Shows
Intelligent Growth. RealizedFrom Content Overload to Conversational Gold: The 2026 Shift to Shareable Media StrategiesWhy do massive budget launches sometimes fail to spark a single conversation in the group chat, while smaller moments light up the internet instantly?. In this episode, we explore the critical shift toward "Shareable Media Strategies". As subscribers increasingly treat streaming platforms like a rotating stack rather than a permanent marriage, executives are finding that "cultural gravity" is the cheapest acquisition channel left. This episode breaks down why the "big swing" model is faltering and why "hours watched" is no longer the only metric that matters.We dive into the four patterns that turn content...
2026-01-2632 min
Intelligent Growth. RealizedGenAI in Media: The Hidden Revolution (S02E20)The episode we dive deep into how Generative AI is causing a profound, hidden revolution in media and entertainment, fundamentally rewiring the industry's economic engine.The episode highlights several key areas:The $20 Million Paradox: It presents a case study of a European studio whose fantasy series faced a $20 million budget overrun before filming. By piloting a single AI-powered workflow, they slashed pre-production time from 18 to 6 months, automated dubbing tests for 12 languages, and generated personalized marketing assets, leading to a 40% increase in revenue per territory. This illustrates that the real revolution is in the invisible infrastructure of...
2025-08-2535 min
Intelligent Growth. RealizedMedia Supply Chain Optimization Playbook (S02E19)In this episode of "Intelligent Growth. Realized," we explore the dramatic transformation of the media supply chain, a fascinating intersection of creativity, technology, and business strategy. The discussion unpacks the paradox facing many large media companies: despite an explosion of content and technological capabilities, they struggle to extract maximum, enduring value from their vast content libraries in a fractured market.The core challenge identified is fragmentation, described as a "hidden cost" that acts as a silent tax on performance due to siloed teams, disconnected tools, duplicated assets, and unclear workflows. This leads to operational complexities like managing...
2025-08-0140 min
Intelligent Growth. RealizedThe Unseen Architects of Revenue Growth (S02E18)Why are traditional Go-to-Market strategies failing B2B SaaS, tech, and media companies? Join us as we explore the paradox of success, the limitations of in-house sales leadership, and the critical role of agile, data-driven 'revenue architects.' Discover how integrating AI, fostering unified revenue operations, and embracing fractional sales leadership can unlock sustainable, explosive revenue growth in today's unpredictable market, transforming your business from a passenger to an architect of its future.To learn more visit https://ngulam.com/
2025-06-2228 min
Intelligent Growth. RealizedAI vs. Guesswork in Revenue Forecasting (S02E17)On this episode of Success Beyond Borders, we dive into the elusive goal of predictable revenue and why many companies face frustrating forecast misses. Learn why relying solely on human-entered CRM data is fatally limited, highlighted by the "million-dollar miss" example. The traditional mantra "If it's not in Salesforce, it didn't happen" leads to guesswork. Discover the power of the new mindset: "If AI didn't capture it, it didn't happen". We explain how AI captures and interprets authentic customer signals across various systems, providing high-fidelity insight for both new business and expansion revenue...
2025-06-0444 min
Intelligent Growth. RealizedThe Invisible Engine (S02E16)Unlock the secret to future growth in media and tech! Dive deep into Quality of Revenue (QR), dubbed the "Invisible Engine" that truly predicts sustainable success, especially in fast-moving industries like media, tech, and SaaS. Learn why traditional methods like Quality of Earnings (QoE) alone aren't enough, focusing only on historical data and potentially masking underlying commercial flaws. Market diligence also falls short by focusing mainly on external factors, missing a company's internal ability to capture opportunities.Discover how QR analysis is forward-looking, going beyond past performance and market potential to assess a company's internal capability – its op...
2025-05-1917 min
Intelligent Growth. RealizedThe 59% Enigma: Unlocking Hidden Value in the TMT Sector (S02E15)This episode of Success Beyond Borders dives into "The 59% Enigma," fascinating research from nGülam. We explore why many promising Technology, Media, and Telecommunications (TMT) companies underperform despite strong tech and market potential. The key insight? Revenue growth alone accounts for a massive 59% of operational value creation in private equity TMT investments. We uncover that the real bottleneck isn't the product or market timing, but the underestimated discipline of building and executing a robust, predictable revenue engine. Learn why focusing on the "how" – scalable sales processes, GTM strategy, and talent development – is crucial for unlocking this...
2025-05-0423 min
Intelligent Growth. RealizedMedia Tech SaaS: A Go-To-Market Playbook (S02E14)In this episode, we delve into the Go-To-Market (GTM) challenges faced by established media technology companies transitioning to SaaS. Using the example of a "titan" in the industry that stumbled when launching an innovative AI platform, we explore the "SaaS Paradox": why a company's traditional strengths can become obstacles in a new market. Discover the concept of the "GTM factory" and the critical need to align different sales motions (high-touch, medium-touch, and no-touch/low-touch PLG) with specific customer segments. Learn how a multi-faceted GTM strategy is essential for sustained growth, moving beyond a...
2025-04-2118 min
Intelligent Growth. RealizedOutcome Based Sales in Tech and Media (S02E13)Tired of sales pitches that focus on features you don't need? This episode dives into the rise of outcome-based sales in the tech and media industries, exploring why leading companies are shifting from simply selling products to engineering tangible business results for their clients. Discover how forward-thinking organizations like are outperforming competitors by pinpointing client challenges and collaboratively designing customized solutions that deliver measurable impact. We'll examine why today's B2B buyers demand measurable results and strategic alignment, and how adopting "Deep Discoveries" can help sales teams understand their clients' overarching objectives. Learn how leveraging...
2025-04-1518 min
Intelligent Growth. RealizedAI and Global Media Revenue Streams (S02E12)This week on Success Beyond Borders, we dive into the crucial topic of navigating AI-driven global revenue streams in the media and entertainment industry. Despite advancements in AI and technology, media companies are still facing challenges in achieving consistent and predictable revenue growth across diverse global markets. We explore why revenue sometimes seems to "vanish" in certain regions, echoing issues from the era of Hollywood blockbusters. This episode unpacks the idea that technology alone is not the solution. Instead, we delve into the importance of revenue growth management and the need for a strategic approach...
2025-04-0112 min
Intelligent Growth. RealizedThe SaaS Paradox: Tailoring Strategies for Growth (S02E11)Are you a SaaS leader struggling to achieve consistent growth? This episode dives into the SaaS Paradox: why casting too wide a net might actually be hindering your success. We explore the counterintuitive idea that focusing on specific market segments, rather than trying to appeal to everyone, can lead to more sustainable growth.Learn why enterprises and SMBs are practically different species with distinct needs, procurement processes, and expectations. Discover how successful SaaS companies like Slack, Zoom, Workday, Loom, Notion, and Tableau have thrived by tailoring their go-to-market strategies to specific audiences.We'll...
2025-03-2421 min
Intelligent Growth. RealizedStreaming Paradox: More Content, Less Revenue (S02E10)Tired of seeing your streaming platform's content library grow while your revenue plateaus? This episode dives into the "streaming paradox": why more content doesn't always equal more revenue. We explore the "silent killers" like content piracy and inefficient monetization that are eroding the bottom lines of streaming services, both big and small. Learn how focusing solely on content volume can mask deeper operational shortcomings. Discover the crucial shift from simply acquiring more content to optimizing its discoverability, merchandising, packaging, and security – the key to sustainable revenue growth. We'll unpack strategies fo...
2025-03-1319 min
Intelligent Growth. RealizedGlobal vs. Local: Revenue Strategies for Emerging Markets (S02E09)Why did Quibi, with its star-studded content and significant capital, fail despite its innovative concept? This episode explores the pitfalls of assuming a universally appealing product will succeed in diverse markets. Learn why localizing your revenue strategy is crucial for thriving in emerging TMT markets. We delve into the critical dimensions of cultural nuances, economic realities, competitive intensity, and regulatory hurdles. Discover how Revenue Growth Management (RGM), tailored to local contexts, can be a powerful engine for growth. Gain insights on forging strategic partnerships, implementing data-driven decision-making, and developing cultural agility to avoid the 'one-size-fits-all...
2025-03-0723 min
Intelligent Growth. RealizedContent Alchemy: Media Libraries into Revenue Gold (S02E08)Discover how media companies are turning their content libraries into revenue gold by repurposing existing content. This episode explores how reformatting content for different platforms, reviving older shows, and creating content ecosystems can boost revenue and engagement. Learn about the reverse pyramid model, AI-assisted reformatting, and data-driven licensing that can help media companies thrive in the streaming wars. Plus, understand the importance of cultural sensitivity and hybrid monetization models for global success.To learn more check our website.
2025-02-2624 min
Intelligent Growth. RealizedThe Streaming Paradox - Why Global Ambition Demands Local focus (S02E07)"The Streaming Paradox" explores the challenges and complexities of international expansion for streaming platforms. While the internet offers ubiquitous connectivity, streaming services often face unexpected hurdles when expanding into new markets. Success is not solely determined by technology or scale, but by understanding and connecting with local audiences.The episode examines several factors that contribute to these challenges: Licensing complexities: Securing content rights across different regions can be difficult due to pre-existing agreements and regulations. Regional content preferences: Cultural nuances and storytelling styles vary, requiring deep localization beyond simple translation. Regulatory compliance: Each market has its...
2025-02-2115 min
Intelligent Growth. RealizedTransforming GTM in Media & Entertainment (S02E06)This week on Success Beyond Borders, we dive deep intotransformation and growth in the ever-evolving media and entertainment sector. We unpack insights from nGülam's "The Unfolding Script," a guide for thriving in this dynamic industry. Discover how to move beyond outdated strategies and embrace aprofound transformation. We explore four key elements for success:Organizational change: Breaking down silos and fostering collaboration.Methodology modernization: Ditching old sales tactics for proven frameworks likeMEDDIC, Challenger, and Value Selling.Technology implementation: Building robust data infrastructures and leveraging analytics.Leadership alignment: Ensuring the C-suite is committed to guiding and s...
2025-02-1324 min
Intelligent Growth. RealizedFrom Silos to Synergies in Media and Entertainment (S02E05)In today's rapidly changing media and entertainment landscape, the old model of "going it alone" is no longer effective. This podcast episode explores how strategic partnerships are essential for B2B technology companies looking to thrive in this dynamic sector.
Discover how forming symbiotic relationships can lead to exponential growth and a competitive advantage. Learn how to build your partnership ecosystem, with a practical guide that includes defining goals, evaluating cultural fit, and negotiating mutually beneficial terms.
The discussion also covers different types of partnerships, such as integration, technology, marketing, and supply chain. The episode...
2025-02-0629 min
Intelligent Growth. RealizedNavigating International Markets: A Strategic Playbook for B2B Tech and Media SMEs (S02E04)This episode delves into the complexities of international expansion for B2B technology and media SMEs. It highlights the strategic importance of going global to stay competitive while addressing the challenges, such as regulatory landscapes and cultural differences. The podcast explores various market entry strategies, including exporting, licensing, joint ventures, acquisitions, and foreign direct investment, emphasizing the need to align these choices with a company's unique capabilities and market goals. Key factors influencing success, such as market-specific, firm-specific, industry-specific, and host country factors, are discussed.
The episode also covers building a global team, mitigating risks, and adapting...
2025-01-2936 min
Intelligent Growth. RealizedThriving in Disruption: A B2B Media & Entertainment Guide (S02E03)This podcast episode discusses how B2B media and entertainment leaders can thrive in a time of major disruption. The media and entertainment landscape is rapidly changing with the rise of streaming, AI, and the metaverse. B2B companies that provide solutions to media companies are facing vast opportunities and challenges. This episode explores data-driven strategies for sustainable growth. The episode also covers how to future-proof revenue streams in a volatile market and how to partner with experienced advisors who understand the strategic levers for profitable growth. This episode is relevant for B2B companies looking to shape the...
2025-01-2235 min
Intelligent Growth. RealizedB2B Media Tech GTM Strategy Upgrade (S02E02)This podcast episode explores the need for B2B media tech companies to upgrade their go-to-market (GTM) strategies in the face of a rapidly evolving media landscape. The episode uses the analogy of Steve Jobs' return to Apple in 1995, where he recognized the need to adapt to a new technological era, to highlight the similar challenges and opportunities facing the media and entertainment industry today.
Key topics covered in this episode include:
The rise of streaming, the proliferation of content, and the explosion of AI as major forces shaping the media landscape.
Challenges faced by B2...
2025-01-1419 min
Intelligent Growth. RealizedFrom Pit Lane to Profit Gains: Applying F1 Precision to Market Expansion (S02E01)This podcast episode discusses nGülam's GrowthBridge™ methodology, a framework designed to help businesses, particularly those in the tech and media sectors, expand into new markets. The episode draws a parallel between Formula 1 pit crew precision and the need for cohesive teamwork in business. It highlights the challenges of market expansion, including understanding new markets, resource limitations, and competition.
The episode emphasizes that GrowthBridge™ addresses these obstacles through a structured approach that involves:
Defining ideal customer profiles.
Crafting compelling value propositions.
Tailoring go-to-market planning.
The podcast also features a case study of a media tech provi...
2025-01-0223 min
Intelligent Growth. RealizedContent Distribution in a Multi-Platform World (S01E19)This podcast episode discusses how content distribution is evolving in a multi-platform world. We analyze key trends in the media and tech industries, drawing on insights from a nGülam article, "Evolution of Content Distribution: Strategies for a Multi-Platform World". They discuss topics such as:
The rise of global streaming subscriptions
The streaming wars and content spending strategies of major players like Netflix and Disney
The importance of original content in attracting and retaining subscribers
The global appeal of local productions
The emergence of hybrid distribution models like PVOD
The need for content creators and distributors to understand a...
2024-12-2718 min
Intelligent Growth. RealizedMedia's 2025 Growth Weapon (S01E18)This episode of the Success Beyond Borders podcast delves into the transformative potential of artificial intelligence (AI) in the media and tech industries. The hosts discuss:
How AI can automate tedious tasks, freeing up human talent for more creative and strategic work. Some examples include automatically transcribing and captioning videos, generating headlines based on successful past articles, and analyzing data for research.
How AI can enhance audience engagement by enabling personalized content recommendations similar to those used by platforms like Netflix and Spotify.
How AI is impacting video production at every stage, from pre-production script analysis to post-production...
2024-12-1820 min
Intelligent Growth. RealizedTelcos Reimagine Their Role (S01E17)This episode explores how telecommunication companies (telcos) can capture a larger share of the burgeoning enterprise technology services market. The nGülam Insights article titled "Reimagining Telco's Role: A Blueprint for Conquering the Enterprise Technology Services Market" , argue that telcos are struggling with outdated strategies and are missing out on this $4 trillion opportunity.
The episode will examine the limitations of the traditional "bespoke solutions" approach favored by many telcos. This strategy, which involves creating highly customized solutions for individual clients, has proven difficult to scale and often yields low profit margins. The episode will contrast this with t...
2024-12-1135 min
Intelligent Growth. RealizedTripling B2B SaaS Revenues with Channel Sales (S01E16)This podcast episode explores channel sales as a key strategy for B2B SaaS companies to achieve revenue growth in the modern business landscape.
The episode begins by highlighting the explosive growth of the channel sales market, which is projected to reach $1.7 trillion by 2024. This signifies a significant shift in B2B sales strategies, where channel partnerships are becoming essential for sustainable revenue growth and business transformation.
The episode then examines the benefits of channel sales for B2B SaaS companies, including expanded market reach, accelerated revenue growth, reduced customer acquisition costs, and enhanced credibility...
2024-12-0424 min
Intelligent Growth. RealizedAI-Powered B2B Sales Strategies (S01E15)This podcast episode explores the transformative impact of Artificial Intelligence (AI) on Enterprise B2B sales strategies, particularly in the dynamic tech and media sectors.
The episode begins by establishing how AI is no longer a futuristic concept but a present-day reality actively reshaping customer engagement, sales pipeline management, and revenue growth. It emphasizes that AI is not merely about automating tasks; it's about augmenting human capabilities, enabling data-driven decisions, and unlocking new levels of efficiency and personalization.
The discussion then shifts to the immediate impact of AI on sales acceleration, highlighting AI's ability to...
2024-11-2834 min
Intelligent Growth. RealizedRevolutionizing CTV Advertising for Everyone (S01E14)This podcast episode provides a deep dive into the world of connected TV (CTV) advertising, exploring both the tremendous opportunities and the significant challenges that define this rapidly evolving landscape.
The episode begins by highlighting the explosive growth of CTV ad spending, which is projected to reach $23 billion in 2024, representing a 35% increase compared to online video advertising.
This growth is driven by CTV's unique advantages over traditional advertising, including precise targeting capabilities that allow advertisers to reach specific audience segments based on demographics, interests, and online behavior.
The episode emphasizes the data-driven nature of CTV advertising, contrasting it...
2024-11-1924 min
Intelligent Growth. RealizedThe Secret Weapon for SaaS Growth: Embracing External Expertise (S01E13)This podcast episode focuses on how media and telecom SaaS companies can succeed in a fast-paced and evolving industry. Many companies overlook the power of external expertise, which can be a "secret weapon" for achieving growth.
The episode explores several key areas where external expertise can be beneficial:
Hybrid Sales Models: Companies using hybrid sales models, combining in-person and remote interactions, see revenue increases of up to 50%. They discuss how external experts can help companies implement these models effectively, including assessing sales team skills, defining roles and responsibilities, and determining the optimal mix of in-person and...
2024-11-1326 min
Intelligent Growth. RealizedUnlocking Growth and Maximizing Returns in Media / Tech Private Equity (S01E12)In this episode of "Success Beyond Borders", we explore the exciting world of Media/Tech private equity, guided by insights from a fascinating report by nGülam. The episode discuss how the industry is undergoing a monumental shift, offering immense opportunities for those willing to adapt and embrace a new playbook.
This episode unpacks the unique challenges and opportunities that define today's TMT landscape, from navigating a complex regulatory environment to harnessing the power of digital transformation and AI. The episode emphasize that the traditional private equity playbook of cost-cutting and financial engineering falls short in this r...
2024-11-0514 min
Intelligent Growth. RealizedNavigating the Fragmented Media World (S01E11)The media landscape is rapidly evolving, with new platforms and technologies emerging constantly. For content creators, this presents both opportunities and challenges. This episode explores the complexities of multi-platform distribution in the digital age, providing insights and actionable strategies for success.
The episode covers the following key topics:
Platform Fragmentation: The rise of streaming platforms has led to a "proliferation of platforms," each with its own unique technical specifications. This fragmentation makes it difficult for content creators to reach their target audiences effectively.
Technical Challenges: Distributing content across multiple platforms requires overcoming numerous technical hurdles, including...
2024-10-2812 min
Intelligent Growth. RealizedHow to Achieve Sustainable B2B Revenue Growth in the European Telco Market (S01E10)This episode explores the intricacies of selling to European telecommunications companies, providing listeners with a guide to navigating this complex and lucrative market.
The European telco market offers unique challenges and opportunities for businesses seeking entry. The market is characterized by a diverse landscape and the dominance of a few major players.
Key trends shaping the market include the rise of 5G and 6G technologies, increased demand for cybersecurity solutions, the growth of the Internet of Things (IoT), and the ongoing digital transformation of the industry.
5G is driving investments and creating opportunities in...
2024-10-2224 min
Intelligent Growth. RealizedChurn-Proof your SaaS (S01E10)This podcast episode explores the critical topic of customer churn in the SaaS industry and provides actionable insights for companies to effectively predict and prevent it. In today's competitive SaaS landscape, retaining existing customers is paramount, as acquiring a new customer can be five times more expensive. The episode highlights the significance of customer retention as a key growth factor for SaaS companies, evidenced by a 2024 report that identifies achieving sustainable growth and retention as the biggest challenge for B2B SaaS companies.
The episode will guide listeners through a structured approach to developing and implementing a...
2024-10-1511 min
Intelligent Growth. Realized4 Cs of Innovative Selling (S01E09)This podcast episode explores the 4 Cs of Innovative Selling – a framework designed to help businesses thrive in the modern B2B sales landscape.
Traditional sales methods are no longer as effective because salespeople spend 72% of their time on non-selling activities.
To address this challenge, the episode introduces the 4 Cs: Commitment to Technology and AI Proficiency, Current Go-to-Market Strategy, Customized Sales Journeys, and Consistent Performance Optimization.
Each "C" is discussed in detail, providing listeners with actionable insights:
Commitment to Technology and AI Proficiency highlights the importance of leveraging tools like ChatGPT and Sales Engagement Platforms to streamline sa...
2024-10-0918 min
Intelligent Growth. RealizedNavigating the European Market: A Strategic Roadmap for SaaS Solutions (S01E08)This podcast episode focuses on helping Software as a Service (SaaS) companies develop a go-to-market strategy for selling in Europe.
Understanding the European Market: The European market is characterized by stringent data privacy regulations like GDPR, diverse cultures, tech-savvy clients, and a dynamic geopolitical landscape.
Crafting a Strategic Market Entry Plan: SaaS companies should align outsourcing goals with business strategies, vet partners with European experience, build trust, establish effective communication channels, measure performance, and leverage outsourced sales teams for competitive advantage.
Embracing Digital Transformation: SaaS companies should leverage sales development technologies, adopt data-driven strategies, and stay ahead of...
2024-10-0709 min
Intelligent Growth. RealizedNavigating the Evolution of Film Release Windows in Europe (S01E07)The European film industry is in a state of flux, with traditional film release windows being challenged by the rise of digital platforms and the impact of the COVID-19 pandemic. Understanding these shifts is crucial for navigating the evolving landscape and capitalizing on emerging opportunities.
This podcast episode offers actionable insights for industry leaders, focusing on:
The Fragmentation of European Markets: Unlike the unified US market, Europe presents a complex web of regulations and industry agreements related to film release windows. This episode will unpack the specific challenges and opportunities this fragmentation presents for media companies...
2024-10-0507 min
Intelligent Growth. RealizedUnlock your B2B Sales Potential (S01E06)This podcast episode explores proven strategies for B2B sales success, especially for startups aiming for rapid growth and scalability.
Outsourcing sales to local experts offers a significant advantage as they possess established networks and relationships, enabling faster market entry. They can also help navigate regulatory complexities and ensure compliance with local regulations.
Utilizing advanced technologies, such as AI and predictive analytics, can drive efficiency and improve conversion rates by precisely targeting the right prospects at the right time.
Building a robust network of decision-makers and influencers is crucial for opening doors and securing high-value deals.
Tailoring sales...
2024-10-0416 min
Intelligent Growth. RealizedHow generative AI is transforming lead generation and B2B salesStop spinning your wheels in the SaaS sales game! This episode explores how generative AI can skyrocket your lead generation and B2B sales.
We'll break down the Top 10 checklist to implement generative AI into your process, from identifying bottlenecks to selecting the right AI tools like ChatGPT and Claude.
Discover how to leverage AI's power to:
- Slash onboarding time and catapult new reps to success with AI-powered training.
- Craft personalized outreach that grabs attention and closes deals.
- Effortlessly navigate complex sales and obliterate objections.
Don't get left behind...
2024-10-0309 min
Intelligent Growth. RealizedUnlocking Growth: The Power of Quarterly Business ReviewsAre you a tech startup or scale-up looking to build stronger customer relationships and drive revenue growth? This episode explores the power of Quarterly Business Reviews (QBRs) as a secret weapon for achieving these goals.
We'll cover:
What QBRs are and why they are essential for tech companies
The key components of a successful QBR, from preparation to follow-up
How QBRs impact revenue operations by aligning sales, marketing, and customer success
Best practices for conducting effective QBRs that deliver results
Real-world examples of how QBRs have helped tech companies achieve significant growth
Join us as...
2024-10-0214 min
Intelligent Growth. RealizedThe MEDDPICC Podcast: Mastering Complex B2B SalesAre you a tech startup or scale-up struggling to navigate the complexities of B2B sales? The MEDDPICC Podcast is your go-to resource for mastering the MEDDPICC framework and unlocking unprecedented sales success.
Join us every week as we break down the core components of MEDDPICC:
Metrics: Learn how aligning your sales pitch with quantifiable customer goals can significantly improve your close rates.
Economic Buyer: Discover effective strategies to identify key decision-makers within organizations and tailor your approach to resonate with their priorities.
Decision Criteria: Understand how to uncover and address your prospects' specific requirements, ensuring...
2024-10-0114 min
Intelligent Growth. RealizedShifting from Volume to Outcome-Based SalesIn today's competitive B2B market, traditional volume-based sales strategies are proving less effective. This podcast explores the power of outcome-based sales, providing insights and actionable strategies to transform your sales pipeline and boost your bottom line.
The podcast will examine the limitations of volume-based approaches, where high outreach activities often fail to translate into meaningful results.
It will emphasize the growing importance of quality interactions, personalized outreach, and a customer-centric approach.
Listeners will learn how to leverage advanced tools and technologies, such as AI and custom GPTs, to enhance their sales strategies.
The podcast will provide real-world...
2024-09-3009 min
Intelligent Growth. RealizedThe Power of Focusing on a Minimum Viable AudienceMinimum Viable Audience: The Secret Weapon for B2B Sales Success
In this episode, we explore the power of the Minimum Viable Audience (MVA), a strategic approach that's revolutionizing B2B sales. Learn how identifying and targeting this specific group of ideal customers can transform your lead generation and sales outcomes.
Discover the core concept of MVA and its similarities to the Minimum Viable Product (MVP) used in product development.
We'll uncover the key benefits of adopting an MVA strategy, including:
Explore a real-world case study showcasing how a SaaS company achieved a remarkable 200% increase in...
2024-09-3006 min
La hora del NütramT2 #3 Aukiñ Wallmapu Ngulam: "La siembra ideológica y el gobierno de Aylwin"En el episodio de hoy, repasamos las experiencias vividas por el Awkiñ Wallmapu Ngulam en sus años fundacionales, sembrando las primeras semillas de autodeterminación y además como la organización le hizo frente a la concertación y la "vuelta a la democracia", pasando de una política de diálogos que con el correr de los años de la administración Aylwin se fueron desgastando.
2021-06-1345 min
PROGRAMASwixage anai 07 octubre 2020- A 28 años de la presentación de la Wenufoye o bandera mapuche, iniciativa del Aukiñ Wallmapu Ngulam
- La cordillera no es frontera , Chi Mawiza Malal Femngelay
- Rakizuam kimvn Domingo Colicoi
- 12 octubre se cumplirán 528 años de la llegada del winka a estas tierras
2020-10-081h 12