the Noob School podcast, our host John gives us eight things anybody can do out of the gate to be more interesting. Spoiler alert: it’s all about doing something you’ve never done before! HIGHLIGHTSNo need to be 'the greatest', just be 'pretty good'Learn a second languagePlay an instrument See more places Get in shape Volunteer for a nonprof...
2022-09-1415 minNoob SchoolEpisode 42: Never Stop Learning with Arch ThomasonIt’s true: the day you stop improving is the day you start dying. Therefore, it’s crucial to never stop learning new things, even as you achieve a long-held goal. There’s always a lot more to learn at the next level. In this episode of the Noob School podcast, our host John Sterling talks to Sunland Logistics Solutions CEO Arch Thomason about his own sales journey, the lessons he continues to live by, and why it’s important to be a lifelong learner. HIGHLIGHTSThere's always a lot more to learn at th...
2022-09-1221 minNoob SchoolEpisode 41: You Have To Do What You Love with Donald CorrySHOW SUMMARYBy every stretch of the imagination, Donald Corry has had an interesting career. After graduating from The Citadel, he served as a military intelligence officer and upon completion of active duty, began to carve himself a career in enterprise sales with Blackbaud. After a few years, Donald decided to work as a financial advisor with Edward Jones. In this episode of the Noob School, Donald and John talk about key lessons learned during his sales career, and why after so many years, he’s still working on doing what he truly loves to do. ...
2022-09-0539 minNoob SchoolEpisode 39: Create Tangible Results to Get Your Prospect’s Business with Bill LeeSHOW SUMMARYThis episode of Noob School with John Sterling features Bill Lee, Business Consultant at Lee Resources and author of Gross Margin and 30 Ways Managers Shoot Themselves In The Foot. Bill helped grow Builder's Mart from nothing to $678 million over the course of 19 years. He shares how testing sales teams with the Kolbe Index was a gamechanger and that the core of selling is relationship-building.To get the business of their clients, not only did they have to match or beat the competition’s price but they had to convince clients that having a re...
2022-08-2243 minNoob SchoolEpisode 38: What to do if your first job isn't a good fit with Dan SterlingJohn Sterling Noob School Podcast Descriptions
"Rhino" Dan Sterling is a natural salesperson—and John's brother. They recall a story about Dan's time in Columbia at the University of South Carolina that showcases his selling abilities perfectly! Noobs will want to listen to this episode. Dan's start in sales was anything but smooth. He was selling a product he didn't believe in and working for someone who didn't respect him. Tune in to hear how he overcame that and became a major player in the telecom space. You can truly feel the brotherly love!
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2022-03-1130 minNoob SchoolEpisode 37: How to Succeed in Sales with Zero Training with James McKissickJohn Sterling Noob School Podcast Descriptions
Jim, aka "Yummy," had an interesting start in sales: liquor. After college, he and his buddies opened up their own shop and earned their chops the hard way in one of the most competitive industries around. Once he got his start in investments for SunTrust, he had a rough start due to little formal sales training beforehand. He kept grinding and came out on top! Strap in and get ready to learn some key advice from Jim as he shares how he made his way from Noob to Pro.
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2022-03-0427 minNoob SchoolEpisode 36: How to Start Your Sales Journey in College with Todd HardawayTodd began his sales journey in college out of a reluctance to return home. He went from slinging knives, to selling cars, to traveling across Europe before he even graduated! In addition to a nice chunk of cash, he also learned a whole heck of a lot about sales. Out of college, John hired him at Datastream. Among Todd's best assets is his ability to create an effective routine—something Noobs should look to tackle first in their new sales job. Listen closely, there's a lot of great advice here!
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2022-02-2527 minNoob SchoolEpisode 35: How to Transition from Coaching Basketball to Selling Real Estate with Toni LeopardToni Leopard is a basketball coaching legend around these parts, even coaching John's daughter for a few years! Recently, she's channeled her intensity for improvement and passion for relationships to the real estate world. She talks John through this interesting (and rewarding) transition, and how her coaching chops helped her ramp up into a successful sales career.
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2022-02-1813 minNoob SchoolEpisode 33: Sales is the Gateway to a Happy Life with Eddie TerrellEddie Terrell and John go back to college days. The Citadel grads met up for lunch shortly after graduation while they were in the early stages of their careers—with Eddie picking up the tab. If you're keeping track, that's the best way to get into John's good graces. Eddie's journey through telecommunications sales is similar to most Noob School guests in that it wasn't a direct path. He actually took a drastic salary cut of 50% to chase a happier life in sales! He shares what he's learned in his several decades on top of his game.
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2022-01-2828 minNoob SchoolEpisode 32: Why your Career Path shouldn't be a Straight Line with Ted HassoldTed Hassold and John go way back. As one of the trailblazers in the telecom sphere, Ted first got into sales on a whim, really—he didn't have many prospects, and a close friend told him sales may be a good career path. He jumped in head first, learning on the fly how to really grow a strong client base. He shares plenty of lessons, including why there's no such thing as a career "downgrade" if it's helping you increase your value. Check it out!
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2022-01-2127 minNoob SchoolEpisode 31: How I Got My Start in Sales with John SterlingJohn's advice for Noobs is based upon a lot of his own experiences. But here's the thing—he didn't do things the way he now tells the Noobs to go about their job search. Sure, John's journey brought him to the top of his field, but he'd be the first to admit that a fair amount of luck was involved. You don't want to rely on that. Take a listen to this episode to hear the John Sterling Sales Journey from the man himself!
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2022-01-0716 minNoob SchoolEpisode 30: Selling Runs in the Family with Jack SterlingJack is a very special guest. He means the world to John. They share a lot in common, including a last name—probably because Jack is John's oldest son! Jack's also a salesman, though he got a pretty late start after graduating with a history degree, then joining the Navy to become a SEAL. Now, Jack runs his own security company. Guess what's helped him become successful in this venture? That's right—selling skills! This is a fantastic episodes for any Noobs who aren't convinced of their current career path!
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2021-12-3128 minNoob SchoolEpisode 29: Soft Skills in Selling with Scott TownesHis initial dream of becoming a rockstar didn't pan out, but Scott Townes still turned out alright. Through life lessons and learning on-the-fly, he gained a wealth of sales knowledge and helped grow his family's travel agency into the largest in the Southeast. Now, he's selling high-speed camera systems—proof that he can really sell anything! He talks through many of his wisdoms with John, including the importance of soft skills and confidence in selling.
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2021-12-2419 minNoob SchoolEpisode 28: How to Become an Outside Sales Pro with Bradley SmithBradley Smith has been on both ends of the sales spectrum. He joined Datastream as an outside sales rep, excelling at technology sales. He transitioned to real estate lately after taking an interest in it as a hobby. John and Bradley talk about some of the lessons they learned during their time together at Datastream, including the uncomfortable moments and some valuable outside sales tips.
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2021-12-1718 minNoob SchoolEpisode 24: Some "Me" Time with John SterlingJohn has a very, very special guest on today's show: himself! This time, he's going to ask himself the questions he normally asks his guests, so you can get to know your Noob School host a little better. Discover John's career plans in college (spoiler: not sales), his Kolbe numbers, and what he would do differently. This episode is a good peek into the mind of the man who wrote "Sales for Noobs!"
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2021-11-1913 minNoob SchoolEpisode 22: Mark SmithMark Smith works for one of the world's technology leaders, which makes him one of the best technology salespeople you'll ever listen to. John and Mark talk about their time spent together and Mark's journey to his current position. Mark also breaks down his approach to tech sales—incredibly valuable for any Noobs going into the field. Grab a notepad and give this one a listen!
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2021-11-0527 minNoob SchoolEpisode 20: 10 Rookie Sales MistakesJohn's flying solo once again! This time, he breaks down 10 most common mistakes made by Sales Noobs. So, if you're about to head into Year 1 of sales, you've gotta give this episode a listen. Maybe take some notes, too.
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2021-10-2223 minNoob SchoolEpisode 19: Reed WilsonReed was the top cadet at the Citadel when he graduated, making him a top choice for John and Datastream. Just a phone call later, and Reed was on board! He and John talk about his rough start to life as a salesman and how he pushed through with some guidance from other experienced sales pros.
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2021-10-1523 minNoob SchoolEpisode 17: John SterlingThis week on Noob School, John's got something a little different in store for the listeners. Instead of bringing on a guest to interview, John interviews himself! Learn all about his journey from Noob to successful salesman in a booming industry. You just might find that his journey is a lot like yours.
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2021-10-0119 minNoob SchoolEpisode 16: Kevin PriceToday we have one of John’s favorite people, Kevin Price. John watched him start out as a skinny little Noob—and today, he’s in charge of strategy for a company that just sold for 2.6 BILLION dollars. (Yes, billion.) Buckle in, Noobs: this is one guest you really want to learn from.
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2021-09-2431 minNoob SchoolEpisode 15: Joel LindstromJoel Lindstrom's journey to Datastream is a PERFECT example of following your passions. Ever since he was young, he's loved computers—even built them sometimes. He and John talk about calendar management, Kolbe scores, and how to get the boss to let you bring your dog into the office. Soak in all the wisdom, Noobs!
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2021-09-1723 minNoob SchoolEpisode 14: Michael ElliottMichael Elliot is a real jack of all trades, and he's got boat loads of knowledge for the Noobs out there! He and John discuss the best ways for Noobs to approach a new sales job and how to build client relationships. There are jokes, lots of wisdom, and tales of the glory days in this episode!
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2021-09-1013 minNoob SchoolEpisode 13: Mark VetzelHave you heard the story about the salesman who got a job just by leaving a voicemail? Mark Vetzel is kind of a local legend for this! He and John talk about what made his voicemail so convincing and share a bunch of lessons they've learned through the years at Datastream. There are some really awesome nuggets in here for Noobs!
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2021-09-0315 minNoob SchoolEpisode 12: Tap HaleyTap Haley didn't start out in sales—he was in consulting for a while before he joined Datastream (that's code for "he's a really smart dude"). He and John have spent a lot of time together over the years, including a week-long trip in France to try to sell Michelin. Tap's analytical and logical approach to sales is a great model for you Noobs to adopt!
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2021-08-2717 minNoob SchoolEpisode 11: Marty OsbornMarty Osborn is one of John's favorite colleagues—and for good reason! He's got a great attitude, despite having a hard time getting his sales career off the ground. He tells John all about his journey to becoming one of the most well-known salesman in his state. Noobs: you're gonna want to take notes!
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2021-08-2025 minNoob SchoolEpisode 9: Rob GrierJohn hosts Rob Grier for a conversation about malls, mullets, and maturation. Rob's story is great for Noobs to soak in: he started at a jewelry shop in high school, thinking that his future was in management, not sales. Then, he met John at The Citadel. Before he knew it, he was following John to Datastream. John rewarded Rob by sending him across the pond to England. It's a story you've got to hear!
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2021-08-0621 minNoob SchoolEpisode 8: John HarrisonJohn Sterling sits down with another Datastream alum, John Harrison. Soon after graduating college, John Harrison found himself in the same position a lot of Noobs find themselves in: stuck with a low-paying job and a pretty much useless degree. Through his network, he found an opportunity to change his life as a salesman. The rest is history!
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2021-07-3019 minNoob SchoolEpisode 6: Susan FrischSusan's sales story will probably sound extremely familiar for most Noobs: she didn't have much of a plan and was ready to work for anyone who would hire her. She got that first job wrong, but guess what? She still ended up as one of John's most successful colleagues. She's in medical device sales now, and she's ready to drop some knowledge for the Noobs!
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2021-07-1613 minNoob SchoolEpisode 5: Chris BeardChris Beard shares with John some tales of his upbringing through Data Stream and beyond. Chris's first sale? Selling himself, a Clemson grad, to John, who tended to favor Citadel grads at the time. John and Chris talk about how important it is to find your passion in the sales world. Sales Noobs should pay attention to Chris's advice about decision-making, too—it's pure gold!
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2021-07-0916 minNoob SchoolEpisode 4: David PoeJohn welcomes David Poe, who once slighted John by selling him a $6 beer. They discuss this fateful transaction and walk through David's life journey together, from tech sales to luxury resort real estate sales and back again to tech sales. David's recollections of time spent in specific sales territories will prove very insightful for any Noobs listening!
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2021-07-0217 minNoob SchoolEpisode 3: Mimi RigginsMimi shares some guidance with John on the things Noobs are wasting their energy on—and where they should be putting it instead. Mimi and John talk headtrash, too, and dive into the things that were difficult for them to overcome, but things that noobs will need to leave behind if they want to reach their goals. John shares how powerful pretending can be.
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2021-06-2510 minNoob SchoolEpisode 2: Mike ThackerJohn and Mike share several stories from their time as coworkers and take a moment to follow Mike's journey from working on the (lowly) leads team to becoming a premier salesman. Mike breaks down some of the most important skills he learned on his journey—some are really invaluable tools for Noobs!
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2021-06-1813 minNoob SchoolEpisode 1: Michael PaceMeet Michael Pace, who was coaching baseball before he met John Sterling and started his sales career. He found himself moving to Mexico within the first year of his career to grow the Latin America territory and built an incredibly successful inside sales team. Learn more about how he turned his passion for coaching people into a key part of his career and other important lessons he picked up on his journey toward running global sales for a billion dollar company.
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2021-06-1115 min