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Showing episodes and shows of
Pete@hubdo.com (Pete Nicholls)
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Industrial Growth
Lead to quote : How to finally reduce frictions
📌 Vous êtes Dirigeant ou Chief Marketing Officer (CMO) dans une PME / ETI industrielle et vous voulez industrialiser votre croissance ? On vous offre 1h d'atelier stratégique 👉 https://urlr.me/2tQxTMDans cet épisode d'Industrial Growth, nous explorons comment réduire les frictions dans le processus de lead to quote, avec Pete Nicholls de Hubdo. Pete nous explique comment optimiser l'utilisation de HubSpot pour les entreprises manufacturières, en développant des plugins et des outils personnalisés qui améliorent l'efficacité du CRM. Nous discutons des défis rencontrés par les entreprises manufacturières lorsqu'il s'agit de migrer de l'ERP...
2024-08-14
34 min
HubDo Podcast: Do More On HubSpot.
How to increase webinar ROI with Xoxoday Rewards and HubSpot
Tracy Graziani, “Geek Executive Officer” at Graziani Multimedia, has had great success with webinars, for her own business and for her clients. But in a Zoom-weary post-pandemic world - a new approach was required, to engage prospects, encourage them to attend online events and to stay engaged.Xoxoday provides an innovative way to add the gifting of rewards to prospects and customers, integrated with HubSpot.Parth Ruparelia, Product Partnerships leader from Xoxoday worked with Tracy to help use Xoxoday Rewards in innovative ways to increase webinar ROI.Together we explore the current challenges of e...
2023-03-28
34 min
HubDo Podcast: Do More On HubSpot.
How to do more revenue with PartnerStack + Hubspot
With partnerships in her veins from her earliest years, Negar Nikaeein is in her ideal role, helping both Partnerstack and clients, to grow revenues through best-practice partnering.We touch on common mistakes companies make, including trying to apply UTM codes to partner programs that are simply not effective in long sales cycles.We talk about the challenges of managing partner programs using spreadsheets that are separate from core CRM systems and the signs of when it’s time to implement a Partner Relationship Manager platform.And finally, a discussion about structuring teams for ef...
2023-02-14
27 min
HubDo Podcast: Do More On HubSpot.
Turn Hubspot Into a Revenue Machine with Kixie & HubSpot
David Gable, Kixie Head of Sales, brings high energy to the HubDo Podcast. Sharing insightful examples of how companies (especially tech companies) are thinking about automation the wrong way.No company or customer wants to dehumanize the human experience, which is often the first thing we think of when it comes to automation. We may appreciate the convenience of an ATM machine yet be completely frustrated talking with an automated chatbot.David explains how he regularly joins meetings where companies want to improve revenues and efficiencies through automation but are thinking about it the wrong...
2023-01-31
24 min
HubDo Podcast: Do More On HubSpot.
How to analyze your team's performance with Databox + HubSpot
With a long career of experience in Customers Success at HubSpot and several other software companies, now at Databox Billy MacDonald shares how top stories and tips regarding measuring team performance to drive revenue.Measuring team performance is a vital part of planning when to grow (or reduce) the number of sales reps to meet demand. This requires pulling together multiple data points that are not connected with one another in existing systems.We also need performance data on the tools we invest in to drive growth, for example measuring whether website chat conversations are...
2023-01-24
29 min
HubDo Podcast: Do More On HubSpot.
How to generate more referrals with GrowthDrive + HubSpot
GrowthDrive co-founder Michal Jirasek based in Germany, shares stories and real examples learned through implementing incentive programs for over 100 active HubSpot accounts.GrowthDrive turns HubSpot into an Incentivised Viral Marketing platform in three key ways:Generate referral codes and links for your promotersAutomatically attribute referred leads to your promotersCreate and distribute rewards for successful referralsMichal explains how it’s important to first ensure you have a referrable product and happy clients.We dive deeper into one of Michal’s first clients, an HR software company based in India, who used GrowthDrive to run...
2022-12-20
23 min
HubDo Podcast: Do More On HubSpot.
File automation & sharing in HubSpot with CloudFiles
Siddarth Garg is co-founder and head of growth at CloudFiles. A software developer turned business developer who loves reading epic fantasies, eating good food, and talking about quantum physics!In this episode, Sid talks through real examples of the challenges customers face when trying to use separate file systems for documents related to their HubSpot deals.Celebrating over 500 CloudFiles installations on HubSpot in the first 18 months, Sid has many examples of the typical file-related problems customers need to solve. Sid shares several of these in this episode.A great example is the insurance...
2022-12-13
25 min
HubDo Podcast: Do More On HubSpot.
Building the base of your HubSpot and CRM strategy with Mads Jorgensen
In this episode, Mads Jorgensen shares real stories as examples of what he typically does when helping B2B, SaaS, and Manufacturing companies who were previously not getting full value from their HubSpot investment.Examples include:The European B2B software company who was not getting much more value from HubSpot than they would have using Google Sheets.The customer with a large database of customer information who needed help to turn that into useful information on their target accountsThe common mistake of underestimating how HubSpot should be managed in order to create value and delegating...
2022-12-06
25 min
HubDo Podcast: Do More On HubSpot.
Why HubSpot success only comes with quality content: are you unlocking HubSpot's full power?
In this episode Chris Melotti shares years of experience in working with HubSpot Agencies and End User Customers, to get the most from HubSpot, using quality content.We discuss examples of copy writing situations that went very well, to generate significant value for the customer’s business, as well as some red flags that indicate potential trouble ahead.Examples include the Gym owner who saved thousands on recruiting fees, through a well-crafted video ad; the medical device company who continues to engage and help customers through clever quizzes and calls to action.We al...
2022-10-18
24 min
HubDo Podcast: Do More On HubSpot.
Bringing together indirect and direct sales with Kiflo PRM + HubSpot
In this episode with Philippe (Phil) Swamy, we explore the role of Partner Relationship Management (PRM) software, how it brings together direct and indirect sales and real examples of businesses that have migrated to Kiflo PRM from spreadsheets.We explore how companies that are in the early stage of their partner strategy, usually start with spreadsheets and soon find that they cannot manage the moving parts.Quite often, vendors know that partnering is important but to not have a developed partner program. Kiflo’s response has been to create an academy of materials to help cr...
2022-10-11
20 min
The Customer Engagement Lab
You get a cupcake for your proposal design with Pete Nicholls
In your sales proposals, do you spend pages and pages talking about how great your own company is?Before you get to the price, do you make your customer wade through a bog of legalese so deep that it’s sure to give flashbacks to that scene with Artax in The Neverending Story?Sales proposals are hard and if either of these sound familiar, yours probably needs rescuing.But have no fear —if anyone can save it, it’s today’s guest, Pete Nicholls, Founder and CEO of HubDo.He joins Patrick...
2022-09-27
40 min
HubDo Podcast: Do More On HubSpot.
How Top HubSpot Partners are Scaling Operations with ClickUp
In this episode, we tap the Intrinsic Knowledge Gray MacKenzie has built from helping over 2,600 marketing agencies over the last nine years.ZenPilot chose to specialize in the ClickUp platform, as they have found through experience that ClickUp works very well for scaling agency operations.Gray points out that platforms like Accelo might be a better fit for agencies who want an end-to-end system including accounting and billing. We also explore why HubSpot’s native Project Management features are not well suited for agencies with multiple clients. Gray recommends ClickUp for agencies with established accounting/bi...
2022-09-27
30 min
HubDo Podcast: Do More On HubSpot.
How to land Enterprise customers with OrgChartHub + HubSpot
Sales teams often manually create spreadsheets or whiteboard charts to show the decision makers, blockers and other influencers in a deal.Co-founder Dan Currin joins us to explain how solving the challenges of selling into enterprise accounts back in 2015 led to the creation of OrgChartHub. Using data that already exists in HubSpot CRM, sales reps and customer success teams can map relationships between companies and the buyer roles that allow a deal to progress or be stalled.Readers of The Challenger Sale and The Challenger Customer know the importance of getting key messages across to...
2022-09-20
26 min
HubDo Podcast: Do More On HubSpot.
Creating a modern sales experience with Qwilr + HubSpot
In this episode, Pete interviews Mark Tanner, co-founder and COO of Qwilr, based in Sydney, exploring how you can do more on HubSpot with QwilrThe HubDo Podcast is all about how to Do More On HubSpot. We talk with Software Vendors, Subject Matter Specialists and End Users who share real stories of how to do more on HubSpot.This episode is called “Creating a modern sales experience with Qwilr + HubSpot”First we explore how first generation digital documents like PDF and Word Docs are terrible in a web and mobile user context. With more...
2022-09-06
25 min
HubDo Podcast: Do More On HubSpot.
Dating advice for SaaS Vendors and Agencies when Partnering
This episode was recorded Tuesday 30th August 2022, a week ahead of the fifth  Agency Connect Cocktail Party on Wednesday 7th September 2022, alongside HubSpot's INBOUND 2022 Conference in Boston.As HubDo Marketplace is a co-sponsor of this event, we decided to help attendees by capturing here the common mistakes that SaaS Vendors make when it comes to talking with agencies and to give Sunir's "Dating Tips" for SaaS Vendors and Agencies.The event always fills up, so if you can make it, be sure to Register Here.======================================================================Show Notes:Sunir Shah d...
2022-08-31
23 min
HubDo Podcast: Do More On HubSpot.
Scaling Sales Agreements with Contractbook + HubSpot
In this episode, Pete interviews Michael Canty, head of Revenue Operations at Contractbook, based in Connecticut USA., exploring how you can do more on HubSpot with Contractbook.The HubDo Podcast is all about how to Do More On HubSpot. We talk with Software Vendors, Subject Matter Specialists and End Users who share real stories of how to do more on HubSpot.This episode is called “Scaling Sales Agreements with Contractbook + Hubspot”First, we explore what kind of business is an ideal fit for Contractbook, for example, SaaS businesses which have reached the 51 to 250 empl...
2022-08-30
21 min
HubDo Podcast: Do More On HubSpot.
Win trust and convert more leads with Bonjoro Video + HubSpot
In this episode, Pete interviews Oli Bridge, CMO of Bonjoro, based in the UK, exploring how you can do more on HubSpot with Bonjoro The HubDo Podcast is all about how to Do More On HubSpot. We talk with Software Vendors, Subject Matter Specialists, and End Users who share real stories of how to do more on HubSpot. Our episode is called “How to use personalized videos to win trust and convert more leads with Bonjoro + HubSpot” This is a super-interesting look at the difference between HubSpot’s native...
2022-08-23
23 min
HubDo Podcast: Do More On HubSpot.
Dialers or Telephony Providers: How to make the right call?
The HubDo Podcast is all about how to Do More On HubSpot. We talk with Software Vendors, Subject Matter Specialists and End Users who share real stories of how to do more on HubSpot.In this episode, Pete interviews Louis Dumortier, Manager of Strategic Partnerships of North America at Aircall. This episode of The HubDo Podcast shows how you can do more on HubSpot with AircallOur episode is called “Dialers or Telephony Providers: How to make the right call?” As the title suggests, we talk about differences between dialers, telephony providers and telephony apps. Thro...
2022-08-16
22 min
HubDo Podcast: Do More On HubSpot.
How to use SMS for Hubspot to increase customer engagement 5X
The HubDo Podcast is all about how to Do More On HubSpot. We talk with Software Vendors, Subject Matter Specialists and End Users who share real stories of how to do more on HubSpot.In this episode, Pete interviews Luke Jenkins- MessageMedia Regional Manager for UK & EMEA, on the topic of How to use SMS for HubSpot to increase customer engagement 5XHighlights:1. 04:22 Customers are surprised it’s a native integration2. 08:50 What Native means3. 11:09 We see an even split between Sales, Marketing and Operations Hub4. 11:37 Amazing SMS Op...
2022-08-09
22 min
HubDo Podcast: Do More On HubSpot.
Welcome to The HubDo Podcast
Hi I’m Pete Nicholls, Welcome to The HubDo Podcast!This show is for business people who want to do more on the HubSpot CRM PlatformBut sometimes the best way to do that is not that clear.Because your HubSpot products & editions determine which features you have, and those keep changingand HubSpot is a CRM Platform. So that means you add 3rd party applications to do the additional jobs that you need. On average HubSpot customers add seven apps, but more than a quarter of customers install more than 10.But which apps should you add? There are already over 1,000 apps acr...
2022-07-14
02 min
Content Marketing Virtual Summit Podcast
E37: Interview with Pete Nicholls from HubDo
Interview with Pete Nicholls from HubDo
2021-08-13
28 min
Business Processes Simplified Podcast
Identifying Your Delighted and Disgruntled Clients with Pete Nicholls
Guest’s Background: Pete Nicholls is the Director and Marketing Technologist at HubDo.com, the global Marketing Stacks Company. Following 16 years with Cisco as Technical Director, Sales and Business Development, Pete heads hubdo.com, a Global Provider of Marketing Stacks for Consultants and Agencies. HubDo delivers integrated Done For You solutions as Marketing Stacks for Consultants and Agencies, built on Best In Class software including HubSpot, integrated and automated using HubDo Glue, for lead generation, customer acquisition, and client engagement. Website: hubdo.com How to Identify Your Clients’ Level of Happy
2019-11-25
28 min
Owning the Outcome
Navigating Common Marketing, Sales, and Delivery Pitfalls
After working with agencies across the globe to help scale, Pete Nicholls of HubDo comes in the studio to share his tips and tactics on how to navigate the most common roadblocks agencies face around marketing, sales, and client delivery.
2019-08-29
19 min