Shows
The Business Trendsetter PodcastDo You Know Your Customer Value Proposition?If you don’t know why people buy your stuff, you have no chance at success. You must know your customers’ needs – especially the unmet or under-met needs. Then you give them solutions that meet those needs. Success isn’t from just being “more, better, faster, cheaper” than the other guy. Success comes from understanding needs, and offering the best solution to fill those needs – especially as needs change.This podcast introduces Sydney King, founder of Syd Shakes. She describes her journey to understanding unmet needs in health and wellness, and founding her company. She’s not only an entrepreneur...2022-04-0733 min